{"id":52351,"date":"2023-12-20T03:17:58","date_gmt":"2023-12-19T20:17:58","guid":{"rendered":"https:\/\/masterskills.org\/blog\/so-sanh-chatbots-va-live-chat.html"},"modified":"2023-12-20T03:17:58","modified_gmt":"2023-12-19T20:17:58","slug":"so-sanh-chatbots-va-live-chat","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/so-sanh-chatbots-va-live-chat.html","title":{"rendered":"So s\u00e1nh Chatbots v\u00e0 Live Chat"},"content":{"rendered":"
So s\u00e1nh chatbots v\u1edbi livechat c\u0169ng gi\u1ed1ng nh\u01b0 vi\u1ec7c ph\u00e2n t\u00edch t\u1ef1 \u0111\u1ed9ng h\u00f3a email v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3, theo d\u00f5i s\u00e1t sao v\u00e0 th\u00e2n thi\u1ec7n c\u1ee7a m\u1ed9t nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng. Ch\u00fang l\u00e0 nh\u1eefng th\u1ee9 ho\u00e0n to\u00e0n kh\u00e1c nhau.<\/p>\n

Tuy v\u1eady, s\u1ebd c\u00f3 nh\u1eefng tr\u01b0\u1eddng h\u1ee3p t\u1ed1t h\u01a1n n\u00ean s\u1eed d\u1ee5ng c\u00e1i n\u00e0y thay cho c\u00e1i kia. Trong b\u00e0i vi\u1ebft n\u00e0y, ch\u00fang ta s\u1ebd c\u00f9ng \u0111i s\u00e2u ph\u00e2n t\u00edch nh\u1eefng \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a t\u1eebng h\u00ecnh th\u1ee9c kh\u00e1c nhau n\u00e0y c\u0169ng nh\u01b0 c\u00e1ch c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a \u01b0u th\u1ebf c\u1ee7a t\u1eebng lo\u1ea1i nh\u00e9!<\/p>\n

\"ph\u1ea3n<\/p>\n

Ph\u1ea3n h\u1ed3i nhanh ch\u00f3ng \u0111\u1ec3 chinh ph\u1ee5c kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

Th\u1eddi gian ph\u1ea3n h\u1ed3i<\/h2>\n

Kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi cho nh\u1eefng c\u00e2u h\u1ecfi \u0111\u01a1n gi\u1ea3n l\u00e0 m\u1ed9t trong nh\u1eefng n\u1ed7i th\u1ea5t v\u1ecdng ph\u1ed5 bi\u1ebfn nh\u1ea5t m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng xuy\u00ean g\u1eb7p ph\u1ea3i tr\u00ean n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn.<\/p>\n

Ch\u1ec9 7% c\u00f4ng ty B2B c\u00f3 th\u1eddi gian ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong v\u00f2ng n\u0103m ph\u00fat ho\u1eb7c \u00edt h\u01a1n. 86% c\u00e1c c\u00f4ng ty B2B kh\u00f4ng c\u00e0i \u0111\u1eb7t chatbot ho\u1eb7c live chat \u0111\u1ec3 gi\u00fap h\u1ecd nhanh ch\u00f3ng k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Ch\u01b0a h\u1ebft, th\u1ed1ng k\u00ea cho th\u1ea5y c\u00f3 t\u1edbi 58% c\u00f4ng ty B2B m\u1ea5t h\u01a1n n\u0103m ng\u00e0y \u0111\u1ec3 tr\u1ea3 l\u1eddi kh\u00e1ch h\u00e0ng.<\/p>\n

\u0110\u00e2y th\u1ef1c s\u1ef1 l\u00e0 nh\u1eefng con s\u1ed1 kh\u1ee7ng khi\u1ebfp khi ng\u01b0\u1eddi mua B2B th\u1ef1c hi\u1ec7n trung b\u00ecnh 12 l\u01b0\u1ee3t t\u00ecm ki\u1ebfm tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh t\u01b0\u01a1ng t\u00e1c v\u1edbi b\u1ea5t k\u1ef3 nh\u00e0 cung c\u1ea5p n\u00e0o, v\u00ec v\u1eady, n\u1ebfu ai \u0111\u00f3 li\u00ean h\u1ec7 v\u1edbi b\u1ea1n, r\u1ea5t c\u00f3 th\u1ec3 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u00e3 v\u01b0\u1ee3t qua v\u00f2ng \u0111\u00e1nh gi\u00e1 ban \u0111\u1ea7u.<\/p>\n

