{"id":38056,"date":"2023-12-08T23:53:00","date_gmt":"2023-12-08T23:53:00","guid":{"rendered":"https:\/\/masterskills.org\/blog\/tuong-lai-thuoc-ve-cac-du-an-va-quan-ly-du-an-alan-mulally.html"},"modified":"2023-12-13T11:18:17","modified_gmt":"2023-12-13T11:18:17","slug":"tuong-lai-thuoc-ve-cac-du-an-va-quan-ly-du-an-alan-mulally","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/tuong-lai-thuoc-ve-cac-du-an-va-quan-ly-du-an-alan-mulally.html","title":{"rendered":"&#8220;T\u01b0\u01a1ng lai thu\u1ed9c v\u1ec1 c\u00e1c d\u1ef1 \u00e1n v\u00e0 qu\u1ea3n l\u00fd d\u1ef1 \u00e1n&#8221; &#8211; Alan Mulally"},"content":{"rendered":"<div class=\"article-body article-toc\">\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, th\u1eadt vinh d\u1ef1 cho t\u00f4i khi anh \u0111\u00e3 ch\u1ea5p nh\u1eadn \u0111\u1ec1 ngh\u1ecb ph\u1ecfng v\u1ea5n, c\u1ea3m \u01a1n anh r\u1ea5t nhi\u1ec1u v\u00ec \u0111\u00e3 \u0111\u1ebfn v\u1edbi ch\u00fang t\u00f4i h\u00f4m nay.<\/span><\/p>\n<p style=\"text-align: justify\">\u0110\u1eebng kh\u00e1ch s\u00e1o Antonio, t\u00f4i r\u1ea5t vui m\u1eebng \u0111\u01b0\u1ee3c n\u00f3i chuy\u1ec7n anh, v\u00e0 t\u00f4i c\u0169ng r\u1ea5t ng\u01b0\u1ee1ng m\u1ed9 c\u00f4ng vi\u1ec7c c\u1ee7a anh v\u1ec1 kh\u00eda c\u1ea1nh n\u1eafm b\u1eaft th\u1ef1c tr\u1ea1ng qu\u1ea3n l\u00fd d\u1ef1 \u00e1n v\u00e0\u00a0 qu\u1ea3n l\u00fd ch\u01b0\u01a1ng tr\u00ecnh.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">C\u1ea3m \u01a1n anh! Alan n\u00e0y, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u bi\u1ebft ti\u1ebfng t\u0103m v\u00e0 nh\u1eefng th\u00e0nh t\u1ef1u anh \u0111\u1ea1t \u0111\u01b0\u1ee3c, nh\u01b0ng tr\u1edf v\u1ec1 tu\u1ed5i th\u01a1, khi anh c\u00f2n l\u00e0 m\u1ed9t c\u1eadu b\u00e9, anh c\u00f3 t\u1eebng h\u00ecnh dung b\u1ea3n th\u00e2n s\u1ebd tr\u1edf th\u00e0nh CEO c\u1ee7a Boeing v\u00e0 sau \u0111\u00f3 l\u00e0 CEO c\u1ee7a Ford Motors kh\u00f4ng?<\/span><\/p>\n<p style=\"text-align: justify\">M\u1ed9t trong nh\u1eefng gi\u1ea5c m\u01a1 c\u1ee7a t\u00f4i l\u00e0 tr\u1edf th\u00e0nh m\u1ed9t phi h\u00e0nh gia. Khi t\u00f4i c\u00f2n h\u1ecdc trung h\u1ecdc \u1edf Bruce Porter College, T\u1ed5ng th\u1ed1ng Kennedy t\u1eebng th\u00f4ng b\u00e1o r\u1eb1ng n\u01b0\u1edbc M\u1ef9 \u0111ang \u1ea5p \u1ee7 m\u1ed9t d\u1ef1 \u0111\u1ecbnh t\u00e1o b\u1ea1o, \u0111\u00f3 l\u00e0 th\u00e1m hi\u1ec3m m\u1eb7t tr\u0103ng, v\u00e0 h\u1ecd \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng ng\u01b0\u1eddi c\u00f3 k\u1ef9 n\u0103ng ph\u00f9 h\u1ee3p \u0111\u1ec3 hi\u1ec7n th\u1ef1c ho\u00e1 d\u1ef1 \u0111\u1ecbnh \u0111\u00f3. Th\u1eddi \u0111i\u1ec3m \u0111\u00f3, l\u1eddi T\u1ed5ng Th\u1ed1ng n\u00f3i v\u00f4 c\u00f9ng h\u1ea5p d\u1eabn v\u1edbi t\u00f4i v\u00ec ng\u00e0i kh\u00f4ng ch\u1ec9 m\u00f4 t\u1ea3 nh\u1eefng th\u1ee9 ch\u00fang t\u00f4i s\u1ebd kh\u00e1m ph\u00e1 \u0111\u01b0\u1ee3c khi ch\u00fang t\u00f4i bay l\u00ean m\u1eb7t tr\u0103ng v\u1ec1 m\u1eb7t l\u00fd thuy\u1ebft, m\u00e0 c\u00f2n l\u00e0 nh\u1eefng g\u00ec ch\u00fang t\u00f4i t\u00ecm hi\u1ec3u \u0111\u01b0\u1ee3c \u0111\u1ec3 gi\u00fap cu\u1ed9c s\u1ed1ng tr\u00ean tr\u00e1i \u0111\u1ea5t n\u00e0y tr\u1edf n\u00ean t\u1ed1t \u0111\u1eb9p h\u01a1n.\u00a0V\u00ec v\u1eady, t\u00f4i gia nh\u1eadp l\u1ef1c l\u01b0\u1ee3ng kh\u00f4ng qu\u00e2n v\u00e0 t\u00f4i h\u1ecdc bay m\u00e1y bay. R\u1ea5t ti\u1ebfc sau \u0111\u00f3, t\u00f4i ph\u00e1t hi\u1ec7n ra r\u1eb1ng m\u00ecnh b\u1ecb m\u00f9 m\u00e0u; s\u1ef1 th\u1eadt \u0111\u00e1ng bu\u1ed3n \u0111\u00f3 khi\u1ebfn t\u00f4i m\u1ea5t kh\u1ea3 n\u0103ng tham d\u1ef1 kho\u00e1 h\u1ecdc v\u00ec h\u1ea7u h\u1ebft nh\u1eefng l\u1ea7n h\u1ea1 c\u00e1nh t\u1eeb m\u1eb7t tr\u0103ng \u0111\u1ea7u ti\u00ean s\u1ebd l\u00e0 h\u1ea1 c\u00e1nh th\u1ee7 c\u00f4ng. Th\u1ebf l\u00e0 t\u00f4i chuy\u1ec3n h\u01b0\u1edbng sang theo \u0111u\u1ed5i ng\u00e0nh c\u00f4ng nghi\u1ec7p h\u00e0ng kh\u00f4ng v\u00e0 t\u00ecm l\u1ea1i \u01b0\u1edbc m\u01a1 c\u1ee7a m\u00ecnh: tr\u1edf th\u00e0nh m\u1ed9t k\u1ef9 s\u01b0 thi\u1ebft k\u1ebf m\u00e1y bay t\u1ea1i Boeing.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">V\u00e0 anh \u0111\u00e3 theo \u0111u\u1ed5i to\u00e0n b\u1ed9 s\u1ef1 nghi\u1ec7p \u1edf Boeing?<\/span><\/p>\n<p style=\"text-align: justify\">V\u00e2ng, t\u00f4i \u0111\u00e3 vinh d\u1ef1 \u0111\u01b0\u1ee3c ph\u1ee5c v\u1ee5 trong \u0111\u1ed9i ng\u0169 thi\u1ebft k\u1ebf cho t\u1eebng chi\u1ebfc m\u00e1y bay Boeing: 707, 727, 737, 747, 757, 767. Sau n\u00e0y, h\u1ecd y\u00eau c\u1ea7u t\u00f4i l\u00e0m k\u1ef9 s\u01b0 tr\u01b0\u1edfng v\u00e0 ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u d\u1ef1 \u00e1n c\u1ee7a chi\u1ebfc m\u00e1y bay 777. V\u00e0 ti\u1ebfp \u0111\u00f3 l\u00e0 Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Boeing, t\u00f4i \u0111\u00e3 gi\u00fap kh\u1edfi \u0111\u1ed9ng 787. H\u01a1n 60-70% t\u1ea5t c\u1ea3 c\u00e1c gh\u1ebf \u0111ang bay tr\u00ean b\u1ea7u tr\u1eddi h\u00f4m nay \u0111\u1ec1u n\u1eb1m trong nh\u1eefng chi\u1ebfc m\u00e1y bay Boeing. Th\u1eadt vinh d\u1ef1 khi \u0111\u01b0\u1ee3c \u0111\u1ed3ng h\u00e0nh c\u00f9ng m\u1ecdi ng\u01b0\u1eddi tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Th\u1eadt l\u00e0 m\u1ed9t th\u00e0nh t\u1ef1u, Alan! \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 anh \u0111\u00e3 d\u1eabn \u0111\u1ea7u c\u00e1c d\u1ef1 \u00e1n trong m\u1ed9t kho\u1ea3ng th\u1eddi gian l\u1edbn xuy\u00ean su\u1ed1t s\u1ef1 nghi\u1ec7p. Anh d\u00f9ng lo\u1ea1i ph\u01b0\u01a1ng ph\u00e1p n\u00e0o \u1edf Boeing? Anh c\u00f3 phi\u1ec1n cung c\u1ea5p chi ti\u1ebft c\u1ee5 th\u1ec3 h\u01a1n cho ch\u00fang t\u00f4i kh\u00f4ng?<\/span><\/p>\n<p style=\"text-align: justify\">\u1ed2 ch\u1eafc ch\u1eafn r\u1ed3i. T\u00f4i \u0111\u00e3 t\u00f3m t\u1eaft t\u1ea5t c\u1ea3 c\u00e1c b\u00e0i h\u1ecdc t\u00f4i \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c tr\u00ean t\u00e0i li\u1ec7u gi\u1ea3n l\u01b0\u1ee3c m\u00e0 t\u00f4i \u0111\u00e3 g\u1eedi cho anh.<\/p>\n<p style=\"text-align: justify\">Mang t\u1ef1a \u0111\u1ec1, &#8220;<strong><em>Khi \u0111\u1ed9i ng\u0169 nh\u00e0 ngh\u1ec1 d\u1ed3i d\u00e0o \u0111\u1ed9ng l\u1ef1c k\u1ebft h\u1ee3p \u0111\u1ec3 l\u00e0m vi\u1ec7c c\u00f9ng nhau, v\u1edbi nh\u1eefng nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c h\u00e0nh<\/em><\/strong>&#8220;. T\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 m\u00e0 t\u00f4i \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c trong su\u1ed1t 37 n\u0103m qua t\u1ea1i Boeing, v\u00e0 8 n\u0103m \u1edf Ford, \u0111\u1ec1u \u0111\u01b0\u1ee3c vi\u1ebft xu\u1ed1ng tr\u00ean m\u1ed9t m\u1ea3nh gi\u1ea5y. V\u1ea5n \u0111\u1ec1 l\u00e0 l\u00e0m sao \u0111\u1ec3 nh\u00ecn nh\u1eadn t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi, v\u00ec t\u1ea5t c\u1ea3 l\u00e0 v\u1ec1 con ng\u01b0\u1eddi. H\u00e3y h\u00ecnh dung anh th\u1ef1c s\u1ef1 y\u00eau th\u00edch con ng\u01b0\u1eddi, \u0111\u00e1nh gi\u00e1 h\u1ecd r\u1ea5t cao, b\u1edfi v\u00ec anh c\u00f3 t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi t\u00e0i n\u0103ng tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi \u0111ang l\u00e0m vi\u1ec7c c\u00f9ng anh v\u00e0 nh\u1eefng n\u1ed7 l\u1ef1c c\u1ee7a h\u1ecd c\u1ea7n \u0111\u01b0\u1ee3c g\u1ecdi t\u00ean.<\/p>\n<p style=\"text-align: justify\">H\u1ed9i t\u1ee5 l\u1ea1i v\u1edbi nhau xung quanh m\u1ed9t t\u1ea7m nh\u00ecn h\u1ea5p d\u1eabn v\u1ec1 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh ho\u1eb7c doanh nghi\u1ec7p c\u1ee5 th\u1ec3, n\u01a1i ta h\u00ecnh dung ra m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c chi ti\u1ebft v\u1edbi m\u1ed9t k\u1ebf ho\u1ea1ch th\u1ef1c hi\u1ec7n li\u00ean t\u1ee5c \u0111\u1ec3 r\u00e0 so\u00e1t ph\u01b0\u01a1ng \u00e1n kinh doanh. M\u1ecdi th\u1ee9 tr\u1edf n\u00ean r\u1ea5t r\u00f5 r\u00e0ng: m\u1ee5c ti\u00eau \u0111i k\u00e8m hi\u1ec7u su\u1ea5t, c\u00f3 k\u1ebf ho\u1ea1ch \u0111i k\u00e8m, s\u1eed d\u1ee5ng d\u1eef ki\u1ec7n v\u00e0 d\u1eef li\u1ec7u. V\u00ec th\u1ebf, khi m\u1ecdi ng\u01b0\u1eddi n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 k\u1ebf ho\u1ea1ch, c\u00e1c tr\u1ea1ng th\u00e1i v\u00e0 nh\u1eefng l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t. \u0110\u00f3 ch\u00ednh l\u00e0 th\u1eddi \u0111i\u1ec3m ta \u0111\u00e1nh gi\u00e1 k\u1ebf ho\u1ea1ch kinh doanh.