{"id":51887,"date":"2023-12-20T01:42:07","date_gmt":"2023-12-19T18:42:07","guid":{"rendered":"https:\/\/masterskills.org\/blog\/loi-ich-va-thach-thuc-khi-su-dung-thang-do-nps-do-luong-muc-do-hai-long-cua-khach-hang.html"},"modified":"2023-12-20T01:42:07","modified_gmt":"2023-12-19T18:42:07","slug":"loi-ich-va-thach-thuc-khi-su-dung-thang-do-nps-do-luong-muc-do-hai-long-cua-khach-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/loi-ich-va-thach-thuc-khi-su-dung-thang-do-nps-do-luong-muc-do-hai-long-cua-khach-hang.html","title":{"rendered":"L\u1ee3i \u00edch v\u00e0 th\u00e1ch th\u1ee9c khi s\u1eed d\u1ee5ng thang \u0111o NPS \u2013 \u0111o l\u01b0\u1eddng m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng"},"content":{"rendered":"
\n

Thang \u0111o NPS (Net Promoter Score) \u0111o l\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng, gi\u00fap doanh nghi\u1ec7p d\u1ef1 \u0111o\u00e1n v\u00e0 c\u1ea3i thi\u1ec7n t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng. C\u00e1c ch\u1ec9 s\u1ed1 NPS \u0111\u00e3 thay \u0111\u1ed5i th\u1ebf gi\u1edbi kinh doanh v\u00e0 cung c\u1ea5p ph\u00e9p \u0111o c\u1ed1t l\u00f5i cho c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3n l\u00fd tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/span><\/p>\n

Thang \u0111o NPS (Net Promoter Score) l\u00e0 g\u00ec?<\/b><\/h2>\n

Thang \u0111o NPS (Net Promoter Score) l\u00e0 m\u1ed9t thang \u0111o ph\u1ed5 bi\u1ebfn \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p tin d\u00f9ng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.\u00a0<\/span><\/p>\n

Thang \u0111o NPS \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1edfi Fred Reichheld v\u00e0 \u0111\u01b0\u1ee3c ra m\u1eaft v\u00e0o n\u0103m 2003. K\u1ec3 t\u1eeb \u0111\u00f3, NPS ng\u00e0y c\u00e0ng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn, tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng thang \u0111o m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng ti\u00eau bi\u1ec3u nh\u1ea5t. Ng\u01b0\u1eddi ta \u01b0\u1edbc t\u00ednh r\u1eb1ng hai ph\u1ea7n ba c\u00e1c c\u00f4ng ty trong danh s\u00e1ch Fortune 1000 s\u1eed d\u1ee5ng thang \u0111o NPS \u0111\u1ec3 \u0111o l\u01b0\u1eddng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

\"Thang<\/p>\n

Thang \u0111o NPS l\u00e0 g\u00ec?<\/p>\n<\/div>\n

Thang \u0111o NPS \u0111o m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean m\u1ed9t c\u00e2u h\u1ecfi duy nh\u1ea5t: \u201cKh\u1ea3 n\u0103ng b\u1ea1n gi\u1edbi thi\u1ec7u c\u00f4ng ty\/s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i cho b\u1ea1n b\u00e8 ho\u1eb7c \u0111\u1ed3ng nghi\u1ec7p l\u00e0 bao nhi\u00eau?\u201d. Thang \u0111o n\u00e0y s\u1eed d\u1ee5ng thang \u0111i\u1ec3m t\u1eeb 0 (ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 kh\u1ea3 n\u0103ng x\u1ea3y ra) \u0111\u1ebfn 10 (r\u1ea5t c\u00f3 th\u1ec3 x\u1ea3y ra). C\u00e1c kh\u1ea3o s\u00e1t NPS \u0111\u00f4i khi c\u0169ng bao g\u1ed3m m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi m\u1edf \u0111\u1ec3 b\u1ed5 sung, cung c\u1ea5p th\u00eam ng\u1eef c\u1ea3nh, \u0111\u1ec3 dem l\u1ea1i k\u1ebft qu\u1ea3 ch\u00ednh x\u00e1c h\u01a1n v\u1edbi ho\u00e0n c\u1ea3nh v\u00e0 mong mu\u1ed1n c\u1ee7a t\u1eebng doanh nghi\u1ec7p. Th\u00f4ng th\u01b0\u1eddng, d\u1ef1a v\u00e0o k\u1ebft qu\u1ea3 thu \u0111\u01b0\u1ee3c c\u1ee7a c\u00e1c kh\u1ea3o s\u00e1t NPS, c\u00f3 th\u1ec3 ph\u00e2n nh\u00f3m c\u00e1c m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, g\u1ed3m: kh\u00e1ch h\u00e0ng qu\u1ea3ng b\u00e1, kh\u00e1ch h\u00e0ng trung l\u1eadp, kh\u00e1ch h\u00e0ng ph\u00e0n n\u00e0n:<\/p>\n

