{"id":52419,"date":"2023-12-20T03:33:41","date_gmt":"2023-12-19T20:33:41","guid":{"rendered":"https:\/\/masterskills.org\/blog\/5-ly-do-nguoi-tieu-dung-truc-tuyen-chon-bo-gio-hang.html"},"modified":"2023-12-20T03:33:41","modified_gmt":"2023-12-19T20:33:41","slug":"5-ly-do-nguoi-tieu-dung-truc-tuyen-chon-bo-gio-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/5-ly-do-nguoi-tieu-dung-truc-tuyen-chon-bo-gio-hang.html","title":{"rendered":"5 l\u00fd do ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1ef1c tuy\u1ebfn ch\u1ecdn b\u1ecf gi\u1ecf h\u00e0ng"},"content":{"rendered":"
Th\u1ed1ng k\u00ea cho th\u1ea5y, ch\u1ec9 t\u00ednh ri\u00eang trong , t\u1ef7 l\u1ec7 b\u1ecf gi\u1ecf h\u00e0ng trung b\u00ecnh l\u00e0 77%. Sau \u0111\u00f3, v\u00e0o , con s\u1ed1 n\u00e0y \u0111\u00e3 t\u0103ng l\u00ean 78%. \u0110\u1ebfn n\u0103m nay, con s\u1ed1 n\u00e0y \u0111\u00e3 c\u00e1n m\u1ed1c 79%.<\/p>\n

\u1ede l\u0129nh v\u1ef1c mua s\u1eafm tr\u1ef1c tuy\u1ebfn, m\u1ecdi c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ec1u g\u1eb7p v\u1ea5n \u0111\u1ec1 v\u1edbi vi\u1ec7c kh\u00e1ch h\u00e0ng b\u1ecf gi\u1ecf h\u00e0ng. Trong \u0111\u00f3, m\u1ed9t s\u1ed1 ng\u01b0\u1eddi kh\u00f4ng th\u1ec3 chuy\u1ec3n \u0111\u1ed5i, b\u1edfi, ngay t\u1eeb \u0111\u1ea7u h\u1ecd \u201cch\u1ec9 mua cho vui\u201d v\u00e0 cho d\u00f9 b\u1ea1n n\u00f3i g\u00ec, l\u00e0m g\u00ec, h\u1ecd c\u0169ng s\u1ebd kh\u00f4ng ho\u00e0n th\u00e0nh vi\u1ec7c mua h\u00e0ng.<\/p>\n

Nh\u01b0ng ph\u1ea7n l\u1edbn nh\u1eefng ng\u01b0\u1eddi c\u00f2n l\u1ea1i trong s\u1ed1 h\u1ecd c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i, \u0111\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao m\u1ed9t email \u201cnh\u1eafc nh\u1edf\u201d sau khi kh\u00e1ch h\u00e0ng b\u1ecf gi\u1ecf h\u00e0ng l\u1ea1i \u0111em v\u1ec1 hi\u1ec7u qu\u1ea3 l\u1ea1i r\u1ea5t l\u1edbn. Th\u1ed1ng k\u00ea cho th\u1ea5y, h\u01a1n 40% ng\u01b0\u1eddi nh\u1eadn \u0111\u00e3 m\u1edf email, trong s\u1ed1 40% \u0111\u00f3, c\u00f3 t\u1edbi 1\/2 \u0111\u00e3 click v\u00e0o link v\u00e0 50% nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 click \u0111\u00f3 cu\u1ed1i c\u00f9ng \u0111\u00e3 quay l\u1ea1i mua h\u00e0ng.<\/p>\n

