{"id":33424,"date":"2023-12-08T02:30:21","date_gmt":"2023-12-08T02:30:21","guid":{"rendered":"https:\/\/masterskills.org\/blog\/hieu-ung-amazon-amazon-effect-la-gi-ban-chat-cua-hieu-ung-amazon.html"},"modified":"2023-12-23T11:28:47","modified_gmt":"2023-12-23T04:28:47","slug":"hieu-ung-amazon-amazon-effect-la-gi-ban-chat-cua-hieu-ung-amazon","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/hieu-ung-amazon-amazon-effect-la-gi-ban-chat-cua-hieu-ung-amazon.html","title":{"rendered":"Hi\u1ec7u \u1ee9ng Amazon (Amazon Effect) l\u00e0 g\u00ec? B\u1ea3n ch\u1ea5t c\u1ee7a hi\u1ec7u \u1ee9ng Amazon"},"content":{"rendered":"<div class=\"vnbcbc-body vceditor-content wi-active\" data-role=\"content\">\n<div class=\"VCSortableInPreviewMode\" type=\"Photo\" style=\"\">\n<div><\/div>\n<div class=\"PhotoCMS_Caption\">\n<p><i>H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: foreword.mbsbooks.com<\/i><\/p>\n<\/div>\n<\/div>\n<h2><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">Hi\u1ec7u \u1ee9ng Amazon<\/font><\/h2>\n<p class=\"\"><b>Kh\u00e1i ni\u1ec7m<\/b><\/p>\n<p class=\"\"><b>Hi\u1ec7u \u1ee9ng Amazon<\/b> trong ti\u1ebfng Anh l\u00e0\u00a0<b>Amazon Effect.<\/b><\/p>\n<p class=\"\"><i>Hi\u1ec7u \u1ee9ng Amazon<\/i> \u0111\u1ec1 c\u1eadp \u0111\u1ebfn t\u00e1c \u0111\u1ed9ng \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1edfi th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ed1i v\u1edbi\u00a0m\u00f4 h\u00ecnh kinh doanh\u00a0c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng do s\u1ef1 thay \u0111\u1ed5i trong m\u00f4 h\u00ecnh mua s\u1eafm, k\u00ec v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 b\u1ed1i c\u1ea3nh c\u1ea1nh tranh m\u1edbi.<\/p>\n<h3 class=\"\"><font style=\"line-height: 22px; font-size: 22px;\" color=\"#3d85c6\">B\u1ea3n ch\u1ea5t c\u1ee7a hi\u1ec7u \u1ee9ng Amazon<\/font><\/h3>\n<p class=\"\"><b>T\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e1c c\u1eeda h\u00e0ng b\u00e1n l\u1ebb<\/b><\/p>\n<p class=\"\">Do ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi tr\u00ean th\u1ebf gi\u1edbi chuy\u1ec3n sang mua s\u1eafm tr\u1ef1c tuy\u1ebfn, b\u1ed1i c\u1ea3nh c\u1ee7a ng\u00e0nh b\u00e1n l\u1ebb li\u00ean t\u1ee5c thay \u0111\u1ed5i nhanh ch\u00f3ng. L\u1ee3i nhu\u1eadn cho c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ebfn t\u1eeb m\u1ea5t m\u00e1t c\u1ee7a c\u00e1c c\u1eeda h\u00e0ng b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng, v\u00ec ng\u00e0y c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua s\u1eafm \u0111ang h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c trang web th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed thay v\u00ec \u0111i \u0111\u1ebfn c\u00e1c c\u1eeda h\u00e0ng.