{"id":3763,"date":"2023-11-29T17:23:50","date_gmt":"2023-11-29T17:23:50","guid":{"rendered":"http:\/\/masterskills.org\/blog\/?p=3763"},"modified":"2023-11-29T13:37:00","modified_gmt":"2023-11-29T13:37:00","slug":"quan-tri-xung-dot-bat-dau-tu-nha-quan-ly","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/quan-tri-xung-dot-bat-dau-tu-nha-quan-ly.html","title":{"rendered":"Qu\u1ea3n tr\u1ecb xung \u0111\u1ed9t: B\u1eaft \u0111\u1ea7u t\u1eeb nh\u00e0 qu\u1ea3n l\u00fd"},"content":{"rendered":"<h2 class=\"description\">Xung \u0111\u1ed9t qu\u1ea3n tr\u1ecb x\u1ea3y ra khi nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 nhi\u1ec1u t\u00e0i n\u0103ng, kinh nghi\u1ec7m, nh\u01b0ng l\u1ea1i kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ng\u01b0\u1eddi ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a c\u1ee7a doanh nghi\u1ec7p, kh\u00f4ng \u0111\u01b0\u1ee3c l\u00f2ng nh\u00e2n vi\u00ean.<\/h2>\n<article class=\"fck_detail popup-gallery\">\n<table class=\"tplCaption\" border=\"0\" cellspacing=\"0\" cellpadding=\"3\" align=\"center\">\n<tbody>\n<tr>\n<td><a class=\"thumb_pic thumb_detail_custom\" href=\"https:\/\/doanhnhansaigon.vn\/zoom\/1081869-1.html\"><img decoding=\"async\" src=\"https:\/\/i.doanhnhansaigon.vn\/\/09\/25\/management-conflict-1509587780.jpg\" alt=\"Qu\u1ea3n tr\u1ecb xung \u0111\u1ed9t: B\u1eaft \u0111\u1ea7u t\u1eeb nh\u00e0 qu\u1ea3n l\u00fd\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Xung \u0111\u1ed9t qu\u1ea3n tr\u1ecb x\u1ea3y ra khi nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 nhi\u1ec1u t\u00e0i n\u0103ng, kinh nghi\u1ec7m, nh\u01b0ng l\u1ea1i kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ng\u01b0\u1eddi ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a c\u1ee7a doanh nghi\u1ec7p, kh\u00f4ng \u0111\u01b0\u1ee3c l\u00f2ng nh\u00e2n vi\u00ean.<\/strong><\/p>\n<p>Gi\u1eefa th\u00e1ng 8 v\u1eeba qua, m\u1ea1ng x\u00e3 h\u1ed9i Twitter b\u1ea5t ng\u1edd xu\u1ea5t hi\u1ec7n m\u1ed9t tr\u00e0o l\u01b0u \u0111\u1eb7c bi\u1ec7t, b\u1eaft \u0111\u1ea7u b\u1eb1ng t\u1eeb kh\u00f3a #BartomeuDimiteYa (hay Bartomeu Resign Now, Bartomeu Out) \u2013 t\u1ee9c &#8220;Bartomeu h\u00e3y t\u1eeb ch\u1ee9c&#8221;. Josep Bartomeu l\u00e0 ch\u1ee7 t\u1ecbch \u0111\u01b0\u01a1ng nhi\u1ec7m c\u1ee7a c\u00e2u l\u1ea1c b\u1ed9 b\u00f3ng \u0111\u00e1 Barcelona, m\u1ed9t trong ba c\u00e2u l\u1ea1c b\u1ed9 c\u00f3 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi, kho\u1ea3ng 3,64 t\u1ec9 USD \u2013 theo\u00a0<em>Forbes<\/em>. V\u00e0 ch\u1ec9 24 gi\u1edd sau khi xu\u1ea5t hi\u1ec7n, #BartomeuDimiteYa \u0111\u00e3 tr\u1edf th\u00e0nh t\u1eeb kh\u00f3a \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn nhi\u1ec1u nh\u1ea5t tr\u00ean Twitter.