{"id":33265,"date":"2023-12-08T02:24:00","date_gmt":"2023-12-08T02:24:00","guid":{"rendered":"https:\/\/masterskills.org\/blog\/dinh-gia-dong-dynamic-pricing-trong-thuong-mai-dien-tu-la-gi.html"},"modified":"2023-12-08T02:24:00","modified_gmt":"2023-12-08T02:24:00","slug":"dinh-gia-dong-dynamic-pricing-trong-thuong-mai-dien-tu-la-gi","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/dinh-gia-dong-dynamic-pricing-trong-thuong-mai-dien-tu-la-gi.html","title":{"rendered":"\u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng (Dynamic Pricing) trong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 g\u00ec?"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<div class=\"VCSortableInPreviewMode\" type=\"Photo\" style=\"\">\n<div><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/dynamic-pricing-what-are-the-best-days-to-buy-online-15714940853471950385597.jpg\" id=\"img_e063eb00-f279-11e9-99aa-d30dade611ce\" w=\"850\" h=\"450\" alt=\"\u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng\" title=\"\u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng\" rel=\"lightbox\" photoid=\"e063eb00-f279-11e9-99aa-d30dade611ce\" type=\"photo\" style=\"max-width:100%;\" data-original=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/dynamic-pricing-what-are-the-best-days-to-buy-online-15714940853471950385597.jpg\" width=\"\" height=\"\"><\/div>\n<div class=\"PhotoCMS_Caption\">\n<p>H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: netprotozo.com<\/p>\n<\/div>\n<\/div>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">\u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng<\/font><\/h2>\n<p><b>Kh\u00e1i ni\u1ec7m<\/b><\/p>\n<p><b>\u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng<\/b> trong ti\u1ebfng Anh l\u00e0 <b>Dynamic Pricing<\/b>.<\/p>\n<p><b>\u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng<\/b> l\u00e0 m\u1ed9t \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh c\u1ee7a \u0111\u1ea5u gi\u00e1. \u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng h\u00e0m \u00fd gi\u00e1 c\u1ea3 kh\u00f4ng c\u1ed1 \u0111\u1ecbnh m\u00e0 thay \u0111\u1ed5i theo nhu c\u1ea7u v\u00e0 ngu\u1ed3n cung \u1ee9ng tr\u00ean th\u1ecb tr\u01b0\u1eddng.\u00a0<\/p>\n<p>Tr\u00e1i l\u1ea1i, gi\u00e1 c\u1ea3 c\u1ee7a catalog th\u00ec kh\u00f4ng thay \u0111\u1ed5i, th\u00ed d\u1ee5 nh\u01b0 gi\u00e1 t\u1ea1i c\u1eeda h\u00e0ng b\u00e1ch h\u00f3a, si\u00eau th\u1ecb v\u00e0 h\u1ea7u h\u1ebft c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn. \u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng xu\u1ea5t hi\u1ec7n \u1edf m\u1ed9t s\u1ed1 h\u00ecnh th\u1ee9c. C\u00e1c h\u00ecnh th\u1ee9c l\u00e2u \u0111\u1eddi nh\u1ea5t c\u00f3 l\u1ebd l\u00e0 th\u01b0\u01a1ng th\u1ea3o (negotiation) v\u00e0 tr\u1ea3 gi\u00e1 (bargaining) di\u1ec5n ra t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng ngo\u00e0i tr\u1eddi (open-air).<\/p>\n<p>Khi \u1ee9ng d\u1ee5ng \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng \u0111i v\u00e0o th\u1ef1c t\u1ebf th\u00ec m\u00f4 h\u00ecnh \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng (dynamic pricing model) n\u00e0y s\u1ebd mang l\u1ea1i l\u1ee3i \u00edch cho ng\u01b0\u1eddi s\u1eed d\u1ee5ng trong vi\u1ec7c mua \u0111\u01b0\u1ee3c m\u1ed9t m\u00f3n h\u00e0ng v\u1edbi gi\u00e1 r\u1ebb nh\u1ea5t. