{"id":48254,"date":"2023-12-16T22:44:33","date_gmt":"2023-12-16T22:44:33","guid":{"rendered":"https:\/\/masterskills.org\/blog\/media-plan-la-gi-cau-tao-co-ban-cua-mot-media-plan-hieu-qua.html"},"modified":"2023-12-16T22:44:33","modified_gmt":"2023-12-16T22:44:33","slug":"media-plan-la-gi-cau-tao-co-ban-cua-mot-media-plan-hieu-qua","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/media-plan-la-gi-cau-tao-co-ban-cua-mot-media-plan-hieu-qua.html","title":{"rendered":"Media Plan L\u00e0 G\u00ec? C\u1ea5u T\u1ea1o C\u01a1 B\u1ea3n C\u1ee7a M\u1ed9t Media Plan Hi\u1ec7u Qu\u1ea3"},"content":{"rendered":"
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C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb ng\u00e0y nay th\u01b0\u1eddng \u0111\u01b0\u1ee3c giao nhi\u1ec7m v\u1ee5 c\u00e2n b\u1eb1ng c\u00e1c n\u1ed7 l\u1ef1c c\u1ee7a chi\u1ebfn d\u1ecbch tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng v\u00e0 n\u1ed9i dung truy\u1ec1n th\u00f4ng kh\u00e1c nhau. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho vi\u1ec7c theo d\u00f5i hi\u1ec7u qu\u1ea3 th\u00e0nh c\u00f4ng c\u1ee7a t\u1eebng chi\u1ebfn thu\u1eadt v\u00e0 t\u00e1c \u0111\u1ed9ng t\u1ed5ng th\u1ec3 \u0111\u1ebfn l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p. V\u00e0 c\u00e1c media plan ra \u0111\u1eddi \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y!<\/p>\n

V\u1eady media plan l\u00e0 g\u00ec<\/strong>? H\u00e3y c\u00f9ng Masterskills t\u00ecm hi\u1ec3u m\u1ed9t v\u00e0i m\u1eabu template media plan hi\u1ec7u qu\u1ea3 th\u00f4ng qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y!<\/p>\n

Media plan l\u00e0 g\u00ec?<\/strong><\/h2>\n

\u0110\u1ea7u ti\u00ean, media plan l\u00e0 g\u00ec<\/strong>? L\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh m\u00e0 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng nh\u1eb1m x\u00e1c \u0111\u1ecbnh ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t nh\u1ea5t \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p t\u1edbi kh\u00e1n gi\u1ea3. X\u00e2y d\u1ef1ng media plan li\u00ean quan \u0111\u1ebfn vi\u1ec7c ph\u00e2n t\u00edch kh\u00e1n gi\u1ea3, k\u00eanh, n\u1ec1n t\u1ea3ng, th\u00f4ng \u0111i\u1ec7p v\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ec3 kh\u00e1m ph\u00e1 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 nh\u1ea5t nh\u1eb1m m\u1ee5c \u0111\u00edch qu\u1ea3ng b\u00e1 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee5 th\u1ec3. V\u1edbi k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng k\u1ef9 l\u01b0\u1ee1ng, b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng tr\u00ean \u0111\u00fang k\u00eanh v\u1edbi \u0111\u00fang th\u00f4ng \u0111i\u1ec7p v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m.<\/p>\n

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\"media\"media
Media plan l\u00e0 g\u00ec<\/figcaption><\/figure>\n<\/div>\n

M\u1ed9t media plan ho\u00e0n ch\u1ec9nh n\u00ean bao g\u1ed3m c\u00e1c th\u00e0nh ph\u1ea7n sau:<\/p>\n

