{"id":28990,"date":"2023-12-07T05:30:41","date_gmt":"2023-12-07T05:30:41","guid":{"rendered":"https:\/\/masterskills.org\/blog\/mo-hinh-chien-luoc-tuyen-tinh-linear-strategy-model-la-gi.html"},"modified":"2023-12-23T06:07:44","modified_gmt":"2023-12-22T23:07:44","slug":"mo-hinh-chien-luoc-tuyen-tinh-linear-strategy-model-la-gi","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/mo-hinh-chien-luoc-tuyen-tinh-linear-strategy-model-la-gi.html","title":{"rendered":"M\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c tuy\u1ebfn t\u00ednh (Linear strategy model) l\u00e0 g\u00ec?"},"content":{"rendered":"
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H\u00ecnh minh h\u1ecda<\/p>\n<\/div>\n<\/div>\n

M\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c tuy\u1ebfn t\u00ednh (Linear strategy model)<\/font><\/h2>\n

\u0110\u1ecbnh ngh\u0129a<\/b><\/p>\n

M\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c tuy\u1ebfn t\u00ednh<\/b> trong ti\u1ebfng Anh l\u00e0 Linear strategy model<\/b>. M\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c tuy\u1ebfn t\u00ednh th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 m\u00f4 h\u00ecnh I.<\/p>\n

M\u00f4 h\u00ecnh tuy\u1ebfn t\u00ednh<\/i> t\u1eadp trung v\u00e0o ho\u1ea1t \u0111\u1ed9ng l\u1eadp k\u1ebf ho\u1ea1ch. M\u00f4 h\u00ecnh \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 tuy\u1ebfn t\u00ednh v\u00ec n\u00f3 bao h\u00e0m c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u00f3 tr\u00ecnh t\u1ef1, \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 tu\u00e2n theo tr\u1eadt t\u1ef1 logic trong qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch.<\/p>\n

N\u1ed9i dung<\/font><\/h3>\n

– Theo quan \u0111i\u1ec3m tuy\u1ebfn t\u00ednh, chi\u1ebfn l\u01b0\u1ee3c g\u1ed3m: t\u00edch h\u1ee3p c\u00e1c quy\u1ebft \u0111\u1ecbnh, h\u00e0nh \u0111\u1ed9ng ho\u1eb7c k\u1ebf ho\u1ea1ch \u0111\u1eb7t ra v\u00e0 h\u01b0\u1edbng t\u1edbi c\u00e1c m\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n

– M\u1ee5c ti\u00eau v\u00e0 c\u00e1ch th\u1ee9c \u0111\u1ea1t t\u1edbi m\u1ee5c ti\u00eau \u0111\u1ec1u l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c. \u0110\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau, t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 thay \u0111\u1ed5i li\u00ean k\u1ebft c\u1ee7a m\u00ecnh v\u1edbi m\u00f4i tr\u01b0\u1eddng xung quanh nh\u01b0 thay \u0111\u1ed5i s\u1ea3n ph\u1ea9m, chuy\u1ec3n d\u1ecbch th\u1ecb tr\u01b0\u1eddng, hay th\u1ef1c hi\u1ec7n c\u00e1c h\u00e0nh vi kinh doanh kh\u00e1c.\u00a0<\/p>\n

– C\u00e1c thu\u1eadt ng\u1eef th\u01b0\u1eddng \u0111i li\u1ec1n v\u1edbi m\u00f4 h\u00ecnh tuy\u1ebfn t\u00ednh c\u00f3: l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c, thi\u1ebft l\u1eadp h\u1ec7 th\u1ed1ng chi\u1ebfn l\u01b0\u1ee3c, v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

– M\u00f4 h\u00ecnh tuy\u1ebfn t\u00ednh m\u00f4 t\u1ea3 c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea5p cao nh\u01b0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng thay \u0111\u1ed5i t\u1ed5 ch\u1ee9c.<\/p>\n

M\u00f4i tr\u01b0\u1eddng xung quanh l\u00e0 t\u1eadp h\u1ee3p c\u00e1c kh\u00f3 kh\u0103n do c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh t\u1ea1o ra. Qua m\u1ed9t qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh h\u1ee3p l\u00ed<\/span>, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea5p cao x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau, x\u00e2y d\u1ef1ng c\u00e1c ph\u01b0\u01a1ng \u00e1n thay th\u1ebf \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau, \u0111\u00e1nh gi\u00e1 kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed7i ph\u01b0\u01a1ng \u00e1n, v\u00e0 quy\u1ebft \u0111\u1ecbnh ph\u01b0\u01a1ng \u00e1n th\u1ef1c hi\u1ec7n.<\/p>\n

