{"id":23807,"date":"2023-12-06T08:54:54","date_gmt":"2023-12-06T08:54:54","guid":{"rendered":"https:\/\/masterskills.org\/blog\/khuyen-mai-du-lich-tourism-promotion-la-gi-phap-luat-ve-khuyen-mai-du-lich-tai-viet-nam.html"},"modified":"2023-12-22T09:04:33","modified_gmt":"2023-12-22T02:04:33","slug":"khuyen-mai-du-lich-tourism-promotion-la-gi-phap-luat-ve-khuyen-mai-du-lich-tai-viet-nam","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/khuyen-mai-du-lich-tourism-promotion-la-gi-phap-luat-ve-khuyen-mai-du-lich-tai-viet-nam.html","title":{"rendered":"Khuy\u1ebfn m\u1ea1i du l\u1ecbch (Tourism promotion) l\u00e0 g\u00ec? Ph\u00e1p lu\u1eadt v\u1ec1 khuy\u1ebfn m\u1ea1i du l\u1ecbch t\u1ea1i Vi\u1ec7t Nam"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<figure class=\"VCSortableInPreviewMode\">\n<div><\/div><figcaption class=\"PhotoCMS_Caption\">\n<p data-placeholder=\"[nh\u1eadp ch\u00fa th\u00edch]\">H\u00ecnh minh h\u1ecda (Ngu\u1ed3n: Omanirights)<\/p>\n<\/figcaption><\/figure>\n<h2><font style=\"font-size: 22px;line-height: 22px\" color=\"#3d85c6\">Khuy\u1ebfn m\u1ea1i du l\u1ecbch<\/font><\/h2>\n<p><b>Kh\u00e1i ni\u1ec7m<\/b><\/p>\n<p><b>Khuy\u1ebfn m\u1ea1i du l\u1ecbch <\/b>trong ti\u1ebfng Anh g\u1ecdi l\u00e0: <b>Tourism promotion.<\/b><\/p>\n<p><b>Khuy\u1ebfn m\u1ea1i du l\u1ecbch<\/b> l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i c\u1ee7a th\u01b0\u01a1ng nh\u00e2n trong l\u0129nh v\u1ef1c du l\u1ecbch nh\u1eb1m thu h\u00fat kh\u00e1ch h\u00e0ng th\u00f4ng qua vi\u1ec7c d\u00e0nh l\u1ee3i \u00edch nh\u1ea5t \u0111\u1ecbnh cho kh\u00e1ch h\u00e0ng; v\u00e0 v\u00ec v\u1eady, v\u1ea5n \u0111\u1ec1 n\u00e0y ch\u1ecbu s\u1ef1 \u0111i\u1ec1u ch\u1ec9nh c\u1ee7a ph\u00e1p lu\u1eadt th\u01b0\u01a1ng m\u1ea1i.<\/p>\n<h3><font style=\"font-size: 22px;line-height: 22px\" color=\"#3d85c6\">Ph\u00e1p lu\u1eadt v\u1ec1 khuy\u1ebfn m\u1ea1i du l\u1ecbch t\u1ea1i Vi\u1ec7t Nam<br \/><\/font><\/h3>\n<p>Ph\u00e1p lu\u1eadt v\u1ec1 khuy\u1ebfn m\u1ea1i du l\u1ecbch (KMDL) h\u00ecnh th\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n do nhu c\u1ea7u \u0111i\u1ec1u ch\u1ec9nh c\u00e1c quan h\u1ec7 x\u00e3 h\u1ed9i c\u1ee7a ph\u00e1p lu\u1eadt. Theo \u0111\u00f3, ph\u00e1p lu\u1eadt v\u1ec1 khuy\u1ebfn m\u1ea1i du l\u1ecbch l\u00e0 t\u1ed5ng h\u1ee3p c\u00e1c qui t\u1eafc x\u1eed s\u1ef1 do Nh\u00e0 n\u01b0\u1edbc ban h\u00e0nh nh\u1eb1m \u0111i\u1ec1u ch\u1ec9nh c\u00e1c quan h\u1ec7 x\u00e3 h\u1ed9i ph\u00e1t sinh trong l\u0129nh v\u1ef1c khuy\u1ebfn m\u1ea1i du l\u1ecbch c\u1ee7a th\u01b0\u01a1ng nh\u00e2n. <\/p>\n<p>C\u00e1c quan h\u1ec7 