{"id":51265,"date":"2023-12-19T23:27:44","date_gmt":"2023-12-19T16:27:44","guid":{"rendered":"https:\/\/masterskills.org\/blog\/6-meo-tang-doanh-so-va-cai-thien-trai-nghiem-nguoi-dung-tren-mobile-app.html"},"modified":"2023-12-19T23:27:44","modified_gmt":"2023-12-19T16:27:44","slug":"6-meo-tang-doanh-so-va-cai-thien-trai-nghiem-nguoi-dung-tren-mobile-app","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/6-meo-tang-doanh-so-va-cai-thien-trai-nghiem-nguoi-dung-tren-mobile-app.html","title":{"rendered":"6 m\u1eb9o t\u0103ng doanh s\u1ed1 v\u00e0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean mobile app"},"content":{"rendered":"<div id=\"test\">Covid-19 \u0111\u00e3 thay \u0111\u1ed5i c\u1ee5c di\u1ec7n to\u00e0n c\u1ea7u theo v\u00f4 s\u1ed1 c\u00e1ch, m\u1ed9t trong s\u1ed1 \u0111\u00f3 kh\u00f4ng th\u1ec3 kh\u00f4ng nh\u1eafc t\u1edbi ch\u00ednh l\u00e0 h\u00e0nh vi c\u1ee7a m\u1ecdi ng\u01b0\u1eddi n\u00f3i chung, t\u1eeb \u0111\u00f3, \u0111\u1ecbnh h\u00ecnh l\u1ea1i c\u00e1ch ch\u00fang ta mua s\u1eafm m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. B\u00ean c\u1ea1nh \u0111\u00f3, \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi c\u00e1c \u0111\u1ee3t gi\u00e3n c\u00e1ch x\u00e3 h\u1ed9i, \u0111\u1ea1i d\u1ecbch \u201c\u0111\u00e3 m\u1edf ra m\u1ed9t k\u1ef7 nguy\u00ean m\u1edbi\u201d cho Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed.<\/p>\n<p>\u1ede M\u1ef9, theo th\u1ed1ng k\u00ea n\u0103m , ng\u01b0\u1eddi ti\u00eau d\u00f9ng chuy\u1ec3n sang Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u1edbi t\u1ed1c \u0111\u1ed9 ch\u01b0a t\u1eebng c\u00f3 \u2013 doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn t\u0103ng v\u1ecdt l\u00ean con s\u1ed1 44%. V\u00e0 trong  n\u00e0y, t\u1ea1i th\u1ecb tr\u01b0\u1eddng Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi \u2013 Trung Qu\u1ed1c, b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn \u0111ang \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd chi\u1ebfm h\u01a1n 50% t\u1ed5ng doanh s\u1ed1 b\u00e1n l\u1ebb. Doanh s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed to\u00e0n c\u1ea7u \u0111\u00e3 t\u0103ng theo c\u1ea5p s\u1ed1 nh\u00e2n v\u00e0 \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd t\u0103ng g\u1ea7n 2 ngh\u00ecn t\u1ef7 \u0111\u00f4 la t\u1eeb  \u0111\u1ebfn .<\/p>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t tin t\u1ee9c th\u00fa v\u1ecb cho c\u00e1c doanh nghi\u1ec7p Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, nh\u01b0ng c\u0169ng \u0111i k\u00e8m m\u1ed9t l\u1eddi c\u1ea3nh b\u00e1o. B\u1edfi, chi ti\u00eau c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng gia t\u0103ng c\u0169ng s\u1ebd t\u1ef7 l\u1ec7 thu\u1eadn v\u1edbi t\u1ef7 l\u1ec7 b\u1ecf gi\u1ecf h\u00e0ng v\u00e0 s\u1ef1 kh\u00f4ng h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi tr\u1ea3i nghi\u1ec7m mua s\u1eafm tr\u1ef1c tuy\u1ebfn.