<\/p>\n<p>\u0110\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, l\u00e0n s\u00f3ng k\u00eau g\u1ecdi Josep Bartomeu t\u1eeb ch\u1ee9c v\u1eabn c\u00f2n ti\u1ebfp t\u1ee5c lan r\u1ed9ng trong gi\u1edbi h\u00e2m m\u1ed9 c\u00e2u l\u1ea1c b\u1ed9 b\u00f3ng \u0111\u00e1 Barcelona kh\u1eafp th\u1ebf gi\u1edbi, th\u1eadm ch\u00ed nhi\u1ec1u th\u00e0nh vi\u00ean trong ban l\u00e3nh \u0111\u1ea1o c\u00e2u l\u1ea1c b\u1ed9 \u0111ang ti\u1ebfn h\u00e0nh k\u00eau g\u1ecdi b\u1ecf phi\u1ebfu b\u1ea5t t\u00edn nhi\u1ec7m \u0111\u1ec3 sa th\u1ea3i \u00f4ng Josep Bartomeu.<\/p>\n<p>Nh\u00ecn nh\u1eadn v\u1ec1 s\u1ef1 vi\u1ec7c tr\u00ean, gi\u1edbi ph\u00e2n t\u00edch cho r\u1eb1ng, \u0111\u00e2y l\u00e0 m\u1ed9t h\u00ecnh m\u1eabu \u0111i\u1ec3n h\u00ecnh c\u1ee7a xung \u0111\u1ed9t qu\u1ea3n tr\u1ecb, khi nh\u00e0 qu\u1ea3n tr\u1ecb c\u00f3 th\u1ec3 nhi\u1ec1u t\u00e0i n\u0103ng, kinh nghi\u1ec7m, nh\u01b0ng l\u1ea1i kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ng\u01b0\u1eddi ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a c\u1ee7a doanh nghi\u1ec7p, kh\u00f4ng \u0111\u01b0\u1ee3c l\u00f2ng nh\u00e2n vi\u00ean.<\/p>\n<p>C\u1ee5 th\u1ec3, Bartomeu kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u c\u00e2u l\u1ea1c b\u1ed9 qu\u00e1 t\u1ec7 \u0111\u1ebfn m\u1ee9c n\u00ean b\u1ecb sa th\u1ea3i. Sau khi tr\u1edf th\u00e0nh ch\u1ee7 t\u1ecbch Barcelona v\u00e0o n\u0103m 2015, Bartomeu \u0111\u00e3 gi\u00fap c\u00e2u l\u1ea1c b\u1ed9 k\u00fd \u0111\u01b0\u1ee3c nhi\u1ec1u h\u1ee3p \u0111\u1ed3ng qu\u1ea3ng c\u00e1o, th\u01b0\u01a1ng m\u1ea1i gi\u00e1 tr\u1ecb (theo Forbes, Barcelona hi\u1ec7n l\u00e0 c\u00e2u l\u1ea1c b\u1ed9 b\u00f3ng \u0111\u00e1 c\u00f3 doanh thu t\u1eeb ti\u1ec1n t\u00e0i tr\u1ee3 \u00e1o \u0111\u1ea5u v\u00e0 c\u00e1c d\u1ee5ng c\u1ee5 th\u1ec3 thao l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi, \u0111\u1ea1t 233 tri\u1ec7u USD\/n\u0103m).<\/p>\n<p>M\u00f9a gi\u1ea3i v\u1eeba qua (2016-), d\u00f9 th\u00e0nh t\u00edch thi \u0111\u1ea5u kh\u00f4ng t\u1ed1t v\u00e0 b\u1ecb nhi\u1ec1u ng\u01b0\u1eddi h\u00e2m m\u1ed9 ch\u1ec9 tr\u00edch, Bartomeu c\u0169ng \u0111\u00e3 gi\u00fap Barcelona thu v\u1ec1 t\u1ed5ng c\u1ed9ng 708 tri\u1ec7u euro (kho\u1ea3ng 812 tri\u1ec7u USD), doanh thu cao nh\u1ea5t trong l\u1ecbch s\u1eed \u0111\u1ed9i b\u00f3ng (theo th\u00f4ng b\u00e1o ch\u00ednh th\u1ee9c c\u1ee7a Barcelona). Th\u1ebf nh\u01b0ng v\u1ea5n \u0111\u1ec1 l\u00e0 Bartomeu l\u1ea1i b\u1ecb cho l\u00e0 l\u00e0m m\u1ea5t b\u1ea3n s\u1eafc, gi\u00e1 tr\u1ecb truy\u1ec1n th\u1ed1ng c\u1ee7a c\u00e2u l\u1ea1c b\u1ed9, c\u00f9ng v\u00f4 s\u1ed1 nh\u1eefng tin \u0111\u1ed3n kh\u00f4ng hay xung quanh m\u00ecnh.