{"id":18138,"date":"2023-12-05T07:23:28","date_gmt":"2023-12-05T07:23:28","guid":{"rendered":"https:\/\/masterskills.org\/blog\/5-buoc-xay-dung-va-phat-trien-van-hoa-doanh-nghiep-ben-vung.html"},"modified":"2023-12-12T09:03:50","modified_gmt":"2023-12-12T09:03:50","slug":"5-buoc-xay-dung-va-phat-trien-van-hoa-doanh-nghiep-ben-vung","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/5-buoc-xay-dung-va-phat-trien-van-hoa-doanh-nghiep-ben-vung.html","title":{"rendered":"5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p b\u1ec1n v\u1eefng"},"content":{"rendered":"<div class=\"BlogDetail_body__CDGca\">\n<p>Theo d\u00f5i b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a <strong>Masterskills<\/strong> \u0111\u1ec3 tham kh\u1ea3o 5 b\u01b0\u1edbc<strong> x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p<\/strong> th\u00e0nh c\u00f4ng.<\/p>\n<h2>V\u0103n ho\u00e1 doanh nghi\u1ec7p l\u00e0 g\u00ec?<\/h2>\n<p>V\u0103n ho\u00e1 doanh nghi\u1ec7p (corporate culture) l\u00e0 t\u1eadp h\u1ee3p c\u00e1c gi\u00e1 tr\u1ecb, quan ni\u1ec7m, th\u00e1i \u0111\u1ed9, h\u00e0nh vi, nh\u1eadn th\u1ee9c c\u1ee7a m\u1ed9t c\u00f4ng ty. Nh\u1eefng gi\u00e1 tr\u1ecb \u1ea5y \u0111\u01b0\u1ee3c m\u1ecdi th\u00e0nh vi\u00ean trong c\u00f4ng ty c\u00f4ng nh\u1eadn v\u00e0 h\u00e0nh \u0111\u1ed9ng nh\u01b0 m\u1ed9t th\u00f3i quen.<\/p>\n<p>\u0110\u01b0\u1ee3c coi nh\u01b0 l\u00e0 t\u1ea5m \u00e1o nh\u1eadn di\u1ec7n v\u00e0 ph\u1ea3n \u00e1nh \u0111\u1eddi s\u1ed1ng tinh th\u1ea7n c\u1ee7a t\u1ed5 ch\u1ee9c, v\u0103n ho\u00e1 doanh nghi\u1ec7p ch\u00ednh l\u00e0 s\u1ee3i d\u00e2y \u0111\u1ec3 g\u1eafn k\u1ebft c\u00e1c c\u00e1 nh\u00e2n v\u1edbi t\u00ednh c\u00e1ch, l\u1ed1i s\u1ed1ng, n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i v\u00e0 nh\u1eadn th\u1ee9c kh\u00e1c nhau. X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p quy\u1ebft \u0111\u1ecbnh s\u1ef1 t\u1ed3n t\u1ea1i l\u00e2u d\u00e0i c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c.<\/p>\n<h2>C\u00e1c y\u1ebfu t\u1ed1 quan tr\u1ecdng c\u1ea5u th\u00e0nh v\u0103n h\u00f3a doanh nghi\u1ec7p<\/h2>\n<p>\u0110\u1ec3 nh\u00e2n s\u1ef1 h\u00ecnh dung r\u00f5 c\u00e1c gi\u00e1 tr\u1ecb v\u00e0 noi theo, v\u0103n ho\u00e1 doanh nghi\u1ec7p s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb qua nhi\u1ec1u y\u1ebfu t\u1ed1, bao g\u1ed3m c\u1ea3 v\u00f4 h\u00ecnh v\u00e0 h\u1eefu h\u00ecnh. C\u1ee5 th\u1ec3:\u00a0<\/p>\n<h3>T\u1ea7m nh\u00ecn<\/h3>\n<p>T\u1ea7m nh\u00ecn bi\u1ec3u th\u1ecb cho b\u1ee9c tranh ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai m\u00e0 doanh nghi\u1ec7p mu\u1ed1n h\u01b0\u1edbng \u0111\u1ebfn, bao g\u1ed3m c\u00e1c kh\u00eda c\u1ea1nh nh\u01b0 m\u1ee5c ti\u00eau, ph\u1ea1m vi ho\u1ea1t \u0111\u1ed9ng, t\u1ea7m nh\u00ecn v\u1ec1 t\u00e0i ch\u00ednh &#8211; kh\u00e1ch h\u00e0ng &#8211; x\u00e3 h\u1ed9i. T\u1ea7m nh\u00ecn c\u0169ng gi\u00fap t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho nh\u00e2n vi\u00ean, thu h\u00fat c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0 kh\u00e1ch h\u00e0ng, v\u00e0 gi\u00fap c\u00f4ng ty x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau l\u00e2u d\u00e0i c\u1ee7a m\u00ecnh \u0111\u1ec3 c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n m\u1ed9t c\u00e1ch b\u1ec1n v\u1eefng v\u00e0 hi\u1ec7u qu\u1ea3.