<\/p>\n<p>M\u1ed9t trong nh\u1eefng l\u00fd do quan tr\u1ecdng ph\u1ea3i k\u1ec3 \u0111\u1ebfn: ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y c\u00e0ng mua s\u1eafm nhi\u1ec1u tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, nh\u01b0ng nhi\u1ec1u nh\u00e0 b\u00e1n l\u1ebb \u0111\u00e3 kh\u00f4ng \u0111\u1ea7u t\u01b0 \u0111\u00fang v\u00e0 \u0111\u1ee7 cho \u1ee9ng d\u1ee5ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 c\u00f3 th\u1ec3 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch cho m\u1ecdi kh\u00e1ch h\u00e0ng. Thay v\u00e0o \u0111\u00f3, h\u1ecd t\u1eadp trung b\u00e1n h\u00e0ng tr\u00ean c\u00e1c website \u2013 nh\u01b0ng s\u1ea3n ph\u1ea9m n\u00e0y th\u01b0\u1eddng c\u1ed3ng k\u1ec1nh v\u00e0 kh\u00f4ng th\u00e2n thi\u1ec7n khi truy c\u1eadp tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 s\u00e1u m\u1eb9o c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean mobile app, t\u1eeb \u0111\u00f3 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn.<\/p>\n<div id=\"attachment_19983\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-19983\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/ung-dung-than-thien-nguoi-dung-e1626781554905.png\" alt=\"\u1ee8ng d\u1ee5ng th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng\" width=\"800\" height=\"400\" title=\"ung-dung-than-thien-nguoi-dung-e1626781554905\"><\/p>\n<p class=\"wp-caption-text\">\u1ee8ng d\u1ee5ng th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng<\/p>\n<\/div>\n<h2 id=\"1-1-ung-dung-than-thien-voi-nguoi-dung\">1. \u1ee8ng d\u1ee5ng th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng<\/h2>\n<p>C\u00f3 hai lo\u1ea1i \u1ee9ng d\u1ee5ng: lo\u1ea1i ch\u00fang ta c\u1ea7n v\u00e0 lo\u1ea1i ch\u00fang ta th\u00edch. Facebook l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 m\u1ed9t c\u00f4ng c\u1ee5 thi\u1ebft y\u1ebfu gi\u00fap kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. C\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111ang \u0111\u1ea9y m\u1ea1nh x\u00e2y d\u1ef1ng c\u00e1c \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng mi\u1ec5n ph\u00ed \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi nh\u01b0ng h\u1ecd l\u1ea1i b\u1ecb h\u1ea1n ch\u1ebf b\u1edfi kh\u1ea3 n\u0103ng cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u1ef1 nh\u01b0 nh\u1eefng ng\u01b0\u1eddi kh\u1ed5ng l\u1ed3 tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p>Kh\u00f4ng nh\u1eefng th\u1ebf, \u0111i\u1ec7n tho\u1ea1i c\u1ee7a m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 t\u1ea3i h\u00e0ng tr\u0103m \u1ee9ng d\u1ee5ng, nh\u01b0ng m\u1ed7i ng\u01b0\u1eddi l\u1ea1i ch\u1ec9 c\u00f3 th\u1eddi gian \u0111\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t v\u00e0i \u1ee9ng d\u1ee5ng trong ng\u00e0y. V\u00ec v\u1eady th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n t\u1eadp trung cung c\u1ea5p cho kh\u00e1ch h\u00e0ng th\u1ee9 g\u00ec \u0111\u00f3 c\u00f3 gi\u00e1 tr\u1ecb v\u00e0 kh\u00e1c bi\u1ec7t.