Trong qu\u00e1 tr\u00ecnh n\u00e0y, nh\u00e0 qu\u1ea3n tr\u1ecb\u00a0t\u1eadn d\u1ee5ng c\u00e1c xu th\u1ebf v\u00e0 \u0111i\u1ec1u ki\u1ec7n trong t\u01b0\u01a1ng lai c\u00f3 l\u1ee3i cho ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 tr\u00e1nh ho\u1eb7c c\u00f3 bi\u1ec7n ph\u00e1p ph\u1ea3n \u1ee9ng l\u1ea1i c\u00e1c \u0111i\u1ec1u ki\u1ec7n b\u1ea5t l\u1ee3i. Do m\u00f4 h\u00ecnh \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n cho c\u00e1c t\u1ed5 ch\u1ee9c kinh doanh t\u00ecm ki\u1ebfm l\u1ee3i nhu\u1eadn, hai k\u1ebft qu\u1ea3 quan tr\u1ecdng \u0111\u01b0\u1ee3c xem x\u00e9t t\u1edbi l\u00e0 l\u1ee3i nhu\u1eadn v\u00e0 n\u0103ng su\u1ea5t.<\/p>\n

– N\u1ebfu m\u1ee5c ti\u00eau c\u1ee7a qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch l\u00e0 th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p, th\u00ec c\u1ea7n \u0111\u1ea3m b\u1ea3o m\u1ecdi quy\u1ebft \u0111\u1ecbnh c\u1ee7a ng\u01b0\u1eddi qu\u1ea3n l\u00ed t\u1eeb c\u1ea5p cao nh\u1ea5t s\u1ebd \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u0111\u1ea7y \u0111\u1ee7 trong to\u00e0n t\u1ed5 ch\u1ee9c.<\/p>\n

– Gi\u1ea3 \u0111\u1ecbnh n\u00e0y cho ph\u00e9p c\u00e1c \u00fd t\u01b0\u1edfng d\u1ef1 ki\u1ebfn tr\u1edf th\u00e0nh h\u00e0nh \u0111\u1ed9ng th\u1ef1c t\u1ebf. Gi\u1ea3 \u0111\u1ecbnh th\u1ee9 hai c\u1ee7a m\u00f4 h\u00ecnh b\u1eaft ngu\u1ed3n t\u1eeb \u0111\u1eb7c t\u00ednh t\u1ed1n th\u1eddi gian v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng t\u01b0\u01a1ng lai c\u1ee7a qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch.<\/p>\n

– N\u00f3i c\u00e1ch kh\u00e1c, quy\u1ebft \u0111\u1ecbnh c\u1ee7a ng\u00e0y h\u00f4m nay \u0111\u01b0\u1ee3c \u0111\u01b0a ra d\u1ef1a tr\u00ean ni\u1ec1m tin v\u00e0o c\u00e1c \u0111i\u1ec1u ki\u1ec7n trong t\u01b0\u01a1ng lai. C\u00e1c quy\u1ebft \u0111\u1ecbnh c\u00f3 th\u1ec3 ch\u1ec9 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n sau m\u1ed9t v\u00e0i th\u00e1ng, th\u1eadm ch\u00ed, v\u00e0i n\u0103m.<\/p>\n

– \u0110\u1ec3 c\u00f3 th\u1ec3 tin t\u01b0\u1edfng r\u1eb1ng th\u1eddi gian d\u00e0nh cho vi\u1ec7c \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh kh\u00f4ng l\u00e3ng ph\u00ed, c\u1ea7n c\u00f3 ni\u1ec1m tin r\u1eb1ng bi\u1ebfn \u0111\u1ed9ng m\u00f4i tr\u01b0\u1eddng kinh doanh l\u00e0 c\u00f3 th\u1ec3 d\u1ef1 b\u00e1o. M\u1ed9t gi\u1ea3 \u0111\u1ecbnh n\u1eefa l\u00e0 m\u1ed7i t\u1ed5 ch\u1ee9c \u0111\u1ec1u x\u00e1c \u0111\u1ecbnh cho m\u00ecnh m\u1ed9t s\u1ed1 m\u1ee5c ti\u00eau v\u00e0 ho\u00e0n th\u00e0nh c\u00e1c m\u1ee5c ti\u00eau n\u00e0y l\u00e0 k\u1ebft qu\u1ea3 quan tr\u1ecdng nh\u1ea5t c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