T\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng trong v\u00e0i ph\u00fat \u2013 thay v\u00ec v\u00e0i ng\u00e0y \u2013 qua livechat v\u00e0 chatbots, cho ph\u00e9p c\u00e1c nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng tham gia s\u1edbm h\u01a1n v\u00e0o chu k\u1ef3 mua h\u00e0ng thay v\u00ec \u0111\u1ec3 kh\u00e1ch h\u00e0ng chuy\u1ec3n sang l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m t\u1eeb \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n

M\u1ee9c \u0111\u1ed9 kinh t\u1ebf<\/h2>\n

B\u00e2y gi\u1edd ch\u00fang ta th\u1ea5y gi\u00e1 tr\u1ecb to l\u1edbn c\u1ee7a tr\u00f2 chuy\u1ec7n (v\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 \u0111\u00e1nh b\u1ea1i c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00f4ng s\u1eed d\u1ee5ng), h\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u chi ti\u1ebft h\u01a1n v\u1ec1 Chatbots v\u00e0 Livechat nh\u00e9!<\/p>\n

T\u00f9y thu\u1ed9c v\u00e0o m\u1ee9c \u0111\u1ed9 ph\u1ee9c t\u1ea1p c\u1ee7a c\u00e1c c\u00e2u h\u1ecfi, m\u1ed9t agent c\u00f3 th\u1ec3 x\u1eed l\u00fd hai \u0111\u1ebfn b\u1ed1n cu\u1ed9c tr\u00f2 chuy\u1ec7n c\u00f9ng m\u1ed9t l\u00fac. Trong b\u1ed1i c\u1ea3nh th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 c\u00f3 h\u00e0ng ngh\u00ecn cu\u1ed9c tr\u00f2 chuy\u1ec7n m\u1ed7i th\u00e1ng, nh\u1ea5t l\u00e0 khi s\u1ed1 l\u01b0\u1ee3ng web t\u0103ng l\u00ean, th\u01b0\u01a1ng hi\u1ec7u s\u1ebd bu\u1ed9c ph\u1ea3i:<\/p>\n

    \n
  • M\u1edf r\u1ed9ng quy m\u00f4 ngay l\u1eadp t\u1ee9c<\/li>\n
  • C\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n ti\u1ebfp c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n gi\u1eefa c\u00e1c agent<\/li>\n
  • Ho\u1eb7c bu\u1ed9c ph\u1ea3i h\u1ea1n ch\u1ebf t\u01b0\u01a1ng t\u00e1c v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ngo\u00e0i gi\u1edd l\u00e0m vi\u1ec7c<\/li>\n<\/ul>\n

    H\u1ed9p tr\u00f2 chuy\u1ec7n \u0111\u00f3ng ho\u1eb7c bi\u1ec3u t\u01b0\u1ee3ng kh\u00f4ng c\u00f3 ph\u1ea3n h\u1ed3i c\u0169ng t\u1ec7 nh\u01b0 nhau. Trong khi \u0111\u00f3, kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng l\u1ea1i ngay l\u1eadp t\u1ee9c s\u1ebd tr\u1edf th\u00e0nh v\u1ea5n \u0111\u1ec1. \u0110\u1ed1i v\u1edbi nhi\u1ec1u doanh nghi\u1ec7p, livechat th\u1eadm ch\u00ed kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn d\u1ec5 d\u00e0ng v\u00e0 c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u nhanh ch\u00f3ng v\u00ec nhu c\u1ea7u thu\u00ea ngo\u00e0i ho\u1eb7c s\u1ebd khi\u1ebfn nh\u00e2n vi\u00ean ph\u1ea3i ph\u1ee5 tr\u00e1ch th\u00eam ngo\u00e0i tr\u00e1ch nhi\u1ec7m c\u1ed1t l\u00f5i m\u00e0 h\u1ecd \u0111ang ph\u1ea3i x\u1eed l\u00fd.<\/p>\n

