{"id":51907,"date":"2023-12-20T01:45:47","date_gmt":"2023-12-19T18:45:47","guid":{"rendered":"https:\/\/masterskills.org\/blog\/so-sanh-insight-khach-hang-va-du-lieu-khach-hang.html"},"modified":"2023-12-20T01:45:47","modified_gmt":"2023-12-19T18:45:47","slug":"so-sanh-insight-khach-hang-va-du-lieu-khach-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/so-sanh-insight-khach-hang-va-du-lieu-khach-hang.html","title":{"rendered":"So s\u00e1nh Insight kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng"},"content":{"rendered":"
\n

B\u1ea1n hi\u1ec3u g\u00ec v\u1ec1 Insight kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng? Hai kh\u00e1i ni\u1ec7m n\u00e0y c\u00f3 li\u00ean quan g\u00ec \u0111\u1ebfn nhau hay kh\u00f4ng?vv\u2026 Th\u00ec c\u00f9ng t\u00ecm hi\u1ec3u k\u1ef9 h\u01a1n qua b\u00e0i \u0111\u00e1nh gi\u00e1 nhanh sau \u0111\u00e2y:<\/strong><\/span><\/p>\n

1. Insight kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n

Insight kh\u00e1ch h\u00e0ng ch\u00ednh l\u00e0 nh\u1eefng \u1ea9n gi\u1ea5u v\u1ec1 suy ngh\u0129 v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng \u1edf b\u00ean trong. Do \u0111\u00f3, n\u1ebfu th\u1ea5u hi\u1ec3u \u0111\u01b0\u1ee3c nh\u1eefng mong mu\u1ed1n th\u1ea7m k\u00edn n\u00e0y, nh\u00e3n h\u00e0ng s\u1ebd c\u00f3 th\u1ec3 \u0111\u01b0a ra nh\u1eefng gi\u1ea3i ph\u00e1p \u0111\u00e1p \u1ee9ng \u0111\u00fang nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t v\u00e0 l\u00e0m kh\u00e1ch h\u00e0ng th\u1ecfa m\u00e3n c\u0169ng nh\u01b0 tin d\u00f9ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, doanh nghi\u1ec7p.<\/span><\/p>\n

\"Masterskills-insight-khach-hang-la-gi\"<\/p>\n

Insight kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/p>\n<\/div>\n

V\u00ed d\u1ee5 insight kh\u00e1ch h\u00e0ng:<\/strong>\u00a0Kh\u00e1ch h\u00e0ng mua \u0111i\u1ec7n tho\u1ea1i iphone th\u00ec ngo\u00e0i nh\u1eefng nhu c\u1ea7u v\u1ec1 gi\u1ea3i tr\u00ed v\u00e0 c\u00f4ng ngh\u1ec7 ra th\u00ec c\u00f2n c\u00f3 nhu c\u1ea7u \u1ea9n s\u00e2u b\u00ean trong \u0111\u00f3 c\u00f2n l\u00e0 n\u00e2ng cao \u0111\u1eb3ng c\u1ea5p, \u0111\u1ecba v\u1ecb x\u00e3 h\u1ed9i, s\u1ef1 th\u00e0nh c\u00f4ng, gi\u00e0u c\u00f3 c\u1ee7a h\u1ecd (\u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 \u0111\u1ed1i t\u01b0\u1ee3ng). Hay nh\u1eefng ng\u01b0\u1eddi mua \u0111i\u1ec7n tho\u1ea1i th\u01b0\u1eddng mua th\u00eam c\u00e1c thi\u1ebft b\u1ecb b\u1ea3o v\u1ec7 nh\u01b0 \u1ed1p l\u01b0ng, mi\u1ebfng d\u00e1n m\u00e0n h\u00ecnh, tai nghe,\u2026 v\u00ec v\u1eady b\u1ea3n th\u00e2n c\u00f4ng ty, c\u1eeda h\u00e0ng n\u00e0y ra ch\u00ednh s\u00e1ch khi mua c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng, kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c mua ph\u1ee5 ki\u1ec7n \u0111i\u1ec7n tho\u1ea1i v\u1edbi nhi\u1ec1u \u01b0u \u0111\u00e3i v\u1ec1 gi\u00e1, vi\u1ec7c n\u00e0y \u0111\u00e3 k\u00edch th\u00edch \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng mua nhi\u1ec1u h\u01a1n v\u00e0 t\u1eeb \u0111\u00f3 doanh thu c\u1ee7a c\u1eeda h\u00e0ng t\u0103ng tr\u01b0\u1edfng \u0111\u00e1ng k\u1ec3. Th\u00ec Insight l\u00e0 th\u1ee9 \u1ea5n s\u00e2u b\u00ean trong m\u00e0 kh\u00f4ng th\u1ec3 hi\u1ec7n r\u00f5 ra b\u00ean ngo\u00e0i<\/span><\/p>\n

