{"id":25369,"date":"2023-12-07T00:22:56","date_gmt":"2023-12-07T00:22:56","guid":{"rendered":"https:\/\/masterskills.org\/blog\/tieu-thu-truc-tiep-direct-consumption-la-gi-cac-phuong-thuc-tieu-thu-truc-tiep.html"},"modified":"2023-12-22T10:25:11","modified_gmt":"2023-12-22T03:25:11","slug":"tieu-thu-truc-tiep-direct-consumption-la-gi-cac-phuong-thuc-tieu-thu-truc-tiep","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/tieu-thu-truc-tiep-direct-consumption-la-gi-cac-phuong-thuc-tieu-thu-truc-tiep.html","title":{"rendered":"Ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp (Direct Consumption) l\u00e0 g\u00ec? C\u00e1c ph\u01b0\u01a1ng th\u1ee9c ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<div type=\"Photo\" class=\"VCSortableInPreviewMode\" style=\"\">\n<div><\/div>\n<div class=\"PhotoCMS_Caption\">\n<p data-placeholder=\"[nh\u1eadp ch\u00fa th\u00edch]\">H\u00ecnh minh h\u1ecda (Ngu\u1ed3n JDN)<\/p>\n<\/div>\n<\/div>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">Ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp (Direct Consumption)<\/font><\/h2>\n<p><b>Ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp<\/b> trong ti\u1ebfng Anh l\u00e0 <b>Direct Consumption<\/b>.<\/p>\n<p><b>Ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp <\/b>l\u00e0 ph\u01b0\u01a1ng th\u1ee9c giao h\u00e0ng cho ng\u01b0\u1eddi mua tr\u1ef1c ti\u1ebfp t\u1ea1i kho (ho\u1eb7c tr\u1ef1c ti\u1ebfp t\u1ea1i ph\u00e2n x\u01b0\u1edfng kh\u00f4ng qua kho) c\u1ee7a doanh nghi\u1ec7p. H\u00e0ng ho\u00e1 khi b\u00e0n giao cho kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng tr\u1ea3 ti\u1ec1n hay ch\u1ea5p nh\u1eadn thanh to\u00e1n, s\u1ed1 h\u00e0ng ho\u00e1 n\u00e0y ch\u00ednh th\u1ee9c coi l\u00e0 ti\u00eau th\u1ee5 th\u00ec khi \u0111\u00f3 doanh nghi\u1ec7p b\u00e1n h\u00e0ng m\u1ea5t quy\u1ec1n s\u1edf h\u1eefu v\u1ec1 s\u1ed1 h\u00e0ng ho\u00e1 \u0111\u00f3.<\/p>\n<p>C\u00f3 th\u1ec3 n\u00f3i trong x\u00e2y d\u1ef1ng \u00e1p d\u1ee5ng ch\u1ee7 y\u1ebfu h\u00ecnh th\u1ee9c b\u00e1n s\u1ea3n ph\u1ea9m tr\u1ef1c ti\u1ebfp, kh\u00f4ng qua trung gian b\u00ean ngo\u00e0i. \u0110\u1eb7c \u0111i\u1ec3m n\u00e0y xu\u1ea5t ph\u00e1t t\u1eeb \u0111\u1eb7c \u0111i\u1ec3m trong x\u00e2y d\u1ef1ng l\u00e0 kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng c\u00f4ng tr\u00ecnh, gi\u00e1 tr\u1ecb c\u00f4ng tr\u00ecnh l\u1edbn, k\u00eanh ph\u00e2n ph\u1ed1i l\u00e0 k\u00eanh ng\u1eafn, tr\u1ef1c ti\u1ebfp.