Tuy nhi\u00ean, l\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng tr\u01a1n tru, gi\u1ea3m b\u1edbt nh\u1eefng l\u1ed7 h\u1ed5ng ngay t\u1eeb \u0111\u1ea7u \u0111\u1ec3 nh\u1eefng ng\u01b0\u1eddi th\u1ef1c s\u1ef1 c\u00f3 \u00fd \u0111\u1ecbnh mua nhanh ch\u00f3ng ho\u00e0n th\u00e0nh giao d\u1ecbch? D\u01b0\u1edbi \u0111\u00e2y l\u00e0 n\u0103m l\u00fd do h\u00e0ng \u0111\u1ea7u m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1ef1c tuy\u1ebfn t\u1eeb b\u1ecf gi\u1ecf h\u00e0ng c\u0169ng nh\u01b0 g\u1ee3i \u00fd \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh cho c\u00e1c doanh nghi\u1ec7p. Xin m\u1eddi tham kh\u1ea3o!<\/p>\n

\"Chi<\/p>\n

Chi ph\u00ed v\u1eadn chuy\u1ec3n v\u00e0 c\u00e1c lo\u1ea1i thu\u1ebf ph\u00ed khi\u1ebfn gi\u00e1 th\u00e0nh b\u1ecb \u0111\u1ed9i l\u00ean c\u0169ng l\u00e0 nguy\u00ean nh\u00e2n khi\u1ebfn kh\u00e1ch h\u00e0ng b\u1ecf gi\u1ecf<\/p>\n<\/div>\n

1. Gi\u00e1 b\u00e1n b\u1ecb \u0111\u1ed9i l\u00ean<\/h2>\n

Nghi\u00ean c\u1ee9u c\u1ee7a Baymard Institute cho bi\u1ebft: l\u00fd do h\u00e0ng \u0111\u1ea7u (trong m\u1ed9t th\u1eddi gian d\u00e0i) m\u00e0 m\u1ecdi ng\u01b0\u1eddi b\u1ecf gi\u1ecf h\u00e0ng l\u00e0 v\u00ec c\u00e1c kho\u1ea3n ph\u00ed, thu\u1ebf ho\u1eb7c chi ph\u00ed v\u1eadn chuy\u1ec3n kh\u00f4ng mong mu\u1ed1n.<\/p>\n

N\u1ebfu l\u00e0 m\u1ed9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u00fd t\u00ednh v\u00e0 c\u1ea9n th\u1eadn, \u0111i\u1ec1u n\u00e0y qu\u1ea3 th\u1ef1c s\u1ebd t\u1ea1o c\u1ea3m gi\u00e1c r\u1ea5t kh\u00f3 ch\u1ecbu. H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng b\u1ea1n \u0111\u00e3 ch\u1ecdn \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m \u01b0ng \u00fd v\u00e0 b\u1ecf v\u00e0o gi\u1ecf h\u00e0ng, ch\u1ec9 c\u00f2n m\u1ed9t b\u01b0\u1edbc thanh to\u00e1n n\u1eefa s\u1ebd ho\u00e0n th\u00e0nh giao d\u1ecbch, tuy nhi\u00ean, \u1edf b\u01b0\u1edbc n\u00e0y, b\u1ea1n nh\u1eadn th\u1ea5y s\u1ea3n ph\u1ea9m m\u00ecnh mu\u1ed1n mua l\u1ea1i \u0111\u1eaft h\u01a1n so v\u1edbi d\u1ef1 ki\u1ebfn. \u0110i\u1ec1u n\u00e0y khi\u1ebfn ng\u01b0\u1eddi mua kh\u00f3 ch\u1ecbu v\u00e0 ngay l\u1eadp t\u1ee9c b\u1ecf gi\u1ecf h\u00e0ng v\u00ec c\u00f3 c\u1ea3m gi\u00e1c m\u00ecnh \u0111ang b\u1ecb l\u1eeba.<\/p>\n

