{"id":47993,"date":"2023-12-16T21:13:04","date_gmt":"2023-12-16T21:13:04","guid":{"rendered":"https:\/\/masterskills.org\/blog\/chien-luoc-marketing-cua-vinfast-khi-thuong-hieu-gan-lien-voi-su-doi-moi.html"},"modified":"2023-12-16T21:13:04","modified_gmt":"2023-12-16T21:13:04","slug":"chien-luoc-marketing-cua-vinfast-khi-thuong-hieu-gan-lien-voi-su-doi-moi","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/chien-luoc-marketing-cua-vinfast-khi-thuong-hieu-gan-lien-voi-su-doi-moi.html","title":{"rendered":"Chi\u1ebfn L\u01b0\u1ee3c Marketing C\u1ee7a Vinfast: Khi Th\u01b0\u01a1ng Hi\u1ec7u G\u1eafn Li\u1ec1n V\u1edbi S\u1ef1 \u0110\u1ed5i M\u1edbi\u00a0"},"content":{"rendered":"<div class=\"col\">\n<p><strong><em>\u00a0<\/em><\/strong>Vinfast \u0111\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 th\u01b0\u01a1ng hi\u1ec7u g\u1eafn li\u1ec1n v\u1edbi s\u1ef1 \u0111\u1ed5i m\u1edbi nh\u1edd chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p. Cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, Vinfast l\u00e0 th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n xu\u1ea5t \u00f4 t\u00f4 n\u1ed5i ti\u1ebfng v\u00e0 th\u00e0nh c\u00f4ng nh\u1ea5t t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. V\u1eady <strong>chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a vinfast <\/strong>c\u00f3 g\u00ec \u0111\u1eb7c bi\u1ec7t? C\u00f9ng Masterskills t\u00ecm hi\u1ec3u ngay trong b\u00e0i vi\u1ebft n\u00e0y nh\u00e9!<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-t\u1ed5ng-quan-v\u1ec1-vinfast\"><strong>T\u1ed5ng quan v\u1ec1 Vinfast<\/strong><\/h2>\n<p>Vinfast l\u00e0 t\u00ean g\u1ecdi t\u1eaft c\u1ee7a C\u00f4ng ty TNHH s\u1ea3n xu\u1ea5t v\u00e0 kinh doanh Vinfast, th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n xu\u1ea5t xe \u00f4 t\u00f4, xe m\u00e1y c\u1ee7a Vi\u1ec7t Nam. M\u1eb7c d\u00f9 ch\u1ec9 m\u1edbi th\u00e0nh l\u1eadp v\u00e0o  nh\u01b0ng \u0111\u1ebfn nay th\u01b0\u01a1ng hi\u1ec7u Vinfast \u0111\u00e3 \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn r\u1ed9ng r\u00e3i t\u1ea1i th\u1ecb tr\u01b0\u1eddng trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i.\u00a0<\/p>\n<p>Vinfast l\u00e0 c\u00f4ng ty con c\u1ee7a t\u1eadp \u0111o\u00e0n Vingroup, \u00fd ngh\u0129a s\u00e2u xa c\u1ee7a t\u00ean th\u01b0\u01a1ng hi\u1ec7u ph\u1ea7n n\u00e0o th\u1ec3 hi\u1ec7n tinh th\u1ea7n d\u00e2n t\u1ed9c: \u201cVi\u1ec7t Nam \u2013 Phong c\u00e1ch \u2013 An to\u00e0n \u2013 S\u00e1ng t\u1ea1o \u2013 Ti\u00ean phong\u201d.\u00a0<\/p>\n<p>Theo \u00d4ng James Benjamin DeLuca \u2013 CEO \u0111\u1ea7u ti\u00ean c\u1ee7a h\u00e3ng xe Vinfast, Vinfast ra \u0111\u1eddi mang tr\u00ean m\u00ecnh s\u1ee9 m\u1ec7nh c\u0169ng nh\u01b0 tr\u00e1ch nhi\u1ec7m to l\u1edbn tr\u00ean th\u1ecb tr\u01b0\u1eddng. Trong t\u01b0\u01a1ng lai, s\u1ebd c\u00f3 th\u00eam nhi\u1ec1u t\u00ednh \u0111\u1ed9t ph\u00e1 \u0111\u1ebfn t\u1eeb Vinfast gi\u00fap ng\u01b0\u1eddi Vi\u1ec7t Nam t\u1ef1 h\u00e0o.