{"id":27514,"date":"2023-12-07T04:36:14","date_gmt":"2023-12-07T04:36:14","guid":{"rendered":"https:\/\/masterskills.org\/blog\/chien-luoc-phu-thuoc-la-gi-uu-va-nhuoc-diem.html"},"modified":"2023-12-22T16:49:56","modified_gmt":"2023-12-22T09:49:56","slug":"chien-luoc-phu-thuoc-la-gi-uu-va-nhuoc-diem","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/chien-luoc-phu-thuoc-la-gi-uu-va-nhuoc-diem.html","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c ph\u1ee5 thu\u1ed9c l\u00e0 g\u00ec? \u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<figure class=\"VCSortableInPreviewMode\" type=\"Photo\" style=\"\">\n<div><\/div><figcaption class=\"PhotoCMS_Caption\">\n<p data-placeholder=\"[Nh\u1eadp ch\u00fa th\u00edch \u1ea3nh]\" class=\"\">H\u00ecnh minh ho\u1ea1 (Ngu\u1ed3n: entrepreneurshub)<\/p>\n<\/figcaption><\/figure>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">Chi\u1ebfn l\u01b0\u1ee3c ph\u1ee5 thu\u1ed9c<\/font><\/h2>\n<p><b>Kh\u00e1i ni\u1ec7m<\/b><\/p>\n<p><b>Chi\u1ebfn l\u01b0\u1ee3c ph\u1ee5 thu\u1ed9c<\/b> t\u1ea1m d\u1ecbch sang ti\u1ebfng Anh l\u00e0<b> Dependent Strategy.<\/b><\/p>\n<p><b>Theo \u0111u\u00f4\u0309i chi\u00ea\u0301n lu\u031b\u01a1\u0323c phu\u0323 thu\u1ecd\u0302c, <\/b>doanh nghi\u1eb9\u0302p kho\u0302ng t\u01b0\u0323 mi\u0300nh \u0111\u00f4\u0309i m\u01a1\u0301i ma\u0300 ch\u00e2\u0301p nh\u1ea1\u0302n la\u0300 m\u1ecd\u0302t tha\u0300nh vie\u0302n hay m\u1ecd\u0302t v\u1eb9\u0302 tinh cho m\u1ecd\u0302t co\u0302ng ty l\u01a1\u0301n. Sa\u0309n ph\u00e2\u0309m ho\u1ea1\u0306c di\u0323ch vu\u0323 m\u01a1\u0301i ma\u0300 co\u0302ng ty hu\u031b\u01a1\u0301ng t\u01a1\u0301i phu\u0323 thu\u1ecd\u0302c va\u0300o co\u0302ng ty l\u01a1\u0301n ma\u0300 doanh nghi\u1eb9\u0302p phu\u0323c vu\u0323.\u00a0<\/p>\n<p>Thu\u031b\u01a1\u0300ng no\u0301 \u0111u\u031b\u01a1\u0323c phe\u0301p b\u0103\u0301t chu\u031b\u01a1\u0301c va\u0300 la\u0300m theo sa\u0309n ph\u00e2\u0309m cu\u0309a co\u0302ng ty co\u0301 ba\u0309n quy\u00ea\u0300n. Ba\u0309n tha\u0302n doanh nghi\u1eb9\u0302p theo \u0111u\u00f4\u0309i chi\u00ea\u0301n lu\u031b\u01a1\u0323c \u0111\u00f4\u0309i m\u01a1\u0301i phu\u0323 thu\u1ecd\u0302c kho\u0302ng co\u0301 quy\u00ea\u0300n \u0111\u00f4\u0309i m\u01a1\u0301i sa\u0309n ph\u00e2\u0309m va\u0300 di\u0323ch vu\u0323. No\u0301 chi\u0309 \u0111\u00f4\u0309i m\u01a1\u0301i theo ye\u0302u c\u00e2\u0300u cu\u0309a co\u0302ng ty chi\u0301nh ma\u0300 no\u0301 phu\u0323c vu\u0323 ho\u1ea1\u0306c \u0111u\u031b\u01a1\u0323c s\u01b0\u0323 \u0111\u00f4\u0300ng y\u0301 cu\u0309a co\u0302ng ty na\u0300y.<\/p>\n<p><b>Chi\u1ebfn l\u01b0\u1ee3c ph\u1ee5 thu\u1ed9c<\/b> l\u00e0 m\u1ed9t trong nh\u1eefng chi\u00ea\u0301n lu\u031b\u01a1\u0323c\u00a0\u0111\u00f4\u0309i m\u01a1\u0301i khi ph\u00e2n lo\u1ea1i theo m\u01b0\u0301c\u00a0\u0111\u1ecd\u0302\u00a0chu\u0309 \u0111\u1ecd\u0302ng.