\u00a0<\/p>\n<p class=\"\">Amazon.com \u0111\u01b0\u1ee3c ra m\u1eaft v\u00e0o n\u0103m 1994, n\u1eafm gi\u1eef v\u00e0 duy tr\u00ec v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u v\u1ec1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn to\u00e0n c\u1ea7u v\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh bi\u1ec3u t\u01b0\u1ee3ng cho s\u1ef1 thay \u0111\u1ed5i trong mua s\u1eafm n\u00e0y.<\/p>\n<p class=\"\"><i>Hi\u1ec7u \u1ee9ng Amazon<\/i> \u0111\u01b0\u1ee3c coi l\u00e0 l\u00ed do ch\u00ednh khi\u1ebfn doanh s\u1ed1 c\u1ee7a c\u00e1c c\u1eeda h\u00e0ng tr\u00ean ph\u1ed1 gi\u1ea3m, v\u00e0 \u0111\u01b0\u1ee3c cho l\u00e0 \u0111i\u1ec1m b\u00e1o c\u1ee7a s\u1ef1 bi\u1ebfn m\u1ea5t c\u1ee7a c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng.\u00a0<\/p>\n<p class=\"\"><b>T\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/b><\/p>\n<p class=\"\">D\u1ef1a tr\u00ean s\u1ef1 ti\u1ec7n l\u1ee3i m\u00e0 h\u1ecd tr\u1ea3i nghi\u1ec7m tr\u00ean c\u00e1c s\u00e0n mua s\u1eafm tr\u1ef1c tuy\u1ebfn, ng\u00e0y nay, ng\u01b0\u1eddi mua s\u1eafm tr\u1ef1c tuy\u1ebfn mong \u0111\u1ee3i s\u1ef1 \u0111a d\u1ea1ng h\u01a1n r\u1ea5t nhi\u1ec1u khi gh\u00e9 th\u0103m m\u1ed9t c\u1eeda h\u00e0ng b\u00e1n l\u1ebb.\u00a0<\/p>\n<p class=\"\">Tr\u1ea3i nghi\u1ec7m mua s\u1eafm tr\u1ef1c tuy\u1ebfn li\u1ec1n m\u1ea1ch c\u0169ng \u0111\u00e3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn nh\u1eefng k\u00ec v\u1ecdng v\u1ec1 h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi mua h\u00e0ng, v\u00ec gi\u1edd \u0111\u00e2y h\u1ecd mong \u0111\u1ee3i s\u1ef1 th\u00f4ng su\u1ed1t, \u0111\u00e1p \u1ee9ng k\u1ecbp th\u1eddi v\u00e0 thu\u1eadn ti\u1ec7n ngay c\u1ea3 \u0111\u1ed1i v\u1edbi c\u00e1c d\u1ecbch v\u1ee5 (nh\u01b0 t\u1ea1i m\u1ed9t th\u1ea9m m\u0129 vi\u1ec7n) th\u01b0\u1eddng kh\u00f4ng th\u1ec3 \u0111\u01b0\u1ee3c cung c\u1ea5p tr\u1ef1c tuy\u1ebfn.<\/p>\n<p style=\"display: none;\" class=\"\">\n<p class=\"\">Nhu c\u1ea7u l\u00e1i xe \u0111\u1ebfn c\u1eeda h\u00e0ng, ch\u1ecdn l\u1ef1a s\u1ea3n ph\u1ea9m, v\u00e0 vi\u1ec7c ph\u1ea3i ch\u1edd \u0111\u1ee3i \u0111\u1ec3 thanh to\u00e1n \u0111\u00e3 \u0111\u01b0\u1ee3c lo\u1ea1i b\u1ecf trong mua s\u1eafm tr\u1ef1c tuy\u1ebfn, d\u00f9 kh\u00e1ch h\u00e0ng ph\u1ea3i tr\u1ea3 gi\u00e1 cao h\u01a1n m\u1ed9t ch\u00fat. Kh\u00e1ch h\u00e0ng c\u0169ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u1eb7t l\u1ea1i c\u00e1c \u0111\u01a1n h\u00e0ng t\u1ea1p h\u00f3a h\u00e0ng th\u00e1ng m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ebfn c\u1eeda h\u00e0ng ch\u1ecdn.<\/p>\n<p class=\"\">Vi\u1ec7c s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng s\u1eed d\u1ee5ng d\u1eef li\u1ec7u l\u1edbn v\u00e0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o \u0111\u1ec3 gi\u00e1m s\u00e1t t\u1ed1t h\u01a1n m\u00f4 h\u00ecnh v\u00e0 h\u00e0nh vi mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean c\u00e1c c\u1ed5ng tr\u1ef1c tuy\u1ebfn mang l\u1ea1i l\u1ee3i \u00edch cho c\u1ea3 \u0111\u00f4i b\u00ean &#8211; ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1eadn \u0111\u01b0\u1ee3c c\u00e1c \u01b0u \u0111\u00e3i v\u00e0 khuy\u1ebfn m\u00e3i t\u00f9y ch\u1ec9nh ph\u00f9 h\u1ee3p v\u1edbi h\u1ecd, v\u00e0 c\u00e1c c\u1ed5ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i b\u1eb1ng c\u00e1ch qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m v\u1edbi kh\u1ea3 n\u0103ng h\u00e0ng h\u00f3a \u0111\u01b0\u1ee3c mua t\u0103ng l\u00ean.<\/p>\n<p class=\"\"><b>Xu h\u01b0\u1edbng t\u00edch h\u1ee3p<\/b><\/p>\n<p class=\"\">Do vi\u1ec7c v\u1ea5p ph\u1ea3i ph\u1ea3n \u0111\u1ed1i t\u1eeb c\u00e1c nh\u00e0 b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng tr\u00ean to\u00e0n c\u1ea7u, nh\u1eefng c\u00f4ng ty th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111ang \u0111\u01b0a ra c\u00e1c s\u00e1ng ki\u1ebfn \u0111\u1ec3 t\u00edch h\u1ee3p c\u00e1c nh\u00e0 b\u00e1n l\u1ebb v\u00e0o chu\u1ed7i cung \u1ee9ng c\u1ee7a m\u00ecnh \u0111\u1ec3 \u0111\u00f4i b\u00ean c\u00f9ng \u0111\u01b0\u1ee3c l\u1ee3i.\u00a0<\/p>\n<p class=\"\">Ch\u1eb3ng h\u1ea1n, nhi\u1ec1u c\u1ed5ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn cho ph\u00e9p \u0111\u1eb7t h\u00e0ng tr\u1ef1c tuy\u1ebfn v\u1edbi t\u00f9y ch\u1ecdn nh\u1eadn h\u00e0ng t\u1ea1i c\u1eeda h\u00e0ng b\u00e1n l\u1ebb g\u1ea7n \u0111\u00f3. Ch\u1ee7 c\u1eeda h\u00e0ng \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i b\u1eb1ng m\u1ed9t ph\u1ea7n ph\u00ed hoa h\u1ed3ng t\u1eeb d\u1ecbch v\u1ee5 n\u00e0y, cung c\u1ea5p m\u1ed9t v\u00e0i s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c \u0111\u1eb7t t\u1eeb ch\u00ednh c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh v\u00e0 t\u0103ng l\u01b0\u1ee3ng kh\u00e1ch \u0111\u1ebfn v\u1edbi c\u1eeda h\u00e0ng.<\/p>\n<p class=\"\" style=\"position: relative; left: 0px; top: 0px;\">(Theo <i>investopedia)<\/i><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"vnbcbc-sapo\" data-role=\"sapo\">\n                            Hi\u1ec7u \u1ee9ng Amazon (ti\u1ebfng Anh: Amazon Effect) l\u00e0 thu\u1eadt ng\u1eef ch\u1ec9 c\u00e1c bi\u1ebfn \u0111\u1ed5i trong ng\u00e0nh b\u00e1n l\u1ebb do s\u1ef1 l\u1edbn m\u1ea1nh c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Hi\u1ec7u \u1ee9ng n\u00e0y \u0111\u01b0\u1ee3c \u0111\u1eb7t t\u00ean theo Amazon do v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u v\u1ec1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u1ee7a c\u00f4ng ty.\n                        <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33424"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=33424"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33424\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=33424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=33424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=33424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}