{"id":28446,"date":"2023-12-07T05:10:31","date_gmt":"2023-12-07T05:10:31","guid":{"rendered":"https:\/\/masterskills.org\/blog\/chien-luoc-cat-giam-retrenchment-strategy-la-gi-cac-truong-hop-su-dung.html"},"modified":"2023-12-22T21:37:12","modified_gmt":"2023-12-22T14:37:12","slug":"chien-luoc-cat-giam-retrenchment-strategy-la-gi-cac-truong-hop-su-dung","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/chien-luoc-cat-giam-retrenchment-strategy-la-gi-cac-truong-hop-su-dung.html","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m (Retrenchment Strategy) l\u00e0 g\u00ec? C\u00e1c tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<div class=\"VCSortableInPreviewMode\" type=\"Photo\" style=\"\">\n<div><\/div>\n<div class=\"PhotoCMS_Caption\">\n<p>H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: Instantreward<\/p>\n<\/div>\n<\/div>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m (Retrenchment Strategy)<\/font><\/h2>\n<p><b>\u0110\u1ecbnh ngh\u0129a<\/b><\/p>\n<p><b>Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m <\/b>hay <b>chi\u1ebfn l\u01b0\u1ee3c thu h\u1eb9p<\/b> trong ti\u1ebfng Anh l\u00e0 <b>Retrenchment Strategy<\/b>. Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m x\u1ea3y ra khi m\u1ed9t doanh nghi\u1ec7p c\u01a1 c\u1ea5u l\u1ea1i nh\u1eb1m c\u1eaft gi\u1ea3m chi ph\u00ed v\u00e0 t\u00e0i s\u1ea3n trong n\u1ed7 l\u1ef1c l\u1eadt ng\u01b0\u1ee3c l\u1ea1i xu h\u01b0\u1edbng suy gi\u1ea3m c\u1ee7a doanh thu v\u00e0 s\u1ea3n l\u01b0\u1ee3ng ti\u00eau th\u1ee5.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">\u0110\u1eb7c tr\u01b0ng<\/font><\/h3>\n<p>&#8211; Trong su\u1ed1t th\u1eddi k\u00ec c\u1eaft gi\u1ea3m, c\u00e1c nh\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng trong ph\u1ea1m vi ngu\u1ed3n l\u1ef1c h\u1ea1n ch\u1ebf v\u00e0 \u0111\u1ed1i m\u1eb7t v\u1edbi \u00e1p l\u1ef1c \u0111\u1ebfn t\u1eeb c\u00e1c ch\u1ee7 s\u1edf h\u1eefu, ng\u01b0\u1eddi lao \u0111\u1ed9ng hay gi\u1edbi truy\u1ec1n th\u00f4ng.<\/p>\n<p>&#8211; Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c b\u00e1n \u0111\u1ea5t \u0111ai v\u00e0 b\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0111\u1ec3 huy \u0111\u1ed9ng l\u01b0\u1ee3ng ti\u1ec1n m\u1eb7t c\u1ea7n thi\u1ebft, c\u01a1 c\u1ea5u l\u1ea1i tuy\u1ebfn s\u1ea3n ph\u1ea9m, \u0111\u00f3ng c\u1eeda c\u00e1c nh\u00e0 m\u00e1y c\u0169 k\u0129, c\u00e1c l\u0129nh v\u1ef1c kinh doanh ph\u00e2n t\u00e1n, t\u1ef1 \u0111\u1ed9ng h\u00f3a qu\u00e1 tr\u00ecnh, c\u1eaft gi\u1ea3m lao \u0111\u1ed9ng v\u00e0 thi\u1ebft l\u1eadp h\u1ec7 th\u1ed1ng ki\u1ec3m so\u00e1t chi ph\u00ed.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">V\u00ed d\u1ee5\u00a0<\/font><\/h3>\n<p>Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m c\u1ee7a Samsung trong cu\u1ed9c Kh\u1ee7ng ho\u1ea3ng t\u00e0i ch\u00ednh Ch\u00e2u \u00c1 1996 &#8211; 1997.<\/p>\n<p>Ng\u01b0\u1eddi c\u00f3 c\u00f4ng \u0111\u1ea7u v\u1ef1c d\u1eady Samsung l\u00e0 ki\u1ebfn tr\u00fac s\u01b0 Yun Jong Yong &#8211; T\u1ed5ng gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh ki\u00eam Ph\u00f3 ch\u1ee7 t\u1ecbch. Trong chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m v\u00e0 t\u00e1i c\u1ea5u tr\u00fac c\u1ee7a m\u00ecnh, \u00f4ng \u0111\u00e3 m\u1ea1nh d\u1ea1n s\u1eed d\u1ee5ng c\u00e1c bi\u1ec7n ph\u00e1p nh\u01b0:<\/p>\n<p><span>&#8211;<\/span> Sa th\u1ea3i 1\/3 l\u01b0\u1ee3ng c\u00f4ng nh\u00e2n (24.000 ng\u01b0\u1eddi)<\/p>\n<p><span>&#8211;<\/span> Thay 1\/2 s\u1ed1 nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea5p cao<\/p>\n<p><span>&#8211;<\/span> B\u00e1n t\u00e0i s\u1ea3n th\u1eeba (1,9 t\u1ec9 USD): 16 nh\u00e0 m\u00e1y, m\u00e1y bay ri\u00eang\u2026<\/p>\n<p><span>&#8211;<\/span> C\u1eaft gi\u1ea3m 50% chi ph\u00ed c\u00e1c lo\u1ea1i.