<\/p>\n<p>Theo Clarke Murphy &#8211; Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a C\u00f4ng ty nghi\u00ean c\u1ee9u Russell Reynolds Associates, xung \u0111\u1ed9t qu\u1ea3n tr\u1ecb hi\u1ec7n nay c\u0169ng \u0111ang l\u00e0 m\u1ed9t vi\u1ec7c nan gi\u1ea3i v\u1edbi kh\u00e1 nhi\u1ec1u doanh nghi\u1ec7p. \u0110\u01a1n c\u1eed, theo b\u00e1o c\u00e1o m\u1edbi \u0111\u00e2y c\u1ee7a C\u00f4ng ty kh\u1ea3o s\u00e1t Gallup, v\u1edbi quy m\u00f4 1.000 ng\u01b0\u1eddi lao \u0111\u1ed9ng \u0111\u1ebfn t\u1eeb 132 qu\u1ed1c gia, ch\u1ec9 c\u00f3 30% nh\u00e2n vi\u00ean ghi nh\u1eadn ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o c\u1ee7a h\u1ecd l\u00e0 ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p. Trong khi \u1edf M\u1ef9, 75% nh\u00e2n vi\u00ean b\u00e1o c\u00e1o r\u1eb1ng ng\u01b0\u1eddi qu\u1ea3n l\u00fd tr\u1ef1c ti\u1ebfp c\u1ee7a h\u1ecd l\u00e0 ph\u1ea7n t\u1ed3i t\u1ec7 nh\u1ea5t trong c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd, v\u00e0 65% ch\u1ea5p nh\u1eadn gi\u1ea3m l\u01b0\u01a1ng n\u1ebfu h\u1ecd c\u00f3 th\u1ec3 thay th\u1ebf s\u1ebfp c\u1ee7a m\u00ecnh ngay l\u1eadp t\u1ee9c.<\/p>\n<p>&#8220;V\u1ecb tr\u00ed qu\u1ea3n l\u00fd th\u01b0\u1eddng l\u00e0 v\u1ecb tr\u00ed kh\u00f3 b\u1ed5 nhi\u1ec7m nh\u1ea5t trong doanh nghi\u1ec7p. N\u1ebfu v\u1ea5n \u0111\u1ec1 t\u00e0i n\u0103ng, kinh nghi\u1ec7m c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng x\u00e1c \u0111\u1ecbnh, th\u00ec v\u1ea5n \u0111\u1ec1 kh\u1ea3 n\u0103ng h\u00f2a nh\u1eadp, kh\u1ea3 n\u0103ng ph\u00f9 h\u1ee3p c\u1ee7a nh\u00e0 qu\u1ea3n tr\u1ecb v\u1edbi v\u0103n h\u00f3a c\u1ee7a c\u00f4ng ty l\u1ea1i r\u1ea5t kh\u00f3 \u0111\u1ec3 \u0111\u1ecbnh l\u01b0\u1ee3ng ch\u00ednh x\u00e1c&#8221; \u2013 Clarke Murphy chia s\u1ebb tr\u00ean trang\u00a0<em>Harvard Business Review<\/em>.<big><br \/>\n<\/big><\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 3 c\u00e1ch m\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng \u0111\u1ec3 b\u1ed5 nhi\u1ec7m \u0111\u01b0\u1ee3c nh\u1eefng v\u1ecb tr\u00ed qu\u1ea3n l\u00fd ph\u00f9 h\u1ee3p nh\u1ea5t cho c\u00f4ng ty c\u1ee7a m\u00ecnh:<\/p>\n<p><strong>\u0110\u1ed9ng c\u01a1 v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a nh\u00e0 qu\u1ea3n tr\u1ecb<\/strong><\/p>\n<p>Theo Clarke Murphy, m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 h\u00e0ng \u0111\u1ea7u quy\u1ebft \u0111\u1ecbnh