{"id":46948,"date":"2023-12-16T15:37:19","date_gmt":"2023-12-16T15:37:19","guid":{"rendered":"https:\/\/masterskills.org\/blog\/top-7-cong-cu-phan-tich-du-lieu-trong-nam-2023-forbes-binh-chon.html"},"modified":"2023-12-16T15:37:19","modified_gmt":"2023-12-16T15:37:19","slug":"top-7-cong-cu-phan-tich-du-lieu-trong-nam-2023-forbes-binh-chon","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/top-7-cong-cu-phan-tich-du-lieu-trong-nam-2023-forbes-binh-chon.html","title":{"rendered":"Top 7 C\u00f4ng C\u1ee5 Ph\u00e2n T\u00edch D\u1eef Li\u1ec7u Trong N\u0103m  [Forbes b\u00ecnh ch\u1ecdn]"},"content":{"rendered":"<div class=\"col\">\n<p>Ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong b\u1ed1i c\u1ea3nh kinh doanh ng\u00e0y nay, gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng hi\u1ec3u bi\u1ebft v\u00f4 gi\u00e1 v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t. Trong b\u00e0i vi\u1ebft n\u00e0y, Masterskills s\u1ebd c\u00f9ng b\u1ea1n kh\u00e1m ph\u00e1 top 7 <strong>c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u <\/strong>t\u1ed1t nh\u1ea5t  do Forbes l\u1ef1a ch\u1ecdn c\u1ea9n th\u1eadn d\u1ef1a tr\u00ean c\u00e1c ti\u00eau ch\u00ed \u0111\u1eb7c bi\u1ec7t v\u00e0 t\u00e1c \u0111\u1ed9ng c\u1ee7a ch\u00fang \u0111\u1ed1i v\u1edbi ng\u00e0nh. T\u1eeb Microsoft Power BI \u0111\u1ebfn Domo, nh\u1eefng c\u00f4ng c\u1ee5 n\u00e0y \u0111ang h\u1ed7 tr\u1ee3 c\u00e1c doanh nghi\u1ec7p khai th\u00e1c s\u1ee9c m\u1ea1nh c\u1ee7a d\u1eef li\u1ec7u v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u00ean th\u01b0\u01a1ng tr\u01b0\u1eddng.\u00a0<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-microsoft-power-bi\"><strong>Microsoft Power BI<\/strong><\/h2>\n<p>Microsoft Power BI l\u00e0 m\u1ed9t <strong>c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u <\/strong>m\u1ea1nh m\u1ebd cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng tr\u1ef1c quan h\u00f3a v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau. V\u1edbi giao di\u1ec7n th\u00e2n thi\u1ec7n, d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 c\u00e1c t\u00ednh n\u0103ng m\u1ea1nh m\u1ebd, Power BI cho ph\u00e9p c\u00e1c t\u1ed5 ch\u1ee9c chuy\u1ec3n \u0111\u1ed5i d\u1eef li\u1ec7u ph\u1ee9c t\u1ea1p th\u00e0nh th\u00f4ng tin chi ti\u1ebft c\u00f3 \u00fd ngh\u0129a. C\u00f4ng c\u1ee5 n\u00e0y cung c\u1ea5p b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n t\u01b0\u01a1ng t\u00e1c, kh\u1ea3 n\u0103ng kh\u00e1m ph\u00e1 d\u1eef li\u1ec7u v\u00e0 c\u00e1c ch\u1ee9c n\u0103ng ph\u00e2n t\u00edch n\u00e2ng cao. Power BI c\u0169ng t\u00edch h\u1ee3p ho\u00e0n h\u1ea3o v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c c\u1ee7a Microsoft, khi\u1ebfn n\u00f3 tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn ph\u1ed5 bi\u1ebfn c\u1ee7a c\u00e1c doanh nghi\u1ec7p.<\/p>\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/powerbi-1024x576-1.jpeg\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u trong excel\" class=\"wp-image-36486\" width=\"500\" title=\"powerbi-1024x576-1\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/powerbi-1024x576-1.jpeg\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u trong excel\" class=\"wp-image-36486\" width=\"500\" title=\"powerbi-1024x576-1\"><figcaption class=\"wp-element-caption\">Microsoft Power BI<br \/>\n<\/figcaption><\/figure>\n<p>M\u1ed9t t\u00ednh n\u0103ng \u0111\u00e1ng ch\u00fa \u00fd kh\u00e1c c\u1ee7a Power BI l\u00e0 kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch n\u00e2ng cao. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng nhi\u1ec1u ch\u1ee9c n\u0103ng th\u1ed1ng k\u00ea v\u00e0 ph\u00e9p t\u00ednh cho d\u1eef li\u1ec7u c\u1ee7a h\u1ecd, th\u1ef1c hi\u1ec7n l\u1eadp m\u00f4 h\u00ecnh d\u1eef li\u1ec7u v\u00e0 th\u1eadm ch\u00ed t\u1ea1o c\u00e1c m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n b\u1eb1ng thu\u1eadt to\u00e1n m\u00e1y h\u1ecdc. \u0110i\u1ec1u n\u00e0y trao quy\u1ec1n cho c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng hi\u1ec3u bi\u1ebft c\u00f3 gi\u00e1 tr\u1ecb t\u1eeb d\u1eef li\u1ec7u c\u1ee7a h\u1ecd v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean ch\u00fang m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/p>\n<p>Power BI c\u0169ng cung c\u1ea5p c\u00e1c t\u00ednh n\u0103ng c\u1ed9ng t\u00e1c v\u00e0 chia s\u1ebb m\u1ea1nh m\u1ebd. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 xu\u1ea5t b\u1ea3n c\u00e1c b\u00e1o c\u00e1o v\u00e0 b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u1ee7a h\u1ecd l\u00ean d\u1ecbch v\u1ee5 Power BI, n\u01a1i c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m c\u00f3 th\u1ec3 truy c\u1eadp ch\u00fang m\u1ed9t c\u00e1ch an to\u00e0n ho\u1eb7c chia s\u1ebb v\u1edbi c\u00e1c b\u00ean li\u00ean quan. Power BI h\u1ed7 tr\u1ee3 c\u1eadp nh\u1eadt d\u1eef li\u1ec7u theo th\u1eddi gian th\u1ef1c, \u0111\u1ea3m b\u1ea3o ng\u01b0\u1eddi d\u00f9ng lu\u00f4n ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin m\u1edbi nh\u1ea5t.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-tableau\"><strong>Tableau<\/strong><\/h2>\n<p>Tableau l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u h\u00e0ng \u0111\u1ea7u kh\u00e1c cung c\u1ea5p nhi\u1ec1u t\u00ednh n\u0103ng \u0111\u1ec3 ph\u00e2n t\u00edch, tr\u1ef1c quan h\u00f3a v\u00e0 chia s\u1ebb d\u1eef li\u1ec7u. V\u1edbi giao di\u1ec7n k\u00e9o v\u00e0 th\u1ea3 tr\u1ef1c quan, Tableau cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u1ea1o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n v\u00e0 b\u00e1o c\u00e1o t\u01b0\u01a1ng t\u00e1c m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. C\u00f4ng c\u1ee5 n\u00e0y h\u1ed7 tr\u1ee3 nhi\u1ec1u ngu\u1ed3n d\u1eef li\u1ec7u, bao g\u1ed3m b\u1ea3ng t\u00ednh, c\u01a1 s\u1edf d\u1eef li\u1ec7u v\u00e0 d\u1ecbch v\u1ee5 \u0111\u00e1m m\u00e2y. Kh\u1ea3 n\u0103ng tr\u1ed9n d\u1eef li\u1ec7u v\u00e0 tr\u1ef1c quan h\u00f3a n\u00e2ng cao c\u1ee7a Tableau l\u00e0m cho n\u00f3 tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn \u01b0u ti\u00ean cho c\u00e1c nh\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u c\u0169ng nh\u01b0 ng\u01b0\u1eddi d\u00f9ng doanh nghi\u1ec7p.<\/p>\n<p>Tableau c\u0169ng cung c\u1ea5p c\u00e1c ch\u1ee9c n\u0103ng ph\u00e2n t\u00edch n\u00e2ng cao, bao g\u1ed3m m\u00f4 h\u00ecnh th\u1ed1ng k\u00ea, d\u1ef1 b\u00e1o v\u00e0 ph\u00e2n c\u1ee5m. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c t\u00ednh to\u00e1n v\u00e0 c\u00f4ng th\u1ee9c cho d\u1eef li\u1ec7u c\u1ee7a h\u1ecd, th\u1ef1c hi\u1ec7n ph\u00e2n t\u00edch th\u1ed1ng k\u00ea ph\u1ee9c t\u1ea1p v\u00e0 th\u1eadm ch\u00ed t\u00edch h\u1ee3p c\u00e1c m\u00f4 h\u00ecnh ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng r\u00fat ra nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc h\u01a1n t\u1eeb d\u1eef li\u1ec7u c\u1ee7a h\u1ecd v\u00e0 \u0111\u01b0a ra d\u1ef1 \u0111o\u00e1n d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/p>\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/tableau-1024x617-1.png\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u\" class=\"wp-image-36488\" width=\"500\" title=\"tableau-1024x617-1\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/tableau-1024x617-1.png\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u\" class=\"wp-image-36488\" width=\"500\" title=\"tableau-1024x617-1\"><figcaption class=\"wp-element-caption\">Tableau<\/figcaption><\/figure>\n<p>Vi\u1ec7c c\u00f4ng t\u00e1c nh\u00f3m c\u0169ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n d\u1ec5 d\u00e0ng v\u1edbi Tableau. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 chia s\u1ebb h\u00ecnh \u1ea3nh tr\u1ef1c quan, b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n v\u00e0 s\u1ed5 l\u00e0m vi\u1ec7c c\u1ee7a h\u1ecd v\u1edbi \u0111\u1ed3ng nghi\u1ec7p v\u00e0 c\u00e1c b\u00ean li\u00ean quan, \u0111\u1ea3m b\u1ea3o r\u1eb1ng th\u00f4ng tin chi ti\u1ebft c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn v\u1edbi \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng. N\u1ec1n t\u1ea3ng d\u1ef1a tr\u00ean web c\u1ee7a Tableau cho ph\u00e9p b\u1ea1n c\u1ed9ng t\u00e1c v\u1edbi \u0111\u1ed3ng nghi\u1ec7p theo th\u1eddi gian th\u1ef1c, th\u1ea3o lu\u1eadn, t\u01b0\u01a1ng t\u00e1c v\u00e0 th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u gi\u1eefa c\u00e1c nh\u00f3m.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-qlik-sense\"><strong>Qlik Sense<\/strong><\/h2>\n<p>Qlik Sense l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tr\u1ef1c quan v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ea1nh m\u1ebd, th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng kh\u00e1m ph\u00e1 v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u theo c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t. V\u1edbi m\u00f4 h\u00ecnh d\u1eef li\u1ec7u li\u00ean k\u1ebft, Qlik Sense cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u1ea1o li\u00ean k\u1ebft \u0111\u1ed9ng gi\u1eefa c\u00e1c ngu\u1ed3n d\u1eef li\u1ec7u kh\u00e1c nhau, t\u1eeb \u0111\u00f3 cung c\u1ea5p m\u1ed9t c\u00e1i nh\u00ecn t\u1ed5ng th\u1ec3 v\u1ec1 th\u00f4ng tin.<\/p>\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/qlik-sense-1024x603-1.jpg\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u h\u1ed3i quy\" class=\"wp-image-36487\" width=\"500\" title=\"qlik-sense-1024x603-1\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/qlik-sense-1024x603-1.jpg\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u h\u1ed3i quy\" class=\"wp-image-36487\" width=\"500\" title=\"qlik-sense-1024x603-1\"><figcaption class=\"wp-element-caption\">Qlik Sense<\/figcaption><\/figure>\n<p>M\u1ed9t trong nh\u1eefng \u0111i\u1ec3m m\u1ea1nh ch\u00ednh c\u1ee7a Qlik Sense l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn t\u1ef1 ph\u1ee5c v\u1ee5 \u0111\u1ed1i v\u1edbi ph\u00e2n t\u00edch d\u1eef li\u1ec7u. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng k\u00e9o v\u00e0 th\u1ea3 c\u00e1c th\u00e0nh ph\u1ea7n d\u1eef li\u1ec7u \u0111\u1ec3 t\u1ea1o tr\u1ef1c quan h\u00f3a v\u00e0 kh\u00e1m ph\u00e1 c\u00e1c m\u1ed1i quan h\u1ec7 d\u1eef li\u1ec7u m\u00e0 kh\u00f4ng c\u1ea7n l\u1eadp tr\u00ecnh ho\u1eb7c vi\u1ebft c\u00e1c d\u00f2ng code ph\u1ee9c t\u1ea1p. Giao di\u1ec7n tr\u1ef1c quan v\u00e0 c\u00e1c t\u00ednh n\u0103ng t\u01b0\u01a1ng t\u00e1c c\u1ee7a Qlik Sense cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng \u0111i\u1ec1u h\u01b0\u1edbng d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch, d\u1ec5 d\u00e0ng trong vi\u1ec7c kh\u00e1m ph\u00e1 th\u00f4ng tin chi ti\u1ebft v\u00e0 c\u00e1c m\u1eabu kh\u00e1c nhau.