{"id":41176,"date":"2023-12-10T02:32:51","date_gmt":"2023-12-10T02:32:51","guid":{"rendered":"https:\/\/masterskills.org\/blog\/18-sai-lam-giet-chet-start-up-tu-nguoi-sang-lap-y-combinator-phan-2.html"},"modified":"2023-12-13T04:52:14","modified_gmt":"2023-12-13T04:52:14","slug":"18-sai-lam-giet-chet-start-up-tu-nguoi-sang-lap-y-combinator-phan-2","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/18-sai-lam-giet-chet-start-up-tu-nguoi-sang-lap-y-combinator-phan-2.html","title":{"rendered":"18 sai l\u1ea7m gi\u1ebft ch\u1ebft start-up t\u1eeb ng\u01b0\u1eddi s\u00e1ng l\u1eadp Y Combinator (ph\u1ea7n 2)"},"content":{"rendered":"
\n

Ti\u1ebfp n\u1ed1i ph\u1ea7n 1, c\u00e1c nguy\u00ean nh\u00e2n d\u1eabn t\u1edbi vi\u1ec7c startup th\u1ea5t b\u1ea1i \u0111\u01b0\u1ee3c \u0111\u01b0a ra trong ph\u1ea7n 2 n\u00e0y xoay quanh c\u00e1c ch\u1ee7 \u0111\u1ec1 sau.<\/p>\n

7. L\u1ef1a ch\u1ecdn sai n\u1ec1n t\u1ea3ng
8. Tung s\u1ea3n ph\u1ea9m (Launch) qu\u00e1 ch\u1eadm
9. Launch qu\u00e1 s\u1edbm
10. Kh\u00f4ng c\u00f3 m\u1ed9t \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng c\u1ee5 th\u1ec3
11. G\u1ecdi v\u1ed1n qu\u00e1 \u00edt
12. Chi ti\u00eau qu\u00e1 nhi\u1ec1u<\/p>\n

7. L\u1ef1a ch\u1ecdn sai n\u1ec1n t\u1ea3ng<\/h2>\n

M\u1ed9t v\u1ea5n \u0111\u1ec1 kh\u00e1 li\u00ean quan (b\u1edfi n\u00f3 th\u01b0\u1eddng x\u1ea3y ra do b\u1ea1n ch\u1ecdn ph\u1ea3i l\u1eadp tr\u00ecnh vi\u00ean d\u1edf t\u1ec7 – nguy\u00ean nh\u00e2n th\u1ee9 6) l\u00e0 l\u1ef1a ch\u1ecdn sai n\u1ec1n t\u1ea3ng. T\u00f4i ngh\u0129 t\u1edbi r\u1ea5t nhi\u1ec1u c\u00e1c start-up trong giai \u0111o\u1ea1n bong b\u00f3ng startup t\u1ef1 gi\u1ebft ch\u00ednh m\u00ecnh b\u1eb1ng c\u00e1ch l\u1ef1a ch\u1ecdn \u1ee9ng d\u1ee5ng x\u00e2y d\u1ef1ng tr\u00ean server c\u1ee7a Windows. Hotmail v\u1eabn ch\u1ea1y tr\u00ean FreeBSD h\u00e0ng n\u0103m tr\u1eddi tr\u01b0\u1edbc khi \u0111\u01b0\u1ee3c Microsoft mua l\u1ea1i. N\u1ebfu ng\u01b0\u1eddi s\u00e1ng l\u1eadp Hotmail ch\u1ecdn s\u1eed d\u1ee5ng Windows th\u00ec c\u00f3 l\u1ebd h\u1ecd \u0111\u00e3 r\u01a1i v\u00e0o v\u0169ng l\u1ea7y.<\/p>\n

PayPal th\u00ec ch\u1ecdn c\u00e1ch n\u00e9 tr\u00e1nh “vi\u00ean \u0111\u1ea1n” n\u00e0y. Sau khi nh\u1eadp v\u00e0o X.com, CEO m\u1edbi mu\u1ed1n chuy\u1ec3n sang Windows ngay c\u1ea3 khi \u0111\u1ed3ng s\u00e1ng l\u1eadp PayPal Max Levchin \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng ph\u1ea7n m\u1ec1m c\u1ee7a h\u1ecd ch\u1ec9 t\u0103ng c\u00f3 1% tr\u00ean Windows c\u0169ng nh\u01b0 Unix. R\u1ea5t may l\u00e0 PayPal sau \u0111\u00f3 \u0111\u00e3 \u0111\u1ed5i CEO.<\/p>\n