<\/p>\n<p>V\u00ed d\u1ee5: n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u qu\u1ea7n \u00e1o th\u1ec3 thao th\u00ec vi\u1ec7c ch\u1ec9 t\u1eadp trung b\u00e1n qu\u1ea7n \u00e1o s\u1ebd kh\u00f3 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0o app c\u1ee7a m\u00ecnh h\u00e0ng ng\u00e0y. Tuy nhi\u00ean, n\u1ebfu \u1ee9ng d\u1ee5ng c\u1eadp nh\u1eadt th\u00eam th\u00f4ng tin d\u1ef1 b\u00e1o th\u1eddi ti\u1ebft theo gi\u1edd th\u00ec kh\u00e1ch h\u00e0ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n v\u00e0 trong th\u1eddi gian \u0111\u00f3, ch\u1ee7 \u0111\u1ed9ng xem c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u s\u1eb5n trong \u0111\u00f3. B\u1eb1ng c\u00e1ch cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng gi\u00e1 tr\u1ecb h\u1eefu \u00edch, b\u1ea1n \u0111\u1ed3ng th\u1eddi c\u0169ng \u0111ang th\u00fac \u0111\u1ea9y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn \u1ee9ng d\u1ee5ng c\u1ee7a m\u00ecnh.<\/p>\n<p>C\u00e0ng th\u00fac \u0111\u1ea9y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1edbi \u1ee9ng d\u1ee5ng, s\u1ebd c\u00e0ng c\u00f3 nhi\u1ec1u kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. Th\u00eam n\u1eefa, n\u1ebfu \u1ee9ng d\u1ee5ng c\u0169ng c\u00f3 th\u1ec3 l\u01b0u th\u00f4ng tin chi ti\u1ebft v\u1ec1 t\u00f9y ch\u1ecdn c\u1ee7a h\u1ecd s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng gi\u1ea3m b\u1edbt c\u00e1c thao t\u00e1c r\u01b0\u1eddm r\u00e0 ho\u1eb7c h\u1ecd kh\u00f4ng ph\u1ea3i ti\u1ebfp t\u1ee5c \u0111\u01b0a ra y\u00eau c\u1ea7u m\u1ed7i khi \u0111\u0103ng nh\u1eadp.<\/p>\n<div id=\"attachment_19980\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-19980\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/de-dang-chia-se-e1626781676670.png\" alt=\"Cung c\u1ea5p m\u00e3 QR \u0111\u1ec3 kh\u00e1ch h\u00e0ng kh\u00f4ng ph\u1ea3i truy c\u1eadp Google Play\/ App Store \u0111\u1ec3 t\u1ea3i\" width=\"800\" height=\"506\" title=\"de-dang-chia-se-e1626781676670\"><\/p>\n<p class=\"wp-caption-text\">Cung c\u1ea5p m\u00e3 QR \u0111\u1ec3 kh\u00e1ch h\u00e0ng kh\u00f4ng ph\u1ea3i truy c\u1eadp Google Play\/ App Store \u0111\u1ec3 t\u1ea3i<\/p>\n<\/div>\n<h2 id=\"2-2-tao-mot-ung-dung-de-chia-se\">2. T\u1ea1o m\u1ed9t \u1ee9ng d\u1ee5ng d\u1ec5 chia s\u1ebb<\/h2>\n<p>B\u1ea1n \u0111\u00e3 ph\u00e1t tri\u1ec3n m\u1ed9t \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng tuy\u1ec7t v\u1eddi v\u00e0 ti\u1ebfn h\u00e0nh th\u1eed nghi\u1ec7m tr\u00ean c\u1ed9ng \u0111\u1ed3ng v\u00e0 r\u1ea5t nhi\u1ec1u b\u1ea1n y\u00eau th\u00edch n\u00f3. B\u01b0\u1edbc ti\u1ebfp theo n\u00ean l\u00e0 g\u00ec? Doanh s\u1ed1 t\u0103ng s\u1ebd ch\u1ec9 khi c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u1ee7ng c\u1ed1, b\u1eb1ng c\u00e1ch m\u1ecdi ng\u01b0\u1eddi ch\u1ee7 \u0111\u1ed9ng chia s\u1ebb th\u00f4ng tin v\u1ec1 \u1ee9ng d\u1ee5ng.<\/p>\n<p>Cung c\u1ea5p \u1ee9ng d\u1ee5ng mi\u1ec5n ph\u00ed l\u00e0 c\u00e1ch \u0111\u1ea7u ti\u00ean v\u00e0 d\u1ec5 d\u00e0ng nh\u1ea5t \u0111\u1ec3 t\u0103ng l\u01b0\u1ee3t t\u1ea3i \u1ee9ng d\u1ee5ng. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng b\u1eb1ng c\u00e1ch cung c\u1ea5p cho h\u1ecd th\u1ee9 g\u00ec \u0111\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed. Sau \u0111\u00f3, b\u1ea1n s\u1ebd c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i h\u01a1n \u0111\u1ec3 gi\u1edbi thi\u1ec7u nh\u1eefng s\u1ea3n ph\u1ea9m xu\u1ea5t s\u1eafc c\u1ee7a m\u00ecnh v\u00e0 khuy\u1ebfn kh\u00edch h\u1ecd ra quy\u1ebft \u0111\u1ecbnh mua. Kh\u00f4ng nh\u1eefng th\u1ebf, kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i c\u0169ng c\u00f3 th\u1ec3 b\u1ecb thu h\u00fat v\u00e0o vi\u1ec7c gi\u1edbi thi\u1ec7u \u1ee9ng d\u1ee5ng v\u1edbi ng\u01b0\u1eddi th\u00e2n v\u00e0 b\u1ea1n b\u00e8 th\u00f4ng qua \u0111i\u1ec3m th\u01b0\u1edfng khi gi\u1edbi thi\u1ec7u ng\u01b0\u1eddi m\u1edbi th\u00e0nh c\u00f4ng.<\/p>\n<p>Th\u01b0\u01a1ng hi\u1ec7u c\u0169ng c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y nhi\u1ec1u l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng h\u01a1n b\u1eb1ng c\u00e1ch qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng c\u1ee7a m\u00ecnh tr\u00ean website ho\u1eb7c landing page, y\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng t\u1ea3i xu\u1ed1ng \u0111\u1ec3 c\u00f3 tr\u1ea3i nghi\u1ec7m t\u1ed1t h\u01a1n v\u00e0 li\u1ec1n m\u1ea1ch h\u01a1n. Ho\u1eb7c c\u0169ng c\u00f3 th\u1ec3 t\u1ed1i \u0111a h\u00f3a ph\u1ea1m vi ti\u1ebfp c\u1eadn th\u00f4ng qua SEO v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i. H\u00e3y gi\u1ea3m b\u1edbt c\u00e1c thao t\u00e1c h\u01a1n n\u1eefa cho kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch cung c\u1ea5p m\u00e3 QR \u0111\u1ec3 h\u1ecd th\u1eadm ch\u00ed kh\u00f4ng ph\u1ea3i truy c\u1eadp Google Play\/ App Store.<\/p>\n<p>Tr\u1ea3i nghi\u1ec7m c\u00e0ng nhanh v\u00e0 li\u1ec1n m\u1ea1ch c\u00e0ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c t\u1ea3i v\u1ec1 tr\u00ean \u0111i\u1ec7n tho\u1ea1i c\u1ee7a h\u1ecd. Nhi\u1ec1u c\u00f4ng ty \u0111\u00e3 t\u0103ng g\u1ea5p \u0111\u00f4i, g\u1ea5p ba, th\u1eadm ch\u00ed t\u0103ng g\u1ea5p b\u1ed1n l\u1ea7n t\u1ef7 l\u1ec7 t\u1ea3i xu\u1ed1ng h\u00e0ng ng\u00e0y b\u1eb1ng c\u00e1ch th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c nh\u1ecf m\u00e0 c\u00f3 v\u00f5 n\u00e0y.<\/p>\n<div id=\"attachment_19979\" style=\"width: 812px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-19979\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/da-dang-hinh-thuc-thanh-toan.png\" alt=\"\u0110a d\u1ea1ng h\u00ecnh th\u1ee9c thanh to\u00e1n\" width=\"802\" height=\"368\" title=\"da-dang-hinh-thuc-thanh-toan\"><\/p>\n<p class=\"wp-caption-text\">\u0110a d\u1ea1ng h\u00ecnh th\u1ee9c thanh to\u00e1n<\/p>\n<\/div>\n<h2 id=\"3-3-da-dang-phuong-thuc-thanh-toan\">3. \u0110a d\u1ea1ng ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n<\/h2>\n<p>Vi\u1ec7c b\u1ecf gi\u1ecf h\u00e0ng r\u1ea5t c\u00f3 th\u1ec3 x\u1ea3y ra \u1edf b\u01b0\u1edbc thanh to\u00e1n, khi kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y th\u1ea5t v\u1ecdng v\u00ec kh\u00f4ng th\u1ec3 thanh to\u00e1n theo c\u00e1ch h\u1ecd mu\u1ed1n. V\u00ec v\u1eady, h\u00e3y cung c\u1ea5p cho h\u1ecd c\u00e1c l\u1ef1a ch\u1ecdn, ch\u1eb3ng h\u1ea1n nh\u01b0: s\u1eed d\u1ee5ng th\u1ebb t\u00edn d\u1ee5ng, th\u1ebb ghi n\u1ee3 ho\u1eb7c thanh to\u00e1n b\u1eb1ng ti\u1ec1n m\u1eb7t khi giao h\u00e0ng,v.v.