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  • Kh\u00e1ch h\u00e0ng qu\u1ea3ng b\u00e1:<\/strong> Thang \u0111o NPS \u0111\u1ea1t 9-10, \u0111\u00e2y l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng cao nh\u1ea5t, h\u1ecd y\u00eau th\u00edch s\u1ea3n ph\u1ea9m\/th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 r\u1ea5t t\u00edch c\u1ef1c, s\u1eb5n l\u00f2ng qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m\/ th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/li>\n
  • Kh\u00e1ch h\u00e0ng trung l\u1eadp:<\/strong> Thang \u0111o NPS \u0111\u1ea1t 7-8, l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 \u1edf m\u1ed9t m\u1ee9c \u0111\u1ed9 nh\u1ea5t \u0111\u1ecbnh nh\u01b0ng kh\u1ea3 n\u0103ng gi\u1edbi thi\u1ec7u ch\u00fang cho b\u1ea1n b\u00e8 ho\u1eb7c th\u00e0nh vi\u00ean gia \u0111\u00ecnh th\u1ea5p, do h\u1ecd ch\u01b0a th\u1ef1c s\u1ef1 h\u00e0i l\u00f2ng, ho\u1eb7c ch\u01b0a c\u00f3 \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 gi\u1edbi thi\u1ec7u th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n
  • Kh\u00e1ch h\u00e0ng ph\u00e0n n\u00e0n:<\/strong> Thang \u0111o NPS \u0111\u1ea1t 0-6, nh\u1eefng kh\u00e1ch h\u00e0ng kh\u00f4ng h\u00e0i l\u00f2ng v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. H\u1ecd c\u00f3 xu h\u01b0\u1edbng r\u1eddi b\u1ecf th\u01b0\u01a1ng hi\u1ec7u, t\u1eeb ch\u1ed1i s\u1ea3n ph\u1ea9m, ho\u1eb7c th\u1eadm ch\u00ed c\u00f3 th\u1ec3 l\u00e0m t\u1ed5n h\u1ea1i \u0111\u1ebfn h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua marketing truy\u1ec1n mi\u1ec7ng nh\u1eefng \u0111\u00e1nh gi\u00e1 ti\u00eau c\u1ef1c.<\/li>\n<\/ul>\n

    L\u1ee3i \u00edch c\u1ee7a thang \u0111o NPS (Net Promoter Score)<\/b><\/h2>\n

    H\u00e3y xem nh\u1eefng \u01b0u \u0111i\u1ec3m m\u00e0 kh\u1ea3o s\u00e1t NPS mang l\u1ea1i cho doanh nghi\u1ec7p:<\/span><\/p>\n

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    • Kh\u1ea3o s\u00e1t m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng NPS ng\u1eafn g\u1ecdn, d\u1ec5 d\u00e0ng v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c g\u1eedi trong b\u1ea5t k\u1ef3 giai \u0111o\u1ea1n n\u00e0o c\u1ee7a v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng, b\u1eb1ng nhi\u1ec1u k\u00eanh kh\u1ea3o s\u00e1t kh\u00e1c nhau: email, web, tin nh\u1eafn v\u0103n b\u1ea3n, \u2026<\/span><\/li>\n
    • Thang \u0111o NPS cung c\u1ea5p k\u1ebft qu\u1ea3 c\u00f3 th\u1ec3 \u0111\u1ecbnh l\u01b0\u1ee3ng v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t. \u0110\u01b0a ra d\u1ef1 \u0111o\u00e1n kh\u1ea3 n\u0103ng kh\u00e1ch h\u00e0ng gi\u1edbi thi\u1ec7u c\u00f4ng ty c\u1ee7a b\u1ea1n v\u1edbi ng\u01b0\u1eddi kh\u00e1c\u00a0<\/span><\/li>\n
    • Gi\u00fap ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u d\u1ecbch v\u1ee5, x\u00e1c \u0111\u1ecbnh nh\u1eefng ng\u01b0\u1eddi \u1ee7ng h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u, theo d\u00f5i hi\u1ec7u su\u1ea5t d\u1ecbch v\u1ee5 c\u00e1 nh\u00e2n nh\u01b0 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/span><\/li>\n
    • T\u0103ng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00ec b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm ra b\u1ed9 ph\u1eadn nh\u1eefng kh\u00e1ch h\u00e0ng ch\u01b0a h\u00e0i l\u00f2ng \u0111\u1ec3 c\u1ea3i ti\u1ebfn d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m v\u00e0 gi\u1ea3i quy\u1ebft ch\u00fang b\u1eb1ng c\u00e1ch n\u00e2ng cao tr\u1ea3i nghi\u1ec7m.<\/span><\/li>\n
    • \u0110o m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. D\u1ef1 \u0111o\u00e1n t\u1ef7 l\u1ec7 r\u1eddi b\u1ecf kh\u00e1ch h\u00e0ng v\u00e0 c\u1ea3i thi\u1ec7n l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/li>\n
    • Gi\u00fap t\u1ea1o ra nhi\u1ec1u ng\u01b0\u1eddi \u1ee7ng h\u1ed9 h\u01a1n cho s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, v\u00ec nh\u1eefng kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng s\u1ebd gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u00f3 cho ng\u01b0\u1eddi kh\u00e1c. Nh\u1eefng ng\u01b0\u1eddi cho b\u1ea1n \u0111i\u1ec3m 8+ l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh v\u00e0 nh\u1eefng ng\u01b0\u1eddi \u1ee7ng h\u1ed9 th\u01b0\u01a1ng hi\u1ec7u ti\u1ec1m n\u0103ng.<\/span><\/li>\n<\/ul>\n
      \"L\u1ee3i<\/p>\n

