{"id":4769,"date":"2023-11-29T07:28:10","date_gmt":"2023-11-29T07:28:10","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=4769"},"modified":"2023-11-30T04:24:42","modified_gmt":"2023-11-30T04:24:42","slug":"3-chien-luoc-kinh-doanh-thong-minh-cac-doanh-nghiep-phai-nam-chac","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/3-chien-luoc-kinh-doanh-thong-minh-cac-doanh-nghiep-phai-nam-chac.html","title":{"rendered":"3 Chi\u1ebfn l\u01b0\u1ee3c kinh doanh th\u00f4ng minh c\u00e1c doanh nghi\u1ec7p ph\u1ea3i n\u1eafm ch\u1eafc"},"content":{"rendered":"<h2 dir=\"ltr\"><strong>1. C\u00e1c b\u01b0\u1edbc x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh<\/strong><\/h2>\n<p dir=\"ltr\">Chi\u1ebfn l\u01b0\u1ee3c kinh doanh l\u00e0 ph\u01b0\u01a1ng ph\u00e1p, c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t c\u00f4ng ty, m\u1ed9t doanh nghi\u1ec7p hay m\u1ed9t \u00a0t\u1eadp \u0111o\u00e0n trong l\u0129nh v\u1ef1c kinh doanh, nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 t\u1ed1i \u01b0u. \u0110\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ea7n bao g\u1ed3m c\u00e1c b\u01b0\u1edbc c\u01a1 b\u1ea3n sau:<\/p>\n<ul dir=\"ltr\">\n<li>\n<h3><strong>B\u01b0\u1edbc 1<\/strong>: T\u00ecm hi\u1ec3u th\u1ecb tr\u01b0\u1eddng<\/h3>\n<\/li>\n<\/ul>\n<p dir=\"ltr\">Th\u1ecb tr\u01b0\u1eddng kinh doanh bao g\u1ed3m r\u1ea5t nhi\u1ec1u c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nhau, n\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n t\u1eadp trung v\u00e0o l\u0129nh v\u1ef1c n\u00e0o th\u00ec h\u00e3y t\u1eadp trung t\u00ecm hi\u1ec3u th\u1ecb tr\u01b0\u1eddng l\u0129nh v\u1ef1c \u1ea5y b\u1edfi t\u1ea1i m\u1ed7i l\u0129nh v\u1ef1c s\u1ebd c\u00f3 nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 t\u00ednh ch\u00e2t kh\u00e1c nhau. V\u00e0 ch\u00ednh nh\u1edd nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m kh\u00e1c bi\u1ec7t n\u00e0y s\u1ebd mang l\u1ea1i nh\u1eefng l\u1ee3i nhu\u1eadn cho t\u01b0\u01a1ng lai c\u1ee7a b\u1ea1n. Khi \u0111\u00e3 \u0111\u1ee7 th\u1ea5u hi\u1ec3u th\u1ecb tr\u01b0\u1eddng hi\u1ec3u \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng \u0111ang c\u00f3 nh\u1eefng g\u00ec, ch\u01b0a c\u00f3 nh\u1eefng g\u00ec t\u1eeb \u0111\u00f3 b\u1ea1n s\u1ebd \u0111\u01b0a ra \u0111\u01b0\u1ee3c nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c kinh doanh ph\u00f9 h\u1ee3p.<\/p>\n<ul dir=\"ltr\">\n<li>\n<h3><strong>B\u01b0\u1edbc 2<\/strong>: X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng<\/h3>\n<\/li>\n<\/ul>\n<p dir=\"ltr\">X\u00e9t cho c\u00f9ng kh\u00e1ch h\u00e0ng l\u00e0 m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng trong kinh doanh. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap cho c\u00e1c doanh nghi\u1ec7p \u0111\u01b0a ra c\u00e1c lo\u1ea1i h\u00ecnh s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p. S\u1ebd r\u1ea5t kh\u00f3 \u0111\u1ec3 mang s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n \u0111\u1ebfn v\u1edbi t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi do v\u1eady x\u00e1c \u0111\u1ecbnh m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 t\u1eadp trung v\u00e0o nh\u00f3m kh\u00e1ch h\u00e0ng \u1ea5y s\u1ebd gi\u00fap vi\u1ec7c kinh doanh c\u1ee7a b\u1ea1n tr\u1edf n\u00ean hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n<p dir=\"ltr\"><img