{"id":5210,"date":"2023-11-29T13:13:00","date_gmt":"2023-11-29T13:13:00","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=5210"},"modified":"2024-05-24T19:52:53","modified_gmt":"2024-05-24T12:52:53","slug":"15-mo-hinh-quan-tri-chien-luoc-kinh-doanh-pho-bien-nhat","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/15-mo-hinh-quan-tri-chien-luoc-kinh-doanh-pho-bien-nhat.html","title":{"rendered":"15 M\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c kinh doanh ph\u1ed5 bi\u1ebfn nh\u1ea5t"},"content":{"rendered":"<p class=\"ifp\">B\u00e0i vi\u1ebft n\u00e0y chia s\u1ebb \u0111\u1ec3 b\u1ea1n 15 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c kinh doanh ai l\u00e0m chi\u1ebfn l\u01b0\u1ee3c ph\u1ea3i n\u1eafm. \u0110\u00e2y l\u00e0 nh\u1eefng m\u00f4 h\u00ecnh ph\u1ed5 bi\u1ebfn v\u00e0 th\u01b0\u1eddng \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 l\u00e0m chi\u1ebfn l\u01b0\u1ee3c s\u1eed d\u1ee5ng.<\/p>\n<p>Tr\u01b0\u1edbc khi \u0111i v\u00e0o chi ti\u1ebft t\u1eebng m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c. ch\u00fang ta t\u00ecm hi\u1ec3u \u0111\u1ecbnh ngh\u0129a m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec.<\/p>\n<h2>M\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec<\/h2>\n<p>M\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 c\u00e1c m\u00f4 h\u00ecnh (models) v\u00e0 khung ti\u1ebfp c\u1eadn (frameworks) \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c kh\u00e1i ni\u1ec7m v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft \u0111\u1ec3 ph\u00e1t tri\u1ec3n m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c\u00a0 kinh doanh nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ee9 m\u1ec7nh v\u00e0 m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<h2>T\u1ed5ng quan tri\u1ec3n khai m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c trong doanh nghi\u1ec7p<\/h2>\n<p>\u0110\u1ec3 c\u00f3 th\u1ec3 h\u00ecnh dung m\u1ed9t c\u00e1ch t\u1ed5ng quan v\u1ec1 qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c ta d\u00f9ng c\u00e1c m\u00f4 h\u00ecnh \u0111\u1ec3 di\u1ec5n \u0111\u1ea1t. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u00f4 h\u00ecnh mang t\u00ednh t\u1ed5ng qu\u00e1t v\u1ec1 tri\u1ec3n khai x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh trong doanh nghi\u1ec7p.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5379 lazyloaded c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc.jpg\" srcset=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc.jpg 981w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-300x161.jpg 300w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-150x81.jpg 150w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-768x413.jpg 768w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-80x43.jpg 80w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-220x118.jpg 220w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-186x100.jpg 186w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-280x150.jpg 280w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-442x238.jpg 442w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-750x404.jpg 750w, https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-905x487.jpg 905w, \" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p><em>S\u01a1 \u0111\u1ed3: T\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c kinh doanh<\/em><\/p>\n<ul>\n<li>B\u01b0\u1edbc 1: nghi\u00ean c\u1ee9u tri\u1ebft l\u00fd kinh doanh, m\u1ee5c ti\u00eau v\u00e0 nhi\u1ec7m v\u1ee5 c\u1ee7a doanh nghi\u1ec7p. B\u01b0\u1edbc n\u00e0y th\u1ef1c hi\u1ec7n vi\u1ec7c nghi\u00ean c\u1ee9u l\u1ea1i tri\u1ebft l\u00fd kinh doanh, m\u1ee5c ti\u00eau v\u00e0 c\u00e1c nhi\u1ec7m v\u1ee5 c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<li>B\u01b0\u1edbc 2: ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng b\u00ean ngo\u00e0i. B\u01b0\u1edbc n\u00e0y nh\u1eb1m x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ecdi c\u01a1 h\u1ed9i v\u00e0 \u0111e d\u1ecda c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n trong th\u1eddi k\u1ef3 kinh doanh chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>B\u01b0\u1edbc 3: ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng b\u00ean trong doanh nghi\u1ec7p. Ph\u00e2n t\u00edch b\u00ean trong nh\u1eb1m x\u00e1c \u0111\u1ecbnh \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a doanh nghi\u1ec7p so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh trong th\u1eddi k\u1ef3 kinh doanh chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>B\u01b0\u1edbc 4: x\u00e9t l\u1ea1i m\u1ee5c ti\u00eau, nhi\u1ec7m v\u1ee5 c\u1ee7a doanh nghi\u1ec7p trong th\u1eddi k\u1ef3 chi\u1ebfn l\u01b0\u1ee3c. B\u01b0\u1edbc n\u00e0y c\u00f3 nhi\u1ec7m v\u1ee5 d\u1ef1a tr\u00ean c\u01a1 s\u1edf c\u00e1c k\u1ebft qu\u1ea3 nghi\u00ean c\u1ee9u \u1edf c\u00e1c b\u01b0\u1edbc tr\u00ean m\u00e0 \u0111\u00e1nh gi\u00e1 l\u1ea1i xem m\u1ee5c ti\u00eau, nhi\u1ec7m v\u1ee5 \u1edf th\u1eddi k\u1ef3 kinh doanh chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<\/li>\n<li>B\u01b0\u1edbc 5: quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh. Quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh ch\u00ednh l\u00e0 b\u01b0\u1edbc x\u00e1c \u0111\u1ecbnh v\u00e0 l\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee5 th\u1ec3 cho th\u1eddi k\u1ef3 chi\u1ebfn l\u01b0\u1ee3c. T\u00f9y theo ph\u01b0\u01a1ng ph\u00e1p x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3 m\u00e0 doanh nghi\u1ec7p s\u1eed d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt x\u00e2y d\u1ef1ng v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u1ec3 quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u cho th\u1eddi k\u1ef3 chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<li>B\u01b0\u1edbc 6: ti\u1ebfn h\u00e0nh ph\u00e2n ph\u1ed1i c\u00e1c ngu\u1ed3n l\u1ef1c. Hi\u1ec3u \u0111\u01a1n gi\u1ea3n nh\u1ea5t th\u00ec ph\u00e2n ph\u1ed1i c\u00e1c ngu\u1ed3n l\u1ef1c ch\u00ednh l\u00e0 vi\u1ec7c ph\u00e2n b\u1ed5 c\u00e1c ngu\u1ed3n l\u1ef1c s\u1ea3n xu\u1ea5t c\u1ea7n thi\u1ebft trong qu\u00e1 tr\u00ecnh t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 x\u00e1c \u0111\u1ecbnh.<\/li>\n<li>B\u01b0\u1edbc 7: x\u00e2y d\u1ef1ng ch\u00ednh s\u00e1ch. N\u1ed9i dung c\u1ee7a b\u01b0\u1edbc n\u00e0y l\u00e0 x\u00e2y d\u1ef1ng c\u00e1c ch\u00ednh s\u00e1ch kinh doanh ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c \u0111i\u1ec1u ki\u1ec7n c\u1ee7a th\u1eddi k\u1ef3 chi\u1ebfn l\u01b0\u1ee3c. C\u00e1c ch\u00ednh s\u00e1ch kinh doanh \u0111\u01b0\u1ee3c quan ni\u1ec7m l\u00e0 c\u00e1c ch\u00ednh s\u00e1ch g\u1eafn tr\u1ef1c ti\u1ebfp v\u1edbi t\u1eebng l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng ch\u1ee9c n\u0103ng nh\u01b0 marketing, s\u1ea3n ph\u1ea9m, s\u1ea3n xu\u1ea5t,\u2026<\/li>\n<li>B\u01b0\u1edbc 8: x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c k\u1ebf ho\u1ea1ch ng\u1eafn h\u1ea1n h\u01a1n.<\/li>\n<li>B\u01b0\u1edbc 9: ki\u1ec3m tra, \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111i\u1ec1u ch\u1ec9nh trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c kinh doanh.<\/li>\n<\/ul>\n<h2>15 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c kinh doanh ph\u1ed5 bi\u1ebfn nh\u1ea5t<\/h2>\n<p>G\u1ed3m:<\/p>\n<div class=\"i8U6FNvo\">\n<div class=\"tve-leads-shortcode tve-tl-anim tl-anim-instant tve-leads-track-shortcode_2296 tve-leads-triggered\">\n<div id=\"tve_tcb2_fading-image-2-step_m1\" class=\"tl-style\">\n<div class=\"tve-leads-conversion-object\">\n<div class=\"tve_flt\">\n<div id=\"tve_editor\" class=\"tve_shortcode_editor\">\n<div class=\"thrv-leads-form-box tve_no_drag tve_no_icons thrv_wrapper tve_editor_main_content thrv-leads-in-content tve_empty_dropzone\">\n<div class=\"thrv_wrapper thrv-page-section\">\n<div class=\"tve-page-section-in tve_empty_dropzone\">\n<div class=\"thrv_wrapper tve_image_caption on_hover\"><\/div>\n<div class=\"thrv_wrapper tve_image_caption\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<ul>\n<li>Balanced Scorecard:<\/li>\n<li>Strategy Map:<\/li>\n<li>Value Chain Analysis:<\/li>\n<li>SWOT Analysis\/SWOT Matrix:<\/li>\n<li>PEST\/PESTEL Model:<\/li>\n<li>Gap Planning:<\/li>\n<li>Red-Blue Ocean Strategy:<\/li>\n<li>Porter\u2019s Five Forces Model:<\/li>\n<li>Thompson and Strickland\u2019s 7 Factors Model:<\/li>\n<li>VRIO Framework:<\/li>\n<li>Andrew\u2019s Model:<\/li>\n<li>Glueck\u2019s Model:<\/li>\n<li>The Schendel and Hofer Model:<\/li>\n<li>Korey\u2019s Model:<\/li>\n<li>Schematic Model:<\/li>\n<\/ul>\n<p>Ch\u00fang ta s\u1ebd \u0111i l\u1ea7n l\u01b0\u1ee3t t\u1eebng m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<h3>01. Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng Balanced Scorecard:<\/h3>\n<p>Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c. Ti\u1ebfn s\u0129. Robert Kaplan v\u00e0 David Norton \u0111\u00e3 t\u1ea1o ra n\u00f3 v\u00e0o n\u0103m 1990.<\/p>\n<ol>\n<li>M\u1ee5c ti\u00eau: M\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c c\u1ea5p cao<\/li>\n<li>Bi\u1ec7n ph\u00e1p: Gi\u00fap ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau<\/li>\n<li>S\u00e1ng ki\u1ebfn: Ch\u01b0\u01a1ng tr\u00ecnh h\u00e0nh \u0111\u1ed9ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau<\/li>\n<\/ol>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5380 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-1.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p>\u0110\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t v\u00ed d\u1ee5 trong nhi\u1ec1u s\u01a1 \u0111\u1ed3. N\u00f3 cung c\u1ea5p c\u00e1c chi ti\u1ebft c\u1ea5p cao th\u00e0nh c\u00e1c bi\u1ec7n ph\u00e1p v\u00e0 s\u00e1ng ki\u1ebfn. Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng ho\u1eb7c m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c n\u00e0y cho th\u1ea5y tr\u1ea1ng th\u00e1i c\u1ee7a t\u1eebng m\u1ee5c ti\u00eau, bi\u1ec7n ph\u00e1p v\u00e0 s\u00e1ng ki\u1ebfn. \u1ede \u0111\u00e2y m\u00e0u xanh l\u00e1 c\u00e2y bi\u1ec3u th\u1ecb k\u1ebf ho\u1ea1ch, trong khi m\u00e0u v\u00e0ng v\u00e0 m\u00e0u \u0111\u1ecf bi\u1ec3u th\u1ecb m\u1ee9c \u0111\u1ed9 r\u1eafc r\u1ed1i.<\/p>\n<h3>02. B\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c (Strategy Map)<\/h3>\n<p>B\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c. N\u00f3 l\u00e0 m\u1ed9t thi\u1ebft k\u1ebf c\u00f4ng c\u1ee5 tr\u1ef1c quan \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t m\u1ed9t k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c v\u00e0 ho\u00e0n th\u00e0nh c\u00e1c m\u1ee5c ti\u00eau c\u1ea5p cao c\u1ee7a t\u1ed5 ch\u1ee9c m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5381 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-2.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p>L\u1eadp b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c l\u00e0 m\u1ed9t ph\u1ea7n ch\u00ednh c\u1ee7a Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng, m\u1eb7c d\u00f9 n\u00f3 l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c. V\u00e0 cung c\u1ea5p m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t d\u1eef li\u1ec7u c\u1ea5p cao trong to\u00e0n t\u1ed5 ch\u1ee9c theo m\u1ed9t \u0111\u1ecbnh d\u1ea1ng \u0111\u01a1n gi\u1ea3n c\u00f3 th\u1ec3 \u0103n \u0111\u01b0\u1ee3c.<\/p>\n<div class=\"Gv1Vi36B\">\n<div class=\"tve-leads-shortcode tve-tl-anim tl-anim-instant tve-leads-track-shortcode_1154 tve-leads-triggered\">\n<div id=\"tve_tcb2_fading-image-2-step-with-lightbox_m1\" class=\"tl-style\">\n<div class=\"tve-leads-conversion-object\">\n<div class=\"tve_flt\">\n<div id=\"tve_editor\" class=\"tve_shortcode_editor\">\n<div class=\"thrv-leads-form-box tve_no_drag tve_no_icons thrv_wrapper tve_editor_main_content thrv-leads-in-content tve_empty_dropzone\">\n<div class=\"thrv_wrapper thrv-page-section\">\n<div class=\"tve-page-section-in tve_empty_dropzone\">\n<div class=\"thrv_wrapper thrv_contentbox_shortcode thrv-content-box\">\n<div class=\"tve-cb tve_empty_dropzone\">\n<div class=\"thrv_wrapper tve_image_caption on_hover\"><\/div>\n<div class=\"thrv_wrapper thrv_contentbox_shortcode thrv-content-box\">\n<div class=\"tve-cb tve_empty_dropzone\">\n<div class=\"thrv_wrapper tve_image_caption\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>M\u1ed9t b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c cung c\u1ea5p m\u1ed9t lo\u1ea1t c\u00e1c l\u1ee3i \u00edch:<\/p>\n<ul>\n<li>\n<h3>N\u00f3 th\u1ed1ng nh\u1ea5t t\u1ea5t c\u1ea3 c\u00e1c m\u1ee5c ti\u00eau th\u00e0nh m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c duy nh\u1ea5t.