{"id":3261,"date":"2023-11-30T00:35:02","date_gmt":"2023-11-30T00:35:02","guid":{"rendered":"http:\/\/masterskills.org\/blog\/?p=3261"},"modified":"2023-11-29T23:03:49","modified_gmt":"2023-11-29T23:03:49","slug":"tam-quan-trong-cua-cong-tac-cham-soc-khach-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/tam-quan-trong-cua-cong-tac-cham-soc-khach-hang.html","title":{"rendered":"T\u1ea6M QUAN TR\u1eccNG C\u1ee6A C\u00d4NG T\u00c1C CH\u0102M S\u00d3C KH\u00c1CH H\u00c0NG"},"content":{"rendered":"

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\u00a0Kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c chia ra l\u00e0m hai lo\u1ea1i: Kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Theo kinh nghi\u1ec7m c\u1ee7a c\u00e1c doanh nh\u00e2n, th\u00ec vi\u1ec7c gi\u1eef ch\u00e2n m\u1ed9t kh\u00e1ch h\u00e0ng hi\u1ec7n d\u1ec5 th\u1ef1c hi\u1ec7n v\u00e0 ti\u1ebft ki\u1ec7m \u00a0chi ph\u00ed h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi t\u00ecm ki\u1ebfm m\u1ed9t kh\u00e1ch h\u00e0ng m\u1edbi. Ch\u00ednh v\u00ec v\u1eady, c\u00e1c doanh nghi\u1ec7p hi\u1ec7n nay th\u01b0\u1eddng ch\u00fa tr\u1ecdng duy tr\u00ec kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i h\u01a1n l\u00e0 chinh ph\u1ee5c kh\u00e1ch h\u00e0ng m\u1edbi. V\u00e0 ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap h\u1ecd th\u1ef1c hi\u1ec7n \u0111i\u1ec1u \u0111\u00f3.<\/p>\n

\u00a0Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t, duy tr\u00ec \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, l\u00e0m h\u00e0i l\u00f2ng c\u1edbi l\u1ea7n ph\u1ee5c v\u1ee5 tr\u01b0\u1edbc, khi c\u00f3 nhu c\u1ea7u h\u1ecd s\u1ebd quay l\u1ea1i s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p, doanh nghi\u1ec7p s\u1ebd t\u1ea1o \u0111\u01b0\u1ee3c thi\u1ec7n c\u1ea3m v\u1edbi kh\u00e1ch h\u00e0ng t\u1ea1o th\u00f3i quen ti\u00eau d\u00f9ng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p m\u00ecnh trong h\u1ecd.<\/p>\n

\u00a0Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng l\u00e0 ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng theo c\u00e1ch m\u00e0 h\u1ecd mong \u0111\u1ee3i. C\u00f9ng v\u1edbi s\u1ef1 \u0111\u00e1ng tin c\u1eady c\u1ee7a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng mang l\u1ea1i cho kh\u00e1ch h\u00e0ng s\u1ef1 h\u00e0i l\u00f2ng v\u00e0 th\u1ecfa m\u00e3n ngang b\u1eb1ng, th\u1eadm ch\u00ed l\u00e0 cao h\u01a1n m\u1ee9c \u0111\u1ed9 h\u1ecd mong \u0111\u1ee3i. Xu h\u01b0\u1edbng kh\u00e1ch h\u00e0ng th\u01b0\u1eddng ng\u1ea1i s\u1ef1 thay \u0111\u1ed5i nh\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 do m\u1ea5t th\u1eddi gian t\u00ecm hi\u1ec3u th\u00f4ng tin v\u1ec1 nh\u00e0 cung c\u1ea5p m\u1edbi v\u00e0 g\u00e1nh ch\u1ecbu r\u1ee7i do n\u1ebfu ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 m\u1edbi kh\u00f4ng \u0111\u01b0\u1ee3c nh\u01b0 c\u0169.<\/p>\n