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N\u1ec1n t\u1ea3ng l\u00e0 1 t\u1eeb m\u01a1 h\u1ed3. N\u00f3 c\u00f3 th\u1ec3 c\u00f3 ngh\u0129a l\u00e0 h\u1ec7 \u0111i\u1ec1u h\u00e0nh, ng\u00f4n ng\u1eef l\u1eadp tr\u00ecnh hay khung “framework” x\u00e2y d\u1ef1ng tr\u00ean c\u00e1c ng\u00f4n ng\u1eef l\u1eadp tr\u00ecnh. N\u00f3 cho th\u1ea5y kh\u1ea3 n\u0103ng h\u1ed7 tr\u1ee3 c\u0169ng nh\u01b0 h\u1ea1n ch\u1ebf, gi\u1ed1ng nh\u01b0 khi b\u1ea1n x\u00e2y m\u00f3ng cho ng\u00f4i nh\u00e0.<\/strong> M\u1ed9t \u0111i\u1ec1u \u0111\u00e1ng s\u1ee3 khi ch\u1ecdn n\u1ec1n t\u1ea3ng l\u00e0 lu\u00f4n c\u00f3 nh\u1eefng l\u1ef1a ch\u1ecdn n\u1eb1m ngo\u00e0i m\u1ee9c an to\u00e0n, nh\u01b0 Windows trong nh\u1eefng n\u0103m 90s, s\u1ebd h\u1ee7y ho\u1ea1i b\u1ea1n n\u1ebfu b\u1ea1n ch\u1ecdn ch\u00fang. Java Applet c\u00f3 th\u1ec3 l\u1ebd l\u00e0 1 v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh, \u0111\u01b0\u1ee3c cho l\u00e0 c\u00e1ch m\u1edbi \u0111\u1ec3 tung \u1ee9ng d\u1ee5ng. \u01af\u1edbc ch\u1eebng n\u00f3 \u0111\u00e3 gi\u1ebft kho\u1ea3ng 100% startup tin v\u00e0o \u0111i\u1ec1u \u0111\u00f3.<\/p>\n

B\u1ea1n l\u1ef1a ch\u1ecdn n\u1ec1n t\u1ea3ng \u0111\u00fang nh\u01b0 th\u1ebf n\u00e0o? C\u00e1ch th\u00f4ng th\u01b0\u1eddng nh\u1ea5t l\u00e0 thu\u00ea 1 ng\u01b0\u1eddi l\u1eadp tr\u00ecnh gi\u1ecfi v\u00e0 \u0111\u1ec3 anh ta ch\u1ecdn cho b\u1ea1n. N\u1ebfu b\u1ea1n kh\u00f4ng ph\u1ea3i 1 nh\u00e0 l\u1eadp tr\u00ecnh th\u00ec c\u00f3 th\u1ec3 gh\u00e9 th\u0103m v\u0103n ph\u00f2ng c\u1ee7a c\u00e1c c\u00f4ng ty khoa h\u1ecdc m\u00e1y t\u00ednh v\u00e0 xem c\u00e1ch h\u1ecd d\u00f9ng trong c\u00e1c d\u1ef1 \u00e1n nghi\u00ean c\u1ee9u.<\/p>\n

8. Tung s\u1ea3n ph\u1ea9m (Launch) qu\u00e1 ch\u1eadm<\/h2>\n

Doanh nghi\u1ec7p d\u00f9 l\u1edbn hay nh\u1ecf th\u00ec qu\u00e1 tr\u00ecnh ho\u00e0n thi\u1ec7n ph\u1ea7n m\u1ec1m c\u0169ng l\u00e0 1 giai \u0111o\u1ea1n kh\u00f3 kh\u0103n. B\u1ea3n ch\u1ea5t n\u1ed9i t\u1ea1i c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p launch l\u00e0 ph\u1ea7n m\u1ec1m lu\u00f4n ch\u1ec9 ho\u00e0n thi\u1ec7n 85%<\/strong>. C\u1ea7n c\u00f3 n\u1ed7 l\u1ef1c v\u01b0\u1ee3t qua \u0111i\u1ec1u n\u00e0y v\u00e0 ph\u00e1t h\u00e0nh cho ng\u01b0\u1eddi d\u00f9ng (3)<\/sup>. Startup lu\u00f4n \u0111\u01b0a ra nhi\u1ec1u l\u00fd do \u0111\u1ec3 tr\u00ec ho\u00e3n vi\u1ec7c tung ra s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh, h\u1ea7u h\u1ebft l\u00e0 nh\u1eefng nguy\u00ean nh\u00e2n m\u00e0 m\u1ecdi ng\u01b0\u1eddi hay d\u00f9ng \u0111\u1ec3 tr\u00ec ho\u00e3n nh\u1eefng vi\u1ec7c kh\u00e1c trong cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y. C\u00f3 \u0111i\u1ec1u g\u00ec \u0111\u00f3 c\u1ea7n ph\u1ea3i l\u00e0m tr\u01b0\u1edbc? C\u00f3 l\u1ebd v\u1eady. Th\u1ebf nh\u01b0ng khi ph\u1ea7n m\u1ec1m c\u1ee7a b\u1ea1n \u0111\u00e3 ho\u00e0n thi\u1ec7n 100% r\u1ed3i v\u00e0 s\u1eb5n s\u00e0ng ra m\u1eaft th\u00ec li\u1ec7u ng\u01b0\u1eddi d\u00f9ng c\u00f3 ch\u1edd \u0111\u01b0\u1ee3c kh\u00f4ng?<\/p>\n