<\/p>\n<h3>Con ng\u01b0\u1eddi<\/h3>\n<p>Y\u1ebfu t\u1ed1 con ng\u01b0\u1eddi, hay c\u1ee5 th\u1ec3 h\u01a1n l\u00e0 nh\u00e2n s\u1ef1 s\u1ebd tr\u1ef1c ti\u1ebfp th\u1ef1c hi\u1ec7n c\u00e1c m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p. Trong khi \u0111\u00f3, l\u00e3nh \u0111\u1ea1o v\u00e0 qu\u1ea3n l\u00fd \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p. H\u1ecd c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ecbnh h\u01b0\u1edbng, l\u00e3nh \u0111\u1ea1o v\u00e0 t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho nh\u00e2n vi\u00ean, \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn v\u00e0 c\u00f4ng b\u1eb1ng.<\/p>\n<h3>Gi\u00e1 tr\u1ecb<\/h3>\n<p>Gi\u00e1 tr\u1ecb s\u1ebd l\u00e0 th\u01b0\u1edbc \u0111o, l\u00e0 ti\u00eau chu\u1ea9n \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi, quan \u0111i\u1ec3m, gi\u00fap doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn \u0111\u1ec1 ra. <strong>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p<\/strong> bao g\u1ed3m nh\u1eefng nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n, n\u1ed9i quy \u0111\u01b0\u1ee3c ban b\u1ed1 v\u00e0 \u00e1p d\u1ee5ng trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng.\u00a0<\/p>\n<h3>Th\u1ef1c ti\u1ec5n<\/h3>\n<p>Y\u1ebfu t\u1ed1 th\u1ef1c ti\u1ec5n \u0111\u00f3ng vai tr\u00f2 hi\u1ec7n th\u1ef1c h\u00f3a t\u1ea5t c\u1ea3 nh\u1eefng t\u1ea7m nh\u00ecn v\u00e0 gi\u00e1 tr\u1ecb tr\u00ean l\u00fd thuy\u1ebft c\u1ee7a doanh nghi\u1ec7p. Ch\u00fang bao g\u1ed3m s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng, chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3, qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh v\u00e0 ngu\u1ed3n l\u1ef1c, kh\u1ea3 n\u0103ng th\u00edch nghi v\u1edbi th\u1ecb tr\u01b0\u1eddng, nh\u00e2n s\u1ef1 ch\u1ea5t l\u01b0\u1ee3ng, t\u00f4n tr\u1ecdng \u0111\u1ea1o \u0111\u1ee9c v\u00e0 gi\u00e1 tr\u1ecb v\u00e0 c\u00f4ng ngh\u1ec7 v\u00e0 \u0111\u1ed5i m\u1edbi. N\u1ebfu m\u1ed9t doanh nghi\u1ec7p tuy\u00ean b\u1ed1 \u201ccon ng\u01b0\u1eddi l\u00e0 t\u00e0i s\u1ea3n l\u1edbn nh\u1ea5t c\u1ee7a ch\u00fang t\u00f4i\u201d th\u00ec doanh nghi\u1ec7p \u1ea5y n\u00ean tr\u1ef1c ti\u1ebfp \u0111\u1ea7u t\u01b0 v\u00e0o con ng\u01b0\u1eddi theo \u0111\u00fang nh\u1eefng g\u00ec \u0111\u00e3 tuy\u00ean b\u1ed1.<\/p>\n<h2>T\u1ea1i sao c\u1ea7n ph\u00e1t tri\u1ec3n v\u0103n ho\u00e1 doanh nghi\u1ec7p?