{"id":26644,"date":"2023-12-07T03:00:49","date_gmt":"2023-12-07T03:00:49","guid":{"rendered":"https:\/\/masterskills.org\/blog\/li-thuyet-thi-truong-co-the-canh-tranh-contestable-market-theory-la-gi.html"},"modified":"2023-12-22T14:35:23","modified_gmt":"2023-12-22T07:35:23","slug":"li-thuyet-thi-truong-co-the-canh-tranh-contestable-market-theory-la-gi","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/li-thuyet-thi-truong-co-the-canh-tranh-contestable-market-theory-la-gi.html","title":{"rendered":"L\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh (Contestable Market Theory) l\u00e0 g\u00ec?"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<div class=\"VCSortableInPreviewMode\" type=\"Photo\" style=\"\">\n<div><\/div>\n<div class=\"PhotoCMS_Caption\">\n<p><i>H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: wealthmanagement.com<\/i><\/p>\n<\/div>\n<\/div>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">L\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh<\/font><\/h2>\n<p><b>Kh\u00e1i ni\u1ec7m<\/b><\/p>\n<p><b>L\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh<\/b> trong ti\u1ebfng Anh l\u00e0\u00a0<b>Contestable Market Theory.<\/b><\/p>\n<p><i>L\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh<\/i> cho r\u1eb1ng c\u00e1c c\u00f4ng ty c\u00f3 \u00edt \u0111\u1ed1i th\u1ee7 v\u1eabn s\u1ebd ho\u1ea1t \u0111\u1ed9ng theo h\u01b0\u1edbng c\u1ea1nh tranh n\u1ebfu th\u1ecb tr\u01b0\u1eddng ch\u00fang ho\u1ea1t \u0111\u1ed9ng c\u00f3 r\u00e0o c\u1ea3n gia nh\u1eadp th\u1ea5p.\u00a0<\/p>\n<p>Trong kinh t\u1ebf, &#8220;c\u00f3 th\u1ec3 c\u1ea1nh tranh&#8221; ngh\u0129a l\u00e0 m\u1ed9t c\u00f4ng ty c\u00f3 th\u1ec3 b\u1ecb th\u00e1ch th\u1ee9c ho\u1eb7c b\u1ecb c\u1ea1nh tranh b\u1edfi c\u00e1c c\u00f4ng ty \u0111\u1ed1i th\u1ee7 mu\u1ed1n gia nh\u1eadp ng\u00e0nh ho\u1eb7c th\u1ecb tr\u01b0\u1eddng. N\u00f3i c\u00e1ch kh\u00e1c, th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh l\u00e0 th\u1ecb tr\u01b0\u1eddng m\u00e0 c\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 gia nh\u1eadp v\u00e0 r\u1eddi b\u1ecf t\u1ef1 do v\u1edbi chi ph\u00ed ch\u00ecm th\u1ea5p.\u00a0<\/p>\n<p><b>\u0110\u1eb7c \u0111i\u1ec3m c\u1ee7a th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh:\u00a0<\/b><\/p>\n<p>&#8211; Kh\u00f4ng c\u00f3 r\u00e0o c\u1ea3n gia nh\u1eadp ho\u1eb7c r\u00e0o c\u1ea3n r\u00fat lui<\/p>\n<p>&#8211; Kh\u00f4ng c\u00f3 chi ph\u00ed ch\u00ecm (l\u00e0 c\u00e1c chi ph\u00ed \u0111\u00e3 ph\u00e1t sinh v\u00e0 kh\u00f4ng th\u1ec3 ph\u1ee5c h\u1ed3i)<\/p>\n<p>&#8211; C\u1ea3 c\u00e1c c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng v\u00e0 nh\u1eefng ng\u01b0\u1eddi m\u1edbi tham gia \u0111\u1ec1u c\u00f3 quy\u1ec1n ti\u1ebfp c\u1eadn v\u00e0 s\u1eed d\u1ee5ng c\u00f9ng m\u1ed9t c\u1ea5p \u0111\u1ed9 c\u00f4ng ngh\u1ec7.<\/p>\n<p><i>L\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh<\/i> gi\u1ea3 \u0111\u1ecbnh r\u1eb1ng ngay c\u1ea3 trong \u0111\u1ed9c quy\u1ec1n hay \u0111\u1ed9c quy\u1ec1n nh\u00f3m, c\u00e1c c\u00f4ng ty th\u1ed1ng tr\u1ecb s\u1ebd h\u00e0nh x\u1eed theo h\u01b0\u1edbng c\u1ea1nh tranh khi thi\u1ebfu r\u00e0o c\u1ea3n \u0111\u1ed1i v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7.<\/p>\n<p>Nh\u1eefng doanh nghi\u1ec7p l\u1edbn chi\u1ebfm \u01b0u th\u1ebf s\u1ebd l\u00e0m m\u1ecdi c\u00e1ch \u0111\u1ec3 gi\u1ea3m kh\u1ea3 n\u0103ng c\u1ea1nh tranh trong ng\u00e0nh b\u1eb1ng c\u00e1ch ng\u0103n nh\u1eefng ng\u01b0\u1eddi m\u1edbi tham gia lo\u1ea1i b\u1ecf h\u1ecd kh\u1ecfi th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p>Theo<i> <\/i><b>l\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh<\/b>, khi kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn c\u00f4ng ngh\u1ec7 trong th\u1ecb tr\u01b0\u1eddng l\u00e0 b\u1eb1ng nhau v\u00e0 r\u00e0o c\u1ea3n gia nh\u1eadp y\u1ebfu, th\u1ea5p ho\u1eb7c kh\u00f4ng t\u1ed3n t\u1ea1i, vi\u1ec7c c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh m\u1edbi s\u1ebd tham gia v\u00e0o th\u1ecb tr\u01b0\u1eddng l\u00e0 m\u1ed9t m\u1ed1i \u0111e d\u1ecda th\u01b0\u1eddng tr\u1ef1c.