      L\u1ee3i \u00edch c\u1ee7a thang \u0111o NPS gi\u00fap doanh nghi\u1ec7p n\u00e2ng cao doanh s\u1ed1<\/p>\n<\/div>\n

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      • L\u00e0m gi\u1ea3m s\u1ef1 r\u1eddi b\u1ecf c\u1ee7a kh\u00e1ch h\u00e0ng: Thang \u0111o NPS cung c\u1ea5p cho b\u1ea1n th\u00f4ng tin chi ti\u1ebft v\u1ec1 nguy\u00ean nh\u00e2n kh\u00e1ch h\u00e0ng kh\u00f4ng h\u00e0i l\u00f2ng \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 ch\u1ee7 \u0111\u1ed9ng \u0111\u01b0a ra ph\u01b0\u01a1ng \u00e1n gi\u1ea3i quy\u1ebft.<\/span><\/li>\n
      • NPS cung c\u1ea5p ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ph\u00f9 h\u1ee3p. B\u1ea1n c\u00f3 th\u1ec3 bi\u1ebft ch\u00ednh x\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng n\u00e0o b\u1ea1n c\u1ea7n t\u1eadp trung \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n.\u00a0<\/span><\/li>\n
      • Thang \u0111o NPS l\u00e0 th\u01b0\u1edbc \u0111o s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng trong d\u00e0i h\u1ea1n. NPS t\u1eadp trung v\u00e0o kh\u1ea3 n\u0103ng gi\u1edbi thi\u1ec7u t\u1ed5ng th\u1ec3 th\u01b0\u01a1ng hi\u1ec7u. D\u1ef1a tr\u00ean th\u1ef1c t\u1ebf l\u00e0 kh\u00e1ch h\u00e0ng kh\u00f3 c\u00f3 th\u1ec3 gi\u1edbi thi\u1ec7u m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u n\u1ebfu h\u1ecd kh\u00f4ng tin t\u01b0\u1edfng v\u00e0 n\u1ebfu h\u1ecd gi\u1edbi thi\u1ec7u m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u ngh\u0129a l\u00e0 h\u1ecd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng s\u1ebd g\u1eafn b\u00f3 trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 h\u01a1n.<\/span><\/li>\n
      • C\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ee7a NPS l\u00e0 ch\u00ednh x\u00e1c v\u00e0 th\u1ef1c t\u1ebf v\u00ec c\u1ee1 m\u1eabu ph\u1ea3i \u0111\u01b0\u1ee3c ch\u1ecdn ng\u1eabu nhi\u00ean v\u00e0 bao qu\u00e1t to\u00e0n b\u1ed9 c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng. Thang \u0111o NPS \u0111\u01b0a ra m\u1ed9t vi\u1ec5n c\u1ea3nh th\u1ef1c t\u1ebf h\u01a1n nhi\u1ec1u v\u1ec1 t\u00e2m l\u00fd chung c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/li>\n
      • C\u00e1c kh\u1ea3o s\u00e1t NPS c\u00f3 xu h\u01b0\u1edbng nh\u1eadn \u0111\u01b0\u1ee3c t\u1ef7 l\u1ec7 ph\u1ea3n h\u1ed3i cao h\u01a1n. C\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t trung b\u00ecnh c\u00f3 t\u1ef7 l\u1ec7 ph\u1ea3n h\u1ed3i kho\u1ea3ng 3%, trong khi c\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t NPS nh\u1eadn \u0111\u01b0\u1ee3c t\u1ef7 l\u1ec7 ph\u1ea3n h\u1ed3i trong kho\u1ea3ng 10 \u0111\u1ebfn 30%. T\u1ef7 l\u1ec7 ph\u1ea3n h\u1ed3i c\u1ee7a thang \u0111o NPS cao h\u01a1n nhi\u1ec1u so v\u1edbi m\u1ee9c trung b\u00ecnh n\u00ean t\u1ea1o ra d\u1eef li\u1ec7u c\u00f3 \u00fd ngh\u0129a m\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng, n\u00e2ng cao doanh thu.<\/span><\/li>\n<\/ul>\n