    \"C\u00e1<\/p>\n

    C\u00e1 nh\u00e2n ho\u00e1 tr\u1ea3i nghi\u1ec7m trong t\u1eebng t\u01b0\u01a1ng t\u00e1c kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

    T\u01b0\u01a1ng t\u00e1c c\u00e1 nh\u00e2n ho\u00e1 v\u1edbi kh\u00e1ch truy c\u1eadp ti\u1ec1m n\u0103ng<\/h2>\n

    M\u1eb7c d\u00f9 tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp c\u00f3 nh\u1eefng v\u1ea5n \u0111\u1ec1 l\u1edbn v\u1ec1 kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng, nh\u01b0ng n\u00f3 c\u0169ng mang l\u1ea1i m\u1ed9t th\u1ee9 m\u00e0 chatbot kh\u00f4ng th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c: ti\u1ebfp x\u00fac c\u00e1 nh\u00e2n ho\u00e1 gi\u1eefa ng\u01b0\u1eddi v\u1edbi ng\u01b0\u1eddi.<\/p>\n

    \u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 t\u00ecnh hu\u1ed1ng ho\u1eb7c m\u1ed9t s\u1ed1 t\u1eadp kh\u00e1ch h\u00e0ng nh\u1ea5t \u0111\u1ecbnh, s\u1ebd c\u1ea7n \u0111\u00fang ng\u01b0\u1eddi xu\u1ea5t hi\u1ec7n v\u00e0 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi m\u1ed9t c\u00e1ch th\u00e0nh th\u1ea1o trong t\u00edch t\u1eafc.<\/p>\n

    V\u1edbi livechat, kh\u00e1ch h\u00e0ng v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng mong \u0111\u1ee3i s\u1ef1 thu\u1eadn ti\u1ec7n v\u00e0 th\u1eddi gian ch\u1edd \u0111\u1ee3i \u00edt nh\u1ea5t. Khi c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p t\u1ed1c \u0111\u1ed9 c\u1ee7a livechat v\u1edbi ph\u1ea3n h\u1ed3i ch\u1ea5t l\u01b0\u1ee3ng t\u1eeb agent ph\u00f9 h\u1ee3p, th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u01a1 h\u1ed9i th\u1ef1c s\u1ef1 khi\u1ebfn kh\u00e1ch h\u00e0ng ho\u1eb7c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ph\u1ea3i tr\u1ea7m tr\u1ed3. Th\u1ef1c t\u1ebf l\u00e0 95% ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd ch\u1ea5p nh\u1eadn tr\u1ea3i nghi\u1ec7m tr\u00f2 chuy\u1ec7n ch\u1eadm h\u01a1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m ch\u1ea5t l\u01b0\u1ee3ng h\u01a1n, \u0111i\u1ec1u n\u00e0y c\u00e0ng cho th\u1ea5y vai tr\u00f2 c\u1ee7a con ng\u01b0\u1eddi trong qu\u00e1 tr\u00ecnh h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng.<\/p>\n

    T\u00ednh kh\u1ea3 d\u1ee5ng & T\u1ef1 \u0111\u1ed9ng h\u00f3a<\/h2>\n

    \u0110\u00e2y l\u00e0 m\u1ed9t s\u1ef1 th\u1eadt \u0111\u00e1ng s\u1ee3: 21% tin nh\u1eafn tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp v\u1eabn ch\u01b0a \u0111\u01b0\u1ee3c tr\u1ea3 l\u1eddi. Kh\u00e1ch h\u00e0ng m\u1ea5t th\u1eddi gian chia s\u1ebb kh\u00f3 kh\u0103n h\u1ecd \u0111ang g\u1eb7p ph\u1ea3i h\u1ed9p tr\u00f2 chuy\u1ec7n, ch\u1ec9 \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng b\u00e1o \u201cch\u00fang t\u00f4i \u0111i v\u1eafng\u201d v\u00e0 kh\u00f4ng bao gi\u1edd nh\u1eadn \u0111\u01b0\u1ee3c ph\u1ea3n h\u1ed3i g\u00ec n\u1eefa.<\/p>\n

