{"id":4376,"date":"2023-11-29T12:30:51","date_gmt":"2023-11-29T12:30:51","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=4376"},"modified":"2023-11-29T11:39:27","modified_gmt":"2023-11-29T11:39:27","slug":"ky-thuat-dat-cau-hoi-sang-tao-scamper","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/ky-thuat-dat-cau-hoi-sang-tao-scamper.html","title":{"rendered":"K\u1ef9 thu\u1eadt \u0111\u1eb7t c\u00e2u h\u1ecfi s\u00e1ng t\u1ea1o SCAMPER"},"content":{"rendered":"

Th\u01b0\u1eddng s\u1ebd kh\u00f3 \u0111\u1ec3 c\u00f3 c\u00e1c \u00fd t\u01b0\u1edfng m\u1edbi khi ch\u00fang ta \u0111ang c\u1ed1 ph\u00e1t tri\u1ec3n hay c\u1ea3i thi\u1ec7n m\u1ed9t ho\u1ea1t \u0111\u1ed9ng, s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty. SCAMPER s\u1ebd l\u00e0 c\u00f4ng c\u1ee5 h\u1eefu \u00edch gi\u00fap b\u1ea1n c\u00f3 \u00fd t\u01b0\u1edfng m\u1edbi<\/p>\n

SCAMPER l\u00e0 thu\u1eadt ng\u1eef vi\u1ebft t\u1eaft c\u1ee7a c\u00e1c ch\u1eef<\/p>\n

Alex Osborn, \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi cho l\u00e0 ng\u01b0\u1eddi kh\u1edfi x\u01b0\u1edbng k\u1ef9 thu\u1eadt \u0111\u1ed9ng n\u00e3o, ban \u0111\u1ea7u \u0111\u00e3 \u0111\u01b0a ra nhi\u1ec1u c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong k\u1ef9 thu\u1eadt n\u00e0y. Tuy nhi\u00ean, ch\u00ednh Bob Eberle, m\u1ed9t nh\u00e0 qu\u1ea3n l\u00fd gi\u00e1o d\u1ee5c v\u00e0 nh\u00e0 v\u0103n, ng\u01b0\u1eddi \u0111\u00e3 s\u1eafp x\u1ebfp nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y th\u00e0nh ph\u01b0\u01a1ng ph\u00e1p ghi nh\u1edb SCAMPER.<\/p>\n

\"Scamper\"B\u1ea1n s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 b\u1eb1ng c\u00e1ch \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 hi\u1ec7n c\u00f3 \u0111\u1ec3 c\u00f3 nh\u1eefng \u00fd t\u01b0\u1edfng m\u1edbi<\/p>\n

Substitute (Thay th\u1ebf)<\/strong><\/p>\n

\u2013 Ch\u00fang ta c\u00f3 th\u1ec3 d\u00f9ng v\u1eadt li\u1ec7u n\u00e0o thay th\u1ebf?<\/div>\n
\u2013 S\u1ea3n ph\u1ea9m thay th\u1ebf?<\/div>\n
\u2013 Quy tr\u00ecnh thay th\u1ebf?<\/div>\n
\u2013 C\u00e1c quy \u0111\u1ecbnh thay th\u1ebf?<\/div>\n
\u2013 Thay \u0111\u1ed5i g\u00f3c nh\u00ecn?<\/div>\n
\u2013 C\u00e1ch ti\u1ebfp c\u1eadn s\u1ea3n ph\u1ea9m?<\/div>\n

Combine (k\u1ebft h\u1ee3p)<\/strong><\/p>\n

\u2013 C\u00f3 th\u1ec3 k\u1ebft h\u1ee3p v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c hay kh\u00f4ng?<\/div>\n
\u2013 C\u00f3 th\u1ec3 k\u1ebft h\u1ee3p v\u1edbi m\u1ee5c \u0111\u00edch kh\u00e1c kh\u00f4ng?<\/div>\n
\u2013 C\u00f3 th\u1ec3 k\u1ebft h\u1ee3p v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a ti\u1ec7n \u00edch?<\/div>\n

