{"id":33857,"date":"2023-12-08T02:47:04","date_gmt":"2023-12-08T02:47:04","guid":{"rendered":"https:\/\/masterskills.org\/blog\/hop-dong-nhuong-quyen-thuong-mai-franchise-agreement-la-gi-uu-diem-va-nhuoc-diem.html"},"modified":"2023-12-23T12:51:20","modified_gmt":"2023-12-23T05:51:20","slug":"hop-dong-nhuong-quyen-thuong-mai-franchise-agreement-la-gi-uu-diem-va-nhuoc-diem","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/hop-dong-nhuong-quyen-thuong-mai-franchise-agreement-la-gi-uu-diem-va-nhuoc-diem.html","title":{"rendered":"H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i (Franchise Agreement) l\u00e0 g\u00ec? \u01afu \u0111i\u1ec3m v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m"},"content":{"rendered":"
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H\u00ecnh minh h\u1ecda. Ngu\u1ed3n: advomi.com.sg<\/p>\n<\/div>\n<\/div>\n

H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i<\/font><\/h2>\n

H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i<\/b>\u00a0trong ti\u1ebfng Anh g\u1ecdi l\u00e0 Franchise Agreements<\/b>.<\/p>\n

H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i<\/b>\u00a0l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c x\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng n\u01b0\u1edbc ngo\u00e0i trong \u0111\u00f3 m\u1ed9t c\u00f4ng ty (nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed9c quy\u1ec1n) cung c\u1ea5p cho m\u1ed9t c\u00f4ng ty kh\u00e1c (\u0111\u1ea1i l\u00ed \u0111\u1eb7c quy\u1ec1n) m\u1ed9t t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh c\u00f9ng v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 trong m\u1ed9t th\u1eddi gian d\u00e0i. \u0110\u1ec3 \u0111\u1ed5i l\u1ea1i, nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed9c quy\u1ec1n th\u01b0\u1eddng nh\u1eadn \u0111\u01b0\u1ee3c ti\u1ec1n th\u00f9 lao. \u0110\u00f3 l\u00e0 m\u1ed9t kho\u1ea3n ph\u00ed c\u1ed1 \u0111\u1ecbnh tr\u1ea3 tr\u01b0\u1edbc v\u00e0 ti\u1ec1n k\u00ec v\u1ee5 ho\u1eb7c c\u1ea3 hai.<\/p>\n

H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n v\u00e0 h\u1ee3p \u0111\u1ed3ng s\u1eed d\u1ee5ng gi\u1ea5y ph\u00e9p<\/font><\/h3>\n

H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n<\/i> cho ph\u00e9p c\u00f4ng ty ki\u1ec3m so\u00e1t t\u1ed1t h\u01a1n vi\u1ec7c b\u00e1n h\u00e0ng h\u00f3a c\u1ee7a h\u1ecd tr\u00ean th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau. \u0110\u1ea1i l\u00ed \u0111\u1eb7c quy\u1ec1n \u0111\u00f2i h\u1ecfi ph\u1ea3i \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c c\u00e1c ch\u1ec9 d\u1eabn nghi\u00eam ng\u1eb7t v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, c\u00f4ng t\u00e1c qu\u1ea3n l\u00ed, ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n

– H\u1ee3p \u0111\u1ed3ng s\u1eed d\u1ee5ng gi\u1ea5y ph\u00e9p t\u01b0\u01a1ng \u0111\u1ed1i ph\u1ed5 bi\u1ebfn \u1edf c\u00e1c ng\u00e0nh c\u00f4ng nghi\u1ec7p ch\u1ebf bi\u1ebfn, trong khi \u0111\u00f3 h\u1ea7u h\u1ebft h\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n<\/i> \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng trong c\u00e1c ng\u00e0nh c\u00f4ng nghi\u1ec7p d\u1ecbch v\u1ee5 nh\u01b0 b\u00e1n l\u1ebb xe h\u01a1i, gi\u1ea3i tr\u00ed, kh\u00e1ch s\u1ea1n, nh\u00e0 h\u00e0ng v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 kinh doanh kh\u00e1c.<\/p>\n

– H\u1ee3p \u0111\u1ed3ng s\u1eed d\u1ee5ng gi\u1ea5y ph\u00e9p th\u01b0\u1eddng ch\u1ec9 trao c\u00e1c t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh l\u00e0 h\u1ebft ngh\u0129a v\u1ee5, trong khi \u0111\u00f3 h\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n<\/i> \u0111\u00f2i h\u1ecfi ph\u1ea3i c\u00f3 th\u00eam s\u1ef1 h\u1ed7 tr\u1ee3 ti\u1ebfp t\u1ee5c t\u1eeb ph\u00eda nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed9c quy\u1ec1n nh\u01b0 \u0111\u00e0o t\u1ea1o qu\u1ea3n l\u00ed, t\u01b0 v\u1ea5n \u0111\u1ecba \u0111i\u1ec3m hay c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o…<\/p>\n

\u01afu \u0111i\u1ec3m c\u1ee7a h\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n<\/font><\/h3>\n

