{"id":28792,"date":"2023-12-07T05:22:51","date_gmt":"2023-12-07T05:22:51","guid":{"rendered":"https:\/\/masterskills.org\/blog\/lay-khach-hang-lam-trung-tam-client-centric-la-gi-loi-ich-cua-phuong-phap-nay.html"},"modified":"2023-12-22T21:45:55","modified_gmt":"2023-12-22T14:45:55","slug":"lay-khach-hang-lam-trung-tam-client-centric-la-gi-loi-ich-cua-phuong-phap-nay","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/lay-khach-hang-lam-trung-tam-client-centric-la-gi-loi-ich-cua-phuong-phap-nay.html","title":{"rendered":"L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m (Client-Centric) l\u00e0 g\u00ec? L\u1ee3i \u00edch c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p n\u00e0y"},"content":{"rendered":"
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H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: salesforce.com<\/i><\/p>\n<\/div>\n<\/div>\n

L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/font><\/h2>\n

Kh\u00e1i ni\u1ec7m<\/b><\/p>\n

L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/b> trong ti\u1ebfng Anh l\u00e0\u00a0Client-Centric<\/b> ho\u1eb7c Customer-Centric.<\/b><\/p>\n

L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/i> l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p kinh doanh, t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ed1i \u0111a h\u00f3a d\u1ecbch v\u1ee5, \u0111\u01b0a ra nh\u1eefng l\u1eddi \u0111\u1ec1 ngh\u1ecb h\u1ea5p d\u1eabn d\u00e0nh cho s\u1ea3n ph\u1ea9m v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

C\u00e1c doanh nghi\u1ec7p l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/i> lu\u00f4n \u0111\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch h\u00e0ng l\u00e0 trung t\u00e2m c\u1ee7a tri\u1ebft l\u00ed, ho\u1ea1t \u0111\u1ed9ng v\u00e0 c\u00e1c \u00fd t\u01b0\u1edfng c\u1ee7a doanh nghi\u1ec7p. C\u00e1c doanh nghi\u1ec7p n\u00e0y tin r\u1eb1ng kh\u00e1ch h\u00e0ng l\u00e0 l\u00ed do ch\u00ednh gi\u00fap h\u1ecd t\u1ed3n t\u1ea1i, v\u00e0 s\u1eed d\u1ee5ng m\u1ecdi bi\u1ec7n ph\u00e1p \u0111\u1ec3 gi\u1eef cho kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng.<\/p>\n

B\u1ea3n ch\u1ea5t c\u1ee7a l\u1ea5y ph\u01b0\u01a1ng ph\u00e1p l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/b><\/p>\n

L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/i> t\u1eeb l\u00e2u \u0111\u00e3 l\u00e0 m\u1ed9t t\u1eeb th\u00f4ng d\u1ee5ng trong c\u00e1c ng\u00e0nh \u0111\u1ecbnh h\u01b0\u1edbng d\u1ecbch v\u1ee5, \u0111\u1eb7c bi\u1ec7t l\u00e0 d\u1ecbch v\u1ee5 t\u00e0i ch\u00ednh. C\u00e1c c\u00f4ng ty ph\u1ea5n \u0111\u1ea5u tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng trung t\u00e2m th\u01b0\u1eddng cung c\u1ea5p d\u1ecbch v\u1ee5 mua s\u1eafm “m\u1ed9t c\u1eeda” \u0111\u1ec3 ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng c\u00f4ng ty kh\u00e1c c\u00f3 th\u1ec3 cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 cao c\u1ea5p cho nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 gi\u00e1 tr\u1ecb r\u00f2ng cao.<\/p>\n

Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n d\u1ef1a tr\u00ean l\u00ed t\u01b0\u1edfng r\u1eb1ng vi\u1ec7c t\u1eadn t\u00e2m ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng tr\u1edf n\u00ean trung th\u00e0nh v\u00e0 chi nhi\u1ec1u ti\u1ec1n h\u01a1n cho c\u00f4ng ty, \u00edt c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n sang d\u00f9ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u00ean kh\u00e1c ch\u1ec9 v\u00ec l\u00ed do gi\u00e1 c\u1ea3.<\/p>\n

L\u1ee3i \u00edch c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/font><\/h3>\n

C\u00e1c c\u00f4ng ty ch\u1ecdn ph\u01b0\u01a1ng ph\u00e1p l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/i> v\u00ec nhi\u1ec1u l\u00ed do, nh\u01b0ng quan tr\u1ecdng nh\u1ea5t l\u00e0 v\u00ec r\u1ea5t kh\u00f3 t\u00ecm \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u1edbi. Tr\u1eeb khi doanh nghi\u1ec7p \u0111ang cung c\u1ea5p m\u1ed9t h\u00e0ng h\u00f3a ho\u1eb7c d\u1ecbch v\u1ee5 ho\u00e0n to\u00e0n m\u1edbi, ph\u1ea7n l\u1edbn kh\u00e1ch h\u00e0ng s\u1ebd so s\u00e1nh c\u00e1c doanh nghi\u1ec7p v\u1edbi nhau. V\u00ed d\u1ee5 ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng so s\u00e1nh c\u1eeda h\u00e0ng pizza \u1edf m\u1ed9t \u0111\u1ea7u ph\u1ed1 m\u1ed9t c\u1eeda h\u00e0ng kh\u00e1c \u1edf cu\u1ed1i ph\u1ed1.<\/p>\n

