{"id":49005,"date":"2023-12-17T02:09:50","date_gmt":"2023-12-17T02:09:50","guid":{"rendered":"https:\/\/masterskills.org\/blog\/ky-nang-ban-hang-la-gi-lam-sao-de-cai-thien-ky-nang-ban-hang.html"},"modified":"2023-12-17T02:09:50","modified_gmt":"2023-12-17T02:09:50","slug":"ky-nang-ban-hang-la-gi-lam-sao-de-cai-thien-ky-nang-ban-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/ky-nang-ban-hang-la-gi-lam-sao-de-cai-thien-ky-nang-ban-hang.html","title":{"rendered":"K\u1ef9 N\u0103ng B\u00e1n H\u00e0ng L\u00e0 G\u00ec? L\u00e0m Sao \u0110\u1ec3 C\u1ea3i Thi\u1ec7n K\u1ef9 N\u0103ng B\u00e1n H\u00e0ng\u00a0"},"content":{"rendered":"
\n

T\u1ea1i m\u1ed9t s\u1ed1 th\u1eddi \u0111i\u1ec3m trong s\u1ef1 nghi\u1ec7p, ngay c\u1ea3 khi b\u1ea1n kh\u00f4ng ph\u1ea3i l\u00e0 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, b\u1ea1n s\u1ebd ph\u1ea3i b\u00e1n m\u1ed9t th\u1ee9 g\u00ec \u0111\u00f3 \u2013 cho d\u00f9 \u0111\u00f3 l\u00e0 \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n, nh\u00f3m c\u1ee7a b\u1ea1n hay ch\u00ednh b\u1ea1n. V\u1eady l\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh, \u0111\u1eb7c bi\u1ec7t n\u1ebfu b\u1ea1n kh\u00f4ng th\u01b0\u1eddng xuy\u00ean thuy\u1ebft ph\u1ee5c m\u1ecdi ng\u01b0\u1eddi? B\u1ea1n n\u00ean t\u1eadp trung v\u00e0o \u0111i\u1ec1u g\u00ec \u0111\u1ea7u ti\u00ean? V\u00e0 b\u1ea1n n\u00ean l\u00e0m g\u00ec n\u1ebfu b\u1ea1n m\u1ea5t m\u1ed9t \u0111\u01a1n h\u00e0ng? Masterskills s\u1ebd gi\u1edbi thi\u1ec7u \u0111\u1ebfn b\u1ea1n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng l\u00e0 g\u00ec<\/strong> v\u00e0 l\u00e0m sao \u0111\u1ec3 c\u1ea3i thi\u1ec7n n\u00f3 th\u00f4ng qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y!<\/p>\n

K\u1ef9 n\u0103ng b\u00e1n h\u00e0ng l\u00e0 g\u00ec?<\/strong><\/h2>\n

\u0110\u1ea7u ti\u00ean, k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng l\u00e0 g\u00ec<\/strong>? S\u1eed d\u1ee5ng t\u00e0i n\u0103ng b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua ho\u1eb7c s\u1eed d\u1ee5ng h\u00e0ng h\u00f3a v\u00e0 d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p. Ngay c\u1ea3 khi h\u1ecd kh\u00f4ng quen thu\u1ed9c v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u00e0 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n cung c\u1ea5p, ki\u1ebfn \u200b\u200bth\u1ee9c chuy\u00ean m\u00f4n v\u1ec1 k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng v\u1eabn s\u1ebd th\u1ec3 hi\u1ec7n qua c\u00e1ch b\u1ea1n t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.\u00a0<\/p>\n

B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng b\u1eb1ng nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c nhau trong th\u1eddi \u0111\u1ea1i k\u1ef9 thu\u1eadt s\u1ed1, bao g\u1ed3m tr\u1ef1c tuy\u1ebfn, qua \u0111i\u1ec7n tho\u1ea1i, tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, v.v. Tuy nhi\u00ean, b\u1ea1n ph\u1ea3i bi\u1ebft c\u00e1ch b\u00e1n \u0111\u01b0\u1ee3c c\u00e1c m\u1eb7t h\u00e0ng d\u01b0\u1edbi m\u1ecdi h\u00ecnh th\u1ee9c \u0111\u1ec3 t\u0103ng n\u0103ng su\u1ea5t v\u00e0 thu nh\u1eadp cho c\u00f4ng ty.<\/p>\n