\u00a0Ch\u00ednh v\u00ec v\u1eady, ch\u1ec9 c\u1ea7n doanh nghi\u1ec7p l\u00e0m h\u1ecd h\u00e0i l\u00f2ng, h\u1ecd s\u1ebd \u1edf l\u1ea1i.\u00a0Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n\u00a0t\u1ea1o n\u00ean m\u1ed9t s\u1ee3i d\u00e2y v\u00f4 h\u00ecnh r\u00e0ng bu\u1ed9c, gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, gi\u00fap doanh nghi\u1ec7p g\u00e2y d\u1ef1ng m\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh \u0111\u00f4ng \u0111\u1ea3o. \u0110\u00e2y ch\u00ednh l\u00e0 ngu\u1ed3n t\u00e0i s\u1ea3n qu\u00fd gi\u00e1 \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p hi\u1ec7n nay. C\u00f3 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng trung th\u00e0nh, doanh nghi\u1ec7p s\u1ebd gi\u1ea3m b\u1edbt \u0111\u01b0\u1ee3c g\u00e1nh n\u1eb7ng c\u1ee7a \u00e1p l\u1ef1c c\u1ea1nh tranh. V\u1edbi kh\u00e1ch h\u00e0ng trung th\u00e0nh, doanh nghi\u1ec7p s\u1ebd duy tr\u00ec \u0111\u01b0\u1ee3c m\u1ee9c \u0111\u1ed9 doanh thu nh\u1ea5t \u0111\u1ecbnh h\u00e0ng k\u1ef3, ngo\u00e0i ra c\u00f3 th\u1ec3 t\u0103ng doanh thu b\u1eb1ng vi\u1ec7c gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m m\u1edbi cho kh\u00e1ch h\u00e0ng trung th\u00e0nh. Doanh nghi\u1ec7p n\u00e0o c\u00e0ng nhi\u1ec1u kh\u00e1ch h\u00e0ng trung th\u00e0nh ch\u1ee9ng t\u1ecf doanh nghi\u1ec7p \u1ea5y c\u00e0ng ph\u00e1t tri\u1ec3n v\u1eefng m\u1ea1nh. Trong m\u1ed9t s\u1ed1 ng\u00e0nh nh\u01b0 x\u00e2y d\u1ef1ng c\u00f4ng nghi\u1ec7p, v\u1eadn t\u1ea3i qu\u1ed1c t\u1ebf, s\u1ea3n xu\u1ea5t d\u00e2y truy\u1ec1n thi\u1ebft b\u1ecb\u2026 s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng \u00edt nh\u01b0ng s\u1ee9c mua l\u1edbn, th\u00ec vi\u1ec7c t\u1ea1o \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u00e0ng c\u00f3 \u00fd ngh\u0129a quan tr\u1ecdng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p.<\/p>\n

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Thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/strong><\/h2>\n

\u00a0M\u1eb7c d\u00f9 \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng l\u00e0 kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 m\u1ee5c \u0111\u00edch l\u00e0 duy tr\u00ec kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, nh\u01b0ng n\u1ebfu ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t th\u00ec, c\u0169ng t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c \u0111\u1ebfn vi\u1ec7c chinh ph\u1ee5c v\u00e0\u00a0thu h\u00fat\u00a0kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

\u00a0Theo k\u1ebft qu\u1ea3 m\u1ed9t cu\u1ed9c nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng: M\u1ed9t kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c th\u1ecfa m\u00e3n h\u1ecd s\u1ebd n\u00f3i v\u1edbi 4 ng\u01b0\u1eddi kh\u00e1c. M\u1ed9t kh\u00e1ch h\u00e0ng kh\u00f4ng \u0111\u01b0\u1ee3c th\u1ecfa m\u00e3n h\u1ecd s\u1ebd n\u00f3i v\u1edbi 10 ng\u01b0\u1eddi kh\u00e1c ho\u1eb7c nhi\u1ec1u h\u01a1n. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 m\u1ed9t kh\u00e1ch h\u00e0ng n\u00e0o \u0111\u00f3 \u0111\u01b0\u1ee3c ph\u1ee5c v\u1ee5 t\u1ed1t, h\u1ecd s\u1ebd n\u00f3i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c (gia \u0111\u00ecnh, b\u1ea1n b\u00e8, \u0111\u1ed3ng nghi\u1ec7p\u2026) v\u1ec1 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a h\u1ecd. M\u1ed9t c\u00e1ch v\u00f4 t\u00ecnh, ng\u01b0\u1eddi kh\u00e1ch h\u00e0ng n\u00e0y \u0111\u00e3 qu\u1ea3n c\u00e1o v\u1ec1 doanh nghi\u1ec7p v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. H\u00ecnh \u1ea3nh, uy t\u00edn c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c to \u0111\u1eadm trong m\u1eaft h\u1ecd, v\u00e0 kh\u1ea3 n\u0103ng m\u00e0 nh\u1eefng ng\u01b0\u1eddi n\u00e0y s\u1ebd \u0111\u1ebfn v\u1edbi doanh nghi\u1ec7p khi c\u00f3 nhu c\u1ea7u l\u00e0 r\u1ea5t l\u1edbn. Vieecjthu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong \u00a0tr\u01b0\u1eddng h\u1ee3p n\u00e0y \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n gi\u00e1n ti\u1ebfp qua kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. \u0110\u00f3 l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u00f4ng mi\u1ec5n ph\u00ed m\u00e0 kh\u00e1 hi\u1ec7u qu\u1ea3.<\/p>\n