    Trong khi \u0111\u00f3, chatbots ho\u1ea1t \u0111\u1ed9ng 24\/7. T\u1ed1t h\u01a1n n\u1eefa, chatbot c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c c\u00f9ng v\u1edbi c\u00e1c agent v\u00e0 h\u1ed7 tr\u1ee3 tr\u1ea3 l\u1eddi tin nh\u1eafn khi l\u01b0u l\u01b0\u1ee3ng y\u00eau c\u1ea7u qu\u00e1 nhi\u1ec1u ho\u1eb7c khi nh\u00f3m h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng kh\u00f4ng hi\u1ec7n di\u1ec7n. Chatbots c\u0169ng c\u00f3 th\u1ec3 th\u00f4ng b\u00e1o khi n\u00e0o agent c\u1ea7n tham gia cu\u1ed9c tr\u00f2 chuy\u1ec7n. \u0110i\u1ec1u n\u00e0y c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c, agent s\u1ebd \u0111\u01b0\u1ee3c gi\u1ea3m t\u1ea3i khi kh\u00f4ng ph\u1ea3i li\u00ean t\u1ee5c theo d\u00f5i cu\u1ed9c h\u1ed9i tho\u1ea1i.<\/p>\n

    Chatbots c\u00f3 th\u1ec3 bi\u1ebft ch\u00ednh x\u00e1c khi n\u00e0o c\u1ea7n chuy\u1ec3n cu\u1ed9c chat hay ph\u00e1t hi\u1ec7n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, kh\u00e1ch h\u00e0ng v\u00e0 nh\u1eefng t\u00e0i kho\u1ea3n c\u00f3 m\u1ee9c \u0111\u1ed9 \u01b0u ti\u00ean cao, sau \u0111\u00f3 th\u00f4ng b\u00e1o cho agent. H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng agent c\u1ee7a b\u1ea1n bi\u1ebft khi n\u00e0o v\u00e0 t\u00e0i kho\u1ea3n n\u00e0o c\u1ea7n \u0111\u01b0\u1ee3c \u01b0u ti\u00ean tr\u1ea3 l\u1eddi, \u0111\u1ed3ng th\u1eddi c\u0169ng c\u00f3 th\u1ec3 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a h\u1ecd m\u1ed9t c\u00e1ch tr\u00f4i ch\u1ea3y. Tr\u1ea3i nghi\u1ec7m n\u00e0y th\u1eadt tuy\u1ec7t v\u1eddi \u0111\u00fang kh\u00f4ng n\u00e0o?<\/p>\n

    Ng\u01b0\u1ee3c l\u1ea1i, n\u1ebfu kh\u00f4ng c\u00f3 chatbots, s\u1ebd th\u1ef1c s\u1ef1 l\u00e0 \u00e1m \u1ea3nh \u0111\u1ec3 c\u00f3 th\u1ec3 x\u1eed l\u00fd v\u00e0 ph\u00e2n lu\u1ed3ng g\u1ecdn gh\u1ebd h\u00e0ng tr\u0103m, h\u00e0ng ngh\u00ecn cu\u1ed9c h\u1ed9i tho\u1ea1i m\u1ed7i ng\u00e0y.<\/p>\n

    \"h\u1ed7<\/p>\n

    Gi\u1ea3m t\u1ea3i c\u00f4ng vi\u1ec7c cho b\u1ed9 ph\u1eadn h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

    Gi\u1ea3m t\u1ea3i c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ed9 ph\u1eadn h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/h2>\n

    Livechat kh\u00f4ng ch\u1ec9 \u0111\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng; sales v\u00e0 marketing c\u0169ng c\u1ea7n c\u00f3 s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a livechat \u0111\u1ec3 ph\u1ea3n h\u1ed3i c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng trong th\u1eddi gian th\u1ef1c. Tuy nhi\u00ean, tr\u00f2 chuy\u1ec7n v\u1eabn l\u00e0 m\u1ed9t k\u00eanh quan tr\u1ecdng \u0111\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng, v\u1edbi 46% kh\u00e1ch h\u00e0ng th\u00edch tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3, so v\u1edbi 29% qua email v\u00e0 15% cho m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n

