{"id":51660,"date":"2023-12-20T00:57:39","date_gmt":"2023-12-19T17:57:39","guid":{"rendered":"https:\/\/masterskills.org\/blog\/7-sai-lam-thuong-gap-ma-doanh-nghiep-thuong-mai-dien-tu-nen-tranh.html"},"modified":"2023-12-20T00:57:39","modified_gmt":"2023-12-19T17:57:39","slug":"7-sai-lam-thuong-gap-ma-doanh-nghiep-thuong-mai-dien-tu-nen-tranh","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/7-sai-lam-thuong-gap-ma-doanh-nghiep-thuong-mai-dien-tu-nen-tranh.html","title":{"rendered":"7 Sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p m\u00e0 doanh nghi\u1ec7p Th\u01b0\u01a1ng M\u1ea1i \u0110i\u1ec7n T\u1eed n\u00ean tr\u00e1nh"},"content":{"rendered":"
L\u00e0m sao \u0111\u1ec3 gi\u1eef cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n lu\u00f4n \u1edf tr\u1ea1ng th\u00e1i t\u1ed1t nh\u1ea5t b\u1eb1ng c\u00e1ch tr\u00e1nh xa nh\u1eefng s\u01a1 su\u1ea5t l\u00e0m \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn h\u00ecnh \u1ea3nh c\u00f4ng ty c\u1ee7a b\u1ea1n, hay nghi\u00eam tr\u1ecdng h\u01a1n l\u00e0 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn l\u1ee3i nhu\u1eadn c\u1ee7a c\u00f4ng ty?
\nD\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p c\u1ee7a c\u00e1c doanh nghi\u1ec7p Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed:<\/p>\n

Sai l\u1ea7m #1: Kh\u00f4ng ch\u00fa tr\u1ecdng h\u00ecnh th\u1ee9c<\/strong>
\nB\u1ea5t k\u1ec3 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n h\u1ea5p d\u1eabn \u0111\u1ebfn \u0111\u00e2u, ng\u01b0\u1eddi mua h\u00e0ng s\u1ebd kh\u00f4ng g\u1eafn b\u00f3 v\u1edbi m\u1ed9t trang web k\u00e9m thu h\u00fat hay l\u1ed7i th\u1eddi. H\u00e3y l\u00e0m website c\u1ee7a b\u1ea1n t\u01b0\u01a1i m\u1edbi v\u00e0 m\u1eddi g\u1ecdi \u2013 \u0111\u1ec3 t\u1ea1o c\u1ea3m h\u1ee9ng cho kh\u00e1ch h\u00e0ng. Nh\u00ecn xem nh\u1eefng g\u00ec m\u00e0 c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n v\u00e0 nh\u1eefng doanh nghi\u1ec7p t\u00ean tu\u1ed5i \u0111\u00e3 l\u00e0m \u0111\u1ec3 khi\u1ebfn trang web c\u1ee7a h\u1ecd tr\u00f4ng chuy\u00ean nghi\u1ec7p v\u00e0 \u0111\u1eb9p \u0111\u1ebd. V\u00e0, t\u1ea5t nhi\u00ean, lu\u00f4n \u0111\u1ea3m b\u1ea3o r\u1eb1ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n n\u1ed5i b\u1eadt nh\u1ea5t \u2013 \u0111\u1eebng ti\u1ebfc c\u00f4ng \u0111\u1ea7u t\u01b0 v\u00e0o kh\u00e2u h\u00ecnh \u1ea3nh \u2013 cung c\u1ea5p cho ng\u01b0\u1eddi xem h\u00ecnh \u1ea3nh c\u1ee7a s\u1ea3n ph\u1ea9m \u1edf t\u1ea5t c\u1ea3 c\u00e1c g\u00f3c \u0111\u1ed9 c\u0169ng nh\u01b0 ph\u1ea7n ph\u00f3ng to c\u1ee7a nh\u1eefng chi ti\u1ebft \u0111\u1eb7c bi\u1ec7t.<\/p>\n