M\u1ed9t l\u00fd do \u0111\u1ec3 launch nhanh ch\u00f3ng l\u00e0 n\u00f3 bu\u1ed9c b\u1ea1n ph\u1ea3i th\u1ef1c s\u1ef1 ho\u00e0n th\u00e0nh theo qu\u00e1n t\u00ednh c\u1ee7a c\u00f4ng vi\u1ec7c. Kh\u00f4ng c\u00f3 s\u1ea3n ph\u1ea9m n\u00e0o th\u1ef1c s\u1ef1 ho\u00e0n th\u00e0nh cho t\u1edbi khi n\u00f3 \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh<\/strong>, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y s\u1ef1 c\u1ea5p t\u1ed1c khi ph\u00e1t h\u00e0nh b\u1ea5t c\u1ee9 s\u1ea3n ph\u1ea9m n\u00e0o, cho d\u00f9 b\u1ea1n ngh\u0129 l\u00e0 m\u00ecnh \u0111\u00e3 ho\u00e0n th\u00e0nh t\u1edbi m\u1ee9c n\u00e0o. M\u1ed9t l\u00fd do kh\u00e1c l\u00e0 ch\u1ec9 khi \u0111\u01b0a \u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh t\u1edbi ng\u01b0\u1eddi d\u00f9ng th\u00ec b\u1ea1n m\u1edbi ho\u00e0n to\u00e0n hi\u1ec3u \u0111\u01b0\u1ee3c n\u00f3.<\/p>\n

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M\u1ed9t v\u00e0i v\u1ea5n \u0111\u1ec1 n\u1ed9i t\u1ea1i t\u1ef1 n\u00f3 th\u1ec3 hi\u1ec7n ra khi c\u00f3 s\u1ef1 tr\u00ec ho\u00e3n launch s\u1ea3n ph\u1ea9m l\u00e0: l\u00e0m vi\u1ec7c qu\u00e1 ch\u1eadm, kh\u00f4ng th\u1ef1c s\u1ef1 hi\u1ec3u v\u1ea5n \u0111\u1ec1, s\u1ee3 ph\u1ea3i x\u1eed l\u00fd v\u1edbi qu\u00e1 nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng, s\u1ee3 b\u1ecb \u0111\u00e1nh gi\u00e1, l\u00e0m vi\u1ec7c v\u1edbi qu\u00e1 nhi\u1ec1u s\u1ea3n ph\u1ea9m, c\u1ea7u to\u00e0n qu\u00e1 m\u1ee9c<\/strong>. Nh\u01b0ng may l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e1nh b\u1ea1i t\u1ea5t c\u1ea3 ch\u00fang ch\u1ec9 b\u1eb1ng 1 c\u00e1ch \u0111\u01a1n gi\u1ea3n l\u00e0 bu\u1ed9c b\u1ea3n th\u00e2n ph\u1ea3i tung ra 1 s\u1ea3n ph\u1ea9m n\u00e0o \u0111\u00f3 th\u1eadt nhanh ch\u00f3ng.<\/p>\n

\u00a0<\/div>\n

9. Launch qu\u00e1 s\u1edbm<\/h2>\n

Launch qu\u00e1 s\u1edbm c\u00f3 l\u1ebd c\u00f2n gi\u1ebft startup nhi\u1ec1u h\u01a1n tr\u0103m l\u1ea7n so v\u1edbi launch qu\u00e1 s\u1edbm nh\u01b0ng launch nhanh kh\u00f4ng ph\u1ea3i l\u00e0 kh\u00f4ng th\u1ec3. Nguy hi\u1ec3m \u1edf \u0111\u00e2y l\u00e0 b\u1ea1n h\u1ee7y ho\u1ea1i danh ti\u1ebfng c\u1ee7a m\u00ecnh khi b\u1ea1n tung ra s\u1ea3n ph\u1ea9m, nh\u1eefng ng\u01b0\u1eddi ti\u1ebfp nh\u1eadn \u0111\u1ea7u ti\u00ean (early adopter) d\u00f9ng th\u1eed v\u00e0 n\u1ebfu n\u00f3 kh\u00f4ng t\u1ed1t th\u00ec h\u1ecd s\u1ebd kh\u00f4ng bao gi\u1edd quay tr\u1edf l\u1ea1i. V\u1eady th\u00ec \u0111\u00e2u l\u00e0 m\u1ee9c t\u1ed1i thi\u1ec3u \u0111\u1ec3 b\u1eaft \u0111\u1ea7u launch s\u1ea3n ph\u1ea9m?<\/strong> T\u00f4i g\u1ee3i \u00fd startup n\u00ean c\u00f3 k\u1ebf ho\u1ea1ch xem m\u00ecnh s\u1ebd l\u00e0m g\u00ec, x\u00e1c \u0111\u1ecbnh \u0111i\u1ec1u c\u1ed1t l\u00f5i m\u00e0 (a) b\u1ea3n th\u00e2n n\u00f3 \u0111\u00e3 h\u1eefu \u00edch v\u00e0 (b) c\u00f3 th\u1ec3 d\u1ea7n d\u1ea7n m\u1edf r\u1ed9ng trong to\u00e0n b\u1ed9 d\u1ef1 \u00e1n v\u00e0 c\u1ed1 g\u1eafng ho\u00e0n thi\u1ec7n nhanh nh\u1ea5t c\u00f3 th\u1ec3.<\/p>\n