\u00a0<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"300\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/VinFast-Booth_Tuong-lai-cua-di-chuyen.jpg\" alt=\"VinFast Booth_Tuong lai cua di chuyen\" class=\"wp-image-43256\" title=\"VinFast-Booth_Tuong-lai-cua-di-chuyen\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"300\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/VinFast-Booth_Tuong-lai-cua-di-chuyen.jpg\" alt=\"VinFast Booth_Tuong lai cua di chuyen\" class=\"wp-image-43256\" title=\"VinFast-Booth_Tuong-lai-cua-di-chuyen\"><figcaption class=\"wp-element-caption\">\u1ea2nh: VinGroup<\/figcaption><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-th\u1ecb-tr\u01b0\u1eddng-c\u1ee7a-vinfast\"><strong>Th\u1ecb tr\u01b0\u1eddng c\u1ee7a Vinfast<\/strong><\/h3>\n<p><strong>Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a Vinfast <\/strong>kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i t\u1ea1i Vi\u1ec7t Nam m\u00e0 c\u00f2n mu\u1ed1n lan r\u1ed9ng sang c\u1ea3 Ch\u00e2u \u00c1 v\u00e0 to\u00e0n th\u1ebf gi\u1edbi. \u0110\u00e2y c\u0169ng l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec1 ng\u01b0\u1eddi Vi\u1ec7t c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn, \u0111\u1ed5i m\u1edbi v\u00e0 s\u1eed d\u1ee5ng \u00f4 t\u00f4, xe m\u00e1y \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb hi\u1ebfu c\u0169ng nh\u01b0 thu nh\u1eadp hi\u1ec7n c\u00f3. Qua \u0111\u00e2y, Vingroup c\u0169ng mu\u1ed1n \u0111\u00f3ng g\u00f3p ph\u1ea7n c\u00f4ng s\u1ee9c \u0111\u1ec3 th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p n\u1eb7ng n\u01b0\u1edbc nh\u00e0.\u00a0<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-khach-hang-c\u1ee7a-vinfast\"><strong>Kh\u00e1ch h\u00e0ng c\u1ee7a Vinfast<\/strong><\/h3>\n<p>D\u0129 nhi\u00ean kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a Vinfast ch\u00ednh l\u00e0 ng\u01b0\u1eddi Vi\u1ec7t, nh\u1eefng ng\u01b0\u1eddi ch\u01b0a \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 s\u1edf h\u1eefu xe \u00f4 t\u00f4. Th\u1ef1c tr\u1ea1ng chung t\u1ea1i Vi\u1ec7t Nam ch\u1ec9 nh\u1eefng ng\u01b0\u1eddi c\u00f3 thu nh\u1eadp cao m\u1edbi c\u00f3 c\u01a1 h\u1ed9i mua xe \u00f4 t\u00f4.\u00a0<\/p>\n<p>Ngo\u00e0i kh\u00e1ch h\u00e0ng trong n\u01b0\u1edbc, <strong>chi\u1ebfn l\u01b0\u1ee3c marketing 4p c\u1ee7a Vinfast<\/strong> c\u0169ng mu\u1ed1n nh\u1eafm \u0111\u1ebfn kh\u00e1ch h\u00e0ng qu\u1ed1c t\u1ebf v\u1edbi d\u00f2ng s\u1ea3n ph\u1ea9m xe m\u00e1y \u0111i\u1ec7n.