{"id":31855,"date":"2023-12-07T12:55:35","date_gmt":"2023-12-07T12:55:35","guid":{"rendered":"https:\/\/masterskills.org\/blog\/san-pham-nhan-trang-white-label-product-la-gi-dac-diem.html"},"modified":"2023-12-23T09:39:45","modified_gmt":"2023-12-23T02:39:45","slug":"san-pham-nhan-trang-white-label-product-la-gi-dac-diem","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/san-pham-nhan-trang-white-label-product-la-gi-dac-diem.html","title":{"rendered":"S\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng (White Label Product) l\u00e0 g\u00ec? \u0110\u1eb7c \u0111i\u1ec3m"},"content":{"rendered":"
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\u1ea2nh minh h\u1ecda. Ngu\u1ed3n: White Label Liquid.<\/p>\n<\/div>\n<\/div>\n

S\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng<\/font><\/b><\/h2>\n

Kh\u00e1i ni\u1ec7m<\/b><\/h3>\n

S\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng<\/b> trong ti\u1ebfng Anh l\u00e0<\/span>\u00a0White Label Product<\/b>.<\/span><\/p>\n

S\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng<\/b> \u0111\u01b0\u1ee3c b\u00e1n b\u1edfi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb c\u00f3 nh\u00e3n hi\u1ec7u v\u00e0 logo ri\u00eang nh\u01b0ng c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t b\u1edfi b\u00ean th\u1ee9 ba. Ghi nh\u00e3n m\u00e0u tr\u1eafng x\u1ea3y ra khi nh\u00e0 s\u1ea3n xu\u1ea5t c\u1ee7a m\u1ed9t m\u1eb7t h\u00e0ng s\u1eed d\u1ee5ng nh\u00e3n hi\u1ec7u \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u b\u1edfi ng\u01b0\u1eddi mua ho\u1eb7c nh\u00e0 ti\u1ebfp th\u1ecb, thay v\u00ec c\u1ee7a ch\u00ednh h\u1ecd. S\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng xu\u1ea5t hi\u1ec7n nh\u01b0 th\u1ec3 n\u00f3 \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t b\u1edfi ng\u01b0\u1eddi mua.\u00a0<\/p>\n

C\u00e1c s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c ph\u00e1t hi\u1ec7n tr\u00ean c\u00e1c k\u1ec7 h\u00e0ng, v\u00ec ch\u00fang c\u00f3 t\u00ean ri\u00eang c\u1ee7a nh\u00e0 b\u00e1n l\u1ebb (th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 “nh\u00e3n hi\u1ec7u c\u1eeda h\u00e0ng”) tr\u00ean nh\u00e3n s\u1ea3n ph\u1ea9m, v\u00ed d\u1ee5, d\u00f2ng s\u1ea3n ph\u1ea9m “365 Daily Value” c\u1ee7a Whole Food Market.<\/p>\n

\u0110\u1eb7c \u0111i\u1ec3m c\u1ee7a S\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng<\/font><\/b><\/h3>\n

C\u00e1c s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t b\u1edfi m\u1ed9t b\u00ean th\u1ee9 ba, kh\u00f4ng ph\u1ea3i c\u00f4ng ty b\u00e1n n\u00f3, c\u0169ng kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i l\u00e0 c\u00f4ng ty ti\u1ebfp th\u1ecb n\u00f3. \u01afu \u0111i\u1ec3m l\u00e0 m\u1ed9t c\u00f4ng ty duy nh\u1ea5t kh\u00f4ng c\u1ea7n ph\u1ea3i l\u00e0m t\u1ea5t c\u1ea3: m\u1ed9t c\u00f4ng ty c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m; c\u00f4ng ty kh\u00e1c s\u1ebd ti\u1ebfp th\u1ecb n\u00f3; v\u00e0 m\u1ed9t c\u00f4ng ty kh\u00e1c c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o vi\u1ec7c b\u00e1n n\u00f3, d\u1ef1a theo chuy\u00ean m\u00f4n v\u00e0 nhu c\u1ea7u c\u1ee7a m\u1ed7i c\u00f4ng ty.\u00a0<\/p>\n

M\u1ed9t l\u1ee3i th\u1ebf c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng l\u00e0 ch\u00fang kh\u00f4ng bao g\u1ed3m chi ph\u00ed ti\u1ebfp th\u1ecb c\u1ee5 th\u1ec3. H\u01a1n n\u1eefa, n\u1ebfu m\u1ed9t si\u00eau th\u1ecb c\u00f3 m\u1ed9t th\u1ecfa thu\u1eadn \u0111\u1ed9c quy\u1ec1n, th\u00ec chi ph\u00ed v\u1eadn chuy\u1ec3n trung b\u00ecnh c\u00f3 th\u1ec3 th\u1ea5p h\u01a1n v\u00e0 c\u00f4ng ty s\u1ebd \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb qui m\u00f4 kinh t\u1ebf ph\u00e2n ph\u1ed1i. Do chi ph\u00ed v\u1eadn chuy\u1ec3n th\u1ea5p h\u01a1n, nh\u00e0 b\u00e1n l\u1ebb c\u00f3 th\u1ec3 b\u00e1n s\u1ea3n ph\u1ea9m v\u1edbi gi\u00e1 r\u1ebb h\u01a1n v\u00e0 thu \u0111\u01b0\u1ee3c t\u1ec9 su\u1ea5t l\u1ee3i nhu\u1eadn l\u1edbn h\u01a1n. <\/p>\n