<\/p>\n<p style=\"text-align: justify\">Sau \u0111\u00f3, l\u00e0 chu\u1ed7i c\u1ee7a nh\u1eefng h\u00e0nh vi t\u00edch c\u1ef1c v\u1edbi th\u00e1i \u0111\u1ed9 T\u00f4i-C\u00f3-Th\u1ec3; s\u1ef1 t\u00f4n tr\u1ecdng, gi\u00fap \u0111\u1ee1, \u0111\u00e1nh gi\u00e1 cao \u0111\u1ed1i ph\u01b0\u01a1ng nh\u1eb1m duy tr\u00ec kh\u1ea3 n\u0103ng ph\u1ee5c h\u1ed3i t\u00ecnh c\u1ea3m v\u00e0 kh\u1edfi x\u01b0\u1edbng nh\u1eefng ni\u1ec1m vui. H\u00e3y t\u1eadn h\u01b0\u1edfng cu\u1ed9c h\u00e0nh tr\u00ecnh, t\u1eadn h\u01b0\u1edfng nh\u1eefng g\u00ec b\u1ea1n \u0111ang l\u00e0m, v\u00e0 t\u1eadn h\u01b0\u1edfng l\u1eabn nhau. V\u00e0 m\u1eb7c d\u00f9 h\u01b0\u1edfng th\u1ee5 l\u1eabn nhau, Antonio, h\u00e3y gi\u1eef m\u1ed9t ch\u1eebng m\u1ef1c nh\u1ea5t \u0111\u1ecbnh, \u0111\u1eebng xem ng\u01b0\u1eddi kh\u00e1c nh\u01b0 tr\u00f2 gi\u1ea3i tr\u00ed v\u00ec h\u00e0nh vi ti\u00eau c\u1ef1c \u0111\u00f3 r\u1ea5t d\u1ec5 lan truy\u1ec1n.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Anh c\u0169ng \u0111\u1eb7t ra m\u1ee5c ti\u00eau kh\u00e1 tham v\u1ecdng, \u0111\u00e2y c\u00f3 ph\u1ea3i l\u00e0 c\u00e1ch anh \u0111\u1ecbnh h\u01b0\u1edbng m\u1ecdi ng\u01b0\u1eddi kh\u00f4ng? V\u00e0 k\u00e8m th\u00eam m\u1ed9t ch\u00fat \u00e1p l\u1ef1c, m\u00e0 t\u00f4i \u0111o\u00e1n l\u00e0 s\u1ebd \u0111em l\u1ea1i k\u1ebft qu\u1ea3 kh\u1ea3 quan?<\/span><\/p>\n<p style=\"text-align: justify\">Th\u1eadt ra, t\u00f4i ngh\u0129 n\u00f3 th\u1ef1c s\u1ef1 l\u00e0 m\u1ed9t \u00e1p l\u1ef1c t\u00edch c\u1ef1c b\u1edfi v\u00ec, v\u00ed d\u1ee5 khi b\u1ea1n thi\u1ebft k\u1ebf m\u1ed9t chi\u1ebfc m\u00e1y bay m\u1edbi, <u>m\u1ed9t chi\u1ebfc m\u00e1y bay th\u01b0\u01a1ng m\u1ea1i c\u00f3 kho\u1ea3ng b\u1ed1n tri\u1ec7u ph\u1ea7n<\/u>. V\u00e0 b\u1ea1n l\u1ea5y chi\u1ebfc 777, m\u1ed9t trong nh\u1eefng s\u1ea3n ph\u1ea9m tinh vi nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi v\u00ec n\u00f3 chuy\u00ean ch\u1edf \u0111\u01b0\u1ee3c 200 \u0111\u1ebfn 300 ng\u01b0\u1eddi \u0111i n\u1eeda v\u00f2ng th\u1ebf gi\u1edbi. \u0110\u00f3 l\u00e0 h\u1ec7 th\u1ed1ng giao th\u00f4ng an to\u00e0n nh\u1ea5t t\u1eeb \u200b\u200btr\u01b0\u1edbc t\u1edbi nay. V\u00e0 t\u1ea5t nhi\u00ean, tr\u00e1ch nhi\u1ec7m c\u1ee7a b\u1ea1n l\u00e0 \u0111\u1ea3m b\u1ea3o cam k\u1ebft v\u1edbi c\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng v\u00e0 c\u00f4ng ch\u00fang khi \u0111i h\u1ecd l\u1ef1a ch\u1ecdn ph\u01b0\u01a1ng ti\u1ec7n di chuy\u1ec3n n\u00e0y, v\u00e0 sau \u0111\u00f3 b\u1ea1n cung c\u1ea5p hi\u1ec7u su\u1ea5t, \u0111\u1ed9 tin c\u1eady, kh\u1ea3 n\u0103ng b\u1ea3o tr\u00ec, kh\u1ea3 n\u0103ng d\u1ef1 \u0111o\u00e1n, kh\u1ea3 n\u0103ng chi tr\u1ea3. <u>B\u1ea1n cung c\u1ea5p t\u1ea5t c\u1ea3 c\u00e1c cam k\u1ebft \u0111\u00f3 theo l\u1ecbch tr\u00ecnh, tr\u01b0\u1edbc 5 n\u0103m<\/u>. C\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng ch\u1ec9 th\u1ef1c s\u1ef1 chi tr\u1ea3 c\u00e1c kho\u1ea3n thanh to\u00e1n ti\u1ebfn \u0111\u1ed9 tr\u00ean \u0111\u01b0\u1eddng \u0111i, h\u1ecd \u0111\u00e3 b\u00e1n v\u00e9, h\u1ecd n\u1eafm trong tay t\u1ea5t c\u1ea3 c\u00e1c tuy\u1ebfn \u0111\u01b0\u1eddng c\u1ee7a h\u1ecd.\u00a0V\u1eady th\u1ef1c ch\u1ea5t, b\u1ea1n \u0111ang g\u00f3p m\u1ed9t trong b\u1ed1n tri\u1ec7u ph\u1ea7n c\u1ee7a chi\u1ebfc m\u00e1y bay theo l\u1ecbch tr\u00ecnh t\u01b0\u01a1ng t\u1ef1 nh\u01b0 <u>s\u1ef1 \u0111\u1ed5i m\u1edbi qu\u1ea3n l\u00fd ch\u01b0\u01a1ng tr\u00ecnh theo l\u1ecbch tr\u00ecnh<\/u>. C\u00f3 th\u1ec3 n\u00f3i, ch\u00ednh b\u1ea3n th\u00e2n n\u00f3 c\u0169ng l\u00e0 m\u1ed9t \u00e1p l\u1ef1c, nh\u01b0ng m\u1eb7t kh\u00e1c, h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng nh\u1eefng g\u00ec \u00e1p l\u1ef1c \u0111\u00f3 t\u1ea1o ra \u0111\u1ec3 k\u1ebft n\u1ed1i nh\u1eefng con ng\u01b0\u1eddi t\u00e0i n\u0103ng th\u1ef1c s\u1ef1 l\u00e0m vi\u1ec7c c\u00f9ng nhau v\u00e0 t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m tuy\u1ec7t v\u1eddi n\u00e0y.<em>\u00a0<\/em><\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, c\u00f3 hai t\u00ednh n\u0103ng b\u1ed5 sung m\u00e0 t\u00f4i \u0111\u00e3 nh\u1eadn th\u1ea5y trong m\u1ed9t s\u1ed1 video c\u1ee7a anh:<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">a) Anh \u0111i s\u00e2u v\u00e0o chi ti\u1ebft: anh c\u00f3 c\u00e1c chuy\u00ean gia, nh\u01b0ng anh hi\u1ec3u r\u1ea5t r\u00f5 v\u1ec1 c\u00f4ng vi\u1ec7c kinh doanh, c\u1ea3 \u1edf Boeing v\u00e0 sau n\u00e0y l\u00e0 \u1edf Ford.<\/span><\/p>\n<p><span style=\"color: #333399\">b) Anh c\u00f3 \u00fd th\u1ee9c kinh doanh m\u1ea1nh m\u1ebd: anh nh\u00ecn v\u00e0o s\u1ed1 li\u1ec7u, t\u00e0i ch\u00ednh, ng\u00e2n s\u00e1ch, l\u1ee3i nhu\u1eadn, \u0111i\u1ec1u m\u00e0 ch\u00fang t\u00f4i, nh\u1eefng nh\u00e0 qu\u1ea3n l\u00fd\u00a0d\u1ef1 \u00e1n kh\u00f4ng th\u1ef1c hi\u1ec7n th\u01b0\u1eddng xuy\u00ean. Ch\u00fang t\u00f4i \u0111ang t\u1eadp trung v\u00e0o cung c\u1ea5p v\u00e0 ph\u00e2n ph\u1ed1i gi\u00e1 tr\u1ecb l\u1ee3i \u00edch, c\u00f3 v\u1ebb ch\u00fang t\u00f4i th\u01b0\u1eddng hay \u00a0b\u1ecf l\u1ee1 m\u1ea3ng kinh doanh \u0111\u00f3.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Anh c\u00f3 th\u1ec3 cho ch\u00fang t\u00f4i bi\u1ebft th\u00eam suy ngh\u0129 c\u1ee7a anh v\u1ec1 hai c\u00e2u h\u1ecfi tr\u00ean kh\u00f4ng?<\/span><\/p>\n<p style=\"text-align: justify\">\u1ed2, t\u00f4i ngh\u0129 \u0111\u00f3 l\u00e0 m\u1ed9t c\u00e2u h\u1ecfi hay, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1ch b\u1ea1n h\u1ecfi v\u00ec ch\u1ec9 \u0111\u00f3 l\u00e0 b\u01b0\u1edbc kh\u1edfi \u0111\u1ea7u c\u1ee7a nh\u1eefng \u0111i\u1ec1u c\u01a1 b\u1ea3n, <strong><em>n\u1ec1n t\u1ea3ng kinh doanh l\u00e0 mang l\u1ea1i l\u1ee3i nhu\u1eadn t\u0103ng tr\u01b0\u1edfng cho t\u1ea5t c\u1ea3 c\u00e1c c\u1ed5 \u0111\u00f4ng, t\u1ea5t c\u1ea3 c\u00e1c b\u00ean li\u00ean quan, kh\u00f4ng ch\u1ec9 c\u1ed5 \u0111\u00f4ng m\u00e0 v\u1edbi doanh nghi\u1ec7p<\/em><\/strong>. V\u00ec v\u1eady, gi\u1ed1ng nh\u01b0 trong tr\u01b0\u1eddng h\u1ee3p c\u1ee7a Boeing, ho\u1eb7c tr\u01b0\u1eddng h\u1ee3p c\u1ee7a Ford, nh\u1eefng ng\u01b0\u1eddi l\u00e1i xe c\u1ee7a h\u1ecd ho\u1eb7c bay m\u00e1y bay, kh\u00e1ch h\u00e0ng, c\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng, c\u1eeda h\u00e0ng Ford tr\u00ean to\u00e0n th\u1ebf gi\u1edbi\u2026 \u0111\u1ec1u c\u1ea7n \u0111\u00e1nh gi\u00e1 cao c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 Ford cung c\u1ea5p.\u00a0Ngo\u00e0i ra c\u00f2n k\u1ec3 \u0111\u1ebfn c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, t\u1ea5t c\u1ea3 \u0111\u1ed1i t\u00e1c, nh\u00e0 cung c\u1ea5p, b\u1ed9 m\u00e1y nh\u00e2n vi\u00ean\u2026 V\u00ec v\u1eady, c\u00e1ch duy nh\u1ea5t \u0111\u1ec3 c\u00f3 m\u1ed9t doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng l\u00e0 t\u1ea1o ra s\u1ef1 ph\u00e1t tri\u1ec3n c\u00f3 l\u1ee3i nhu\u1eadn. \u0110\u00f3 ch\u00ednh l\u00e0 ti\u1ec1n \u0111\u1ec1 \u0111\u1ec3 ti\u1ebfp t\u1ee5c t\u1ea1o ra s\u1ea3n ph\u1ea9m v\u00e0 duy tr\u00ec gi\u00e1 tr\u1ecb d\u1ecbch v\u1ee5, d\u1eabn \u0111\u1ebfn nh\u1eefng c\u01a1 h\u1ed9i c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 n\u0103ng su\u1ea5t \u1edf c\u00e1c n\u0103m ti\u1ebfp theo. N\u00f3i \u0111\u01a1n gi\u1ea3n th\u00ec, n\u00f3 ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c thi\u1ebft k\u1ebf, ph\u1ea3i kh\u00f4ng?\u00a0T\u1ea5t c\u1ea3 nh\u1eefng g\u00ec ch\u00fang t\u00f4i \u0111ang l\u00e0m l\u00e0 t\u1ea1o ra m\u1ed9t doanh nghi\u1ec7p c\u00f3 kh\u1ea3 n\u0103ng t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n, gi\u1ed1ng nh\u01b0 ch\u00fang t\u00f4i \u0111ang t\u1ea1o ra m\u1ed9t chi\u1ebfc m\u00e1y bay, \u00f4 t\u00f4 ho\u1eb7c xe t\u1ea3i h\u1eefu d\u1ee5ng. V\u00ec th\u1ebf, kh\u00f4ng ch\u1ec9 m\u00ecnh t\u00f4i nh\u1eadn th\u1ee9c \u0111i\u1ec1u \u0111\u00f3, <strong><em>m\u1ecdi ng\u01b0\u1eddi trong nh\u00f3m \u0111\u1ec1u ph\u1ea3i bi\u1ebft ch\u00fang t\u00f4i \u0111ang \u1edf \u0111\u00e2u trong k\u1ebf ho\u1ea1ch \u0111\u1ec3 mang l\u1ea1i l\u1ee3i nhu\u1eadn t\u0103ng tr\u01b0\u1edfng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, v\u00e0 ch\u00fang t\u00f4i \u0111ang t\u1ea1o ra m\u1ed9t doanh nghi\u1ec7p b\u1ec1n v\u1eefng<\/em><\/strong>, c\u1ee7a ng\u01b0\u1eddi d\u00e2n, \u0111\u00f3ng g\u00f3p cho n\u1ec1n kinh t\u1ebf, v\u00e0 g\u00f3p ph\u1ea7n v\u00e0o s\u1ef1 \u0111\u1ed9c l\u1eadp v\u1ec1 n\u0103ng l\u01b0\u1ee3ng, an ninh v\u00e0 ph\u00e1t tri\u1ec3n.