{"id":51563,"date":"2023-12-20T00:35:59","date_gmt":"2023-12-19T17:35:59","guid":{"rendered":"https:\/\/masterskills.org\/blog\/sau-cach-duy-tri-doanh-so-ban-hang-sau-ky-nghi-le.html"},"modified":"2023-12-20T00:35:59","modified_gmt":"2023-12-19T17:35:59","slug":"sau-cach-duy-tri-doanh-so-ban-hang-sau-ky-nghi-le","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/sau-cach-duy-tri-doanh-so-ban-hang-sau-ky-nghi-le.html","title":{"rendered":"S\u00e1u c\u00e1ch duy tr\u00ec doanh s\u1ed1 b\u00e1n h\u00e0ng sau k\u1ef3 ngh\u1ec9 l\u1ec5"},"content":{"rendered":"<div id=\"test\">H\u1eb1ng n\u0103m, c\u00f3 nh\u1eefng v\u1ea5n \u0111\u1ec1 l\u1edbn n\u1ea3y sinh \u0111\u1ed1i v\u1edbi h\u1ea7u h\u1ebft c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, sau khi doanh s\u1ed1 b\u00e1n h\u00e0ng t\u0103ng \u0111\u1ed9t bi\u1ebfn trong c\u00e1c k\u00ec ngh\u1ec9 th\u00ec kho\u1ea3ng \u0111\u1ea7u th\u00e1ng Gi\u00eang, s\u1ee9c mua gi\u1ea3m m\u1ea1nh. Kh\u00e1ch h\u00e0ng ch\u1ec3nh m\u1ea3ng mua, v\u00e0 nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n th\u00ec c\u0169ng ch\u01b0a mu\u1ed1n\u00a0t\u1eadp trung \u0111\u1ec3 b\u00e1n h\u00e0ng.\u00a0T\u00ecnh h\u00ecnh c\u00f3 th\u1ec3 x\u1ea5u\u00a0h\u01a1n, kh\u00e1ch h\u00e0ng b\u1eaft \u0111\u1ea7u tr\u1ea3 nh\u1eefng h\u00e0ng kh\u00f4ng ph\u00f9 h\u1ee3p, g\u00e2y ra r\u1ea5t nhi\u1ec1u r\u1eafc r\u1ed1i cho b\u00ean b\u00e1n, nh\u1ea5t l\u00e0 khi b\u1ea1n ph\u1ea3i ch\u1ecbu tr\u00e1ch nhi\u1ec7m l\u00e0m c\u00e2n b\u1eb1ng c\u00e1c h\u00f3a \u0111\u01a1n chuy\u1ec3n\u00a0h\u00e0ng.<\/p>\n<div id=\"attachment_2633\" style=\"width: 550px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2633 size-full\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/Christmas-sales.png\" alt=\"K\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng sau k\u1ef3 ngh\u1ec9 l\u1ec5 l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng n\u1ebfu b\u1ea1n v\u1eabn mu\u1ed1n duy tr\u00ec doanh s\u1ed1\" width=\"540\" height=\"300\" title=\"Christmas-sales\"><\/p>\n<p class=\"wp-caption-text\">K\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng sau k\u1ef3 ngh\u1ec9 l\u1ec5 l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng n\u1ebfu b\u1ea1n v\u1eabn mu\u1ed1n duy tr\u00ec doanh s\u1ed1<\/p>\n<\/div>\n<p>C\u00f3 c\u00e1ch n\u00e0o \u0111\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng \u0111i\u1ec1u n\u00e0y? May m\u1eafn r\u1eb1ng c\u00e2u tr\u1ea3 l\u1eddi l\u00e0 c\u00f3, b\u1ea1n ch\u1eafc ch\u1eafn ph\u1ea3i tr\u1ea3i nghi\u1ec7m s\u1ef1 kh\u1ee7ng ho\u1ea3ng n\u00e0y, tuy nhi\u00ean n\u1ebfu \u00e1p d\u1ee5ng 6 ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u00fang c\u00e1ch, b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 ph\u1ee5c h\u1ed3i nhanh ch\u00f3ng sau \u0111\u00f3, v\u00e0 c\u00f3 nhi\u1ec1u th\u1eddi gian b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3.