<\/h3>\n<\/li>\n<li>N\u00f3 cung c\u1ea5p m\u1ed9t tr\u00ecnh b\u00e0y d\u1ec5 d\u00e0ng, \u0111\u01a1n gi\u1ea3n, tr\u1ef1c quan \u0111\u01b0\u1ee3c nh\u1eafc l\u1ea1i m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng.<\/li>\n<li>Trong khi ho\u00e0n th\u00e0nh c\u00e1c nhi\u1ec7m v\u1ee5 v\u00e0 bi\u1ec7n ph\u00e1p, n\u00f3 cung c\u1ea5p cho m\u1ecdi nh\u00e2n vi\u00ean m\u1ed9t m\u1ee5c ti\u00eau r\u00f5 r\u00e0ng \u0111\u1ec3 ghi nh\u1edb.<\/li>\n<li>N\u00f3 gi\u00fap x\u00e1c \u0111\u1ecbnh c\u00e1c m\u1ee5c ti\u00eau ch\u00ednh c\u1ee7a b\u1ea1n.<\/li>\n<li>B\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c gi\u00fap b\u1ea1n bi\u1ebft m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi kh\u00e1c nh\u01b0 th\u1ebf n\u00e0o.<\/li>\n<li>N\u00f3 cho ph\u00e9p b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o trong chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n c\u1ea7n ho\u1ea1t \u0111\u1ed9ng.<\/li>\n<\/ul>\n<h3>03. Ph\u00e2n t\u00edch chu\u1ed7i gi\u00e1 tr\u1ecb (Value Chain Analysis):<\/h3>\n<p>Ph\u00e2n t\u00edch chu\u1ed7i gi\u00e1 tr\u1ecb c\u00f3 hai lo\u1ea1i ho\u1ea1t \u0111\u1ed9ng. M\u1ed9t ho\u1ea1t \u0111\u1ed9ng ch\u00ednh v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u1ed7 tr\u1ee3 kh\u00e1c, g\u1ed3m:<\/p>\n<p><strong>a. Ho\u1ea1t \u0111\u1ed9ng ch\u00ednh<\/strong><\/p>\n<ul>\n<li>H\u1eadu c\u1ea7n trong n\u01b0\u1edbc<\/li>\n<li>Ho\u1ea1t \u0111\u1ed9ng<\/li>\n<li>Logistic ra n\u01b0\u1edbc ngo\u00e0i<\/li>\n<li>Ti\u1ebfp th\u1ecb<\/li>\n<li>D\u1ecbch v\u1ee5<\/li>\n<\/ul>\n<p><strong>b. C\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u1ed7 tr\u1ee3<\/strong><\/p>\n<ul>\n<li>C\u01a1 s\u1edf h\u1ea1 t\u1ea7ng c\u1ee7a c\u00f4ng ty<\/li>\n<li>Qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1<\/li>\n<li>Ph\u00e1t tri\u1ec3n c\u00f4ng ngh\u1ec7<\/li>\n<li>Mua s\u1eafm c\u00e1c ngu\u1ed3n l\u1ef1c, t\u00e0i ch\u00ednh, h\u00e0ng t\u1ed3n kho, v.v.<\/li>\n<\/ul>\n<h3>04. Ph\u00e2n t\u00edch SWOT \/ Ma tr\u1eadn SWOT:<\/h3>\n<p>Ma tr\u1eadn SWOT l\u00e0 m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c r\u1ea5t ph\u1ed5 bi\u1ebfn. SWOT l\u00e0 t\u1eeb vi\u1ebft t\u1eaft c\u1ee7a s\u1ee9c m\u1ea1nh, \u0111i\u1ec3m y\u1ebfu, c\u01a1 h\u1ed9i v\u00e0 m\u1ed1i \u0111e d\u1ecda. \u0110i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng nh\u01b0 c\u00e1c v\u1ea5n \u0111\u1ec1 n\u1ed9i b\u1ed9. Trong khi c\u01a1 h\u1ed9i v\u00e0 m\u1ed1i \u0111e d\u1ecda \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng nh\u01b0 c\u00e1c v\u1ea5n \u0111\u1ec1 b\u00ean ngo\u00e0i.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t ma tr\u1eadn SWOT v\u00ed d\u1ee5 t\u1eeb ch\u00ednh ph\u1ee7 Queensland, \u00dac:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5382 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-3.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<h3>05. M\u00f4 h\u00ecnh PEST \/ PESTEL:<\/h3>\n<p>PEST l\u00e0 t\u1eeb vi\u1ebft t\u1eaft c\u1ee7a \u201cch\u00ednh tr\u1ecb, kinh t\u1ebf, v\u0103n h\u00f3a x\u00e3 h\u1ed9i v\u00e0 c\u00f4ng ngh\u1ec7\u201d gi\u1ed1ng nh\u01b0 ph\u00e2n t\u00edch SWOT.<\/p>\n<p>M\u1ed7i kh\u00eda c\u1ea1nh n\u00e0y \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 xem x\u00e9t m\u00f4i tr\u01b0\u1eddng kinh doanh v\u00e0 x\u00e1c \u0111\u1ecbnh nh\u1eefng g\u00ec c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn s\u1ee9c kh\u1ecfe c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n<p>PEST c\u1ee7a m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng c\u00f9ng v\u1edbi c\u00e1c y\u1ebfu t\u1ed1 b\u00ean ngo\u00e0i c\u1ee7a ph\u00e2n t\u00edch SWOT.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5383 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-4.