<\/h2>\n<p>V\u0103n h\u00f3a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 linh h\u1ed3n v\u00e0 \u0111\u1eddi s\u1ed1ng tinh th\u1ea7n c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 g\u00f3p ph\u1ea7n t\u0103ng kh\u1ea3 n\u0103ng c\u1ea1nh tranh, x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh t\u1ed1t tr\u00ean th\u1ecb tr\u01b0\u1eddng. N\u00f3 c\u00f2n gi\u00fap gi\u1ea3m thi\u1ec3u r\u1ee7i ro v\u00e0 xung \u0111\u1ed9t trong t\u1ed5 ch\u1ee9c, n\u00e2ng cao n\u0103ng su\u1ea5t v\u00e0 \u0111\u1ea1o \u0111\u1ee9c c\u1ee7a \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean, t\u1eeb \u0111\u00f3 t\u1ea1o ti\u1ec1n \u0111\u1ec3 gi\u00fap c\u00f4ng ty \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n<p>Ph\u00e2n t\u00edch sau \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u \u0111\u00fang <strong>vai tr\u00f2 c\u1ee7a v\u0103n h\u00f3a doanh nghi\u1ec7p<\/strong>:<\/p>\n<h3>Thu h\u00fat \u1ee9ng vi\u00ean, c\u1ee7ng c\u1ed1 ngu\u1ed3n l\u1ef1c<\/h3>\n<p>Th\u1ef1c t\u1ebf cho th\u1ea5y t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u mu\u1ed1n l\u00e0m vi\u1ec7c cho c\u00e1c c\u00f4ng ty c\u00f3 danh ti\u1ebfng t\u1ed1t, m\u00e0 \u0111i\u1ec1u n\u00e0y do ch\u00ednh c\u00e1c nh\u00e2n vi\u00ean c\u0169 v\u00e0 hi\u1ec7n t\u1ea1i th\u1ec3 hi\u1ec7n th\u00ec l\u1ea1i c\u00e0ng \u0111\u00e1ng tin. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao c\u00e1c chuy\u00ean gia nh\u00e2n s\u1ef1 \u0111\u1ed3ng \u00fd r\u1eb1ng, vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p m\u1ea1nh m\u1ebd l\u00e0 m\u1ed9t trong nh\u1eefng l\u1ee3i th\u1ebf c\u1ea1nh tranh r\u1ea5t l\u1edbn \u0111\u1ec3 thu h\u00fat nh\u00e2n vi\u00ean ti\u1ec1m n\u0103ng.\u00a0<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, n\u1ec1n v\u0103n h\u00f3a t\u00edch c\u1ef1c c\u00f2n gi\u00fap doanh nghi\u1ec7p gi\u1eef ch\u00e2n nh\u1eefng t\u00e0i n\u0103ng h\u00e0ng \u0111\u1ea7u \u2013 \u0111i\u1ec1u \u0111\u1eb7c bi\u1ec7t c\u00f3 \u00fd ngh\u0129a khi t\u00ecnh tr\u1ea1ng \u201cch\u1ea3y m\u00e1u ch\u1ea5t x\u00e1m\u201d \u0111ang ph\u1ed5 bi\u1ebfn hi\u1ec7n nay.<\/p>\n<h3>H\u1ea1n ch\u1ebf c\u00e1c xung \u0111\u1ed9t n\u1ed9i b\u1ed9<\/h3>\n<p>X\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p t\u00edch c\u1ef1c s\u1ebd gi\u00fap thu h\u1eb9p kho\u1ea3ng c\u00e1ch v\u00e0 n\u00e2ng cao m\u1ee9c \u0111\u1ed9 g\u1eafn k\u1ebft t\u1ea1i n\u01a1i l\u00e0m vi\u1ec7c. V\u0103n ho\u00e1 ch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 gi\u00fap m\u1ecdi ng\u01b0\u1eddi ho\u00e0 nh\u1eadp v\u00e0 th\u1ed1ng nh\u1ea5t v\u1ec1 c\u00e1ch hi\u1ec3u v\u1ea5n \u0111\u1ec1, \u0111\u00e1nh gi\u00e1, l\u1ef1a ch\u1ecdn v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng h\u00e0nh \u0111\u1ed9ng. \u00a0<\/p>\n<h3>\u0110\u1ea9y m\u1ea1nh hi\u1ec7u su\u1ea5t v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c<\/h3>\n<p>M\u1ed9t c\u00f4ng ty ch\u00fa tr\u1ecdng \u0111\u1ebfn vi\u1ec7c ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p s\u1ebd quan t\u00e2m \u0111\u1ebfn quy\u1ec1n l\u1ee3i c\u1ee7a nh\u00e2n s\u1ef1, t\u00ecm c\u00e1ch gi\u1ea3m thi\u1ec3u t\u1ed1i \u0111a nh\u1eefng c\u0103ng th\u1eb3ng v\u00e0 \u00e1p l\u1ef1c. Ng\u01b0\u1ee3c l\u1ea1i, nh\u00e2n vi\u00ean s\u1ebd t\u1eadn t\u00e2m v\u00e0 nhi\u1ec7t huy\u1ebft v\u1edbi c\u00f4ng vi\u1ec7c khi h\u1ecd c\u1ea3m th\u1ea5y n\u1ed7 l\u1ef1c c\u1ee7a m\u00ecnh \u0111\u01b0\u1ee3c tr\u00e2n tr\u1ecdng, \u0111ang c\u1ed1ng hi\u1ebfn cho s\u1ee9 m\u1ec7nh chung v\u00e0 h\u00e3nh di\u1ec7n v\u00ec l\u00e0 m\u1ed9t th\u00e0nh vi\u00ean c\u1ee7a doanh nghi\u1ec7p.