m\u1ed9t c\u00e1 nh\u00e2n c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p hay kh\u00f4ng, \u0111\u00f3 l\u00e0 \u0111\u1ed9ng c\u01a1 v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a c\u00e1 nh\u00e2n \u0111\u00f3 khi t\u1edbi v\u1edbi doanh nghi\u1ec7p. B\u1edfi hai y\u1ebfu t\u1ed1 n\u00e0y \u0111\u01b0\u1ee3c xem l\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb b\u00ean trong c\u1ee7a m\u1ed9t ng\u01b0\u1eddi, gi\u1ed1ng nh\u01b0 m\u1ed9t chi\u1ebfc la b\u00e0n, s\u1ebd lu\u00f4n ch\u1ec9 \u0111\u01b0\u1eddng d\u1eabn l\u1ed1i cho m\u1ecdi ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd.<\/p>\n<p>&#8220;T\u00f4i th\u01b0\u1eddng ph\u00e2n chia nh\u00e0 qu\u1ea3n tr\u1ecb ra l\u00e0m ba ki\u1ec3u ch\u00ednh, l\u00e0 ki\u1ec3u ng\u01b0\u1eddi truy\u1ec1n th\u1ed1ng, ki\u1ec3u ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng li\u00ean k\u1ebft v\u00e0 ki\u1ec3u ng\u01b0\u1eddi v\u1ecb tha&#8221; \u2013 Clarke Murphy chia s\u1ebb.<\/p>\n<p>\u0110\u1ea7u ti\u00ean, n\u1ebfu m\u1ed9t nh\u00e0 qu\u1ea3n tr\u1ecb c\u00f3 xu h\u01b0\u1edbng truy\u1ec1n th\u1ed1ng, t\u1ee9c l\u00e0 ng\u01b0\u1eddi th\u01b0\u1eddng ph\u00e2n \u0111\u1ecbnh r\u1ea1ch r\u00f2i m\u1ecdi vi\u1ec7c, c\u00f3 \u00fd th\u1ee9c m\u1ea1nh m\u1ebd v\u1ec1 \u0111\u00fang v\u00e0 sai, s\u1ebd th\u01b0\u1eddng l\u00e0 ng\u01b0\u1eddi th\u00edch c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 t\u00ednh ph\u00e2n c\u1ea5p cao, chi ti\u1ebft v\u00e0 s\u1ebd \u00edt khoan dung cho s\u1ef1 gi\u00e1n \u0111o\u1ea1n, \u0111\u1ed5i m\u1edbi. M\u1eabu ng\u01b0\u1eddi n\u00e0y n\u1ebfu \u0111\u01b0\u1ee3c giao cho c\u00e1c c\u00f4ng vi\u1ec7c nh\u01b0 gi\u00e1m \u0111\u1ed1c s\u00e1ng t\u1ea1o, tr\u01b0\u1edfng ph\u00f2ng s\u00e1ng t\u1ea1o\u2026 th\u00ec s\u1ebd tr\u1edf th\u00e0nh th\u1ea3m h\u1ecda cho c\u1ea3 nh\u00e0 qu\u1ea3n tr\u1ecb l\u1eabn nh\u00e2n vi\u00ean.<\/p>\n<p>Th\u1ee9 hai, l\u00e0 nh\u00e0 qu\u1ea3n tr\u1ecb th\u00edch li\u00ean k\u1ebft, t\u1ee9c \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 xu h\u01b0\u1edbng k\u1ebft giao r\u1ed9ng, th\u01b0\u1eddng c\u00f3 nhi\u1ec1u m\u1ed1i quan h\u1ec7. Nh\u1eefng ng\u01b0\u1eddi n\u00e0y th\u00edch t\u1eadp trung nhi\u1ec1u v\u00e0o x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec quan h\u1ec7 gi\u1eefa c\u00e1c c\u00e1 nh\u00e2n trong v\u00e0 ngo\u00e0i doanh nghi\u1ec7p n\u00ean h\u1ecd s\u1ebd r\u1ea5t kh\u00f3 ch\u1ecbu khi ph\u1ea3i nh\u1eadn nh\u1eefng vai tr\u00f2 khi\u1ebfn h\u1ecd qu\u00e1 c\u00f4 l\u1eadp, hay \u1edf m\u1ed9t m\u00f4i tr\u01b0\u1eddng s\u00f9ng b\u00e1i gi\u00e1 tr\u1ecb c\u00e1 nh\u00e2n.