{"id":4566,"date":"2023-11-29T10:57:27","date_gmt":"2023-11-29T10:57:27","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=4566"},"modified":"2023-11-29T21:20:12","modified_gmt":"2023-11-29T21:20:12","slug":"3-buoc-tai-xay-dung-thuong-hieu-ca-nhan-tu-chuyen-gia-tiep-thi-toan-cau","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/3-buoc-tai-xay-dung-thuong-hieu-ca-nhan-tu-chuyen-gia-tiep-thi-toan-cau.html","title":{"rendered":"3 B\u01b0\u1edbc t\u00e1i x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n t\u1eeb chuy\u00ean gia ti\u1ebfp th\u1ecb to\u00e0n c\u1ea7u"},"content":{"rendered":"

T\u00e1i x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n l\u00e0 \u0111i\u1ec1u b\u1ea1n ph\u1ea3i l\u00e0m, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi nh\u1eefng chuy\u00ean m\u00f4n, kinh nghi\u1ec7m l\u00e0m vi\u1ec7c c\u1ee7a b\u1ea1n \u0111\u00e3 thay \u0111\u1ed5i ho\u1eb7c \u0111\u01b0\u1ee3c “n\u00e2ng c\u1ea5p” theo th\u1eddi gian.<\/h2>\n
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\u1ea2nh minh h\u1ecda: Andrew Worley<\/p>\n

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Theo Mark Schaefer – t\u00e1c gi\u1ea3 cu\u1ed1n s\u00e1ch\u00a0Known<\/em>\u00a0(t\u1ea1m d\u1ecbch:\u00a0\u0110\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn<\/em>): \u201cB\u1ea1n c\u1ea7n \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn v\u1edbi m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 trong m\u1ed9t kh\u00f4ng gian th\u00edch h\u1ee3p v\u00e0 \u0111\u1ee7 l\u1edbn. B\u1ea1n c\u1ea7n t\u1ea1o ra n\u1ed9i dung theo m\u1ed9t c\u00e1ch kh\u00e1c bi\u1ec7t v\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 cho ri\u00eang m\u00ecnh\u201d.<\/p>\n

B\u1eb1ng c\u00e1ch l\u00e0m theo l\u1eddi khuy\u00ean c\u1ee7a Schaefer v\u00e0 c\u00e1c b\u01b0\u1edbc trong cu\u1ed1n s\u00e1ch c\u1ee7a \u00f4ng, b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n mang t\u00ednh l\u00e2u d\u00e0i v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t c\u00e1i t\u00ean n\u1ed5i b\u1eadt trong l\u0129nh v\u1ef1c m\u00ecnh y\u00eau th\u00edch.<\/p>\n

Tuy nhi\u00ean, \u0111i\u1ec1u g\u00ec s\u1ebd x\u1ea3y ra n\u1ebfu nh\u1eefng ni\u1ec1m \u0111am m\u00ea, chuy\u00ean m\u00f4n v\u00e0 kinh nghi\u1ec7m l\u00e0m vi\u1ec7c c\u1ee7a b\u1ea1n thay \u0111\u1ed5i theo th\u1eddi gian? Trr\u00ean di\u1ec5n \u0111\u00e0n Quora – m\u1ea1ng chia s\u1ebb ki\u1ebfn th\u1ee9c n\u1ed5i ti\u1ebfng, m\u1ed9t t\u00e1c gi\u1ea3 \u0111\u00e3 tr\u00edch d\u1eabn l\u1eddi c\u1ee7a nh\u00e0 th\u01a1 ng\u01b0\u1eddi M\u1ef9 Henry Wadsworth Longfellow: \u201cCh\u00fang ta \u0111\u00e1nh gi\u00e1 b\u1ea3n th\u00e2n b\u1edfi nh\u1eefng \u0111i\u1ec1u m\u00ecnh c\u00f3 th\u1ec3 l\u00e0m, trong khi ng\u01b0\u1eddi kh\u00e1c l\u1ea1i \u0111\u00e1nh gi\u00e1 ch\u00fang ta b\u1edfi nh\u1eefng g\u00ec ch\u00fang ta \u0111\u00e3 l\u00e0m \u0111\u01b0\u1ee3c. Con \u0111\u01b0\u1eddng b\u1ea1n \u0111i c\u00f3 th\u1ec3 mang \u0111\u1ebfn cho b\u1ea1n c\u1ea3m gi\u00e1c ho\u00e0n h\u1ea3o, nh\u01b0ng l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi kh\u00e1c tin v\u00e0o th\u01b0\u01a1ng hi\u1ec7u m\u1edbi c\u1ee7a b\u1ea1n, v\u00e0 n\u1ec3 tr\u1ecdng b\u1ea1n?\u201d.<\/p>\n