\"bad<\/p>\n

Thi\u1ebft k\u1ebf web kh\u00f4ng h\u1ea5p d\u1eabn gi\u00fap b\u1ea1n m\u1ea5t kh\u00e1ch nhanh h\u01a1n.<\/p>\n<\/div>\n

Sai l\u1ea7m #2: Thi\u1ebft k\u1ebf giao di\u1ec7n k\u00e9m h\u1ea5p d\u1eabn<\/strong>
\nNg\u00e0y nay, vi\u1ec7c t\u1ea1o n\u00ean m\u1ed9t trang web d\u1ec5 s\u1eed d\u1ee5ng tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n bao gi\u1edd h\u1ebft, n\u1ebfu g\u1eb7p kh\u00f3 kh\u0103n h\u00e3y t\u00ecm m\u1ed9t l\u1eadp tr\u00ecnh vi\u00ean \u0111\u1ec3 gi\u00fap b\u1ea1n. H\u1ea1n ch\u1ebf t\u1ed1i thi\u1ec3u vi\u1ec7c s\u1eed d\u1ee5ng ph\u00edm quay l\u1ea1i, v\u00e0 h\u00e3y d\u00f9ng lo\u1ea1i code l\u00e0m gi\u1ea3m b\u1edbt c\u00e1c b\u01b0\u1edbc nh\u1ea5p chu\u1ed9t khi thanh to\u00e1n. V\u00e0 nh\u1edb r\u1eb1ng trang gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m c\u1ea7n ph\u1ea3i tr\u00ecnh b\u00e0y nh\u1eefng th\u00f4ng tin chi ti\u1ebft nh\u01b0ng d\u1ec5 n\u1eafm b\u1eaft. Tham kh\u1ea3o \u00fd ki\u1ebfn th\u00e0nh vi\u00ean trong gia \u0111\u00ecnh, b\u1ea1n b\u00e8 \u0111\u00e1ng tin c\u1eady hay \u0111\u1ed3ng nghi\u1ec7p \u0111\u1ec3 nh\u1eadn x\u00e9t cho thi\u1ebft k\u1ebf c\u1ee7a b\u1ea1n v\u00e0 b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng \u0111\u00f3ng g\u00f3p qu\u00fd gi\u00e1 \u0111\u1ec3 c\u1ea3i thi\u1ec7n giao di\u1ec7n v\u00e0 ch\u1ee9c n\u0103ng tr\u00ean website c\u1ee7a m\u00ecnh.<\/p>\n

Sai l\u1ea7m #3: T\u1ed1c \u0111\u1ed9 t\u1ea3i trang web ch\u1eadm<\/strong>
\nK\u0129 thu\u1eadt \u0111\u1ed3 h\u1ecda c\u00f3 th\u1ec3 n\u00e2ng cao giao di\u1ec7n website, nh\u01b0ng \u0111\u1eebng \u0111\u1ec3 n\u00f3 g\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn t\u1ed1c \u0111\u1ed9 c\u1ee7a trang web. Nh\u1eefng h\u00ecnh \u1ea3nh b\u1eaft m\u1eaft tr\u00ean m\u00e0n h\u00ecnh kh\u00f4ng b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi t\u1ed1c \u0111\u1ed9 \u0111\u01b0\u1eddng truy\u1ec1n \u2013 tr\u00e1nh vi\u1ec7c s\u1eed d\u1ee5ng nh\u1eefng h\u00ecnh \u1ea3nh qu\u00e1 l\u1edbn tr\u00ean trang ch\u1ee7, b\u1edfi nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00f3 th\u1ec3 kh\u00f4ng \u0111\u1ee7 ki\u00ean nh\u1eabn \u0111\u1ec3 \u0111\u1ee3i t\u1ea3i h\u1ebft nh\u1eefng h\u00ecnh \u1ea3nh \u0111\u00f3.<\/p>\n

B\u00e0i li\u00ean quan: Website c\u00e0ng ch\u1eadm, c\u00e0ng m\u1ea5t nhi\u1ec1u ti\u1ec1n<\/p>\n