\u0110\u1eb7c tr\u01b0ng c\u1ee7a m\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c tuy\u1ebfn t\u00ednh<\/font><\/h3>\n

– Ph\u1ea1m vi: x\u00e1c \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n c\u01a1 b\u1ea3n c\u1ee7a doanh nghi\u1ec7p, \u0111i\u1ec1u ch\u1ec9nh c\u00e1c h\u00e0nh \u0111\u1ed9ng v\u00e0 ph\u00e2n b\u1ed1 ngu\u1ed3n l\u1ef1c c\u1ea7n thi\u1ebft nh\u1eb1m \u0111\u1ea1t t\u1edbi c\u00e1c m\u1ee5c ti\u00eau n\u00e0y<\/p>\n

– B\u1ea3n ch\u1ea5t c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c: t\u00edch h\u1ee3p c\u00e1c quy\u1ebft \u0111\u1ecbnh, h\u00e0nh \u0111\u1ed9ng, v\u00e0 k\u1ebft ho\u1ea1ch<\/p>\n

– Tr\u1ecdng t\u00e2m c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c: ph\u01b0\u01a1ng ti\u1ec7n, k\u1ebft qu\u1ea3<\/p>\n

– M\u1ee5c ti\u00eau c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c: \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p<\/p>\n

– H\u00e0nh vi chi\u1ebfn l\u01b0\u1ee3c: thay \u0111\u1ed5i s\u1ea3n ph\u1ea9m, th\u1ecb tr\u01b0\u1eddng<\/p>\n

– Thu\u1eadt ng\u1eef li\u00ean quan: l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c, x\u00e2y d\u1ef1ng v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c<\/p>\n

– Ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1: k\u1ebf ho\u1ea1ch ch\u00ednh th\u1ee9c, s\u1ea3n ph\u1ea9m m\u1edbi, c\u1ea5u tr\u00fac s\u1ea3n ph\u1ea9m ho\u1eb7c ph\u01b0\u01a1ng th\u1ee9c kinh doanh, tr\u1ecdng t\u00e2m v\u00e0 ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng, th\u1ecb ph\u1ea7n, s\u00e1t nh\u1eadp v\u00e0 th\u00e2u t\u00f3m, \u0111a d\u1ea1ng s\u1ea3n ph\u1ea9m.<\/p>\n

Li\u00ean h\u1ec7 th\u1ef1c ti\u1ec5n<\/font><\/h3>\n

M\u00f4 h\u00ecnh tuy\u1ebfn t\u00ednh<\/b> ng\u00e0y c\u00e0ng \u00edt \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng do c\u00e1c v\u1ea5n \u0111\u1ec1 chi\u1ebfn l\u01b0\u1ee3c ng\u00e0y c\u00e0ng tr\u1edf n\u00ean ph\u1ee9c t\u1ea1p kh\u00f4ng ch\u1ec9 b\u1edfi c\u00e1c v\u1ea5n \u0111\u1ec1 n\u00e0y li\u00ean quan \u0111\u1ebfn nhi\u1ec1u g\u00f3c \u0111\u1ed9 qu\u1ea3n l\u00ed<\/span> kh\u00e1c nhau m\u00e0 c\u00f2n b\u1edfi bi\u1ebfn \u0111\u1ed9ng c\u1ee7a c\u00e1c bi\u1ebfn s\u1ed1 k\u1ef9 thu\u1eadt, kinh t\u1ebf, th\u00f4ng tin, x\u00e3 h\u1ed9i…<\/p>\n

(T\u00e0i li\u1ec7u tham kh\u1ea3o: Gi\u00e1o tr\u00ecnh Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c, NXB \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Qu\u1ed1c d\u00e2n)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\n M\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c tuy\u1ebfn t\u00ednh (ti\u1ebfng Anh: Linear strategy model) l\u00e0 m\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c t\u1eadp trung v\u00e0o ho\u1ea1t \u0111\u1ed9ng l\u1eadp k\u1ebf ho\u1ea1ch, bao h\u00e0m c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u00f3 tr\u00ecnh t\u1ef1, \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 tu\u00e2n theo tr\u1eadt t\u1ef1 logic trong qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch.\n <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[416],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/28990"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=28990"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/28990\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=28990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=28990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=28990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}