C\u00e2u chuy\u1ec7n t\u00e1i x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a chuy\u00ean gia ti\u1ebfp th\u1ecb to\u00e0n c\u1ea7u Joel Backaler:<\/strong><\/p>\n

Khi chu\u1ea9n b\u1ecb ra m\u1eaft cu\u1ed1n s\u00e1ch\u00a0Digital Influence<\/em>, t\u00f4i mu\u1ed1n l\u00e0m m\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a m\u00ecnh l\u00ean.<\/p>\n

T\u00f4i \u0111\u00e3 tr\u1ea3i qua m\u1ed9t n\u1eeda th\u1eddi gian trong s\u1ef1 nghi\u1ec7p \u0111\u1ec3 l\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c th\u00e0nh ph\u1ed1 l\u1edbn \u1edf ch\u00e2u \u00c1 nh\u01b0 B\u1eafc Kinh, Th\u01b0\u1ee3ng H\u1ea3i, \u0110\u00e0i B\u1eafc v\u00e0 Singapore. V\u1edbi kinh nghi\u1ec7m l\u00e0m vi\u1ec7c \u1edf c\u00e1c n\u01a1i n\u00e0y c\u1ed9ng v\u1edbi nhi\u1ec1u n\u0103m vi\u1ebft n\u1ed9i dung cho cu\u1ed1n s\u00e1ch \u0111\u1ea7u ti\u00ean l\u00e0\u00a0China Goes West: Everything You Need to Know About Chinese Companies Going Global\u00a0<\/em>(t\u1ea1m d\u1ecbch:\u00a0Trung Qu\u1ed1c T\u00e2y h\u00f3a: M\u1ecdi \u0111i\u1ec1u c\u1ea7n bi\u1ebft v\u1ec1 vi\u1ec7c nh\u1eefng c\u00f4ng ty Trung Qu\u1ed1c ti\u1ebfn ra qu\u1ed1c t\u1ebf<\/em>), t\u00f4i \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn nh\u01b0 m\u1ed9t \u201cchuy\u00ean gia v\u1ec1 Trung Qu\u1ed1c\u201d.<\/p>\n

Tuy nhi\u00ean, trong qu\u00e1 tr\u00ecnh khi \u0111i kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi \u0111\u1ec3 n\u00f3i chuy\u1ec7n v\u1ec1 cu\u1ed1n\u00a0China Goes West<\/em>, trong b\u1ed1i c\u1ea3nh tr\u1ed7i d\u1eady m\u1ea1nh m\u1ebd c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf \u0111\u1ebfn t\u1eeb Trung Qu\u1ed1c, s\u1ef1 nghi\u1ec7p c\u1ee7a t\u00f4i ng\u00e0y c\u00e0ng chuy\u1ec3n sang h\u01b0\u1edbng d\u1ea5n s\u00e2u v\u00e0o l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb to\u00e0n c\u1ea7u.<\/p>\n

Khi t\u00edch c\u00f3p kinh nghi\u1ec7m ti\u1ebfp th\u1ecb trong h\u01a1n m\u1ed9t th\u1eadp k\u1ef7, t\u00f4i \u0111\u1ed1i m\u1eb7t v\u1edbi th\u1ef1c t\u1ebf l\u00e0: nh\u1eefng \u0111\u1ed3ng nghi\u1ec7p v\u00e0 \u0111\u1ed1i t\u00e1c kinh doanh \u0111\u1ec1u bi\u1ebft th\u1ebf m\u1ea1nh c\u1ee7a t\u00f4i l\u00e0 v\u1ec1 marketing, nh\u01b0ng nh\u1eefng ng\u01b0\u1eddi t\u00ecm ki\u1ebfm v\u1ec1 t\u00f4i tr\u00ean Google th\u00ec h\u1ea7u nh\u01b0 ch\u1ec9 bi\u1ebft t\u00f4i l\u00e0 m\u1ed9t\u2026 chuy\u00ean gia v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 c\u00f3 li\u00ean quan \u0111\u1ebfn Trung Qu\u1ed1c.<\/p>\n