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p>M\u00f4 h\u00ecnh PEST b\u1ed5 sung th\u00eam m\u1ed9t s\u1ed1 ch\u1eef c\u00e1i nh\u01b0 PESTEL (ho\u1eb7c PESTLE) xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 \u201cm\u00f4i tr\u01b0\u1eddng\u201d v\u00e0 \u201cph\u00e1p l\u00fd\u201d.<\/p>\n<p>STEEPLED l\u00e0 m\u1ed9t bi\u1ebfn th\u1ec3 b\u1ed5 sung, vi\u1ebft t\u1eaft c\u1ee7a \u201cv\u0103n h\u00f3a x\u00e3 h\u1ed9i, kinh t\u1ebf c\u00f4ng ngh\u1ec7, m\u00f4i tr\u01b0\u1eddng, ch\u00ednh tr\u1ecb, lu\u1eadt ph\u00e1p, gi\u00e1o d\u1ee5c v\u00e0 nh\u00e2n kh\u1ea9u h\u1ecdc\u201d.<\/p>\n<h3>06. Ph\u00e2n t\u00edch kho\u1ea3ng c\u00e1ch (Gap Planning)<\/h3>\n<p>Ho\u1ea1ch \u0111\u1ecbnh kho\u1ea3ng c\u00e1ch c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \u201cKho\u1ea3ng c\u00e1ch l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c\u201d, \u201c\u0110\u00e1nh gi\u00e1 nhu c\u1ea7u\u201d ho\u1eb7c \u201cPh\u00e2n t\u00edch kho\u1ea3ng c\u00e1ch c\u1ea7n thi\u1ebft\u201d trong m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<p>N\u00f3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng \u0111\u1ec3 so s\u00e1nh xem t\u1ed5 ch\u1ee9c t\u1ed3n t\u1ea1i \u1edf \u0111\u00e2u, t\u1ed5 ch\u1ee9c \u0111\u00f3 mong \u0111\u1ee3i \u1edf \u0111\u00e2u v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 gi\u1ea3i quy\u1ebft kho\u1ea3ng c\u00e1ch gi\u1eefa c\u00e1c t\u1ed5 ch\u1ee9c. N\u00f3 ch\u1ee7 y\u1ebfu \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c s\u1ef1 thi\u1ebfu h\u1ee5t b\u00ean trong.<\/p>\n<p>Trong qu\u00e1 tr\u00ecnh ki\u1ec3m tra l\u1eadp k\u1ebf ho\u1ea1ch kho\u1ea3ng c\u00e1ch, c\u00e1c nh\u00e0 \u0111i\u1ec1u tra c\u0169ng c\u00f3 th\u1ec3 nghe v\u1ec1 \u201cbi\u1ec3u \u0111\u1ed3 thay \u0111\u1ed5i\u201d ho\u1eb7c \u201cch\u01b0\u01a1ng tr\u00ecnh thay \u0111\u1ed5i\u201d. Ch\u00fang gi\u1ed1ng nh\u01b0 l\u1eadp k\u1ebf ho\u1ea1ch kho\u1ea3ng c\u00e1ch, v\u00ec c\u1ea3 hai \u0111\u1ec1u xem x\u00e9t s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa n\u01a1i t\u1ed5 ch\u1ee9c \u0111\u00e3 t\u1ed3n t\u1ea1i v\u00e0 n\u01a1i t\u1ed5 ch\u1ee9c d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd n\u1eb1m d\u1ecdc theo nhi\u1ec1u tr\u1ee5c. T\u1eeb \u0111\u00f3, quy tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch c\u1ee7a n\u00f3 l\u00e0 v\u1ec1 c\u00e1ch \u201cthu h\u1eb9p kho\u1ea3ng c\u00e1ch\u201d.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5384 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-5.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>07. Chi\u1ebfn l\u01b0\u1ee3c \u0110\u1ea1i d\u01b0\u01a1ng \u0110\u1ecf \u2013 \u0110\u1ea1i d\u01b0\u01a1ng Xanh (Red-Blue Ocean Strategy):<\/h3>\n<p>Chi\u1ebfn l\u01b0\u1ee3c \u0110\u1ea1i d\u01b0\u01a1ng \u0110\u1ecf-Xanh l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c. N\u00f3 b\u1eaft ngu\u1ed3n t\u1eeb cu\u1ed1n s\u00e1ch \u201cBlue Ocean Strategy\u201d n\u0103m 2004 v\u00e0 \u0111\u01b0\u1ee3c vi\u1ebft b\u1edfi W. Chan Kim v\u00e0 Ren\u00e9e Mauborgne, c\u00e1c gi\u00e1o s\u01b0 t\u1ea1i INSEAD (Vi\u1ec7n Qu\u1ea3n tr\u1ecb Kinh doanh Ch\u00e2u \u00c2u).<\/p>\n<p>\u0110\u1eb1ng sau kh\u00e1i ni\u1ec7m Chi\u1ebfn l\u01b0\u1ee3c \u0110\u1ea1i d\u01b0\u01a1ng xanh l\u00e0 ph\u00e1t tri\u1ec3n \u201ckh\u00f4ng gian th\u1ecb tr\u01b0\u1eddng kh\u00f4ng b\u1ecb ki\u1ec3m so\u00e1t\u201d (\u0110\u1ea1i d\u01b0\u01a1ng xanh) thay v\u00ec kh\u00f4ng gian th\u1ecb tr\u01b0\u1eddng. N\u00f3 b\u00e3o h\u00f2a ho\u1eb7c \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00ec g\u1ecdi l\u00e0 \u0110\u1ea1i d\u01b0\u01a1ng \u0111\u1ecf.<\/p>\n<p>N\u1ebfu t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t \u0111\u1ea1i d\u01b0\u01a1ng xanh, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 th\u1ec3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c n\u00e2ng cao gi\u00e1 tr\u1ecb to l\u1edbn cho doanh nghi\u1ec7p, nh\u00e2n vi\u00ean v\u00e0 ng\u01b0\u1eddi mua c\u1ee7a t\u1ed5 ch\u1ee9c \u0111\u00f3.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5385 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-6.