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  • M\u1ee5c ti\u00eau v\u00e0 KPI:<\/strong> B\u1ea1n s\u1ebd x\u00e1c \u0111\u1ecbnh th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
  • Ng\u00e2n s\u00e1ch:<\/strong> C\u00f3 bao nhi\u00eau chi ti\u00eau cho ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng v\u00e0 b\u1ea1n s\u1ebd ph\u00e2n b\u1ed5 n\u00f3 nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
  • Nh\u1eafm m\u1ee5c ti\u00eau theo \u0111\u1ed1i t\u01b0\u1ee3ng:<\/strong> M\u1ee5c ti\u00eau v\u00e0 th\u00e1ch th\u1ee9c c\u1ee7a nh\u1eefng ng\u01b0\u1eddi b\u1ea1n \u0111ang c\u1ed1 g\u1eafng ti\u1ebfp c\u1eadn l\u00e0 g\u00ec v\u00e0 h\u1ecd d\u00e0nh th\u1eddi gian tr\u1ef1c tuy\u1ebfn \u1edf \u0111\u00e2u (v\u00e0 khi n\u00e0o)?<\/li>\n
  • Th\u00f4ng \u0111i\u1ec7p:<\/strong> Ch\u1ee7 \u0111\u1ec1 ch\u00ednh c\u1ee7a n\u1ed9i dung \u0111a ph\u01b0\u01a1ng ti\u1ec7n l\u00e0 g\u00ec v\u00e0 nh\u1eefng ch\u1ee7 \u0111\u1ec1 n\u00e0y s\u1ebd x\u00e1c \u0111\u1ecbnh lo\u1ea1i n\u1ed9i dung b\u1ea1n t\u1ea1o nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
  • L\u00ean l\u1ecbch:<\/strong> D\u1ef1a tr\u00ean th\u00f4ng tin chi ti\u1ebft v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng, th\u00f4ng \u0111i\u1ec7p ch\u00ednh s\u1ebd xu\u1ea5t hi\u1ec7n v\u1edbi t\u1ea7n su\u1ea5t nh\u01b0 th\u1ebf n\u00e0o tr\u00ean c\u00e1c k\u00eanh v\u00e0 v\u00e0o th\u1eddi \u0111i\u1ec3m n\u00e0o trong ng\u00e0y?<\/li>\n
  • K\u1ebft h\u1ee3p ph\u01b0\u01a1ng ti\u1ec7n:<\/strong> D\u1ef1a tr\u00ean th\u00f4ng tin chi ti\u1ebft v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng, b\u1ea1n s\u1ebd s\u1eed d\u1ee5ng k\u1ebft h\u1ee3p c\u00e1c k\u00eanh n\u00e0o \u0111\u1ec3 t\u0103ng ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o, bao g\u1ed3m n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, n\u1ed9i dung blog, ti\u1ebfp th\u1ecb qua email, qu\u1ea3ng c\u00e1o tr\u1ea3 ti\u1ec1n, ph\u01b0\u01a1ng ti\u1ec7n ki\u1ebfm \u0111\u01b0\u1ee3c (\u0111\u1ec1 c\u1eadp tin t\u1ee9c v\u00e0 li\u00ean k\u1ebft ng\u01b0\u1ee3c) v\u00e0 ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u1ed1ng?<\/li>\n<\/ul>\n

    T\u1ea7m quan tr\u1ecdng c\u1ee7a media plan<\/strong><\/h2>\n

    Ph\u00e1t tri\u1ec3n m\u1ed9t media plan c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho doanh nghi\u1ec7p theo nhi\u1ec1u c\u00e1ch, bao g\u1ed3m:<\/p>\n

      \n
    • L\u00e0m quen v\u1edbi kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch m\u1eadt thi\u1ebft h\u01a1n<\/li>\n
    • Giao ti\u1ebfp v\u1edbi kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n hi\u1ec7u qu\u1ea3 h\u01a1n<\/li>\n
    • H\u1ec7 th\u1ed1ng h\u00f3a c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/li>\n
    • Gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng chi\u1ebfn d\u1ecbch<\/li>\n
    • T\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t chi\u1ebfn d\u1ecbch<\/li>\n
    • C\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng truy\u1ec1n th\u00f4ng m\u1edbi nh\u1ea5t<\/li>\n
    • Th\u00fac \u0111\u1ea9y c\u00e1c m\u1ee5c ti\u00eau kinh doanh t\u1ed5ng th\u1ec3, t\u1eeb ph\u00e1t tri\u1ec3n c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u0103ng doanh thu<\/li>\n<\/ul>\n

      Quy tr\u00ecnh l\u1eadp media plan<\/strong><\/h2>\n

      1. X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n<\/strong><\/h3>\n
      \n
      \"xa\u0301c\"xa\u0301c
      X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau<\/figcaption><\/figure>\n<\/div>\n

      L\u00e0m r\u00f5 nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u0111\u1ea1t \u0111\u01b0\u1ee3c. \u0110\u1ea3m b\u1ea3o m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o t\u01b0\u01a1ng \u1ee9ng v\u1edbi m\u1ee5c ti\u00eau kinh doanh t\u1ed5ng th\u1ec3. R\u00fat ra t\u1eeb nh\u1eefng v\u00ed d\u1ee5 n\u00e0y \u0111\u1ec3 di\u1ec5n \u0111\u1ea1t media plan c\u1ee7a ri\u00eang b\u1ea1n:<\/p>\n

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      • T\u0103ng l\u01b0\u1ee3t theo d\u00f5i v\u00e0 t\u01b0\u01a1ng t\u00e1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n
      • T\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n<\/li>\n
      • Chuy\u1ec3n \u0111\u1ed5i nhi\u1ec1u ng\u01b0\u1eddi \u0111\u0103ng k\u00fd email th\u00e0nh kh\u00e1ch h\u00e0ng tr\u1ea3 ti\u1ec1n<\/li>\n<\/ul>\n