        Nh\u1eefng h\u1ea1n ch\u1ebf c\u1ee7a thang \u0111o NPS l\u00e0 g\u00ec?<\/b><\/h2>\n
        \"Thang<\/p>\n

        Thang \u0111o NPS c\u00f3 nhi\u1ec1u l\u1ee3i \u00edch nh\u01b0ng v\u1eabn t\u1ed3n t\u1ea1i nhi\u1ec1u h\u1ea1n ch\u1ebf<\/p>\n<\/div>\n

        Thang \u0111o NPS c\u00f3 nhi\u1ec1u \u01b0u \u0111i\u1ec3m \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn. Tuy nhi\u00ean, n\u00f3 v\u1eabn t\u1ed3n t\u1ea1i nh\u1eefng h\u1ea1n ch\u1ebf m\u00e0 doanh nghi\u1ec7p c\u1ea7n l\u01b0u \u00fd:<\/span><\/p>\n

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        • C\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t NPS \u0111\u1ec1u y\u00eau c\u1ea7u ph\u1ea3i theo d\u00f5i, v\u00ec v\u1eady c\u00f3 th\u1ec3 ti\u00eau t\u1ed1n nhi\u1ec1u th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c\u00a0<\/span><\/li>\n
        • N\u1ebfu m\u1ed9t c\u00e2u h\u1ecfi \u0111\u1ecbnh t\u00ednh kh\u00f4ng tu\u00e2n theo NPS, th\u00ec \u0111i\u1ec3m NPS c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t con s\u1ed1 v\u00f4 ngh\u0129a, kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng.<\/span><\/li>\n
        • S\u1eed d\u1ee5ng c\u00e2u h\u1ecfi kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m<\/span><\/li>\n
        • S\u1ed1 l\u01b0\u1ee3ng ph\u1ea3n h\u1ed3i nh\u1ecf, kh\u00f4ng \u0111\u1ee7 \u0111\u1ec3 ph\u00e2n t\u00edch, k\u1ebft lu\u1eadn<\/span><\/li>\n<\/ul>\n

          Thang \u0111o NPS (Net Promoter Score) \u0111em l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch, tuy nhi\u00ean v\u1eabn t\u1ed3n t\u1ea1i nh\u1eefng th\u00e1ch th\u1ee9c nh\u1ea5t \u0111\u1ecbnh trong qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng \u0111\u1ec3 <\/span>m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/span>. V\u00ec v\u1eady, doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng thang \u0111o NPS c\u00f9ng c\u00e1c s\u1ed1 li\u1ec7u b\u1ed5 sung, th\u00f4ng tin chi ti\u1ebft kh\u00e1c nhau trong h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 c\u00f3 c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n, kh\u1ea3 thi, d\u1ec5 d\u00e0ng c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/span><\/strong><\/p>\n

          Tham kh\u1ea3o m\u1ed9t s\u1ed1 c\u00e1ch kh\u00e1c gi\u00fap \u0111o m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng:<\/p>\n

          C\u00e1ch \u201c\u0111o l\u01b0\u1eddng\u201d nh\u1eefng kh\u00e1ch h\u00e0ng h\u1ea1nh ph\u00fac \u2013 P1<\/p>\n

          C\u00e1ch \u201c\u0111o l\u01b0\u1eddng\u201d nh\u1eefng kh\u00e1ch h\u00e0ng h\u1ea1nh ph\u00fac \u2013 P2<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

          Thang \u0111o NPS (Net Promoter Score) \u0111o l\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng, gi\u00fap doanh nghi\u1ec7p d\u1ef1 \u0111o\u00e1n v\u00e0 c\u1ea3i thi\u1ec7n t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng. C\u00e1c ch\u1ec9 s\u1ed1 NPS \u0111\u00e3 thay \u0111\u1ed5i th\u1ebf gi\u1edbi kinh doanh v\u00e0 cung c\u1ea5p ph\u00e9p \u0111o c\u1ed1t l\u00f5i cho c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3n l\u00fd tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51887"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=51887"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51887\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=51887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=51887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=51887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}