Sai l\u1ea7m #4: G\u00e2y c\u1ea3n tr\u1edf qu\u00e1 tr\u00ecnh mua h\u00e0ng<\/strong>
\nTrong bu\u1ed5i \u0111\u1ea7u c\u1ee7a game online, m\u1ed9t s\u1ed1 t\u00ean tu\u1ed5i l\u1edbn trong l\u00e0ng game bu\u1ed9c ng\u01b0\u1eddi truy c\u1eadp ph\u1ea3i t\u1ea1o m\u1ed9t t\u00e0i kho\u1ea3n ch\u1ec9 \u0111\u1ec3 mua m\u1ed9t v\u00e0i m\u00f3n \u0111\u1ed3. \u0110\u1eebng t\u1ea1o ra b\u1ea5t c\u1ee9 r\u00e0o c\u1ea3n n\u00e0o m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 g\u1eb7p ph\u1ea3i trong qu\u00e1 tr\u00ecnh mua s\u1eafm, th\u1eadm ch\u00ed c\u1ea3 khi h\u1ecd xem s\u1ea3n ph\u1ea9m online. B\u1ea1n n\u00ean x\u00e9t \u0111\u1ebfn vi\u1ec7c \u0111\u1ec3 kh\u00e1ch h\u00e0ng thanh to\u00e1n v\u1edbi vai tr\u00f2 kh\u00e1ch truy c\u1eadp (r\u1ed3i \u0111\u01b0a ra gi\u1ea3i th\u00edch v\u1ec1 nh\u1eefng l\u1ee3i \u00edch c\u1ee7a vi\u1ec7c \u0111\u0103ng nh\u1eadp v\u1edbi vai tr\u00f2 l\u00e0 kh\u00e1ch h\u00e0ng).<\/p>\n

Sai l\u1ea7m #5: Kh\u00f4ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/strong>
\nC\u00e1c ch\u00ednh s\u00e1ch c\u1ee7a b\u1ea1n \u2013 ch\u1ebf \u0111\u1ed9 ho\u00e0n tr\u1ea3, thanh to\u00e1n, giao h\u00e0ng \u2013 \u1edf ngay trang ch\u1ee7 c\u1ee7a trang web, n\u01a1i m\u00e0 ng\u01b0\u1eddi mua h\u00e0ng d\u1ec5 d\u00e0ng t\u00ecm th\u1ea5y. B\u00ean c\u1ea1nh \u0111\u00f3, cung c\u1ea5p cho h\u1ecd th\u00f4ng tin li\u00ean l\u1ea1c v\u1edbi c\u00f4ng ty c\u1ee7a b\u1ea1n. Nh\u1eefng ti\u1ec7n \u00edch nh\u01b0 c\u00f4ng c\u1ee5 chat tr\u1ef1c tuy\u1ebfn Masterskills s\u1ebd gi\u00fap cho kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 tr\u1ea3i nghi\u1ec7m v\u00e0 mua h\u00e0ng d\u1ec5 d\u00e0ng h\u01a1n n\u1eefa.<\/p>\n

\"H\u1ed7<\/p>\n

H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng l\u00e0 quan tr\u1ecdng trong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/p>\n<\/div>\n

Sai l\u1ea7m #6: Kh\u00f4ng th\u1ec3 hi\u1ec7n s\u1ef1 uy t\u00edn<\/strong>
\nC\u00f4ng ty b\u1ea1n \u0111\u00e1ng tin c\u1eady, nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 m\u1ecdi kh\u00e1ch h\u00e0ng \u0111\u1ec1u t\u1ef1<\/strong><\/em> nh\u1eadn th\u1ea5y \u0111i\u1ec1u \u0111\u00f3. H\u00e3y cho h\u1ecd bi\u1ebft qua l\u1ecbch s\u1eed c\u1ee7a c\u00f4ng ty ho\u1eb7c l\u1eddi ch\u1ee9ng th\u1ef1c c\u1ee7a nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh. Cam k\u1ebft \u0111\u1ea3m b\u1ea3o quy\u1ec1n ri\u00eang t\u01b0 v\u1edbi h\u1ecd v\u00e0 b\u1ea1n ch\u1ec9 vi\u1ec7c l\u00e0m t\u1ed1t ph\u1ea7n c\u1ee7a m\u00ecnh th\u00f4i.<\/p>\n