<\/p>\n<p>Cu\u1ed1i c\u00f9ng, l\u00e0 nh\u00e0 qu\u1ea3n tr\u1ecb v\u1ecb tha, nh\u1eefng ng\u01b0\u1eddi th\u01b0\u1eddng c\u1ed1 g\u1eafng c\u1ea3i thi\u1ec7n \u0111\u1eddi s\u1ed1ng c\u1ee7a ng\u01b0\u1eddi kh\u00e1c v\u00e0 th\u01b0\u1eddng quan t\u00e2m t\u1edbi m\u1ecdi ng\u01b0\u1eddi. S\u1ebd l\u00e0 v\u00f4 c\u00f9ng kh\u00f3 kh\u0103n cho nh\u1eefng ng\u01b0\u1eddi n\u00e0y khi ph\u1ea3i l\u00e0m vi\u1ec7c trong m\u1ed9t t\u1ed5 ch\u1ee9c qu\u00e1 t\u1eadp trung v\u00e0o l\u1ee3i nhu\u1eadn, ti\u1ec1n b\u1ea1c m\u00e0 kh\u00f4ng c\u00f3 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i, mang l\u1ea1i l\u1ee3i \u00edch cho nh\u00e2n vi\u00ean, c\u1ed9ng \u0111\u1ed3ng.<\/p>\n<p><strong>Doanh nghi\u1ec7p ph\u1ea3i c\u00f3 n\u1ec1n t\u1ea3ng v\u0103n h\u00f3a r\u00f5 r\u00e0ng<\/strong><\/p>\n<p>Theo Rob Kaiser &#8211; chuy\u00ean gia t\u01b0 v\u1ea5n, c\u1ef1u Gi\u00e1m \u0111\u1ed1c c\u1ee7a C\u00f4ng ty t\u01b0 v\u1ea5n Kaplan DeVries Inc., \u0111\u1ec3 nh\u00e0 qu\u1ea3n tr\u1ecb m\u1edbi c\u00f3 th\u1ec3 nhanh ch\u00f3ng h\u00f2a nh\u1eadp, ngo\u00e0i \u0111\u1ed9ng c\u01a1 v\u00e0 gi\u00e1 tr\u1ecb b\u00ean trong c\u1ee7a anh ta, c\u00e1c t\u1ed5 ch\u1ee9c c\u0169ng ph\u1ea3i c\u00f3 m\u1ed9t gi\u00e1 tr\u1ecb v\u0103n h\u00f3a n\u1ec1n t\u1ea3ng th\u1eadt r\u00f5 r\u00e0ng.<\/p>\n<p>&#8220;H\u00e3y giao cho nh\u00e2n vi\u00ean gi\u1ecfi nh\u1ea5t c\u1ee7a b\u1ea1n c\u01a1 h\u1ed9i, ch\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1. V\u1edbi m\u1ed9t doanh nghi\u1ec7p kh\u00f4ng c\u00f3 n\u1ec1n t\u1ea3ng v\u0103n h\u00f3a r\u00f5 r\u00e0ng, nh\u00e0 qu\u1ea3n tr\u1ecb s\u1ebd m\u1ea5t r\u1ea5t l\u00e2u \u0111\u1ec3 h\u00f2a nh\u1eadp. B\u1edfi d\u00f9 anh ta c\u00f3 ph\u00f9 h\u1ee3p t\u1edbi \u0111\u00e2u, th\u00ec v\u1edbi m\u1ed9t n\u1ec1n t\u1ea3ng v\u0103n h\u00f3a qu\u00e1 \u0111a d\u1ea1ng, nh\u1eadp nh\u1eb1ng, anh ta c\u0169ng ch\u1eb3ng th\u1ec3 l\u00e0m m\u1ecdi nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh h\u00e0i l\u00f2ng&#8221; \u2013 Rob Kaiser chia s\u1ebb.<\/p>\n<p><strong>Ng\u01b0\u1eddi m\u1edbi v\u00e0 ng\u01b0\u1eddi s\u1eb5n c\u00f3<\/strong><\/p>\n<p>Theo Rob Kaiser, \u1edf nhi\u1ec1u c\u00f4ng ty, \u0111\u1ec3 tr\u00e1nh t\u00ecnh tr\u1ea1ng nh\u00e0 qu\u1ea3n tr\u1ecb kh\u00f3 h\u00f2a nh\u1eadp, h\u1ecd th\u01b0\u1eddng \u01b0u ti\u00ean b\u1ed5 nhi\u1ec7m c\u00e1c v\u1ecb tr\u00ed qu\u1ea3n l\u00fd l\u00e0 ng\u01b0\u1eddi l\u00e0m l\u00e2u n\u0103m trong doanh nghi\u1ec7p \u2013 nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 hi\u1ec3u v\u00e0 th\u1ea5m nhu\u1ea7n t\u01b0 