\u0110\u00f3 l\u00e0 h\u01b0\u1edbng m\u00e0 t\u00f4i (v\u00e0 nhi\u1ec1u nh\u00e0 l\u1eadp tr\u00ecnh kh\u00e1c) s\u1eed d\u1ee5ng khi vi\u1ebft ph\u1ea7n m\u1ec1m, ngh\u0129 v\u1ec1 m\u1ee5c ti\u00eau t\u1ed5ng th\u1ec3 v\u00e0 b\u1eaft \u0111\u1ea7u vi\u1ebft cho nh\u00e1nh nh\u1ecf nh\u1ea5t trong \u0111\u00f3 nh\u01b0ng v\u1eabn c\u00f3 gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng. N\u00f3 l\u00e0 1 ti\u1ec3u ti\u1ebft nh\u01b0ng d\u00f9 sao th\u00ec b\u1ea1n c\u0169ng v\u1eabn ph\u1ea3i vi\u1ebft n\u00f3 v\u00e0 trong t\u00ecnh hu\u1ed1ng x\u1ea5u nh\u1ea5t th\u00ec vi\u1ec7c b\u1ea1n l\u00e0m c\u0169ng kh\u00f4ng ph\u1ea3i l\u00e0 t\u1ed1n th\u1eddi gian v\u00f4 \u00edch. B\u1ea1n s\u1ebd nh\u1eadn ra r\u1eb1ng th\u1ef1c hi\u1ec7n 1 nh\u00e1nh nh\u1ecf v\u1eeba t\u1ed1t cho tinh th\u1ea7n l\u00e0m vi\u1ec7c l\u1ea1i v\u1eeba gi\u00fap b\u1ea1n nh\u00ecn r\u00f5 xem ph\u1ea7n c\u00f2n l\u1ea1i s\u1ebd ph\u1ea3i l\u00e0m g\u00ec. <\/strong>Nh\u1eefng ng\u01b0\u1eddi ti\u1ebfp nh\u1eadn \u0111\u1ea7u ti\u00ean m\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i g\u00e2y \u1ea5n t\u01b0\u1ee3ng c\u0169ng l\u00e0 nh\u1eefng ng\u01b0\u1eddi kh\u00e1 r\u1ed9ng l\u01b0\u1ee3ng. H\u1ecd kh\u00f4ng hy v\u1ecdng m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi tung ra ph\u1ea3i l\u00e0m \u0111\u01b0\u1ee3c m\u1ecdi th\u1ee9, h\u1ecd ch\u1ec9 c\u1ea7n n\u00f3 l\u00e0m \u0111\u01b0\u1ee3c 1 \u0111i\u1ec1u g\u00ec \u0111\u00f3 m\u00e0 th\u00f4i.<\/p>\n

10. Kh\u00f4ng c\u00f3 m\u1ed9t \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng c\u1ee5 th\u1ec3<\/h2>\n

B\u1ea1n kh\u00f4ng th\u1ec3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng th\u00edch n\u1ebfu b\u1ea1n kh\u00f4ng hi\u1ec3u h\u1ecd. T\u00f4i \u0111\u00e3 nh\u1eafc t\u1edbi tr\u01b0\u1edbc \u0111\u00f3 r\u1eb1ng h\u1ea7u h\u1ebft c\u00e1c startup th\u00e0nh c\u00f4ng ban \u0111\u1ea7u \u0111\u1ec1u c\u1ed1 g\u1eafng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 m\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp g\u1eb7p ph\u1ea3i. C\u00f3 l\u1ebd l\u00e0 c\u00f3 1 quy lu\u1eadt \u1edf \u0111\u00e2y: gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng g\u00ec m\u00e0 b\u1ea1n t\u1ea1o ra t\u1ec9 l\u1ec7 thu\u1eadn v\u1edbi m\u1ee9c \u0111\u1ed9 m\u00e0 b\u1ea1n hi\u1ec3u v\u1ea5n \u0111\u1ec1 m\u00ecnh \u0111ang c\u1ed1 gi\u1ea3i quy\u1ebft<\/strong>. V\u00e0 v\u1ea5n \u0111\u1ec1 m\u00e0 b\u1ea1n hi\u1ec3u r\u00f5 nh\u1ea5t l\u00e0 v\u1ea5n \u0111\u1ec1 c\u1ee7a ch\u00ednh b\u1ea1n. (4)<\/sup><\/p>\n

