{"id":21543,"date":"2023-12-06T02:46:12","date_gmt":"2023-12-06T02:46:12","guid":{"rendered":"https:\/\/masterskills.org\/blog\/bargaining-power-la-gi-va-cac-yeu-to-anh-huong.html"},"modified":"2023-12-22T04:55:21","modified_gmt":"2023-12-21T21:55:21","slug":"bargaining-power-la-gi-va-cac-yeu-to-anh-huong","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/bargaining-power-la-gi-va-cac-yeu-to-anh-huong.html","title":{"rendered":"Bargaining power l\u00e0 g\u00ec v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng"},"content":{"rendered":"<div class=\"entry-content\">\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p><strong>Bargaining power<\/strong> l\u00e0 g\u00ec? Bargaining power l\u00e0 quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng, l\u00e0 m\u1ed9t trong nhi\u1ec1u kh\u00e1i ni\u1ec7m kinh t\u1ebf \u0111\u01b0\u1ee3c \u0111\u01b0a ra nh\u1eb1m t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho vi\u1ec7c hi\u1ec3u t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c nhau c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1ch giao d\u1ecbch \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u00e0 c\u00e1ch doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n.<\/p>\n<blockquote>\n<p><em><strong>\u201cBargaining power l\u00e0 kh\u1ea3 n\u0103ng c\u1ee7a m\u1ed9t ho\u1eb7c m\u1ed9t nh\u00f3m ng\u01b0\u1eddi \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec h\u1ecd mu\u1ed1n.\u201d<\/strong><\/em><\/p>\n<\/blockquote>\n<h2><span id=\"Cac_yeu_to_quyet_dinh_quyen_thuong_luong_bargaining_power_la_gi\"><strong>C\u00e1c y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng bargaining power l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n<p>C\u00f3 m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 kh\u00e1c nhau x\u00e1c \u0111\u1ecbnh ho\u1eb7c \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a m\u1ed9t b\u00ean. V\u1eady c\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng bargaining power l\u00e0 g\u00ec? Trong danh s\u00e1ch sau, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 n\u00e0y c\u00f9ng v\u1edbi l\u1eddi gi\u1ea3i th\u00edch ng\u1eafn g\u1ecdn v\u1ec1 c\u00e1ch ch\u00fang \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a m\u1ed9t b\u00ean.<\/p>\n<p><strong>C\u00f3 c\u00e1c l\u1ef1a ch\u1ecdn thay th\u1ebf<\/strong><\/p>\n<p>N\u1ebfu m\u1ed9t b\u00ean kh\u00f4ng c\u1ea7n ph\u1ea3i giao d\u1ecbch v\u1edbi m\u1ed9t s\u1ed1 b\u00ean kh\u00e1c, v\u00ec h\u1ecd c\u00f3 c\u00e1c l\u1ef1a ch\u1ecdn thay th\u1ebf, th\u00ec h\u1ecd c\u00f3 nhi\u1ec1u quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng h\u01a1n. \u0110i\u1ec1u n\u00e0y l\u00e0 do h\u1ecd c\u00f3 th\u1ec3 t\u1eeb b\u1ecf th\u1ecfa thu\u1eadn m\u00e0 kh\u00f4ng g\u00e2y ra qu\u00e1 nhi\u1ec1u r\u1eafc r\u1ed1i cho b\u1ea3n th\u00e2n.<\/p>\n<p>N\u1ebfu m\u1ed9t b\u00ean kh\u00f4ng c\u00f3 b\u1ea5t k\u1ef3 l\u1ef1a ch\u1ecdn thay th\u1ebf n\u00e0o, th\u00ec h\u1ecd c\u00f3 \u00edt kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng v\u00ec c\u00e1c nh\u00e0 \u0111\u00e0m ph\u00e1n kh\u00e1c c\u00f3 th\u1ec3 \u0111e d\u1ecda t\u1eeb b\u1ecf th\u1ecfa thu\u1eadn, khi\u1ebfn h\u1ecd r\u01a1i v\u00e0o t\u00ecnh th\u1ebf b\u1ea5t l\u1ee3i.