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-looker\"><strong>Looker<\/strong><\/h2>\n<p>Looker l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng kinh doanh th\u00f4ng minh v\u00e0 l\u00e0 c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ea1nh m\u1ebd, cung c\u1ea5p cho c\u00e1c t\u1ed5 ch\u1ee9c ch\u1ebf \u0111\u1ed9 xem t\u1eadp trung v\u00e0 th\u1ed1ng nh\u1ea5t v\u1ec1 d\u1eef li\u1ec7u c\u1ee7a h\u1ecd. Looker cung c\u1ea5p giao di\u1ec7n hi\u1ec7n \u0111\u1ea1i v\u00e0 tr\u1ef1c quan cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng kh\u00e1m ph\u00e1, ph\u00e2n t\u00edch v\u00e0 chia s\u1ebb d\u1eef li\u1ec7u gi\u1eefa c\u00e1c ph\u00f2ng ban m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch.<\/p>\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/looker-1024x879-1.png\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u l\u00e0 g\u00ec\" class=\"wp-image-36485\" width=\"500\" title=\"looker-1024x879-1\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/looker-1024x879-1.png\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u l\u00e0 g\u00ec\" class=\"wp-image-36485\" width=\"500\" title=\"looker-1024x879-1\"><figcaption class=\"wp-element-caption\">Looker<\/figcaption><\/figure>\n<p>C\u00e1c kh\u1ea3 n\u0103ng l\u1eadp m\u00f4 h\u00ecnh d\u1eef li\u1ec7u c\u1ee7a Looker cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng x\u00e1c \u0111\u1ecbnh m\u1ed1i quan h\u1ec7 gi\u1eefa c\u00e1c ngu\u1ed3n d\u1eef li\u1ec7u kh\u00e1c nhau, t\u1ea1o ra m\u1ed9t d\u1ea1ng xem th\u1ed1ng nh\u1ea5t v\u1ec1 d\u1eef li\u1ec7u c\u1ee7a t\u1ed5 ch\u1ee9c. Ch\u1ebf \u0111\u1ed9 xem h\u1ee3p nh\u1ea5t n\u00e0y \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n v\u00e0 ch\u00ednh x\u00e1c, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng tin t\u01b0\u1edfng v\u00e0 d\u1ef1a v\u00e0o th\u00f4ng tin chi ti\u1ebft thu \u0111\u01b0\u1ee3c t\u1eeb Looker. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u1ea1o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n, b\u00e1o c\u00e1o v\u00e0 tr\u1ef1c quan h\u00f3a t\u00f9y ch\u1ec9nh ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a h\u1ecd.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-klipfolio\"><strong>Klipfolio<\/strong><\/h2>\n<p>Klipfolio l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u th\u00f4ng minh ph\u00f9 h\u1ee3p cho c\u00e1c m\u00f4 h\u00ecnh kinh doanh online, d\u1ef1a tr\u00ean \u0111\u00e1m m\u00e2y, t\u1eadp trung v\u00e0o gi\u00e1m s\u00e1t v\u00e0 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u theo th\u1eddi gian th\u1ef1c. N\u1ec1n t\u1ea3ng n\u00e0y cung c\u1ea5p m\u1ed9t lo\u1ea1t c\u00e1c tr\u00ecnh k\u1ebft n\u1ed1i d\u1eef li\u1ec7u d\u1ef1ng s\u1eb5n, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng k\u00e9o d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau v\u00e0o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u00f9y ch\u1ec9nh.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/klipfolio-.png\" alt=\"c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u\" class=\"wp-image-36484\" width=\"500\" title=\"klipfolio-\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/klipfolio-.png\" alt=\"c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u\" class=\"wp-image-36484\" width=\"500\" title=\"klipfolio-\"><figcaption class=\"wp-element-caption\">Klipfolio<\/figcaption><\/figure>\n<\/div>\n<p>S\u1ee9c m\u1ea1nh c\u1ee7a Klipfolio n\u1eb1m \u1edf kh\u1ea3 n\u0103ng cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft theo th\u1eddi gian th\u1ef1c v\u1ec1 c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t ch\u00ednh (KPI). Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i v\u1edbi c\u00e1c ngu\u1ed3n d\u1eef li\u1ec7u nh\u01b0 Google Analytics, n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u0169ng nh\u01b0 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u theo th\u1eddi gian th\u1ef1c. C\u00e1c h\u00ecnh \u1ea3nh tr\u1ef1c quan c\u1ee7a Klipfolio, ch\u1eb3ng h\u1ea1n nh\u01b0 bi\u1ec3u \u0111\u1ed3, \u0111\u1ed3 th\u1ecb v\u00e0 th\u01b0\u1edbc \u0111o, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng theo d\u00f5i KPI v\u00e0 gi\u00e1m s\u00e1t hi\u1ec7u qu\u1ea3 kinh doanh trong nh\u00e1y m\u1eaft.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-zoho-analytics\"><strong>Zoho Analytics<\/strong><\/h2>\n<p>Zoho Analytics l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u to\u00e0n di\u1ec7n ph\u1ee5c v\u1ee5 cho c\u00e1c doanh nghi\u1ec7p thu\u1ed9c m\u1ecdi quy m\u00f4. N\u00f3 cung c\u1ea5p m\u1ed9t lo\u1ea1t c\u00e1c t\u00ednh n\u0103ng, bao g\u1ed3m tr\u1ed9n d\u1eef li\u1ec7u, b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n. Zoho Analytics cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u1ea1o b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n v\u00e0 b\u00e1o c\u00e1o t\u01b0\u01a1ng t\u00e1c, c\u1ed9ng t\u00e1c v\u1edbi c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh x\u1eed l\u00fd d\u1eef li\u1ec7u. V\u1edbi tr\u1ee3 l\u00fd h\u1ed7 tr\u1ee3 AI, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e2u h\u1ecfi b\u1eb1ng ng\u00f4n ng\u1eef t\u1ef1 nhi\u00ean v\u00e0 nh\u1eadn th\u00f4ng tin chi ti\u1ebft t\u1ee9c th\u00ec t\u1eeb d\u1eef li\u1ec7u c\u1ee7a h\u1ecd.<\/p>\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/zoho-analytics-1024x569-1.png\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u h\u1ed3i quy\" class=\"wp-image-36489\" width=\"500\" title=\"zoho-analytics-1024x569-1\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/zoho-analytics-1024x569-1.png\" alt=\"c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u h\u1ed3i quy\" class=\"wp-image-36489\" width=\"500\" title=\"zoho-analytics-1024x569-1\"><figcaption class=\"wp-element-caption\">Zoho Analytics<\/figcaption><\/figure>\n<p>Zoho Analytics cung c\u1ea5p giao di\u1ec7n k\u00e9o v\u00e0 th\u1ea3 th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng d\u1ec5 d\u00e0ng k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u ngu\u1ed3n d\u1eef li\u1ec7u kh\u00e1c nhau v\u00e0 t\u1ea1o tr\u1ef1c quan h\u00f3a t\u01b0\u01a1ng t\u00e1c. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p d\u1eef li\u1ec7u t\u1eeb c\u00e1c ngu\u1ed3n kh\u00e1c nhau \u0111\u1ec3 t\u1ea1o c\u00e1c b\u00e1o c\u00e1o v\u00e0 b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n to\u00e0n di\u1ec7n cung c\u1ea5p ch\u1ebf \u0111\u1ed9 xem th\u1ed1ng nh\u1ea5t v\u1ec1 d\u1eef li\u1ec7u kinh doanh c\u1ee7a h\u1ecd.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-domo\"><strong>Domo<\/strong><\/h2>\n<p>Domo l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng tr\u1ef1c quan h\u00f3a v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u d\u1ef1a tr\u00ean \u0111\u00e1m m\u00e2y, cung c\u1ea5p cho c\u00e1c t\u1ed5 ch\u1ee9c m\u1ed9t ch\u1ebf \u0111\u1ed9 xem th\u1ed1ng nh\u1ea5t v\u1ec1 d\u1eef li\u1ec7u c\u1ee7a h\u1ecd. Domo \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u v\u1edbi b\u1ed9 c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p, chu\u1ea9n b\u1ecb, tr\u1ef1c quan h\u00f3a v\u00e0 c\u1ed9ng t\u00e1c d\u1eef li\u1ec7u.