M\u1ed9t s\u1ed1 k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng c\u1ea7n thi\u1ebft\u00a0<\/strong><\/h2>\n

K\u1ef9 n\u0103ng giao ti\u1ebfp hi\u1ec7u qu\u1ea3<\/strong><\/h3>\n

Kh\u1ea3 n\u0103ng giao ti\u1ebfp hi\u1ec7u qu\u1ea3, thuy\u1ebft ph\u1ee5c v\u00e0 ph\u00e1n \u0111o\u00e1n l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng c\u1ee7a k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng. Trong \u0111\u00f3 n\u1ec1n t\u1ea3ng c\u1ee7a b\u1ea5t k\u1ef3 s\u1ef1 k\u1ebft n\u1ed1i n\u00e0o l\u00e0 giao ti\u1ebfp. B\u1ea5t c\u1ee9 ai v\u00e0 b\u1ea5t c\u1ee9 l\u00fac n\u00e0o c\u0169ng r\u1ea5t c\u1ea7n thi\u1ebft c\u00f3 kh\u1ea3 n\u0103ng giao ti\u1ebfp hi\u1ec7u qu\u1ea3.<\/p>\n

M\u1ed9t nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ch\u1eafc ch\u1eafn ph\u1ea3i th\u00e0nh th\u1ea1o t\u1ea5t c\u1ea3 c\u00e1c ph\u01b0\u01a1ng th\u1ee9c giao ti\u1ebfp, bao g\u1ed3m c\u1ea3 t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u00e0 g\u1ecdi \u0111i\u1ec7n tho\u1ea1i. Giao ti\u1ebfp t\u1ed1t c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a b\u1ea1n c\u1ea3m th\u1ea5y t\u1ed1t h\u01a1n b\u1eb1ng c\u00e1ch kh\u01a1i d\u1eady s\u1ef1 \u0111\u1ed3ng c\u1ea3m \u1edf h\u1ecd v\u1edbi c\u00e1c m\u1eb7t h\u00e0ng \u0111\u01b0\u1ee3c c\u1ee7a c\u00f4ng ty c\u1ee7a b\u1ea1n.<\/p>\n

\"k\u1ef9
Ky\u0303 na\u0306ng giao tie\u0302\u0301p hie\u0323\u0302u qua\u0309<\/figcaption><\/figure>\n

C\u00f3 nhi\u1ec1u h\u00ecnh th\u1ee9c giao ti\u1ebfp kh\u00e1c nhau \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ng\u00e0y nay kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng tr\u1ef1c ti\u1ebfp. Ngo\u00e0i ra, nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 truy\u1ec1n \u0111\u1ea1t th\u00f4ng tin cho kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c t\u1eeb \u0111\u01a1n gi\u1ea3n, kh\u01a1i g\u1ee3i \u00fd t\u01b0\u1edfng v\u00e0 \u00fd \u0111\u1ecbnh c\u1ee7a h\u1ecd trong qu\u00e1 tr\u00ecnh n\u00e0y.<\/p>\n

K\u1ef9 n\u0103ng hi\u1ec3u r\u00f5 s\u1ea3n ph\u1ea9m<\/strong><\/h3>\n

T\u1ea1i sao kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n n\u00ean mua h\u00e0ng h\u00f3a c\u1ee7a b\u1ea1n? Th\u1eadt kh\u00f3 \u0111\u1ec3 gi\u1edbi thi\u1ec7u cho kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n gi\u00e1 tr\u1ecb m\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n mang l\u1ea1i v\u00e0 nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m quan tr\u1ecdng l\u00e0 g\u00ec n\u1ebfu ch\u00ednh b\u1ea1n c\u0169ng kh\u00f4ng hi\u1ec3u r\u00f5 v\u1ec1 n\u00f3. Ngo\u00e0i ra, n\u1ebfu b\u1ea1n mu\u1ed1n kh\u00e1ch h\u00e0ng c\u00f3 s\u1ef1 h\u00e0i l\u00f2ng xuy\u00ean su\u1ed1t qu\u00e1 tr\u00ecnh, h\u00e3y tr\u00e1nh cung c\u1ea5p s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u00ednh x\u00e1c cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a b\u1ea1n.<\/p>\n