<\/p>\n<p><strong>R\u1eafc r\u1ed1i nh\u1ecf khi chuy\u1ec3n sang m\u1ed9t gi\u1ea3i ph\u00e1p thay th\u1ebf<\/strong><\/p>\n<p>T\u01b0\u01a1ng t\u1ef1, m\u1ed9t b\u00ean c\u00f3 nhi\u1ec1u quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng h\u01a1n n\u1ebfu h\u1ecd c\u00f3 \u00edt r\u1eafc r\u1ed1i khi chuy\u1ec3n sang m\u1ed9t gi\u1ea3i ph\u00e1p thay th\u1ebf v\u00e0 ng\u01b0\u1ee3c l\u1ea1i.<\/p>\n<p><strong>Thi\u1ebfu s\u1ef1 c\u1ea7n thi\u1ebft \/ t\u1ea7m quan tr\u1ecdng<\/strong><\/p>\n<p>N\u1ebfu m\u1ed9t trong c\u00e1c b\u00ean trong cu\u1ed9c \u0111\u00e0m ph\u00e1n c\u00f3 th\u1ec3 r\u1eddi b\u1ecf th\u1ecfa thu\u1eadn m\u00e0 kh\u00f4ng ph\u1ea3i ch\u1ecbu b\u1ea5t k\u1ef3 h\u1eadu qu\u1ea3 n\u00e0o, do kh\u00f4ng c\u1ea7n thi\u1ebft ho\u1eb7c kh\u00f4ng quan tr\u1ecdng \u0111\u1ec3 ph\u00e1 v\u1ee1 th\u1ecfa thu\u1eadn, th\u00ec h\u1ecd c\u00f3 nhi\u1ec1u quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng h\u01a1n. M\u1ed9t l\u1ea7n n\u1eefa, \u0111i\u1ec1u n\u00e0y l\u00e0 do n\u00f3 gi\u00e1n ti\u1ebfp \u0111e d\u1ecda b\u00ean kia v\u1edbi vi\u1ec7c h\u1ecd l\u00e0m \u0103n thua l\u1ed7, v\u00ec v\u1eady h\u1ecd ph\u1ea3i \u0111\u01b0a ra m\u1ed9t \u201cm\u00f3n h\u1eddi\u201d t\u1ed1t h\u01a1n<\/p>\n<p><strong>Ki\u1ebfn th\u1ee9c li\u00ean quan<\/strong><\/p>\n<p>Am hi\u1ec3u v\u1ec1 c\u00e1c l\u0129nh v\u1ef1c li\u00ean quan c\u0169ng cung c\u1ea5p cho c\u00e1c b\u00ean nhi\u1ec1u kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng h\u01a1n. \u0110i\u1ec1u n\u00e0y l\u00e0 do h\u1ecd \u00edt d\u1ec5 b\u1ecb th\u1ef1c hi\u1ec7n c\u00e1c giao d\u1ecbch b\u1ea5t l\u1ee3i do kh\u00f4ng \u0111\u01b0\u1ee3c th\u00f4ng b\u00e1o ho\u1eb7c th\u00f4ng tin sai.<\/p>\n<h2><span id=\"Quyen_thuong_luong_cua_nha_cung_cap_bargaining_power_of_suppliers_la_gi\"><strong>Quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a nh\u00e0 cung c\u1ea5p bargaining power of suppliers l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n<p>C\u00f9ng v\u1edbi 4 l\u1ef1c l\u01b0\u1ee3ng c\u1ea1nh tranh c\u1ee7a Porter bao g\u1ed3m: s\u1ef1 c\u1ea1nh tranh trong ng\u00e0nh, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh ti\u1ec1m n\u0103ng, quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 s\u1ef1 \u0111e d\u1ecda \u0111\u1ebfn t\u1eeb s\u1ea3n ph\u1ea9m thay th\u1ebf, quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a nh\u00e0 cung c\u1ea5p l\u00e0 h\u00ecnh \u1ea3nh ph\u1ea3n chi\u1ebfu v\u1ec1 n\u0103ng l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua v\u00e0 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn \u00e1p l\u1ef1c m\u00e0 nh\u00e0 cung c\u1ea5p c\u00f3 th\u1ec3 g\u00e2y ra \u0111\u1ed1i v\u1edbi c\u00f4ng ty b\u1eb1ng c\u00e1ch t\u0103ng gi\u00e1, h\u1ea1 ch\u1ea5t l\u01b0\u1ee3ng ho\u1eb7c gi\u1ea3m s\u1ef1 s\u1eb5n c\u00f3 c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd.<\/p>\n<p>Quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a nh\u00e0 cung c\u1ea5p \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng c\u1ea1nh tranh v\u00e0 ti\u1ec1m n\u0103ng l\u1ee3i nhu\u1eadn c\u1ee7a ng\u01b0\u1eddi mua. Ng\u01b0\u1eddi mua l\u00e0 c\u00e1c c\u00f4ng ty v\u00e0 nh\u00e0 cung c\u1ea5p l\u00e0 nh\u1eefng ng\u01b0\u1eddi cung c\u1ea5p cho c\u00e1c c\u00f4ng ty.<\/p>\n<p>N\u0103ng l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a c\u00e1c nh\u00e0 cung c\u1ea5p l\u00e0 m\u1ed9t trong nh\u1eefng l\u1ef1c l\u01b0\u1ee3ng \u0111\u1ecbnh h\u00ecnh b\u1ed1i c\u1ea3nh c\u1ea1nh tranh c\u1ee7a m\u1ed9t ng\u00e0nh v\u00e0 gi\u00fap x\u00e1c \u0111\u1ecbnh m\u1ee9c \u0111\u1ed9 h\u1ea5p d\u1eabn c\u1ee7a m\u1ed9t ng\u00e0nh. C\u00e1c l\u1ef1c l\u01b0\u1ee3ng kh\u00e1c bao g\u1ed3m s\u1ef1 ganh \u0111ua c\u1ea1nh tranh, kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua, m\u1ed1i \u0111e d\u1ecda c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m thay th\u1ebf v\u00e0 m\u1ed1i \u0111e d\u1ecda c\u1ee7a nh\u1eefng ng\u01b0\u1eddi m\u1edbi tham gia.<\/p>\n<h2><span id=\"Tai_sao_quyen_thuong_luong_cua_cac_nha_cung_cap_lai_quan_trong\"><strong>T\u1ea1i sao quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a c\u00e1c nh\u00e0 cung c\u1ea5p l\u1ea1i quan tr\u1ecdng?<\/strong><\/span><\/h2>\n<p>V\u1edbi kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng m\u1ea1nh m\u1ebd c\u1ee7a m\u00ecnh, c\u00e1c nh\u00e0 cung c\u1ea5p c\u00f3 th\u1ec3 b\u00f3p ch\u1ebft l\u1ee3i nhu\u1eadn c\u1ee7a c\u00e1c c\u00f4ng ty kh\u00e1c trong ng\u00e0nh. C\u00e1c nh\u00e0 cung c\u1ea5p c\u00f3 th\u1ec3 \u0111e d\u1ecda c\u00f4ng ty b\u1eb1ng c\u00e1ch t\u0103ng gi\u00e1 ho\u1eb7c gi\u1ea3m ch\u1ea5t l\u01b0\u1ee3ng h\u00e0ng h\u00f3a v\u00e0 d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c mua. H\u1ecd c\u0169ng c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp c\u00e1c ch\u00ednh s\u00e1ch thu n\u1ee3 t\u00edn d\u1ee5ng nghi\u00eam ng\u1eb7t. Ngo\u00e0i ra, vi\u1ec7c cung c\u1ea5p nguy\u00ean li\u1ec7u \u0111\u1ea7u v\u00e0o kh\u00f4ng ch\u00ednh x\u00e1c c\u00f3 th\u1ec3 l\u00e0m gi\u00e1n \u0111o\u1ea1n ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00f4ng ty.<\/p>\n<p>V\u00ed d\u1ee5, n\u1ebfu nh\u00e0 cung c\u1ea5p c\u00f3 quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng m\u1ea1nh, nh\u01b0 b\u00e1n ra nguy\u00ean li\u1ec7u v\u1edbi gi\u00e1 cao, c\u00e1c c\u00f4ng ty ph\u1ea3i ch\u1ecbu chi ph\u00ed ho\u1ea1t \u0111\u1ed9ng cao h\u01a1n v\u00e0 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn s\u1ebd th\u1ea5p h\u01a1n. Ng\u01b0\u1ee3c l\u1ea1i, n\u1ebfu nh\u00e0 cung c\u1ea5p y\u1ebfu, c\u00f4ng ty c\u00f3 c\u01a1 h\u1ed9i th\u01b0\u01a1ng l\u01b0\u1ee3ng gi\u00e1 th\u1ea5p h\u01a1n. Ho\u1eb7c, c\u00f4ng ty c\u00f3 th\u1ec3 y\u00eau c\u1ea7u \u0111\u1ea7u v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng cao h\u01a1n v\u00e0 c\u00e1c \u0111i\u1ec1u kho\u1ea3n chi tr\u1ea3 \u201cd\u1ec5 th\u1edf\u201d h\u01a1n.