        2. Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/strong><\/h3>\n

        Hi\u1ec3u \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ec3 truy\u1ec1n t\u1ea3i \u0111\u00fang th\u00f4ng \u0111i\u1ec7p theo l\u1ecbch tr\u00ecnh s\u1ebd t\u1ea1o ra t\u00e1c \u0111\u1ed9ng l\u1edbn nh\u1ea5t. Do \u0111\u00f3, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng (Market Research) l\u00e0 b\u01b0\u1edbc kh\u00f4ng th\u1ec3 thi\u1ebfu. <\/p>\n

        Ngo\u00e0i vi\u1ec7c thu th\u1eadp th\u00f4ng tin ti\u00eau chu\u1ea9n nh\u01b0 nh\u00e2n kh\u1ea9u h\u1ecdc (tu\u1ed5i, v\u1ecb tr\u00ed ho\u1eb7c thu nh\u1eadp), m\u1ee5c ti\u00eau v\u00e0 th\u00e1ch th\u1ee9c, b\u1ea1n s\u1ebd c\u1ea7n t\u00ecm hi\u1ec3u lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0o m\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n t\u01b0\u01a1ng t\u00e1c nhi\u1ec1u nh\u1ea5t. Th\u00f4ng \u0111i\u1ec7p v\u00e0 qu\u1ea3ng c\u00e1o n\u00e0o nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u k\u1ebft qu\u1ea3 h\u01a1n? Kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n th\u00edch nh\u1eefng k\u00eanh n\u00e0o h\u01a1n?<\/p>\n

        3. Tinh ch\u1ec9nh ch\u00e2n dung ng\u01b0\u1eddi mua<\/strong><\/h3>\n

        S\u1eed d\u1ee5ng nh\u1eefng ph\u00e1t hi\u1ec7n c\u1ee7a b\u1ea1n t\u1eeb nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 th\u00f4ng tin v\u1ec1 kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i \u0111\u1ec3 tinh ch\u1ec9nh ch\u00e2n dung ng\u01b0\u1eddi mua ho\u1eb7c t\u1ea1o ch\u00e2n dung m\u1edbi. Ch\u00e2n dung ng\u01b0\u1eddi mua l\u00e0 m\u1ed9t \u0111\u1ea1i di\u1ec7n b\u00e1n h\u01b0 c\u1ea5u v\u1ec1 kh\u00e1ch h\u00e0ng l\u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ch\u00e2n dung ng\u01b0\u1eddi mua (persona) \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c trao quy\u1ec1n.<\/p>\n

        4. L\u1ef1a ch\u1ecdn k\u00eanh truy\u1ec1n th\u00f4ng<\/strong><\/h3>\n

        H\u00e3y bao g\u1ed3m trong media plan c\u1ee7a b\u1ea1n m\u1ed9t danh s\u00e1ch c\u00e1c k\u00eanh m\u00e0 qua \u0111\u00f3 b\u1ea1n s\u1ebd ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh v\u00e0 m\u1ed9t \u0111o\u1ea1n m\u00f4 t\u1ea3 ng\u1eafn v\u1ec1 n\u1ed9i dung s\u1ebd xu\u1ea5t hi\u1ec7n tr\u00ean m\u1ed7i k\u00eanh. T\u1eadp trung v\u00e0o c\u00e1c k\u00eanh m\u00e0 kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng nh\u1ea5t.<\/p>\n

        5. L\u1ef1a ch\u1ecdn c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng<\/strong><\/h3>\n

        M\u1ed9t c\u00e1ch quan tr\u1ecdng \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a media plan v\u00e0 c\u00e1c n\u1ed7 l\u1ef1c qu\u1ea3ng c\u00e1o d\u1ef1a tr\u00ean media plan \u0111\u00f3 l\u00e0 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng. C\u00e1c c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng bao g\u1ed3m ph\u1ea7n m\u1ec1m v\u00e0 media planning template gi\u00fap t\u1ed5 ch\u1ee9c d\u1eef li\u1ec7u b\u1ea1n c\u1ea7n \u0111\u1ec3 kh\u1edfi ch\u1ea1y v\u00e0 qu\u1ea3n l\u00fd chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o th\u00e0nh c\u00f4ng. B\u1ea1n s\u1ebd c\u1ea7n theo d\u00f5i chi ti\u00eau qu\u1ea3ng c\u00e1o, hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch tr\u00ean m\u1ed7i k\u00eanh v\u00e0 doanh thu m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 quy cho c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb ri\u00eang l\u1ebb.<\/p>\n