\u0110\u1ec3 \u0111\u00e1p \u1ee9ng c\u00e1c m\u1ee5c ti\u00eau b\u00e1n h\u00e0ng v\u00e0 cung c\u1ea5p h\u00e0ng h\u00f3a cho nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng ph\u00f9 h\u1ee3p v\u00e0 gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng kh\u00e1ch h\u00e0ng s\u1ebd h\u00e0i l\u00f2ng v\u1edbi s\u1ea3n ph\u1ea9m, nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng n\u00ean hi\u1ec3u bi\u1ebft v\u1ec1 nh\u1eefng th\u1ee9 h\u1ecd \u0111ang b\u00e1n.<\/p>\n

Nh\u00ecn chung, hi\u1ec3u r\u00f5 v\u1ec1 s\u1ea3n ph\u1ea9m c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tr\u1ea3 l\u1eddi b\u1ea5t k\u1ef3 c\u00e2u h\u1ecfi n\u00e0o, \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p s\u00e1ng t\u1ea1o cho c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u01b0a ra l\u1eddi khuy\u00ean s\u1ebd \u0111\u1ec1u m\u1edf ra c\u01a1 h\u1ed9i ti\u1ec1m n\u0103ng. Ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n v\u1ec1 s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n truy\u1ec1n \u0111\u1ea1t hi\u1ec7u qu\u1ea3 h\u01a1n \u0111\u1ec1 xu\u1ea5t b\u00e1n h\u00e0ng \u0111\u1ed9c \u0111\u00e1o c\u1ee7a m\u00ecnh.\u00a0<\/p>\n

K\u1ef9 n\u0103ng v\u1ec1 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n

Nh\u1eefng nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng h\u00e0ng \u0111\u1ea7u c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i v\u00e0 thi\u1ebft l\u1eadp m\u1ed1i quan h\u1ec7 v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 kh\u00e1ch h\u00e0ng m\u00e0 h\u1ecd mu\u1ed1n thu h\u00fat. \u0110\u1ed1i v\u1edbi nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c \u0111\u1eb7t c\u00e1c c\u00e2u h\u1ecfi th\u0103m d\u00f2 s\u00e2u s\u1eafc trong c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n \u0111\u1ea7u ti\u00ean \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i li\u00ean h\u1ec7 c\u00f3 \u00fd ngh\u0129a v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 t\u00ecm hi\u1ec3u v\u1ec1 h\u1ecd c\u0169ng nh\u01b0 c\u00e1ch gi\u1ea3i ph\u00e1p c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 xoa d\u1ecbu c\u00e1c \u0111i\u1ec3m kh\u00f3 kh\u0103n c\u1ee7a h\u1ecd.<\/p>\n

K\u1ef9 n\u0103ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1<\/strong><\/h3>\n

M\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng c\u1ee7a m\u1ed9t chuy\u00ean gia b\u00e1n h\u00e0ng kh\u00f4ng n\u00ean ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 giao d\u1ecbch mua b\u00e1n; n\u00f3 c\u00f2n ph\u1ea3i l\u00e0 \u0111\u1ec3 t\u00ecm ra gi\u1ea3i ph\u00e1p cho kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n nh\u1eafm t\u1edbi. \u0110\u1ea1i di\u1ec7n n\u00ean th\u00e0nh th\u1ee5c k\u1ef9 n\u0103ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 v\u00ec \u0111i\u1ec1u n\u00e0y.<\/p>\n

Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng kh\u00f4ng ch\u1ec9 c\u00f3 kh\u1ea3 n\u0103ng gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ngay tr\u01b0\u1edbc m\u1eb7t h\u1ecd, ch\u1eb3ng h\u1ea1n nh\u01b0 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng v\u01b0\u1ee3t qua c\u00e1c tr\u1edf ng\u1ea1i, m\u00e0 h\u1ecd c\u00f2n c\u00f3 th\u1ec3 th\u1ea5y tr\u01b0\u1edbc nh\u1eefng kh\u00f3 kh\u0103n ti\u1ec1m \u1ea9n trong t\u01b0\u01a1ng lai v\u00e0 ch\u1ee7 \u0111\u1ed9ng l\u00ean k\u1ebf ho\u1ea1ch gi\u1ea3i quy\u1ebft.<\/p>\n