x\u00e3 h\u1ed9i n\u00e0y bao g\u1ed3m:<\/p>\n<p>&#8211; Quan h\u1ec7 s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 h\u00ecnh th\u00e0nh gi\u1eefa th\u01b0\u01a1ng nh\u00e2n c\u00f3 nhu c\u1ea7u KMDL v\u1edbi th\u01b0\u01a1ng nh\u00e2n kinh doanh d\u1ecbch v\u1ee5 KMDL ho\u1eb7c c\u00e1c t\u1ed5 ch\u1ee9c kh\u00e1c c\u00f3 kh\u1ea3 n\u0103ng cung c\u1ea5p d\u1ecbch v\u1ee5;<\/p>\n<p>&#8211; Quan h\u1ec7 gi\u1eefa th\u01b0\u01a1ng nh\u00e2n v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, v\u1edbi ch\u1ee7 ph\u01b0\u01a1ng ti\u1ec7n th\u00f4ng tin khi th\u01b0\u01a1ng nh\u00e2n th\u1ef1c hi\u1ec7n ho\u1ea1t \u0111\u1ed9ng KMDL.<\/p>\n<p>&#8211; Quan h\u1ec7 gi\u1eefa th\u01b0\u01a1ng nh\u00e2n v\u1edbi c\u01a1 quan nh\u00e0 n\u01b0\u1edbc c\u00f3 th\u1ea9m quy\u1ec1n khi th\u1ef1c hi\u1ec7n c\u00e1c quy\u1ec1n v\u00e0 ngh\u0129a v\u1ee5 thu\u1ed9c ph\u1ea1m vi Nh\u00e0 n\u01b0\u1edbc qu\u1ea3n l\u00ed v\u1ec1 KMDL.<\/p>\n<p>Ngu\u1ed3n c\u1ee7a ph\u00e1p lu\u1eadt v\u1ec1 KMDL bao g\u1ed3m nhi\u1ec1u v\u0103n b\u1ea3n, t\u1eadp trung \u1edf l\u0129nh v\u1ef1c ph\u00e1p lu\u1eadt th\u01b0\u01a1ng m\u1ea1i, nh\u01b0 Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i n\u0103m 2005, Ngh\u1ecb \u0111\u1ecbnh s\u1ed1 81\/\/N\u0110-CP ng\u00e0y 22\/5\/ qui \u0111\u1ecbnh chi ti\u1ebft Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i v\u1ec1 ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i qui \u0111\u1ecbnh nhi\u1ec1u h\u00ecnh th\u1ee9c khuy\u1ebfn m\u1ea1i; <\/p>\n<p>Ngh\u1ecb \u0111\u1ecbnh s\u1ed1 185\/2013\/N\u0110-CP qui \u0111\u1ecbnh x\u1eed ph\u1ea1t vi ph\u1ea1m h\u00e0nh ch\u00ednh trong ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i, s\u1ea3n xu\u1ea5t, bu\u00f4n b\u00e1n, h\u00e0ng gi\u1ea3, h\u00e0ng c\u1ea5m v\u00e0 b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i ng\u01b0\u1eddi ti\u00eau d\u00f9ng, v\u00e0 c\u00e1c v\u0103n b\u1ea3n h\u01b0\u1edbng d\u1eabn thi h\u00e0nh kh\u00e1c.<\/p>\n<p><b>Quy\u1ec1n v\u00e0 ngh\u0129a v\u1ee5 c\u1ee7a c\u00e1c ch\u1ee7 th\u1ec3 trong khuy\u1ebfn m\u1ea1i du l\u1ecbch:<\/b><\/p>\n<p>\u0110\u1ec3 ho\u1ea1t \u0111\u1ed9ng KMDL di\u1ec5n ra l\u00e0nh m\u1ea1nh, an to\u00e0n, t\u00f4n tr\u1ecdng l\u1ee3i \u00edch c\u1ee7a kh\u00e1ch du l\u1ecbch, kh\u00e1ch h\u00e0ng v\u00e0 th\u01b0\u01a1ng nh\u00e2n kh\u00e1c, ph\u00e1p lu\u1eadt qui \u0111\u1ecbnh cho th\u01b0\u01a1ng nh\u00e2n khuy\u1ebfn m\u1ea1i c\u00e1c quy\u1ec1n v\u00e0 ngh\u0129a v\u1ee5 ph\u00e1p l\u00ed c\u1ee5 th\u1ec3. <\/p>\n<p>Th\u01b0\u01a1ng nh\u00e2n c\u00f3 quy\u1ec1n l\u1ef1a ch\u1ecdn h\u00ecnh