{"id":51949,"date":"2023-12-20T01:53:24","date_gmt":"2023-12-19T18:53:24","guid":{"rendered":"https:\/\/masterskills.org\/blog\/giao-tiep-voi-khach-hang-cac-yeu-to-giup-ban-thuyet-phuc-khach-hang-thanh-cong.html"},"modified":"2023-12-20T01:53:24","modified_gmt":"2023-12-19T18:53:24","slug":"giao-tiep-voi-khach-hang-cac-yeu-to-giup-ban-thuyet-phuc-khach-hang-thanh-cong","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/giao-tiep-voi-khach-hang-cac-yeu-to-giup-ban-thuyet-phuc-khach-hang-thanh-cong.html","title":{"rendered":"Giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng: C\u00e1c y\u1ebfu t\u1ed1 gi\u00fap b\u1ea1n thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng th\u00e0nh c\u00f4ng"},"content":{"rendered":"
\n

Th\u00e0nh c\u00f4ng kinh doanh c\u1ee7a doanh nghi\u1ec7p ph\u1ee5 thu\u1ed9c r\u1ea5t nhi\u1ec1u v\u00e0o c\u00e1ch kh\u00e1ch h\u00e0ng ph\u1ea3n \u1ee9ng v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m v\u00e0 tin t\u01b0\u1edfng v\u00e0o b\u1ea1n? V\u1edbi k\u1ef9 n\u0103ng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng \u2013 c\u00e1c nh\u00e2n vi\u00ean t\u01b0 v\u1ea5n c\u00f3 th\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, bi\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng ch\u00ednh \u0111\u1ec3 gia t\u0103ng doanh s\u1ed1 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh.\u00a0<\/span><\/p>\n

Thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/b><\/h2>\n

Thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t k\u1ef9 n\u0103ng giao ti\u1ebfp c\u1ea7n thi\u1ebft \u0111\u01b0\u1ee3c c\u00e1c nh\u00e2n vi\u00ean t\u01b0 v\u1ea5n s\u1eed d\u1ee5ng \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u00e0 cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u1ea5y l\u00fd do t\u1ea1i sao s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 l\u1ea1i c\u1ea7n thi\u1ebft \u0111\u1ed1i v\u1edbi h\u1ecd. Ngh\u1ec7 thu\u1eadt thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng ch\u1ee7 y\u1ebfu \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng b\u1edfi nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng \u0111\u1ec3 th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng ti\u1ebfp theo (mua h\u00e0ng, \u0111\u1ec3 l\u1ea1i th\u00f4ng tin t\u01b0 v\u1ea5n, \u2026) b\u1eb1ng c\u00e1c ngu\u1ed3n l\u1ef1c v\u00e0 ph\u01b0\u01a1ng ph\u00e1p logic, h\u1ee3p l\u00fd.<\/span><\/p>\n

\"Thuy\u1ebft<\/p>\n

Thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec ?<\/p>\n<\/div>\n

10 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i gi\u00fap qu\u00e1 tr\u00ecnh thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng th\u00e0nh c\u00f4ng<\/b><\/h2>\n

M\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng c\u1ee7a ngh\u1ec7 thu\u1eadt thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng kh\u00f4ng ch\u1ec9 l\u00e0 b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng m\u00e0 c\u00f2n l\u00e0m kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng v\u1edbi c\u00e1c gi\u1ea3i ph\u00e1p m\u00e0 b\u1ea1n cung c\u1ea5p. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c y\u1ebfu t\u1ed1 gi\u00fap b\u1ea1n ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh trong chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng.<\/span><\/p>\n

T\u1ea1o c\u1ea3m gi\u00e1c tho\u1ea3i m\u00e1i cho kh\u00e1ch h\u00e0ng<\/b><\/h3>\n

