{"id":40928,"date":"2023-12-10T02:22:56","date_gmt":"2023-12-10T02:22:56","guid":{"rendered":"https:\/\/masterskills.org\/blog\/8-dieu-can-luu-y-khi-lam-infographic.html"},"modified":"2023-12-13T05:28:57","modified_gmt":"2023-12-13T05:28:57","slug":"8-dieu-can-luu-y-khi-lam-infographic","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/8-dieu-can-luu-y-khi-lam-infographic.html","title":{"rendered":"8 \u0111i\u1ec1u c\u1ea7n l\u01b0u \u00fd khi l\u00e0m Infographic"},"content":{"rendered":"<div class=\"content-detail textview\">\n<p>D\u1eef li\u1ec7u \u0111ang xu\u1ea5t hi\u1ec7n \u1edf kh\u1eafp m\u1ecdi n\u01a1i tr\u00ean Internet. Tuy nhi\u00ean, ch\u00ednh \u0111i\u1ec1u n\u00e0y c\u0169ng khi\u1ebfn cho ch\u00fang ta th\u1eadt kh\u00f3 \u0111\u1ec3 c\u00f3 th\u1ec3 hi\u1ec3u v\u00e0 ghi nh\u1edb \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 ch\u00fang n\u1ebfu ch\u1ec9 \u0111\u1ecdc c\u00e1c b\u00e0i vi\u1ebft thu\u1ea7n text.<\/p>\n<p>Tuy nhi\u00ean, khi \u0111\u01b0a ch\u00fang v\u00e0o trong m\u1ed9t c\u00e2u chuy\u1ec7n, d\u1eef li\u1ec7u s\u1ebd c\u00f3 t\u00ednh li\u00ean k\u1ebft h\u01a1n nhi\u1ec1u. Theo t\u00ednh to\u00e1n, b\u1ed9 n\u00e3o con ng\u01b0\u1eddi c\u00f3 th\u1ec3 x\u1eed l\u00fd h\u00ecnh \u1ea3nh nhanh h\u01a1n 60.000 l\u1ea7n so v\u1edbi \u0111\u1ecdc ch\u1eef v\u00e0 v\u00ec l\u00fd do n\u00e0y, infographic \u0111ang ng\u00e0y c\u00e0ng tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng thi\u1ebft k\u1ebf n\u1ed9i dung \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u marketer ch\u00fa \u00fd.<\/p>\n<p>H\u1ecdc c\u00e1ch t\u1ea1o v\u00e0 s\u1eed d\u1ee5ng c\u00e1c bi\u1ec3u \u0111\u1ed3 c\u0169ng nh\u01b0 infographic s\u1ebd cho ph\u00e9p b\u1ea1n:<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 8 \u0111i\u1ec1u n\u00ean v\u00e0 kh\u00f4ng n\u00ean khi l\u00e0m <strong>infographic<\/strong> m\u00e0 b\u1ea1n n\u00ean ch\u00fa \u00fd.<\/p>\n<h2><span style=\"color: #00f\">1. N\u00caN: <span style=\"color: #000\">\u0110\u01a1n gi\u1ea3n v\u00e0 c\u00f3 tr\u1ecdng t\u00e2m<\/span><\/span><\/h2>\n<p>R\u00fat ng\u1eafn th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n th\u00e0nh m\u1ed9t c\u00e2u: s\u00fac t\u00edch, d\u1ec5 hi\u1ec3u, m\u1ea1nh m\u1ebd, c\u00f3 kh\u1ea3 n\u0103ng t\u1ea1o \u1ea3nh h\u01b0\u1edfng. T\u1eeb \u0111\u00e2y, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u1ec3 c\u1ee7ng c\u1ed1 th\u00eam cho \u0111i\u1ec1u b\u1ea1n \u0111ang c\u1ed1 g\u1eafng truy\u1ec1n t\u1ea3i. Tuy nhi\u00ean, h\u00e3y lu\u00f4n nh\u1edb r\u1eb1ng:<em> &#8220;Less is more&#8221;<\/em> (c\u00e0ng \u00edt c\u00e0ng nhi\u1ec1u).<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-1.png\" alt=\"Infographic\" width=\"500\" height=\"467\" \/><\/p>\n<p>Bi\u1ec3u \u0111\u1ed3 tr\u00ean \u0111\u00e2y tuy \u0111\u01a1n gi\u1ea3n nh\u01b0ng l\u1ea1i ch\u1ee9a \u0111\u1ef1ng &#8220;m\u1ed9t c\u00e2u chuy\u1ec7n l\u1edbn&#8221;. Nh\u1edd vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c m\u00e0u s\u1eafc c\u00f3 t\u00ednh t\u01b0\u01a1ng ph\u1ea3n n\u00ean ng\u01b0\u1eddi \u0111\u1ecdc ngay l\u1eadp t\u1ee9c hi\u1ec3u \u0111\u01b0\u1ee3c ngu\u1ed3n n\u01b0\u1edbc khan hi\u1ebfm \u0111\u1ebfn m\u1ee9c n\u00e0o. \u0110\u00e2y l\u00e0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn m\u00e0 b\u1ea1n n\u00ean l\u01b0u \u00fd n\u1ebfu mu\u1ed1n \u0111\u1ed9c gi\u1ea3 t\u1eadp trung v\u00e0o m\u1ed9t th\u00f4ng tin n\u00e0o \u0111\u00f3 c\u1ee5 th\u1ec3.