Sai l\u1ea7m #7: Kh\u00f4ng t\u1eadn d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i<\/strong>
\nNg\u00e0y nay, doanh nghi\u1ec7p c\u1ee7a b\u1ea1n kh\u00f3 c\u00f3 th\u1ec3 \u0111\u1ee9ng v\u1eefng n\u1ebfu kh\u00f4ng \u00e1p d\u1ee5ng t\u1ed1t c\u00e1c chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng qua c\u00e1c k\u00eanh th\u00f4ng tin \u0111\u1ea1i ch\u00fang. Vi\u1ec7c n\u00e0y s\u1ebd gi\u00fap b\u1ea1n t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t c\u1ed9ng \u0111\u1ed3ng trung th\u00e0nh \u0111\u1ec3 ch\u1ee9ng minh s\u1ef1 v\u1eefng m\u1ea1nh c\u1ee7a m\u00ecnh. M\u1ea1ng x\u00e3 h\u1ed9i cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c v\u1edbi c\u00f4ng ty c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch ti\u1ec7n l\u1ee3i nh\u1ea5t. Vi\u1ec7c tr\u1edf n\u00ean c\u00f3 ti\u1ebfng t\u0103m tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i nh\u01b0 Facebook, Twitter, Pinterest hay c\u00e1c di\u1ec5n \u0111\u00e0n kh\u00e1c c\u0169ng h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c cho vi\u1ec7c kinh doanh c\u1ee7a b\u1ea1n.<\/p>\n

\u0110\u00f4i l\u1eddi k\u1ebft<\/strong>
\n\u0110\u1eebng bao gi\u1edd \u0111\u1ec3 l\u1ee1 m\u1ea5t kh\u00e1ch h\u00e0ng ch\u1ec9 v\u00ec nh\u1eefng s\u01a1 h\u1edf th\u00f4ng th\u01b0\u1eddng trong Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Nh\u1eefng l\u1eddi khuy\u00ean tr\u00ean \u0111\u00e2y nh\u01b0 m\u1ed9t l\u1eddi nh\u1eafc nh\u1edf b\u1ea1n r\u00e0 so\u00e1t l\u1ea1i vi\u1ec7c thi\u1ebft k\u1ebf v\u00e0 v\u1eadn h\u00e0nh website c\u1ee7a m\u00ecnh. H\u00e3y lu\u00f4n k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 h\u00f2a m\u00ecnh v\u00e0o c\u1ed9ng \u0111\u1ed3ng m\u1ea1ng x\u00e3 h\u1ed9i. \u0110\u1eebng bao gi\u1edd qu\u00ean nh\u1eefng \u0111i\u1ec1u n\u00e0y, nh\u1ea5t l\u00e0 khi trang web c\u1ee7a b\u1ea1n \u0111ang tr\u1ea3i qua qu\u00e1 tr\u00ecnh thi\u1ebft k\u1ebf l\u1ea1i ho\u1eb7c c\u01a1 c\u1ea5u th\u1ecb tr\u01b0\u1eddng thay \u0111\u1ed5i. V\u00e0 m\u1ed7i l\u1ea7n doanh s\u1ed1 xu\u1ed1ng d\u1ed1c, h\u00e3y t\u00ecm hi\u1ec3u k\u0129 \u0111\u1ec3 th\u1ea5y \u0111\u01b0\u1ee3c nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

L\u00e0m sao \u0111\u1ec3 gi\u1eef cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n lu\u00f4n \u1edf tr\u1ea1ng th\u00e1i t\u1ed1t nh\u1ea5t b\u1eb1ng c\u00e1ch tr\u00e1nh xa nh\u1eefng s\u01a1 su\u1ea5t l\u00e0m \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn h\u00ecnh \u1ea3nh c\u00f4ng ty c\u1ee7a b\u1ea1n, hay nghi\u00eam tr\u1ecdng h\u01a1n l\u00e0 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn l\u1ee3i nhu\u1eadn c\u1ee7a c\u00f4ng ty? D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p c\u1ee7a c\u00e1c […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[456],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51660"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=51660"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51660\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=51660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=51660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=51660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}