\u0110\u1ea7u ti\u00ean, b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u cu\u1ed9c tr\u00f2 chuy\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng b\u1eb1ng m\u1ed9t c\u00e2u chuy\u1ec7n h\u1ea5p d\u1eabn. \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t l\u1eddi ch\u00e0o vui v\u1ebb hay c\u00e2u h\u1ecfi m\u1edf, h\u1ecfi th\u0103m s\u1ee9c kh\u1ecfe, \u2026 v\u1edbi th\u00e1i \u0111\u1ed9 ch\u00e2n th\u00e0nh, th\u00e2n thi\u1ec7n. \u0110i\u1ec1u n\u00e0y tuy \u0111\u01a1n gi\u1ea3n nh\u01b0ng l\u1ea1i l\u00e0m kh\u00e1ch h\u00e0ng y\u00eau th\u00edch v\u00e0 tr\u1edf n\u00ean c\u1edfi m\u1edf h\u01a1n v\u1edbi b\u1ea1n.\u00a0<\/span><\/p>\n

Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c c\u00e1ch thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng sau \u0111\u00e2y \u0111\u1ec3 t\u1ea1o c\u1ea3m gi\u00e1c tho\u1ea3i m\u00e1i trong su\u1ed1t qu\u00e1 tr\u00ecnh tr\u00f2 chuy\u1ec7n, t\u01b0 v\u1ea5n:\u00a0<\/span><\/p>\n

    \n
  • T\u1ef1 t\u1ea1o ra <\/span>c\u00e1c t\u00ecnh hu\u1ed1ng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng gi\u1ea3 \u0111\u1ecbnh \u0111\u1ec3 l<\/span>uy\u1ec7n t\u1eadp gi\u1ecdng n\u00f3i r\u00f5 r\u00e0ng, d\u1ec5 nghe, c\u00f3 \u00e2m \u0111i\u1ec7u thu h\u00fat kh\u00e1ch h\u00e0ng<\/span><\/li>\n
  • Ph\u1ea7n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m ch\u1ec9 n\u00ean ng\u1eafn g\u1ecdn, s\u00fac t\u00edch, tr\u00e1nh d\u00e0i d\u00f2ng g\u00e2y c\u1ea3m gi\u00e1c phi\u1ec1n ph\u1ee9c cho kh\u00e1ch h\u00e0ng<\/span><\/li>\n
  • H\u00e3y th\u1ef1c s\u1ef1 l\u1eafng nghe \u0111\u1ec3 n\u1eafm b\u1eaft nhu c\u1ea7u kh\u00e1ch h\u00e0ng thay v\u00ec ch\u1ec9 nh\u1eafc \u0111\u1ebfn s\u1ea3n ph\u1ea9m<\/span><\/li>\n
  • Ch\u1ecdn khung gi\u1edd t\u01b0 v\u1ea5n ph\u00f9 h\u1ee3p v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau\u00a0<\/span><\/li>\n
  • So\u1ea1n th\u1ea3o k\u1ecbch b\u1ea3n quy tr\u00ecnh b\u00e1n h\u00e0ng chu \u0111\u00e1o v\u00e0 th\u1ef1c h\u00e0nh tr\u01b0\u1edbc khi g\u1ecdi \u0111i\u1ec7n, t\u01b0 v\u1ea5n thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng<\/span><\/li>\n
  • Kh\u00f4ng bao gi\u1edd c\u00fap \u0111i\u1ec7n tho\u1ea1i tr\u01b0\u1edbc kh\u00e1ch h\u00e0ng k\u1ec3 c\u1ea3 khi h\u1ecd t\u1eeb ch\u1ed1i t\u01b0 v\u1ea5n<\/span><\/li>\n<\/ul>\n

    N\u1eafm b\u1eaft t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng<\/b><\/h3>\n

    T\u00e2m l\u00fd l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 c\u1ea7n quan t\u00e2m h\u00e0ng \u0111\u1ea7u \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n \u0111ang cung c\u1ea5p. M\u1ed7i kh\u00e1ch h\u00e0ng s\u1ebd c\u00f3 nh\u1eefng suy ngh\u0129, mong mu\u1ed1n, th\u00e1i \u0111\u1ed9 kh\u00e1c nhau. N\u1eafm b\u1eaft t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap b\u1ea1n bi\u1ebft ch\u00ednh x\u00e1c h\u1ecd \u0111ang quan t\u00e2m \u0111i\u1ec1u g\u00ec \u0111\u1ec3 \u0111\u01b0a ra g\u1ee3i \u00fd ph\u00f9 h\u1ee3p t\u1ea1i th\u1eddi \u0111i\u1ec3m \u0111\u00f3.\u00a0<\/span><\/p>\n