<\/p>\n<p>\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 l\u00e0m cho qu\u00e1 tr\u00ecnh n\u00e0y nhanh nh\u1ea5t c\u00f3 th\u1ec3, v\u1edbi c\u00e0ng \u00edt b\u01b0\u1edbc c\u00e0ng t\u1ed1t. Ph\u1ee5c v\u1ee5 m\u1ecdi nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch cung c\u1ea5p cho h\u1ecd c\u00e1c t\u00f9y ch\u1ecdn s\u1ebd gi\u00fap qu\u00e1 tr\u00ecnh thanh to\u00e1n d\u1ec5 d\u00e0ng h\u01a1n, t\u1ea1o \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 vi\u1ec7c mua h\u00e0ng ng\u00e0y c\u00e0ng nhi\u1ec1u v\u00e0 th\u01b0\u1eddng xuy\u00ean h\u01a1n.<\/p>\n<p>Doanh nghi\u1ec7p s\u1ebd c\u1ea7n d\u00e0nh th\u1eddi gian v\u00e0 n\u1ed7 l\u1ef1c \u0111\u1ec3 nghi\u00ean c\u1ee9u s\u1edf th\u00edch, xu h\u01b0\u1edbng v\u00e0 th\u00f3i quen m\u1edbi c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 m\u1edbi c\u00f3 th\u1ec3 b\u00e1m s\u00e1t c\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n m\u1edbi m\u00e0 kh\u00e1ch h\u00e0ng y\u00eau th\u00edch.<\/p>\n<h2 id=\"4-4-phan-tich-ung-dung-de-lien-tuc-cai-tien\">4. Ph\u00e2n t\u00edch \u1ee9ng d\u1ee5ng \u0111\u1ec3 li\u00ean t\u1ee5c c\u1ea3i ti\u1ebfn<\/h2>\n<p>C\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c l\u00e0 tr\u1ecdng t\u00e2m c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c doanh nghi\u1ec7p. C\u00f4ng th\u1ee9c ng\u00e0y h\u00f4m nay ch\u01b0a ch\u1eafc s\u1ebd hi\u1ec7u qu\u1ea3 v\u00e0o ng\u00e0y mai. \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o \u1ee9ng d\u1ee5ng ho\u1ea1t \u0111\u1ed9ng t\u1ed1t v\u00e0 hi\u1ec7u qu\u1ea3, h\u00e3y \u0111\u1ea3m b\u1ea3o s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 ki\u1ec3m tra ph\u1ea7n m\u1ec1m (c\u1ee7a b\u00ean th\u1ee9 ba) th\u01b0\u1eddng xuy\u00ean.<\/p>\n<p>T\u01b0\u01a1ng t\u1ef1 nh\u01b0 t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm doanh nghi\u1ec7p s\u1eed d\u1ee5ng cho website, \u0111\u1ec3 \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft h\u1eefu \u00edch, doanh nghi\u1ec7p n\u00ean khai th\u00e1c s\u1ee9c m\u1ea1nh c\u1ee7a c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd hi\u1ec7u su\u1ea5t \u1ee9ng d\u1ee5ng, c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd cho ph\u00e9p ki\u1ec3m tra vi\u1ec7c s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng v\u00e0 theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 quan tr\u1ecdng tr\u00ean \u0111\u00f3.