<\/p>\n<p>C\u1ee5 th\u1ec3, ca\u0301c ta\u0301c gia\u0309\u00a0Freeman va\u0300 Soete (1997) pha\u0302n loa\u0323i chi\u00ea\u0301n lu\u031b\u01a1\u0323c\u00a0\u0111\u00f4\u0309i m\u01a1\u0301i theo m\u01b0\u0301c\u00a0\u0111\u1ecd\u0302\u00a0chu\u0309 \u0111\u1ecd\u0302ng cu\u0309a doanh nghi\u1eb9\u0302p trong hoa\u0323t\u00a0\u0111\u1ecd\u0302ng\u00a0\u0111\u00f4\u0309i m\u01a1\u0301i va\u0300 tu\u031bo\u031bng\u00a0\u01b0\u0301ng v\u01a1\u0301i nh\u01b0\u0303ng vi\u0323\u00a0tri\u0301 xa\u0301c \u0111i\u0323nh tre\u0302n thi\u0323\u00a0tru\u031b\u01a1\u0300ng.\u00a0<\/p>\n<p>V\u01a1\u0301i tie\u0302u th\u01b0\u0301c pha\u0302n loa\u0323i na\u0300y, ca\u0301c ta\u0301c gia\u0309\u00a0mo\u0302 ta\u0309\u00a06 loa\u0323i hi\u0300nh chi\u00ea\u0301n lu\u031b\u01a1\u0323c\u00a0\u0111\u00f4\u0309i m\u01a1\u0301i: Chi\u00ea\u0301n lu\u031b\u01a1\u0323c t\u00e2\u0301n co\u0302ng, chi\u00ea\u0301n lu\u031b\u01a1\u0323c pho\u0300ng thu\u0309, chi\u00ea\u0301n lu\u031b\u01a1\u0323c b\u0103\u0301t chu\u031b\u01a1\u0301c la\u0300m theo, chi\u00ea\u0301n lu\u031b\u01a1\u0323c phu\u0323\u00a0thu\u1ecd\u0302c, chi\u00ea\u0301n lu\u031b\u01a1\u0323c ch\u01a1\u0301p th\u01a1\u0300i co\u031b\u00a0va\u0300 chi\u00ea\u0301n lu\u031b\u01a1\u0323c truy\u00ea\u0300n th\u00f4\u0301ng.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">\u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m<\/font><\/h3>\n<p><b>&#8211; U\u031bu \u0111i\u00ea\u0309m <\/b>cu\u0309a chi\u00ea\u0301n lu\u031b\u01a1\u0323c na\u0300y la\u0300 doanh nghi\u1eb9\u0302p g\u00e2\u0300n nhu\u031b kho\u0302ng m\u00e2\u0301t chi phi\u0301 cho nghie\u0302n c\u01b0\u0301u sa\u0309n ph\u00e2\u0309m m\u01a1\u0301i va\u0300 nghie\u0302n c\u01b0\u0301u thi\u0323 tru\u031b\u01a1\u0300ng, kho\u0302ng chi\u0323u ru\u0309i ro cu\u0309a sa\u0309n ph\u00e2\u0309m m\u01a1\u0301i.\u00a0<\/p>\n<p><b>&#8211; Nhu\u031b\u01a1\u0323c \u0111i\u00ea\u0309m <\/b>cu\u0309a no\u0301 la\u0300 s\u01b0\u0323 phu\u0323 thu\u1ecd\u0302c cu\u0309a co\u0302ng ty va\u0300o co\u0302ng ty chi\u0301nh ma\u0300 no\u0301 phu\u0323c vu\u0323, \u0111i\u00ea\u0300u na\u0300y co\u0301 th\u00ea\u0309 la\u0300m cho doanh nghi\u1eb9\u0302p bi\u0323 \u0111\u1ecd\u0302ng trong khi th\u01b0\u0323c hi\u1eb9\u0302n \u0111\u00f4\u0309i m\u01a1\u0301i. Doanh nghi\u1eb9\u0302p bi\u0323 cu\u00f4\u0301n theo nhi\u0323p \u0111i\u1eb9\u0302u ta\u0306ng tru\u031b\u01a1\u0309ng cu\u0309a co\u0302ng ty chi\u0301nh, theo s\u01b0\u0323 pha\u0301t \u0111a\u0323t hay suy y\u00ea\u0301u cu\u0309a ho\u0323.