    \"N\u1eafm<\/p>\n

    N\u1eafm b\u1eaft t\u00e2m l\u00fd l\u00e0 c\u00e1ch \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng h\u01a1n<\/p>\n<\/div>\n

    B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u c\u00e1c s\u1edf th\u00edch, m\u1ed1i quan t\u00e2m, \u2026 c\u1ee7a kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc \u0111\u1ec3 c\u00f3 nhi\u1ec1u \u0111\u1ec1 t\u00e0i giao ti\u1ebfp h\u01a1n trong qu\u00e1 tr\u00ecnh t\u01b0 v\u1ea5n, thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng. D\u1ef1a tr\u00ean c\u01a1 s\u1edf \u0111\u00f3, b\u1ea1n s\u1ebd l\u1ea5y \u0111\u01b0\u1ee3c l\u00f2ng tin, n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00e2m l\u00fd v\u00e0 nh\u1eefng th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 thuy\u1ebft ph\u1ee5c h\u1ecd.<\/span><\/p>\n

    Kh\u01a1i g\u1ee3i s\u1ef1 ch\u1ee7 \u0111\u1ed9ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/h3>\n

    \u0110\u1eb7t c\u00e2u h\u1ecfi l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng trong k\u1ef9 n\u0103ng thuy\u1ebft ph\u1ee5c m\u00e0 c\u00e1c nh\u00e2n vi\u00ean t\u01b0 v\u1ea5n c\u1ea7n c\u1ea3i thi\u1ec7n. Th\u00f4ng qua nh\u1eefng c\u00e2u h\u1ecfi ph\u00f9 h\u1ee3p, b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 gi\u1edbi thi\u1ec7u nh\u1eefng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 \u0111\u00e1p \u1ee9ng \u0111\u00fang nhu c\u1ea7u c\u1ee7a h\u1ecd.\u00a0<\/span><\/p>\n

    \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 duy tr\u00ec cu\u1ed9c tr\u00f2 chuy\u1ec7n m\u00e0 c\u00f2n kh\u01a1i g\u1ee3i s\u1ef1 ch\u1ee7 \u0111\u1ed9ng t\u1eeb kh\u00e1ch h\u00e0ng. Khi kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c l\u00e0m ng\u01b0\u1eddi ch\u1ee7 \u0111\u1ed9ng quy\u1ebft \u0111\u1ecbnh, h\u1ecd s\u1ebd c\u1ea3m th\u1ea5y b\u1ea3n th\u00e2n \u0111\u01b0\u1ee3c t\u00f4n tr\u1ecdng h\u01a1n. \u0110\u1ed3ng th\u1eddi, b\u1ea1n c\u0169ng th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c s\u1ef1 chuy\u00ean nghi\u1ec7p v\u00e0 tinh t\u1ebf c\u1ee7a m\u00ecnh. N\u1eafm v\u1eefng y\u1ebfu t\u1ed1 n\u00e0y, d\u00f9 c\u1ea7n thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng kh\u00f3 t\u00ednh th\u00ec b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 chinh ph\u1ee5c \u0111\u01b0\u1ee3c h\u1ecd.<\/span><\/p>\n

    Chu\u1ea9n b\u1ecb s\u1eb5n s\u00e0ng v\u1edbi c\u00e1c c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/b><\/h3>\n

    C\u00f3 r\u1ea5t nhi\u1ec1u nghi ng\u1edd, th\u1eafc m\u1eafc trong t\u00e2m tr\u00ed c\u1ee7a m\u1ed9t ng\u01b0\u1eddi mua h\u00e0ng. V\u00ec v\u1eady, h\u00e3y t\u1eadn d\u1ee5ng kho\u1ea3ng th\u1eddi gian t\u01b0 v\u1ea5n trong khi giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u00f3a tan nh\u1eefng nghi ng\u1edd c\u1ee7a h\u1ecd v\u1ec1 s\u1ea3n ph\u1ea9m. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 chu\u1ea9n b\u1ecb s\u1eb5n c\u00e1c c\u00e2u tr\u1ea3 l\u1eddi h\u1ee3p l\u00fd cho c\u00e1c c\u00e2u h\u1ecfi m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 h\u1ecfi. M\u1ed9t v\u00e0i c\u00e2u h\u1ecfi m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 h\u1ecfi khi mua m\u1ed9t s\u1ea3n ph\u1ea9m:<\/span><\/p>\n