C\u00f3 m\u1ed9t c\u00e1ch kh\u1eafc ph\u1ee5c t\u00ecnh tr\u1ea1ng n\u00e0y kh\u00e1 \u0111\u01a1n gi\u1ea3n: Thay v\u00ec ch\u1edd m\u1ecdi ng\u01b0\u1eddi ng\u1ea1c nhi\u00ean r\u1ed3i kh\u00f3 ch\u1ecbu v\u1edbi chi ph\u00ed v\u1eadn chuy\u1ec3n, thu\u1ebf ho\u1eb7c c\u00e1c kho\u1ea3n ph\u00ed kh\u00e1c \u1edf b\u01b0\u1edbc thanh to\u00e1n, h\u00e3y c\u00e2n nh\u1eafc t\u1edbi vi\u1ec7c t\u00ednh t\u1ea5t c\u1ea3 c\u00e1c chi ph\u00ed \u0111\u00f3 v\u00e0o gi\u00e1 g\u1ed1c c\u1ee7a s\u1ea3n ph\u1ea9m. B\u1eb1ng c\u00e1ch n\u00e0y, khi ai \u0111\u00f3 chu\u1ea9n b\u1ecb nh\u1ea5p v\u00e0o n\u00fat \u201c\u0110\u1eb7t h\u00e0ng\u201d, s\u1ebd kh\u00f4ng c\u00f3 b\u1ea5t ng\u1edd n\u00e0o khi\u1ebfn h\u1ecd bu\u1ed9c ph\u1ea3i r\u1eddi \u0111i.<\/p>\n

2. B\u1eaft bu\u1ed9c t\u1ea1o t\u00e0i kho\u1ea3n<\/h2>\n

L\u00fd do ph\u1ed5 bi\u1ebfn th\u1ee9 hai khi\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1ecf gi\u1ecf h\u00e0ng l\u00e0 website y\u00eau c\u1ea7u ph\u1ea3i t\u1ea1o t\u00e0i kho\u1ea3n m\u1edbi c\u00f3 th\u1ec3 thanh to\u00e1n v\u00e0 ho\u00e0n th\u00e0nh giao d\u1ecbch. \u0110\u1ec3 hi\u1ec3u t\u1ea1i sao l\u1ea1i nh\u01b0 v\u1eady, b\u1ea1n ph\u1ea3i hi\u1ec3u t\u00e2m l\u00fd c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i th\u1eddi \u0111i\u1ec3m chuy\u1ec3n \u0111\u1ed5i.<\/p>\n

Khi h\u1ecd nh\u1ea5p v\u00e0o n\u00fat \u201cThanh to\u00e1n ngay\u201d, h\u1ecd mu\u1ed1n mua s\u1ea3n ph\u1ea9m. \u0110i\u1ec1u t\u1ed1t nh\u1ea5t b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m l\u00e0 \u0111\u1eebng t\u00e1c \u0111\u1ed9ng t\u1edbi h\u1ecd t\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y, h\u00e3y c\u1ee9 \u0111\u1ec3 h\u1ecd nhanh ch\u00f3ng ho\u00e0n th\u00e0nh giao d\u1ecbch. Vi\u1ec7c \u0111i\u1ec1u h\u01b0\u1edbng h\u1ecd \u0111\u1ebfn trang \u201cT\u1ea1o t\u00e0i kho\u1ea3n ngay b\u00e2y gi\u1edd!\u201d ch\u1ec9 t\u1ea1o ra c\u1ea3m gi\u00e1c xao l\u00e3ng v\u00e0 kh\u00f4ng li\u00ean quan \u0111\u1ebfn nh\u1eefng g\u00ec h\u1ecd mu\u1ed1n l\u00e0m (t\u1ee9c l\u00e0 mua s\u1ea3n ph\u1ea9m).<\/p>\n

V\u00ec v\u1eady, h\u00e3y d\u1eebng vi\u1ec7c t\u1ea1o t\u00e0i kho\u1ea3n b\u1eaft bu\u1ed9c (ho\u1eb7c th\u00eam t\u00f9y ch\u1ecdn \u201cThanh to\u00e1n v\u1edbi t\u01b0 c\u00e1ch kh\u00e1ch\u201d) v\u00e0 l\u1ea5y \u0111\u1ecba ch\u1ec9 email c\u0169ng nh\u01b0 th\u00f4ng tin giao h\u00e0ng c\u1ee7a h\u1ecd m\u00e0 th\u00f4i.<\/p>\n

