{"id":26643,"date":"2023-12-07T03:00:43","date_gmt":"2023-12-07T03:00:43","guid":{"rendered":"https:\/\/masterskills.org\/blog\/phan-tich-du-doan-predictive-analytics-la-gi-vi-du-ve-phan-tich-du-doan.html"},"modified":"2023-12-22T14:35:23","modified_gmt":"2023-12-22T07:35:23","slug":"phan-tich-du-doan-predictive-analytics-la-gi-vi-du-ve-phan-tich-du-doan","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/phan-tich-du-doan-predictive-analytics-la-gi-vi-du-ve-phan-tich-du-doan.html","title":{"rendered":"Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n (Predictive Analytics) l\u00e0 g\u00ec? V\u00ed d\u1ee5 v\u1ec1 ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n"},"content":{"rendered":"
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H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: smartdatacollective.com<\/i><\/p>\n<\/div>\n<\/div>\n

Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n\u00a0<\/font><\/h2>\n

Kh\u00e1i ni\u1ec7m<\/b><\/p>\n

Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/b> trong ti\u1ebfng Anh l\u00e0 Predictive Analytics.<\/b><\/p>\n

Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/i> l\u00e0 vi\u1ec7c vi\u1ec7c s\u1eed d\u1ee5ng s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea v\u00e0 m\u00f4 h\u00ecnh \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh hi\u1ec7u su\u1ea5t trong t\u01b0\u01a1ng lai d\u1ef1a tr\u00ean d\u1eef li\u1ec7u hi\u1ec7n t\u1ea1i v\u00e0 qu\u00e1 kh\u1ee9.\u00a0<\/p>\n

Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/i> xem x\u00e9t c\u00e1c ki\u1ec3u m\u1eabu trong d\u1eef li\u1ec7u \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh xem li\u1ec7u li\u1ec7u c\u00e1c ch\u00fang kh\u1ea3 n\u0103ng xu\u1ea5t hi\u1ec7n tr\u1edf l\u1ea1i hay kh\u00f4ng, cho ph\u00e9p c\u00e1c doanh nghi\u1ec7p v\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 \u0111i\u1ec1u ch\u1ec9nh vi\u1ec7c ph\u00e2n ph\u1ed1i ngu\u1ed3n l\u1ef1c \u0111\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c s\u1ef1 ki\u1ec7n c\u00f3 th\u1ec3 x\u1ea3y ra trong t\u01b0\u01a1ng lai.<\/p>\n

Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n <\/i>l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 gi\u00fap \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh trong m\u1ed9t lo\u1ea1t c\u00e1c ng\u00e0nh c\u00f4ng nghi\u1ec7p.\u00a0<\/p>\n

V\u00ed d\u1ee5: c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m ki\u1ec3m tra c\u00e1c \u1ee9ng vi\u00ean \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh kh\u1ea3 n\u0103ng ph\u1ea3i tr\u1ea3 ti\u1ec1n cho y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng trong t\u01b0\u01a1ng lai, d\u1ef1a tr\u00ean nh\u00f3m r\u1ee7i ro hi\u1ec7n t\u1ea1i c\u1ee7a nh\u1eefng ng\u01b0\u1eddi mua b\u1ea3o hi\u1ec3m t\u01b0\u01a1ng t\u1ef1, c\u0169ng nh\u01b0 c\u00e1c s\u1ef1 ki\u1ec7n trong qu\u00e1 kh\u1ee9 d\u1eabn \u0111\u1ebfn vi\u1ec7c ph\u1ea3i chi ti\u1ec1n.\u00a0<\/p>\n

C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb xem x\u00e9t c\u00e1ch ph\u1ea3n \u1ee9ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1edbi n\u1ec1n kinh t\u1ebf t\u1ed5ng th\u1ec3 khi l\u1eadp k\u1ebf ho\u1ea1ch cho m\u1ed9t chi\u1ebfn d\u1ecbch m\u1edbi, v\u00e0 c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c thay \u0111\u1ed5i trong nh\u00e2n kh\u1ea9u h\u1ecdc \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh xem li\u1ec7u c\u00e1c s\u1ea3n ph\u1ea9m hi\u1ec7n t\u1ea1i c\u00f3 l\u00f4i k\u00e9o \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng mua h\u00e0ng hay kh\u00f4ng.<\/p>\n

C\u00e1c nh\u00e0 giao d\u1ecbch tr\u00ean th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n xem x\u00e9t m\u1ed9t lo\u1ea1t c\u00e1c s\u1ed1 li\u1ec7u d\u1ef1a tr\u00ean c\u00e1c s\u1ef1 ki\u1ec7n trong qu\u00e1 kh\u1ee9 khi quy\u1ebft \u0111\u1ecbnh mua hay b\u00e1n m\u1ed9t ch\u1ee9ng kho\u00e1n. \u0110\u01b0\u1eddng trung b\u00ecnh, \u0111i\u1ec3m ph\u00e1 v\u1ee1 \u0111\u1ec1u d\u1ef1a tr\u00ean d\u1eef li\u1ec7u l\u1ecbch s\u1eed v\u00e0 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 d\u1ef1 b\u00e1o bi\u1ebfn \u0111\u1ed9ng gi\u00e1 trong t\u01b0\u01a1ng lai.<\/p>\n