      \n
    • S\u1ea3n ph\u1ea9m c\u00f3 g\u00ec kh\u00e1c bi\u1ec7t so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c?<\/span><\/li>\n
    • S\u1ea3n ph\u1ea9m c\u00f3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1 c\u1ee7a t\u00f4i kh\u00f4ng?<\/span><\/li>\n
    • S\u1ea3n ph\u1ea9m c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi t\u00f4i kh\u00f4ng?<\/span><\/li>\n
    • C\u00e1c th\u00f4ng tin chi ti\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m? (s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c b\u1ea3o h\u00e0nh trong bao l\u00e2u, ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 nh\u01b0 th\u1ebf n\u00e0o, s\u1ea3n ph\u1ea9m c\u00f3 nh\u1eefng t\u00e1c d\u1ee5ng g\u00ec, ..)<\/span><\/li>\n
    • Gi\u00e1 hi\u1ec7n t\u1ea1i c\u1ee7a s\u1ea3n ph\u1ea9m?\u00a0<\/span><\/li>\n
    • S\u1ea3n ph\u1ea9m c\u00f3 \u0111ang \u00e1p d\u1ee5ng nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i, khuy\u1ebfn m\u1ea1i n\u00e0o kh\u00f4ng?<\/span><\/li>\n<\/ul>\n
      \"Chu\u1ea9n<\/p>\n

      Chu\u1ea9n b\u1ecb s\u1eb5n c\u00e1c c\u00e2u tr\u1ea3 l\u1eddi logic \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng thu\u1eadn l\u1ee3i h\u01a1n<\/p>\n<\/div>\n

      S\u1ed1 c\u00e2u h\u1ecfi, th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng v\u00f4 c\u00f9ng nhi\u1ec1u v\u00e0 \u0111a d\u1ea1ng. V\u00ec v\u1eady, \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch thuy\u1ebft ph\u1ee5c, c\u00f3 logic th\u00ec c\u00e1c nh\u00e2n vi\u00ean t\u01b0 v\u1ea5n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 s\u1ea3n ph\u1ea9m v\u00e0 t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng<\/span><\/p>\n

      L\u00e0m n\u1ed5i b\u1eadt \u0111i\u1ec3m b\u00e1n h\u00e0ng \u0111\u1ed9c nh\u1ea5t (USP) c\u1ee7a b\u1ea1n<\/b><\/h3>\n

      \u0110i\u1ec3m b\u00e1n h\u00e0ng \u0111\u1ed9c nh\u1ea5t (USP) \u1edf s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t \u0111i\u1ec3m gi\u00fap b\u1ea1n kh\u00e1c bi\u1ec7t v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. USP c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0 b\u1ea5t k\u1ef3 kh\u00eda c\u1ea1nh n\u00e0o c\u1ee7a s\u1ea3n ph\u1ea9m: c\u00e1ch s\u1ea3n xu\u1ea5t, nguy\u00ean li\u1ec7u, \u0111\u1ed9 b\u1ec1n, gi\u00e1 th\u00e0nh, \u2026 B\u1ea1n c\u00f3 th\u1ec3 cho h\u1ecd th\u1ea5y \u0111i\u1ec3m \u0111\u1eb7c bi\u1ec7t c\u1ee7a s\u1ea3n ph\u1ea9m, l\u00fd do t\u1ea1i sao s\u1ea3n ph\u1ea9m hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ed1t h\u01a1n \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, \u2026. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 cho kh\u00e1ch h\u00e0ng xem s\u1ef1 minh b\u1ea1ch trong c\u00e1c kh\u00e2u ch\u1ecdn nguy\u00ean li\u1ec7u, kh\u00e2u s\u1ea3n xu\u1ea5t, \u2026\u00a0<\/span><\/p>\n