<\/p>\n<p><strong>1. Kh\u1edfi \u0111\u1ed9ng m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh sale kh\u00e1c<\/strong><br \/>\nNgay sau khi b\u1ea1n \u0111\u00e3 s\u1eed d\u1ee5ng t\u1ea5t c\u1ea3 c\u00e1c ph\u01b0\u01a1ng th\u1ee9c khuy\u1ebfn m\u00e3i, gi\u1ea3m gi\u00e1, phi\u1ebfu gi\u1ea3m gi\u00e1, qu\u00e0 t\u1eb7ng, giao h\u00e0ng mi\u1ec5n ph\u00ed,\u2026m\u00e0 c\u1ea3m th\u1ea5y hi\u1ec7u qu\u1ea3, h\u00e3y th\u1ef1c hi\u1ec7n nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c \u0111\u00f3 th\u00eam m\u1ed9t l\u1ea7n n\u1eefa.<\/p>\n<p>Kh\u00e1ch h\u00e0ng mua h\u00e0ng t\u1eeb b\u1ea1n kh\u00f4ng ph\u1ea3i v\u00ec \u0111\u00f3 l\u00e0 m\u00f9a l\u1ec5 h\u1ed9i, m\u00e0 l\u00e0 v\u00ec gi\u1ea3m gi\u00e1. V\u00ec v\u1eady, n\u1ebfu b\u1ea1n ti\u1ebfp t\u1ee5c nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1, b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 k\u00eau g\u1ecdi kh\u00e1ch h\u00e0ng th\u00eam l\u1ea7n n\u1eefa v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m gi\u00e1 g\u1ed1c.<\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 s\u1ebd v\u1ea5t v\u1ea3 v\u1edbi vi\u1ec7c gi\u1ea3m gi\u00e1, nh\u01b0ng kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n th\u00ec kh\u00f4ng. B\u1ea1n kh\u00f4ng c\u1ea7n gi\u1ea3m t\u1ea5t c\u1ea3 c\u00e1c m\u1eb7t h\u00e0ng v\u1edbi c\u00f9ng m\u1ee9c \u0111\u1ed9 nh\u01b0 nhau, ch\u1ec9 c\u1ea7n m\u1ed9t s\u1ea3n ph\u1ea9m gi\u1ea3m gi\u00e1 l\u00e0 \u0111\u00e3 \u0111\u1ee7 \u0111\u1ec3 thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng r\u1ed3i.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i \u00fd t\u01b0\u1edfng gi\u1ea3m gi\u00e1 sau k\u00ec ngh\u1ec9:<\/p>\n<ul>\n<li>X\u1ea3 h\u00e0ng m\u00f9a \u0111\u00f4ng: ph\u00e2n lo\u1ea1i nh\u1eefng h\u00e0ng t\u1ed3n kho trong m\u00f9a \u0111\u00f4ng, v\u00e0 g\u1ecdi \u0111\u00f3 l\u00e0 h\u00e0ng thanh l\u00ed, ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng r\u1ea5t th\u00edch nh\u1eefng \u0111\u1ee3t x\u1ea3 h\u00e0ng.<\/li>\n<li>Qu\u00e0 t\u1eb7ng khi mua h\u00e0ng: kh\u00f4ng c\u00f2n g\u00ec h\u1ea5p d\u1eabn h\u01a1n qu\u00e0 t\u1eb7ng<\/li>\n<li>Gi\u1ea3m gi\u00e1 khi mua s\u1ed1 l\u01b0\u1ee3ng l\u1edbn: \u0111\u00f4i khi, b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng b\u1edfi b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng v\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn, k\u00e8m theo giao h\u00e0ng mi\u1ec5n ph\u00ed c\u0169ng l\u00e0 m\u1ed9t c\u00e1ch t\u1ed1t, mi\u1ec5n l\u00e0 b\u1ea1n ph\u1ea3i t\u00ednh to\u00e1n \u0111\u01b0\u1ee3c ng\u01b0\u1ee1ng mua t\u1ed1i thi\u1ec3u cho h\u1ee3p l\u00ed.