Ng\u1ea1c nhi\u00ean l\u00e0 v\u1eabn c\u00f3 nh\u1eefng ng\u01b0\u1eddi s\u00e1ng l\u1eadp t\u1ef1 gi\u1ea3 \u0111\u1ecbnh r\u1eb1ng s\u1ebd c\u00f3 ai \u0111\u00f3 – ai \u0111\u00f3 m\u00e0 h\u1ecd kh\u00f4ng bi\u1ebft ch\u1eafc l\u00e0 ai – s\u1ebd c\u1ea7n t\u1edbi s\u1ea3n ph\u1ea9m m\u00e0 h\u1ecd \u0111ang x\u00e2y d\u1ef1ng. Ng\u01b0\u1eddi s\u00e1ng l\u1eadp kh\u00f4ng n\u1eb1m trong th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau, v\u1eady th\u00ec \u0111\u00f3 l\u00e0 ai? C\u00f3 th\u1ec3 l\u00e0 l\u1edbp thanh thi\u1ebfu ni\u00ean? Nh\u1eefng ng\u01b0\u1eddi l\u00e0m kinh doanh?<\/p>\n

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T\u1ea5t nhi\u00ean b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng 1 s\u1ea3n ph\u1ea9m cho ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng ph\u1ea3i l\u00e0 b\u1ea1n. Ch\u00fang t\u00f4i c\u0169ng \u0111\u00e3 l\u00e0m v\u1eady. Nh\u01b0ng c\u0169ng c\u1ea7n nh\u1eadn ra r\u1eb1ng b\u1ea1n \u0111ang b\u01b0\u1edbc v\u00e0o 1 l\u0129nh v\u1ef1c nguy hi\u1ec3m. B\u1ea1n \u0111ang bay tr\u00ean 1 ph\u01b0\u01a1ng ti\u1ec7n n\u00ean c\u1ea7n ph\u1ea3i (a) nh\u1eadn th\u1ee9c r\u00f5 r\u00e0ng c\u00e1ch \u0111i\u1ec1u khi\u1ec3n n\u00f3 thay v\u00ec gi\u1ea3 \u0111\u1ecbnh d\u1ef1a tr\u00ean tr\u1ef1c gi\u00e1c nh\u01b0 th\u00f4ng th\u01b0\u1eddng v\u00e0 (b) lu\u00f4n \u0111\u1ec3 m\u1eaft t\u1edbi ph\u01b0\u01a1ng ti\u1ec7n c\u1ee7a m\u00ecnh.<\/p>\n

\u00a0<\/div>\n

Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y th\u00ec ph\u01b0\u01a1ng ti\u1ec7n \u0111\u00f3 ch\u00ednh l\u00e0 ng\u01b0\u1eddi d\u00f9ng. Khi thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m cho ng\u01b0\u1eddi kh\u00e1c th\u00ec b\u1ea1n ph\u1ea3i r\u1ea5t th\u1ef1c t\u1ebf<\/strong>. B\u1ea1n kh\u00f4ng th\u1ec3 \u0111o\u00e1n xem nh\u01b0 th\u1ebf n\u00e0o th\u00ec s\u1ebd hi\u1ec7u qu\u1ea3 m\u00e0 ph\u1ea3i t\u00ecm ng\u01b0\u1eddi d\u00f9ng, \u0111o l\u01b0\u1eddng ph\u1ea3n h\u1ed3i c\u1ee7a h\u1ecd. V\u1eady n\u00ean n\u1ebfu mu\u1ed1n t\u1ea1o s\u1ea3n ph\u1ea9m cho thanh thi\u1ebfu ni\u00ean hay doanh nh\u00e2n hay b\u1ea5t k\u00ec nh\u00f3m n\u00e0o kh\u00f4ng bao g\u1ed3m b\u1ea1n th\u00ec h\u00e3y \u0111\u1ec3 v\u00e0i ng\u01b0\u1eddi s\u1eed d\u1ee5ng th\u1eed s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. N\u1ebfu kh\u00f4ng th\u00ec b\u1ea1n s\u1ebd \u0111i sai \u0111\u01b0\u1eddng.<\/p>\n