Th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n: quan tr\u1ecdng kh\u00f4ng k\u00e9m th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a t\u1ed5 ch\u1ee9c<\/strong><\/p>\n

\u0110\u1ec3 gi\u1edbi thi\u1ec7u th\u00e0nh c\u00f4ng cu\u1ed1n\u00a0Digital Influence<\/em>, t\u00f4i c\u1ea7n ph\u1ea3i l\u00e0m m\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a m\u00ecnh, bi\u1ebfn t\u00f4i t\u1eeb m\u1ed9t \u201cchuy\u00ean gia v\u1ec1 Trung Qu\u1ed1c\u201d th\u00e0nh m\u1ed9t chuy\u00ean gia v\u1ec1 marketing to\u00e0n c\u1ea7u, b\u1edfi v\u00ec n\u1ed9i dung c\u1ee7a cu\u1ed1n s\u00e1ch n\u00e0y vi\u1ebft v\u1ec1 l\u0129nh v\u1ef1c influencer marketing (h\u00ecnh th\u1ee9c marketing s\u1eed d\u1ee5ng nh\u1eefng ng\u01b0\u1eddi c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng \u0111\u1ec3 g\u1eedi th\u00f4ng \u0111i\u1ec7p c\u1ee7a nh\u00e3n h\u00e0ng \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng) t\u1ea1i nhi\u1ec1u n\u01b0\u1edbc ch\u1ee9 kh\u00f4ng ch\u1ec9 ri\u00eang \u1edf Trung Qu\u1ed1c.<\/p>\n

\u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, t\u00f4i \u0111\u00e3 h\u1ee3p t\u00e1c l\u00e0m vi\u1ec7c v\u1edbi t\u00e1c gi\u1ea3, chuy\u00ean gia v\u1ec1 ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 Cynthia Johnson v\u00e0 \u0111\u1ed9i ng\u0169 c\u1ed9ng s\u1ef1 t\u00e0i gi\u1ecfi c\u1ee7a Cynthia \u1edf agency Bell + Ivy.<\/p>\n

Nh\u1eefng l\u1eddi sau \u0111\u00e2y c\u1ee7a Cynthia Johnson \u0111\u00e3 t\u00f3m t\u1eaft \u0111\u01b0\u1ee3c l\u00fd do t\u1ea1i sao t\u00f4i ch\u1ecdn l\u00e0m vi\u1ec7c v\u1edbi h\u1ecd: \u201cH\u00e3y ngh\u0129 v\u1ec1 l\u00fd do t\u1ea1i sao b\u1ea1n l\u1ea1i c\u00f3 c\u1ea3m t\u00ecnh v\u1edbi nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u m\u00e0 m\u00ecnh y\u00eau m\u1ebfn. C\u00f3 th\u1ec3 l\u00e0 do t\u00ean c\u1ee7a h\u1ecd, s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd, th\u00f4ng \u0111i\u1ec7p c\u1ee7a h\u1ecd, ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 do nh\u1eefng th\u1ee9 \u0111\u01a1n gi\u1ea3n nh\u01b0 m\u00e0u s\u1eafc ch\u1ee7 \u0111\u1ea1o c\u1ee7a h\u1ecd. N\u00f3i chung, nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e1ng nh\u1edb v\u00e0 t\u1ea1o ra m\u1ed9t t\u00e1c \u0111\u1ed9ng. \u0110\u00f3 l\u00e0 nh\u1eefng g\u00ec ch\u00fang t\u00f4i l\u00e0m t\u1ea1i Bell + Ivy. Ch\u00fang t\u00f4i t\u1ea1o ra m\u1ed9t ti\u1ebfng n\u00f3i v\u00e0 s\u1ef1 t\u00e1c \u0111\u1ed9ng l\u1edbn cho kh\u00e1ch h\u00e0ng (client), \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 t\u1ea1o ra s\u1ef1 thay \u0111\u1ed5i m\u1ea1nh m\u1ebd trong l\u0129nh v\u1ef1c m\u00ecnh ho\u1ea1t \u0111\u1ed9ng. Vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3\u201d.<\/p>\n