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>08. M\u00f4 h\u00ecnh N\u0103m nh\u00e2n t\u1ed1 c\u1ee7a Porter (Porter\u2019s Five Forces Model):<\/h3>\n<p>M\u00f4 h\u00ecnh N\u0103m nh\u00e2n t\u1ed1 c\u1ee7a Michael Porter l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c c\u0169 h\u01a1n v\u00e0o n\u0103m 1979.<\/p>\n<p>M\u00f4 h\u00ecnh 5 nh\u00e2n t\u1ed1 c\u1ee7a Porter l\u00e0:<\/p>\n<ol>\n<li>M\u1ed1i \u0111e d\u1ecda x\u00e2m nh\u1eadp<\/li>\n<li>M\u1ed1i \u0111e d\u1ecda c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 thay th\u1ebf<\/li>\n<li>N\u0103ng l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n<li>N\u0103ng l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a c\u00e1c nh\u00e0 cung c\u1ea5p<\/li>\n<li>S\u1ef1 c\u1ea1nh tranh gi\u1eefa c\u00e1c doanh nghi\u1ec7p hi\u1ec7n t\u1ea1i<\/li>\n<\/ol>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-5386 c008\" src=\"https:\/\/camnangceo.com\/wp-content\/uploads\/2021\/11\/mo-hinh-quan-tri-chien-luoc-7.jpg\" alt=\"t\u1ed5ng quan m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c\" \/><\/p>\n<p>S\u1ed1 l\u01b0\u1ee3ng \u00e1p l\u1ef1c \u0111\u1ed1i v\u1edbi m\u1ed7i l\u1ef1c l\u01b0\u1ee3ng trong s\u1ed1 5 l\u1ef1c l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi khu\u00e2n v\u00e1c n\u00e0y c\u00f3 th\u1ec3 gi\u00fap x\u00e1c \u0111\u1ecbnh c\u00e1c c\u1eeda h\u00e0ng trong t\u01b0\u01a1ng lai s\u1ebd \u1ea3nh h\u01b0\u1edfng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh s\u1eafp t\u1edbi.<\/p>\n<h3>09. M\u00f4 h\u00ecnh 7 nh\u00e2n t\u1ed1 c\u1ee7a Thompson v\u00e0 Strickland:<\/h3>\n<p>Porter\u2019s Five Forces Model c\u00f3 m\u1ed9t s\u1ed1 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ea7n kh\u1eafc ph\u1ee5c; Thompson v\u00e0 Strickland \u0111\u00e3 x\u00e1c \u0111\u1ecbnh b\u1ea3y y\u1ebfu t\u1ed1 trong m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c, g\u1ed3m:<\/p>\n<ol>\n<li>C\u00e1c \u0111\u1eb7c \u0111i\u1ec3m kinh t\u1ebf ch\u1ee7 \u0111\u1ea1o c\u1ee7a ng\u00e0nh<\/li>\n<li>C\u00e1c ngu\u1ed3n ch\u00ednh c\u1ee7a \u00e1p l\u1ef1c c\u1ea1nh tranh v\u00e0 s\u1ee9c m\u1ea1nh c\u1ee7a c\u00e1c l\u1ef1c l\u01b0\u1ee3ng c\u1ea1nh tranh<\/li>\n<li>L\u1ef1c l\u01b0\u1ee3ng l\u00e1i xe<\/li>\n<li>V\u1ecb th\u1ebf th\u1ecb tr\u01b0\u1eddng c\u1ee7a c\u00e1c c\u00f4ng ty \u0111\u1ed1i th\u1ee7<\/li>\n<li>C\u00e1c \u0111\u1ed9ng th\u00e1i chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/li>\n<li>C\u00e1c y\u1ebfu t\u1ed1 th\u00e0nh c\u00f4ng ch\u00ednh c\u1ee7a ng\u00e0nh<\/li>\n<li>M\u1ee9c \u0111\u1ed9 h\u1ea5p d\u1eabn v\u00e0 tri\u1ec3n v\u1ecdng sinh l\u1eddi t\u1ed5ng th\u1ec3 c\u1ee7a ng\u00e0nh<\/li>\n<\/ol>\n<h3>10. Khung VRIO (VRIO Framework):<\/h3>\n<p>Khung VRIO c\u1ee7a m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c l\u00e0 t\u1eeb vi\u1ebft t\u1eaft c\u1ee7a \u201cgi\u00e1 tr\u1ecb, \u0111\u1ed9 hi\u1ebfm, kh\u1ea3 n\u0103ng b\u1eaft ch\u01b0\u1edbc, t\u1ed5 ch\u1ee9c\u201d (\u201cvalue, rarity, imitability, organization\u201d).<\/p>\n<p>M\u00f4 h\u00ecnh n\u00e0y li\u00ean quan nhi\u1ec1u \u0111\u1ebfn tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn h\u01a1n l\u00e0 chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3.<\/p>\n<p>Khung VRIO g\u1ed3m:<\/p>\n<ul>\n<li>Gi\u00e1 tr\u1ecb: B\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng khai th\u00e1c c\u01a1 h\u1ed9i ho\u1eb7c v\u00f4 hi\u1ec7u h\u00f3a m\u1ed1i \u0111e d\u1ecda t\u1eeb b\u00ean ngo\u00e0i b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u1ed9t ngu\u1ed3n l\u1ef1c c\u1ee5 th\u1ec3 kh\u00f4ng?<\/li>\n<li>T\u00ednh hi\u1ebfm c\u00f3: C\u00f3 r\u1ea5t nhi\u1ec1u s\u1ef1 c\u1ea1nh tranh trong th\u1ecb tr\u01b0\u1eddng c\u1ee7a b\u1ea1n hay ch\u1ec9 m\u1ed9t v\u00e0i c\u00f4ng ty ki\u1ec3m so\u00e1t ngu\u1ed3n l\u1ef1c \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp \u1edf tr\u00ean?<\/li>\n<li>Kh\u1ea3 n\u0103ng b\u1eaft ch\u01b0\u1edbc: S\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a t\u1ed5 ch\u1ee9c b\u1ea1n c\u00f3 d\u1ec5 b\u1ecb b\u1eaft ch\u01b0\u1edbc hay t\u1ed5 ch\u1ee9c kh\u00e1c s\u1ebd kh\u00f3 l\u00e0m nh\u01b0 v\u1eady?