\u00a0<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-chi\u1ebfn-l\u01b0\u1ee3c-marketing-4p-c\u1ee7a-vinfast\"><strong>Chi\u1ebfn l\u01b0\u1ee3c Marketing 4P c\u1ee7a Vinfast<\/strong><\/h2>\n<p>\u0110\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c b\u01b0\u1edbc ti\u1ebfn v\u01b0\u1ee3t b\u1eadc v\u00e0 th\u00e0nh t\u1ef1u nh\u01b0 ng\u00e0y h\u00f4m nay, Vinfast \u0111\u00e3 c\u00f3 nh\u1eefng \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00f4 c\u00f9ng \u0111\u00fang \u0111\u1eafn, th\u00e0nh c\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.\u00a0<\/p>\n<p>V\u1eady <strong>Vinfast marketing<\/strong> s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh nh\u01b0 th\u1ebf n\u00e0o? C\u00f9ng Masterskills ph\u00e2n t\u00edch chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vinfast ngay sau \u0111\u00e2y nh\u00e9.\u00a0<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-chi\u1ebfn-l\u01b0\u1ee3c-v\u1ec1-s\u1ea3n-ph\u1ea9m\"><strong>Chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 s\u1ea3n ph\u1ea9m<\/strong><\/h3>\n<p>C\u00e1c d\u00f2ng xe c\u1ee7a Vinfast c\u1ef1c k\u1ef3 \u0111a d\u1ea1ng bao g\u1ed3m: VinFast Fadil, VinFast President, VinFast Lux, VinFast Premium, v.v. Nh\u1edd \u0111\u00f3 qu\u00e1 tr\u00ecnh tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c marketing cho s\u1ea3n ph\u1ea9m (Product trong Marketing mix) v\u00f4 c\u00f9ng hi\u1ec7u qu\u1ea3.\u00a0<\/p>\n<p>Kh\u00f4ng nh\u1eefng th\u1ebf, c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a Vinfast s\u1ea3n xu\u1ea5t tr\u01b0\u1edbc khi ra m\u1eaft \u0111\u1ec1u \u0111\u01b0\u1ee3c truy\u1ec1n th\u00f4ng m\u1ea1nh. H\u1ea7u h\u1ebft c\u00e1c y\u1ebfu t\u1ed1 li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m \u0111\u1ec1u d\u1eabn \u0111\u1ea7u bao g\u1ed3m: C\u00f4ng ngh\u1ec7 ch\u1ebf t\u1ea1o d\u1eabn \u0111\u1ea7u, C\u00f4ng s\u1ea3n xu\u1ea5t d\u1eabn \u0111\u1ea7u, thi\u1ebft k\u1ebf d\u1eabn \u0111\u1ea7u, v.v.<\/p>\n<p>Ngo\u00e0i ra, Vinfast c\u00f2n thu\u00ea hai nh\u00e0 thi\u1ebft k\u1ebf n\u1ed5i ti\u1ebfng c\u1ee7a Italy \u0111\u1ec3 t\u1ea1o ti\u1ebfng vang cho th\u01b0\u01a1ng hi\u1ec7u l\u00e0 ItalDesign v\u00e0 Pininfarina. C\u1ea3 hai l\u00e0 nh\u1eefng nh\u00e0 thi\u1ebft k\u1ebf l\u1eebng danh g\u1eafn li\u1ec1n v\u1edbi t\u00ean tu\u1ed5i c\u1ee7a Ferrari v\u00e0 Lamborghini.\u00a0<\/p>\n<p>Ch\u00ednh nh\u1eefng \u0111i\u1ec1u n\u00e0y \u0111\u00e3 g\u00f3p ph\u1ea7n thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng, gi\u00fap h\u1ecd quan t\u00e2m v\u00e0 mong ng\u00f3ng ch\u1ea5t l\u01b0\u1ee3ng c\u0169ng nh\u01b0 h\u00ecnh \u1ea3nh xe \u00f4 t\u00f4 c\u1ee7a Vinfast tr\u01b0\u1edbc khi ch\u00fang ra m\u1eaft th\u1ecb tr\u01b0\u1eddng.