11. G\u1ecdi v\u1ed1n qu\u00e1 \u00edt<\/h2>\n

H\u1ea7u h\u1ebft c\u00e1c startup th\u00e0nh c\u00f4ng \u0111\u1ec1u g\u1ecdi \u0111\u01b0\u1ee3c v\u1ed1n v\u00e0o 1 th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3. Khi c\u00f3 nhi\u1ec1u h\u01a1n 1 ng\u01b0\u1eddi s\u00e1ng l\u1eadp th\u00ec \u0111i\u1ec1u n\u00e0y d\u01b0\u1eddng nh\u01b0 l\u00e0 ch\u1eafc ch\u1eafn, th\u1ebf nh\u01b0ng n\u00ean c\u00f3 \u0111\u01b0\u1ee3c bao nhi\u00eau th\u00ec \u0111\u1ee7? V\u1ed1n c\u1ee7a startup \u0111o l\u01b0\u1eddng theo th\u1eddi \u0111i\u1ec3m. M\u1ed7i startup kh\u00f4ng l\u00e0m ra l\u1ee3i nhu\u1eadn (c\u00f3 ngh\u0129a l\u00e0 t\u1ea5t c\u1ea3 c\u00e1c startup thu\u1ed9c nh\u00f3m n\u00e0y) \u0111\u1ec1u c\u00f3 1 kho\u1ea3ng th\u1eddi gian tr\u01b0\u1edbc khi h\u1ecd c\u1ea1n ti\u1ec1n v\u00e0 bu\u1ed9c ph\u1ea3i ng\u1eebng ho\u1ea1t \u0111\u1ed9ng<\/strong>. \u0110i\u1ec1u n\u00e0y \u0111\u00f4i khi \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 runway (\u0111\u01b0\u1eddng b\u0103ng) v\u00e0 s\u1eed d\u1ee5ng trong c\u00e2u h\u1ecfi “\u0110\u01b0\u1eddng b\u0103ng c\u00f2n d\u00e0i bao nhi\u00eau n\u1eefa?”. \u0110\u00e2y l\u00e0 1 c\u00e2u \u1ea9n d\u1ee5 hay b\u1edfi n\u00f3 g\u1ee3i nh\u1eafc r\u1eb1ng khi b\u1ea1n h\u1ebft ti\u1ec1n th\u00ec b\u1ea1n c\u0169ng “ch\u1ebft”.<\/p>\n

<\/p>\n

Qu\u00e1 \u00edt ti\u1ec1n s\u1ebd kh\u00f4ng \u0111\u1ee7 \u0111\u1ec3 c\u1ea5t c\u00e1nh. C\u1ea5t c\u00e1nh c\u0169ng mang ngh\u0129a kh\u00e1c nhau ph\u1ee5 thu\u1ed9c v\u00e0o t\u1eebng t\u00ecnh hu\u1ed1ng. Th\u01b0\u1eddng th\u00ec b\u1ea1n s\u1ebd ph\u1ea3i \u0111i t\u1edbi c\u00e1c b\u01b0\u1edbc cao h\u01a1n; n\u1ebfu c\u00f3 1 \u00fd t\u01b0\u1edfng th\u00ec \u0111\u00f3 l\u00e0 cho ra \u0111\u1eddi 1 b\u1ea3n m\u1eabu, n\u1ebfu \u0111\u00e3 c\u00f3 1 b\u1ea3n m\u1eabu (prototype) r\u1ed3i th\u00ec \u0111\u00f3 l\u00e0 vi\u1ec7c tung s\u1ea3n ph\u1ea9m, n\u1ebfu \u0111\u00e3 tung s\u1ea3n ph\u1ea9m r\u1ed3i th\u00ec \u0111\u00f3 l\u00e0 t\u0103ng tr\u01b0\u1edfng. \u0110i\u1ec1u n\u00e0y c\u00f2n ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 \u0111\u1ea7u t\u01b0 b\u1edfi b\u1ea1n ch\u1ec9 c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c h\u1ecd khi l\u00e0m ra l\u1ee3i nhu\u1eadn.<\/p>\n

V\u1eady n\u00ean n\u1ebfu g\u1ecdi v\u1ed1n t\u1eeb nh\u00e0 \u0111\u1ea7u t\u01b0, h\u00e3y g\u1ecdi \u0111\u1ee7 cho b\u01b0\u1edbc ti\u1ebfp theo cho d\u00f9 b\u01b0\u1edbc \u0111\u00f3 l\u00e0 g\u00ec. (5)<\/sup> R\u1ea5t may l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 ki\u1ec3m so\u00e1t m\u1ee9c chi ti\u00eau c\u0169ng nh\u01b0 b\u01b0\u1edbc ti\u1ebfp theo c\u1ee7a m\u00ecnh l\u00e0 g\u00ec. Ch\u00fang t\u00f4i khuy\u00ean startup h\u00e3y l\u1ef1a ch\u1ecdn 2 ti\u00eau ch\u00ed \u0111\u00f3 \u1edf m\u1ee9c th\u1ea5p nh\u1ea5t. Ngay t\u1eeb \u0111\u1ea7u h\u00e3y chi ti\u00eau th\u1eadt \u00edt v\u00e0 \u0111\u1eb7t ra m\u1ee5c ti\u00eau \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 x\u00e2y d\u1ef1ng 1 nguy\u00ean m\u1eabu v\u1eefng ch\u1eafc.<\/strong> \u0110\u00f3 l\u00e0 c\u00e1ch mang l\u1ea1i s\u1ef1 linh ho\u1ea1t t\u1ed1i \u0111a.<\/p>\n