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, t\u1ea1i m\u1ed9t s\u1ed1 th\u1eddi \u0111i\u1ec3m trong s\u1ef1 nghi\u1ec7p c\u1ee7a anh, anh bu\u1ed9c ph\u1ea3i sa th\u1ea3i nh\u00e2n vi\u00ean. T\u00f4i nghe n\u00f3i r\u1eb1ng anh lu\u00f4n c\u1ed1 g\u1eafng \u0111\u1ec3 l\u00e0m vi\u1ec7c \u0111\u00f3 m\u1ed9t c\u00e1ch \u00eam \u0111\u1eb9p v\u00e0 t\u00edch c\u1ef1c nh\u1ea5t. Tuy nhi\u00ean, n\u00f3 c\u00f3 l\u1ebd v\u1eabn l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c \u0111\u1ea7y kh\u00f3 kh\u0103n; v\u1eady c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a anh l\u00e0 g\u00ec?<\/span><\/p>\n<p style=\"text-align: justify\">Th\u1ef1c s\u1ef1 l\u00e0 khi b\u1ea1n l\u00e0m vi\u1ec7c c\u00f9ng nhau theo c\u00e1ch n\u00e0y, b\u1ea1n tr\u1edf n\u00ean r\u1ea5t th\u00e2n thi\u1ebft v\u1edbi nhau.\u00a0T\u00f4i ngh\u0129 m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u d\u00e0nh r\u1ea5t nhi\u1ec1u s\u1ef1 t\u00f4n tr\u1ecdng cho \u0111\u1ed1i ph\u01b0\u01a1ng. \u0110i\u1ec1u duy nh\u1ea5t t\u00f4i c\u00f3 th\u1ec3 n\u00f3i l\u00e0 <strong><em>ph\u1ea3i minh b\u1ea1ch v\u00e0 trung th\u1ef1c t\u1ed1i \u0111a v\u1ec1 b\u1ea3n ch\u1ea5t c\u1ee7a v\u1ea5n \u0111\u1ec1 trong t\u00ecnh hu\u1ed1ng t\u1ea1i th\u1eddi \u0111i\u1ec3m \u0111\u00f3<\/em><\/strong>. V\u00ed d\u1ee5, t\u1ea1i Boeing, khi ch\u00fang t\u00f4i \u0111\u1ed1i m\u1eb7t v\u1edbi cu\u1ed9c t\u1ea5n c\u00f4ng kh\u1ee7ng b\u1ed1 ng\u00e0y 11\/9, kh\u00f4ng ai trong s\u1ed1 ch\u00fang t\u00f4i t\u1eebng ngh\u0129 r\u1eb1ng m\u1ed9t chi\u1ebfc m\u00e1y bay th\u01b0\u01a1ng m\u1ea1i s\u1ebd \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng l\u00e0m v\u0169 kh\u00ed. Kh\u00f4ng ai c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3. V\u1ee5 kh\u1ee7ng b\u1ed1 ho\u00e0n to\u00e0n thay \u0111\u1ed5i th\u1ebf gi\u1edbi c\u1ee7a ch\u00fang ta, v\u00e0 c\u1ea3 s\u1ed1 ph\u1eadn c\u1ee7a nh\u1eefng chi\u1ebfc m\u00e1y bay Boeing c\u00f3 li\u00ean quan. H\u1ec7 qu\u1ea3 \u0111\u1ec3 l\u1ea1i sau v\u1ee5 vi\u1ec7c l\u00e0 ngu\u1ed3n d\u01b0 lu\u1eadn ti\u00eau c\u1ef1c d\u00e0y \u0111\u1eb7c d\u1eabn \u0111\u1ebfn s\u1ef1 s\u1ee5t gi\u1ea3m \u0111\u00e1ng k\u1ec3 trong t\u1ec9 l\u1ec7 di chuy\u1ec3n b\u1eb1ng \u0111\u01b0\u1eddng h\u00e0ng kh\u00f4ng. V\u00ec v\u1eady, m\u1eadt \u0111\u1ed9 s\u1ea3n xu\u1ea5t c\u1ee7a ch\u00fang t\u00f4i t\u1ea1i Boeing \u0111\u00e3 tu\u1ed9t d\u1ed1c t\u1eeb 680 m\u00e1y bay xu\u1ed1ng c\u00f2n 240 trong n\u0103m sau. Trong t\u1ea7m hi\u1ec3u bi\u1ebft c\u1ee7a t\u00f4i, kh\u00f4ng c\u00f4ng ty n\u00e0o c\u00f3 kh\u1ea3 n\u0103ng tr\u1ee5 v\u1eefng sau nh\u1eefng cu\u1ed9c kh\u1ee7ng ho\u1ea3ng t\u01b0\u01a1ng t\u1ef1. Ch\u00fang t\u00f4i \u0111\u00e3 can \u0111\u1ea3m ch\u1ecdn m\u1ed9t ph\u01b0\u01a1ng \u00e1n t\u00edch c\u1ef1c v\u1edbi c\u00e1i nh\u00ecn c\u1ea7u th\u1ecb. Ch\u00fang t\u00f4i c\u1edfi m\u1edf chia s\u1ebb c\u00e2u chuy\u1ec7n v\u00e0 l\u1ef1a ch\u1ecdn gi\u1ea3i ph\u00e1p c\u00e2n b\u1eb1ng m\u1eadt \u0111\u1ed9 s\u1ea3n xu\u1ea5t v\u1edbi nhu c\u1ea7u th\u1ef1c s\u1ef1 c\u1ee7a th\u1ecb tr\u01b0\u1eddng.\u00a0V\u00e0 nh\u01b0 anh \u0111\u00e3 ph\u00e2n t\u00edch, c\u00e1ch duy nh\u1ea5t \u0111\u1ec3 c\u1ee9u c\u00f4ng ty l\u00e0 gi\u1ea3m t\u1ea5t c\u1ea3 chi ph\u00ed nh\u00e2n s\u1ef1, bao g\u1ed3m r\u1ea5t nhi\u1ec1u th\u00e0nh vi\u00ean trong nh\u00f3m. Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 kh\u00e1c, h\u00e0nh \u0111\u1ed9ng v\u00e0 s\u1ef1 l\u1ef1a ch\u1ecdn c\u1ee7a ch\u00fang t\u00f4i \u0111\u00e3 g\u00f3p ph\u1ea7n l\u00e0m h\u1ed3i sinh t\u1ed5 ch\u1ee9c. Ch\u00fang t\u00f4i d\u1ea7n \u0111\u1ee7 kh\u1ea3 n\u0103ng xoay s\u1edf \u0111\u1ec3 ti\u1ebfp t\u1ee5c \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi v\u00e0 khi m\u1ecdi th\u1ee9 \u0111i v\u00e0o qu\u1ef9 \u0111\u1ea1o, ch\u00fang t\u00f4i k\u00eau g\u1ecdi nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh tr\u1edf l\u1ea1i.\u00a0N\u1ebfu b\u1ea1n kh\u00f4ng c\u00e2n b\u1eb1ng m\u1eadt \u0111\u1ed9 s\u1ea3n xu\u1ea5t c\u1ee7a m\u00ecnh v\u1edbi nhu c\u1ea7u th\u1ef1c, th\u00ec c\u00f4ng ty s\u1ebd b\u1ecb ph\u00e1 s\u1ea3n v\u00e0 \u0111\u00e0o th\u1ea3i kh\u1ecfi m\u00f4i tr\u01b0\u1eddng kinh doanh.\u00a0V\u00ec v\u1eady, d\u00f9 s\u1ef1 th\u1eadt r\u1ea5t kh\u00f3 kh\u0103n, t\u00f4i nh\u1eadn th\u1ea5y vi\u1ec7c chia s\u1ebb th\u1eb3ng th\u1eafn v\u1ec1 t\u00ecnh tr\u1ea1ng hi\u1ec7n t\u1ea1i v\u1edbi m\u1ecdi ng\u01b0\u1eddi xung quanh b\u1eb1ng s\u1ef1 chu \u0111\u00e1o v\u00e0 \u0111\u1ed3ng c\u1ea3m, s\u1eb5n l\u00f2ng gi\u00fap \u0111\u1ee1 nh\u00e2n vi\u00ean t\u00ecm \u0111\u01b0\u1ee3c c\u00f4ng vi\u1ec7c kh\u00e1c v\u00e0 ra \u0111i nh\u1eb9 nh\u00e0ng \u0111\u1ec3 r\u1ed3i sau \u0111\u00f3 c\u00f3 th\u1ec3 quay l\u1ea1i v\u00e0 l\u00e0m nh\u1eefng g\u00ec h\u1ecd th\u00edch l\u00e0m.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, anh c\u00f3 th\u1ec3 n\u00f3i cho ch\u00fang t\u00f4i bi\u1ebft th\u00eam m\u1ed9t ch\u00fat v\u1ec1 d\u1ef1 \u00e1n Boeing 777 kh\u00f4ng? T\u00f4i hi\u1ec3u anh \u0111\u00e3 th\u1ef1c hi\u1ec7n m\u1ed9t ph\u1ea7n c\u1ee7a nh\u00f3m thi\u1ebft k\u1ebf d\u1ef1 \u00e1n v\u1edbi c\u00e1c b\u00ean li\u00ean quan ch\u00ednh, bao g\u1ed3m kh\u00e1ch h\u00e0ng v\u00e0 nh\u00e0 cung c\u1ea5p v\u1edbi m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1 s\u00e1ng t\u1ea1o.<\/span><\/p>\n<p style=\"text-align: justify\">M\u1ed9t trong nh\u1eefng l\u00fd do t\u00f4i tin r\u1eb1ng Boeing \u0111\u00e3 th\u00e0nh c\u00f4ng trong nh\u1eefng n\u0103m qua l\u00e0 tr\u00ean m\u1ecdi ch\u01b0\u01a1ng tr\u00ecnh m\u00e1y bay v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 tr\u00ean chi\u1ebfc 777, ch\u00fang t\u00f4i <strong><em>lu\u00f4n bao g\u1ed3m c\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng &#8211; kh\u00e1ch h\u00e0ng c\u1ee7a ch\u00fang t\u00f4i &#8211; trong thi\u1ebft k\u1ebf th\u1ef1c t\u1ebf c\u1ee7a m\u00e1y bay.<\/em><\/strong><\/p>\n<p style=\"text-align: justify\">B\u1edfi v\u00ec h\u1ecd c\u00f3 r\u1ea5t nhi\u1ec1u ki\u1ebfn \u200b\u200bth\u1ee9c v\u1ec1 c\u00e1ch v\u1eadn h\u00e0nh v\u00e0 s\u1eed d\u1ee5ng m\u00e1y bay. H\u1ecd th\u1ea5m nhu\u1ea7n y\u00eau c\u1ea7u v\u1ec1 \u0111\u1ed9 tin c\u1eady v\u00e0 nhu c\u1ea7u b\u1ea3o tr\u00ec. Chi\u1ebfc m\u00e1y bay s\u1ebd c\u1ea5t c\u00e1nh tr\u00ean b\u1ea7u tr\u1eddi ra sao v\u00e0 h\u1ecd s\u1ebd b\u1ea3o tr\u00ec m\u00e1y bay nh\u01b0 th\u1ebf n\u00e0o l\u00e0 nh\u1eefng th\u1ee9 ho\u00e0n to\u00e0n n\u1eb1m trong t\u1ea7m ki\u1ec3m so\u00e1t c\u1ee7a h\u1ecd.\u00a0V\u00ec v\u1eady, ch\u00fang t\u00f4i quy\u1ebft t\u00e2m m\u1eddi c\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng mu\u1ed1n tham gia v\u00e0o vi\u1ec7c ra m\u1eaft m\u00e1y bay \u0111\u1ec3 tham gia nh\u00f3m d\u1ef1 \u00e1n. M\u1ecdi th\u1ee9 th\u1eadt s\u1ef1 r\u1ea5t ph\u1ea5n kh\u1edfi m\u1eb7c d\u00f9 l\u00fac \u0111\u1ea7u, m\u1ed9t s\u1ed1 h\u00e3ng h\u00e0ng kh\u00f4ng c\u00f2n th\u1eb3ng th\u1eebng tuy\u00ean b\u1ed1: \u201cT\u00f4i kh\u00f4ng mu\u1ed1n \u1edf trong c\u00f9ng m\u1ed9t ph\u00f2ng v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. N\u1ebfu t\u00f4i chia s\u1ebb nhi\u1ec1u ki\u1ebfn \u200b\u200bth\u1ee9c c\u1ee7a t\u00f4i v\u1edbi b\u1ea1n tr\u01b0\u1edbc m\u1eb7t \u0111\u1ed1i th\u1ee7, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 khi\u1ebfn t\u00f4i l\u00e2m v\u00e0o t\u00ecnh th\u1ebf b\u1ea5t l\u1ee3i kh\u00f4ng?