<\/li>\n<li>T\u1ed5 ch\u1ee9c: C\u00f4ng ty c\u1ee7a b\u1ea1n c\u00f3 \u0111\u1ee7 t\u1ed5 ch\u1ee9c \u0111\u1ec3 c\u00f3 th\u1ec3 khai th\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c t\u00e0i nguy\u00ean c\u1ee7a b\u1ea1n kh\u00f4ng?<\/li>\n<\/ul>\n<p>Khi b\u1ea1n tr\u1ea3 l\u1eddi b\u1ed1n c\u00e2u h\u1ecfi n\u00e0y, b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 h\u00ecnh th\u00e0nh m\u1ed9t tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn ch\u00ednh x\u00e1c h\u01a1n \u0111\u1ec3 gi\u00fap \u0111\u01b0a b\u1ea1n v\u01b0\u1ee3t qua t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 chi\u1ebfn l\u01b0\u1ee3c b\u1ed5 sung trong k\u1ebf ho\u1ea1ch c\u1ee7a m\u00ecnh.<\/p>\n<h3>11. M\u00f4 h\u00ecnh c\u1ee7a Andrew:<\/h3>\n<p>Kenneth Andrews \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c v\u00e0o n\u0103m 1965 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Andrew\u2019s Model.<\/p>\n<p>M\u00f4 h\u00ecnh n\u00e0y bao g\u1ed3m s\u1ef1 l\u1ef1a ch\u1ecdn c\u1ee7a m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c nh\u01b0ng b\u1ecf qua vi\u1ec7c ki\u1ec3m so\u00e1t v\u00e0 th\u1ef1c hi\u1ec7n.<\/p>\n<p>N\u0103m 1971, Kenneth Andrews \u0111\u00e3 ph\u00e1t tri\u1ec3n m\u1ed9t m\u00f4 h\u00ecnh ho\u00e0n ch\u1ec9nh bao g\u1ed3m vi\u1ec7c th\u1ef1c hi\u1ec7n, nh\u01b0ng n\u00f3 v\u1eabn b\u1ecf qua vi\u1ec7c \u0111\u00e1nh gi\u00e1 v\u00e0 ki\u1ec3m so\u00e1t chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<h3>12. M\u00f4 h\u00ecnh c\u1ee7a Glueck:<\/h3>\n<p>William F. Glueck \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t s\u1ed1 m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c d\u1ef1a tr\u00ean quy tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh. C\u00e1c giai \u0111o\u1ea1n c\u1ee7a m\u00f4 h\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c \u0111\u01b0a ra d\u01b0\u1edbi \u0111\u00e2y. V\u00ed d\u1ee5:-<\/p>\n<p>C\u00e1c y\u1ebfu t\u1ed1 qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c<\/p>\n<ul>\n<li>Ph\u00e2n t\u00edch v\u00e0 ch\u1ea9n \u0111o\u00e1n<\/li>\n<li>S\u1ef1 l\u1ef1a ch\u1ecdn<\/li>\n<li>Th\u1ef1c hi\u1ec7n<\/li>\n<li>\u0110\u00e1nh gi\u00e1<\/li>\n<\/ul>\n<h3>13. M\u00f4 h\u00ecnh Schendel v\u00e0 Hofer:<\/h3>\n<p>Dan Schendel v\u00e0 Charles Hofer \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c, tham gia c\u1ea3 hai ch\u1ee9c n\u0103ng ki\u1ec3m so\u00e1t v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch. N\u00f3 c\u00f3 m\u1ed9t s\u1ed1 b\u01b0\u1edbc, g\u1ed3m:<\/p>\n<ol>\n<li>T\u1ea1o m\u1ee5c ti\u00eau<\/li>\n<li>Nghi\u00ean c\u1ee9u m\u00f4i tr\u01b0\u1eddng<\/li>\n<li>Thi\u1ebft k\u1ebf chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>\u0110\u00e1nh gi\u00e1 chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Ki\u1ec3m so\u00e1t chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<\/ol>\n<p>Theo Dan Schendel v\u00e0 Charles Hofer, ph\u1ea7n x\u00e2y d\u1ef1ng m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c bao g\u1ed3m t\u1ed1i thi\u1ec3u ba quy tr\u00ecnh ph\u1ee5 sau:<\/p>\n<ul>\n<li>Ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng<\/li>\n<li>Ph\u00e2n t\u00edch t\u00e0i nguy\u00ean<\/li>\n<li>Ph\u00e2n t\u00edch gi\u00e1 tr\u1ecb<\/li>\n<\/ul>\n<p>Ph\u00e2n t\u00edch ngu\u1ed3n l\u1ef1c v\u00e0 ph\u00e2n t\u00edch gi\u00e1 tr\u1ecb kh\u00f4ng \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u0111\u1eb7c bi\u1ec7t nh\u01b0ng \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc k\u1ef9 l\u01b0\u1ee1ng \u0111\u1ec3 li\u00ean quan \u0111\u1ebfn nh\u1eefng th\u1ee9 kh\u00e1c.<\/p>\n<h3>14. M\u00f4 h\u00ecnh c\u1ee7a Korey (Korey\u2019s Model)<\/h3>\n<p>Ng\u01b0\u1eddi s\u00e1ng l\u1eadp v\u00e0 Ch\u1ee7 t\u1ecbch Tr\u01b0\u1eddng Qu\u1ea3n l\u00fd Canada; v\u00e0 nh\u00e0 l\u00fd thuy\u1ebft hi\u1ec7n \u0111\u1ea1i Jerzy Korey-Krzeczowski \u0111\u00e3 khuy\u1ebfn ngh\u1ecb m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c t\u00edch h\u1ee3p.