{"id":24482,"date":"2023-12-06T12:17:10","date_gmt":"2023-12-06T12:17:10","guid":{"rendered":"https:\/\/masterskills.org\/blog\/hieu-ung-tieu-de-headline-effect-la-gi-vi-du-ve-hieu-ung-tieu-de.html"},"modified":"2023-12-22T09:47:45","modified_gmt":"2023-12-22T02:47:45","slug":"hieu-ung-tieu-de-headline-effect-la-gi-vi-du-ve-hieu-ung-tieu-de","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/hieu-ung-tieu-de-headline-effect-la-gi-vi-du-ve-hieu-ung-tieu-de.html","title":{"rendered":"Hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 (Headline Effect) l\u00e0 g\u00ec? V\u00ed d\u1ee5 v\u1ec1 hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<figure class=\"VCSortableInPreviewMode\" type=\"Photo\" style=\"\">\n<div><\/div><figcaption class=\"PhotoCMS_Caption\">\n<p data-placeholder=\"[Nh\u1eadp ch\u00fa th\u00edch \u1ea3nh]\" class=\"\"><i>H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: steemit.com<\/i><\/p>\n<\/figcaption><\/figure>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">Hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/font><\/h2>\n<p><b>Kh\u00e1i ni\u1ec7m<\/b><\/p>\n<p><b>Hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1<\/b> trong ti\u1ebfng Anh l\u00e0\u00a0<b>Headline Effect.\u00a0<\/b><\/p>\n<p>Thu\u1eadt ng\u1eef <i>hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/i>\u0111\u1ec1 c\u1eadp \u0111\u1ebfn hi\u1ec7u \u1ee9ng m\u00e0 tin t\u1ee9c ti\u00eau c\u1ef1c c\u1ee7a truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang g\u00e2y ra t\u1edbi m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c n\u1ec1n kinh t\u1ebf. Nhi\u1ec1u\u00a0nh\u00e0 kinh t\u1ebf h\u1ecdc\u00a0tin r\u1eb1ng c\u00e1c ti\u00eau \u0111\u1ec1 tin t\u1ee9c ti\u00eau c\u1ef1c l\u00e0m cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u1ea1i chi ti\u00eau h\u01a1n.\u00a0<\/p>\n<p>Cho d\u00f9 c\u00f3 h\u1ee3p l\u00ed hay kh\u00f4ng, ph\u1ea3n \u1ee9ng c\u1ee7a gi\u1edbi \u0111\u1ea7u t\u01b0 \u0111\u1ed1i v\u1edbi m\u1ed9t ti\u00eau \u0111\u1ec1 tin t\u1ee9c c\u00f3 th\u1ec3 r\u1ea5t m\u1ea1nh m\u1ebd, v\u00e0 ph\u1ea3n \u1ee9ng c\u1ee7a c\u00f4ng ch\u00fang \u0111\u1ed1i v\u1edbi tin t\u1ee9c x\u1ea5u trong c\u00e1c ti\u00eau \u0111\u1ec1 c\u00f3 th\u1ec3 v\u01b0\u1ee3t qu\u00e1 ph\u1ea3n \u1ee9ng \u0111\u1ed1i v\u1edbi tin t\u1ed1t.\u00a0<\/p>\n<p>Do \u0111\u00f3, khi c\u01a1 quan ch\u00ednh ph\u1ee7 ho\u1eb7c ng\u00e2n h\u00e0ng trung \u01b0\u01a1ng c\u00f4ng b\u1ed1 b\u00e1o c\u00e1o kinh t\u1ebf kh\u00f4ng thu\u1eadn l\u1ee3i, th\u00ec th\u01b0\u01a1ng nh\u00e2n, nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0 th\u00e0nh vi\u00ean c\u1ee7a c\u1ed9ng \u0111\u1ed3ng \u0111\u1ea7u t\u01b0 c\u00f3 th\u1ec3 ph\u1ea3n \u1ee9ng b\u1eb1ng c\u00e1ch chuy\u1ec3n \u0111\u1ed5i, b\u00e1n ra ho\u1eb7c b\u00e1n kh\u1ed1ng \u0111\u1ed3ng ti\u1ec1n n\u01b0\u1edbc \u0111\u00f3.