<\/p>\n<p>Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m x\u00e2y d\u1ef1ng \u1edf n\u01b0\u1edbc ta hi\u1ec7n n\u00e0y r\u00fat ra k\u1ebft lu\u1eadn l\u00e0 ph\u1ea7n l\u1edbn th\u1ef1c hi\u1ec7n ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp, t\u1ee9c l\u00e0 t\u1ed3n t\u1ea1i th\u1ecb tr\u01b0\u1eddng &#8220;ng\u01b0\u1eddi s\u1ea3n xu\u1ea5t \u2013 ng\u01b0\u1eddi b\u00e1n&#8221;. V\u00e0 trong m\u1ed1i li\u00ean h\u1ec7 n\u00e0y, c\u00e1c k\u00eanh v\u1eadn \u0111\u1ed9ng c\u1ee7a h\u00e0ng h\u00f3a v\u00e0 ti\u00eau th\u1ee5 mang m\u1ed9t \u0111\u1eb7c tr\u01b0ng hai b\u1eadc (m\u1ed9t ho\u1eb7c hai m\u1ee9c \u0111\u1ed9), th\u01b0\u1eddng l\u00e0 tr\u1ef1c ti\u1ebfp: doanh nghi\u1ec7p x\u00e2y d\u01b0ng \u2013 ng\u01b0\u1eddi ti\u00eau d\u00f9ng (ch\u1ee7 \u0111\u1ea7u t\u01b0).<\/p>\n<p>Do \u0111\u00f3 trong qu\u00e1 tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i, ng\u01b0\u1eddi kinh doanh \u2013 ng\u01b0\u1eddi x\u00e2y d\u1ef1ng ph\u1ea3i gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">Ph\u01b0\u01a1ng th\u1ee9c ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp<\/font><\/h3>\n<p>Ph\u01b0\u01a1ng th\u1ee9c ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp bao g\u1ed3m b\u00e1n bu\u00f4n v\u00e0 b\u00e1n l\u1ebb:<\/p>\n<p><b>B\u00e1n bu\u00f4n<\/b>: L\u00e0 qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng cho c\u00e1c \u0111\u01a1n v\u1ecb s\u1ea3n xu\u1ea5t, c\u00e1c \u0111\u01a1n v\u1ecb ti\u00eau th\u1ee5 h\u00e0ng ho\u00e1 th\u01b0\u01a1ng m\u1ea1i \u0111\u1ec3 ti\u1ebfp t\u1ee5c \u0111\u01b0a v\u00e0o qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t, gia c\u00f4ng ch\u1ebf bi\u1ebfn t\u1ea1o ra s\u1ea3n ph\u1ea9m m\u1edbi ho\u1eb7c ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c chuy\u1ec3n b\u00e1n.<\/p>\n<p>\u0110\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u00e1n bu\u00f4n r\u1ea5t \u0111a d\u1ea1ng v\u00e0 phong ph\u00fa, c\u00f3 th\u1ec3 l\u00e0 c\u01a1 s\u1edf s\u1ea3n xu\u1ea5t, \u0111\u01a1n v\u1ecb k\u1ebft qu\u1ea3 ti\u00eau th\u1ee5 h\u00e0ng ho\u00e1 th\u01b0\u01a1ng m\u1ea1i trong n\u01b0\u1edbc v\u00e0 ngo\u00e0i n\u01b0\u1edbc ho\u1eb7c c\u00e1c c\u00f4ng ty th\u01b0\u01a1ng m\u1ea1i t\u01b0 nh\u00e2n.<\/p>\n<p>Khi th\u1ef1c hi\u1ec7n b\u00e1n h\u00e0ng, b\u00ean mua s\u1ebd c\u00f3 ng\u01b0\u1eddi \u0111\u1ebfn nh\u1eadn h\u00e0ng tr\u1ef1c ti\u1ebfp t\u1ea1i kho c\u1ee7a doanh nghi\u1ec7p. Khi ng\u01b0\u1eddi nh\u1eadn \u0111\u00e3 nh\u1eadn \u0111\u1ee7 s\u1ed1 h\u00e0ng v\u00e0 k\u00fd x\u00e1c nh\u1eadn tr\u00ean ch\u1ee9ng t\u1eeb b\u00e1n h\u00e0ng th\u00ec s\u1ed1 h\u00e0ng \u0111\u00f3 kh\u00f4ng thu\u1ed9c quy\u1ec1n s\u1edf h\u1eefu c\u1ee7a doanh nghi\u1ec7p n\u1eefa m\u00e0 \u0111\u01b0\u1ee3c coi l\u00e0 h\u00e0ng \u0111\u00e3 b\u00e1n. <\/p>\n<p>Khi b\u00ean mua tr\u1ea3 ti\u1ec1n ho\u1eb7c ch\u1ea5p nh\u1eadn thanh to\u00e1n th\u00ec doanh nghi\u1ec7p h\u1ea1ch to\u00e1n v\u00e0o doanh thu v\u00e0 doanh nghi\u1ec7p ph\u1ea3i th\u1ef1c hi\u1ec7n ngh\u0129a v\u1ee5 Nh\u00e0 n\u01b0\u1edbc.