\"Tr\u1ea3i<\/p>\n

Tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng k\u00e9m<\/p>\n<\/div>\n

3. Tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng k\u00e9m<\/h2>\n

B\u00e2y gi\u1edd ch\u00fang ta \u0111i \u0111\u1ebfn l\u00fd do th\u1ee9 ba v\u00e0 c\u00f3 l\u1ebd kh\u00f3 ch\u1ecbu nh\u1ea5t trong s\u1ed1 c\u00e1c l\u00fd do khi\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1eeb b\u1ecf gi\u1ecf h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u1ee7a h\u1ecd \u2013 \u0111\u00f3 l\u00e0 v\u00ec quy tr\u00ecnh thanh to\u00e1n qu\u00e1 d\u00e0i, r\u1eafc r\u1ed1i ho\u1eb7c kh\u00f3 hi\u1ec3u. Con s\u1ed1 th\u1ed1ng k\u00ea th\u1eadt \u0111\u00e1ng kinh ng\u1ea1c khi c\u00f3 t\u1edbi 28% b\u1ecf gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd v\u00ec l\u00fd do n\u00e0y.<\/p>\n

Khi ai \u0111\u00f3 mu\u1ed1n mua h\u00e0ng c\u1ee7a b\u1ea1n, h\u00e3y \u0111\u1ec3 ch\u1ee7 \u0111\u1ed9ng mua h\u00e0ng b\u1eb1ng c\u00e1ch l\u00e0m m\u1ecdi thao t\u00e1c d\u1ec5 d\u00e0ng v\u00e0 \u0111\u01a1n gi\u1ea3n nh\u1ea5t c\u00f3 th\u1ec3. Trong qu\u00e1 tr\u00ecnh thanh to\u00e1n, \u0111\u1eebng y\u00eau c\u1ea7u h\u1ecd ph\u1ea3i nh\u1eadp th\u00f4ng tin kh\u00f4ng c\u1ea7n thi\u1ebft, kh\u00f4ng th\u00eam c\u00e1c c\u00e2u h\u1ecfi kh\u1ea3o s\u00e1t hay ph\u1ee9c t\u1ea1p h\u00f3a nh\u1eefng g\u00ec ngo\u00e0i m\u1ed9t giao d\u1ecbch \u0111\u01a1n gi\u1ea3n. B\u1ea1n c\u00f3 th\u1ec3 b\u1ed5 sung c\u00e1c l\u1ef1a ch\u1ecdn \u0111\u1ec3 c\u00f3 th\u00eam th\u00f4ng tin t\u1eeb h\u1ecd sau khi giao d\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh. C\u00f2n b\u00e2y gi\u1edd, h\u00e3y l\u00e0m cho m\u1ecdi th\u1ee9 tr\u01a1n tru v\u00e0 li\u1ec1n m\u1ea1ch nh\u1ea5t c\u00f3 th\u1ec3.<\/p>\n

N\u1ebfu \u0111ang g\u1eb7p ph\u1ea3i s\u1ef1 c\u1ed1 k\u1ef9 thu\u1eadt (20% s\u1ed1 ng\u01b0\u1eddi b\u1ecf gi\u1ecf h\u00e0ng do website g\u1eb7p s\u1ef1 c\u1ed1), th\u00ec h\u00e3y l\u00e0m nh\u1eefng g\u00ec m\u00ecnh c\u1ea7n trong th\u1eddi gian ng\u1eafn nh\u1ea5t \u0111\u1ec3 kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1, ngay c\u1ea3 khi ph\u1ea3i chi th\u00eam ti\u1ec1n. B\u1edfi, n\u1ebfu kh\u00f4ng s\u1eeda m\u1ed9t quy tr\u00ecnh thanh to\u00e1n r\u1eafc r\u1ed1i, th\u01b0\u01a1ng hi\u1ec7u s\u1ebd v\u1eeba m\u1ea5t r\u1ea5t nhi\u1ec1u ti\u1ec1n, v\u1eeba khi\u1ebfn kh\u00e1ch h\u00e0ng kh\u00f3 ch\u1ecbu m\u00e0 r\u1eddi \u0111i.<\/p>\n