K\u1ef9 n\u0103ng \u0111\u00e0m ph\u00e1n<\/strong><\/h3>\n

S\u1ebd th\u1eadt tuy\u1ec7t v\u1eddi n\u1ebfu kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n k\u00fd h\u1ee3p \u0111\u1ed3ng ngay l\u1eadp t\u1ee9c v\u00e0 ch\u1ea5p nh\u1eadn t\u1ea5t c\u1ea3 c\u00e1c \u0111i\u1ec1u kho\u1ea3n thanh to\u00e1n? Tuy nhi\u00ean, c\u00e1c giao d\u1ecbch kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng di\u1ec5n ra nh\u01b0 k\u1ebf ho\u1ea1ch. Nhi\u1ec1u d\u1ef1 \u00e1n v\u1eabn b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n \u0111\u00e0m ph\u00e1n tr\u01b0\u1edbc khi k\u00fd k\u1ebft, ngay c\u1ea3 sau khi \u0111\u00e1nh gi\u00e1 c\u00e1c \u1ee9ng c\u1eed vi\u00ean v\u00e0 \u0111\u01b0a ra m\u1ed9t \u01b0\u1edbc t\u00ednh c\u1ea9n th\u1eadn.<\/p>\n

Do \u0111\u00f3, kh\u1ea3 n\u0103ng \u0111\u00e0m ph\u00e1n m\u1ea1nh m\u1ebd l\u00e0 m\u1ed9t k\u1ef9 n\u0103ng c\u1ea7n c\u00f3 \u0111\u1ed1i v\u1edbi nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng. Ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 cao h\u01a1n khi h\u1ecd c\u00f3 th\u1ec3 th\u01b0\u01a1ng l\u01b0\u1ee3ng th\u00e0nh c\u00f4ng c\u00e1c \u0111i\u1ec1u ki\u1ec7n c\u00f3 l\u1ee3i cho c\u1ea3 hai b\u00ean v\u1edbi ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n.<\/p>\n

K\u1ef9 n\u0103ng t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n

Am hi\u1ec3u v\u1ec1 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n s\u1ebd \u0111em l\u1ea1i r\u1ea5t nhi\u1ec1u l\u1ee3i \u00edch. Ng\u01b0\u1eddi b\u00e1n h\u00e0ng ph\u1ea3i am hi\u1ec3u v\u1ec1 c\u00e1c kh\u00e1ch h\u00e0ng kh\u00e1c nhau, xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u00ecnh tr\u1ea1ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng. B\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c h\u01a1n c\u00e1c y\u1ebfu t\u1ed1 k\u00edch ho\u1ea1t b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 b\u1eb1ng c\u00e1ch th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u v\u1ec1 m\u1ed9t s\u1ed1 kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p nh\u1ea5t \u0111\u1ecbnh.<\/p>\n

Ch\u1eb3ng h\u1ea1n, m\u1ed9t doanh nghi\u1ec7p v\u1eeba t\u0103ng g\u1ea5p b\u1ed1n l\u1ea7n s\u1ed1 nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh ch\u1eafc ch\u1eafn \u0111ang tr\u1ea3i qua r\u1ea5t nhi\u1ec1u kh\u00f3 kh\u0103n ng\u00e0y c\u00e0ng t\u0103ng! T\u00edch c\u1ef1c s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, c\u00e1c m\u1ee5c tin t\u1ee9c, h\u1ed3 s\u01a1 t\u00e0i ch\u00ednh m\u1edf ho\u1eb7c th\u1eadm ch\u00ed CRM c\u1ee7a b\u1ea1n, c\u00e1c \u0111\u1ea1i di\u1ec7n c\u00f3 th\u1ec3 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m b\u00e1n h\u00e0ng t\u00f9y ch\u1ec9nh v\u00e0 ph\u00f9 h\u1ee3p h\u01a1n r\u1ea5t nhi\u1ec1u.<\/p>\n

K\u1ef9 n\u0103ng h\u1ee3p t\u00e1c<\/strong><\/h3>\n

M\u1eb7c d\u00f9 c\u00e1c \u0111\u1ea1i di\u1ec7n b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 ch\u1ec9 t\u1eadp trung v\u00e0o vi\u1ec7c v\u01b0\u1ee3t ch\u1ec9 ti\u00eau c\u00e1 nh\u00e2n c\u1ee7a h\u1ecd, nh\u01b0ng vi\u1ec7c b\u00e1n h\u00e0ng th\u1ef1c s\u1ef1 l\u00e0 n\u1ed7 l\u1ef1c c\u1ee7a c\u1ea3 nh\u00f3m v\u00e0 s\u1ef1 h\u1ee3p t\u00e1c l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 thi\u1ebft l\u1eadp m\u1ed9t quy tr\u00ecnh b\u00e1n h\u00e0ng su\u00f4n s\u1ebb.<\/p>\n