\"Masterskills-vi-du-insight-khach-hang-la-gi\"<\/p>\n

V\u00ed d\u1ee5 insight kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

2. D\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/strong><\/span><\/h2>\n

D\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng l\u00e0 c\u00e1c th\u00f4ng tin m\u00e0 kh\u00e1ch h\u00e0ng ch\u1ee7 \u0111\u1ed9ng hay v\u00f4 t\u00ecnh \u0111\u1ec3 l\u1ea1i trong khi t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n, c\u00f3 th\u1ec3 l\u00e0 th\u00f4ng qua \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, kh\u1ea3o s\u00e1t, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng, chi\u1ebfn d\u1ecbch Marketing v\u00e0 c\u00e1c con \u0111\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn, ngo\u1ea1i tuy\u1ebfn kh\u00e1c. B\u00ean c\u1ea1nh trang web ch\u00ednh cung c\u1ea5p ho\u1eb7c th\u00f4ng qua vi\u1ec7c mua s\u1eafm, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u1ebfn t\u1eeb c\u00e1c c\u00f4ng c\u1ee5 kh\u00e1c nh\u01b0 Google Analytics, Mixpanel, Matomo, vv\u2026N\u00f3 gi\u00fap ch\u00fang ta bi\u1ebft \u0111\u1ea7y \u0111\u1ee7 c\u00e1c th\u00f4ng tin v\u1ec1 kh\u00e1ch h\u00e0ng, bao g\u1ed3m nh\u01b0 h\u1ecd t\u00ean? \u0110i\u1ec1u h\u1ecd mu\u1ed1n l\u00e0 g\u00ec? V\u00ec sao h\u1ecd mong mu\u1ed1n \u0111i\u1ec1u \u0111\u00f3?\u2026\u0110\u1eb7c bi\u1ec7t th\u00f4ng qua c\u01a1 s\u1edf d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng cung c\u1ea5p c\u00f2n gi\u00fap b\u1ea1n bi\u1ebft c\u1ea3 nh\u1eefng th\u00f4ng tin chi ti\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng nh\u01b0 Zalo, Facebook,\u2026gi\u00fap ho\u1ea1t \u0111\u1ed9ng marketing \u0111\u01b0\u1ee3c t\u1ed1t nh\u1ea5t.<\/span><\/p>\n

N\u1ebfu c\u00f3 \u0111\u01b0\u1ee3c Data kh\u00e1ch h\u00e0ng ch\u1ea5t l\u01b0\u1ee3ng cao s\u1ebd gi\u00fap doanh nghi\u1ec7p d\u1ec5 d\u00e0ng trong vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u0169 v\u00e0 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi ti\u1ec1m n\u0103ng. B\u00ean c\u1ea1nh \u0111\u00f3 th\u00ec qua vi\u1ec7c ph\u00e2n t\u00edch, th\u1ed1ng k\u00ea c\u00f2n gi\u00fap doanh nghi\u1ec7p bi\u1ebft \u0111\u01b0\u1ee3c m\u1ed1i quan t\u00e2m c\u0169ng nh\u01b0 c\u00e1c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y c\u00f2n t\u1ea1o c\u01a1 s\u1edf gi\u00fap doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng b\u00ean c\u1ea1nh gi\u00fap t\u0103ng doanh s\u1ed1.<\/span><\/p>\n

\"Masterskills-du-lieu-khach-hang-la-gi\"<\/p>\n

D\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/p>\n<\/div>\n

3. So s\u00e1nh Insight kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng kh\u00e1c<\/strong><\/span><\/h2>\n

\u0110i\u1ec3m gi\u1ed1ng:<\/strong><\/span><\/p>\n

\u0110\u1ec1u l\u00e0 th\u00f4ng tin li\u00ean quan \u0111\u1ebfn kh\u00e1ch h\u00e0ng th\u00f4ng qua vi\u1ec7c ph\u00e2n t\u00edch, thu th\u1eadp th\u00f4ng tin \u0111\u1ec3 t\u00ecm hi\u1ec3u k\u1ef9 v\u1ec1 nhu c\u1ea7u kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1eeb \u0111\u00f3 doanh nghi\u1ec7p c\u00f3 nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u v\u00e0 th\u1ecfa m\u00e3n kh\u00e1ch h\u00e0ng gi\u00fap doanh nghi\u1ec7p t\u0103ng doanh s\u1ed1 v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/span><\/p>\n