\u00a0<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-chi\u1ebfn-l\u01b0\u1ee3c-v\u1ec1-gia-nbsp\"><strong>Chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 gi\u00e1\u00a0<\/strong><\/h3>\n<p>Vinfast chuy\u1ec3n m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh v\u00e0o nh\u1eefng kh\u00e1ch h\u00e0ng mu\u1ed1n mua xe \u00f4 t\u00f4 ch\u1ea5t l\u01b0\u1ee3ng nh\u01b0ng h\u1ee3p v\u1edbi t\u00fai ti\u1ec1n. V\u00ec v\u1eady, xe c\u1ee7a Vinfast \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 cao h\u01a1n m\u1ed9t ch\u00fat so v\u1edbi h\u00e3ng xe H\u00e0n \u2013 Nh\u1eadt, song l\u1ea1i th\u1ea5p h\u01a1n so v\u1edbi c\u00e1c h\u00e3ng xe t\u1eeb Ch\u00e2u \u00c2u.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, h\u00e3ng c\u00f2n tri\u1ec3n khai nhi\u1ec1u ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, chi\u1ebft kh\u1ea5u b\u00e1n h\u00e0ng \u0111\u1ec3 t\u0103ng doanh thu cho c\u00f4ng ty. Ch\u00ednh nh\u1eefng ch\u00ednh s\u00e1ch tr\u00ean \u0111\u00e3 gi\u00fap cho Vinfast th\u00e0nh c\u00f4ng x\u00e2m nh\u1eadp v\u00e0o th\u1ecb tr\u01b0\u1eddng \u00f4 t\u00f4 tr\u00ean th\u1ebf gi\u1edbi.\u00a0<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-chi\u1ebfn-l\u01b0\u1ee3c-v\u1ec1-phan-ph\u1ed1i-di\u1ec3m-ban-nbsp\"><strong>Chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 ph\u00e2n ph\u1ed1i\/\u0111i\u1ec3m b\u00e1n\u00a0<\/strong><\/h3>\n<p>\u0110\u1ed1i v\u1edbi chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a m\u00ecnh, h\u00e3ng \u0111\u00e3 ch\u1ecdn h\u00ecnh th\u1ee9c ph\u00e2n ph\u1ed1i th\u00f4ng qua k\u00eanh m\u1ed9t c\u1ea5p. M\u1eb7c d\u00f9 ti\u00eau ch\u00ed tuy\u1ec3n ch\u1ecdn \u0111\u1ea1i l\u00fd kh\u1eaft khe, nh\u01b0ng Vinfast lu\u00f4n \u0111\u01b0a ra nh\u1eefng ch\u00ednh s\u00e1ch h\u1ed7 tr\u1ee3 h\u1ea5p d\u1eabn.<\/p>\n<p>Vinfast c\u00f2n h\u1ee3p t\u00e1c v\u1edbi GM \u0111\u1ec3 r\u00fat ng\u1eafn th\u1eddi gian v\u00e0 nh\u00e2n l\u1ef1c t\u1ef1 thi\u1ebft k\u1ebf, qu\u1ea3n tr\u1ecb h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i. Th\u00f4ng qua \u0111\u00f3 th\u00fac \u0111\u1ea9y chi\u1ebfn l\u01b0\u1ee3c x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i cho c\u00e1c d\u00f2ng xe c\u1ee7a m\u00ecnh t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-chi\u1ebfn-l\u01b0\u1ee3c-xuc-ti\u1ebfn\"><strong>Chi\u1ebfn l\u01b0\u1ee3c x\u00fac ti\u1ebfn<\/strong><\/h3>\n<p>\u0110\u1ec3 khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m, Vinfast \u0111\u00e3 cho tri\u1ec3n khai nhi\u1ec1u ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i, chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o v\u00e0 truy\u1ec1n th\u00f4ng r\u1ed9ng r\u00e3i nh\u1eb1m thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng.\u00a0<\/p>\n<ul>\n<li>\u0110\u1ed1i v\u1edbi khuy\u1ebfn m\u00e3i: Vinfast tri\u1ec3n khai ch\u00ednh s\u00e1ch b\u00e1n h\u00e0ng \u0111\u1ed9c \u0111\u00e1o nh\u01b0: Ch\u00ednh s\u00e1ch gi\u00e1 3 kh\u00f4ng, h\u1ed7 tr\u1ee3 mi\u1ec5n l\u00e3i su\u1ea5t cho kh\u00e1ch h\u00e0ng mua tr\u1ea3 g\u00f3p xe trong 2 n\u0103m \u0111\u1ea7u, gi\u1ea3 10% khi kh\u00e1ch h\u00e0ng tr\u1ea3 h\u1ebft m\u1ed9t l\u1ea7n, v.v.