\"c\u00e1c
Ky\u0303 na\u0306ng ho\u031b\u0323p ta\u0301c<\/figcaption><\/figure>\n

Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ph\u1ea3i ni\u1ec1m n\u1edf v\u00e0 c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 v\u1edbi nh\u1eefng ng\u01b0\u1eddi trong v\u00e0 ngo\u00e0i nh\u00f3m c\u1ee7a h\u1ecd \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh, cho d\u00f9 h\u1ecd \u0111ang t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ed9ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ecfa thu\u1eadn c\u00f9ng c\u00f3 l\u1ee3i hay l\u00e0m vi\u1ec7c v\u1edbi t\u1ed5 ch\u1ee9c ti\u1ebfp th\u1ecb c\u1ee7a h\u1ecd \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o qu\u00e1 tr\u00ecnh chuy\u1ec3n giao di\u1ec5n ra su\u00f4n s\u1ebb trong qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng.<\/p>\n

K\u1ef9 n\u0103ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i<\/strong><\/h3>\n

H\u00e3y suy ngh\u0129 l\u1ea1i n\u1ebfu b\u1ea1n tin r\u1eb1ng b\u1ed9 ph\u1eadn ti\u1ebfp th\u1ecb l\u00e0 ng\u01b0\u1eddi duy nh\u1ea5t c\u00f3 th\u1ec3 h\u01b0\u1edfng l\u1ee3i t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i. \u0110\u1ea1i di\u1ec7n b\u00e1n h\u00e0ng c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u00e0 \u0111i\u1ec1u tra kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n

Nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng c\u1ea7n nh\u1edb l\u00e0 b\u00e1n h\u00e0ng qua m\u1ea1ng x\u00e3 h\u1ed9i ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t khi \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u0111\u00fang c\u00e1ch. \u0110i\u1ec1u n\u00e0y ng\u1ee5 \u00fd r\u1eb1ng c\u00e1c \u0111\u1ea1i di\u1ec7n kh\u00f4ng n\u00ean tr\u00e0n ng\u1eadp c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 t\u1ea5n c\u00f4ng h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a ng\u01b0\u1eddi d\u00f9ng b\u1eb1ng c\u00e1c tin nh\u1eafn v\u00e0 b\u00e0i \u0111\u0103ng kh\u00f4ng mong mu\u1ed1n v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd.\u00a0<\/p>\n

Ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch l\u00e0m cho c\u00e1c t\u00e0i kho\u1ea3n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i chuy\u00ean nghi\u1ec7p c\u1ee7a h\u1ecd tr\u1edf n\u00ean h\u1ea5p d\u1eabn h\u01a1n \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 sau \u0111\u00f3 s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 ti\u1ebfp c\u1eadn h\u1ecd tr\u00ean \u0111\u00fang k\u00eanh v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m.<\/p>\n

K\u1ef9 n\u0103ng x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7<\/strong><\/h3>\n

T\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ea1i di\u1ec7n b\u00e1n h\u00e0ng c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n k\u1ebft n\u1ed1i, nh\u1eefng \u0111i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t \u0111\u00fang \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi cung c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 B2B \u0111\u1eaft ti\u1ec1n h\u01a1n. Nhi\u1ec1u ng\u01b0\u1eddi mua mu\u1ed1n x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 tin c\u1eady v\u1edbi ng\u01b0\u1eddi b\u00e1n khi s\u1ea3n ph\u1ea9m \u0111\u1eaft h\u01a1n. M\u1ed9t \u0111\u1ea1i di\u1ec7n b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 x\u1eed l\u00fd quy tr\u00ecnh b\u00e1n h\u00e0ng t\u1ed1t h\u01a1n khi h\u1ecd c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n c\u00e1c m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