C\u00e1c s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng \u0111ang tr\u1edf n\u00ean ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn, \u0111i\u1ec1u n\u00e0y cho th\u1ea5y ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang tr\u1edf n\u00ean nh\u1ea1y c\u1ea3m h\u01a1n v\u1edbi gi\u00e1 c\u1ea3 v\u00e0 \u00edt trung th\u00e0nh h\u01a1n v\u1edbi c\u00e1c nh\u00e3n hi\u1ec7u truy\u1ec1n th\u1ed1ng y\u00eau th\u00edch c\u1ee7a h\u1ecd. \u1ede nhi\u1ec1u qu\u1ed1c gia, s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a c\u00e1c nh\u00e3n hi\u1ec7u ri\u00eang \u0111ang l\u00e0m t\u1ed5n th\u01b0\u01a1ng th\u1ecb ph\u1ea7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c gia (nh\u00e0 s\u1ea3n xu\u1ea5t). <\/p>\n

Nh\u1eefng lo\u1ea1i h\u00ecnh doanh nghi\u1ec7p s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng<\/font><\/b><\/h3>\n

C\u00e1c nh\u00e0 b\u00e1n l\u1ebb l\u00e0 nh\u1eefng ng\u01b0\u1eddi \u00e1p d\u1ee5ng l\u1edbn: M\u1eb7c d\u00f9 v\u1ec1 m\u1eb7t k\u0129 thu\u1eadt, c\u00e1c s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n trong b\u1ea5t k\u00ec ng\u00e0nh ho\u1eb7c l\u0129nh v\u1ef1c n\u00e0o, nh\u01b0ng tr\u00ean th\u1ef1c t\u1ebf c\u00e1c nh\u00e0 b\u00e1n l\u1ebb l\u1edbn l\u00e0 nh\u1eefng doanh nghi\u1ec7p s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng nhi\u1ec1u nh\u1ea5t.<\/p>\n

C\u00e1c c\u00f4ng ty \u0111a qu\u1ed1c gia v\u00e0 h\u00e0ng h\u00f3a \u0111\u1ea1i ch\u00fang: N\u0103m 1998, Tesco (ni\u00eam y\u1ebft tr\u00ean s\u00e0n ch\u1ee9ng kho\u00e1n London d\u01b0\u1edbi t\u00ean TSCO), t\u1eadp \u0111o\u00e0n t\u1ea1p h\u00f3a v\u00e0 b\u00e1n h\u00e0ng \u0111a qu\u1ed1c gia c\u1ee7a Anh, b\u1eaft \u0111\u1ea7u ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ph\u1ee5c v\u1ee5 cho t\u1eebng nh\u00f3m. T\u1ea1i M\u1ef9, c\u00e1c nh\u00e0 b\u00e1n l\u1ebb \u0111\u00e3 nhanh ch\u00f3ng l\u00e0m theo ti\u1ec1n l\u1ec7 c\u1ee7a Tesco.\u00a0<\/p>\n

Vi\u1ec7c ghi nh\u00e3n tr\u1eafng \u1edf M\u1ef9 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng \u0111\u1eb7c bi\u1ec7t t\u1ed1t \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb l\u1edbn nh\u01b0 Target Corporation (Ni\u00eam y\u1ebft tr\u00ean s\u00e0n ch\u1ee9ng kho\u00e1n Newyork d\u01b0\u1edbi t\u00ean TGT), n\u01a1i c\u00f3 \u00edt nh\u1ea5t 10 th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c nhau ph\u1ee5c v\u1ee5 cho m\u1ed9t nh\u00f3m s\u1ea3n ph\u1ea9m v\u00e0 nh\u00f3m ti\u00eau d\u00f9ng c\u1ee5 th\u1ec3 v\u00e0 c\u00f9ng nhau mang l\u1ea1i \u00edt nh\u1ea5t 1 t\u1ec9 \u0111\u00f4 la m\u1ed7i n\u0103m. <\/p>\n

L\u0129nh v\u1ef1c \u0111i\u1ec7n t\u1eed: Nh\u00e3n hi\u1ec7u ri\u00eang kh\u00f4ng gi\u1edbi h\u1ea1n trong ph\u00e2n kh\u00fac si\u00eau th\u1ecb. C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u0111i\u1ec7n t\u1eed l\u1edbn c\u1ee7a \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng v\u00e0 m\u00e1y t\u00ednh h\u00e0ng \u0111\u1ea7u th\u01b0\u1eddng \u0111\u1eb7t t\u00ean th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd tr\u00ean c\u00e1c s\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng v\u00e0 b\u00e1n v\u1edbi gi\u00e1 r\u1ebb h\u01a1n \u0111\u1ec3 m\u1edf r\u1ed9ng d\u1ecbch v\u1ee5 c\u1ee7a h\u1ecd.<\/p>\n

(theo Investopedia<\/i>)<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\n S\u1ea3n ph\u1ea9m nh\u00e3n tr\u1eafng (ti\u1ebfng Anh: White Label Product) \u0111\u01b0\u1ee3c b\u00e1n b\u1edfi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb c\u00f3 nh\u00e3n hi\u1ec7u v\u00e0 logo ri\u00eang nh\u01b0ng c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t b\u1edfi b\u00ean th\u1ee9 ba.\n <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/31855"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=31855"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/31855\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=31855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=31855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=31855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}