Johnson v\u00e0 t\u1ea5t c\u1ea3 th\u00e0nh vi\u00ean trong \u0111\u1ed9i ng\u0169 Bell + Ivy \u0111\u00e3 th\u1ec3 hi\u1ec7n s\u1ef1 t\u01b0\u01a1ng \u0111\u1ed3ng v\u1edbi ni\u1ec1m tin c\u1ee7a t\u00f4i r\u1eb1ng, m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u0169ng quan tr\u1ecdng kh\u00f4ng k\u00e9m b\u1ea5t k\u1ef3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a t\u1ed5 ch\u1ee9c n\u00e0o, v\u00e0 n\u00f3 c\u0169ng \u0111\u00f2i h\u1ecfi s\u1ef1 qu\u1ea3n l\u00fd c\u1ea9n th\u1eadn \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o b\u1ea1n \u0111\u01b0\u1ee3c hi\u1ec3u theo \u0111\u00fang c\u00e1ch l\u00fd t\u01b0\u1edfng nh\u1ea5t m\u00e0 b\u1ea1n mu\u1ed1n ng\u01b0\u1eddi kh\u00e1c hi\u1ec3u v\u1ec1 m\u00ecnh.<\/p>\n

3 b\u01b0\u1edbc \u0111\u1ec3 l\u00e0m m\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n<\/strong><\/p>\n

Johnson v\u00e0 c\u00e1c c\u1ed9ng s\u1ef1 g\u1ee3i \u00fd nh\u1eefng b\u01b0\u1edbc c\u1ea7n thi\u1ebft d\u00e0nh cho b\u1ea5t k\u1ef3 ai mu\u1ed1n t\u00e1i\u00a0x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n:<\/p>\n

\u2022 Ki\u1ec3m tra th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n<\/em><\/p>\n

Tr\u01b0\u1edbc khi t\u00e1i x\u00e2y d\u1ef1ng l\u1ea1i th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 ho\u00e0n to\u00e0n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n hi\u1ec7n t\u1ea1i c\u1ee7a m\u00ecnh th\u00f4ng qua vi\u1ec7c \u0111\u00e1nh gi\u00e1 c\u1ea9n th\u1eadn nh\u1eefng th\u00f4ng tin v\u1ec1 m\u00ecnh tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n

\u0110\u1ed9i ng\u0169 Bell + Ivy \u0111\u00e3 thay t\u00f4i l\u00e0m ph\u1ea7n vi\u1ec7c ki\u1ec3m tra th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a t\u00f4i \u0111\u1ec3 t\u00ecm xem nh\u1eefng k\u00eanh tr\u1ef1c tuy\u1ebfn n\u00e0o c\u00f3 t\u00ean t\u00f4i xu\u1ea5t hi\u1ec7n, t\u00f4i th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb nh\u01b0 th\u1ebf n\u00e0o, c\u0169ng nh\u01b0 t\u00ecm ra nh\u1eefng \u0111i\u1ec3m kh\u00f4ng nh\u1ea5t qu\u00e1n khi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a t\u00f4i xu\u1ea5t hi\u1ec7n tr\u00ean nhi\u1ec1u trang kh\u00e1c nhau.<\/p>\n

\u2022 C\u1eadp nh\u1eadt \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n<\/em><\/p>\n

D\u1ef1a tr\u00ean s\u1ef1 t\u00ecm hi\u1ec3u \u0111\u00f3, ch\u00fang t\u00f4i c\u00f9ng nhau c\u1eadp nh\u1eadt l\u1ea1i \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a t\u00f4i sao cho ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi nh\u1eefng ch\u1ee7 \u0111\u1ec1 m\u00e0 hi\u1ec7n t\u00f4i th\u01b0\u1eddng \u0111i di\u1ec5n thuy\u1ebft ho\u1eb7c vi\u1ebft v\u1ec1 n\u00f3, hay n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 nh\u1eefng \u0111i\u1ec1u m\u00e0 t\u00f4i mu\u1ed1n \u0111\u01b0\u1ee3c ng\u01b0\u1eddi kh\u00e1c bi\u1ebft \u0111\u1ebfn.<\/p>\n