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 so s\u00e1nh gi\u00e1 c\u1ea3 c\u1ee7a c\u00e1c e-shop \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 mua h\u00e0ng \u1edf n\u01a1i r\u1ebb nh\u1ea5t, c\u00f3 th\u1ec3 l\u00e0 h\u1ecd gom nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 c\u00f9ng nhu c\u1ea7u mua m\u1ed9t lo\u1ea1i s\u1ea3n ph\u1ea9m l\u1ea1i \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edfng \u01b0u ti\u00ean mua s\u1ec9 v\u1edbi gi\u00e1 r\u1ebb h\u01a1n,&#8230;<\/p>\n<p>Thu nh\u1eadp c\u1ee7a c\u00e1c website n\u00e0y ch\u1ee7 y\u1ebfu l\u00e0 t\u1eeb ti\u1ec1n c\u1ee7a ng\u01b0\u1eddi b\u00e1n.\u00a0<\/p>\n<h3><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">C\u00e1c \u1ee9ng d\u1ee5ng v\u00e0o th\u1ef1c t\u1ebf c\u1ee7a \u0111\u1ecbnh gi\u00e1 \u0111\u1ed9ng<\/font><\/h3>\n<p>Ph\u1ea7n nhi\u1ec1u c\u00e1c ph\u01b0\u01a1ng ph\u00e1p n\u00e0y kh\u00f4ng th\u1ec3 d\u00f9ng \u0111\u01b0\u1ee3c n\u1ebfu kh\u00f4ng c\u00f3 Internet. M\u1ed9t s\u1ed1 c\u00f4ng ty cho ph\u00e9p kh\u00e1ch h\u00e0ng \u0111\u1ecbnh gi\u00e1 m\u00e0 h\u1ecd s\u1eb5n l\u00f2ng tr\u1ea3 cho m\u1ed9t chuy\u1ebfn du l\u1ecbch, mua nh\u00e0, mua xe hay cho m\u1ed9t m\u00f3n h\u00e0ng ti\u00eau d\u00f9ng.<\/p>\n<p>Vi\u1ec7c mua v\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn th\u01b0\u1eddng k\u00e9o gi\u00e1 xu\u1ed1ng, v\u00e0 hi\u1ec7n nay c\u00f3 nh\u1eefng trang web cho ph\u00e9p b\u1ea1n mua h\u00e0ng gi\u00e1 th\u1ea5p b\u1eb1ng c\u00e1ch li\u00ean k\u1ebft v\u1edbi c\u00e1c ng\u01b0\u1eddi mua h\u00e0ng kh\u00e1c \u0111\u1ec3 mua s\u1ea3n ph\u1ea9m v\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn.\u00a0<\/p>\n<p>M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c gi\u00e1 c\u1ea3 kh\u00e1c \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng b\u1edfi nhi\u1ec1u nh\u00e0 kinh doanh tr\u1ef1c tuy\u1ebfn l\u00e0 cung c\u1ea5o s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 mi\u1ec5n ph\u00ed. B\u1eb1ng c\u00e1ch h\u00ecnh th\u00e0nh c\u00e1c \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 b\u00e1n qu\u1ea3ng c\u00e1o, nhi\u1ec1u c\u00f4ng ty c\u00f3 th\u1ec3 cung c\u1ea5p s\u1ea3n ph\u1ea9m v\u1edbi m\u1ee9c gi\u00e1 \u0111\u01b0\u1ee3c gi\u1ea3m r\u1ea5t nhi\u1ec1u, v\u00e0 th\u01b0\u1eddng l\u00e0 mi\u1ec5n ph\u00ed. Trao \u0111\u1ed5i v\u00e0 gi\u1ea3m gi\u00e1 l\u00e0 nh\u1eefng c\u00e1ch kh\u00e1c m\u00e0 c\u00e1c c\u00f4ng ty d\u00f9ng \u0111\u1ec3 gi\u1eef gi\u00e1 th\u1ea5p tr\u00ean Internet.<\/p>\n<p>Trang web c\u00f2n h\u1ed7 tr\u1ee3 r\u1ea5t nhi\u1ec1u l\u1ee3i \u00edch cho kh\u00e1ch h\u00e0ng trong vi\u1ec7c so s\u00e1nh gi\u00e1 gi\u1eefa c\u00e1c nh\u00e0 cung c\u1ea5p.<\/p>\n<p>(Theo\u00a0<i>Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed hi\u1ec7n \u0111\u1ea1i, L\u01b0u \u0110an Th\u1ecd &#8211; T\u00f4n Th\u1ea5t Ho\u00e0ng H\u1ea3i, NXB T\u00e0i ch\u00ednh<\/i>)<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            \u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng (ti\u1ebfng Anh: Dynamic Pricing) l\u00e0 m\u1ed9t \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh c\u1ee7a \u0111\u1ea5u gi\u00e1. \u0110\u1ecbnh gi\u00e1 \u0111\u1ed9ng h\u00e0m \u00fd gi\u00e1 c\u1ea3 kh\u00f4ng c\u1ed1 \u0111\u1ecbnh m\u00e0 thay \u0111\u1ed5i theo nhu c\u1ea7u v\u00e0 ngu\u1ed3n cung \u1ee9ng tr\u00ean th\u1ecb tr\u01b0\u1eddng.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33265"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=33265"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33265\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=33265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=33265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=33265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}