\u00a0<\/p>\n<p>Trong m\u1ed9t ch\u1eebng m\u1ef1c n\u00e0o \u0111\u00f3, ph\u1ea3n \u1ee9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng l\u00e0 t\u1ef1 nhi\u00ean v\u00e0 d\u1ec5 hi\u1ec3u, nh\u01b0ng <i>hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/i>c\u00f3 th\u1ec3 khi\u1ebfn ph\u1ea3n \u1ee9ng th\u1ecb tr\u01b0\u1eddng tr\u1ea7m tr\u1ecdng th\u00eam b\u1eb1ng c\u00e1ch \u0111\u01b0a tin x\u1ea5u l\u00ean h\u00e0ng \u0111\u1ea7u trong t\u00e2m tr\u00ed nh\u1eefng nh\u00e0 giao d\u1ecbch trong th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p>Nh\u00e0 t\u00e2m l\u00ed h\u1ecdc ki\u00eam nh\u00e0 th\u1ea7n kinh h\u1ecdc thu\u1ed9c \u0110\u1ea1i h\u1ecdc Western Australia &#8211; Ullrich Ecker \u0111\u00e3 ph\u00e1t hi\u1ec7n ra r\u1eb1ng nh\u1eefng \u1ea5n t\u01b0\u1ee3ng ban \u0111\u1ea7u \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1edfi c\u00e1c ti\u00eau \u0111\u1ec1 truy\u1ec1n th\u00f4ng kh\u00f4ng d\u1ec5 d\u00e0ng s\u1eeda ch\u1eefa, ngay c\u1ea3 khi trong ch\u00ednh b\u1ea3n tin \u0111\u00f3 ch\u1ee9a c\u00e1c th\u00f4ng tin l\u00e0m gi\u1ea3m nh\u1eb9 ho\u1eb7c m\u00e2u thu\u1eabn v\u1edbi ti\u00eau \u0111\u1ec1.<\/p>\n<p>Ecker nh\u1eadn th\u1ea5y r\u1eb1ng nh\u1eefng ng\u01b0\u1eddi \u0111\u1ecdc tin t\u1ee9c c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng gi\u1eef l\u1ea1i th\u00f4ng tin ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c \u00fd t\u01b0\u1edfng \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y trong ti\u00eau \u0111\u1ec1, v\u00e0 c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng qu\u00ean th\u00f4ng tin kh\u00e1c v\u1edbi ti\u00eau \u0111\u1ec1.<\/p>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">V\u00ed d\u1ee5 v\u1ec1 hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1<\/font><\/h2>\n<p>M\u1ed9t v\u00ed d\u1ee5 v\u1ec1 <i>hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/i>l\u00e0 s\u1ef1 theo d\u00f5i r\u1ed9ng r\u00e3i c\u1ee7a ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng v\u1ec1 t\u00e1c \u0111\u1ed9ng c\u1ee7a gi\u00e1 x\u0103ng t\u0103ng \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. M\u1ed9t s\u1ed1 nh\u00e0 kinh t\u1ebf h\u1ecdc tin r\u1eb1ng c\u00e0ng ch\u00fa \u00fd \u0111\u1ebfn vi\u1ec7c t\u0103ng gi\u00e1 x\u0103ng d\u1ea7u, c\u00e0ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd th\u1eadn tr\u1ecdng h\u01a1n trong vi\u1ec7c chi ti\u00eau thu nh\u1eadp t\u00f9y \u00fd.\u00a0<\/p>\n<p><i>Hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/i>c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c coi l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa m\u1ee9c gi\u1ea3m chi ti\u00eau h\u1ee3p l\u00ed trong\u00a0thu nh\u1eadp t\u00f9y \u00fd\u00a0v\u00e0 m\u1ee9c gi\u1ea3m chi ti\u00eau th\u1ef1c t\u1ebf sau m\u1ed9t s\u1ef1 ki\u1ec7n \u0111\u01b0\u1ee3c truy\u1ec1n th\u00f4ng ch\u00fa \u00fd.