Qu\u00e1 tr\u00ecnh n\u00e0y mang t\u00ednh \u201cc\u1eadp nh\u1eadt\u201d l\u00e0 v\u00ec t\u00f4i v\u1eabn mu\u1ed1n \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn nh\u01b0 m\u1ed9t \u201cchuy\u00ean gia v\u1ec1 Trung Qu\u1ed1c\u201d, nh\u01b0ng t\u00f4i c\u0169ng c\u1ea7n \u201c\u0111\u00ednh th\u00eam\u201d nh\u1eefng kinh nghi\u1ec7m v\u1ec1 marketing. V\u00ec v\u1eady, ch\u00fang t\u00f4i c\u1eadp nh\u1eadt th\u00eam \u201cChi\u1ebfn l\u01b0\u1ee3c gia marketing to\u00e0n c\u1ea7u\u201d trong ph\u1ea7n ch\u1ee9c danh, gi\u00fap m\u1ecdi ng\u01b0\u1eddi hi\u1ec3u chuy\u00ean m\u00f4n c\u1ee7a t\u00f4i l\u00e0 v\u1ec1 marketing t\u1eeb th\u1ecb tr\u01b0\u1eddng Trung Qu\u1ed1c \u0111\u1ebfn nh\u1eefng n\u01b0\u1edbc kh\u00e1c tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n

\u2022 T\u1ea1o ra nh\u1eefng n\u1ed9i dung nh\u1ea5t qu\u00e1n<\/em><\/p>\n

B\u01b0\u1edbc cu\u1ed1i c\u00f9ng trong qu\u00e1 tr\u00ecnh n\u00e0y l\u00e0 m\u1ed9t chu\u1ed7i nhi\u1ec1u b\u01b0\u1edbc kh\u00e1c m\u00e0 t\u00f4i v\u1eabn c\u00f2n \u0111ang ti\u1ebfp t\u1ee5c ti\u1ebfn h\u00e0nh. V\u1edbi \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n m\u1edbi, t\u00f4i \u0111\u00e3 c\u1eadp nh\u1eadt l\u1ea1i tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn c\u1ee7a m\u00ecnh, t\u1eeb website c\u00e1 nh\u00e2n \u0111\u1ebfn c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, c\u0169ng nh\u01b0 trong ph\u1ea7n gi\u1edbi thi\u1ec7u t\u00e1c gi\u1ea3 c\u1ee7a c\u00e1c b\u00e0i vi\u1ebft s\u1eafp t\u1edbi c\u1ee7a m\u00ecnh.<\/p>\n

V\u00e0 cu\u1ed1i c\u00f9ng, t\u1ea1o ra c\u00e1c b\u00e0i vi\u1ebft v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng cao v\u00e0 nh\u1ea5t qu\u00e1n l\u00e0 c\u00e1ch duy nh\u1ea5t t\u00f4i c\u00f3 th\u1ec3 l\u00e0m \u0111\u1ec3 l\u00e0m m\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, gi\u00fap c\u00e1c \u0111\u1ed9c gi\u1ea3 c\u1ee7a t\u00f4i bi\u1ebft \u0111\u1ebfn t\u00f4i d\u1ef1a tr\u00ean nh\u1eefng ch\u1ee7 \u0111\u1ec1 m\u00e0 t\u00f4i mu\u1ed1n h\u1ecd bi\u1ebft, h\u01a1n l\u00e0 \u0111\u00e1nh gi\u00e1 t\u00f4i ch\u1ec9 b\u1edfi nh\u1eefng c\u00f4ng vi\u1ec7c t\u00f4i \u0111\u00e3 l\u00e0m \u0111\u01b0\u1ee3c c\u00e1ch \u0111\u00e2y nhi\u1ec1u n\u0103m.<\/p>\n<\/article>\n","protected":false},"excerpt":{"rendered":"

T\u00e1i x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n l\u00e0 \u0111i\u1ec1u b\u1ea1n ph\u1ea3i l\u00e0m, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi nh\u1eefng chuy\u00ean m\u00f4n, kinh nghi\u1ec7m l\u00e0m vi\u1ec7c c\u1ee7a b\u1ea1n \u0111\u00e3 thay \u0111\u1ed5i ho\u1eb7c \u0111\u01b0\u1ee3c “n\u00e2ng c\u1ea5p” theo th\u1eddi gian. \u1ea2nh minh h\u1ecda: Andrew Worley Theo Mark Schaefer – t\u00e1c gi\u1ea3 cu\u1ed1n s\u00e1ch\u00a0Known\u00a0(t\u1ea1m d\u1ecbch:\u00a0\u0110\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn): \u201cB\u1ea1n c\u1ea7n \u0111\u01b0\u1ee3c bi\u1ebft […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/4566"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=4566"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/4566\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=4566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=4566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=4566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}