\u00a0V\u00e0 t\u1ea5t nhi\u00ean,\u00a0c\u0169ng th\u1eadt tai h\u1ea1i n\u1ebfu c\u00f3 m\u1ed9t kh\u00e1ch h\u00e0ng kh\u00f4ng h\u00e0i l\u00f2ng v\u1edbi doanh nghi\u1ec7p v\u00e0 ph\u00e0n n\u00e0n v\u1edbi ng\u01b0\u1eddi xung quanh v\u1ec1 \u0111i\u1ec1u \u0111\u00f3. Th\u00f4ng th\u01b0\u1eddng con ng\u01b0\u1eddi th\u01b0\u1eddng c\u00f3 xu h\u01b0\u1edbng l\u00e0 gi\u1ecfi ph\u00e0n n\u00e0n h\u01a1n ca ng\u1ee3i, n\u00ean \u1ea3nh h\u01b0\u1edfng c\u1ee7a nh\u1eefng l\u1eddi ph\u00e0n n\u00e0n n\u00e0y kh\u00f3 m\u00e0 l\u01b0\u1eddng tr\u01b0\u1edbc \u0111\u01b0\u1ee3c. H\u00ecnh \u1ea3nh, uy t\u00edn c\u1ee7a doanh nghi\u1ec7p b\u1ecb lung lay. Doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 m\u1ea5t kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i m\u00e0 c\u00f2n m\u1ea5t lu\u00f4n m\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng \u0111\u00e1ng k\u1ec3 trong t\u01b0\u01a1ng lai.<\/p>\n

\u00a0Gi\u1ea3m chi ph\u00ed kinh doanh<\/strong><\/p>\n

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\"giam-chi-phi-kinh-doanh.jpg\"<\/p>\n

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Doanh nghi\u1ec7p c\u00f3 th\u1ec3 gi\u1ea3m \u0111\u01b0\u1ee3c kh\u00e1 nhi\u1ec1u kho\u1ea3n chi ph\u00ed n\u1ebfu th\u1ef1c hi\u1ec7n t\u1ed1t c\u00f4ng t\u00e1c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. Doanh nghi\u1ec7p s\u1ebd ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c chi ph\u00ed t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi. M\u1ed9t doanh nghi\u1ec7p \u0111\u1ec3 t\u1ed3n t\u1ea1i ph\u1ea3i duy tr\u00ec \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng nh\u1ea5t \u0111\u1ecbnh. M\u1ee5c ti\u00eau n\u00e0y c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u1eb1ng \u00a0hai c\u00e1ch: gi\u1eef kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i ho\u1eb7c t\u00ecm kh\u00e1ch h\u00e0ng m\u1edbi. H\u1eb1ng n\u0103m, c\u00e1c c\u00f4ng ty ph\u1ea3i \u0111\u1ea7u t\u01b0 r\u1ea5t nhi\u1ec1u tieenfcho c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng c\u00e1o, ti\u1ebfp th\u1ecb, ch\u00e0o h\u00e0ng \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi. C\u00e1c chuy\u00ean gia kinh t\u1ebf t\u00ednh to\u00e1n rangef: Chi ph\u00ed \u0111\u1ec3 chinh ph\u1ee5c m\u1ed9t kh\u00e1ch h\u00e0ng g\u1ea5p 5 l\u1ea7n so v\u1edbi chi ph\u00ed \u0111\u1ec3 duy tr\u00ec kh\u00e1ch h\u00e0ng c\u00f3. V\u00ec v\u1eady, n\u1ebfu doanh nghi\u1ec7p l\u00e0m t\u1ed1t c\u00f4ng t\u00e1c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng v\u00e0 gi\u1eef \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng, h\u1ecd s\u1ebd duy tr\u00ec \u0111\u01b0\u1ee3c m\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng \u0111\u1ed1i \u1ed5n \u0111\u1ecbnh, nh\u1edd \u0111\u00f3 ti\u1ebft ki\u1ec7m \u0111\u00e1ng k\u1ec3 chi ph\u00ed t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n

\u00a0\u0110\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00e3 quen, doanh nghi\u1ec7p s\u1ebd gi\u1ea3m \u0111\u01b0\u1ee3c chi ph\u00ed \u0111i l\u1ea1i, qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 m\u1edbi. Doanh nghi\u1ec7p\u00a0ch\u1ec9 c\u1ea7n g\u1ecdi \u0111i\u1ec7n th\u1ecdi, fax ho\u1eb7c g\u1eedi email t\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng b\u00e1o c\u00f3 s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 m\u1edbi, kh\u00e1ch h\u00e0ng l\u00e2u n\u0103m c\u00f3 th\u1ec3 c\u00f2n \u0111\u1ea1t h\u00e0ng qua h\u00ecnh th\u1ee9c n\u00e0y.<\/p>\n