<\/p>\n<p><b>B\u00e1n l\u1ebb<\/b>: Theo h\u00ecnh th\u1ee9c n\u00e0y, h\u00e0ng ho\u00e1 \u0111\u01b0\u1ee3c b\u00e1n tr\u1ef1c ti\u1ebfp cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng, b\u00e1n l\u1ebb l\u00e0 giai \u0111o\u1ea1n cu\u1ed1i c\u00f9ng c\u1ee7a qu\u00e1 tr\u00ecnh v\u1eadn \u0111\u1ed9ng c\u1ee7a h\u00e0ng ho\u00e1 t\u1eeb n\u01a1i s\u1ea3n xu\u1ea5t \u0111\u1ebfn n\u01a1i ti\u00eau d\u00f9ng. \u0110\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u00e1n l\u1ebb l\u00e0 m\u1ecdi c\u00e1 nh\u00e2n trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc mu\u1ed1n c\u00f3 m\u1ed9t gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng n\u00e0o \u0111\u00f3 kh\u00f4ng ph\u00e2n bi\u1ec7t giai c\u1ea5p, qu\u1ed1c t\u1ecbch.<\/p>\n<p>\u0110\u1eb7c tr\u01b0ng c\u00f9a ph\u01b0\u01a1ng th\u1ee9c b\u00e1n l\u1ebb l\u00e0 k\u1ebft th\u00fac nghi\u1ec7p v\u1ee5 b\u00e1n h\u00e0ng th\u00ec s\u1ea3n ph\u1ea9m r\u1eddi kh\u1ecfi l\u0129nh v\u1ef1c l\u01b0u th\u00f4ng, \u0111i v\u00e0o l\u0129nh v\u1ef1c ti\u00eau d\u00f9ng gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n. H\u00e0ng b\u00e1n l\u1ebb th\u01b0\u1eddng c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng nh\u1ecf, v\u00e0 thanh to\u00e1n ngay v\u00e0 th\u01b0\u1eddng b\u1eb1ng ti\u1ec1n m\u1eb7t n\u00ean \u00edt l\u1eadp ch\u1ee9ng t\u1eeb cho t\u1eebng l\u1ea7n b\u00e1n. B\u00e1n l\u1ebb \u0111\u01b0\u1ee3c chia l\u00e0m 2 h\u00ecnh th\u1ee9c: B\u00e1n l\u1ebb thu h\u1ed3i tr\u1ef1c ti\u1ebfp v\u00e0 b\u00e1n l\u1ebb thu h\u1ed3i t\u1eadp trung.<\/p>\n<p><i>(T\u00e0i li\u1ec7u tham kh\u1ea3o: Gi\u00e1o tr\u00ecnh Marketing c\u1ee7a Doanh nghi\u1ec7p x\u00e2y d\u1ef1ng, NXB X\u00e2y d\u1ef1ng)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            Ti\u00eau th\u1ee5 tr\u1ef1c ti\u1ebfp (ti\u1ebfng Anh: Direct Consumption) l\u00e0 ph\u01b0\u01a1ng th\u1ee9c giao h\u00e0ng cho ng\u01b0\u1eddi mua tr\u1ef1c ti\u1ebfp t\u1ea1i kho (ho\u1eb7c tr\u1ef1c ti\u1ebfp t\u1ea1i ph\u00e2n x\u01b0\u1edfng kh\u00f4ng qua kho) c\u1ee7a doanh nghi\u1ec7p. S\u1ea3n ph\u1ea9m khi b\u00e0n giao cho kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c ch\u00ednh th\u1ee9c coi l\u00e0 ti\u00eau th\u1ee5 v\u00e0 doanh nghi\u1ec7p b\u00e1n m\u1ea5t quy\u1ec1n s\u1edf h\u1eefu v\u1ec1 s\u1ed1 h\u00e0ng n\u00e0y.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[414],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/25369"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=25369"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/25369\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=25369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=25369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=25369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}