K\u1ef9 n\u0103ng Follow-up<\/strong><\/h3>\n

Theo \u0111u\u1ed5i nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u00f2i h\u1ecfi s\u1ef1 ki\u00ean tr\u00ec trong b\u00e1n h\u00e0ng. IRC Sales Solutions b\u00e1o c\u00e1o r\u1eb1ng ch\u1ec9 2% doanh s\u1ed1 b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n sau l\u1ea7n li\u00ean h\u1ec7 \u0111\u1ea7u ti\u00ean v\u00e0 44% nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng t\u1eeb b\u1ecf. Kh\u00f4ng theo k\u1ecbp c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng l\u00e0m t\u1ed5n h\u1ea1i \u0111\u1ebfn c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n. C\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng theo d\u00f5i c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u0103ng ti\u1ec1m n\u0103ng gi\u00e0nh chi\u1ebfn th\u1eafng.<\/p>\n

K\u1ef9 n\u0103ng ch\u1ed1t deal<\/strong><\/h3>\n

K\u1ef9 n\u0103ng b\u00e1n h\u00e0ng l\u00e0 r\u1ea5t quan tr\u1ecdng sau khi nghi\u00ean c\u1ee9u v\u00e0 \u0111\u01b0a ra l\u1eddi khuy\u00ean cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 kh\u00e9o l\u00e9o thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m thay v\u00ec g\u00e2y \u00e1p l\u1ef1c cho h\u1ecd.\u00a0<\/p>\n

\u0110\u1ec3 ch\u1ed1t giao d\u1ecbch th\u00e0nh c\u00f4ng, b\u1ea1n n\u00ean theo d\u00f5i c\u00e1c t\u00edn hi\u1ec7u (b\u1eb1ng l\u1eddi n\u00f3i ho\u1eb7c kh\u00f4ng b\u1eb1ng l\u1eddi n\u00f3i) cho bi\u1ebft th\u1eddi gian ch\u1ed1t deal:<\/p>\n

    \n
  • Khi b\u1ea1n th\u1ea5y kh\u00e1ch h\u00e0ng quan t\u00e2m<\/li>\n
  • Kh\u00e1ch h\u00e0ng th\u1eeba nh\u1eadn gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng l\u1ee3i th\u1ebf.<\/li>\n
  • \u0110\u1ec3 ph\u1ea3n \u1ee9ng v\u1edbi m\u1ed9t l\u1eddi ch\u1ec9 tr\u00edch, \u0111\u1ed3ng t\u00ecnh<\/li>\n
  • M\u1ed7i khi c\u00f3 m\u1ed9t kho\u1ea3ng d\u1eebng<\/li>\n
  • Kh\u00e1ch h\u00e0ng th\u1ec3 hi\u1ec7n s\u1ef1 ch\u00fa \u00fd th\u00f4ng qua c\u00e1c \u0111\u1ed9ng t\u00e1c v\u00e0 h\u00e0nh vi c\u1ee7a h\u1ecd: Ph\u00e2n t\u00edch m\u1eabu c\u1ea9n th\u1eadn, t\u00ednh to\u00e1n, g\u1eadt \u0111\u1ea7u, m\u1ec9m c\u01b0\u1eddi,\u2026<\/li>\n<\/ul>\n

    M\u1ed9t v\u00e0i c\u00e1ch hi\u1ec7u qu\u1ea3 gi\u00fap c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng\u00a0<\/strong><\/h2>\n

    Tham gia kh\u00f3a \u0111\u00e0o t\u1ea1o b\u00e1n h\u00e0ng<\/strong><\/h3>\n

    \u0110\u00e0o t\u1ea1o b\u00e1n h\u00e0ng v\u00e0 c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n chuy\u00ean nghi\u1ec7p c\u00f3 th\u1ec3 gi\u1eef cho k\u1ef9 n\u0103ng c\u1ee7a b\u1ea1n lu\u00f4n lu\u00f4n b\u1eaft k\u1ecbp th\u1eddi \u0111\u1ea1i. L\u00e0 ng\u01b0\u1eddi ham h\u1ecdc h\u1ecfi s\u1ebd mang l\u1ea1i cho b\u1ea1n l\u1ee3i th\u1ebf c\u1ea1nh tranh trong c\u00f4ng cu\u1ed9c b\u00e1n h\u00e0ng. B\u00ean c\u1ea1nh vi\u1ec7c tham gia c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u01b0\u1edbng d\u1eabn b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp ho\u1eb7c tr\u1ef1c tuy\u1ebfn, b\u1ea1n c\u00f3 th\u1ec3 tham gia c\u00e1c kh\u00f3a h\u1ecdc c\u1ea5p ch\u1ee9ng ch\u1ec9 mi\u1ec5n ph\u00ed th\u00f4ng qua c\u00e1c nh\u00e0 cung c\u1ea5p nh\u01b0 HubSpot Academy ho\u1eb7c Sales Engine.<\/p>\n