    44% ng\u01b0\u1eddi ti\u00eau d\u00f9ng n\u00f3i r\u1eb1ng c\u00f3 ng\u01b0\u1eddi lu\u00f4n \u1edf \u0111\u00f3 v\u00e0 s\u1eb5n s\u00e0ng tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a h\u1ecd trong qu\u00e1 tr\u00ecnh mua h\u00e0ng tr\u1ef1c tuy\u1ebfn l\u00e0 m\u1ed9t trong nh\u1eefng t\u00ednh n\u0103ng t\u1ed1t nh\u1ea5t m\u00e0 website n\u00ean c\u00f3 v\u00e0 53% s\u1ebd t\u1eeb b\u1ecf qu\u00e1 tr\u00ecnh mua h\u00e0ng n\u1ebfu th\u1eafc m\u1eafc c\u1ee7a h\u1ecd kh\u00f4ng \u0111\u01b0\u1ee3c gi\u1ea3i \u0111\u00e1p.<\/p>\n

    M\u1eb7c d\u00f9 nhi\u1ec1u c\u00e2u h\u1ecfi h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng s\u1ebd c\u1ea7n c\u00f3 s\u1ef1 tham gia c\u1ee7a con ng\u01b0\u1eddi, nh\u01b0ng r\u1ea5t nhi\u1ec1u c\u00e2u h\u1ecfi l\u1eb7p \u0111i l\u1eb7p l\u1ea1i c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c x\u1eed l\u00fd b\u1edfi m\u1ed9t chatbot. \u0110\u1ed3ng th\u1eddi, nh\u01b0 \u0111\u00e3 chia s\u1ebb \u1edf tr\u00ean, chatbot c\u00f3 th\u1ec3 gi\u00fap ph\u00e2n lu\u1ed3ng ho\u1eb7c chia s\u1ebb v\u1edbi c\u00e1c agent t\u1ea1i nh\u1eefng th\u1eddi gian cao \u0111i\u1ec3m \u0111\u1ec3 h\u1ecd c\u00f3 nhi\u1ec1u th\u1eddi gian h\u01a1n trong qu\u00e1 tr\u00ecnh x\u1eed l\u00fd nh\u1eefng t\u00ecnh hu\u1ed1ng ph\u1ee9c t\u1ea1p.<\/p>\n

    Tham kh\u1ea3o:\u00a0Chatbot hybrid l\u00e0 g\u00ec? Nh\u1eefng \u0111i\u1ec3m m\u1ea1nh c\u1ee7a chatbot hybrid<\/em><\/p>\n

    Hi\u1ec7u su\u1ea5t c\u1ee7a Chatbots v\u00e0 Live Chat<\/h2>\n

    \u0110i\u1ec1u th\u00fa v\u1ecb l\u00e0 40% ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng quan t\u00e2m \u0111\u1ebfn vi\u1ec7c h\u1ecd \u0111\u01b0\u1ee3c tr\u1ee3 gi\u00fap b\u1edfi m\u1ed9t chatbot hay m\u1ed9t agent. 27% ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng ch\u1eafc ch\u1eafn li\u1ec7u ph\u00eda sau m\u00e0n h\u00ecnh kia, ng\u01b0\u1eddi \u0111ang th\u1ef1c s\u1ef1 tr\u00f2 chuy\u1ec7n v\u1edbi m\u00ecnh l\u00e0 chatbot hay con ng\u01b0\u1eddi v\u00e0 g\u1ea7n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi d\u00f9ng th\u1eadm ch\u00ed kh\u00f4ng quan t\u00e2m! \u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p mu\u1ed1n k\u1ebft h\u1ee3p livechat v\u00e0 chatbot, \u0111i\u1ec1u \u0111\u00f3 kh\u00e1 tuy\u1ec7t.<\/p>\n

    Nh\u01b0ng khi n\u00f3i \u0111\u1ebfn t\u00e1c \u0111\u1ed9ng kinh doanh c\u1ee7a hai h\u00ecnh th\u1ee9c n\u00e0y th\u00ec sao? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 ROI? H\u00e3y ch\u00fa \u00fd t\u1edbi nh\u1eefng con s\u1ed1 d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n