<\/li>\n<li>Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh: khi kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m t\u1eeb b\u1ea1n, m\u1eddi h\u1ecd v\u00e0o ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh, \u0111i\u1ec1u n\u00e0y r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi mua l\u1ea7n \u0111\u1ea7u. l\u1ea7n ti\u1ebfp theo khi h\u1ecd mua h\u00e0ng, cho h\u1ecd v\u00e0o danh s\u00e1ch \u0111\u01b0\u1ee3c nh\u1eadn mail ho\u1eb7c tr\u1edf th\u00e0nh th\u00e0nh vi\u00ean c\u1ee7a b\u1ea1n.<\/li>\n<\/ul>\n<p><strong>2. B\u00e1n d\u1ef1a tr\u00ean suy ngh\u0129 m\u1eebng n\u0103m m\u1edbi<\/strong><br \/>\nSuy ngh\u0129 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng thay \u0111\u1ed5i m\u1ed9t c\u00e1ch nhanh ch\u00f3ng khi n\u0103m m\u1edbi \u0111\u1ebfn. cho \u0111\u1ebfn nh\u1eefng gi\u00e2y ph\u00fat cu\u1ed1i c\u00f9ng c\u1ee7a th\u00e1ng 12, h\u1ecd nh\u01b0 ng\u01b0\u1eddi say trong c\u00e1ch ti\u00eau ti\u1ec1n, nhu c\u1ea7u cao mu\u1ed1n \u0111\u01b0\u1ee3c mua r\u1ea5t nhi\u1ec1u th\u1ee9. Nh\u01b0ng m\u1ecdi th\u1ee9 s\u1ebd kh\u00e1c sau ng\u00e0y 1 th\u00e1ng 1 c\u1ee7a n\u0103m m\u1edbi, h\u1ecd s\u1ebd ki\u1ec3m so\u00e1t l\u1ea1i m\u1ecdi s\u1ef1 chi ti\u00eau c\u1ee7a b\u1ea3n th\u00e2n.<\/p>\n<p>\u0110\u00e2y l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing. V\u00ed d\u1ee5 nh\u01b0 Amazon, h\u1ecd r\u1ea5t bi\u1ebft c\u00e1ch thu h\u00fat s\u1ee9c mua trong nh\u1eefng d\u1ecbp nh\u01b0 th\u1ebf n\u00e0y, m\u1eb7c d\u00f9 \u0111ang c\u00f2n l\u00e0 2014 nh\u01b0ng h\u1ecd \u0111\u00e3 l\u00e0m m\u1edbi trang web c\u1ee7a m\u00ecnh b\u1eb1ng nh\u1eefng k\u00ed hi\u1ec7u c\u1ee7a n\u0103m 2015 \u0111\u1ec3 k\u00edch th\u00edch ng\u01b0\u1eddi mua.<\/p>\n<p>\u0110\u00e2y l\u00e0 kho\u1ea3ng th\u1eddi gian t\u1ed1t \u0111\u1ec3 ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng, con ng\u01b0\u1eddi kh\u00f4ng \u0111\u1ecbnh mua \u0111\u1ed3 \u0103n v\u1eb7t, say \u0111\u1eafm v\u1edbi nh\u1eefng t\u1ee7 qu\u1ea7n \u00e1o \u0111\u1eaft ti\u1ec1n hay \u0111\u1ed3 ch\u01a1i x\u1ecbn. Nh\u01b0ng h\u1ecd s\u1ebd mua nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u1ec3 ph\u1ee5c v\u1ee5 cho m\u1ed9t n\u0103m m\u1edbi t\u01b0\u01a1i s\u00e1ng.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng g\u00ec m\u00e0 ng\u01b0\u1eddi mua s\u1eb5n s\u00e0ng chi ti\u00eau \u0111\u1ec3 \u0111\u00f3n n\u0103m m\u1edbi:<\/p>\n<ul>\n<li>S\u1ea3n ph\u1ea7m c\u1ea3i thi\u1ec7n s\u1ef1 t\u1ed5 ch\u1ee9c v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c: t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 t\u1eeb nh\u1eefng c\u00e2y b\u00fat cho \u0111\u1ebfn Ipad c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c g\u1eafn m\u00e1c m\u1eebng n\u0103m m\u1edbi, sau nh\u1eefng t\u00e0n d\u01b0 c\u1ee7a ng\u00e0y 1 th\u00e1ng 1, con ng\u01b0\u1eddi t\u00ecm c\u00e1ch \u0111\u1ec3 kh\u1eafc ph\u1ee5c cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd.<\/li>\n<li>S\u1ea3n ph\u1ea7m t\u0103ng c\u01b0\u1eddng s\u1ee9c kh\u1ecfe: lo\u1ea1i h\u00e0ng l\u1edbn nh\u1ea5t h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c th\u00e0nh vi\u00ean ph\u00f2ng gym, d\u1ee5ng c\u1ee5 th\u1ec3 d\u1ee5c, c\u00e1c th\u1ef1c ph\u1ea9m ch\u1ee9c n\u0103ng,\u2026<\/li>\n<li>S\u1ea3n ph\u1ea9m ti\u1ec7n nghi gi\u00fap l\u00e0m s\u1ea1ch s\u1ebd nh\u00e0 c\u1eeda: m\u1ecdi ng\u01b0\u1eddi lu\u00f4n mu\u1ed1n m\u1ecdi th\u1ee9 tr\u1edf n\u00ean ng\u0103n n\u1eafp, s\u1ea1ch s\u1ebd sau nh\u1eefng bu\u1ed5i ti\u1ec7c.<\/li>\n<li>S\u1ea3n ph\u1ea9m t\u0103ng c\u01b0\u1eddng s\u1ef1 an to\u00e0n v\u00e0 t\u00ednh b\u1ea3o v\u1ec7: sau nh\u1eefng ng\u00e0y m\u1eebng n\u0103m m\u1edbi v\u00e0 th\u1eddi gian b\u0103ng gi\u00e1 c\u1ee7a m\u00f9a \u0111\u00f4ng, con ng\u01b0\u1eddi b\u1eaft \u0111\u1ea7u ngh\u0129 v\u1ec1 vi\u1ec7c b\u1ea3o v\u1ec7 gia \u0111\u00ecnh v\u00e0 b\u1ea3n th\u00e2n, \u0111\u00e2y l\u00e0 c\u01a1 h\u1ed9i ch\u00ednh \u0111\u1ec3 b\u00e1n nh\u1eefng s\u1ea3n ph\u1ea9m nh\u01b0 bao da Iphone, d\u1ecbch v\u1ee5 b\u1ea3o v\u1ec7 t\u00e0i kho\u1ea3n c\u00e1 nh\u00e2n, ph\u1ea7n m\u1ec1m b\u1ea3o v\u1ec7 password,\u2026<\/li>\n<\/ul>\n<p>V\u1ec1 c\u0103n b\u1ea3n, m\u1ecdi th\u1ee9c \u0111\u01b0\u1ee3c g\u1eafn v\u1edbi c\u00e1i m\u00e1c \u201cn\u0103m m\u1edbi\u201d s\u1ebd l\u00e0 gi\u1ea3i ph\u00e1p h\u1eefu \u00edch cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a b\u1ea1n.<\/p>\n<p><strong>3. Tung ra s\u1ea3n ph\u1ea9m m\u1edbi<\/strong><br \/>\nKhi h\u1ea7u h\u1ebft c\u00e1c nh\u00e0 marketing \u0111ang ngh\u1ec9 ng\u01a1i sau m\u00f9a \u0111\u00f4ng, \u0111\u1ea5y l\u00e0 th\u1eddi gian \u0111\u1ec3 b\u1ea1n v\u01b0\u1ee3t l\u00ean d\u1eabn \u0111\u1ea7u cu\u1ed9c \u0111ua tranh gi\u00e0nh kh\u00e1ch h\u00e0ng.<\/p>\n<p>Nhi\u1ec1u marketer v\u00e0 c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1eadp trung ph\u00e2n t\u00edch s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd hay lo x\u1eed l\u00ed h\u00e0ng t\u1ed3n kho, b\u1ea1n ph\u1ea3i l\u00e0m nh\u1eefng vi\u1ec7c kh\u00e1c v\u1edbi h\u1ecd, \u0111\u00f3 l\u00e0 tung ra s\u1ea3n ph\u1ea9m m\u1edbi.<\/p>\n<p>Th\u1eddi gian \u0111\u00f3n n\u0103m m\u1edbi l\u00e0 th\u1eddi \u0111i\u1ec3m t\u1ed1t \u0111\u1ec3 l\u00e0m nh\u1eefng vi\u1ec7c n\u00e0y. Trong t\u00e2m l\u00ed h\u1ecdc, kh\u00e1ch h\u00e0ng s\u1ebd c\u00f3 nh\u1eefng nh\u1eadn th\u1ee9c m\u1edbi: n\u0103m m\u1edbi, con ng\u01b0\u1eddi m\u1edbi, quy\u1ebft t\u00e2m m\u1edbi, v\u00e0 m\u1edbi trong m\u1ecdi th\u1ee9. V\u1eady th\u00ec kh\u00f4ng c\u00f3 l\u00ed do g\u00ec m\u00e0 kh\u00f4ng tung s\u1ea3n ph\u1ea9m m\u1edbi.