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/domo-1024x656-1.jpg\" alt=\"c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u\" class=\"wp-image-36483\" width=\"500\" title=\"domo-1024x656-1\"><img decoding=\"async\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/domo-1024x656-1.jpg\" alt=\"c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u\" class=\"wp-image-36483\" width=\"500\" title=\"domo-1024x656-1\"><figcaption class=\"wp-element-caption\">Domo<\/figcaption><\/figure>\n<\/div>\n<p>M\u1ed9t trong nh\u1eefng \u0111i\u1ec3m m\u1ea1nh ch\u00ednh c\u1ee7a Domo l\u00e0 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p d\u1eef li\u1ec7u m\u1ea1nh m\u1ebd. N\u1ec1n t\u1ea3ng n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng k\u1ebft n\u1ed1i v\u1edbi nhi\u1ec1u ngu\u1ed3n d\u1eef li\u1ec7u kh\u00e1c nhau, bao g\u1ed3m c\u01a1 s\u1edf d\u1eef li\u1ec7u, b\u1ea3ng t\u00ednh, \u1ee9ng d\u1ee5ng d\u1ef1a tr\u00ean \u0111\u00e1m m\u00e2y, v.v. C\u00e1c t\u00ednh n\u0103ng t\u00edch h\u1ee3p d\u1eef li\u1ec7u c\u1ee7a Domo \u0111\u01a1n gi\u1ea3n h\u00f3a quy tr\u00ecnh l\u1ea5y d\u1eef li\u1ec7u t\u1eeb c\u00e1c ngu\u1ed3n kh\u00e1c nhau, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng l\u00e0m vi\u1ec7c v\u1edbi m\u1ed9t t\u1eadp d\u1eef li\u1ec7u th\u1ed1ng nh\u1ea5t.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-t\u1ea1m-k\u1ebft\"><strong>T\u1ea1m k\u1ebft<\/strong><\/h2>\n<p>V\u1eady l\u00e0 Masterskills \u0111\u00e3 c\u00f9ng b\u1ea1n t\u00ecm hi\u1ec3u v\u1ec1 top 7 c\u00e1c <strong>c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u <\/strong>t\u1ed1t nh\u1ea5t  do t\u1ea1p ch\u00ed Forbes b\u00ecnh ch\u1ecdn. \u0110\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ea1nh m\u1ebd l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111ang t\u00ecm c\u00e1ch khai th\u00e1c to\u00e0n b\u1ed9 ti\u1ec1m n\u0103ng d\u1eef li\u1ec7u c\u1ee7a h\u1ecd, th\u00fac \u0111\u1ea9y s\u1ef1 \u0111\u1ed5i m\u1edbi v\u00e0 lu\u00f4n d\u1eabn \u0111\u1ea7u trong m\u1ed9t th\u1ebf gi\u1edbi t\u1eadp trung v\u00e0o d\u1eef li\u1ec7u.<\/p>\n<p>N\u1ebfu c\u1ea3m th\u1ea5y h\u1ee9ng th\u00fa v\u1edbi ch\u1ee7 \u0111\u1ec1 tr\u00ean, h\u00e3y th\u01b0\u1eddng xuy\u00ean gh\u00e9 qua Blog c\u1ee7a Masterskills \u0111\u1ec3 c\u1eadp nh\u1eadt c\u00e1c th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 Data, AI c\u0169ng nh\u01b0 m\u1ed9t s\u1ed1 c\u1ea3i ti\u1ebfn c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t d\u00e0nh cho th\u1ebf gi\u1edbi c\u00f4ng s\u1edf nh\u00e9!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong b\u1ed1i c\u1ea3nh kinh doanh ng\u00e0y nay, gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng hi\u1ec3u bi\u1ebft v\u00f4 gi\u00e1 v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t. Trong b\u00e0i vi\u1ebft n\u00e0y, Masterskills s\u1ebd c\u00f9ng b\u1ea1n kh\u00e1m ph\u00e1 top 7 c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u t\u1ed1t nh\u1ea5t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/46948"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=46948"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/46948\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=46948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=46948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=46948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}