<\/p>\n<h2 id=\"5-5-cap-nhat-thong-tin-moi-cho-khach-hang\">5. C\u1eadp nh\u1eadt th\u00f4ng tin m\u1edbi cho kh\u00e1ch h\u00e0ng<\/h2>\n<p>Th\u01b0\u1eddng xuy\u00ean gi\u1eef li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng, b\u1edfi, n\u1ebfu b\u1ea1n b\u1ecf qua h\u1ecd, h\u1ecd s\u1ebd qu\u00ean b\u1ea1n. Vi\u1ec7c s\u1eed d\u1ee5ng mobile app \u0111\u1ec3 g\u1eedi t\u1edbi kh\u00e1ch h\u00e0ng c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt v\u00e0 th\u00f4ng tin h\u1eefu \u00edch cho th\u1ea5y doanh nghi\u1ec7p \u0111ang ngh\u0129 nhi\u1ec1u h\u01a1n cho kh\u00e1ch h\u00e0ng.<\/p>\n<p>M\u1edf c\u00e1c k\u00eanh giao ti\u1ebfp v\u00e0 khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi b\u1ea1n qua m\u1ea1ng x\u00e3 h\u1ed9i, email, \u0111i\u1ec7n tho\u1ea1i ho\u1eb7c h\u1ec7 th\u1ed1ng tr\u00f2 chuy\u1ec7n \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p trong \u1ee9ng d\u1ee5ng. B\u1ea1n c\u00e0ng c\u00f3 nhi\u1ec1u giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng, th\u00ec t\u1ef7 l\u1ec7 mua h\u00e0ng c\u00e0ng cao.<\/p>\n<p>Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd tr\u00e1nh l\u1ea1m d\u1ee5ng n\u1ebfu kh\u00f4ng mu\u1ed1n b\u1ecb coi l\u00e0 \u0111ang t\u1ea5n c\u00f4ng m\u1ea1nh m\u1ebd v\u00e0o kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 chia s\u1ebb n\u1ed9i dung th\u01b0\u1eddng xuy\u00ean, nh\u01b0ng c\u1ea7n c\u00f3 t\u1ea7n su\u1ea5t ph\u00f9 h\u1ee3p \u2013 t\u00f9y theo l\u0129nh v\u1ef1c kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p>Ngo\u00e0i ra, h\u00e3y c\u00e2n nh\u1eafc cu\u1ed9c s\u1ed1ng b\u1eadn r\u1ed9n c\u1ee7a kh\u00e1ch h\u00e0ng. B\u1ea1n kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng b\u1ea3n tin c\u1ee7a m\u00ecnh \u0111\u1ec3 th\u00f4ng b\u00e1o cho h\u1ecd v\u1ec1 m\u1ecdi th\u1ee9 b\u1ea1n l\u00e0m. Ch\u1ec9 tr\u00ecnh b\u00e0y cho kh\u00e1ch h\u00e0ng nh\u1eefng \u0111i\u1ec3m quan tr\u1ecdng v\u00e0 c\u1ea7n thi\u1ebft nh\u1ea5t v\u1edbi h\u1ecd m\u1edbi ch\u00ednh l\u00e0 chi\u1ebfn l\u01b0\u1ee3c t\u1ed1t nh\u1ea5t.<\/p>\n<p>T\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 nh\u1ea5t qu\u00e1n v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n; \u0111\u1ea3m b\u1ea3o c\u00e1c b\u1ea3n tin c\u00f3 s\u1ef1 \u0111\u1ed3ng b\u1ed9 v\u1ec1 m\u1eb7t h\u00ecnh \u1ea3nh v\u00e0 g\u00f3p ph\u1ea7n c\u1ee7ng c\u1ed1 b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u. \u0110\u1eebng g\u00e2y nh\u1ea7m l\u1eabn cho kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch g\u1eedi cho h\u1ecd m\u1ed9t b\u1ea3n tin kh\u00e1c nhau v\u1ec1 m\u1eb7t h\u00ecnh \u1ea3nh m\u1ed7i th\u00e1ng, b\u1edfi ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd mu\u1ed1n kh\u00e1ch h\u00e0ng nh\u1eadn ra m\u00ecnh ngay l\u1eadp t\u1ee9c v\u00e0 ch\u1ee7 \u0111\u1ed9ng click \u0111\u1ec3 xem c\u00e1c \u01b0u \u0111\u00e3i, s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y nh\u1ea5t v\u00e0 gi\u1ea3m gi\u00e1 \u0111\u00fang kh\u00f4ng?