decoding=\"async\" class=\"c008\" src=\"https:\/\/hbr.edu.vn\/public\/files\/upload\/default\/images\/0207\/doi-tuong-khach-hang-1.jpg\" alt=\"3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u00e1c doanh nghi\u1ec7p ph\u1ea3i n\u1eafm ch\u1eafc - \u1ea2nh 1\" \/><\/p>\n<ul dir=\"ltr\">\n<li>\n<h3><strong>B\u01b0\u1edbc 3<\/strong>: T\u01b0 duy h\u1ec7 th\u1ed1ng<\/h3>\n<\/li>\n<\/ul>\n<p dir=\"ltr\">Chi\u1ebfn l\u01b0\u1ee3c kinh doanh l\u00e0 k\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng sau qu\u00e1 tr\u00ecnh t\u01b0 duy h\u1ec7 th\u1ed1ng . Qu\u00e1 tr\u00ecnh t\u01b0 duy h\u1ec7 th\u1ed1ng s\u1ebd bao g\u1ed3m t\u1ed5ng h\u1ee3p c\u00e1c d\u1eef li\u1ec7u, con s\u1ed1 \u0111\u00e3 th\u1ed1ng k\u00ea \u0111\u01b0\u1ee3c \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c gi\u1ea3 \u0111\u1ecbnh cho s\u1ef1 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p. Nh\u1eefng gi\u1ea3 \u0111\u1ecbnh \u0111\u00f3 c\u00f3 th\u1ec3 kh\u00f4ng ch\u00ednh x\u00e1c \u0111\u01b0\u1ee3c 100% nh\u01b0ng khi \u0111\u01b0\u1ee3c d\u1ef1a tr\u00ean nh\u1eefng s\u1ed1 li\u1ec7u th\u1ef1c t\u1ebf chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a b\u1ea1n v\u1eabn \u0111\u00fang \u0111\u1eafn v\u00e0 h\u1ee3p l\u00fd.<\/p>\n<h2 dir=\"ltr\"><strong>2. 3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh ph\u1ed5 bi\u1ebfn<\/strong><\/h2>\n<p dir=\"ltr\">C\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh \u0111\u01b0\u1ee3c c\u00e1c doanh nghi\u1ec7p linh ho\u1ea1t \u00e1p d\u1ee5ng t\u00f9y thu\u1ed9c v\u00e0o c\u00e1c th\u1eddi \u0111i\u1ec3m kh\u00e1c nhau m\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u1ea5y c\u00f3 th\u1ec3 thay \u0111\u1ed5i. Nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u1ea3i th\u1ef1c s\u1ef1 hi\u1ec3u r\u00f5 3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u01a1 b\u1ea3n sau: chi\u1ebfn l\u01b0\u1ee3c th\u00f4ng d\u1ee5ng, chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh \u0111\u1ec3 \u00e1p d\u1ee5ng n\u00f3 cho ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 lo\u1ea1i h\u00ecnh kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<h3 dir=\"ltr\"><strong>Chi\u1ebfn l\u01b0\u1ee3c th\u00f4ng d\u1ee5ng<\/strong><\/h3>\n<p dir=\"ltr\">Chi\u1ebfn l\u01b0\u1ee3c th\u00f4ng d\u1ee5ng l\u00e0 chi\u1ebfn l\u01b0\u1ee3c li\u00ean quan \u0111\u1ebfn c\u00e1ch \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 s\u1ebd nh\u01b0 th\u1ebf n\u00e0o. T\u1eeb \u0111\u1ecbnh ngh\u0129a c\u00f3 th\u1ec3 th\u1ea5y r\u1eb1ng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y quan t\u00e2m nhi\u1ec1u \u0111\u1ebfn m\u1ed1i quan h\u1ec7 gi\u1eefa m\u1ee5c \u0111\u00edch v\u00e0 ph\u01b0\u01a1ng th\u1ee9c th\u1ef1c hi\u1ec7n, gi\u1eefa k\u1ebft qu\u1ea3 v\u00e0 ngu\u1ed3n l\u1ef1c ph\u1ea3i s\u1eed d\u1ee5ng. \u0110\u00e2y \u0111\u01b0\u1ee3c cho l\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u01a1 b\u1ea3n nh\u1ea5t \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p s\u1eed d\u1ee5ng trong vi\u1ec7c th\u1ef1c thi c\u00e1c k\u1ebf ho\u1ea1ch m\u00e0 c\u00f4ng ty \u0111\u1eb7t ra.<\/p>\n<h3 dir=\"ltr\"><strong>Chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p<\/strong><\/h3>\n<p dir=\"ltr\">Chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p ch\u00ednh l\u00e0 chi\u1ebfn l\u01b0\u1ee3c li\u00ean quan tr\u1ef1c ti\u1ebfp \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng b\u00ean trong c\u00f4ng ty. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y x\u00e1c \u0111\u1ecbnh doanh nghi\u1ec7p s\u1ebd ho\u1ea1t \u0111\u1ed9ng trong ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng n\u00e0o m\u00e0 lo\u1ea1i h\u00ecnh kinh doanh c\u1ee7a doanh nghi\u1ec7p \u1ea5y l\u00e0 lo\u1ea1i h\u00ecnh g\u00ec. Th\u00f4ng th\u01b0\u1eddng chi\u1ebfn l\u01b0\u1ee3c kinh doanh doanh nghi\u1ec7p s\u1ebd li\u00ean quan \u0111\u1ebfn c\u00e1c v\u1ea5n \u0111\u1ec1 nh\u01b0 t\u1ea7m nh\u00ecn \u0111\u1ec3 tr\u1ea3 l\u1eddi cho kh\u00e1ch h\u00e0ng c\u00e2u h\u1ecfi: doanh nghi\u1ec7p b\u1ea1n l\u00e0m g\u00ec, t\u1ea1i sao doanh nghi\u1ec7p b\u1ea1n l\u1ea1i t\u1ed3n t\u1ea1i v\u00e0 trong t\u01b0\u01a1ng lai doanh nghi\u1ec7p b\u1ea1n s\u1ebd ph\u00e1t tri\u1ec3n nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n<p dir=\"ltr\"><img decoding=\"async\" class=\"c008\" src=\"https:\/\/hbr.edu.vn\/public\/files\/upload\/default\/images\/0207\/chien-luoc-kinh-doanh.png\" alt=\"3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u00e1c doanh nghi\u1ec7p ph\u1ea3i n\u1eafm ch\u1eafc - \u1ea2nh 2\" \/><\/p>\n<h3 dir=\"ltr\"><strong>Chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh<\/strong><\/h3>\n<p dir=\"ltr\">\u0110\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 chi\u1ebfn l\u01b0\u1ee3c g\u00e2y h\u1ee9ng th\u00fa c\u00e1c c\u00e1c doanh nghi\u1ec7p nh\u1ea5t.H\u1ecd th\u01b0\u1eddng ngh\u0129 r\u1eb1ng doanh nghi\u1ec7p m\u00ecnh mu\u1ed1n t\u1ed3n t\u1ea1i v\u00e0 c\u00f3 ch\u1ed7 \u0111\u1ee9ng th\u00ec vi\u1ec7c c\u1ea7n l\u00e0m s\u1ebd l\u00e0 \u0111\u00e1nh b\u1ea1i c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Nh\u01b0ng m\u1ed9t \u0111i\u1ec1u th\u00fa v\u1ecb trong l\u0129nh v\u1ef1c kinh doanh, c\u00f3 th\u1ec3 c\u00f3 \u0111\u1ebfn 2 3 doanh nghi\u1ec7p \u0111\u1ee9ng v\u1ecb tr\u00ed h\u00e0ng \u0111\u1ea7u tr\u00ean th\u1ecb tr\u01b0\u1eddng. Chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh s\u1ebd gi\u00fap doanh nghi\u1ec7p t\u00ecm ra \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a m\u00ecnh khi \u0111\u1eb7t c\u00f9ng v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00e1c.<\/p>\n<p dir=\"ltr\">Theo gi\u00e1o s\u01b0 c\u1ee7a tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc Harvard &#8211; \u00a0Michael Porter th\u00ec chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh \u0111\u01b0\u1ee3c t\u1ea1o ra t\u1eeb 5 y\u1ebfu t\u1ed1. Y\u1ebfu t\u1ed1 \u0111\u1ea7u ti\u00ean \u0111\u01b0\u1ee3c k\u1ec3 \u0111\u1ebfn l\u00e0 nh\u1eefng th\u00e0nh vi\u00ean m\u1edbi tham gia v\u00e0o th\u1ecb tr\u01b0\u1eddng c\u00f9ng l\u0129nh v\u1ef1c. Hai l\u00e0 m\u1ed1i \u0111e d\u1ecda t\u1eeb c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 thay th\u1ebf. Ba l\u00e0 s\u1ee9c m\u1ea1nh c\u1ee7a nh\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m. B\u1ed1n l\u00e0 s\u1ee9c m\u1ea1nh c\u1ee7a ng\u01b0\u1eddi mua h\u00e0ng. V\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 s\u1ef1 c\u1ea1nh tranh gi\u1eefa c\u00e1c doanh nghi\u1ec7p \u0111ang t\u1ed3n t\u1ea1i trong c\u00f9ng m\u1ed9t l\u0129nh v\u1ef1c.