\u201d\u00a0T\u00f4i ch\u1ee3t nh\u1edb \u0111\u1ebfn m\u1ed9t h\u00e3ng h\u00e0ng kh\u00f4ng r\u1ea5t \u1ea5n t\u01b0\u1ee3ng trong cu\u1ed9c h\u1ecdp \u0111\u1ea7u ti\u00ean. Ch\u00fang t\u00f4i c\u00f3 12 h\u00e3ng h\u00e0ng kh\u00f4ng t\u1ed1t nh\u1ea5t th\u1ebf gi\u1edbi trong c\u00f9ng m\u1ed9t ph\u00f2ng. V\u00e0 m\u1ed9t trong nh\u1eefng l\u00e3nh \u0111\u1ea1o h\u00e3ng h\u00e0ng kh\u00f4ng ph\u00e1t bi\u1ec3u, \u0111\u01b0\u1ee3c r\u1ed3i, \u0111\u00e2y l\u00e0 th\u1ecfa thu\u1eadn, ch\u00fang ta mu\u1ed1n gi\u00fap Boeing ch\u1ebf t\u1ea1o chi\u1ebfc m\u00e1y bay t\u1ed1t nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi. Khi ch\u00fang ta nh\u1eadn \u0111\u01b0\u1ee3c chi\u1ebfc m\u00e1y bay t\u1ed1t nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi, b\u1edfi v\u00ec t\u1ea5t c\u1ea3 \u0111\u00e3 chung s\u1ee9c \u0111\u00f3ng g\u00f3p cho s\u1ef1 ho\u00e0n thi\u1ec7n c\u1ee7a n\u00f3, ch\u00fang ta c\u00f3 th\u1ec3 ho\u00e0n th\u00e0nh c\u00f4ng vi\u1ec7c v\u1edbi t\u01b0 c\u00e1ch l\u00e0 h\u00e3ng h\u00e0ng kh\u00f4ng \u0111\u1ed9c l\u1eadp.\u00a0Nh\u01b0ng nh\u1eefng g\u00ec ch\u00fang t\u00f4i mu\u1ed1n, t\u1ea5t c\u1ea3 ch\u00fang ta c\u00f9ng mu\u1ed1n, l\u00e0 chi\u1ebfc m\u00e1y bay t\u1ed1t nh\u1ea5t, v\u00e0 \u0111i\u1ec1u \u0111\u00f3 \u0111\u00e3 ph\u00e1 v\u1ee1 l\u1edbp b\u0103ng. T\u1eeb \u0111\u00f3, m\u1ecdi ng\u01b0\u1eddi s\u1eb5n s\u00e0ng chia s\u1ebb \u00fd t\u01b0\u1edfng c\u1ee7a h\u1ecd, t\u1eeb c\u00e1ch m\u00e1y bay ho\u1ea1t \u0111\u1ed9ng cho \u0111\u1ebfn c\u00e1ch ch\u00fang t\u00f4i l\u00e1i chi\u1ebfc m\u00e1y bay \u0111\u00f3.\u00a0\u0110\u1ed9 s\u00e2u ki\u1ebfn \u200b\u200bth\u1ee9c m\u00e0 ch\u00fang t\u00f4i k\u1ebft h\u1ee3p trong c\u00e1c s\u00e1ng ki\u1ebfn \u200b\u200bc\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng t\u1ea5t c\u1ea3 c\u00e1c kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n t\u1ed1t nh\u1ea5t c\u1ee7a c\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi \u0111\u00e3 d\u1eabn \u0111\u1ebfn m\u1ed9t k\u1ebft qu\u1ea3 m\u0129 m\u00e3n. \u0110\u00f3 l\u00e0 s\u1ef1 ra \u0111\u1eddi c\u1ee7a lo\u1ea1i m\u00e1y bay t\u1ed1i t\u00e2n nh\u1ea5t hi\u1ec7n nay.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Ph\u1ea7n kh\u00f3 nh\u1ea5t trong ch\u01b0\u01a1ng tr\u00ecnh 777 \u0111\u00f3 l\u00e0 g\u00ec? Th\u1eed th\u00e1ch n\u00e0o l\u00e0 kh\u00f3 kh\u0103n nh\u1ea5t?<\/span><\/p>\n<p style=\"text-align: justify\">T\u00f4i th\u1ef1c s\u1ef1 kh\u00f4ng ngh\u0129 v\u1ec1 d\u1ef1 \u00e1n 777 nh\u01b0 m\u1ed9t \u201cth\u1eed th\u00e1ch\u201d. B\u1edfi v\u00ec khi anh ho\u1ea1t \u0111\u1ed9ng v\u1edbi nh\u1eefng nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c ti\u1ec5n, t\u1ea5t c\u1ea3 \u0111\u1ec1u v\u00f4 c\u00f9ng c\u1edfi m\u1edf v\u00e0 c\u00f4ng khai. V\u1ea5n \u0111\u1ec1 s\u1ebd kh\u00f4ng c\u00f2n g\u00e2y tr\u1edf ng\u1ea1i v\u1edbi anh, l\u00fac n\u00e0y, <em><u>v\u1ea5n \u0111\u1ec1 l\u1ea1i c\u00f3 gi\u00e1 tr\u1ecb to l\u1edbn nh\u01b0 m\u1ed9t vi\u00ean ng\u1ecdc qu\u00fd.<\/u><\/em><\/p>\n<p style=\"text-align: justify\">\u0110\u00f3 l\u00e0 m\u1ed9t vi\u00ean ng\u1ecdc v\u00ec b\u00e2y gi\u1edd anh \u0111\u00e3 bi\u1ebft v\u1ea5n \u0111\u1ec1 l\u00e0 g\u00ec v\u00e0 anh c\u0169ng nh\u1eadn ra r\u1eb1ng \u0111\u00e2y l\u00e0 m\u1ed9t ph\u00e1t minh. \u0110\u00f3 s\u1ebd l\u00e0 qu\u00e1 tr\u00ecnh l\u1eb7p l\u1ea1i, th\u1ec3 hi\u1ec7n b\u1ea3n ch\u1ea5t c\u1ee7a k\u1ef9 thu\u1eadt, thi\u1ebft k\u1ebf, ch\u1ebf t\u1ea1o v\u00e0 s\u1ea3n xu\u1ea5t.<\/p>\n<p style=\"text-align: justify\">T\u01b0\u01a1ng t\u1ef1 nh\u01b0 v\u1eady, l\u00fac anh h\u1ee3p ph\u00e1p h\u00f3a qu\u00e1 tr\u00ecnh qu\u1ea3n l\u00fd d\u1ef1 \u00e1n ho\u1eb7c ch\u01b0\u01a1ng tr\u00ecnh, kh\u00f4ng ph\u1ea3i t\u1ea5t c\u1ea3 s\u1ebd \u0111i \u0111\u00fang theo k\u1ebf ho\u1ea1ch. Th\u1ebf n\u00ean, ch\u00fang t\u00f4i c\u00f3 m\u1ed9t quy tr\u00ecnh \u0111\u1ec3 kh\u00e1m ph\u00e1 c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t. <em><u>\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o ch\u01b0\u01a1ng tr\u00ecnh c\u00f3 kh\u1ea3 n\u0103ng kh\u1edfi x\u01b0\u1edbng m\u1ed9t n\u1ec1n v\u0103n h\u00f3a n\u01a1i m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 chia s\u1ebb c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t.<\/u><\/em> Trong \u0111\u00f3, v\u1ea5n \u0111\u1ec1 s\u1ebd \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft b\u1eb1ng c\u00e1ch l\u00e0m vi\u1ec7c c\u00f9ng nhau nh\u01b0 m\u1ed9t \u0111\u1ed9i nh\u00f3m.<\/p>\n<p style=\"text-align: justify\">Ch\u00fang t\u00f4i lu\u00f4n n\u00f3ng l\u00f2ng xem x\u00e9t k\u1ebf ho\u1ea1ch kinh doanh m\u1ed7i tu\u1ea7n \u0111\u1ec3 th\u1ed1ng k\u00ea, r\u00e0 so\u00e1t, kh\u1eafc ph\u1ee5c c\u00e1c \u0111i\u1ec3m y\u1ebfu t\u1eeb khi ch\u00fang t\u00f4i nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c r\u1eb1ng v\u1ea5n \u0111\u1ec1 l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu c\u1ee7a to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Ng\u1ea1c nhi\u00ean th\u1eadt! Nh\u1eefng nh\u00e0 qu\u1ea3n l\u00fd d\u1ef1 \u00e1n nh\u01b0 t\u00f4i c\u00f3 xu h\u01b0\u1edbng xem x\u00e9t c\u00e1c v\u1ea5n \u0111\u1ec1 m\u1ed9t c\u00e1ch r\u1ea5t ph\u00f2ng th\u1ee7. Tuy nhi\u00ean, g\u00f3c nh\u00ecn c\u1ee7a anh l\u1ea1i r\u1ea5t m\u1edbi m\u1ebb v\u00e0 mang t\u00ednh x\u00e2y d\u1ef1ng.<\/span><\/p>\n<p style=\"text-align: justify\"><em><u>V\u00ec t\u00f4i tin r\u1eb1ng \u0111\u00f3 l\u00e0 b\u1ea3n ch\u1ea5t n\u1ed9i dung c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 qu\u1ea3n l\u00fd d\u1ef1 \u00e1n. Th\u1eeba nh\u1eadn r\u1eb1ng s\u1ebd c\u00f3 nh\u1eefng th\u00e1ch th\u1ee9c v\u00e0 thay \u0111\u1ed5i &#8211; v\u00ec d\u1ef1 \u00e1n l\u00e0 v\u1ec1 s\u1ef1 \u0111\u1ed5i m\u1edbi &#8211; nh\u01b0ng\u00a0 ch\u00fang ta s\u1ebd\u00a0c\u00f9ng nhau gi\u1ea3i quy\u1ebft ch\u00fang.<\/u><\/em><\/p>\n<p style=\"text-align: justify\">B\u1ea1n th\u1ea5y \u0111\u1ea5y, cho d\u00f9 \u0111\u00f3 l\u00e0 m\u1ed9t d\u1ef1 \u00e1n ho\u1eb7c l\u00e0 kh\u1edfi s\u1ef1 kinh doanh, cho d\u00f9 \u0111\u00f3 l\u00e0 Boeing, cho d\u00f9 \u0111\u00f3 l\u00e0 Ford, cho d\u00f9 \u0111\u00f3 l\u00e0 cu\u1ed9c s\u1ed1ng c\u00e1 nh\u00e2n hay gia \u0111\u00ecnh c\u1ee7a b\u1ea1n. \u00dd t\u00f4i l\u00e0, <em><u>t\u1ea5t c\u1ea3 s\u1ebd c\u00f9ng nhau ti\u1ebfn tri\u1ec3n theo chi\u1ec1u h\u01b0\u1edbng t\u00edch c\u1ef1c h\u01a1n n\u1ebfu c\u00f3 s\u1ef1 \u0111\u1ed3ng \u00fd chia s\u1ebb c\u00e1c nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c h\u00e0nh<\/u><\/em>, c\u00f9ng nhau h\u01b0\u1edbng t\u1edbi t\u1ea7m nh\u00ecn chung \u0111\u00f3, x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c n\u00f3, l\u00ean k\u1ebf ho\u1ea1ch th\u1ef1c hi\u1ec7n kh\u00f4ng ng\u1eebng \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 v\u00e0 bi\u1ebfn KPI t\u1eeb \u0111\u1ecf th\u00e0nh v\u00e0ng v\u00e0 xanh, trong khi v\u1eabn gi\u1eef v\u1eefng t\u1ea5t c\u1ea3 c\u00e1c cam k\u1ebft ban \u0111\u1ea7u.<\/p>\n<p style=\"text-align: justify\"><strong>T\u00f4i r\u1ea5t \u0111\u1ed3ng thu\u1eadn v\u1edbi \u00fd t\u01b0\u1edfng anh v\u1eeba chia s\u1ebb. T\u00f4i ngh\u0129 \u00fd t\u01b0\u1edfng \u0111\u00f3 x\u1ee9ng \u0111\u00e1ng \u0111\u1ec3 bi\u00ean t\u1eadp th\u00e0nh m\u1ed9t cu\u1ed1n s\u00e1ch.\u00a0<\/strong>\u0110\u00e3 c\u00f3 r\u1ea5t nhi\u1ec1u b\u00e0i vi\u1ebft xoay quanh ch\u1ee7 \u0111\u1ec1 n\u00e0y, v\u00e0 anh c\u0169ng t\u1eebng c\u00f3 kinh nghi\u1ec7m ch\u1eafp b\u00fat bi\u00ean t\u1eadp cho m\u1ed9t s\u1ed1 t\u00e1c gi\u1ea3 nh\u1ea5t \u0111\u1ecbnh, v\u00e0 \u0111\u00f3 c\u0169ng l\u00e0 l\u00fd do t\u1ea1i sao t\u00f4i mu\u1ed1n h\u1ed7 tr\u1ee3 anh. Anh \u0111\u00e3 d\u00e0nh c\u1ea3 \u0111\u1eddi m\u00ecnh cho ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 qu\u1ea3n l\u00fd d\u1ef1 \u00e1n. T\u00f4i th\u1ef1c s\u1ef1 ngh\u0129 r\u1eb1ng \u0111\u00f3 l\u00e0 t\u01b0\u01a1ng lai c\u1ee7a kinh doanh v\u00ec qu\u1ea3n l\u00fd d\u1ef1 \u00e1n th\u1ef1c s\u1ef1 gi\u00fap ch\u00fang t\u00f4i ti\u1ebfn l\u00ean b\u1eb1ng c\u00e1ch t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 \u0111\u1eadm t\u00ednh gi\u00e1 tr\u1ecb.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n x\u00fac ti\u1ebfn ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u1edf Ford, m\u1ed9t doanh nghi\u1ec7p v\u1edbi n\u1ec1n v\u0103n h\u00f3a r\u1ea5t kh\u00e1c bi\u1ec7t?