– H\u00ecnh th\u1ee9c n\u00e0y c\u00f3 chi ph\u00ed v\u00e0 r\u1ee7i ro th\u1ea5p, \u0111\u1eb7c bi\u1ec7t v\u1edbi c\u00e1c c\u00f4ng ty theo \u0111u\u1ed5i chi\u1ebfn l\u01b0\u1ee3c to\u00e0n c\u1ea7u d\u1ef1a v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m ti\u00eau chu\u1ea9n h\u00f3a tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf. S\u1eed d\u1ee5ng h\u00ecnh th\u1ee9c n\u00e0y cho ph\u00e9p c\u00e1c nh\u00e0 kinh doanh c\u00f3 s\u1ef1 th\u1ed1ng nh\u1ea5t th\u00f4ng qua vi\u1ec7c ra c\u00e1c b\u1ea3n sao ti\u00eau chu\u1ea9n tr\u00ean t\u1eebng th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau.<\/p>\n

– H\u00ecnh th\u1ee9c n\u00e0y cho ph\u00e9p c\u00f4ng ty m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng nhanh ch\u00f3ng v\u1ec1 ph\u01b0\u01a1ng di\u1ec7n \u0111\u1ecba l\u00ed. C\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 c\u00f3 th\u00eam ki\u1ebfn th\u1ee9c v\u1ec1 v\u0103n h\u00f3a v\u00e0 k\u0129 n\u0103ng t\u1eeb c\u00e1c nh\u00e0 qu\u1ea3n l\u00ed t\u1ea1i \u0111\u1ecba ph\u01b0\u01a1ng, nh\u1edd v\u1eady c\u00f3 th\u1ec3 gi\u1ea3m r\u1ee7i ro kinh doanh tr\u00ean c\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00f4ng quen thu\u1ed9c, \u0111\u1ed3ng th\u1eddi t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh.<\/p>\n

Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a h\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n<\/font><\/h3>\n

– Vi\u1ec7c qu\u1ea3n l\u00ed m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng l\u1edbn c\u00e1c \u0111\u1ea1i l\u00ed \u0111\u1eb7c quy\u1ec1n tr\u00ean c\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e1c nhau th\u1ef1c s\u1ef1 c\u1ed3ng k\u1ec1nh v\u00e0 ph\u1ee9c t\u1ea1p. \u0110\u1ec3 ki\u1ec3m so\u00e1t t\u1ed1t h\u01a1n c\u00f4ng ty ph\u1ea3i th\u00e0nh l\u1eadp m\u1ed9t \u0111\u1ea1i l\u00ed \u0111\u1eb7c quy\u1ec1n ch\u00ednh tr\u00ean m\u1ed7i th\u1ecb tr\u01b0\u1eddng.<\/p>\n

– Khi th\u00e2m nh\u1eadp m\u1ed9t th\u1ecb tr\u01b0\u1eddng m\u1edbi, c\u00e1c c\u00f4ng ty s\u1ebd ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng r\u00e0o c\u1ea3n c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n n\u1ebfu d\u1eadp khu\u00f4n theo ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 \u00e1p d\u1ee5ng t\u1ea1i th\u1ecb tr\u01b0\u1eddng n\u1ed9i \u0111\u1ecba. N\u1ebfu c\u00e0ng \u0111i\u1ec1u ch\u1ec9nh theo nh\u1eefng \u0111i\u1ec1u ki\u1ec7n kh\u00e1c bi\u1ec7t c\u1ee7a n\u01b0\u1edbc s\u1edf t\u1ea1i th\u00ec s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty c\u00e0ng \u00edt \u0111\u1ed9c \u0111\u00e1o \u0111\u1ec3 thu h\u00fat c\u00e1c nh\u00e0 kinh doanh ti\u1ec1m n\u0103ng v\u00e0 kh\u00e1ch h\u00e0ng.<\/p>\n

– C\u00e1c c\u00f4ng ty nh\u1ecf v\u1edbi nh\u1eefng nh\u00e3n hi\u1ec7u hay m\u00e1c s\u1ea3n ph\u1ea9m k\u00e9m n\u1ed5i ti\u1ebfng s\u1ebd kh\u00f3 c\u00f3 th\u1ec3 th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng n\u01b0\u1edbc ngo\u00e0i th\u00f4ng qua h\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n.<\/p>\n

(Theo Gi\u00e1o tr\u00ecnh Kinh doanh qu\u1ed1c t\u1ebf, NXB \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Qu\u1ed1c d\u00e2n<\/i>)<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\n H\u1ee3p \u0111\u1ed3ng nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i (ti\u1ebfng Anh: Franchise Agreement) l\u00e0 h\u00ecnh th\u1ee9c th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng ph\u1ed5 bi\u1ebfn c\u1ee7a c\u00e1c c\u00f4ng ty n\u01b0\u1edbc ngo\u00e0i nh\u1eb1m ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u \u1edf m\u1ee9c to\u00e0n c\u1ea7u.\n <\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33857"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=33857"}],"version-history":[{"count":1,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33857\/revisions"}],"predecessor-version":[{"id":67756,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/33857\/revisions\/67756"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=33857"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=33857"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=33857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}