<\/p>\n<p>Ngo\u00e0i ra, quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a nh\u00e0 cung c\u1ea5p th\u01b0\u1eddng n\u1eb1m ngo\u00e0i t\u1ea7m ki\u1ec3m so\u00e1t c\u1ee7a h\u1ecd. Do \u0111\u00f3, trong m\u1ed9t s\u1ed1 ng\u00e0nh, c\u00e1c c\u00f4ng ty ch\u1ec9 c\u00f3 th\u1ec3 th\u00edch \u1ee9ng m\u00e0 kh\u00f4ng th\u1ec3 \u0111\u00e0m ph\u00e1n v\u1edbi c\u00e1c nh\u00e0 cung c\u1ea5p c\u1ee7a h\u1ecd.<\/p>\n<h2><span id=\"Quyen_thuong_luong_cua_nguoi_mua_bargaining_power_of_la_gi\"><strong>Quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua bargaining power of l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n<p>Quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua, \u0111\u1ec1 c\u1eadp \u0111\u1ebfn \u00e1p l\u1ef1c m\u00e0 kh\u00e1ch h\u00e0ng \/ ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 \u0111\u1eb7t l\u00ean doanh nghi\u1ec7p \u0111\u1ec3 h\u1ecd cung c\u1ea5p s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng cao h\u01a1n, d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n v\u00e0 \/ ho\u1eb7c gi\u00e1 th\u1ea5p h\u01a1n.<\/p>\n<p>\u0110i\u1ec1u quan tr\u1ecdng c\u1ea7n ghi nh\u1edb l\u00e0 kh\u1ea3 n\u0103ng th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ph\u00e2n t\u00edch ng\u01b0\u1eddi mua \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n t\u1eeb quan \u0111i\u1ec3m c\u1ee7a ng\u01b0\u1eddi b\u00e1n (c\u00f4ng ty). N\u0103ng l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua \u0111\u1ec1 c\u1eadp \u0111\u1ebfn kh\u00e1ch h\u00e0ng \/ ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty.<\/p>\n<h2><span id=\"Tai_sao_quyen_thuong_luong_cua_nguoi_mua_lai_quan_trong\"><strong>T\u1ea1i sao quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua l\u1ea1i quan tr\u1ecdng?<\/strong><\/span><\/h2>\n<p>Khi ng\u01b0\u1eddi mua B2B t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u00e0 cung c\u1ea5p, h\u1ecd th\u01b0\u1eddng t\u1eadn d\u1ee5ng s\u1ee9c m\u1ea1nh ng\u01b0\u1eddi mua c\u1ee7a m\u00ecnh \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ee9c gi\u00e1 ph\u00f9 h\u1ee3p h\u01a1n, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1ch nh\u00e0 cung c\u1ea5p s\u1ea3n xu\u1ea5t h\u00e0ng h\u00f3a v\u00e0 \u0111\u1ecbnh h\u00ecnh c\u00e1ch h\u1ecd cung c\u1ea5p d\u1ecbch v\u1ee5.<\/p>\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi mua x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi nh\u00e0 cung c\u1ea5p \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a h\u1ecd, c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y n\u0103ng su\u1ea5t v\u00e0 n\u00e2ng cao danh ti\u1ebfng c\u1ee7a doanh nghi\u1ec7p. Trong khi \u0111\u00f3, khi nh\u00e0 cung c\u1ea5p t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 s\u1ee9c m\u1ea1nh ng\u01b0\u1eddi mua c\u1ee7a kh\u00e1ch h\u00e0ng, h\u1ecd s\u1ebd ch\u1ee7 \u0111\u1ed9ng th\u00edch \u1ee9ng v\u1edbi nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed3ng th\u1eddi gi\u1ea3m b\u1edbt s\u1ef1 c\u1ea1nh tranh v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau l\u1ee3i nhu\u1eadn.