<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">C\u00e1c tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m<\/font><\/h3>\n<p>&#8211; Theo Fred R.David, chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh r\u1ea5t h\u1eefu hi\u1ec7u trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p sau \u0111\u00e2y:<\/p>\n<p>+ Khi m\u1ed9t doanh nghi\u1ec7p c\u00f3 n\u0103ng l\u1ef1c ri\u00eang bi\u1ec7t nh\u01b0ng th\u1ea5t b\u1ea1i trong vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau c\u1ea3 ng\u1eafn h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n.<\/p>\n<p>+ Khi doanh nghi\u1ec7p \u1edf v\u1ecb th\u1ebf c\u1ea1nh tranh y\u1ebfu h\u01a1n tron ng\u00e0nh.<\/p>\n<p>+ Khi doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng k\u00e9m hi\u1ec7u qu\u1ea3, l\u1ee3i nhu\u1eadn th\u1ea5p, ng\u01b0\u1eddi lao \u0111\u1ed9ng kh\u00f4ng c\u00f3 \u0111\u1ed9ng l\u1ef1c l\u00e0m vi\u1ec7c \u0111\u1ed3ng th\u1eddi ch\u1ee7 s\u1edf h\u1eefu g\u00e2y \u00e1p l\u1ef1c nh\u1eb1m c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p>+ Khi doanh nghi\u1ec7p th\u1ea5t b\u1ea1i trong vi\u1ec7c t\u1eadn d\u1ee5ng c\u00e1c c\u01a1 h\u1ed9i t\u1eeb b\u00ean ngo\u00e0i, t\u1ed1i thi\u1ec3u h\u00f3a c\u00e1c nguy c\u01a1, t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c \u0111i\u1ec3m m\u1ea1nh v\u00e0 kh\u1eafc ph\u1ee5c \u0111\u01b0\u1ee3c c\u00e1c \u0111i\u1ec3m y\u1ebfu c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p>+ Khi m\u1ed9t doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng qu\u00e1 nhanh v\u00e0 qu\u00e1 r\u1ed9ng \u0111\u1ebfn m\u1ee9c vi\u1ec7c c\u1ea5u tr\u00fac l\u1ea1i t\u1ed5 ch\u1ee9c l\u00e0 c\u1ea7n thi\u1ebft.<\/p>\n<p><i>(T\u00e0i li\u1ec7u tham kh\u1ea3o: Retrenchment Strategy,\u00a0Business Jargons; Gi\u00e1o tr\u00ecnh Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c, NXB \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Qu\u1ed1c d\u00e2n)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            Chi\u1ebfn l\u01b0\u1ee3c c\u1eaft gi\u1ea3m hay chi\u1ebfn l\u01b0\u1ee3c thu h\u1eb9p (ti\u1ebfng Anh: Retrenchment Strategy) x\u1ea3y ra khi m\u1ed9t doanh nghi\u1ec7p c\u01a1 c\u1ea5u l\u1ea1i nh\u1eb1m c\u1eaft gi\u1ea3m chi ph\u00ed v\u00e0 t\u00e0i s\u1ea3n trong n\u1ed7 l\u1ef1c l\u1eadt ng\u01b0\u1ee3c l\u1ea1i xu h\u01b0\u1edbng suy gi\u1ea3m c\u1ee7a doanh thu v\u00e0 s\u1ea3n l\u01b0\u1ee3ng ti\u00eau th\u1ee5.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[416],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/28446"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=28446"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/28446\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=28446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=28446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=28446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}