th\u1ee9c, th\u1eddi gian, \u0111\u1ecba \u0111i\u1ec3m khuy\u1ebfn m\u1ea1i; qui \u0111\u1ecbnh nh\u1eefng l\u1ee3i \u00edch c\u1ee5 th\u1ec3 m\u00e0 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c h\u01b0\u1edfng; t\u1ef1 m\u00ecnh ho\u1eb7c thu\u00ea th\u01b0\u01a1ng nh\u00e2n kinh doanh d\u1ecbch v\u1ee5 khuy\u1ebfn m\u1ea1i th\u1ef1c hi\u1ec7n vi\u1ec7c khuy\u1ebfn m\u1ea1i cho m\u00ecnh theo qui \u0111\u1ecbnh c\u1ee7a ph\u00e1p lu\u1eadt.<\/p>\n<p>B\u00ean c\u1ea1nh nh\u1eefng quy\u1ec1n n\u00e0y, c\u0103n c\u1ee9 v\u00e0o \u0110i\u1ec1u 96 Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i n\u0103m 2005, th\u01b0\u01a1ng nh\u00e2n ho\u1ea1t \u0111\u1ed9ng KMDL (bao g\u1ed3m c\u1ea3 th\u01b0\u01a1ng nh\u00e2n kinh doanh d\u1ecbch v\u1ee5 KMDL) c\u00f3 ngh\u0129a v\u1ee5 nh\u01b0 sau:<\/p>\n<p>&#8211; Ngh\u0129a v\u1ee5 th\u1ef1c hi\u1ec7n \u0111\u1ea7y \u0111\u1ee7 c\u00e1c qui \u0111\u1ecbnh v\u1ec1 tr\u00ecnh t\u1ef1, th\u1ee7 t\u1ee5c ph\u00e1p l\u00ed c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c h\u00ecnh th\u1ee9c KMDL. <\/p>\n<p>Nh\u00ecn chung, qui \u0111\u1ecbnh hi\u1ec7n h\u00e0nh v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y kh\u00e1 tho\u00e1ng, ch\u1ee7 y\u1ebfu l\u00e0 th\u1ee7 t\u1ee5c \u201c\u0111\u0103ng k\u00ed\u201d ho\u1ea1t \u0111\u1ed9ng khuy\u1ebfn m\u1ea1i tr\u01b0\u1edbc khi th\u1ef1c hi\u1ec7n v\u00e0 \u201cth\u00f4ng b\u00e1o\u201d k\u1ebft qu\u1ea3 sau khi k\u1ebft th\u00fac \u0111\u1ee3t khuy\u1ebfn m\u1ea1i. <\/p>\n<p>Th\u1ee7 t\u1ee5c \u201cxin ph\u00e9p\u201d v\u1eabn t\u1ed3n t\u1ea1i nh\u01b0ng \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng r\u1ea5t h\u1ea1n ch\u1ebf, ch\u1ec9 trong tr\u01b0\u1eddng h\u1ee3p th\u01b0\u01a1ng nh\u00e2n s\u1eed d\u1ee5ng c\u00e1c h\u00ecnh th\u1ee9c khuy\u1ebfn m\u1ea1i m\u00e0 ph\u00e1p lu\u1eadt ch\u01b0a d\u1ef1 li\u1ec7u \u0111\u1ebfn.<\/p>\n<p>&#8211; Ngh\u0129a v\u1ee5 th\u00f4ng b\u00e1o c\u00f4ng khai c\u00e1c n\u1ed9i dung th\u00f4ng tin v\u1ec1 ho\u1ea1t \u0111\u1ed9ng KMDL cho kh\u00e1ch h\u00e0ng tr\u00ean h\u00e0ng h\u00f3a ho\u1eb7c bao b\u00ec h\u00e0ng h\u00f3a ho\u1eb7c t\u1ea1i \u0111\u1ecba \u0111i\u1ec3m b\u00e1n h\u00e0ng v\u00e0 n\u01a1i \u0111\u1ec3 h\u00e0ng h\u00f3a b\u00e0y b\u00e1n, t\u1ea1i \u0111\u1ecba \u0111i\u1ec3m cung \u1ee9ng d\u1ecbch v\u1ee5 ho\u1eb7c d\u01b0\u1edbi h\u00ecnh th\u1ee9c kh\u00e1c.