\u00a0<\/p>\n<p>Ho\u031bn n\u01b0\u0303a, chi\u00ea\u0301n lu\u031b\u01a1\u0323c na\u0300y co\u0300n co\u0301 th\u00ea\u0309 bi\u0323 ha\u0323n ch\u00ea\u0301 v\u00ea\u0300 doanh thu va\u0300 l\u01a1\u0323i nhu\u1ea1\u0302n vi\u0300 khi sa\u0309n ph\u00e2\u0309m co\u0300n h\u00e2\u0301p d\u00e2\u0303n thi\u0300 ca\u0301c doanh nghi\u1eb9\u0302p l\u01a1\u0301n g\u00e2\u0300n nhu\u031b kho\u0302ng cho phe\u0301p ca\u0301c co\u0302ng ty v\u1eb9\u0302 tinh \u0111u\u031b\u01a1\u0323c sa\u0309n xu\u00e2\u0301t.\u00a0<\/p>\n<p>Ca\u0301c co\u0302ng ty sa\u0309n xu\u00e2\u0301t phu\u0323 tu\u0300ng va\u0300 sa\u0309n ph\u00e2\u0309m phu\u0323 tr\u01a1\u0323 cho xe ho\u031bi thu\u031b\u01a1\u0300ng \u01b0\u0301ng du\u0323ng chi\u00ea\u0301n lu\u031b\u01a1\u0323c na\u0300y.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">V\u00ed d\u1ee5<\/font><\/h3>\n<p>\u01a0\u0309 Vi\u1eb9\u0302t Nam, co\u0301 th\u00ea\u0309 l\u00e2\u0301y vi\u0301 du\u0323 v\u00ea\u0300 co\u0302ng ty gia\u0300y Thu\u031b\u01a1\u0323ng \u0110i\u0300nh, trong tru\u031b\u01a1\u0300ng h\u01a1\u0323p mua thu\u031bo\u031bng hi\u1eb9\u0302u gia\u0300y cu\u0309a co\u0302ng ty Adidas cu\u0309a \u0110\u01b0\u0301c, khi co\u0302ng ty Adidas cho ra \u0111\u01a1\u0300i m\u1ecd\u0302t loa\u0323i sa\u0309n ph\u00e2\u0309m m\u01a1\u0301i no\u0301 cho phe\u0301p co\u0302ng ty gia\u0300y Thu\u031b\u01a1\u0323ng \u0110i\u0300nh cu\u0309a Vi\u1eb9\u0302t Nam \u0111u\u031b\u01a1\u0323c phe\u0301p b\u0103\u0301t chu\u031b\u01a1\u0301c loa\u0323i sa\u0309n ph\u00e2\u0309m na\u0300y va\u0300 \u0111\u00f4\u0309i m\u01a1\u0301i co\u0302ng ngh\u1eb9\u0302 sa\u0309n xu\u00e2\u0301t cu\u0309a mi\u0300nh \u0111\u00ea\u0309 ta\u0323o ra loa\u0323i sa\u0309n ph\u00e2\u0309m m\u01a1\u0301i \u0111o\u0301 \u01a1\u0309 Vi\u1eb9\u0302t Nam.<\/p>\n<p><i>(T\u00e0i li\u1ec7u tham kh\u1ea3o: Ca\u0301c loa\u0323i hi\u0300nh chi\u00ea\u0301n lu\u031b\u01a1\u0323c\u00a0\u0111\u00f4\u0309i m\u01a1\u0301i, IPP, T\u1ed5 h\u1ee3p C\u00f4ng ngh\u1ec7 Gi\u00e1o d\u1ee5c Topica)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            Theo \u0111u\u1ed5i chi\u1ebfn l\u01b0\u1ee3c ph\u1ee5 thu\u1ed9c, doanh nghi\u1ec7p kh\u00f4ng t\u1ef1 m\u00ecnh \u0111\u1ed5i m\u1edbi m\u00e0 ch\u1ea5p nh\u1eadn l\u00e0 m\u1ed9t th\u00e0nh vi\u00ean hay m\u1ed9t v\u1ec7 tinh cho m\u1ed9t c\u00f4ng ty l\u1edbn. S\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u1edbi m\u00e0 c\u00f4ng ty h\u01b0\u1edbng t\u1edbi ph\u1ee5 thu\u1ed9c v\u00e0o c\u00f4ng ty l\u1edbn m\u00e0 doanh nghi\u1ec7p ph\u1ee5c v\u1ee5.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[416],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/27514"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=27514"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/27514\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=27514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=27514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=27514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}