<\/p>\n<div id=\"attachment_19981\" style=\"width: 1177px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19981 size-full\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/jet-blue.png\" alt=\"Jet blue\" width=\"1167\" height=\"452\" title=\"jet-blue\"><\/p>\n<p class=\"wp-caption-text\">Jet blue g\u1eedi th\u00f4ng b\u00e1o \u0111\u1ea9y \u0111\u1ec3 nh\u1eafc nh\u1edf kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n<h2 id=\"6-6-su-dung-thong-bao-day-push-notifications\">6. S\u1eed d\u1ee5ng th\u00f4ng b\u00e1o \u0111\u1ea9y \u2013 push notifications<\/h2>\n<p>Th\u00f4ng b\u00e1o \u0111\u1ea9y l\u00e0 m\u1ed9t c\u00e1ch \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1eed nghi\u1ec7m \u0111\u1ec3 t\u0103ng chi ti\u00eau c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean \u1ee9ng d\u1ee5ng d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng, nh\u01b0ng s\u1eed d\u1ee5ng kh\u00f4ng \u0111\u00fang c\u00e1ch s\u1ebd s\u1ebd khi\u1ebfn th\u01b0\u01a1ng hi\u1ec7u b\u1ecb m\u1ea5t kh\u00e1ch h\u00e0ng! H\u00e3y nh\u1edb t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c th\u1ee7 thu\u1eadt, ch\u1eb3ng h\u1ea1n nh\u01b0 ki\u1ec3m tra t\u1ef1 \u0111\u1ed9ng h\u00f3a, \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o th\u00f4ng b\u00e1o ho\u1ea1t \u0111\u1ed9ng ch\u00ednh x\u00e1c v\u00e0 \u0111em l\u1ea1i k\u1ebft qu\u1ea3 nh\u01b0 mong mu\u1ed1n.<\/p>\n<p>T\u1ea7n su\u1ea5t c\u00f4ng ty g\u1eedi th\u00f4ng b\u00e1o \u0111\u1ea9y v\u00e0 lo\u1ea1i th\u00f4ng b\u00e1o s\u1ebd ph\u1ee5 thu\u1ed9c nhi\u1ec1u v\u00e0o ng\u00e0nh c\u1ee7a b\u1ea1n. Ch\u00fang c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 cung c\u1ea5p cho kh\u00e1ch h\u00e0ng tin t\u1ee9c v\u1ec1 ng\u00e0y h\u1ed9i gi\u1ea3m gi\u00e1 ho\u1eb7c flash sales cho kh\u00e1ch h\u00e0ng v\u00e0o m\u1ed9t th\u1eddi \u0111i\u1ec3m c\u1ee5 th\u1ec3.<\/p>\n<p>Push notifications c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e2u d\u00e0i. V\u00ed d\u1ee5 nh\u01b0 JetBlue g\u1eedi cho kh\u00e1ch h\u00e0ng c\u00e1c th\u00f4ng b\u00e1o \u0111\u1ea9y \u0111\u1ec3 nh\u1eafc nh\u1edf kh\u00e1ch h\u00e0ng l\u00e0m th\u1ee7 t\u1ee5c c\u0169ng nh\u01b0 c\u1eadp nh\u1eadt l\u1ecbch tr\u00ecnh chuy\u1ebfn bay. M\u1eb7c d\u00f9 s\u1ebd kh\u00f3 c\u00f3 th\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng \u0111\u1eb7t chuy\u1ebfn bay kh\u00e1c v\u1edbi JetBlue ngay l\u1eadp t\u1ee9c, nh\u01b0ng kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c cung c\u1ea5p m\u1ed9t d\u1ecbch v\u1ee5 h\u1eefu \u00edch, gi\u00fap c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m bay c\u1ee7a m\u00ecnh. T\u1eeb \u0111\u00f3, h\u1ecd s\u1ebd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng ngh\u0129 t\u00edch c\u1ef1c h\u01a1n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00e2n nh\u1eafc \u0111\u1eb7t v\u00e9 m\u00e1y bay t\u1eeb JetBlue cho l\u1ea7n ti\u1ebfp theo.<\/p>\n<p>Nh\u01b0ng h\u00e3y nh\u1edb r\u1eb1ng, b\u1ea1n ch\u1ec9 c\u00f3 th\u1ec3 g\u1eedi th\u00f4ng b\u00e1o \u0111\u1ea9y cho kh\u00e1ch h\u00e0ng n\u1ebfu h\u1ecd \u0111\u00e3 t\u1ea3i \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a b\u1ea1n.