      \n
    • 79% doanh nghi\u1ec7p tri\u1ec3n khai livechat tr\u1ea3i nghi\u1ec7m m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng, l\u00f2ng trung th\u00e0nh v\u00e0 doanh s\u1ed1 b\u00e1n h\u00e0ng cao h\u01a1n.<\/li>\n
    • Kh\u00e1ch truy c\u1eadp v\u00e0 t\u01b0\u01a1ng t\u00e1c qua livechat gi\u00e1 tr\u1ecb g\u1ea5p 5 l\u1ea7n so v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng.<\/li>\n
    • Livechat c\u00f3 th\u1ec3 gi\u00fap t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00ean 40%.<\/li>\n
    • Ch\u1ec9 ri\u00eang c\u00e1c c\u00f4ng ty trong l\u0129nh v\u1ef1c ng\u00e2n h\u00e0ng v\u00e0 ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd ti\u1ebft ki\u1ec7m 8 t\u1ef7 \u0111\u00f4 la chi ti\u00eau cho d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng v\u00e0o b\u1eb1ng c\u00e1ch tri\u1ec3n khai chatbots.<\/li>\n
    • Agent t\u1ea1i c\u00e1c c\u00f4ng ty s\u1eed d\u1ee5ng chatbot c\u00f3 nhi\u1ec1u th\u1eddi gian h\u01a1n \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c tr\u01b0\u1eddng h\u1ee3p ph\u1ee9c t\u1ea1p (62% th\u1eddi gian c\u1ee7a h\u1ecd cho c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u1ee9c t\u1ea1p so v\u1edbi 50% t\u1ea1i c\u00e1c c\u00f4ng ty kh\u00f4ng s\u1eed d\u1ee5ng chatbots).<\/li>\n<\/ul>\n

      N\u1ebfu th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n m\u1edf r\u1ed9ng quy m\u00f4 k\u00eanh tr\u00f2 chuy\u1ec7n, ti\u1ebft ki\u1ec7m chi ph\u00ed, t\u1ea1o tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch cho kh\u00e1ch h\u00e0ng nh\u1edd kh\u1ea3 n\u0103ng ph\u00e2n lu\u1ed3ng th\u00f4ng minh, chuy\u1ec3n cu\u1ed9c chat t\u1edbi \u0111\u00fang agent v\u00e0 lu\u00f4n s\u1eb5n s\u00e0ng 24\/7 th\u00ec \u0111\u00e3 \u0111\u1ebfn l\u00fac th\u01b0\u01a1ng hi\u1ec7u s\u1ebd c\u1ea7n m\u1ed9t gi\u1ea3i ph\u00e1p c\u00f3 s\u1ef1 k\u1ebft h\u1ee3p \u0103n \u00fd gi\u1eefa livechat v\u00e0 chatbots.<\/p>\n

      Theo Sammi\u00a0Reinstein<\/em><\/p>\n

      B\u00e0i li\u00ean quan:<\/em><\/p>\n

        \n
      • Chatbot Hybrid \u2013 l\u1ef1a ch\u1ecdn l\u00fd t\u01b0\u1edfng cho t\u01b0\u01a1ng t\u00e1c c\u00e1 nh\u00e2n v\u1edbi kh\u00e1ch h\u00e0ng<\/em><\/li>\n
      • 6 b\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o lu\u1ed3ng h\u1ed9i tho\u1ea1i Chatbot hi\u1ec7u qu\u1ea3 \u2013 Ph\u1ea7n 1<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

        Tuy v\u1eady, s\u1ebd c\u00f3 nh\u1eefng tr\u01b0\u1eddng h\u1ee3p t\u1ed1t h\u01a1n n\u00ean s\u1eed d\u1ee5ng c\u00e1i n\u00e0y thay cho c\u00e1i kia. Trong b\u00e0i vi\u1ebft n\u00e0y, ch\u00fang ta s\u1ebd c\u00f9ng \u0111i s\u00e2u ph\u00e2n t\u00edch nh\u1eefng \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a t\u1eebng h\u00ecnh th\u1ee9c kh\u00e1c nhau n\u00e0y c\u0169ng nh\u01b0 c\u00e1ch c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a \u01b0u th\u1ebf c\u1ee7a t\u1eebng lo\u1ea1i nh\u00e9!<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52351"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=52351"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52351\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=52351"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=52351"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=52351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}