<\/p>\n<p>Khi tung ra m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi hay \u1ee9ng d\u1ee5ng m\u1edbi sau k\u00ec ngh\u1ec9 y\u00eau c\u1ea7u ph\u1ea3i l\u00ean k\u1ebf ho\u1ea1ch k\u0129 l\u01b0\u1ee1ng trong su\u1ed1t k\u00ec ngh\u1ec9, trong khi c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 r\u1ea5t nhi\u1ec1u vi\u1ec7c ph\u1ea3i l\u00e0m trong th\u1eddi gian n\u00e0y. Nh\u01b0ng n\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 k\u1ebf ho\u1ea1ch tr\u01b0\u1edbc, b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c.<\/p>\n<p><strong>4. Qu\u1ea3ng c\u00e1o qua email<\/strong><br \/>\nN\u1ebfu b\u1ea1n tu\u00e2n theo nguy\u00ean t\u1eafc c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, h\u1eb3n b\u1ea1n \u0111\u00e3 thu th\u1eadp \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u \u0111\u1ecba ch\u1ec9 email c\u1ee7a kh\u00e1ch h\u00e0ng trong su\u1ed1t k\u00ec l\u1ec5, v\u00e0 b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t l\u1ee3i th\u1ebf t\u1ed1t \u0111\u1ec3 b\u1eaft \u0111\u1ea7u chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a m\u00ecnh v\u1edbi nh\u1eefng email n\u00e0y<\/p>\n<p>\u0110\u1eebng ng\u1ea7n ng\u1ea1i, v\u00ec m\u1ed9t s\u1ed1 kh\u00e1ch h\u00e0ng s\u1ebd d\u1ea7n qu\u00ean r\u1eb1ng h\u1ecd \u0111\u00e3 mua h\u00e0ng t\u1eeb b\u1ea1n khi k\u00ed \u1ee9c v\u1ec1 nh\u1eefng ng\u00e0y l\u1ec5 d\u1ea7n \u0111i qua v\u1edbi h\u1ecd. B\u1ea1n n\u00ean b\u1eaft \u0111\u1ea7u qu\u1ea3ng b\u00e1 qua k\u00eanh email n\u00e0y \u0111\u1ec3 lu\u00f4n gi\u1eef cho ch\u00fang lu\u00f4n ho\u1ea1t \u0111\u1ed9ng.<\/p>\n<p><strong>5. Retargeting<\/strong><br \/>\nRetargeting l\u00e0 lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o \u201cb\u00e1m \u0111u\u00f4i\u201d kh\u00e1ch h\u00e0ng sau khi h\u1ecd xem s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 b\u1ea5t k\u00ec tr\u00ean m\u1ed9t website n\u00e0y v\u00e0 chuy\u1ec3n sang truy c\u1eadp website kh\u00e1c s\u1ebd th\u1ea5y qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 \u0111\u00f3 xu\u1ea5t hi\u1ec7n.<\/p>\n<p>M\u00f9a l\u1ec5 l\u00e0 m\u00f9a ho\u1ea1t \u0111\u1ed9ng nh\u1ed9n nh\u1ecbp c\u1ee7a mua b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn trong n\u0103m. V\u1edbi l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng truy c\u1eadp trang web c\u1ee7a b\u1ea1n, b\u1ea1n n\u00ean th\u1ef1c hi\u1ec7n remarketing v\u1edbi\u00a0h\u1ecd.<\/p>\n<p>D\u1ef1a tr\u00ean nh\u1eefng s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea, remarketing mang l\u1ea1i hi\u1ec7u qu\u1ea3 r\u1ea5t cao:<\/p>\n<ul>\n<li>Remarketing c\u00f3 th\u1ec3 l\u00e0m t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i(conversion rates) t\u0103ng 147%<\/li>\n<li>Trung b\u00ecnh CTR cho qu\u1ea3ng c\u00e1o retarget g\u1ea5p 10 l\u1ea7n so v\u1edbi qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb<\/li>\n<li>Ng\u01b0\u1eddi xem qu\u1ea3ng c\u00e1o retargeted th\u00ec 70% kh\u1ea3 n\u0103ng s\u1ebd chuy\u1ec3n \u0111\u1ed5i (convert) tr\u00ean trang web c\u1ee7a b\u1ea1n<\/li>\n<li>V\u1edbi retargeting, gi\u1ecf h\u00e0ng c\u1ee7a kh\u00e1ch \u0111\u01b0\u1ee3c t\u0103ng l\u00ean 26%<\/li>\n<\/ul>\n<p>Ti\u1ebfp th\u1ecb l\u1ea1i c\u00f3 hi\u1ec7u qu\u1ea3 trong n\u0103m m\u1edbi hay c\u00e1c k\u00ec ngh\u1ec9. Thay v\u00ec \u0111\u1ec3 trang web c\u1ee7a b\u1ea1n u\u1ec3 o\u1ea3i trong s\u1ef1 thi\u1ebfu sinh \u0111\u1ed9ng th\u00ec h\u00e3y t\u1ea1o cho ng\u01b0\u1eddi xem s\u1ef1 ch\u00fa \u00fd retargeting, s\u1ebd gi\u1eef \u0111\u01b0\u1ee3c ng\u01b0\u1eddi xem v\u00e0 khi\u1ebfn h\u1ecd ph\u1ea3i mua h\u00e0ng.<\/p>\n<p><strong>6. \u0110\u1eebng im l\u1eb7ng<\/strong><br \/>\nSau k\u00ec l\u1ec5, c\u00e1c nh\u00e0 b\u00e1n l\u1ebb c\u1ea3m th\u1ea5y m\u1ec7t m\u1ecfi. N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng trong khi c\u00e1c \u0111\u1ed1i th\u1ee7 v\u1eabn y\u00ean l\u1eb7ng, b\u1ea1n s\u1ebd l\u00e0 ti\u1ebfng n\u00f3i \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng l\u1eafng nghe nhi\u1ec1u h\u01a1n. C\u00f4ng vi\u1ec7c kinh doanh v\u1eabn ph\u1ea3i ti\u1ebfp t\u1ee5c ho\u1ea1t \u0111\u1ed9ng.<\/p>\n<p>T\u00f3m l\u1ea1i, thay v\u00ec ph\u1ea3i ch\u1ed1ng ch\u1ecdi l\u1ea1i s\u1ef1 s\u1ee5t gi\u1ea3m doanh s\u1ed1 sau k\u00ec ngh\u1ec9, b\u1ea1n c\u00f3 th\u1ec3 kh\u1edfi \u0111\u1ed9ng m\u1ed9t n\u0103m m\u1edbi v\u1edbi nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng\u00a0hi\u1ec7u qu\u1ea3, v\u00e0 ti\u1ebfp theo \u0111\u00f3 l\u00e0 nh\u1eefng \u1ea3nh h\u01b0\u1edfng t\u00edch c\u1ef1c v\u1edbi ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a n\u0103m.<\/p>\n<p>B\u00e0i li\u00ean quan: <em>K\u1ebf ho\u1ea1ch SEO b\u1ee9t ph\u00e1 cho n\u0103m 2015<\/em><\/p>\n<p style=\"text-align: right\">Ngu\u1ed3n: <em>KISSmetrics<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>H\u1eb1ng n\u0103m, c\u00f3 nh\u1eefng v\u1ea5n \u0111\u1ec1 l\u1edbn n\u1ea3y sinh \u0111\u1ed1i v\u1edbi h\u1ea7u h\u1ebft c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, sau khi doanh s\u1ed1 b\u00e1n h\u00e0ng t\u0103ng \u0111\u1ed9t bi\u1ebfn trong c\u00e1c k\u00ec ngh\u1ec9 th\u00ec kho\u1ea3ng \u0111\u1ea7u th\u00e1ng Gi\u00eang, s\u1ee9c mua gi\u1ea3m m\u1ea1nh. Kh\u00e1ch h\u00e0ng ch\u1ec3nh m\u1ea3ng mua, v\u00e0 nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n th\u00ec c\u0169ng ch\u01b0a mu\u1ed1n\u00a0t\u1eadp [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[456],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51563"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=51563"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51563\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=51563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=51563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=51563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}