<\/p>\n<h2><span style=\"color: #f00\" data-mce-mark=\"1\">2. KH\u00d4NG N\u00caN: <span style=\"color: #000\" data-mce-mark=\"1\">\u0110\u01b0a qu\u00e1 nhi\u1ec1u th\u1ee9 v\u00e0o m\u1ed9t bi\u1ec3u \u0111\u1ed3<\/span><\/span><\/h2>\n<p>\u0110\u1ecbnh d\u1ea1ng x\u1ea5u, ngh\u00e8o n\u00e0n v\u00e0 d\u1eef li\u1ec7u &#8220;v\u00f4 t\u1ed5 ch\u1ee9c&#8221; s\u1ebd khi\u1ebfn cho s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n ch\u1eb3ng th\u1ebf n\u00e0o thu h\u00fat \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-2.png\" alt=\"Infographic\" width=\"500\" height=\"648\" \/><\/p>\n<p>\u0110\u1ec3 t\u1ea1o c\u00e1c bi\u1ec3u \u0111\u1ed3 hi\u1ec7u qu\u1ea3 h\u01a1n, c\u00e1c marketer n\u00ean t\u1eadp trung v\u00e0o nh\u1eefng m\u1ee5c m\u00e0 s\u1ebd gi\u00fap b\u1ea1n nh\u1ea5n m\u1ea1nh \u0111\u01b0\u1ee3c th\u00f4ng \u0111i\u1ec7p. \u0110\u1ed3ng th\u1eddi, \u0111\u1eebng qu\u00ean t\u1ed5 ch\u1ee9c d\u1eef li\u1ec7u th\u1eadt g\u1ecdn g\u00e0ng, s\u1ea1ch s\u1ebd, th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng ch\u1ee9 kh\u00f4ng n\u00ean r\u1ed1i r\u1eafm nh\u01b0 infographic tr\u00ean.<\/p>\n<h2><span style=\"color: #00f\" data-mce-mark=\"1\">3. N\u00caN: <span style=\"color: #000\" data-mce-mark=\"1\">G\u00e2y b\u1ea5t ng\u1edd cho ng\u01b0\u1eddi \u0111\u1ecdc<\/span><\/span><\/h2>\n<p>B\u1ea1n c\u00f3 th\u00f4ng tin n\u00e0o d\u1ef1 \u0111o\u00e1n s\u1ebd t\u1ea1o \u0111\u01b0\u1ee3c h\u1ee9ng th\u00fa cho ng\u01b0\u1eddi \u0111\u1ecdc? N\u1ebfu c\u00f3 th\u00ec h\u00e3y s\u1eed d\u1ee5ng n\u00f3 nh\u01b0 l\u00e0 c\u00e1ch \u0111\u1ec3 khi\u1ebfn h\u1ecd kh\u00f4ng th\u1ec3 n\u00e0o ph\u1edbt l\u1edd infographic c\u1ee7a b\u1ea1n.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-3.png\" alt=\"Infographic\" width=\"500\" height=\"509\" \/><\/p>\n<div id=\"articleads2\" class=\"adbox in-article adsense\">\u00a0<\/div>\n<p>N\u1ebfu c\u00f3 th\u1ec3 khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc nghi ng\u1edd nh\u1eefng ni\u1ec1m tin v\u1ed1n c\u00f3 c\u1ee7a h\u1ecd th\u00ec h\u00e3y c\u1edfi m\u1edf v\u1edbi c\u00e1c \u00fd t\u01b0\u1edfng m\u1edbi v\u00e0 sau \u0111\u00f3, l\u1ea5p \u0111\u1ea7y ch\u00fang b\u1eb1ng th\u00f4ng tin v\u00e0 b\u1ea1n s\u1ebd th\u1ea5y vi\u1ec7c thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a \u0111\u1ed9c gi\u1ea3 d\u1ec5 d\u00e0ng h\u01a1n r\u1ea5t nhi\u1ec1u.