12. Chi ti\u00eau qu\u00e1 nhi\u1ec1u<\/h2>\n

Th\u1eadt kh\u00f3 \u0111\u1ec3 ph\u00e2n bi\u1ec7t gi\u1eefa vi\u1ec7c chi ti\u00eau qu\u00e1 nhi\u1ec1u v\u00e0 g\u1ecdi v\u1ed1n qu\u00e1 \u00edt. Khi h\u1ebft ti\u1ec1n, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ed5 l\u1ed7i cho c\u1ea3 2 nguy\u00ean nh\u00e2n. C\u00e1ch duy nh\u1ea5t \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh l\u00e0 so s\u00e1nh v\u1edbi c\u00e1c startup kh\u00e1c. N\u1ebfu b\u1ea1n g\u1ecdi v\u1ed1n 5 tri\u1ec7u v\u00e0 v\u1eabn h\u1ebft ti\u1ec1n th\u00ec c\u00f3 l\u1ebd b\u1ea1n \u0111\u00e3 chi ti\u00eau qu\u00e1 nhi\u1ec1u. Chi qu\u00e1 tay kh\u00f4ng c\u00f2n l\u00e0 vi\u1ec7c ph\u1ed5 bi\u1ebfn ng\u00e0y nay b\u1edfi c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 nh\u1eadn ra \u0111\u01b0\u1ee3c b\u00e0i h\u1ecdc cho m\u00ecnh. Th\u00eam n\u1eefa l\u00e0 vi\u1ec7c b\u1eaft \u0111\u1ea7u 1 startup b\u00e2y gi\u1edd c\u0169ng t\u1ed1n \u00edt chi ph\u00ed h\u01a1n. T\u1edbi khi b\u00e0i vi\u1ebft n\u00e0y ra \u0111\u1eddi th\u00ec c\u00f3 kh\u00e1 \u00edt startup chi ti\u00eau qu\u00e1 nhi\u1ec1u, kh\u00f4ng c\u00f3 ai trong s\u1ed1 ch\u00fang t\u00f4i chi v\u1ed1n l\u1ea1i m\u1eafc ph\u1ea3i l\u1ed7i n\u00e0y (kh\u00f4ng ph\u1ea3i b\u1edfi ch\u00fang t\u00f4i \u0111\u1ea7u t\u01b0 \u00edt, nhi\u1ec1u startup c\u00f2n ti\u1ebfp t\u1ee5c g\u1ecdi v\u1ed1n th\u00eam).<\/p>\n

<\/p>\n

\u00a0<\/div>\n

Nguy\u00ean nh\u00e2n c\u1ed5 \u0111i\u1ec3n nh\u1ea5t l\u00e0 do thu\u00ea qu\u00e1 nhi\u1ec1u ng\u01b0\u1eddi. \u0110i\u1ec1u n\u00e0y s\u1ebd mang h\u1ea1i g\u1ea5p \u0111\u00f4i: kh\u00f4ng ch\u1ec9 gia t\u0103ng chi ph\u00ed, n\u00f3 c\u00f2n l\u00e0m ch\u1eadm ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a b\u1ea1n – ti\u1ec1n ph\u1ea3i t\u1ed3n t\u1ea1i l\u00e2u th\u00ec l\u1ea1i ti\u00eau \u0111i qu\u00e1 nhanh. H\u1ea7u h\u1ebft c\u00e1c hacker \u0111\u1ec1u hi\u1ec3u r\u00f5 \u0111i\u1ec1u n\u00e0y. Fred Brooks c\u0169ng gi\u1ea3i th\u00edch r\u00f5 trong cu\u1ed1n s\u00e1ch The Mythical Man-Month. Ch\u00fang t\u00f4i c\u00f3 th\u1ec3 \u0111\u01b0a ra 3 l\u1eddi khuy\u00ean v\u1ec1 vi\u1ec7c thu\u00ea nh\u00e2n s\u1ef1<\/strong> (a) n\u1ebfu c\u00f3 th\u1ec3 tr\u00e1nh th\u00ec \u0111\u1eebng l\u00e0m (b) tr\u1ea3 b\u1eb1ng c\u1ed5 t\u1ee9c thay v\u00ec l\u01b0\u01a1ng kh\u00f4ng ch\u1ec9 gi\u00fap ti\u1ebft ki\u1ec7m ti\u1ec1n m\u00e0 b\u1edfi b\u1ea1n mu\u1ed1n ng\u01b0\u1eddi \u0111\u00f3 cam k\u1ebft l\u00e0m vi\u1ec7c nhi\u1ec1u h\u01a1n (c) ch\u1ec9 thu\u00ea nh\u1eefng ng\u01b0\u1eddi vi\u1ebft code ho\u1eb7c c\u00f3 th\u1ec3 ki\u1ebfm kh\u00e1ch h\u00e0ng, b\u1edfi \u0111\u00f3 l\u00e0 nh\u1eefng ng\u01b0\u1eddi duy nh\u1ea5t m\u00e0 b\u1ea1n c\u1ea7n v\u00e0o bu\u1ed5i \u0111\u1ea7u.<\/p>\n