\"Masterskills-so-sanh-insight-khach-hang-va-du-lieu-khach-hang\"<\/p>\n

So s\u00e1nh Insight kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng kh\u00e1c<\/p>\n<\/div>\n

\u0110i\u1ec3m kh\u00e1c:<\/strong><\/span><\/p>\n\n\n\n\n\n\n\n\n
\u00a0<\/span><\/span><\/td>\nInsight kh\u00e1ch h\u00e0ng<\/span><\/span><\/span><\/td>\nD\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng<\/span><\/span><\/span><\/td>\n<\/tr>\n
B\u1ea3n ch\u1ea5t<\/span><\/span><\/strong><\/td>\nL\u00e0 nh\u1eefng suy ngh\u0129 v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng \u1edf \u1ea9n gi\u1ea5u b\u00ean trong
<\/span><\/span><\/td>\n		L\u00e0 c\u00e1c th\u00f4ng tin m\u00e0 kh\u00e1ch h\u00e0ng ch\u1ee7 \u0111\u1ed9ng ho\u1eb7c v\u00f4 t\u00ecnh \u0111\u1ec3 l\u1ea1i trong khi t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p<\/span><\/span><\/td>\n<\/tr>\n
Ngu\u1ed3n th\u00f4ng tin<\/span><\/span><\/strong><\/td>\nTr\u00f2 chuy\u1ec7n, l\u1eafng nghe \u00fd ki\u1ebfn c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u00f4ng qua trao \u0111\u1ed5i tr\u1ef1c ti\u1ebfp ho\u1eb7c quan s\u00e1t kh\u00e1ch h\u00e0ng \u1edf m\u00f4i tr\u01b0\u1eddng c\u1ee7a h\u1ecd, c\u0169ng c\u00f3 th\u1ec3 nghi\u00ean c\u1ee9u insight kh\u00e1ch h\u00e0ng tr\u00ean digital: Google Analytics, Google Trends, Youtube Analytics, Social Mention, Th\u00f4ng tin tr\u00ean Facebook \u0111\u1ec3 bi\u1ebft
<\/span><\/span><\/td>\n		Khi kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ho\u1eb7c \u0111\u00e3 t\u1eebng quan t\u00e2m qua web, c\u00e1c \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, kh\u1ea3o s\u00e1t, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng, chi\u1ebfn d\u1ecbch Marketing v\u00e0 c\u00e1c con \u0111\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn, ngo\u1ea1i tuy\u1ebfn kh\u00e1c cung c\u1ea5p ho\u1eb7c nh\u1edd c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 Google Analytics, Mixpanel, Matomo, vv\u2026<\/span><\/span><\/td>\n<\/tr>\n
Vai tr\u00f2<\/span><\/span><\/strong><\/td>\n– Gia t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 quy\u1ec1n \u01b0u ti\u00ean b\u00ean c\u1ea1nh l\u00ean k\u1ebf ho\u1ea1ch c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai
\n\u2013 Gi\u00fap gia t\u0103ng th\u1ecb ph\u1ea7n v\u00e0 doanh thu v\u00e0 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nhu c\u1ea7u mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1eb7t l\u00e0m trung t\u00e2m c\u1ee7a m\u1ecdi ho\u1ea1t \u0111\u1ed9ng
\n\u2013 Gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng,n\u1eafm b\u1eaft xu h\u01b0\u1edbng v\u00e0 c\u1eadp nh\u1eadt nhanh ch\u00f3ng \u0111\u1ec3 thay \u0111\u1ed5i, s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p
\n\u2013 L\u00e0 ti\u1ec1n \u0111\u1ec1 gi\u00fap thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 th\u00edch nghi trong t\u1eebng ho\u00e0n c\u1ea3nh<\/span><\/span><\/span><\/td>\n		– Gi\u00fap doanh nghi\u1ec7p gi\u1eef li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng, qua \u0111\u00f3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c l\u00f2ng trung th\u00e0nh, chi\u1ebfn l\u01b0\u1ee3c kinh doanh<\/span>
– H\u1ed7 tr\u1ee3 cho doanh nghi\u1ec7p cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n th\u00f4ng qua \u0111\u1eb7t c\u00e2u h\u1ecfi cho kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd<\/span>