<\/p>\n<h2><span style=\"color: #f00\" data-mce-mark=\"1\">4. KH\u00d4NG N\u00caN: <span style=\"color: #000\" data-mce-mark=\"1\">S\u1eed d\u1ee5ng c\u00e1c ti\u00eau \u0111\u1ec1 qu\u00e1 nh\u00e0m ch\u00e1n, \u0111\u1ed3ng th\u1eddi &#8220;n\u00f3i&#8221; h\u1ebft t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 ch\u1ec9 trong c\u1ea7u \u0111\u1ea7u ti\u00ean<\/span><\/span><\/h2>\n<p>\u1ede h\u00ecnh \u1ea3nh d\u01b0\u1edbi, ti\u00eau \u0111\u1ec1u ch\u1eb3ng h\u1ec1 t\u1ea1o ra t\u00ednh li\u00ean t\u01b0\u1edfng. H\u01a1n th\u1ebf n\u1eefa, th\u00f4ng \u0111i\u1ec7p m\u00e0 n\u00f3 \u0111ang th\u1ec3 hi\u1ec7n \u0111a ph\u1ea7n ai c\u0169ng bi\u1ebft (Facebook l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i ph\u1ed5 bi\u1ebfn nh\u1ea5t). V\u1eady th\u00ec l\u00fd do g\u00ec \u0111\u1ec3 ng\u01b0\u1eddi \u0111\u1ecdc ph\u1ea3i \u0111\u1ecdc h\u1ebft infographic c\u1ee7a b\u1ea1n?<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-4.png\" alt=\"Infographic\" width=\"500\" height=\"444\" \/><\/p>\n<p>H\u00e3y t\u1ea1o ra c\u00e1c ti\u00eau \u0111\u1ec1u c\u00f3 t\u00ednh d\u1ee5 d\u1ed7, &#8220;nh\u1eed&#8221; ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3 d\u1eabn d\u1eaft h\u1ecd kh\u00e1m ph\u00e1 th\u00eam nhi\u1ec1u th\u00f4ng tin m\u1edbi v\u00e0 gi\u00e1 tr\u1ecb h\u01a1n.<\/p>\n<h2><span style=\"color: #00f\" data-mce-mark=\"1\">5. N\u00caN: <span style=\"color: #000\" data-mce-mark=\"1\">Khai th\u00e1c c\u00e1c ph\u00e9p \u1ea9n d\u1ee5 th\u1ecb gi\u00e1c (visual metaphor)<\/span><\/span><\/h2>\n<p>C\u00e1c tranh lu\u1eadn chi ti\u1ebft, c\u1ee5 th\u1ec3, d\u1ef1a tr\u00ean d\u1eef li\u1ec7u ch\u1eafc ch\u1eafn s\u1ebd thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi \u0111\u1ecdc nhanh v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n, \u0111\u1ed3ng th\u1eddi, c\u0169ng k\u00edch th\u00edch h\u1ecd ghi nh\u1edb, nh\u1eadn d\u1ea1ng v\u00e0 chia s\u1ebb s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-5.png\" alt=\"Infographic\" width=\"500\" height=\"461\" \/><\/p>\n<p>Infographic tr\u00ean \u0111\u00e2y h\u00ecnh \u1ea3nh h\u00f3a m\u1ed9t qu\u00e1 tr\u00ecnh &#8220;s\u0103n vi\u1ec7c&#8221; theo c\u00e1ch r\u1ea5t r\u00f5 r\u00e0ng: 200 ng\u01b0\u1eddi c\u00f9ng \u1ee9ng tuy\u1ec3n v\u00e0o m\u1ed9t c\u00f4ng vi\u1ec7c, 7 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c b\u01b0\u1edbc v\u00f2ng \u0111\u1ea7u ti\u00ean, 3 ng\u01b0\u1eddi nh\u1eadn \u0111\u01b0\u1ee3c c\u01a1 h\u1ed9i ph\u1ecfng v\u1ea5n v\u00e0 cu\u1ed1i c\u00f9ng, ch\u1ec9 c\u00f3 1 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c ch\u1ecdn. Nh\u1edd s\u1eed d\u1ee5ng c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng h\u00ecnh ng\u01b0\u1eddi v\u00e0 m\u00e3 m\u00e0u (color code) n\u00ean infographic n\u00e0y tr\u1edf n\u00ean r\u1ea5t \u0111\u1ed9c \u0111\u00e1o.<\/p>\n<div id=\"articleads3\" class=\"adbox in-article\">\u00a0<\/div>\n<h2><span style=\"color: #f00\" data-mce-mark=\"1\">6. KH\u00d4NG N\u00caN<\/span><span style=\"color: #f00\">:<\/span> s\u1eed d\u1ee5ng c\u00e1c \u0111\u1ecbnh d\u1ea1ng kh\u00f3 hi\u1ec3u \u0111\u1ec3 h\u00ecnh \u1ea3nh h\u00f3a d\u1eef li\u1ec7u<\/h2>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-6.png\" alt=\"Infographic\" width=\"500\" height=\"464\" \/><\/p>\n<p>H\u00e3y c\u1ea9n th\u1eadn v\u1edbi c\u00e1c ki\u1ec3u h\u00ecnh \u1ea3nh h\u00f3a d\u1eef li\u1ec7u &#8220;l\u1ea1&#8221;, \u00edt \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ho\u1eb7c d\u1ec5 khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng hoang mang.