<\/p>\n<p>Cho d\u00f9 b\u1ea1n l\u00e0 ng\u01b0\u1eddi mua c\u00e1 nh\u00e2n hay doanh nghi\u1ec7p, vi\u1ec7c \u0111\u00e1nh gi\u00e1 s\u1ee9c m\u1ea1nh c\u1ee7a ng\u01b0\u1eddi mua c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn cho t\u1ed5 ch\u1ee9c c\u1ee7a m\u00ecnh. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng hi\u1ec3u bi\u1ebft c\u1ee7a m\u00ecnh v\u1ec1 quy\u1ec1n l\u1ef1c c\u1ee7a ng\u01b0\u1eddi mua \u0111\u1ec3:<\/p>\n<p>\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 T\u1ef1 tin \u0111\u00e0m ph\u00e1n gi\u00e1<\/p>\n<p>\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Khuy\u1ebfn kh\u00edch c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, ch\u1eb3ng h\u1ea1n nh\u01b0 t\u0103ng ch\u1ea5t l\u01b0\u1ee3ng<\/p>\n<p>\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Chuy\u1ec3n \u0111\u1ed5i nh\u00e0 cung c\u1ea5p \u0111\u1ec3 gi\u1ea3m chi ph\u00ed<\/p>\n<p>\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u0110\u1eb7t \u00e1p l\u1ef1c c\u00e1c doanh nghi\u1ec7p ph\u1ea3i \u0111\u00e1p \u1ee9ng nhu c\u1ea7u<\/p>\n<p>\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 D\u1ef1 \u0111o\u00e1n kh\u1ea3 n\u0103ng sinh l\u1eddi d\u00e0i h\u1ea1n c\u1ee7a ng\u00e0nh<\/p>\n<p>\u2013\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Ng\u0103n ch\u1eb7n vi\u1ec7c \u0111\u00e1nh m\u1ea5t kh\u00e1ch h\u00e0ng<\/p>\n<p>T\u00f3m l\u1ea1i, quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng bargaining power l\u00e0 g\u00ec? \u0110\u00f3 l\u00e0 kh\u1ea3 n\u0103ng c\u1ee7a m\u1ed9t ng\u01b0\u1eddi, m\u1ed9t nh\u00f3m ho\u1eb7c m\u1ed9t t\u1ed5 ch\u1ee9c \u0111\u1ec3 g\u00e2y \u1ea3nh h\u01b0\u1edfng l\u00ean m\u1ed9t b\u00ean kh\u00e1c trong m\u1ed9t cu\u1ed9c \u0111\u00e0m ph\u00e1n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ed9t th\u1ecfa thu\u1eadn c\u00f3 l\u1ee3i cho h\u1ecd.<\/p>\n<p style=\"text-align: right;\"><strong>Tr\u00e2m Nguy\u1ec5n<\/strong><\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p><strong>Bargaining power<\/strong> l\u00e0 g\u00ec? Bargaining power l\u00e0 quy\u1ec1n th\u01b0\u01a1ng l\u01b0\u1ee3ng, l\u00e0 m\u1ed9t trong nhi\u1ec1u kh\u00e1i ni\u1ec7m kinh t\u1ebf \u0111\u01b0\u1ee3c \u0111\u01b0a ra nh\u1eb1m t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho vi\u1ec7c hi\u1ec3u t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c nhau c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1ch giao d\u1ecbch \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u00e0 c\u00e1ch doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[429],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/21543"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=21543"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/21543\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=21543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=21543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=21543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}