t\u01b0\u1edfng c\u1ee7a c\u00f4ng ty. \u0110\u00e2y l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p an to\u00e0n, tuy nhi\u00ean m\u1ed7i v\u1ea5n \u0111\u1ec1 \u0111\u1ec1u c\u00f3 hai m\u1eb7t, b\u1edfi nh\u1eefng c\u00e1 nh\u00e2n nh\u01b0 th\u1ebf th\u01b0\u1eddng t\u01b0\u01a1ng \u0111\u1ed1i kh\u00f4 c\u1ee9ng v\u00e0 kh\u00f3 c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng gi\u00e1 tr\u1ecb m\u1edbi \u0111\u1ed9t ph\u00e1 cho doanh nghi\u1ec7p.<\/p>\n<p>&#8220;N\u1ebfu doanh nghi\u1ec7p mu\u1ed1n s\u1ef1 m\u1edbi l\u1ea1, h\u00e3y thu\u00ea m\u1ed9t ng\u01b0\u1eddi m\u1edbi, ho\u1eb7c ch\u01b0a l\u00e0m qu\u00e1 l\u00e2u \u1edf doanh nghi\u1ec7p. V\u1edbi m\u1ed9t g\u00f3c nh\u00ecn m\u1edbi, suy ngh\u0129 m\u1edbi, anh ta s\u1ebd mang \u0111\u1ebfn nhi\u1ec1u \u00fd t\u01b0\u1edfng \u0111\u1ec3 t\u1ea1o ra s\u1ef1 \u0111\u1ed9t ph\u00e1 cho c\u00f4ng ty. V\u00e0 th\u1ee9 quan tr\u1ecdng nh\u1ea5t doanh nghi\u1ec7p c\u1ea7n ch\u00fa t\u00e2m, \u0111\u00f3 l\u00e0 h\u00e3y ki\u1ec3m so\u00e1t anh ta (nh\u00e0 qu\u1ea3n tr\u1ecb m\u1edbi) \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o anh ta kh\u00f4ng \u0111i qu\u00e1 nhanh. B\u1edfi kh\u00f4ng ai mu\u1ed1n m\u1ed9t c\u00fa s\u1ed1c v\u0103n h\u00f3a c\u1ea3, n\u00ean \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi quen v\u1edbi s\u1ef1 thay \u0111\u1ed5i, c\u1ea7n c\u00f3 l\u1ed9 tr\u00ecnh v\u00e0 c\u00f3 m\u1ed9t th\u1eddi gian \u0111\u1ee7 l\u00e2u&#8221; \u2013 Rob Kaiser k\u1ebft lu\u1eadn.<\/p>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>Xung \u0111\u1ed9t qu\u1ea3n tr\u1ecb x\u1ea3y ra khi nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 nhi\u1ec1u t\u00e0i n\u0103ng, kinh nghi\u1ec7m, nh\u01b0ng l\u1ea1i kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ng\u01b0\u1eddi ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a c\u1ee7a doanh nghi\u1ec7p, kh\u00f4ng \u0111\u01b0\u1ee3c l\u00f2ng nh\u00e2n vi\u00ean. Xung \u0111\u1ed9t qu\u1ea3n tr\u1ecb x\u1ea3y ra khi nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 nhi\u1ec1u t\u00e0i n\u0103ng, kinh nghi\u1ec7m, nh\u01b0ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[168,178,165,192,173],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/3763"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=3763"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/3763\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=3763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=3763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=3763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}