<\/span><\/p>\n<p style=\"text-align: justify\">\u0110\u00e2y l\u00e0 nh\u1eefng g\u00ec t\u00f4i \u0111\u00e3 l\u00e0m: th\u1ef1c hi\u1ec7n &#8220;<strong><em>Nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c h\u00e0nh l\u00e0m vi\u1ec7c c\u00f9ng nhau<\/em><\/strong>\u201d. V\u1edbi c\u00f9ng m\u1ed9t m\u1ea9u gi\u1ea5y m\u00e0 anh c\u00f3, \u0111\u00f3 l\u00e0 m\u1ea3nh gi\u1ea5y duy nh\u1ea5t t\u00f4i mang theo cho Ford khi <strong><em>Bill Ford<\/em><\/strong> g\u1ecdi v\u00e0 y\u00eau c\u1ea7u t\u00f4i tham gia.\u00a0T\u00f4i \u0111\u00e3 b\u1eaft \u0111\u1ea7u g\u1ea7y d\u1ef1ng t\u1eeb nh\u1eefng vi\u00ean g\u1ea1ch \u0111\u1ea7u ti\u00ean, t\u00f4i k\u1ebft n\u1ed1i t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ea7u m\u1ed1i, l\u1ef1a ch\u1ecdn c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o \u0111\u01a1n v\u1ecb kinh doanh t\u1eeb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi: Ch\u00e2u \u00c1 Th\u00e1i B\u00ecnh D\u01b0\u01a1ng, Ch\u00e2u \u00c2u, Hoa K\u1ef3, B\u1eafc v\u00e0 Nam M\u1ef9. V\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u xem x\u00e9t k\u1ebf ho\u1ea1ch kinh doanh \u0111\u1ec3 c\u00f9ng nhau x\u00e2y d\u1ef1ng m\u1ed9t t\u1ea7m nh\u00ecn h\u1ea5p d\u1eabn, t\u00e1i t\u1ea1o t\u1ea7m nh\u00ecn ban \u0111\u1ea7u c\u1ee7a <strong><em>Henry Ford<\/em><\/strong> v\u1ec1 vi\u1ec7c m\u1edf \u0111\u01b0\u1eddng cao t\u1ed1c cho t\u1ea5t c\u1ea3 nh\u00e2n lo\u1ea1i, t\u1ea1o ra nh\u1eefng chi\u1ebfc xe, xe t\u1ea3i t\u1ed1t nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi v\u00e0 cung c\u1ea5p ch\u00fang cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi.\u00a0Sau \u0111\u00f3, ch\u00fang t\u00f4i th\u1ed1ng nh\u1ea5t v\u1ec1 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c chung \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau. Ch\u00fang t\u00f4i t\u1eadp trung v\u00e0o th\u01b0\u01a1ng hi\u1ec7u Ford v\u00e0 lo\u1ea1i b\u1ecf t\u1ea5t c\u1ea3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c m\u00e0 ch\u00fang t\u00f4i c\u00f3. Ch\u00fang t\u00f4i \u0111\u1ed3ng \u00fd r\u1eb1ng ch\u00fang ta s\u1ebd c\u00f3 m\u1ed9t gia \u0111\u00ecnh ho\u00e0n ch\u1ec9nh c\u00e1c lo\u1ea1i xe, t\u1eeb Fiesta, Focus, Fusion, Taurus, Mustang, Escape, Edge, Flex, Ranger, F Series, E Series , Transit v\u00e0 Cargo. V\u00e0 b\u1ed9 xe \u0111\u00f3, gia \u0111\u00ecnh \u0111\u00f3, ph\u1ee5c v\u1ee5 t\u1ea5t c\u1ea3 c\u00e1c th\u1ecb tr\u01b0\u1eddng, xe h\u01a1i nh\u1ecf, v\u1eeba v\u00e0 l\u1edbn, ti\u1ec7n \u00edch v\u00e0 xe t\u1ea3i tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi.\u00a0Ch\u00fang t\u00f4i c\u0169ng \u0111\u1ed3ng \u00fd r\u1eb1ng m\u1ecdi ph\u01b0\u01a1ng ti\u1ec7n c\u1ee7a Ford, t\u1eeb khi t\u00f4i \u0111\u1ebfn \u0111\u00f3 l\u00e0m vi\u1ec7c, s\u1ebd <strong><em>l\u00e0 s\u1ea3n ph\u1ea9m t\u1ed1t nh\u1ea5t v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, hi\u1ec7u su\u1ea5t nhi\u00ean li\u1ec7u, an to\u00e0n, thi\u1ebft k\u1ebf th\u00f4ng minh, k\u1ebft n\u1ed1i v\u00e0 ch\u00fang t\u00f4i \u0111\u1ed3ng \u00fd ch\u00fang t\u00f4i s\u1ebd s\u1ea3n xu\u1ea5t theo y\u00eau c\u1ea7u th\u1ef1c t\u1ebf.<\/em><\/strong> Ch\u00fang t\u00f4i \u0111\u00e3 vay m\u1ed9t kho\u1ea3n vay \u201cc\u1ea3i thi\u1ec7n nh\u00e0 di\u1ec7n t\u00edch nh\u1ecf\u201d tr\u1ecb gi\u00e1 23,5 t\u1ef7 \u0111\u00f4 la \u0111\u1ec3 t\u00e0i tr\u1ee3 cho vi\u1ec7c t\u00e1i c\u1ea5u tr\u00fac, v\u00e0 c\u00f2n \u0111\u1ea7u t\u01b0 v\u00e0o t\u1ea5t c\u1ea3 c\u00e1c xe \u00f4 t\u00f4 v\u00e0 xe t\u1ea3i m\u1edbi.<\/p>\n<p style=\"text-align: justify\">V\u00e0 quan tr\u1ecdng nh\u1ea5t, ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ed3ng \u00fd r\u1eb1ng ch\u00fang t\u00f4i s\u1ebd h\u1ee3p t\u00e1c v\u1edbi nhau nh\u01b0 m\u1ed9t nh\u00f3m, t\u1ea5t c\u1ea3 Fords tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi s\u1ebd t\u1eadp h\u1ee3p xung quanh m\u1ed9t chi\u1ebfc Ford, nh\u01b0 m\u1ed9t nh\u00f3m chia s\u1ebb chung m\u1ed9t k\u1ebf ho\u1ea1ch \u0111\u1ec3 mang l\u1ea1i t\u0103ng tr\u01b0\u1edfng l\u1ee3i nhu\u1eadn.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Ph\u1ea3n \u1ee9ng c\u1ee7a \u0111\u1ed9i ng\u0169 qu\u1ea3n l\u00fd l\u00fac \u0111\u1ea7u l\u00e0 g\u00ec? H\u1ecd t\u1ecf th\u00e1i \u0111\u1ed9 g\u00ec v\u1edbi c\u00e1c nguy\u00ean t\u1eafc l\u00e3nh \u0111\u1ea1o c\u1ee7a b\u1ea1n?<\/span><\/p>\n<p style=\"text-align: justify\">R\u00f5 r\u00e0ng ch\u00fang t\u00f4i \u0111\u00e3 d\u00e0nh r\u1ea5t nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 n\u00f3i v\u1ec1 nh\u1eefng nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c h\u00e0nh n\u00e0y.<\/p>\n<p style=\"text-align: justify\">\u0110i\u1ec1u quan tr\u1ecdng nh\u1ea5t \u0111\u1ed1i v\u1edbi t\u00f4i l\u00e0 d\u00e0nh th\u1eddi gian \u0111\u1ec3 th\u1ef1c s\u1ef1 l\u0129nh h\u1ed9i, kh\u00f4ng ch\u1ec9 qu\u00e1 tr\u00ecnh qu\u1ea3n l\u00fd ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 d\u1ef1 \u00e1n m\u00e0 c\u00f2n c\u1ea3 nh\u1eefng h\u00e0nh vi m\u00e0 ch\u00fang ta mong \u0111\u1ee3i \u1edf nhau v\u00e0 c\u00e1ch ch\u00fang ta \u0111\u1ed1i x\u1eed v\u1edbi nhau kh\u00e1c. T\u00f4i nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c <strong>t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec b\u1ea1n ph\u1ea3i l\u00e0m l\u00e0 b\u1eaft \u0111\u1ea7u \u0111\u00e1nh gi\u00e1 k\u1ebf ho\u1ea1ch kinh doanh m\u1ed7i tu\u1ea7n, v\u1edbi s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec3 th\u1ec3 hi\u1ec7n m\u1ed9t ph\u1ea7n k\u1ebf ho\u1ea1ch, khoanh v\u00f9ng c\u00e1c tr\u1ea1ng th\u00e1i ti\u00eau c\u1ef1c ti\u1ec1m n\u0103ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn k\u1ebf ho\u1ea1ch v\u00e0 c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t.<\/strong><\/p>\n<p style=\"text-align: justify\">V\u00e0 sau \u0111\u00f3 h\u1ecd t\u00f4 m\u00e0u cho ch\u00fang. Nh\u01b0ng \u1edf Ford, h\u1ecd kh\u00f4ng bi\u1ebft \u0111i\u1ec1u \u0111\u00f3 c\u00f3 \u00fd ngh\u0129a g\u00ec. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n t\u00f4 m\u00e3 m\u00e0u \u0111\u1ecf, b\u1edfi v\u00ec trong v\u0103n h\u00f3a Ford, gi\u1ed1ng nh\u01b0 r\u1ea5t nhi\u1ec1u c\u00f4ng ty, b\u1ea1n kh\u00f4ng bao gi\u1edd \u0111em m\u1ed9t v\u1ea5n \u0111\u1ec1 \u0111\u1ec3 tr\u00ecnh b\u00e0y cho ng\u01b0\u1eddi gi\u00e1m s\u00e1t c\u1ee7a b\u1ea1n tr\u1eeb khi b\u1ea1n \u0111ang s\u1edf h\u1eefu m\u1ed9t gi\u1ea3i ph\u00e1p nh\u1ea5t \u0111\u1ecbnh. Nh\u01b0 Deming n\u00f3i, b\u1ea1n \u0111ang n\u1eafm gi\u1eef m\u1ed9t b\u00ed m\u1eadt v\u00e0 l\u1ea1i kh\u00f4ng c\u00f3 \u00fd t\u01b0\u1edfng nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra. Cu\u1ed1i c\u00f9ng, ch\u00fang t\u00f4i \u0111\u00e0nh gi\u1ea3m xu\u1ed1ng c\u00f2n kho\u1ea3ng 300 bi\u1ec3u \u0111\u1ed3, v\u1edbi 12 th\u00e0nh vi\u00ean nh\u00f3m, v\u00e0 n\u00f3 di\u1ec5n ra kh\u00e1 t\u1ed1t, ngo\u1ea1i tr\u1eeb t\u1ea5t c\u1ea3 c\u00e1c b\u1ea3ng \u0111\u1ec1u c\u00f3 m\u00e0u xanh l\u00e1 c\u00e2y!<\/p>\n<p style=\"text-align: justify\">M\u1ecdi ng\u01b0\u1eddi bi\u1ebft, t\u00f4i bi\u1ebft, b\u1edfi v\u00ec ch\u00fang t\u00f4i \u0111\u00e3 chia s\u1ebb th\u00f4ng tin r\u1eb1ng ch\u00fang t\u00f4i s\u1ebd m\u1ea5t 17 t\u1ef7 \u0111\u00f4 la l\u1ee3i nhu\u1eadn m\u1ed9t n\u0103m. T\u00f4i nh\u1ea5n m\u1ea1nh l\u1ea1i r\u1eb1ng t\u00f4i bi\u1ebft. V\u00ec v\u1eady, t\u00f4i \u0111\u00e3 d\u1eebng cu\u1ed9c h\u1ecdp m\u1ed9t l\u1ea7n v\u00e0 n\u00f3i, <strong><em>c\u00e1c b\u1ea1n, ch\u00fang ta s\u1ebd m\u1ea5t 17 t\u1ef7 \u0111\u00f4 la, c\u00f3 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec trong ph\u1ea1m vi tr\u00e1ch nhi\u1ec7m c\u1ee7a b\u1ea1n m\u00e0 l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c ki\u1ec3m so\u00e1t, v\u00e0 c\u00f3 xu h\u01b0\u1edbng tr\u1edf th\u00e0nh m\u1ed9t v\u1ea5n \u0111\u1ec1 ti\u1ec1m n\u0103ng kh\u00f4ng?<\/em><\/strong> T\u1ea5t nhi\u00ean, c\u00e1c \u00e1nh m\u1eaft \u0111\u1ec1u n\u00e9 tr\u00e1nh \u00e1nh nh\u00ecn cu\u1ea3 t\u00f4i v\u00e0 c\u00f9ng h\u01b0\u1edbng xu\u1ed1ng s\u00e0n nh\u00e0. M\u1ed9t v\u00e0i tu\u1ea7n sau \u0111\u00f3, m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ee7a ch\u00e2u M\u1ef9 \u0111\u00e3 c\u00f3 m\u1ed9t v\u1ea5n \u0111\u1ec1 v\u1edbi m\u1ed9t thi\u1ebft b\u1ecb truy\u1ec1n \u0111\u1ed9ng tr\u00ean c\u1eeda thang m\u00e1y c\u1ee7a Edge m\u1edbi \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u01b0a ra th\u1ecb tr\u01b0\u1eddng t\u1ea1i Oakville, Canada.