\u0110\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u1edbi th\u01b0\u1eddng s\u1ebd t\u1ed1n k\u00e9m, \u0111\u00f2i h\u1ecfi c\u00e1c c\u00f4ng ty ph\u1ea3i gi\u1ea3m gi\u00e1 ho\u1eb7c tung ra khuy\u1ebfn m\u00e3i. V\u00ec v\u1eady, m\u1ed9t doanh nghi\u1ec7p ki\u1ebfm \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n b\u1eb1ng c\u00e1ch gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3 v\u00e0 b\u00e1n cho h\u1ecd nhi\u1ec1u h\u00e0ng h\u01a1n.\u00a0<\/p>\n

V\u00ed d\u1ee5: m\u1ed9t c\u1eeda h\u00e0ng pizza b\u1ed5 sung th\u00eam m\u00ec \u1ed1ng v\u00e0 \u0111\u1ed3 u\u1ed1ng v\u00e0o th\u1ef1c \u0111\u01a1n c\u1ee7a m\u00ecnh, thu \u0111\u01b0\u1ee3c th\u00eam ti\u1ec1n t\u1eeb m\u1ed7i kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i g\u1ecdi th\u00eam c\u00e1c m\u00f3n m\u1edbi. M\u1ed9t c\u1ed1 v\u1ea5n t\u00e0i ch\u00ednh b\u1ed5 sung m\u1ed9t ng\u01b0\u1eddi l\u1eadp k\u1ebf ho\u1ea1ch b\u1ea5t \u0111\u1ed9ng s\u1ea3n v\u00e0 c\u1ed1 v\u1ea5n thu\u1ebf cho nh\u00f3m.<\/p>\n

M\u1ed9t v\u00ed d\u1ee5 c\u1ee5 th\u1ec3 h\u01a1n l\u00e0 Apple thi\u1ebft k\u1ebf m\u1ed9t \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh v\u00e0 sau \u0111\u00f3 t\u1ea1o ra m\u1ed9t h\u1ec7 sinh th\u00e1i kh\u00e9p k\u00edn xung quanh n\u00f3 \u0111\u1ec3 duy tr\u00ec tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c li\u1ec1n m\u1ea1ch v\u00e0 an to\u00e0n.\u00a0<\/p>\n

Vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng tr\u00ean th\u1ef1c t\u1ebf kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 c\u00e1c v\u00ed d\u1ee5 tr\u00ean, m\u00e0 \u0111\u00f2i h\u1ecfi nh\u1eefng suy ngh\u0129 v\u00e0 xem x\u00e9t c\u1ea9n th\u1eadn v\u1ec1 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, d\u1ef1a tr\u00ean th\u1ef1c t\u1ebf v\u00e0 c\u1ea3 d\u1ef1 \u0111o\u00e1n.\u00a0<\/p>\n

V\u00ec v\u1eady, doanh nghi\u1ec7p c\u1ea7n b\u1ecf ra r\u1ea5t nhi\u1ec1u n\u1ed7 l\u1ef1c sau khi b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng c\u0169ng nh\u01b0 c\u00e1c c\u1ed1 g\u1eafng tr\u01b0\u1edbc \u0111\u00e2y \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, duy tr\u00ec c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3, t\u0103ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y l\u1ee3i nhu\u1eadn.<\/p>\n

T\u1ea5t nhi\u00ean, c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf t\u1ef1 nhi\u00ean v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 m\u00e0 m\u1ed9t c\u00f4ng ty c\u00f3 th\u1ec3 cung c\u1ea5p trong khi v\u1eabn duy tr\u00ec ch\u1ea5t l\u01b0\u1ee3ng cao. M\u1ed9t s\u1ed1 c\u00f4ng ty l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m <\/b>m\u1edf r\u1ed9ng b\u1ed9 d\u1ecbch v\u1ee5 c\u1ee7a h\u1ecd qu\u00e1 r\u1ed9ng, l\u00e0m x\u00f3i m\u00f2n c\u00e1c d\u1ecbch v\u1ee5 c\u1ed1t l\u00f5i gi\u00fap h\u1ecd n\u1ed5i b\u1eadt ban \u0111\u1ea7u.<\/p>\n

(Theo investopedia)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\n L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m (ti\u1ebfng Anh: Client-Centric) ch\u00fa tr\u1ecdng v\u00e0o vi\u1ec7c th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. L\u00ed do l\u00e0 duy tr\u00ec c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i \u00edt t\u1ed1n k\u00e9m h\u01a1n so v\u1edbi vi\u1ec7c tranh gi\u00e0nh nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi.\n <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[416],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/28792"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=28792"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/28792\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=28792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=28792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=28792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}