\u00a0<\/p>\n<h2>Quy tr\u00ecnh 5 b\u01b0\u1edbc x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p<\/h2>\n<p>\u0110\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t v\u0103n ho\u00e1 doanh nghi\u1ec7p t\u1ed1t, c\u00f4ng ty c\u1ea7n c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch r\u00f5 r\u00e0ng, \u0111\u01b0a ra c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 c\u00e1c quy t\u1eafc, n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a nh\u00e2n vi\u00ean, v\u00e0 \u0111\u01b0a ra c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 ch\u00ednh s\u00e1ch h\u1ed7 tr\u1ee3 vi\u1ec7c th\u1ef1c hi\u1ec7n v\u0103n ho\u00e1 doanh nghi\u1ec7p \u0111\u00f3.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 5 b\u01b0\u1edbc <strong>quy tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p<\/strong>:<\/p>\n<h3>B\u01b0\u1edbc 1: \u0110\u00e1nh gi\u00e1 v\u0103n h\u00f3a hi\u1ec7n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p<\/h3>\n<p>\u0110\u00e1nh gi\u00e1 v\u0103n h\u00f3a hi\u1ec7n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng \u0111\u1ec3 xem x\u00e9t l\u1ea1i c\u00e1c gi\u00e1 tr\u1ecb, th\u00e1i \u0111\u1ed9 v\u00e0 h\u00e0nh vi c\u1ee7a nh\u00e2n vi\u00ean trong c\u00f4ng ty. Th\u1ef1c hi\u1ec7n \u0111\u00e1nh gi\u00e1 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n th\u00f4ng qua c\u00e1c b\u01b0\u1edbc, bao g\u1ed3m:\u00a0<\/p>\n<p>\u0110\u1ed3ng th\u1eddi, c\u1ea7n n\u1eafm r\u00f5 nh\u1eefng d\u1ea5u hi\u1ec7u c\u1ee7a m\u1ed9t n\u1ec1n v\u0103n h\u00f3a \u0111\u1ed9c h\u1ea1i nh\u01b0: Tuy\u1ec3n d\u1ee5ng li\u00ean t\u1ee5c, T\u00ednh k\u1ef7 lu\u1eadt v\u00e0 ch\u1ea5p h\u00e0nh n\u1ed9i quy k\u00e9m, Giao ti\u1ebfp n\u1ed9i b\u1ed9 r\u1eddi r\u1ea1c,.. H\u00e3y ngay l\u1eadp t\u1ee9c x\u1ebfp ch\u00fang v\u00e0o \u201cdanh s\u00e1ch \u0111en\u201d \u0111\u1ec3 t\u00ecm ra bi\u1ec7n ph\u00e1p c\u1ea3i thi\u1ec7n.<\/p>\n<h3>B\u01b0\u1edbc 2: X\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng m\u1ee5c ti\u00eau v\u00e0 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i m\u00e0 doanh nghi\u1ec7p mu\u1ed1n h\u01b0\u1edbng t\u1edbi<\/h3>\n<p>\u0110\u1ec3 x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p, nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ea7n ph\u1ea3i tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi nh\u01b0:\u00a0<\/p>\n<p>Vi\u1ec7c x\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng m\u1ee5c ti\u00eau v\u00e0 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p s\u1ebd gi\u00fap cho doanh nghi\u1ec7p c\u00f3 m\u1ed9t h\u01b0\u1edbng \u0111i r\u00f5 r\u00e0ng v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh. Vi\u1ec7c n\u00e0y c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n m\u1ed9t c\u00e1ch c\u1ea9n th\u1eadn v\u00e0 k\u1ef9 l\u01b0\u1ee1ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u00f3 ph\u00f9 h\u1ee3p v\u1edbi kh\u1ea3 n\u0103ng c\u1ee7a doanh nghi\u1ec7p, c\u0169ng nh\u01b0 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c c\u00e1c y\u00eau c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 x\u00e3 h\u1ed9i.