<\/p>\n<p style=\"text-align: justify\">Anh ta ng\u1eebng s\u1ea3n xu\u1ea5t, nh\u01b0 ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ed3ng \u00fd. Ch\u1ec9 giao \u0111i nh\u1eefng s\u1ea3n ph\u1ea9m v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t nh\u1ea5t, v\u00e0 sau \u0111\u00f3 anh ta \u0111\u00e3 chuy\u1ec3n m\u00e0u tr\u00ean bi\u1ec3u \u0111\u1ed3 kh\u1edfi \u0111\u1ed9ng KPI th\u00e0nh m\u00e0u \u0111\u1ecf. M\u00e0u \u0111\u1ecf cho t\u00e1c \u0111\u1ed9ng t\u00e0i ch\u00ednh, cho ch\u1ee9c n\u0103ng, v\u00e0 cho ph\u00f9 h\u1ee3p v\u1edbi l\u1ecbch tr\u00ecnh, \u0111\u1ecf, \u0111\u1ecf, \u0111\u1ecf. Ng\u00e0y h\u00f4m sau,trong l\u00fac \u0111\u00e1nh gi\u00e1 k\u1ebf ho\u1ea1ch kinh doanh, m\u1ecdi ng\u01b0\u1eddi \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i tr\u00ean to\u00e0n th\u1ebf gi\u1edbi v\u00e0 l\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng m\u00e0u \u0111\u1ecf n\u00e0y. Kh\u00f4ng kh\u00ed l\u00fac \u0111\u00f3 nh\u01b0 b\u1ecb t\u1eafc ngh\u1ebdn trong ph\u00f2ng. <strong><em>V\u1eady n\u00ean, Mark n\u00f3i r\u1eb1ng anh ta c\u00f3 v\u1ea5n \u0111\u1ec1 n\u00e0y, anh ta ch\u01b0a c\u00f3 gi\u1ea3i ph\u00e1p, nh\u01b0ng anh ta v\u00e0 \u0111\u1ed3ng \u0111\u1ed9i \u0111ang nghi\u00ean c\u1ee9u n\u00f3.<\/em><\/strong>\u00a0Th\u1ebf l\u00e0 t\u00f4i b\u1eaft \u0111\u1ea7u v\u1ed7 tay, v\u00e0 m\u1ecdi ng\u01b0\u1eddi trong c\u0103n ph\u00f2ng bi\u1ebft \u0111\u00f3 l\u00e0 d\u1ea5u hi\u1ec7u cho th\u1ea5y hai c\u00e1nh c\u1eeda ph\u00eda sau t\u00f4i s\u1ebd m\u1edf ra, hai con ng\u01b0\u1eddi to l\u1edbn s\u1ebd \u0111i v\u00e0o v\u00e0 m\u1eddi anh ta ra kh\u1ecfi cu\u1ed9c h\u1ecdp v\u00ec anh ta c\u00f3 KPI \u0111\u1ecf. T\u00f4i n\u00f3i, Mark, \u0111\u00f3 l\u00e0 t\u1ea7m nh\u00ecn tuy\u1ec7t v\u1eddi, <strong><em><u>ch\u00fang ta c\u00f3 th\u1ec3 l\u00e0m g\u00ec \u0111\u1ec3 gi\u00fap anh ngay l\u1eadp t\u1ee9c?<\/u><\/em><\/strong> <strong><em>Derek Cusack, ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o k\u1ef9 thu\u1eadt \u0111\u00e3 n\u00f3i, kh\u00f4ng, t\u00f4i \u0111\u00e3 th\u1ea5y v\u1ea5n \u0111\u1ec1 \u0111\u00f3 v\u00e0 t\u00f4i s\u1ebd l\u1ea5y d\u1eef li\u1ec7u \u0111\u00f3 cho anh ngay l\u1eadp t\u1ee9c.<\/em><\/strong>\u00a0<strong><em>C\u00f9ng m\u1ed9t b\u00ecnh lu\u1eadn t\u1eeb Bennie Fowler, ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u ch\u1ea5t l\u01b0\u1ee3ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, v\u00e0 sau \u0111\u00f3 Joe Hinrichs, ng\u01b0\u1eddi s\u1ea3n xu\u1ea5t h\u00e0ng \u0111\u1ea7u cho bi\u1ebft, b\u1ea1n bi\u1ebft \u0111\u1ea5y, b\u1ea1n s\u1ebd c\u1ea7n m\u1ed9t s\u1ed1 k\u1ef9 s\u01b0 s\u1ea3n xu\u1ea5t \u1edf Oakville \u0111\u1ec3 thay \u0111\u1ed5i c\u00e1c b\u1ed9 ph\u1eadn v\u00e0 l\u00e0m cho n\u00f3 ho\u1ea1t \u0111\u1ed9ng tr\u1edf l\u1ea1i. T\u00f4i s\u1ebd x\u00e1c \u0111\u1ecbnh v\u00e0 \u0111\u01b0a h\u1ecd \u0111\u1ebfn Oakville ngay l\u1eadp t\u1ee9c.\u00a0<\/em><\/strong>\u0110i\u1ec1u \u0111\u00f3 m\u1ea5t t\u00e1m ho\u1eb7c ch\u00edn gi\u00e2y, v\u00e0 ti\u1ebfp t\u1ee5c v\u1edbi KPIS ti\u1ebfp theo: bi\u1ec3u \u0111\u1ed3 xanh l\u00e1 c\u00e2y, xanh l\u00e1 c\u00e2y, xanh l\u00e1 c\u00e2y, tu\u1ea7n t\u1edbi, t\u1ea5t c\u1ea3 \u0111\u1ec1u xanh m\u1ed9t l\u1ea7n n\u1eefa ngo\u1ea1i tr\u1eeb m\u1ed9t bi\u1ec3u \u0111\u1ed3 m\u00e0u \u0111\u1ecf c\u1ee7a anh ta. M\u1ed9t v\u00e0i tu\u1ea7n sau n\u00f3 chuy\u1ec3n th\u00e0nh m\u00e0u v\u00e0ng, h\u1ecd \u0111\u00e3 c\u00f3 m\u1ed9t gi\u1ea3i ph\u00e1p, m\u1ed9t v\u00e0i tu\u1ea7n sau n\u00f3 chuy\u1ec3n sang m\u00e0u xanh l\u00e1 c\u00e2y, sau \u0111\u00f3 t\u1ea5t c\u1ea3 c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n b\u1eaft \u0111\u1ea7u ch\u1ea1y kh\u1eafp th\u1ebf gi\u1edbi.<\/p>\n<p style=\"text-align: justify\">\u0110o\u00e1n m\u00e0u KPI c\u1ee7a 300 bi\u1ec3u \u0111\u1ed3 tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o tu\u1ea7n sau? Kh\u00f4ng ph\u1ea3i t\u1ea5t c\u1ea3 \u0111\u1ec1u m\u00e0u \u0111\u1ecf, b\u1edfi v\u00ec lu\u00f4n c\u00f3 r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u t\u00edch c\u1ef1c di\u1ec5n ra, nh\u01b0 b\u1ea1n \u0111\u00e3 bi\u1ebft, trong qu\u1ea3n l\u00fd ch\u01b0\u01a1ng tr\u00ecnh. Nh\u01b0ng m\u1ecdi th\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 c\u1ea7u v\u1ed3ng, v\u00e0 ngay t\u1ea1i \u0111\u00f3, h\u1ecd bi\u1ebft, v\u00e0 t\u00f4i bi\u1ebft, <strong><em>r\u1eb1ng ch\u00fang t\u00f4i s\u1ebd tin t\u01b0\u1edfng qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c c\u00f9ng nhau, v\u1edbi nh\u1eefng nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c ti\u1ec5n n\u00e0y, v\u00e0 ch\u00fang t\u00f4i s\u1ebd x\u1eed l\u00fd c\u00e1c v\u1ea5n \u0111\u1ec1 nh\u01b0 nh\u1eefng vi\u00ean ng\u1ecdc qu\u00fd,<\/em><\/strong> v\u00e0 l\u00e0m vi\u1ec7c c\u00f9ng nhau \u0111\u1ec3 bi\u1ebfn KPI \u0111\u1ecf th\u00e0nh v\u00e0ng th\u00e0nh xanh. Ch\u00fang t\u00f4i \u0111ang tr\u00ean con \u0111\u01b0\u1eddng tri\u1ec3n khai nh\u1eefng m\u1ee5c ti\u00eau \u0111\u00f3.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Wow. N\u00f3 gi\u1ed1ng nh\u01b0 \u0111i\u1ec3m b\u00f9ng ph\u00e1t khi \u0111i\u1ec1u n\u00e0y x\u1ea3y ra, ph\u1ea3i kh\u00f4ng?<\/span><\/p>\n<p style=\"text-align: justify\">Ch\u00ednh x\u00e1c. K\u1ec3 c\u1ea3 ch\u00fang t\u00f4i c\u00f3 \u0111\u1ed1i m\u1eb7t v\u1edbi s\u00f3ng th\u1ea7n \u1edf Ch\u00e2u \u00c1 Th\u00e1i B\u00ecnh D\u01b0\u01a1ng, l\u00e0m ng\u1eadp n\u01b0\u1edbc ph\u00e2n n\u1eeda nh\u00e0 m\u00e1y s\u1ea3n xu\u1ea5t, ho\u1eb7c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh ch\u00ednh kinh doanh thua l\u1ed7 d\u1eabn \u0111\u1ebfn ph\u00e1 s\u1ea3n, GM v\u00e0 Chrysler, hay kh\u1ee7ng ho\u1ea3ng t\u00e0i ch\u00ednh t\u1ed3i t\u1ec7 nh\u1ea5t m\u00e0 ch\u00fang t\u00f4i t\u1eebng c\u00f3 \u1edf Hoa K\u1ef3 k\u1ec3 t\u1eeb cu\u1ed9c suy tho\u00e1i\u2026 T\u1ea5t c\u1ea3 s\u1ebd \u1ed5n, n\u1ebfu bi\u1ebft r\u1eb1ng ch\u00fang ta v\u1eabn ti\u1ebfp t\u1ee5c l\u00e0m vi\u1ec7c c\u00f9ng nhau v\u00e0 g\u1eb7p g\u1ee1 m\u1ed7i tu\u1ea7n v\u00e0 chia s\u1ebb k\u1ebf ho\u1ea1ch, c\u1eadp nh\u1eadt t\u00ecnh tr\u1ea1ng v\u00e0 nh\u1eefng \u0111i\u1ec3m c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t, th\u00ec cu\u1ed1i c\u00f9ng, ch\u00fang ta s\u1ebd \u1ed5n th\u00f4i!\u00a0<strong><em>Ch\u00fang t\u00f4i l\u00e0 nh\u1eefng ng\u01b0\u1eddi duy nh\u1ea5t kh\u00f4ng y\u00eau c\u1ea7u ho\u1eb7c chi\u1ebfm d\u1ee5ng ti\u1ec1n thu\u1ebf qu\u00fd b\u00e1u trong cu\u1ed9c kh\u1ee7ng ho\u1ea3ng t\u00e0i ch\u00ednh t\u1ed3i t\u1ec7 nh\u1ea5t m\u00e0 \u0111\u1ea5t n\u01b0\u1edbc ta t\u1eebng \u0111\u1ed1i di\u1ec7n.<\/em>\u00a0T\u00f4i th\u00edch nh\u1eefng cu\u1ed9c h\u1ecdp h\u00e0ng tu\u1ea7n, n\u01a1i t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi c\u00f9ng c\u00f3 m\u1eb7t, l\u1eafng nghe v\u1ea5n \u0111\u1ec1 v\u00e0 ph\u00e1t bi\u1ec3u \u00fd ki\u1ebfn. <\/strong><\/p>\n<p style=\"text-align: justify\"><strong>T\u00f4i nghe Steve Jobs n\u00f3i anh \u1ea5y c\u0169ng l\u00e0m \u0111i\u1ec1u \u0111\u00f3 \u1edf Apple. N\u00f3 gi\u1ed1ng nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n \u0111\u1ec3 k\u1ebft n\u1ed1i m\u1ecdi ng\u01b0\u1eddi, minh b\u1ea1ch r\u00f5 r\u00e0ng v\u00e0 c\u00f3 gi\u00e1 tr\u1ecb l\u01b0u l\u1ea1i. Kh\u00f4ng ph\u1ea3i l\u00e0 h\u00e0ng tr\u0103m cu\u1ed9c h\u1ecdp, m\u00e0 ch\u1ec9 l\u00e0 m\u1ed9t cu\u1ed9c h\u1ecdp c\u1ef1c k\u1ef3 ch\u1ea5t l\u01b0\u1ee3ng.\u00a0<\/strong><\/p>\n<p style=\"text-align: justify\">\u0110\u00f3 th\u1ef1c s\u1ef1 l\u00e0 m\u1ed9t \u0111i\u1ec3m nh\u1ea5n \u0111\u00e1ng l\u01b0u \u00fd, v\u00ec n\u00f3 kh\u00f4ng d\u00e0nh \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 xem x\u00e9t k\u1ebf ho\u1ea1ch kinh doanh. M\u1ee5c \u0111\u00edch c\u1ee7a cu\u1ed9c h\u1ecdp l\u00e0 \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi s\u1ebd chia s\u1ebb s\u1ef1 \u0111\u00f3ng g\u00f3p, k\u1ebft h\u1ee3p k\u1ebf ho\u1ea1ch c\u1ee7a h\u1ecd v\u00e0o k\u1ebf ho\u1ea1ch t\u1ed5ng th\u1ec3, v\u00e0 r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u nh\u1eadn bi\u1ebft c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t.