4. B\u1ea3o m\u1eadt trong qu\u00e1 tr\u00ecnh thanh to\u00e1n<\/h2>\n

Ai \u0111\u00f3 c\u00f3 th\u1ec3 r\u1ea5t th\u00edch s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, y\u00eau trang web c\u1ee7a b\u1ea1n v\u00e0 \u0111\u00e3 s\u1eb5n s\u00e0ng mua h\u00e0ng ngay b\u00e2y gi\u1edd. Nh\u01b0ng n\u1ebfu h\u1ecd kh\u00f4ng \u0111\u1ee7 tin t\u01b0\u1edfng vi\u1ec7c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 b\u1ea3o m\u1eadt th\u00f4ng tin thanh to\u00e1n, h\u1ecd s\u1ebd kh\u00f4ng ho\u00e0n th\u00e0nh giao d\u1ecbch mua. 19% ng\u01b0\u1eddi mua tr\u1ef1c tuy\u1ebfn \u0111\u00e3 b\u1ecf gi\u1ecf h\u00e0ng v\u00ec h\u1ecd kh\u00f4ng tin t\u01b0\u1edfng th\u00f4ng tin th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a m\u00ecnh s\u1ebd \u0111\u01b0\u1ee3c b\u1ea3o m\u1eadt.<\/p>\n

\"Ch\u1ee9ng<\/p>\n

Ch\u1ee9ng nh\u1eadn b\u1ea3o m\u1eadt Norton<\/p>\n<\/div>\n

M\u1eb7c d\u00f9 b\u1ea1n bi\u1ebft trang web c\u1ee7a m\u00ecnh an to\u00e0n, nh\u01b0ng t\u1ed1t nh\u1ea5t n\u00ean cung c\u1ea5p m\u1ed9t s\u1ed1 b\u1eb1ng ch\u1ee9ng cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng y\u00ean t\u00e2m h\u01a1n trong qu\u00e1 tr\u00ecnh thanh to\u00e1n. Tr\u00ean th\u1ef1c t\u1ebf, ConversionXL \u0111\u00e3 th\u1ef1c hi\u1ec7n m\u1ed9t s\u1ed1 nghi\u00ean c\u1ee9u v\u1ec1 lo\u1ea1i ch\u1ee9ng nh\u1eadn b\u1ea3o m\u1eadt n\u00e0o gi\u00fap chuy\u1ec3n \u0111\u1ed5i nhi\u1ec1u nh\u1ea5t v\u00e0 k\u1ebft qu\u1ea3 cho th\u1ea5y: PayPal, Norton, Google v\u00e0 BBB Accreditation \u0111\u01b0\u1ee3c ng\u01b0\u1eddi mua tin t\u01b0\u1edfng nh\u1ea5t.<\/p>\n