<\/p>\n<p>M\u1ed9t v\u00ed d\u1ee5 kh\u00e1c v\u1ec1 <i>hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/i>l\u00e0 \u1ea3nh h\u01b0\u1edfng c\u1ee7a cu\u1ed9c kh\u1ee7ng ho\u1ea3ng n\u1ee3 Hy L\u1ea1p \u0111\u1ed1i v\u1edbi gi\u00e1 tr\u1ecb c\u1ee7a \u0111\u1ed3ng euro. Cu\u1ed9c kh\u1ee7ng ho\u1ea3ng kinh t\u1ebf \u1edf Hy L\u1ea1p \u0111\u01b0\u1ee3c cho l\u00e0 l\u00e0m suy y\u1ebfu \u0111\u1ed3ng euro m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3, m\u1eb7c d\u00f9 th\u1ef1c t\u1ebf l\u00e0 n\u1ec1n kinh t\u1ebf Hy L\u1ea1p ch\u1ec9 chi\u1ebfm 2% s\u1ea3n l\u01b0\u1ee3ng kinh t\u1ebf chung c\u1ee7a khu v\u1ef1c \u0111\u1ed3ng euro.\u00a0<\/p>\n<p>Ph\u1ea3n \u1ee9ng c\u1ee7a c\u00f4ng ch\u00fang \u0111\u1ed1i v\u1edbi tin t\u1ee9c x\u1ea5u v\u1ec1 n\u1ec1n kinh t\u1ebf Hy L\u1ea1p kh\u00f4ng ch\u1ec9 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u00f4ng ch\u1ec9 khu v\u1ef1c \u0111\u1ed3ng euro, m\u00e0 c\u00f2n t\u1edbi c\u1ea3 c\u00e1c qu\u1ed1c gia kh\u00f4ng s\u1eed d\u1ee5ng \u0111\u1ed3ng euro, v\u00ed d\u1ee5 nh\u01b0 Anh, do Anh ph\u1ee5 thu\u1ed9c nhi\u1ec1u v\u00e0o th\u01b0\u01a1ng m\u1ea1i v\u1edbi khu v\u1ef1c \u0111\u1ed3ng euro \u0111\u1ec3 h\u1ed7 tr\u1ee3 n\u1ec1n kinh t\u1ebf c\u1ee7a ch\u00ednh m\u00ecnh.<\/p>\n<p>M\u1ed9t s\u1ed1 ng\u01b0\u1eddi \u0111\u00e3 n\u00f3i r\u1eb1ng<b> hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 <\/b>c\u00f3 th\u1ec3 \u0111\u00e3 ph\u00e1 ho\u1ea1i t\u01b0\u01a1ng lai c\u1ee7a \u0111\u1ed3ng euro v\u00e0 ch\u00ednh\u00a0Li\u00ean minh ch\u00e2u \u00c2u.<\/p>\n<p>(Theo <i>investopedia<\/i>)<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            Hi\u1ec7u \u1ee9ng ti\u00eau \u0111\u1ec1 (ti\u1ebfng Anh: Headline Effect) \u0111\u1ec1 c\u1eadp \u0111\u1ebfn hi\u1ec7u \u1ee9ng m\u00e0 tin t\u1ee9c ti\u00eau c\u1ef1c c\u1ee7a truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang g\u00e2y ra t\u1edbi m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c n\u1ec1n kinh t\u1ebf. Nhi\u1ec1u nh\u00e0 kinh t\u1ebf h\u1ecdc tin r\u1eb1ng ch\u00fang khi\u1ebfn cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u1ea1i chi ti\u00eau h\u01a1n.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[414],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/24482"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=24482"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/24482\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=24482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=24482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=24482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}