    C\u00e1c kh\u00f3a h\u1ecdc ho\u1eb7c ch\u1ee9ng ch\u1ec9 c\u00f3 th\u1ec3 chuy\u00ean v\u1ec1 c\u00e1c k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng nh\u01b0 thuy\u1ebft tr\u00ecnh b\u00e1n h\u00e0ng, ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng, b\u00e1n h\u00e0ng qua m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c hu\u1ea5n luy\u1ec7n b\u00e1n h\u00e0ng. Khi ch\u1ecdn m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o b\u00e1n h\u00e0ng, h\u00e3y xem x\u00e9t nh\u1eefng th\u1ee9 nh\u01b0 th\u1eddi l\u01b0\u1ee3ng c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh, tr\u1ecdng t\u00e2m, \u0111\u1ecba \u0111i\u1ec3m v\u00e0 gi\u00e1 c\u1ea3.<\/p>\n

    Th\u1ef1c h\u00e0nh n\u00f3i tr\u01b0\u1edbc \u0111\u00e1m \u0111\u00f4ng<\/strong><\/h3>\n

    C\u00e1c \u0111\u1ea1i di\u1ec7n b\u00e1n h\u00e0ng \u0111\u1ed1i ph\u00f3 v\u1edbi nh\u1eefng \u0111i\u1ec1u b\u1ea5t ng\u1edd m\u1ed7i ng\u00e0y, \u0111i\u1ec1u quan tr\u1ecdng h\u01a1n l\u00e0 h\u1ecd ph\u1ea3i n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec h\u1ecd c\u00f3 th\u1ec3 th\u1ef1c h\u00e0nh tr\u01b0\u1edbc. C\u00e1c b\u00e0i thuy\u1ebft tr\u00ecnh c\u0169ng l\u00e0 m\u1ed9t c\u00e1ch t\u1eadp luy\u1ec7n.<\/p>\n

    \"k\u1ef9
    Luye\u0323\u0302n no\u0301i tru\u031bo\u031b\u0301c \u0111a\u0301m \u0111o\u0302ng<\/figcaption><\/figure>\n

    Nhi\u1ec1u b\u00e0i thuy\u1ebft tr\u00ecnh b\u00e1n h\u00e0ng qu\u00e1 t\u1eadp trung v\u00e0o t\u00ednh n\u0103ng trong khi ch\u00fang n\u00ean t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o nh\u1eefng th\u00e1ch th\u1ee9c v\u00e0 nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi mua. N\u1ed9i dung thuy\u1ebft tr\u00ecnh v\u00e0 vi\u1ec7c truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p b\u00e1n h\u00e0ng c\u1ea7n ph\u1ea3i h\u1ea5p d\u1eabn v\u00e0 nhi\u1ec1u th\u00f4ng tin \u2013 n\u1ebfu kh\u00f4ng, b\u1ea1n c\u00f3 nguy c\u01a1 khi\u1ebfn ng\u01b0\u1eddi mua bu\u1ed3n ng\u1ee7 ho\u1eb7c t\u1ec7 h\u01a1n l\u00e0 \u0111\u00e1nh m\u1ea5t h\u1ecd ho\u00e0n to\u00e0n.<\/p>\n

    T\u00ecm m\u1ed9t ng\u01b0\u1eddi c\u1ed1 v\u1ea5n<\/strong><\/h3>\n

    C\u00f3 c\u1ed1 v\u1ea5n ho\u1eb7c hu\u1ea5n luy\u1ec7n b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u0103ng hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng. H\u1ed9i \u0111\u1ed3ng \u0110i\u1ec1u h\u00e0nh B\u00e1n h\u00e0ng (SEC) \u0111\u00e3 ph\u00e1t hi\u1ec7n ra r\u1eb1ng vi\u1ec7c hu\u1ea5n luy\u1ec7n c\u00f3 th\u1ea9m quy\u1ec1n \u0111\u00e3 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t d\u00e0i h\u1ea1n l\u00ean 19% cho h\u00e0ng ngh\u00ecn nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng.<\/p>\n