      S\u1ef1 t\u1ef1 tin, minh b\u1ea1ch, r\u00f5 r\u00e0ng c\u1ee7a doanh nghi\u1ec7p v\u1ec1 \u0111i\u1ec3m \u0111\u1ed9c nh\u1ea5t c\u1ee7a s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng thu h\u00fat v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m<\/span><\/p>\n

      Cung c\u1ea5p c\u00e1c \u0111\u00e1nh gi\u00e1 v\u00e0 ch\u1ee9ng th\u1ef1c s\u1ea3n ph\u1ea9m<\/b><\/h3>\n

      M\u1ed9t trong nh\u1eefng c\u00e1ch thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng kh\u00f3 t\u00ednh t\u1ed1t nh\u1ea5t l\u00e0 \u0111\u1ea3m b\u1ea3o v\u1edbi h\u1ecd v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 cho h\u1ecd th\u1ea5y n\u00f3 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c. Cung c\u1ea5p cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u1eefng \u0111\u00e1nh gi\u00e1 v\u00e0 nh\u1eadn x\u00e9t ch\u00e2n th\u1ef1c. Nh\u1eefng \u0111\u00e1nh gi\u00e1 c\u00f3 th\u1ec3 \u1edf d\u1ea1ng h\u00ecnh \u1ea3nh, video ho\u1eb7c th\u1eadm ch\u00ed \u1edf d\u1ea1ng vi\u1ebft.<\/span><\/p>\n

      \"C\u00e1c<\/p>\n

      C\u00e1c \u0111\u00e1nh gi\u00e1, ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng di\u1ec5n ra nhanh h\u01a1n<\/p>\n<\/div>\n

      \u0110\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, nh\u1eefng \u0111\u00e1nh gi\u00e1, ph\u1ea3n h\u1ed3i c\u1ee7a c\u00e1c kh\u00e1ch h\u00e0ng c\u0169 r\u1ea5t quan tr\u1ecdng, n\u00f3 c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng t\u1edbi vi\u1ec7c \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a h\u1ecd.\u00a0<\/span><\/p>\n

      Theo th\u1ed1ng k\u00ea c\u1ee7a ACM, doanh s\u1ed1 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 th\u1ec3 t\u0103ng t\u1edbi 270% n\u1ebfu c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 \u0111\u00e1nh gi\u00e1. V\u00ec v\u1eady, h\u00e3y thu th\u1eadp c\u00e1c \u0111\u00e1nh gi\u00e1 c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169 \u0111\u1ec3 x\u00e2y d\u1ef1ng l\u00f2ng tin v\u1edbi kh\u00e1ch h\u00e0ng m\u1edbi ti\u1ec1m n\u0103ng. Chia s\u1ebb c\u00e1c ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169 \u0111\u1ec3 cho th\u1ea5y t\u00ednh hi\u1ec7u qu\u1ea3, m\u1ee9c l\u1ee3i \u00edch c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi mua h\u00e0ng.\u00a0<\/span><\/p>\n

      \u0110\u01b0a ra c\u00e1c ch\u00ednh s\u00e1ch mua h\u00e0ng h\u1ea5p d\u1eabn<\/b><\/h3>\n

      \u0110\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m, ngo\u00e0i vi\u1ec7c cung c\u1ea5p c\u00e1c th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m, b\u1ea1n c\u1ea7n cung c\u1ea5p th\u00eam cho kh\u00e1ch h\u00e0ng c\u00e1c ch\u00ednh s\u00e1ch mua h\u00e0ng c\u1ee7a doanh nghi\u1ec7p b\u1ea1n. C\u00e1c ch\u00ednh s\u00e1ch mua h\u00e0ng h\u1ea5p d\u1eabn l\u00e0 c\u00e1ch \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng thu\u1eadn l\u1ee3i h\u01a1n, bao g\u1ed3m:<\/span><\/p>\n