<\/li>\n<li>\u0110\u1ed1i v\u1edbi chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o v\u00e0 truy\u1ec1n th\u00f4ng: K\u00eanh qu\u1ea3ng c\u00e1o ch\u00ednh m\u00e0 Vinfast l\u1ef1a ch\u1ecdn \u0111\u1ec3 t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-phan-tich-chi\u1ebfn-l\u01b0\u1ee3c-marketing-giup-vinfast-bung-n\u1ed5-thanh-cong-nbsp\"><strong>Ph\u00e2n t\u00edch chi\u1ebfn l\u01b0\u1ee3c Marketing gi\u00fap Vinfast b\u00f9ng n\u1ed5 th\u00e0nh c\u00f4ng\u00a0<\/strong><\/h2>\n<p>Sau \u0111\u00e2y l\u00e0 3 y\u1ebfu t\u1ed1 c\u01a1 b\u1ea3n gi\u00fap Vinfast t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 th\u00e0nh c\u00f4ng b\u1ec1n v\u01b0\u01a1ng cho ch\u00ednh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh, c\u1ee5 th\u1ec3:<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-t\u1ed1i-\u01b0u-hi\u1ec7u-qu\u1ea3-influencer-marketing-nbsp\"><strong>T\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 Influencer Marketing\u00a0<\/strong><\/h3>\n<p>Vinfast l\u1ef1a ch\u1ecdn xu h\u01b0\u1edbng s\u1eed d\u1ee5ng Influencer Marketing \u0111\u1ec3 t\u0103ng \u0111\u1ed9 ph\u1ee7 th\u01b0\u01a1ng hi\u1ec7u tr\u00ean th\u1ecb tr\u01b0\u1eddng. Nh\u1eefng c\u00e1i t\u00ean n\u1ed5i b\u1eadt \u0111\u01b0\u1ee3c Vinfast l\u1ef1a ch\u1ecdn cho chi\u1ebfn d\u1ecbch n\u00e0y nh\u01b0: Tr\u1ea7n Ti\u1ec3u Vy, Ng\u00f4 Thanh V\u00e2n, Tr\u1ea7n Quang \u0110\u1ea1i, Ho\u00e0ng Th\u00f9y hay m\u1ed9t s\u1ed1 c\u1ea7u th\u1ee7 b\u00f3ng \u0111\u00e1 nh\u01b0: Quang H\u1ea3i, Ti\u1ebfn D\u0169ng, v.v.<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-nh\u1ea5n-m\u1ea1nh-y\u1ebfu-t\u1ed1-dan-t\u1ed9c-trong-marketing\"><strong>Nh\u1ea5n m\u1ea1nh y\u1ebfu t\u1ed1 d\u00e2n t\u1ed9c trong Marketing<\/strong><\/h3>\n<p>N\u1ebfu b\u1ea1n ch\u00fa \u00fd s\u1ebd th\u1ea5y Vinfast r\u1ea5t kh\u00e9o l\u00e9o trong vi\u1ec7c kh\u01a1i g\u1ee3i l\u00f2ng t\u1ef1 t\u00f4n d\u00e2n t\u1ed9c b\u00ean trong m\u1ed7i ng\u01b0\u1eddi d\u00e2n Vi\u1ec7t tr\u01b0\u1edbc khi ra m\u1eaft s\u1ea3n ph\u1ea9m \u1edf th\u1ecb tr\u01b0\u1eddng n\u01b0\u1edbc ngo\u00e0i. M\u1ed9t chi\u1ebfc \u00f4 t\u00f4 l\u1ea7n \u0111\u1ea7u ti\u00ean \u0111\u01b0\u1ee3c g\u1eafn nh\u00e3n Made in Vi\u1ec7t Nam, do ng\u01b0\u1eddi Vi\u1ec7t Nam l\u00e0m, v\u1eadn h\u00e0nh, \u0111\u00e3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a nhi\u1ec1u kh\u00e1ch h\u00e0ng t\u1ea1i th\u1ecb tr\u01b0\u1eddng trong n\u01b0\u1edbc.