<\/p>\n<p>M\u1ed9t doanh nghi\u1ec7p th\u00e0nh c\u00f4ng c\u00f3 ngh\u0129a l\u00e0 kh\u00e1ch h\u00e0ng mua nhi\u1ec1u h\u01a1n nh\u1eefng g\u00ec doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111ang cung c\u1ea5p. S\u1ef1 thay \u0111\u1ed5i l\u1edbn \u0111\u1ed1i v\u1edbi Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u00e3 \u0111\u01b0a ra nh\u1eefng th\u00e1ch th\u1ee9c c\u0169ng nh\u01b0 c\u01a1 h\u1ed9i. Do v\u1eady, h\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 ch\u1ee7 \u0111\u1ed9ng gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng c\u1eadp nh\u1eadt th\u00f4ng tin, mua s\u1eafm v\u00e0 thanh to\u00e1n th\u00f4ng qua \u1ee9ng d\u1ee5ng d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng. Ch\u1ec9 c\u00f3 nh\u01b0 v\u1eady b\u1ea1n m\u1edbi c\u00f3 th\u1ec3 cung c\u1ea5p cho h\u1ecd tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch v\u00e0 c\u0169ng s\u1ebd c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ec3 t\u0103ng doanh s\u1ed1.<\/p>\n<p style=\"text-align: right\"><em>Theo\u00a0Nick Brown<\/em><\/p>\n<p style=\"text-align: left\"><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li style=\"text-align: left\"><em>5 lo\u1ea1i n\u1ed9i dung gi\u00fap th\u01b0\u01a1ng hi\u1ec7u t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i<\/em><\/li>\n<li style=\"text-align: left\"><em>4 xu h\u01b0\u1edbng \u201cth\u1eddi \u0111\u1ea1i Covid\u201d t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn s\u1ea3n ph\u1ea9m v\u00e0 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u1ede M\u1ef9, theo th\u1ed1ng k\u00ea n\u0103m , ng\u01b0\u1eddi ti\u00eau d\u00f9ng chuy\u1ec3n sang Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u1edbi t\u1ed1c \u0111\u1ed9 ch\u01b0a t\u1eebng c\u00f3 \u2013 doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn t\u0103ng v\u1ecdt l\u00ean con s\u1ed1 44%. V\u00e0 trong  n\u00e0y, t\u1ea1i th\u1ecb tr\u01b0\u1eddng Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi \u2013 Trung Qu\u1ed1c, b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn \u0111ang \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd chi\u1ebfm h\u01a1n 50% t\u1ed5ng doanh s\u1ed1 b\u00e1n l\u1ebb. Doanh s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed to\u00e0n c\u1ea7u \u0111\u00e3 t\u0103ng theo c\u1ea5p s\u1ed1 nh\u00e2n v\u00e0 \u0111\u01b0\u1ee3c d\u1ef1 \u0111o\u00e1n s\u1ebd t\u0103ng g\u1ea7n 2 ngh\u00ecn t\u1ef7 \u0111\u00f4 la t\u1eeb  \u0111\u1ebfn .<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[456],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51265"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=51265"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51265\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=51265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=51265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=51265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}