    CSO Insights \u0111\u00e3 t\u00ecm th\u1ea5y m\u1ed1i li\u00ean h\u1ec7 gi\u1eefa hu\u1ea5n luy\u1ec7n v\u00e0 th\u00e0nh t\u00edch h\u1ea1n ng\u1ea1ch. 94,8% \u0111\u1ea1i di\u1ec7n \u0111\u1ea1t ch\u1ec9 ti\u00eau nh\u1edd hu\u1ea5n luy\u1ec7n xu\u1ea5t s\u1eafc. Ch\u1ec9 84,5% t\u0103ng k\u1ef9 n\u0103ng hu\u1ea5n luy\u1ec7n.<\/p>\n

    H\u00e3y h\u1ecfi s\u1ebfp c\u1ee7a b\u1ea1n danh s\u00e1ch nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng \u0111\u1ec3 t\u01b0 v\u1ea5n cho b\u1ea1n. H\u1ecfi ng\u01b0\u1eddi c\u1ed1 v\u1ea5n c\u1ee7a b\u1ea1n v\u1ec1 c\u00e1c \u0111\u1ec1 xu\u1ea5t chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng, \u0111\u00f3ng vai v\u1edbi h\u1ecd ho\u1eb7c \u0111\u1ec3 h\u1ecd quan s\u00e1t cu\u1ed9c g\u1ecdi b\u00e1n h\u00e0ng \u0111\u1ec3 nh\u1eadn ph\u1ea3n h\u1ed3i. S\u1ef1 t\u01b0\u01a1ng t\u00e1c n\u00e0y s\u1ebd ph\u00e1t tri\u1ec3n kh\u1ea3 n\u0103ng b\u00e1n h\u00e0ng v\u00e0 \u0111\u01b0a ra ph\u1ea3n h\u1ed3i.<\/p>\n

    L\u1eddi k\u1ebft<\/strong><\/p>\n

    V\u1eady l\u00e0 Masterskills \u0111\u00e3 c\u00f9ng b\u1ea1n t\u00ecm hi\u1ec3u k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng l\u00e0 g\u00ec<\/strong> v\u00e0 m\u1ed9t s\u1ed1 k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft \u0111\u1ec3 b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng. Hy v\u1ecdng nh\u1eefng g\u1ee3i \u00fd tr\u00ean s\u1ebd gi\u00fap b\u1ea1n c\u00f3 th\u00eam nhi\u1ec1u c\u01a1 s\u1edf \u0111\u1ec3 c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng c\u1ee7a b\u1ea3n th\u00e2n. N\u1ebfu c\u00f3 h\u1ee9ng th\u00fa v\u1edbi c\u00e1c ch\u1ee7 \u0111\u1ec1 t\u01b0\u01a1ng t\u1ef1, h\u00e3y c\u00f9ng \u0111\u00f3n \u0111\u1ecdc th\u00eam nhi\u1ec1u b\u00e0i vi\u1ebft h\u1ea5p d\u1eabn kh\u00e1c \u0111\u1ebfn t\u1eeb Masterskills nh\u00e9!<\/p>\n

    Tham kh\u1ea3o:<\/strong><\/p>\n

    Sale Follow-up Statistics and Process \u2013 The Power of Follow-ups<\/p>\n

    Discover what it takes to break through to executives, fill your pipeline, and win more sales.<\/p>\n

    The WHY Behind Sales Coaching<\/p>\n

    The Dirty Secret of Effective Sales Coaching<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    T\u1ea1i m\u1ed9t s\u1ed1 th\u1eddi \u0111i\u1ec3m trong s\u1ef1 nghi\u1ec7p, ngay c\u1ea3 khi b\u1ea1n kh\u00f4ng ph\u1ea3i l\u00e0 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, b\u1ea1n s\u1ebd ph\u1ea3i b\u00e1n m\u1ed9t th\u1ee9 g\u00ec \u0111\u00f3 \u2013 cho d\u00f9 \u0111\u00f3 l\u00e0 \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n, nh\u00f3m c\u1ee7a b\u1ea1n hay ch\u00ednh b\u1ea1n. V\u1eady l\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[453],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/49005"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=49005"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/49005\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=49005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=49005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=49005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}