<\/p>\n<h2 dir=\"ltr\"><strong>3. \u00c1p d\u1ee5ng 3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3<\/strong><\/h2>\n<p dir=\"ltr\">3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u01a1 b\u1ea3n tr\u00ean s\u1ebd c\u00f3 nh\u1eefng t\u00ednh ch\u1ea5t v\u00e0 \u0111\u1eb7c \u0111i\u1ec3m kh\u00e1c nhau n\u00ean t\u00f9y v\u00e0o t\u1eebng th\u1eddi \u0111i\u1ec3m doanh nghi\u1ec7p linh ho\u1ea1t \u00e1p d\u1ee5ng cho ph\u00f9 h\u1ee3p. Khi \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c tr\u00ean, nh\u00e0 l\u00e3nh \u0111\u1ea1o n\u00ean \u0111\u1eb7t ra nh\u1eefng c\u00e2u h\u1ecfi v\u00ed d\u1ee5 nh\u01b0:<\/p>\n<p dir=\"ltr\">Trong chi\u1ebfn l\u01b0\u1ee3c th\u00f4ng d\u1ee5ng:<\/p>\n<p dir=\"ltr\">+ Doanh nghi\u1ec7p c\u00f3 m\u1ee5c ti\u00eau l\u00e0 g\u00ec?<\/p>\n<p dir=\"ltr\">+ B\u1eb1ng nh\u1eefng h\u00ecnh th\u1ee9c v\u00e0 ph\u01b0\u01a1ng ph\u00e1p n\u00e0o c\u00f4ng ty s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau<\/p>\n<p dir=\"ltr\">+ Vi\u1ec7c s\u1eed d\u1ee5ng nh\u1eefng h\u00ecnh th\u1ee9c v\u00e0 ph\u01b0\u01a1ng ph\u00e1p \u0111\u00f3 s\u1ebd t\u1ed1n c\u1ee7a doanh nghi\u1ec7p bao nhi\u00eau th\u1eddi gian \u0111\u1ec3 th\u00e0nh c\u00f4ng?<\/p>\n<p dir=\"ltr\">+ Li\u1ec7u c\u00f3 r\u1ee7i ro hay kh\u00f4ng?<\/p>\n<p dir=\"ltr\">Trong chi\u1ebfn l\u01b0\u1ee3c doanh nghi\u1ec7p:<\/p>\n<p dir=\"ltr\">+ Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p h\u01b0\u1edbng t\u1edbi l\u00e0 g\u00ec?<\/p>\n<p dir=\"ltr\">+ Kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a doanh nghi\u1ec7p l\u00e0 nh\u00f3m n\u00e0o?<\/p>\n<p dir=\"ltr\">+ Trong th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau \u0111\u00e3 t\u1ed3n t\u1ea1i nh\u1eefng g\u00ec v\u00e0 ch\u01b0a t\u1ed3n t\u1ea1i nh\u1eefng g\u00ec?<\/p>\n<p dir=\"ltr\">Trong chi\u1ebfn l\u01b0\u1ee3c c\u1ea1nh tranh:<\/p>\n<p dir=\"ltr\">+ \u0110\u1ed1i t\u01b0\u1ee3ng kinh doanh m\u1edbi gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng h\u1ecd l\u00e0 ai?<\/p>\n<p dir=\"ltr\">+ \u0110\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u00f3 \u0111i\u1ec3m m\u1ea1nh l\u00e0 g\u00ec?<\/p>\n<p dir=\"ltr\">+ B\u1ea3n th\u00e2n doanh nghi\u1ec7p \u0111ang c\u00f3 \u0111i\u1ec3m y\u1ebfu g\u00ec c\u1ea7n d\u01b0\u1ee3c kh\u1eafc ph\u1ee5c?<\/p>\n<p dir=\"ltr\">Cu\u1ed1i c\u00f9ng \u0111\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3, l\u00e3nh \u0111\u1ea1o c\u1ea7n thi\u1ebft 3 y\u1ebfu t\u1ed1: s\u1ef1 t\u1eadp trung, s\u1ef1 kh\u00e1c bi\u1ec7t, s\u1ef1 li\u1ec1u l\u0129nh.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. C\u00e1c b\u01b0\u1edbc x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh Chi\u1ebfn l\u01b0\u1ee3c kinh doanh l\u00e0 ph\u01b0\u01a1ng ph\u00e1p, c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t c\u00f4ng ty, m\u1ed9t doanh nghi\u1ec7p hay m\u1ed9t \u00a0t\u1eadp \u0111o\u00e0n trong l\u0129nh v\u1ef1c kinh doanh, nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 t\u1ed1i \u01b0u. \u0110\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ea7n bao g\u1ed3m [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[210],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/4769"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=4769"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/4769\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=4769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=4769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=4769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}