Adapt (th\u00edch nghi)<\/strong><\/p>\n

\u2013 Ta c\u00f3 th\u1ec3 th\u00edch nghi s\u1ea3n ph\u1ea9m cho m\u1ee5c \u0111\u00edch kh\u00e1c?<\/div>\n
\u2013 S\u1ea3n ph\u1ea9m c\u1ee7a ta c\u00f3 gi\u1ed1ng s\u1ea3n ph\u1ea9m n\u00e0o kh\u00e1c?<\/div>\n
\u2013 C\u00f3 t\u00ecnh hu\u1ed1ng n\u00e0o, \u1ee8ng d\u1ee5ng n\u00e0o kh\u00e1c cho s\u1ea3n ph\u1ea9m?<\/div>\n

Modify (\u0110i\u1ec1u ch\u1ec9nh)<\/strong><\/p>\n

\u2013 L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh h\u00ecnh th\u1ee9c, m\u1eabu m\u00e3 s\u1ea3n ph\u1ea9m?<\/div>\n
\u2013 N\u00ean th\u00eam v\u00e0o t\u00ednh n\u0103ng g\u00ec?<\/div>\n
\u2013 N\u00ean ch\u1ecdn t\u00ednh n\u0103ng g\u00ec l\u00e0m ch\u1ee7 l\u1ef1c \u0111\u1ec3 t\u1ea1o s\u1ea3n ph\u1ea9m m\u1edbi?<\/div>\n

Put into another use (c\u00e1ch s\u1eed d\u1ee5ng kh\u00e1c)<\/strong><\/p>\n

\u2013 C\u00f3 c\u00e1ch n\u00e0o kh\u00e1c \u0111\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m?<\/div>\n
\u2013 S\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 d\u00f9ng trong ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1c?<\/div>\n
\u2013 Ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng n\u00e0o c\u00f3 th\u1ec3 d\u00f9ng s\u1ea3n ph\u1ea9m n\u00e0y?<\/div>\n
\u2013 C\u00f3 th\u1ec3 t\u00e1i ch\u1ebf r\u00e1c th\u1ea3i t\u1eeb s\u1ea3n ph\u1ea9m kh\u00f4ng?<\/div>\n

Eliminate (lo\u1ea1i tr\u1eeb)<\/strong><\/p>\n

\u2013 L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111\u01a1n gi\u1ea3n h\u00f3a s\u1ea3n ph\u1ea9m?<\/div>\n
\u2013 N\u00ean b\u1ecf b\u1edbt t\u00ednh n\u0103ng n\u00e0o?<\/div>\n
\u2013 L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1ea3n ph\u1ea9m nh\u1eb9 h\u01a1n, b\u00e9 h\u01a1n, nhanh h\u01a1n, th\u00fa v\u1ecb h\u01a1n?<\/div>\n

Reverse (\u0111\u1ea3o ng\u01b0\u1ee3c)<\/strong><\/p>\n

\u2013 Ch\u00fang ta c\u00f3 th\u1ec3 \u0111\u1ea3o ng\u01b0\u1ee3c c\u00e1ch ch\u00fang ta \u0111ang l\u00e0m?<\/div>\n
\u2013 Chuy\u1ec7n g\u00ec s\u1ebd x\u1ea3y ra n\u1ebfu ch\u00fang ta l\u00e0m ho\u00e0n to\u00e0n ng\u01b0\u1ee3c l\u1ea1i?<\/div>\n","protected":false},"excerpt":{"rendered":"

Th\u01b0\u1eddng s\u1ebd kh\u00f3 \u0111\u1ec3 c\u00f3 c\u00e1c \u00fd t\u01b0\u1edfng m\u1edbi khi ch\u00fang ta \u0111ang c\u1ed1 ph\u00e1t tri\u1ec3n hay c\u1ea3i thi\u1ec7n m\u1ed9t ho\u1ea1t \u0111\u1ed9ng, s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty. SCAMPER s\u1ebd l\u00e0 c\u00f4ng c\u1ee5 h\u1eefu \u00edch gi\u00fap b\u1ea1n c\u00f3 \u00fd t\u01b0\u1edfng m\u1edbi SCAMPER l\u00e0 thu\u1eadt ng\u1eef vi\u1ebft t\u1eaft c\u1ee7a c\u00e1c ch\u1eef Alex Osborn, \u0111\u01b0\u1ee3c nhi\u1ec1u […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[199],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/4376"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=4376"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/4376\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=4376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=4376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=4376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}