\u00a0<\/p>\n<h3 class=\"wp-block-heading\" id=\"h-t\u1eadn-d\u1ee5ng-s\u1ee9c-\u1ea3nh-h\u01b0\u1edfng-c\u1ee7a-social-media\"><strong>T\u1eadn d\u1ee5ng s\u1ee9c \u1ea3nh h\u01b0\u1edfng c\u1ee7a Social Media<\/strong><\/h3>\n<p>Hi\u1ec3u \u0111\u01b0\u1ee3c t\u1ea7m quan tr\u1ecdng v\u00e0 gi\u00e1 tr\u1ecb t\u1eeb c\u00e1c k\u00eanh social media, Vinfast \u0111\u00e3 th\u1ef1c hi\u1ec7n ngay chi\u1ebfn d\u1ecbch marketing b\u1eb1ng c\u00e1ch qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 g\u00e2y s\u1ef1 ch\u00fa \u00fd.<\/p>\n<p>Ngo\u00e0i ra, Vinfast c\u0169ng kh\u00f4ng ng\u1eebng \u0111\u01b0a l\u01b0\u1ee3ng seeding th\u01b0\u01a1ng hi\u1ec7u v\u00e0 fanpage ch\u00ednh th\u1ee9c \u0111\u1ec3 \u0111em v\u1ec1 l\u00f2ng tin, s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. G\u1ea7n 90% kh\u00e1ch h\u00e0ng c\u00f3 ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Vinfast.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-l\u1eddi-k\u1ebft\"><strong>L\u1eddi k\u1ebft<\/strong><\/h2>\n<p>Th\u00f4ng qua nh\u1eefng ph\u00e2n t\u00edch tr\u00ean c\u00f3 th\u1ec3 th\u1ea5y <strong>chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vinfast <\/strong>r\u1ea5t t\u00e0i t\u00ednh, kh\u00e9o l\u00e9o, nh\u1edd \u0111\u00f3 \u0111em \u0111\u1ebfn nhi\u1ec1u k\u1ebft qu\u1ea3 t\u1ed1t trong qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n. Cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, Vinfast \u0111\u00e3 th\u00e0nh c\u00f4ng \u0111\u1ecbnh v\u1ecb t\u00ean tu\u1ed5i c\u1ee7a m\u00ecnh trong l\u00f2ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e1ng \u0111\u1ec3 h\u1ecdc h\u1ecfi, nghi\u00ean c\u1ee9u. \u0110\u1eebng qu\u00ean truy c\u1eadp v\u00e0o website Masterskills \u0111\u1ec3 c\u00f3 c\u01a1 h\u1ed9i t\u00ecm ki\u1ebfm nh\u1eefng th\u00f4ng vi\u1ec7c l\u00e0m ph\u00f9 h\u1ee3p.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0Vinfast \u0111\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 th\u01b0\u01a1ng hi\u1ec7u g\u1eafn li\u1ec1n v\u1edbi s\u1ef1 \u0111\u1ed5i m\u1edbi nh\u1edd chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p. Cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, Vinfast l\u00e0 th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n xu\u1ea5t \u00f4 t\u00f4 n\u1ed5i ti\u1ebfng v\u00e0 th\u00e0nh c\u00f4ng nh\u1ea5t t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. V\u1eady chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a vinfast c\u00f3 g\u00ec \u0111\u1eb7c bi\u1ec7t? C\u00f9ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[422],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/47993"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=47993"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/47993\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=47993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=47993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=47993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}