– X\u00e1c \u0111\u1ecbnh nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00e3 kh\u00f4ng mua h\u00e0ng trong m\u1ed9t kho\u1ea3ng th\u1eddi gian d\u00e0i ho\u1eb7c ch\u1ec9 mua m\u1ed9t l\u1ea7n. T\u1eeb \u0111\u00f3, gi\u00fap ph\u00e2n nh\u00f3m kh\u00e1ch h\u00e0ng \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ti\u1ebfp th\u1ecb v\u1edbi c\u00e1c \u0111\u1ec1 ngh\u1ecb c\u1ee5 th\u1ec3 \u0111\u1ec3 khuy\u1ebfn kh\u00edch h\u1ecd quay tr\u1edf l\u1ea1i.<\/span>
– X\u00e2y d\u1ef1ng ch\u00e2n dung kh\u00e1ch h\u00e0ng<\/span><\/span><\/span>
<\/span><\/span><\/td>\n<\/tr>\n
Kh\u1ea3 n\u0103ng bi\u1ebfn \u0111\u1ed5i<\/span><\/span><\/strong><\/td>\nInsight c\u00f3 th\u1ec3 bi\u1ebfn \u0111\u1ed5i.\u00a0 Ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 thay \u0111\u1ed5i nh\u1eefng suy ngh\u0129, mong mu\u1ed1n r\u1ea5t nhanh, ch\u00fang thay \u0111\u1ed5i theo th\u1eddi gian, theo xu h\u01b0\u1edbng, theo c\u00f4ng ngh\u1ec7, theo th\u1eddi \u0111i\u1ec3m, theo tu\u1ed5i t\u00e1c<\/span><\/span><\/td>\nD\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng s\u1ebd thay \u0111\u1ed5i khi c\u00e1c Insight thay \u0111\u1ed5i<\/span><\/span><\/td>\n<\/tr>\n
\u00c1p d\u1ee5ng<\/span><\/span><\/strong><\/td>\nVi\u1ec7c \u00e1p d\u1ee5ng cho t\u1ea5t c\u1ea3 c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng l\u00e0 kh\u00f4ng th\u1ec3. C\u00e1c doanh nghi\u1ec7p ch\u1ec9 c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng m\u1ed9t ho\u1eb7c hai ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3. Th\u00f4ng qua \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00f9y c\u01a1 \u1ee9ng bi\u1ebfn v\u1edbi d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh<\/span><\/span>
<\/span><\/span><\/td>\n		Linh \u0111\u1ed9ngi\u1ec7c\u00a0 vs\u1eed d\u1ee5ng v\u00e0 s\u1eafp x\u1ebfp ph\u00f9 h\u1ee3p v\u00e0 hi\u1ec7u qu\u1ea3 cho t\u1eebng ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng<\/span>Vi\u1ec7c truy c\u1eadp v\u00e0o th\u00f4ng tin li\u00ean h\u1ec7 d\u1ec5 d\u00e0ng. Qua \u0111\u00f3 cho ph\u00e9p c\u00e1c cu\u1ed9c h\u1eb9n \u0111\u01b0\u1ee3c x\u00e1c nh\u1eadn, kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c theo d\u00f5i v\u00e0 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c li\u00ean h\u1ec7<\/span><\/span><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Qua \u0111\u00e2y cho ch\u00fang ta th\u1ea5y vai tr\u00f2 v\u00e0 t\u1ea7m quan tr\u1ecdng c\u1ee7a insight kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p c\u0169ng nh\u01b0 c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan h\u01a1n, ph\u00e2n bi\u1ec7t \u0111\u01b0\u1ee3c \u0111i\u1ec3m kh\u00e1c nhau c\u0169ng nh\u01b0 m\u1ed1i li\u00ean quan gi\u1eefa hai kh\u00e1i ni\u1ec7m n\u00e0y. T\u1eeb \u0111\u00f3 gi\u00fap \u00edch cho b\u1ea1n trong vi\u1ec7c ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p<\/strong><\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

B\u1ea1n hi\u1ec3u g\u00ec v\u1ec1 Insight kh\u00e1ch h\u00e0ng v\u00e0 d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng? Hai kh\u00e1i ni\u1ec7m n\u00e0y c\u00f3 li\u00ean quan g\u00ec \u0111\u1ebfn nhau hay kh\u00f4ng?vv\u2026 Th\u00ec c\u00f9ng t\u00ecm hi\u1ec3u k\u1ef9 h\u01a1n qua b\u00e0i \u0111\u00e1nh gi\u00e1 nhanh sau \u0111\u00e2y:<\/strong><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51907"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=51907"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51907\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=51907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=51907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=51907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}