        Khi ch\u1ecdn c\u00e1c c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng, h\u00e3y xem x\u00e9t chi ph\u00ed, m\u1ee9c \u0111\u1ed9 d\u1ec5 c\u00e0i \u0111\u1eb7t c\u1ee7a t\u1eebng c\u00f4ng c\u1ee5, n\u1ed9i dung theo d\u00f5i c\u1ee7a t\u1eebng c\u00f4ng c\u1ee5 v\u00e0 c\u00e1ch tr\u00ecnh b\u00e0y d\u1eef li\u1ec7u. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 n\u0103m c\u00f4ng c\u1ee5 th\u01b0\u1eddng d\u00f9ng nh\u1ea5t:<\/p>\n

          \n
        • M\u1eabu l\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng mi\u1ec5n ph\u00ed c\u1ee7a HubSpot<\/li>\n
        • MediaPlanHQ\u00a0<\/li>\n
        • BluHorn<\/li>\n
        • Quantcast<\/li>\n
        • Bionic\u00a0<\/li>\n<\/ul>\n

          6. T\u1ea1o m\u1ed9t k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng<\/strong><\/h3>\n
          \n
          \"media\"media
          L\u1eadp k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng<\/figcaption><\/figure>\n<\/div>\n

          S\u1eed d\u1ee5ng t\u1ea5t c\u1ea3 th\u00f4ng tin v\u00e0 \u00fd t\u01b0\u1edfng b\u1ea1n \u0111\u00e3 thu th\u1eadp, vi\u1ebft media plan c\u1ee7a b\u1ea1n v\u00e0 ph\u00e2n ph\u1ed1i n\u00f3 cho c\u00e1c th\u00e0nh vi\u00ean nh\u00f3m ti\u1ebfp th\u1ecb v\u00e0 c\u00e1c b\u00ean li\u00ean quan kh\u00e1c. H\u00e3y ch\u1eafc ch\u1eafn ch\u00fang \u0111\u00e3 bao g\u1ed3m:<\/p>\n

            \n
          • M\u1ee5c ti\u00eau v\u00e0 KPI<\/li>\n
          • Ng\u00e2n s\u00e1ch<\/li>\n
          • M\u1ed1c th\u1eddi gian<\/li>\n
          • Mi\u00eau theo \u0111\u1ed1i t\u01b0\u1ee3ng<\/li>\n
          • Th\u00f4ng \u0111i\u1ec7p ch\u00ednh<\/li>\n
          • Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng<\/li>\n<\/ul>\n

            7. Tri\u1ec3n khai k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng c\u1ee7a b\u1ea1n v\u00e0 \u0111o l\u01b0\u1eddng k\u1ebft qu\u1ea3<\/strong><\/h3>\n

            Khi b\u1ea1n \u0111\u00e3 th\u1ea3o lu\u1eadn v\u1ec1 media plan v\u1edbi c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m v\u00e0 c\u00e1c b\u00ean li\u00ean quan, h\u00e3y tri\u1ec3n khai chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh. L\u00ean l\u1ecbch th\u1eddi gian \u0111\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t theo m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n.<\/p>\n

            K\u1ebft lu\u1eadn<\/strong><\/p>\n

            V\u1eady l\u00e0 Masterskills \u0111\u00e3 c\u00f9ng b\u1ea1n t\u00ecm hi\u1ec3u media plan l\u00e0 g\u00ec<\/strong> v\u00e0 c\u00e1ch \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t media plan hi\u1ec7u qu\u1ea3. Hy v\u1ecdng nh\u1eefng template tr\u00ean s\u1ebd gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd c\u00e1c k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng c\u1ee7a m\u00ecnh. <\/p>\n

            N\u1ebfu c\u00f3 h\u1ee9ng th\u00fa v\u1edbi c\u00e1c b\u00e0i vi\u1ebft t\u01b0\u01a1ng t\u1ef1, h\u00e3y c\u00f9ng gh\u00e9 qua Blog c\u1ee7a Masterskills \u0111\u1ec3 kh\u00e1m ph\u00e1 th\u00eam nh\u00e9!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

            C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb ng\u00e0y nay th\u01b0\u1eddng \u0111\u01b0\u1ee3c giao nhi\u1ec7m v\u1ee5 c\u00e2n b\u1eb1ng c\u00e1c n\u1ed7 l\u1ef1c c\u1ee7a chi\u1ebfn d\u1ecbch tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng v\u00e0 n\u1ed9i dung truy\u1ec1n th\u00f4ng kh\u00e1c nhau. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho vi\u1ec7c theo d\u00f5i hi\u1ec7u qu\u1ea3 th\u00e0nh c\u00f4ng c\u1ee7a t\u1eebng chi\u1ebfn thu\u1eadt v\u00e0 t\u00e1c \u0111\u1ed9ng t\u1ed5ng th\u1ec3 \u0111\u1ebfn […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[422],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/48254"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=48254"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/48254\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=48254"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=48254"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=48254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}