        \n
      • Ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3: Cho kh\u00e1ch h\u00e0ng bi\u1ebft v\u1ec1 c\u00e1c \u0111i\u1ec1u ki\u1ec7n \u0111\u1ed5i tr\u1ea3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng khi h\u1ecd mua h\u00e0ng ho\u1eb7c s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. H\u00e3y t\u1ea1o c\u00e1c ch\u00ednh s\u00e1ch \u0111\u01a1n gi\u1ea3n, d\u1ec5 hi\u1ec3u, ch\u00ednh x\u00e1c v\u00e0 th\u00e2n thi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng.<\/span><\/li>\n
      • Ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt: Ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft b\u1edfi v\u00ec kh\u00e1ch h\u00e0ng lu\u00f4n mong mu\u1ed1n \u0111\u01b0\u1ee3c b\u1ea3o v\u1ec7 th\u00f4ng tin c\u00e1 nh\u00e2n. Ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt t\u1ed1t s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng c\u00f4ng ty, t\u1eeb \u0111\u00f3 n\u00e2ng cao doanh s\u1ed1 b\u00e1n h\u00e0ng<\/span><\/li>\n
      • Ch\u00ednh s\u00e1ch v\u1eadn chuy\u1ec3n: Chi ph\u00ed v\u1eadn chuy\u1ec3n trong ch\u00ednh s\u00e1ch c\u1ea7n r\u00f5 r\u00e0ng v\u00e0 chi ti\u1ebft, kh\u00f4ng n\u00ean t\u1ed3n t\u1ea1i b\u1ea5t k\u1ef3 lo\u1ea1i chi ph\u00ed \u1ea9n n\u00e0o. B\u1ea1n c\u00f3 th\u1ec3 giao h\u00e0ng mi\u1ec5n ph\u00ed cho kh\u00e1ch h\u00e0ng v\u1edbi h\u00f3a \u0111\u01a1n c\u00f3 m\u1ee9c thanh to\u00e1n c\u1ee5 th\u1ec3. Ngo\u00e0i ra, ch\u00ednh s\u00e1ch v\u1eadn chuy\u1ec3n c\u0169ng ph\u1ea3i bao g\u1ed3m c\u00e1c r\u1ee7i ro, h\u01b0 h\u1ea1i trong qu\u00e1 tr\u00ecnh v\u1eadn chuy\u1ec3n \u0111\u1ec3 th\u00f4ng b\u00e1o tr\u01b0\u1edbc cho kh\u00e1ch h\u00e0ng.\u00a0\u00a0<\/span><\/li>\n<\/ul>\n

        T\u1ea1o hi\u1ec7u \u1ee9ng FOMO<\/b><\/h3>\n

        C\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t ti\u1ebfp th\u1ecb nh\u1ecf g\u1ea7n \u0111\u00e2y \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng n\u1ed7i s\u1ee3 b\u1ecb b\u1ecf l\u1ee1 (FOMO) l\u00e0 m\u1ed9t l\u00fd do l\u1edbn \u0111\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng mua h\u00e0ng. T\u00f9y thu\u1ed9c v\u00e0o b\u1ea3n ch\u1ea5t c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng th\u00e0nh c\u00f4ng FOMO \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng mua s\u1ea3n ph\u1ea9m.\u00a0<\/span><\/p>\n

        N\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, h\u00e3y cho kh\u00e1ch h\u00e0ng th\u1ea5y nh\u1eefng g\u00ec h\u1ecd s\u1ebd b\u1ecf l\u1ee1 n\u1ebfu kh\u00f4ng mua h\u00e0ng ngay b\u00e2y gi\u1edd. H\u00e3y nh\u1ea5n m\u1ea1nh v\u00e0 t\u1eadp trung n\u00f3i v\u1edbi kh\u00e1ch h\u00e0ng nhi\u1ec1u h\u01a1n v\u1ec1 \u201ct\u00ednh th\u1eddi th\u01b0\u1ee3ng, t\u00ednh xu h\u01b0\u1edbng hi\u1ec7n t\u1ea1i\u201d c\u1ee7a s\u1ea3n ph\u1ea9m. K\u1ef9 thu\u1eadt FOMO s\u1ebd ho\u1ea1t \u0111\u1ed9ng t\u1ed1t \u0111\u1ed1i v\u1edbi c\u00e1c danh m\u1ee5c s\u1ea3n ph\u1ea9m nh\u01b0 qu\u1ea7n \u00e1o, ph\u1ee5 ki\u1ec7n theo m\u00f9a v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 nh\u01b0 s\u1ef1 ki\u1ec7n v\u00e0 h\u1ed9i th\u1ea3o tr\u00ean web.<\/span><\/p>\n