\u00a0Sau \u0111\u00f3, ch\u00fang t\u00f4i c\u00f3 b\u1ed1n cu\u1ed9c h\u1ecdp kh\u00e1c s\u1ebd di\u1ec5n ra m\u1ed9t tu\u1ea7n m\u1ed9t l\u1ea7n \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t, n\u01a1i ch\u00fang t\u00f4i nh\u1eadn \u0111\u1ecbnh v\u1ea5n \u0111\u1ec1, \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh v\u00e0 \u0111\u00e1nh gi\u00e1 k\u1ebf ho\u1ea1ch kinh doanh.\u00a0T\u00f4i kh\u00f4ng bi\u1ebft nhi\u1ec1u ng\u01b0\u1eddi quanh t\u00f4i c\u00f3 th\u00f3i quen l\u00e0m \u0111i\u1ec1u \u0111\u00f3 ho\u1eb7c \u0111\u00e1nh gi\u00e1 cao s\u1ee9c m\u1ea1nh c\u1ee7a \u0111i\u1ec1u \u0111\u00f3 (cu\u1ed9c h\u1ecdp) kh\u00f4ng, nh\u01b0ng n\u1ebfu b\u1ea1n mu\u1ed1n tri\u1ec3n khai, h\u00e3y th\u1ef1c hi\u1ec7n khi c\u00f3 t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi trong nh\u00f3m, v\u00e0 th\u01b0\u1eddng n\u00f3 ch\u1ec9 m\u1ea5t hai gi\u1edd \u0111\u1ed3ng h\u1ed3 th\u00f4i. \u00a0V\u00e0 ch\u00fang t\u00f4i th\u1ef1c s\u1ef1 m\u1eddi kh\u00e1ch. Ch\u00fang t\u00f4i m\u1eddi kh\u00e1ch ng\u1ed3i quanh ph\u00f2ng, n\u01a1i ch\u00fang t\u00f4i \u0111ang ng\u1ed3i, v\u00e0 trong t\u1ea5t c\u1ea3 c\u00e1c ph\u00f2ng h\u1ed9i ngh\u1ecb tr\u00ean to\u00e0n th\u1ebf gi\u1edbi n\u01a1i m\u1ecdi ng\u01b0\u1eddi \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i v\u00e0o, \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y. H\u1ecd c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y m\u1ed9t ph\u1ea7n c\u1ee7a n\u00f3, v\u00e0 sau \u0111\u00f3 h\u1ecd c\u00f3 th\u1ec3 gi\u00fap thay \u0111\u1ed5i l\u0129nh v\u1ef1c c\u1ea7n ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t trong to\u00e0n b\u1ed9 t\u1ed5 ch\u1ee9c.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">T\u00f4i c\u1ea3m th\u1ea5y h\u00e0o h\u1ee9ng v\u1edbi nh\u1eefng g\u00ec b\u1ea1n n\u00f3i Alan, b\u1edfi v\u00ec ch\u1ec9 khi l\u00e3nh \u0111\u1ea1o minh b\u1ea1ch, b\u1ea1n m\u1edbi l\u00e0m cho doanh nghi\u1ec7p minh b\u1ea1ch. Th\u00f4ng th\u01b0\u1eddng, c\u00f3 r\u1ea5t nhi\u1ec1u b\u00ed m\u1eadt, ch\u01b0\u01a1ng tr\u00ecnh ngh\u1ecb s\u1ef1 \u1ea9n, ch\u00ednh tr\u1ecb, tuy nhi\u00ean, b\u1ea1n c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn ho\u00e0n to\u00e0n kh\u00e1c. T\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng \u0111\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a c\u00e1ch b\u1ea1n ti\u1ebfp c\u1eadn v\u1edbi to\u00e0n b\u1ed9 c\u00f4ng ty, v\u00e0 t\u1ea1i sao m\u1ecdi ng\u01b0\u1eddi \u1edf Ford y\u00eau b\u1ea1n, nh\u1eefng ng\u01b0\u1eddi \u1edf Boeing y\u00eau b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify\">\u0110\u00fang v\u1eady, m\u1ecdi th\u1ee9 \u0111\u1ec1u quay tr\u1edf l\u1ea1i nguy\u00ean t\u1eafc \u0111\u1ea7u ti\u00ean v\u1ec1 nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c h\u00e0nh l\u00e0m vi\u1ec7c c\u00f9ng nhau, con ng\u01b0\u1eddi lu\u00f4n l\u00e0 nh\u00e2n t\u1ed1 d\u1eabn \u0111\u1ea7u, v\u00e0 \u0111\u00f3 c\u0169ng l\u00e0 m\u1eadt m\u00e3 \u0111\u1ec3 y\u00eau th\u01b0\u01a1ng h\u1ecd.\u00a0H\u1ecd l\u00e0 nh\u1eefng con ng\u01b0\u1eddi v\u1edbi t\u00e0i n\u0103ng th\u1ef1c s\u1ef1, <strong><em><u>h\u1ecd mu\u1ed1n \u0111\u00f3ng g\u00f3p \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u00e1nh \u0111\u01b0\u1eddng, kh\u00f4ng ch\u1ec9 \u0111\u1ec3 ki\u1ebfm ti\u1ec1n<\/u><\/em><\/strong>, v\u00e0 h\u1ecd mu\u1ed1n \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao v\u00ec c\u00f4ng vi\u1ec7c tuy\u1ec7t v\u1eddi h\u1ecd l\u00e0m, v\u00e0 h\u1ecd th\u1ef1c s\u1ef1 mu\u1ed1n bi\u1ebft k\u1ebf ho\u1ea1ch l\u00e0 g\u00ec, ch\u00fang ta l\u00ean k\u1ebf ho\u1ea1ch nh\u01b0 th\u1ebf n\u00e0o, ch\u00fang ta c\u00f3 th\u1ec3 l\u00e0m g\u00ec \u0111\u1ec3 gi\u00fap nhau \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1ea7m nh\u00ecn h\u1ea5p d\u1eabn n\u00e0y. T\u00f4i ngh\u0129 t\u1ea1o ra \u0111\u01b0\u1ee3c m\u00f4i tr\u01b0\u1eddng h\u1ea5p d\u1eabn nh\u01b0 v\u1eady ch\u00ednh l\u00e0 \u0111i\u1ec1u qu\u00fd nh\u1ea5t m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o ho\u1eb7c m\u1ed9t nh\u00f3m l\u00e3nh \u0111\u1ea1o nh\u1ea5t \u0111\u1ecbnh.<\/p>\n<p style=\"text-align: justify\"><strong><em><u>Kh\u00f4ng ch\u1ec9 kh\u00f4n ngoan m\u00e0 c\u00f2n r\u1ea5t l\u00e0nh m\u1ea1nh, b\u1edfi v\u00ec t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh tr\u1ecb bi\u1ebfn m\u1ea5t, m\u1ecdi lo l\u1eafng c\u1ee7a m\u1ecdi ng\u01b0\u1eddi s\u1ebd gi\u1ea3m xu\u1ed1ng, b\u1edfi v\u00ec b\u00e2y gi\u1edd anh \u0111ang chia s\u1ebb c\u00e1c v\u1ea5n \u0111\u1ec1 m\u1ed9t c\u00e1ch t\u00edch c\u1ef1c \u0111\u1ec3 t\u1ea1o d\u1ef1ng m\u1ed9t t\u1ea7m nh\u00ecn th\u00fa v\u1ecb h\u01a1n.<\/u><\/em><\/strong><\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, t\u00f4i ho\u00e0n to\u00e0n b\u1ecb thu h\u00fat v\u00e0 c\u00f3 th\u1ec3 d\u00e0nh h\u00e0ng gi\u1edd n\u00f3i chuy\u1ec7n v\u1edbi anh nh\u01b0ng \u0111\u00e2y s\u1ebd l\u00e0 c\u00e2u h\u1ecfi cu\u1ed1i c\u00f9ng \u0111\u1ec3 k\u1ebft th\u00fac bu\u1ed5i n\u00f3i chuy\u1ec7n s\u00e2u s\u1eafc n\u00e0y. Anh s\u1ebd gi\u1edbi thi\u1ec7u g\u00ec v\u1edbi nh\u1eefng ng\u01b0\u1eddi qu\u1ea3n l\u00fd d\u1ef1 \u00e1n ho\u1eb7c k\u1ef9 s\u01b0 \u0111ang th\u1ef1c hi\u1ec7n d\u1ef1 \u00e1n. H\u1ecd c\u1ea7n nh\u1eefng k\u1ef9 n\u0103ng g\u00ec \u0111\u1ec3 ph\u00e1t tri\u1ec3n con \u0111\u01b0\u1eddng s\u1ef1 nghi\u1ec7p nh\u01b0 c\u00e1ch anh \u0111\u00e3 l\u00e0m, \u0111\u1ec3 h\u1ecd v\u01b0\u01a1n m\u00ecnh tr\u1edf th\u00e0nh nh\u00e0 l\u00e3nh \u0111\u1ea1o g\u01b0\u01a1ng m\u1eabu trong t\u01b0\u01a1ng lai.<\/span><\/p>\n<p style=\"text-align: justify\">T\u00f4i ngh\u0129 m\u1ed7i ng\u01b0\u1eddi n\u00ean tr\u00e2n tr\u1ecdng gi\u00e1 tr\u1ecb c\u1ee7a vi\u1ec7c h\u1ecdc t\u1eadp su\u1ed1t \u0111\u1eddi \u0111\u1ed1i v\u1edbi s\u1ef1 tr\u01b0\u1edfng th\u00e0nh c\u1ee7a ch\u00fang ta. \u00a0Ch\u00fang t\u00f4i th\u01b0\u1eddng ch\u1ecdn m\u1ed9t con \u0111\u01b0\u1eddng k\u1ef9 thu\u1eadt ho\u1eb7c m\u1ed9t l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 k\u1ef9 thu\u1eadt, n\u00f3 c\u00f3 th\u1ec3 l\u00e0 s\u1ea3n xu\u1ea5t, t\u00e0i ch\u00ednh, ph\u00e1p l\u00fd, truy\u1ec1n th\u00f4ng. Sau \u0111\u00f3, theo th\u1eddi gian, s\u1ebd c\u00f3 c\u01a1 h\u1ed9i cho ta \u0111\u1ec3 d\u1eabn d\u1eaft nhi\u1ec1u ph\u00f2ng ban kh\u00e1c nhau. L\u1eddi khuy\u00ean \u0111\u1ea7u ti\u00ean c\u1ee7a t\u00f4i l\u00e0 <strong><em><u>h\u00e3y ph\u00e1t huy n\u0103ng l\u1ef1c cao nh\u1ea5t m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 trong l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n, v\u00e0 sau \u0111\u00f3 ti\u1ebfp t\u1ee5c t\u00ecm hi\u1ec3u v\u1ec1 l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p v\u1edbi to\u00e0n b\u1ed9 doanh nghi\u1ec7p nh\u01b0 th\u1ebf n\u00e0o.<\/u><\/em><\/strong>\u00a0B\u1edfi th\u1ef1c s\u1ef1 nh\u1eefng ng\u01b0\u1eddi \u0111\u00f3 l\u00e0 nh\u1eefng con ng\u01b0\u1eddi t\u00e0i n\u0103ng, v\u1edbi nh\u1eefng n\u1ec1n t\u1ea3ng \u0111a d\u1ea1ng v\u00e0 s\u1ee1 h\u1eefu gi\u00e1 tr\u1ecb c\u1ed1ng hi\u1ebfn. H\u00e3y tr\u1edf th\u00e0nh phi\u00ean b\u1ea3n t\u1ed1t nh\u1ea5t c\u1ee7a ch\u00ednh m\u00ecnh. H\u00e3y gi\u1eef th\u00e1i \u0111\u1ed9 h\u1ecdc h\u1ecfi li\u00ean t\u1ee5c, duy tr\u00ec \u0111\u1ec1u \u0111\u1eb7n v\u00e0 ti\u1ebfn b\u1ed9 m\u1ed7i ng\u00e0y. <strong><em><u>Sau \u0111\u00f3, t\u00ecm ki\u1ebfm c\u00e1c c\u01a1 h\u1ed9i \u0111\u1ec3 t\u00edch h\u1ee3p c\u00e1c l\u0129nh v\u1ef1c \u0111\u00f3 v\u00e0o c\u00f4ng t\u00e1c gi\u00e1m s\u00e1t, qu\u1ea3n l\u00fd <\/u><\/em><\/strong>v\u00e0 h\u00e3y \u0111\u00e1nh gi\u00e1 cao c\u00e1c ch\u1ee9c n\u0103ng ho\u1ea1t \u0111\u1ed9ng c\u00f9ng nhau \u0111\u1ec3 t\u1ea1o ra m\u1ed9t k\u1ebft qu\u1ea3 chung kh\u1ea3 quan h\u01a1n.