<\/p>\n<p>R\u1ee7i ro li\u00ean t\u1ee5c c\u1ee7a kh\u1ea3 n\u0103ng c\u1ea1nh tranh \u0111\u00e8 n\u1eb7ng l\u00ean c\u00e1c c\u00f4ng ty hi\u1ec7n \u0111ang ho\u1ea1t \u0111\u1ed9ng trong ng\u00e0nh v\u00e0 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1ch h\u1ecd ti\u1ebfn h\u00e0nh kinh doanh. Ngo\u00e0i ra, m\u1ed1i \u0111e d\u1ecda c\u00f3 th\u1ec3 c\u1ea1nh tranh th\u01b0\u1eddng gi\u1eef cho s\u1ea3n ph\u1ea9m c\u00f3 m\u1ee9c gi\u00e1 th\u1ea5p v\u00e0 ng\u0103n ch\u1eb7n h\u00ecnh th\u00e0nh\u00a0s\u1ef1 \u0111\u1ed9c quy\u1ec1n.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">H\u00e0nh \u0111\u1ed9ng c\u1ee7a c\u00e1c c\u00f4ng ty theo l\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh<\/font><\/h3>\n<p style=\"display:none;\">\n<p>M\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh c\u00f3 th\u1ec3 c\u00f3 c\u00e1c c\u00f4ng ty tham gia s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c v\u1eeba \u0111\u00e1nh v\u1eeba ch\u1ea1y. Nh\u1eefng ng\u01b0\u1eddi m\u1edbi tham gia c\u00f3 th\u1ec3 &#8220;\u0111\u00e1nh&#8221; hay gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng do kh\u00f4ng c\u00f3 ho\u1eb7c c\u00f3 r\u00e0o c\u1ea3n gia nh\u1eadp th\u1ea5p, ki\u1ebfm l\u1ee3i nhu\u1eadn v\u00e0 sau \u0111\u00f3 &#8220;ch\u1ea1y&#8221; \u0111i m\u00e0 kh\u00f4ng ph\u1ea3i ch\u1ecbu b\u1ea5t k\u00ec chi ph\u00ed r\u00fat lui n\u00e0o.<\/p>\n<p>Nh\u1eefng r\u1ee7i ro c\u00f3 th\u1ec3 c\u1ea1nh tranh lu\u00f4n t\u1ed3n t\u1ea1i trong t\u00e2m tr\u00ed c\u1ee7a nh\u00e0 qu\u1ea3n l\u00ed trong ng\u00e0nh. Do \u0111\u00f3, c\u00e1c c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng trong ng\u00e0nh s\u1ebd \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c kinh doanh theo h\u01b0\u1edbng t\u1ed1i \u0111a h\u00f3a doanh s\u1ed1 thay v\u00ec t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn.\u00a0<\/p>\n<p>Trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh, l\u1ee3i nhu\u1eadn kh\u00f4ng gi\u1edbi h\u1ea1n s\u1ebd b\u1ecb \u0111\u1ea9y xu\u1ed1ng th\u00e0nh l\u1ee3i nhu\u1eadn b\u00ecnh th\u01b0\u1eddng.<\/p>\n<p style=\"display:none;\">\n<p>Do \u0111\u00f3, ngay c\u1ea3 m\u1ed9t c\u00f4ng ty \u0111\u1ed9c quy\u1ec1n c\u00f3 th\u1ec3 b\u1ecb bu\u1ed9c ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng theo h\u01b0\u1edbng c\u1ea1nh tranh n\u1ebfu r\u00e0o c\u1ea3n gia nh\u1eadp y\u1ebfu. Nh\u1eefng ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh c\u00f4ng ty \u0111\u1ed9c quy\u1ec1n c\u00f3 th\u1ec3 th\u1ea5y r\u1eb1ng n\u1ebfu h\u1ecd c\u00f3 l\u00e3i qu\u00e1 l\u1edbn, m\u1ed9t \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng tham gia v\u00e0o th\u1ecb tr\u01b0\u1eddng v\u00e0 c\u1ea1nh tranh v\u1edbi vi\u1ec7c kinh doanh, l\u00e0m gi\u1ea3m l\u1ee3i nhu\u1eadn c\u1ee7a h\u1ecd.<\/p>\n<p>(Theo<i> investopedia)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            L\u00ed thuy\u1ebft th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 c\u1ea1nh tranh (ti\u1ebfng Anh: Contestable Market Theory) cho r\u1eb1ng khi r\u00e0o c\u1ea3n gia nh\u1eadp m\u1ed9t ng\u00e0nh hay th\u1ecb tr\u01b0\u1eddng th\u1ea5p ho\u1eb7c kh\u00f4ng t\u1ed3n t\u1ea1i th\u00ec c\u00e1c c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng trong \u0111\u00f3 s\u1ebd gia t\u0103ng c\u1ea1nh tranh.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[414],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/26644"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=26644"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/26644\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=26644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=26644"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=26644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}