        \"T\u1eadn<\/p>\n

        T\u1eadn d\u1ee5ng hi\u1ec7u \u1ee9ng FOMO \u0111\u1ec3 th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m<\/p>\n<\/div>\n

        Vi\u1ec7c t\u1ea1o ra c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch, s\u1ee3 b\u1ecb b\u1ecf l\u1ee1 (hi\u1ec7u \u1ee9ng FOMO) v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111ang do d\u1ef1 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn h\u1eefu \u00edch. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o \u0111\u1ec3 t\u1ea1o ra c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch:<\/span><\/p>\n

          \n
        • \u0110\u01b0a ra chi\u1ebft kh\u1ea5u ho\u1eb7c \u01b0u \u0111\u00e3i ng\u1eafn h\u1ea1n: B\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra m\u1ee9c gi\u00e1 th\u1ea5p h\u01a1n, nhi\u1ec1u khuy\u1ebfn m\u00e3i h\u01a1n cho nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong m\u1ed9t kho\u1ea3ng th\u1eddi gian ng\u1eafn. Ch\u00ednh nh\u1eefng \u01b0u \u0111\u00e3i ng\u1eafn h\u1ea1n n\u00e0y t\u1ea1o ra c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch gi\u00fap kh\u00e1ch h\u00e0ng \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng nhanh h\u01a1n ngay t\u1ea1i th\u1eddi \u0111i\u1ec3m \u0111\u00f3.<\/span><\/li>\n
        • Nh\u1ea5n m\u1ea1nh l\u1ee3i \u00edch c\u1ee7a s\u1ea3n ph\u1ea9m: B\u1ea1n n\u00ean hi\u1ec3u r\u00f5 c\u00e1c v\u1ea5n \u0111\u1ec1 m\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a b\u1ea1n \u0111ang g\u1eb7p ph\u1ea3i. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra gi\u1ea3i ph\u00e1p cho h\u1ecd v\u00e0 t\u1ea1o c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch b\u1eb1ng c\u00e1ch nh\u1ea5n m\u1ea1nh vi\u1ec7c mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p gi\u1ea3i ph\u00e1p nhanh ch\u00f3ng cho v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd nh\u01b0 th\u1ebf n\u00e0o.<\/span><\/li>\n
        • Th\u00f4ng b\u00e1o v\u1ec1 s\u1ef1 khan hi\u1ebfm: C\u00e1c s\u1ea3n ph\u1ea9m s\u1ed1 l\u01b0\u1ee3ng c\u00f3 h\u1ea1n ho\u1eb7c ch\u1ec9 b\u00e1n s\u1eb5n trong m\u1ed9t th\u1eddi gian ng\u1eafn c\u00f3 th\u1ec3 t\u1ea1o ra c\u1ea3m gi\u00e1c c\u1ea5p b\u00e1ch cho ng\u01b0\u1eddi mua. Vi\u1ec7c cung c\u1ea5p v\u00e0 nh\u1ea5n m\u1ea1nh s\u1ed1 l\u01b0\u1ee3ng gi\u1edbi h\u1ea1n c\u1ee7a s\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t c\u00e1ch thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y h\u1ecd mua h\u00e0ng ngay l\u1eadp t\u1ee9c<\/span><\/li>\n<\/ul>\n

          Gi\u1eef k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng<\/b><\/h3>\n

          N\u1ebfu b\u1ea1n kh\u00f4ng th\u00e0nh c\u00f4ng trong vi\u1ec7c thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u1ea7n \u0111\u1ea7u ti\u00ean, \u0111\u1eebng n\u1ea3n l\u00f2ng. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c y\u1ebfu t\u1ed1 tr\u00ean, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ee9c \u0111\u1ed9 tin c\u1eady \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.\u00a0<\/span><\/p>\n