<\/p>\n<p>&#8211; Ngh\u0129a v\u1ee5 th\u1ef1c hi\u1ec7n \u0111\u00fang ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u1ea1i \u0111\u00e3 th\u00f4ng b\u00e1o v\u00e0 c\u00e1c cam k\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng: Th\u01b0\u01a1ng nh\u00e2n th\u1ef1c hi\u1ec7n khuy\u1ebfn m\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c ch\u1ea5m d\u1ee9t vi\u1ec7c th\u1ef1c hi\u1ec7n ch\u01b0\u01a1ng tr\u00ecnh KMDL tr\u01b0\u1edbc th\u1eddi h\u1ea1n \u0111\u00e3 c\u00f4ng b\u1ed1 ho\u1eb7c \u0111\u00e3 \u0111\u01b0\u1ee3c c\u01a1 quan qu\u1ea3n l\u00ed nh\u00e0 n\u01b0\u1edbc c\u00f3 th\u1ea9m quy\u1ec1n x\u00e1c nh\u1eadn, tr\u1eeb tr\u01b0\u1eddng h\u1ee3p b\u1ea5t kh\u1ea3 kh\u00e1ng. <\/p>\n<p>Vi\u1ec7c ch\u1ea5m d\u1ee9t ch\u01b0\u01a1ng tr\u00ecnh KMDL tr\u01b0\u1edbc th\u1eddi h\u1ea1n ph\u1ea3i \u0111\u01b0\u1ee3c th\u00f4ng b\u00e1o c\u00f4ng khai t\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 c\u01a1 quan qu\u1ea3n l\u00ed nh\u00e0 n\u01b0\u1edbc v\u1ec1 th\u01b0\u01a1ng m\u1ea1i c\u00f3 th\u1ea9m quy\u1ec1n.<\/p>\n<p>&#8211; Ngh\u0129a v\u1ee5 tr\u00edch 50% gi\u00e1 tr\u1ecb gi\u1ea3i th\u01b0\u1edfng \u0111\u00e3 c\u00f4ng b\u1ed1 v\u00e0o ng\u00e2n s\u00e1ch nh\u00e0 n\u01b0\u1edbc trong tr\u01b0\u1eddng h\u1ee3p kh\u00f4ng c\u00f3 ng\u01b0\u1eddi tr\u00fang th\u01b0\u1edfng \u0111\u1ed1i v\u1edbi h\u00ecnh th\u1ee9c KMDL mang t\u00ednh may r\u1ee7i qui \u0111\u1ecbnh t\u1ea1i kho\u1ea3n 6 \u0110i\u1ec1u 92 Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i n\u0103m 2005, ch\u1eb3ng h\u1ea1n nh\u01b0 t\u1ed5 ch\u1ee9c c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t phi\u1ebfu, th\u1ebb d\u1ef1 th\u01b0\u1edfng, quay s\u1ed1, r\u00fat th\u0103m, b\u1ed1c th\u0103m tr\u00fang th\u01b0\u1edfng.<\/p>\n<p><i>(T\u00e0i li\u1ec7u tham kh\u1ea3o: M\u1ed9t s\u1ed1 qui \u0111\u1ecbnh ph\u00e1p lu\u1eadt v\u1ec1 khuy\u1ebfn m\u1ea1i du l\u1ecbch v\u00e0 gi\u1ea3i ph\u00e1p n\u00e2ng cao hi\u1ec7u qu\u1ea3 th\u1ef1c thi, ThS. Ch\u00e2u V\u0169, T\u1ea1p ch\u00ed C\u00f4ng th\u01b0\u01a1ng, )<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            Khuy\u1ebfn m\u1ea1i du l\u1ecbch (ti\u1ebfng Anh: Tourism promotion) l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i c\u1ee7a th\u01b0\u01a1ng nh\u00e2n trong l\u0129nh v\u1ef1c du l\u1ecbch.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[414],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/23807"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=23807"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/23807\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=23807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=23807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=23807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}