<\/p>\n<h3>B\u01b0\u1edbc 3: L\u00ean k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng chi ti\u1ebft<\/h3>\n<p>Khi b\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ed9t v\u0103n ho\u00e1 l\u00fd t\u01b0\u1edfng cho doanh nghi\u1ec7p, ti\u1ebfp theo l\u00e0 l\u00fac ngh\u0129 t\u1edbi l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thu h\u1eb9p kho\u1ea3ng c\u00e1ch gi\u1eefa ch\u00fang. K\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p s\u1ebd bao g\u1ed3m c\u00e1c m\u1ee5c ti\u00eau, th\u1eddi gian, ho\u1ea1t \u0111\u1ed9ng v\u00e0 tr\u00e1ch nhi\u1ec7m c\u1ee5 th\u1ec3. \u0110\u00e2u l\u00e0 nhi\u1ec7m v\u1ee5 c\u1ea7n \u01b0u ti\u00ean? Ngu\u1ed3n l\u1ef1c hi\u1ec7n c\u00f3 nh\u01b0 th\u1ebf n\u00e0o v\u00e0 c\u1ea7n h\u1ed7 tr\u1ee3 th\u00eam g\u00ec? Ai ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 nh\u1eefng c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3? Th\u1eddi h\u1ea1n ho\u00e0n th\u00e0nh l\u00e0 bao l\u00e2u?<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, k\u1ebf ho\u1ea1ch x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean, thi\u1ebft l\u1eadp c\u00e1c ch\u00ednh s\u00e1ch m\u1edbi, gi\u00e1m s\u00e1t v\u00e0 \u0111\u00e1nh gi\u00e1 ti\u1ebfn tr\u00ecnh, v\u00e0 cung c\u1ea5p th\u00f4ng tin v\u00e0 ph\u1ea3n h\u1ed3i cho nh\u00e2n vi\u00ean v\u1ec1 v\u0103n h\u00f3a doanh nghi\u1ec7p m\u1edbi.<\/p>\n<h3>B\u01b0\u1edbc 4: Tri\u1ec3n khai x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p<\/h3>\n<p>Tri\u1ec3n khai l\u00e0 giai \u0111o\u1ea1n hi\u1ec7n th\u1ef1c h\u00f3a nh\u1eefng m\u1ee5c ti\u00eau v\u00e0 h\u00e0nh \u0111\u1ed9ng n\u1eb1m trong b\u1ea3n k\u1ebf ho\u1ea1ch. H\u00e3y b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c thi\u1ebft l\u1eadp m\u1ed9t b\u1ed9 ph\u1eadn ho\u1eb7c \u0111\u01a1n v\u1ecb ph\u1ee5 tr\u00e1ch vi\u1ec7c ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p. \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 ban l\u00e3nh \u0111\u1ea1o, \u0111\u1ea1i di\u1ec7n c\u1ea5p qu\u1ea3n l\u00fd c\u1ee7a t\u1eebng ph\u00f2ng ban v\u00e0 \u0111\u00f4i khi l\u00e0 b\u1ed9 ph\u1eadn Nh\u00e2n s\u1ef1 v\u00e0 Truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9.<\/p>\n<p>Sau khi ban h\u00e0nh quy \u0111\u1ecbnh, quy ch\u1ebf chung, h\u00e3y t\u1ed5 ch\u1ee9c c\u00e1c bu\u1ed5i \u0111\u00e0o t\u1ea1o, ho\u1eb7c tr\u00f2 chuy\u1ec7n gi\u1eefa \u0111\u1ec3 t\u1eadp th\u1ec3 nh\u00e2n vi\u00ean hi\u1ec3n v\u1ec1 gi\u00e1 tr\u1ecb v\u0103n h\u00f3a c\u00f4ng ty c\u0169ng nh\u01b0 k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng t\u1eeb h\u1ecd. \u0110\u1eebng qu\u00ean t\u00edch h\u1ee3p gi\u00e1 tr\u1ecb c\u1ee7a v\u0103n h\u00f3a doanh nghi\u1ec7p v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u00e0ng ng\u00e0y v\u00e0 \u0111\u1eb7t m\u00ecnh v\u00e0o v\u1ecb tr\u00ed c\u1ee7a nh\u00e2n vi\u00ean \u0111\u1ec3 nh\u1eadn bi\u1ebft c\u00e1c tr\u1edf ng\u1ea1i thay \u0111\u1ed5i v\u00e0 gi\u1ea3i quy\u1ebft ch\u00fang.