\u00a0Ti\u1ebfp theo, h\u00e3y c\u1ed1 g\u1eafng h\u00f2a h\u1ee3p v\u1edbi nh\u1eefng g\u00ec ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o l\u00e0m. <strong><em><u>C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o kh\u00f4ng ph\u1ea3i l\u00e0 chuy\u00ean gia trong b\u1ea5t k\u1ef3 m\u1ed9t l\u0129nh v\u1ef1c n\u00e0o.<\/u><\/em><\/strong> Nh\u00e0 l\u00e3nh \u0111\u1ea1o gi\u1edd \u0111\u00e2y s\u1ebd h\u01b0\u1edbng s\u1ef1 ch\u00fa \u00fd c\u1ee7a h\u1ecd \u0111\u1ebfn nh\u1eefng g\u00ec ch\u00fang ta n\u00f3i, t\u1ea7m nh\u00ecn h\u1ea5p d\u1eabn l\u00e0 g\u00ec, chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec, k\u1ebf ho\u1ea1ch th\u1ef1c hi\u1ec7n kh\u00f4ng ng\u1eebng c\u1ee7a ch\u00fang ta l\u00e0 g\u00ec, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n xem x\u00e9t, r\u00e0 so\u00e1t l\u1ea1i k\u1ebf ho\u1ea1ch kinh doanh. <strong><em><u>\u00cdt nh\u1ea5t, trong m\u1ed9t cu\u1ed9c h\u1ecdp, khi \u0111\u00e1nh gi\u00e1 k\u1ebf ho\u1ea1ch kinh doanh, t\u00f4i s\u1ebd t\u1ea1o m\u1ecdi \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi \u0111ang l\u1eafng nghe, ch\u00fa \u00fd v\u00e0 theo d\u00f5i c\u00e1c h\u00e0nh vi.<\/u><\/em><\/strong><\/p>\n<p style=\"text-align: justify\">Ch\u00fang t\u00f4i \u0111ang gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 trong kh\u00f4ng gian m\u1edf, ch\u00fang t\u00f4i s\u1ebd \u0111\u01b0a ch\u00fang v\u00e0o l\u1ecbch tr\u00ecnh \u0111\u1eb7c bi\u1ec7t c\u1ea7n ch\u00fa \u00fd. \u0110\u00f3 l\u00e0 k\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o quan tr\u1ecdng m\u00e0 m\u1ecdi ng\u01b0\u1eddi trong ch\u00fang ta \u0111\u1ec1u c\u00f3 th\u1ec3 h\u1ecdc m\u00e0 l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c gi\u1ea3ng d\u1ea1y r\u1ed9ng r\u00e3i. V\u00ec v\u1eady, b\u1ea1n n\u00ean k\u1ebft h\u1ee3p \u0111i\u1ec1u \u0111\u00f3 v\u1edbi c\u00e1c k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd d\u1ef1 \u00e1n v\u00e0 ch\u01b0\u01a1ng tr\u00ecnh c\u01a1 b\u1ea3n, v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng n\u00f3, cho d\u00f9 \u0111\u00f3 l\u00e0 m\u1ed9t d\u1ef1 \u00e1n hay m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh, m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c CEO ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 c\u00e1c qu\u1ed1c gia l\u00e0m vi\u1ec7c c\u00f9ng nhau, nh\u1eefng nguy\u00ean t\u1eafc v\u00e0 th\u1ef1c h\u00e0nh khi k\u1ebft h\u1ee3p c\u00f9ng nhau s\u1ebd h\u01b0\u1edbng \u0111\u1ebfn m\u1ed9t t\u01b0\u01a1ng lai t\u00edch c\u1ef1c h\u01a1n.\u00a0\u0110\u00f3 l\u00e0 nh\u1eefng \u0111i\u1ec1u m\u00e0 t\u00f4i mu\u1ed1n nh\u1ea5n m\u1ea1nh n\u1ebfu b\u1ea1n th\u00edch l\u00e0m lo\u1ea1i c\u00f4ng vi\u1ec7c n\u00e0y v\u00e0 n\u00f3 th\u1ef1c s\u1ef1 th\u00fa v\u1ecb, nh\u01b0 b\u1ea1n \u0111\u00e3 bi\u1ebft \u0111\u1ea5y.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">Alan, t\u00f4i th\u1ea5y v\u00e0o nh\u1eefng n\u0103m 1990 v\u00e0 2000, m\u1ecdi ng\u01b0\u1eddi \u0111\u00e3 n\u00f3i v\u1ec1 Jack Welch, t\u1ea1i GE. Nh\u1eefng g\u00ec t\u00f4i th\u1ea5y l\u00e0 l\u00e3nh \u0111\u1ea1o ng\u00e0y nay, CEO c\u1ee7a ng\u00e0y h\u00f4m nay, v\u00e0 h\u00ecnh dung c\u1ee7a h\u1ecd r\u1ea5t gi\u1ed1ng nh\u01b0 anh. Phong c\u00e1ch v\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a anh l\u00e0 t\u01b0\u01a1ng lai. \u0110\u01b0a con ng\u01b0\u1eddi l\u00ean \u0111\u1ea7u v\u00e0 th\u00fac \u0111\u1ea9y h\u1ecd \u0111i c\u00f9ng nhau m\u1ed9t c\u00e1ch minh b\u1ea1ch \u0111\u1ec3 t\u1ea1o ra m\u1ed9t n\u1ec1n v\u0103n h\u00f3a c\u1ea1nh tranh nh\u01b0ng v\u1eabn duy tr\u00ec t\u00ednh l\u00e0nh m\u1ea1nh, t\u1eadp trung v\u00e0o tri\u1ec3n khai th\u1ef1c hi\u1ec7n. <u>Anh th\u1eadt s\u1ef1 n\u00ean \u0111\u01b0\u1ee3c coi l\u00e0 Jack Welch c\u1ee7a th\u1eddi \u0111\u1ea1i ch\u00fang ta.<\/u><\/span><\/p>\n<p style=\"text-align: justify\">C\u1ea3m \u01a1n, Antonio, th\u1eadt tuy\u1ec7t v\u1eddi khi nghe anh n\u00f3i nh\u01b0 v\u1eady. C\u00f3 v\u00e0i \u0111i\u1ec1u t\u00f4i h\u1ecdc \u0111\u01b0\u1ee3c t\u1eeb m\u1eb9 t\u00f4i, m\u1ed9t l\u00e0 m\u1ee5c \u0111\u00edch c\u1ee7a cu\u1ed9c s\u1ed1ng. B\u00e0 t\u1eebng n\u00f3i v\u1edbi t\u00f4i m\u1ed7i ng\u00e0y, h\u00e3y nh\u1edb r\u1eb1ng m\u1ee5c \u0111\u00edch c\u1ee7a cu\u1ed9c s\u1ed1ng l\u00e0 y\u00eau v\u00e0 \u0111\u01b0\u1ee3c y\u00eau th\u01b0\u01a1ng, theo \u0111\u00fang th\u1ee9 t\u1ef1 \u0111\u00f3. V\u00e0 b\u00e0 c\u00f2n n\u00f3i, hi sinh ch\u00ednh l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 c\u1ea3m nh\u1eadn s\u1ef1 s\u1ed1ng. V\u00e0 \u0111i\u1ec1u th\u1ee9 hai, b\u00e0 d\u1eb7n t\u00f4i, <strong><em><u>tr\u1edf th\u00e0nh m\u1ed9t nh\u00e2n v\u1eadt quan tr\u1ecdng c\u0169ng t\u1ed1t \u0111\u1ea5y, nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng h\u01a1n l\u00e0 th\u00e0nh m\u1ed9t ng\u01b0\u1eddi t\u1eed t\u1ebf<\/u><\/em><\/strong>. Anh th\u1ea5y \u0111\u1ea5y, b\u1ea3n ch\u1ea5t th\u1ef1c s\u1ef1 c\u1ee7a m\u1ecdi v\u1ea5n \u0111\u1ec1 l\u00e0 v\u1ec1 nh\u1eefng con ng\u01b0\u1eddi t\u00e0i n\u0103ng l\u00e0m vi\u1ec7c c\u00f9ng nhau \u0111\u1ec3 chung tay ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m tr\u1edf n\u00ean v\u01b0\u1ee3t tr\u1ed9i nh\u1ea5t.\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><span style=\"color: #333399\">M\u1eb9 c\u1ee7a anh th\u1eadt tuy\u1ec7t v\u1eddi. C\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u v\u00ec th\u1eddi gian, s\u1ef1 khi\u00eam nh\u01b0\u1eddng, l\u00f2ng t\u1ed1t v\u00e0 nh\u1eefng hi\u1ec3u bi\u1ebft c\u1ee7a anh, Alan. Th\u1eadt l\u00e0 m\u1ed9t ni\u1ec1m vinh h\u1ea1nh khi t\u00f4i c\u00f3 c\u01a1 h\u1ed9i \u0111\u01b0\u1ee3c trao \u0111\u1ed5i v\u1edbi anh.<\/span><\/p>\n<p style=\"text-align: justify\">\u0110\u1eebng kh\u00e1ch s\u00e1o Antonio. H\u00e3y ti\u1ebfp t\u1ee5c d\u1eabn \u0111\u1ea7u tr\u00ean con \u0111\u01b0\u1eddng anh \u0111i.<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: justify\"><strong><em>Th\u00f4ng tin th\u00eam v\u1ec1 nh\u00e2n v\u1eadt:<\/em><\/strong><\/p>\n<p style=\"text-align: justify\"><em>https:\/\/en.wikipedia.org\/wiki\/Alan_Mulally<\/em><em><br \/><\/em><em>https:\/\/web.archive.org\/web\/20070219051013\/http:\/\/media.ford.com\/article_display.cfm?article_id=24203<\/em><br \/><em>https:\/\/www.forbes.com\/sites\/siimonreynolds\/2014\/02\/13\/notes-on-the-worlds-best-ceos-alan-mulally\/#5e8e925e18bc<\/em><\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<p style=\"text-align: right\">Ngu\u1ed3n: http:\/\/antonionietorodriguez.com\/anr-newsletter-13\/<\/p>\n<p style=\"text-align: right\">Ng\u01b0\u1eddi d\u1ecbch: Masterskills<\/p>\n<p style=\"text-align: left\">M\u1ed9t s\u1ed1 b\u00e0i vi\u1ebft b\u1ea1n c\u00f3 th\u1ec3 quan t\u00e2m:<\/p>\n<p style=\"text-align: left\">1. B\u00ed quy\u1ebft gi\u00fap PM l\u1ea5y l\u1ea1i phong \u0111\u1ed9 sau m\u1ed9t d\u1ef1 \u00e1n th\u1ea5t b\u1ea1i<\/p>\n<p style=\"text-align: left\">2. 10 c\u00f4ng c\u1ee5 h\u1eefu \u00edch m\u00e0 PM c\u1ea7n bi\u1ebft<\/p>\n<p style=\"text-align: left\">3. V\u1eadt l\u00fd h\u1ecdc c\u1ee7a t\u1ed5 ch\u1ee9c trong tri\u1ec3n khai d\u1ef1 \u00e1n\u00a0<\/p>\n<p style=\"text-align: justify\">\u00a0<\/p>\n<div id=\"eJOY__extension_root\">\u00a0<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Alan, th\u1eadt vinh d\u1ef1 cho t\u00f4i khi anh \u0111\u00e3 ch\u1ea5p nh\u1eadn \u0111\u1ec1 ngh\u1ecb ph\u1ecfng v\u1ea5n, c\u1ea3m \u01a1n anh r\u1ea5t nhi\u1ec1u v\u00ec \u0111\u00e3 \u0111\u1ebfn v\u1edbi ch\u00fang t\u00f4i h\u00f4m nay. \u0110\u1eebng kh\u00e1ch s\u00e1o Antonio, t\u00f4i r\u1ea5t vui m\u1eebng \u0111\u01b0\u1ee3c n\u00f3i chuy\u1ec7n anh, v\u00e0 t\u00f4i c\u0169ng r\u1ea5t ng\u01b0\u1ee1ng m\u1ed9 c\u00f4ng vi\u1ec7c c\u1ee7a anh v\u1ec1 kh\u00eda c\u1ea1nh n\u1eafm b\u1eaft [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[250],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/38056"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=38056"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/38056\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=38056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=38056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=38056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}