\u00a0Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t, l\u00e0m cho kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng ngay t\u1eeb \u0111\u1ea7u s\u1ebd gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c chi ph\u00ed \u00a0v\u1ec1 th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c trong qu\u00e1 tr\u00ecnh gi\u1ea3i quy\u1ebft khi\u1ebfu n\u1ea1i, th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

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V\u0169 kh\u00ed c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p trong m\u00f4i tr\u01b0\u1eddng kinh doanh<\/strong><\/h2>\n

\u00a0S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Marketing n\u00f3i chung v\u00e0 s\u1ef1 xu\u1ea5t hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng hay\u00a0qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng\u00a0\u0111\u1ec1u b\u1eaft ngu\u1ed3n t\u1eeb m\u1ed9t nguy\u00ean nh\u00e2n s\u00e2u xa l\u00e0 do c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng tr\u1edf l\u00ean m\u1ea1nh m\u1ebd v\u00e0 gay g\u1eaft. Xu h\u01b0\u1edbng to\u00e0n c\u1ea7u h\u00f3a n\u1ec1n kinh t\u1ebf th\u1ebf gi\u1edbi \u0111\u00e3 t\u00e1c \u0111\u1ed9ng kh\u00f4ng nh\u1ecf \u0111\u1ebfn m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh hi\u1ec7n t\u1ea1i, kh\u00f4ng ch\u1ec9 l\u00e0 c\u1ea1nh tranh trong ph\u1ea1m vi m\u1ed9t n\u01b0\u1edbc m\u00e0 c\u00f2n m\u1edf r\u1ed9ng ra c\u00e1c khu v\u1ef1c l\u00e2n c\u1eadn v\u00e0 to\u00e0n th\u1ebf gi\u1edbi. Ng\u00e0y c\u00e0ng xu\u1ea5t hi\u1ec7n nhi\u1ec1u c\u00f4ng ty trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc c\u00f3 th\u1ec3 cung c\u1ea5p c\u00f9ng m\u1ed9t lo\u1ea1i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5. Thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n cho s\u1ef1 t\u1ed3n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

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Th\u00eam v\u00e0o \u0111\u00f3, hi\u1ec7n nay s\u1ef1 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a khoa h\u1ecdc c\u00f4ng ngh\u1ec7 \u0111\u00e3 cho ph\u00e9p c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 cung c\u1ea5p s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u00e1 c\u1ea3 mong mu\u1ed1n. V\u00ec v\u1eady tr\u00ean th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng xu\u1ea5t hi\u1ec7n nhi\u1ec1u nh\u00e0 cung c\u1ea5p, gi\u1edbi thi\u1ec7u c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng gi\u00e1 c\u1ea3 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng nhau. \u0110i\u1ec1u \u0111\u00f3 \u0111em l\u1ea1i cho kh\u00e1ch h\u00e0ng ni\u1ec1u c\u01a1 h\u1ed9i l\u1ef1a ch\u1ecdn h\u01a1n. Ngo\u00e0i y\u1ebfu t\u1ed1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u00e1 c\u1ea3, kh\u00e1ch h\u00e0ng ng\u00e0y c\u00e0ng ch\u00fa \u00fd \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p. S\u1ef1 c\u1ea1nh tranh v\u1ec1 gi\u00e1 c\u1ea3 v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng s\u1ebd d\u1ea7n nh\u01b0\u1eddng l\u1ed1i cho c\u1ea1ch tranh v\u1ec1 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. Doanh nghi\u1ec7p n\u00e0o c\u00f3 ch\u00ednh s\u00e1ch ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n, doanh nghi\u1ec7p \u0111\u00f3 s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00a0Kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c chia ra l\u00e0m hai lo\u1ea1i: Kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Theo kinh nghi\u1ec7m c\u1ee7a c\u00e1c doanh nh\u00e2n, th\u00ec vi\u1ec7c gi\u1eef ch\u00e2n m\u1ed9t kh\u00e1ch h\u00e0ng hi\u1ec7n d\u1ec5 th\u1ef1c hi\u1ec7n v\u00e0 ti\u1ebft ki\u1ec7m \u00a0chi ph\u00ed h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi t\u00ecm ki\u1ebfm m\u1ed9t kh\u00e1ch h\u00e0ng m\u1edbi. Ch\u00ednh […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[157],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/3261"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=3261"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/3261\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=3261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=3261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=3261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}