V\u00ed d\u1ee5 v\u1ec1 ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/font><\/h3>\n

D\u1ef1 \u0111o\u00e1n l\u00e0 m\u1ed9t nhi\u1ec7m v\u1ee5 thi\u1ebft y\u1ebfu trong s\u1ea3n xu\u1ea5t v\u00ec n\u00f3 \u0111\u1ea3m b\u1ea3o cho vi\u1ec7c s\u1eed d\u1ee5ng t\u1ed1i \u01b0u c\u00e1c ngu\u1ed3n l\u1ef1c trong chu\u1ed7i cung \u1ee9ng. C\u00e1c b\u1ed9 ph\u1eadn quan tr\u1ecdng c\u1ee7a chu\u1ed7i cung \u1ee9ng, d\u00f9 cho \u0111\u00f3 l\u00e0 qu\u1ea3n l\u00ed h\u00e0ng t\u1ed3n kho hay c\u00f4ng x\u01b0\u1edfng, \u0111\u1ec1u c\u1ea7n c\u00e1c d\u1ef1 b\u00e1o ch\u00ednh x\u00e1c cho ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ch\u00fang.\u00a0<\/p>\n

C\u00e1c m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n trong ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/i> th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 l\u00e0m s\u1ea1ch v\u00e0 t\u1ed1i \u01b0u h\u00f3a ch\u1ea5t l\u01b0\u1ee3ng d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho c\u00e1c d\u1ef1 b\u00e1o \u0111\u00f3. C\u00e1c m\u00f4 h\u00ecnh \u0111\u1ea3m b\u1ea3o r\u1eb1ng nhi\u1ec1u d\u1eef li\u1ec7u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eadp v\u00e0o h\u1ec7 th\u1ed1ng, bao g\u1ed3m d\u1eef li\u1ec7u t\u1eeb c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng t\u1edbi kh\u00e1ch h\u00e0ng, \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o d\u1ef1 b\u00e1o ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n

Nh\u1eefng quan ni\u1ec7m sai l\u1ea7m ph\u1ed5 bi\u1ebfn v\u1ec1 ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/font><\/h4>\n

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M\u1ed9t quan ni\u1ec7m sai l\u1ea7m ph\u1ed5 bi\u1ebfn l\u00e0 ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n v\u00e0 h\u1ecdc m\u00e1y l\u00e0 gi\u1ed1ng nhau.<\/p>\n

V\u1ec1 b\u1ea3n ch\u1ea5t, ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n<\/i> bao g\u1ed3m m\u1ed9t lo\u1ea1t c\u00e1c k\u0129 thu\u1eadt th\u1ed1ng k\u00ea (bao g\u1ed3m h\u1ecdc m\u00e1y, m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n v\u00e0 khai th\u00e1c d\u1eef li\u1ec7u) v\u00e0 s\u1eed d\u1ee5ng th\u1ed1ng k\u00ea (trong qu\u00e1 kh\u1ee9 v\u00e0 hi\u1ec7n t\u1ea1i) \u0111\u1ec3 \u01b0\u1edbc t\u00ednh ho\u1eb7c d\u1ef1 \u0111o\u00e1n k\u1ebft qu\u1ea3 trong t\u01b0\u01a1ng lai. Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n <\/b>gi\u00fap ch\u00fang ta hi\u1ec3u c\u00e1c s\u1ef1 ki\u1ec7n c\u00f3 th\u1ec3 x\u1ea3y ra trong t\u01b0\u01a1ng lai b\u1eb1ng c\u00e1ch ph\u00e2n t\u00edch qu\u00e1 kh\u1ee9.\u00a0<\/p>\n

Trong khi \u0111\u00f3, h\u1ecdc m\u00e1y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c c\u1ee7a khoa h\u1ecdc m\u00e1y t\u00ednh, theo \u0111\u1ecbnh ngh\u0129a n\u0103m 1959 c\u1ee7a Arthur Samuel – m\u1ed9t nh\u00e0 ti\u00ean phong ng\u01b0\u1eddi M\u1ef9 trong l\u0129nh v\u1ef1c tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, cho ph\u00e9p “m\u00e1y t\u00ednh c\u00f3 kh\u1ea3 n\u0103ng h\u1ecdc m\u00e0 kh\u00f4ng c\u1ea7n l\u1eadp tr\u00ecnh chi ti\u1ebft”.<\/p>\n

C\u00e1c m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n ph\u1ed5 bi\u1ebfn nh\u1ea5t bao g\u1ed3m c\u00e2y quy\u1ebft \u0111\u1ecbnh, h\u1ed3i quy (tuy\u1ebfn t\u00ednh v\u00e0 logistic) v\u00e0 m\u1ea1ng n\u01a1-ron nh\u00e2n t\u1ea1o.<\/p>\n

(Theo investopedia)
<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\n Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n (ti\u1ebfng Anh: Predictive Analytics) \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 ra quy\u1ebft \u0111\u1ecbnh trong nhi\u1ec1u ng\u00e0nh c\u00f4ng nghi\u1ec7p, ch\u1eb3ng h\u1ea1n nh\u01b0 b\u1ea3o hi\u1ec3m v\u00e0 marketing.\n <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[414],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/26643"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=26643"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/26643\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=26643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=26643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=26643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}