(3) Steve Job \u0111\u00e3 l\u1ea5y tinh th\u1ea7n cho m\u1ecdi ng\u01b0\u1eddi b\u1eb1ng c\u00e1ch n\u00f3i r\u1eb1ng “Real artists ship” (t\u1ea1m d\u1ecbch l\u00e0 “Ngh\u1ec7 s\u0129 th\u1ef1c s\u1ef1 l\u00e0 ng\u01b0\u1eddi c\u00f3 th\u1ec3 truy\u1ec1n t\u1ea3i \u00fd t\u01b0\u1edfng” – \u00fd c\u1ee7a Steve Jobs l\u00e0 c\u00f3 th\u1ec3 nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 \u00fd t\u01b0\u1edfng nh\u01b0ng ch\u1ec9 ng\u01b0\u1eddi ngh\u1ec7 s\u0129 th\u1ef1c s\u1ef1 m\u1edbi c\u00f3 th\u1ec3 truy\u1ec1n t\u1ea3i \u00fd t\u01b0\u1edfng \u0111\u00f3). C\u00e2u n\u00f3i n\u00e0y c\u0169ng hay nh\u01b0ng ti\u1ebfc l\u00e0 n\u00f3 kh\u00f4ng th\u1ef1c s\u1ef1 \u0111\u00fang. Nhi\u1ec1u t\u00e1c ph\u1ea9m ngh\u1ec7 thu\u1eadt n\u1ed5i ti\u1ebfng \u0111\u00e3 b\u1ecb b\u1ecf d\u1edf. C\u00e2u n\u00e0y \u0111\u00fang trong c\u00e1c l\u0129nh v\u1ef1c c\u00f3 deadline r\u00f5 r\u00e0ng nh\u01b0 ki\u1ebfn tr\u00fac, phim \u1ea3nh nh\u01b0ng ngay c\u1ea3 trong c\u00e1c l\u0129nh v\u1ef1c \u0111\u00f3 th\u00ec m\u1ecdi ng\u01b0\u1eddi c\u0169ng c\u00f3 xu h\u01b0\u1edbng t\u1ea1o ra c\u00e1c bi\u1ebfn th\u1ec3 tr\u01b0\u1edbc khi n\u00f3 th\u1ef1c s\u1ef1 ra \u0111\u1eddi.
(4) \u0110\u00e2y c\u00f3 l\u1ebd l\u00e0 nh\u00e2n t\u1ed1 th\u1ee9 2, nh\u1eefng ng\u01b0\u1eddi s\u00e1ng l\u1eadp startup c\u00f3 xu h\u01b0\u1edbng d\u1eabn \u0111\u1ea7u c\u00f4ng ngh\u1ec7 n\u00ean c\u00e1c v\u1ea5n \u0111\u1ec1 m\u00e0 h\u1ecd g\u1eb7p ph\u1ea3i c\u00f3 l\u1ebd c\u0169ng \u0111\u1ee7 gi\u00e1 tr\u1ecb r\u1ed3i.
(5) B\u1ea1n n\u00ean l\u1ea5y nhi\u1ec1u h\u01a1n m\u1ee9c b\u1ea1n ngh\u0129 l\u00e0 m\u00ecnh c\u1ea7n, c\u00f3 l\u1ebd l\u00e0 50% t\u1edbi 100% b\u1edfi v\u00ec ph\u1ea7n m\u1ec1m th\u01b0\u1eddng m\u1ea5t nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 vi\u1ebft v\u00e0 th\u1eddi gian \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ecfa thu\u1eadn c\u0169ng s\u1ebd l\u00e2u h\u01a1n b\u1ea1n ngh\u0129.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Ti\u1ebfp n\u1ed1i ph\u1ea7n 1, c\u00e1c nguy\u00ean nh\u00e2n d\u1eabn t\u1edbi vi\u1ec7c startup th\u1ea5t b\u1ea1i \u0111\u01b0\u1ee3c \u0111\u01b0a ra trong ph\u1ea7n 2 n\u00e0y xoay quanh c\u00e1c ch\u1ee7 \u0111\u1ec1 sau.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[452],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/41176"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=41176"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/41176\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=41176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=41176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=41176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}