<\/p>\n<h3>B\u01b0\u1edbc 5: \u0110o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p<\/h3>\n<p>Vi\u1ec7c \u0111\u00e1nh gi\u00e1 v\u00e0 c\u1ea3i thi\u1ec7n li\u00ean t\u1ee5c l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng v\u0103n h\u00f3a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u00e0 duy tr\u00ec m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, k\u1ecbp th\u1eddi gi\u1ea3i quy\u1ebft nh\u1eefng v\u1ea5n \u0111\u1ec1 t\u1ed3n \u0111\u1ecdng v\u00e0 \u0111\u01b0a ra \u0111\u1ecbnh h\u01b0\u1edbng ph\u00f9 h\u1ee3p h\u01a1n.<\/p>\n<p>Trong b\u01b0\u1edbc \u0111\u00e1nh gi\u00e1 n\u00e0y, doanh nghi\u1ec7p c\u00f3 th\u1ec3 xem x\u00e9t m\u1ed9t s\u1ed1 c\u00e1ch th\u1ee9c nh\u01b0: Ti\u1ebfn h\u00e0nh kh\u1ea3o s\u00e1t v\u1ec1 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a nh\u00e2n vi\u00ean; \u0110o l\u01b0\u1eddng c\u00e1c ch\u1ec9 s\u1ed1 (ETR) \u2013 T\u1ef7 l\u1ec7 nh\u00e2n vi\u00ean ngh\u1ec9 vi\u1ec7c, (eNPS) \u2013 Ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng s\u1ef1 g\u1eafn k\u1ebft c\u1ee7a nh\u00e2n vi\u00ean; (ESI) \u2013 Ch\u1ec9 s\u1ed1 h\u00e0i l\u00f2ng c\u1ee7a nh\u00e2n vi\u00ean.<\/p>\n<h2>C\u00e1ch duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p<\/h2>\n<p>V\u0103n h\u00f3a doanh nghi\u1ec7p kh\u00f4ng ph\u1ea3i ch\u1ec9 x\u00e2y d\u1ef1ng trong m\u1ed9t hai ng\u00e0y, \u0111\u00f3 l\u00e0 c\u1ea3 m\u1ed9t qu\u00e1 tr\u00ecnh d\u00e0i h\u1ea1n. Do \u0111\u00f3 ngo\u00e0i vi\u1ec7c l\u00ean k\u1ebf ho\u1ea1ch, c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u00f2n c\u1ea7n \u0111\u01b0a ra \u0111\u1ecbnh h\u01b0\u1edbng l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 gi\u1eef v\u1eefng \u0111\u1eb7c tr\u01b0ng v\u0103n h\u00f3a doanh nghi\u1ec7p.\u00a0<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c g\u1ee3i \u00fd \u0111\u1ec3 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p:<\/p>\n<h3>X\u00e2y d\u1ef1ng ti\u00eau chu\u1ea9n tuy\u1ec3n d\u1ee5ng<\/h3>\n<p>Tuy\u1ec3n d\u1ee5ng \u0111\u00fang ng\u01b0\u1eddi kh\u00f4ng ch\u1ec9 d\u1ef1a v\u00e0o n\u0103ng l\u1ef1c, m\u00e0 c\u00f2n c\u1ea7n xem x\u00e9t m\u1ee9c \u0111\u1ed9 ph\u00f9 h\u1ee3p c\u1ee7a \u1ee9ng vi\u00ean v\u1edbi m\u1ee5c ti\u00eau chung c\u1ee7a doanh nghi\u1ec7p. Ti\u00eau chu\u1ea9n tuy\u1ec3n d\u1ee5ng n\u00ean \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean nh\u1eefng gi\u00e1 tr\u1ecb c\u1ee7a v\u0103n h\u00f3a doanh nghi\u1ec7p.\u00a0<\/p>\n<h3>H\u1ed7 tr\u1ee3 nh\u00e2n vi\u00ean h\u00f2a nh\u1eadp v\u0103n h\u00f3a doanh nghi\u1ec7p<\/h3>\n<p>\u0110\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n vi\u00ean l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng nh\u00e2n s\u1ef1 h\u00ecnh dung v\u00e0 th\u1ea5m nhu\u1ea7n c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a v\u0103n h\u00f3a doanh nghi\u1ec7p, c\u00f3 nh\u1eefng \u0111\u00f3ng g\u00f3p t\u00edch c\u1ef1c v\u00e0o c\u00f4ng vi\u1ec7c. \u0110\u1ec3 nh\u00e2n vi\u00ean hi\u1ec3u r\u00f5 v\u1ec1 v\u0103n h\u00f3a doanh nghi\u1ec7p, c\u00f4ng ty c\u1ea7n cung c\u1ea5p th\u00f4ng tin v\u00e0 gi\u1ea3i th\u00edch r\u00f5 r\u00e0ng v\u1ec1 c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, c\u00e1c quy t\u1eafc v\u00e0 quy tr\u00ecnh, c\u00e1ch th\u1ee9c l\u00e0m vi\u1ec7c v\u00e0 c\u00e1ch th\u1ee9c giao ti\u1ebfp trong c\u00f4ng ty.