<\/p>\n<h2><span style=\"color: #00f\" data-mce-mark=\"1\">7. N\u00caN:<\/span> T\u1ea1o s\u1ef1 tin t\u01b0\u1edfng cho th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n<\/h2>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-7.png\" alt=\"Infographic\" width=\"500\" height=\"502\" \/><\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c c\u00e2u tr\u00edch d\u1eabn, ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng, kh\u1eb3ng \u0111\u1ecbnh c\u1ee7a chuy\u00ean gia, ch\u1ee9ng nh\u1eadn ho\u1eb7c c\u00e1c d\u1eef li\u1ec7u \u0111\u00e1ng tin c\u1eady \u0111\u1ec3 t\u0103ng s\u1ef1 tin t\u01b0\u1edfng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<h2><span style=\"color: #f00\" data-mce-mark=\"1\">8. KH\u00d4NG N\u00caN:<\/span> Tr\u00ecnh b\u00e0y s\u1ed1 li\u1ec7u m\u00e0 kh\u00f4ng c\u00f3 b\u1ed1i c\u1ea3nh (context)<\/h2>\n<p>Nh\u01b0 \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u1edf tr\u00ean, nh\u1eefng c\u00e2u chuy\u1ec7n hay c\u1ea7n truy\u1ec1n t\u1ea3i c\u1ea3m x\u00fac. Th\u1ef1c t\u1ebf, kh\u00f4ng v\u1ea5n \u0111\u1ec1 g\u00ec n\u1ebfu nh\u01b0 th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n l\u00e0m cho c\u1ea3m x\u00fac c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc d\u00e2ng tr\u00e0o, mi\u1ec5n l\u00e0 b\u1ea1n khi\u1ebfn h\u1ecd c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c th\u1ee9 g\u00ec \u0111\u00f3.<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy\" style=\"border: 1px solid #000\" title=\"Infographic\" src=\"https:\/\/st.Masterskills.com\/photos\/image\/2016\/09\/20\/Infographic-8.png\" alt=\"Infographic\" width=\"500\" height=\"412\" \/><\/p>\n<p>\u1ede bi\u1ec3u \u0111\u1ed3 tr\u00ean, nh\u00e0 thi\u1ebft k\u1ebf ho\u00e0n to\u00e0n th\u1ea5t b\u1ea1i v\u00ec h\u1ecd tr\u00ecnh b\u00e0y c\u00e1c con s\u1ed1 v\u1ec1 doanh s\u1ed1 b\u00e1n h\u00e0ng m\u00e0 kh\u00f4ng c\u00f3 b\u1ed1i c\u1ea3nh c\u1ee5 th\u1ec3, khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc kh\u00f4ng th\u1ec3 n\u00e0o hi\u1ec3u \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng l\u00e0 ti\u00eau c\u1ef1c hay t\u00edch c\u1ef1c.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u1eef li\u1ec7u \u0111ang xu\u1ea5t hi\u1ec7n \u1edf kh\u1eafp m\u1ecdi n\u01a1i tr\u00ean Internet. Tuy nhi\u00ean, ch\u00ednh \u0111i\u1ec1u n\u00e0y c\u0169ng khi\u1ebfn cho ch\u00fang ta th\u1eadt kh\u00f3 \u0111\u1ec3 c\u00f3 th\u1ec3 hi\u1ec3u v\u00e0 ghi nh\u1edb \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 ch\u00fang n\u1ebfu ch\u1ec9 \u0111\u1ecdc c\u00e1c b\u00e0i vi\u1ebft thu\u1ea7n text.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[452],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/40928"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=40928"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/40928\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=40928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=40928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=40928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}