<\/p>\n<p>M\u00f4 h\u00ecnh c\u1ee7a Jerzy Korey-Krzeczowski c\u00f3 ba giai \u0111o\u1ea1n, g\u1ed3m:<\/p>\n<ul>\n<li>Giai \u0111o\u1ea1n s\u01a1 b\u1ed9<\/li>\n<li>Giai \u0111o\u1ea1n l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Giai \u0111o\u1ea1n qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<\/ul>\n<p>Ngo\u00e0i ra, Jerzy Korey-Krzeczowski cho bi\u1ebft \u1edf \u0111\u00e2y c\u00f3 \u00edt nh\u1ea5t b\u1ed1n quy tr\u00ecnh ph\u1ee5 li\u00ean t\u1ee5c, g\u1ed3m:<\/p>\n<ul>\n<li>L\u1eadp k\u1ebf ho\u1ea1ch nghi\u00ean c\u1ee9u<\/li>\n<li>\u0110\u00e1nh gi\u00e1 (review)<\/li>\n<li>Ki\u1ec3m so\u00e1t (Control)<\/li>\n<li>Nghi\u00ean c\u1ee9u kh\u1ea3 thi<\/li>\n<\/ul>\n<p>L\u1eadp k\u1ebf ho\u1ea1ch l\u00e0 m\u1ed9t th\u1ee7 t\u1ee5c ti\u1ebfp t\u1ee5c; do \u0111\u00f3, t\u1ea5t c\u1ea3 c\u00e1c th\u1ee7 t\u1ee5c ph\u1ee5 n\u00e0y \u0111\u01b0\u1ee3c th\u1ed1ng nh\u1ea5t. Ch\u00fang c\u00f3 m\u1ed1i quan h\u1ec7 v\u1edbi nhau, t\u1ea1o n\u00ean m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c ho\u00e0n to\u00e0n ch\u1ee7 \u0111\u1ed9ng.<\/p>\n<h3>15. M\u00f4 h\u00ecnh gi\u1ea3n \u0111\u1ed3 (Schematic Model)<\/h3>\n<p>Mark Kroll, Charles Pringle v\u00e0 Peter Wright (1994) \u0111\u00e3 thi\u1ebft l\u1eadp m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c n\u00e0y. N\u00f3 c\u00f3 n\u0103m b\u01b0\u1edbc. Nhu la:-<\/p>\n<ul>\n<li>Ph\u00e2n t\u00edch c\u01a1 h\u1ed9i v\u00e0 m\u1ed1i \u0111e d\u1ecda m\u00f4i tr\u01b0\u1eddng<\/li>\n<li>\u0110i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu b\u00ean trong c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c<\/li>\n<li>Thi\u1ebft l\u1eadp s\u1ee9 m\u1ec7nh v\u00e0 t\u1ea7m nh\u00ecn c\u1ee7a t\u1ed5 ch\u1ee9c<\/li>\n<li>X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Ki\u1ec3m so\u00e1t chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n<\/ul>\n<p>M\u00f4 h\u00ecnh s\u01a1 \u0111\u1ed3 b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c ph\u00e2n t\u00edch c\u01a1 h\u1ed9i v\u00e0 m\u1ed1i \u0111e d\u1ecda m\u00f4i tr\u01b0\u1eddng. C\u00e1c y\u1ebfu t\u1ed1 m\u00f4i tr\u01b0\u1eddng ph\u00f3ng \u0111\u1ea1i t\u1ed5 ch\u1ee9c, nh\u01b0ng t\u1ed5 ch\u1ee9c c\u0169ng c\u00f3 th\u1ec3 c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng c\u1ee7a n\u00f3.<\/p>\n<p><em>Tr\u00ean \u0111\u00e2y l\u00e0 b\u00e0i vi\u1ebft n\u00e0y chia s\u1ebb \u0111\u1ec3 b\u1ea1n 15 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c kinh doanh ai l\u00e0m chi\u1ebfn l\u01b0\u1ee3c ph\u1ea3i n\u1eafm. \u0110\u00e2y l\u00e0 nh\u1eefng m\u00f4 h\u00ecnh ph\u1ed5 bi\u1ebfn v\u00e0 th\u01b0\u1eddng \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 l\u00e0m chi\u1ebfn l\u01b0\u1ee3c s\u1eed d\u1ee5ng. Hy v\u1ecdng \u0111\u00e3 mang \u0111\u1ebfn b\u1ea1n ki\u1ebfn th\u1ee9c h\u1eefu \u00edch v\u1ec1 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng trong c\u00f4ng vi\u1ec7c c\u1ee7a m\u00ecnh.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00e0i vi\u1ebft n\u00e0y chia s\u1ebb \u0111\u1ec3 b\u1ea1n 15 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c kinh doanh ai l\u00e0m chi\u1ebfn l\u01b0\u1ee3c ph\u1ea3i n\u1eafm. \u0110\u00e2y l\u00e0 nh\u1eefng m\u00f4 h\u00ecnh ph\u1ed5 bi\u1ebfn v\u00e0 th\u01b0\u1eddng \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 l\u00e0m chi\u1ebfn l\u01b0\u1ee3c s\u1eed d\u1ee5ng. Tr\u01b0\u1edbc khi \u0111i v\u00e0o chi ti\u1ebft t\u1eebng m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c. ch\u00fang ta t\u00ecm [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[218,210],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5210"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=5210"}],"version-history":[{"count":1,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5210\/revisions"}],"predecessor-version":[{"id":71675,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5210\/revisions\/71675"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=5210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=5210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=5210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}