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, h\u00e3y cho h\u1ecd c\u01a1 h\u1ed9i \u0111\u1ec3 giao l\u01b0u v\u00e0 k\u1ebft n\u1ed1i, \u0111\u00f3ng g\u00f3p \u00fd ki\u1ebfn v\u00e0 \u00fd t\u01b0\u1edfng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c t\u1ed5 ch\u1ee9c c\u00e1c s\u1ef1 ki\u1ec7n ho\u1eb7c ch\u01b0\u01a1ng tr\u00ecnh team building, gi\u00fap nh\u00e2n vi\u00ean c\u00f3 c\u01a1 h\u1ed9i giao l\u01b0u, tr\u00f2 chuy\u1ec7n v\u00e0 t\u1ea1o s\u1ef1 g\u1ea7n g\u0169i v\u1edbi nhau.<\/p>\n<h3>Ph\u00e1t huy vai tr\u00f2 c\u1ee7a ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o<\/h3>\n<p>L\u00e3nh \u0111\u1ea1o c\u1ee7a doanh nghi\u1ec7p \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p. L\u00e3nh \u0111\u1ea1o c\u1ea7n ph\u1ea3i l\u00e0 ng\u01b0\u1eddi noi g\u01b0\u01a1ng th\u1ef1c hi\u1ec7n nh\u1eefng theo nh\u1eefng chu\u1ea9n m\u1ef1c, quy t\u1eafc \u0111\u1ec1 ra. B\u00ean c\u1ea1nh \u0111\u00f3, nh\u1eefng \u201cnh\u00e0 ti\u00ean phong&#8221; c\u00f2n \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng ki\u1ebfn t\u1ea1o n\u00ean m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c t\u00edch c\u1ef1c b\u1eb1ng c\u00e1ch \u0111\u1ed9ng vi\u00ean, h\u1ed7 tr\u1ee3 v\u00e0 t\u00f4n tr\u1ecdng nh\u00e2n vi\u00ean.<\/p>\n<h3>\u0110\u00e1nh gi\u00e1 v\u00e0 c\u1ea3i thi\u1ec7n li\u00ean t\u1ee5c<\/h3>\n<p>\u0110\u00e2y l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng v\u0103n h\u00f3a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. Vi\u1ec7c \u0111\u00e1nh gi\u00e1 v\u00e0 c\u1ea3i thi\u1ec7n li\u00ean quan \u0111\u1ebfn vi\u1ec7c \u0111o l\u01b0\u1eddng ti\u1ebfn tr\u00ecnh \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau, ph\u1ea3n h\u1ed3i t\u1eeb nh\u00e2n vi\u00ean v\u00e0 kh\u00e1ch h\u00e0ng, v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m y\u1ebfu v\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 c\u1ea3i thi\u1ec7n.<\/p>\n<p>\u0110\u1ed3ng th\u1eddi, c\u00f4ng ty c\u0169ng c\u1ea7n l\u1eafng nghe \u00fd ki\u1ebfn \u0111\u00f3ng g\u00f3p t\u1eeb nh\u00e2n vi\u00ean v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i c\u1ea7n thi\u1ebft \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u0103n h\u00f3a doanh nghi\u1ec7p v\u00e0 gi\u00fap nh\u00e2n vi\u00ean h\u00f2a nh\u1eadp t\u1ed1t h\u01a1n.<\/p>\n<h2>Masterskills &#8211; Gi\u1ea3i ph\u00e1p c\u1ee7ng c\u1ed1 v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n ho\u00e1 doanh nghi\u1ec7p<\/h2>\n<p>Trong s\u1ed1 nh\u1eefng c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p, Masterskills ch\u00ednh l\u00e0 gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 h\u00e0ng \u0111\u1ea7u \u0111\u01b0\u1ee3c nhi\u1ec1u t\u1ed5 ch\u1ee9c tin t\u01b0\u1edfng v\u00e0 l\u1ef1a ch\u1ecdn. T\u00ednh \u0111\u1ebfn nay, gi\u1ea3i ph\u00e1p Masterskills \u0111\u00e3 \u0111\u01b0\u1ee3c tri\u1ec3n khai th\u00e0nh c\u00f4ng cho h\u01a1n 1000 doanh nghi\u1ec7p, trong \u0111\u00f3 c\u00f3 c\u00e1c t\u1ed5 ch\u1ee9c l\u1edbn nh\u01b0 BIDV, EVN, Momo, HSV Group,&#8230;\u00a0<\/p>\n<p>V\u1edbi m\u1ee5c ti\u00eau c\u1ee7ng c\u1ed1 v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p, ki\u1ebfn t\u1ea1o kh\u00f4ng gian k\u1ebft n\u1ed1i v\u00e0 g\u1eafn k\u1ebft nh\u00e2n s\u1ef1 to\u00e0n c\u00f4ng ty, Masterskills cung c\u1ea5p b\u1ed9 c\u00f4ng c\u1ee5 g\u1ed3m 26+ t\u00ednh n\u0103ng v\u1edbi nhi\u1ec1u \u01b0u \u0111i\u1ec3m n\u1ed5i b\u1eadt nh\u01b0:<\/p>\n<h2>T\u1ed5ng k\u1ebft<\/h2>\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 5 b\u01b0\u1edbc gi\u00fap doanh nghi\u1ec7p duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n v\u0103n h\u00f3a doanh nghi\u1ec7p t\u00edch c\u1ef1c v\u00e0 hi\u1ec7u qu\u1ea3. B\u00ean c\u1ea1nh vi\u1ec7c \u0111\u01b0a ra k\u1ebf ho\u1ea1ch v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3, \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t trong h\u00e0nh tr\u00ecnh x\u00e2y d\u1ef1ng v\u0103n h\u00f3a doanh nghi\u1ec7p l\u00e0 s\u1ef1 cam k\u1ebft c\u1ee7a l\u00e3nh \u0111\u1ea1o v\u00e0 c\u00e1c nh\u00e2n vi\u00ean trong c\u00f4ng ty, \u0111\u1ed3ng thu\u1eadn th\u1ef1c hi\u1ec7n v\u00e0 duy tr\u00ec c\u00e1c ho\u1ea1t \u0111\u1ed9ng m\u1ed9t c\u00e1ch li\u00ean t\u1ee5c.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00f4ng t\u00e1c c\u1ee7ng c\u1ed1 v\u0103n h\u00f3a trong t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p n\u00ean c\u00e2n nh\u1eafc l\u1ef1a ch\u1ecdn k\u00eanh truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9 ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 b\u1eaft k\u1ecbp xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 hi\u1ec7n nay. N\u1ec1n t\u1ea3ng giao ti\u1ebfp Masterskills l\u00e0 m\u1ed9t trong nh\u1eefng gi\u1ea3i ph\u00e1p h\u00e0ng \u0111\u1ea7u gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb ki\u1ebfn t\u1ea1o kh\u00f4ng gian s\u1ed1 th\u00f4ng qua b\u1ed9 c\u00f4ng c\u1ee5 g\u1ed3m 26+ t\u00ednh n\u0103ng.<\/p>\n<p>\u0110\u0103ng k\u00fd tr\u1ea3i nghi\u1ec7m mi\u1ec5n ph\u00ed 7 ng\u00e0y gi\u1ea3i ph\u00e1p Masterskills \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u00f4i tr\u01b0\u1eddng lao \u0111\u1ed9ng ho\u00e0n thi\u1ec7n c\u00f9ng n\u1ec1n v\u0103n h\u00f3a doanh nghi\u1ec7p v\u1eefng m\u1ea1nh!<\/p>\n<p><strong>Masterskills g\u1ee3i \u00fd:<\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p><strong>Masterskills<\/strong><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[451],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/18138"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=18138"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/18138\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=18138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=18138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=18138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}