          \"Gi\u1eef<\/p>\n

          Gi\u1eef k\u1ebft n\u1ed1i l\u00e0 c\u00e1ch \u0111\u1ec3 t\u1ea1o s\u1ef1 g\u1eafn b\u00f3 v\u1edbi kh\u00e1ch h\u00e0ng cho qu\u00e1 tr\u00ecnh thuy\u1ebft ph\u1ee5c ti\u1ebfp theo<\/p>\n<\/div>\n

          V\u00ec v\u1eady, h\u00e3y \u00e1p d\u1ee5ng c\u00e1c m\u1eb9o sau \u0111\u1ec3 gi\u1eef li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 s\u1eb5n s\u00e0ng c\u00f3 m\u1eb7t, \u0111\u00e1p \u1ee9ng nhu c\u1ea7u khi kh\u00e1ch h\u00e0ng c\u1ea7n:<\/span><\/p>\n

            \n
          • K\u1ebft n\u1ed1i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i: Xem n\u1ed9i dung m\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng chia s\u1ebb s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nh\u1eefng s\u1ea3n ph\u1ea9m h\u1ecd \u0111ang s\u1eed d\u1ee5ng v\u00e0 c\u1ea3m nh\u1eadn, y\u00eau c\u1ea7u c\u1ee7a h\u1ecd v\u1ec1 ch\u00fang. Kh\u00f4ng ch\u1ec9 v\u1eady, khi h\u1ecd nh\u00ecn th\u1ea5y c\u00e1c n\u1ed9i dung b\u1ea1n chia s\u1ebb, h\u1ecd s\u1ebd lu\u00f4n nh\u1edb v\u1ec1 cu\u1ed9c tr\u00f2 chuy\u1ec7n v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/span><\/li>\n
          • Y\u00eau c\u1ea7u ph\u1ea3n h\u1ed3i: N\u1ebfu kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cung c\u1ea5p ph\u1ea3n h\u1ed3i, g\u00f3p \u00fd v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 ph\u01b0\u01a1ng ph\u00e1p b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n, h\u00e3y ti\u1ebfp thu \u00fd ki\u1ebfn \u0111\u00f3. Ph\u1ea3n h\u1ed3i n\u00e0y cung c\u1ea5p th\u00f4ng tin h\u1eefu \u00edch \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n quy tr\u00ecnh b\u00e1n h\u00e0ng trong t\u01b0\u01a1ng lai v\u00e0 cho ph\u00e9p b\u1ea1n gi\u1eef li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng l\u00e2u h\u01a1n.\u00a0<\/span><\/li>\n<\/ul>\n

            S\u1ee9c m\u1ea1nh c\u1ee7a k\u1ef9 n\u0103ng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u00e0 kh\u00f4ng th\u1ec3 ph\u1ee7 nh\u1eadn. N\u00f3 kh\u00f4ng ch\u1ec9 gia t\u0103ng ni\u1ec1m tin c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u m\u00e0 c\u00f2n th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng nhanh ch\u00f3ng h\u01a1n. N\u1eafm v\u1eefng ngh\u1ec7 thu\u1eadt thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap doanh nghi\u1ec7p c\u1ee7a b\u1ea1n t\u1ea1o \u0111\u01b0\u1ee3c nhi\u1ec1u chuy\u1ec3n \u0111\u1ed5i c\u00f3 gi\u00e1 tr\u1ecb, t\u1eeb \u0111\u00f3 n\u00e2ng cao doanh s\u1ed1 b\u00e1n h\u00e0ng.\u00a0\u00a0<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

            Th\u00e0nh c\u00f4ng kinh doanh c\u1ee7a doanh nghi\u1ec7p ph\u1ee5 thu\u1ed9c r\u1ea5t nhi\u1ec1u v\u00e0o c\u00e1ch kh\u00e1ch h\u00e0ng ph\u1ea3n \u1ee9ng v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m v\u00e0 tin t\u01b0\u1edfng v\u00e0o b\u1ea1n? V\u1edbi k\u1ef9 n\u0103ng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng \u2013 c\u00e1c nh\u00e2n vi\u00ean t\u01b0 v\u1ea5n c\u00f3 th\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, bi\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng ch\u00ednh \u0111\u1ec3 gia t\u0103ng doanh s\u1ed1 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh.\u00a0<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51949"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=51949"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/51949\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=51949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=51949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=51949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}