5. Ch\u00ednh s\u00e1ch ho\u00e0n tr\u1ea3 ch\u01b0a \u0111\u1ee7 t\u1ed1t<\/h2>\n

Kh\u00f4ng c\u00f3 doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00e0o th\u00edch vi\u1ec7c \u0111\u1ed5i \u2013 tr\u1ea3 s\u1ea3n ph\u1ea9m. N\u1ebfu t\u1ef7 l\u1ec7 tr\u1ea3 s\u1ea3n ph\u1ea9m ch\u1ec9 d\u1eebng l\u1ea1i \u1edf gi\u1edbi h\u1ea1n cho ph\u00e9p n\u00e0o \u0111\u00f3, c\u00f3 l\u1ebd h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p c\u0169ng s\u1ebd ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 v\u1ea5n \u0111\u1ec1 v\u1edbi \u0111i\u1ec1u \u0111\u00f3. Tuy nhi\u00ean, hi\u1ec7n th\u1ef1c l\u00fac n\u00e0o c\u0169ng kh\u00f3 kh\u0103n, b\u1ea5t k\u1ec3 b\u1ea1n c\u1eaft gi\u1ea3m nh\u01b0 th\u1ebf n\u00e0o, \u0111\u1ed5i \u2013 tr\u1ea3 s\u1ea3n ph\u1ea9m d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t l\u1ef1a ch\u1ecdn kh\u00f4ng th\u1ec3 kh\u00f4ng cung c\u1ea5p cho kh\u00e1ch h\u00e0ng.<\/p>\n

\u0110\u1ed3ng th\u1eddi, n\u1ebfu c\u00e0ng kh\u1eaft khe ho\u1eb7c t\u1eeb ch\u1ed1i kh\u00f4ng cho kh\u00e1ch h\u00e0ng c\u00f3 l\u1ef1a ch\u1ecdn n\u00e0y, k\u1ebft qu\u1ea3 s\u1ebd kh\u00f4ng c\u00f3 g\u00ec kh\u00e1c ngo\u00e0i vi\u1ec7c t\u1ef7 l\u1ec7 b\u1ecf gi\u1ecf h\u00e0ng tr\u1edf n\u00ean t\u1ed3i t\u1ec7 h\u01a1n. Tin hay kh\u00f4ng th\u00ec t\u00f9y b\u1ea1n, b\u1edfi th\u1ed1ng k\u00ea \u0111\u00e3 cho th\u1ea5y c\u00f3 t\u1edbi 11% m\u1ecdi ng\u01b0\u1eddi b\u1ecf gi\u1ecf h\u00e0ng v\u00ec ch\u00ednh s\u00e1ch ho\u00e0n tr\u1ea3 kh\u00f4ng \u0111\u1ee7 t\u1ed1t.<\/p>\n

Kh\u00f4ng nh\u1eefng th\u1ebf, n\u1ebfu thi\u1ebfu \u0111i l\u1ef1a ch\u1ecdn b\u1ea3o \u0111\u1ea3m ho\u00e0n ti\u1ec1n trong 30 ng\u00e0y th\u00ec ch\u00ednh s\u00e1ch kinh doanh c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 \u0111ang \u1ea3nh h\u01b0\u1edfng nghi\u00eam tr\u1ecdng \u0111\u1ebfn t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i. V\u00ec v\u1eady, h\u00e3y c\u00e2n nh\u1eafc \u0111\u1ec3 l\u1ef1a ch\u1ecdn c\u00e1c tr\u01b0\u1eddng h\u1ee3p \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng cho th\u1eadt hi\u1ec7u qu\u1ea3.<\/p>\n

Theo Lucas Miller<\/i><\/p>\n

B\u00e0i li\u00ean quan:<\/em><\/p>\n

    \n
  • Gi\u1ea3m t\u1ef7 l\u1ec7 b\u1ecf gi\u1ecf nh\u1edd t\u1ed1i \u01b0u ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh<\/em><\/li>\n
  • L\u1eadp b\u1ea3n \u0111\u1ed3 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng \u0111a k\u00eanh Omnichannel<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    \u1ede l\u0129nh v\u1ef1c mua s\u1eafm tr\u1ef1c tuy\u1ebfn, m\u1ecdi c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u1ec1u g\u1eb7p v\u1ea5n \u0111\u1ec1 v\u1edbi vi\u1ec7c kh\u00e1ch h\u00e0ng b\u1ecf gi\u1ecf h\u00e0ng. Trong \u0111\u00f3, m\u1ed9t s\u1ed1 ng\u01b0\u1eddi kh\u00f4ng th\u1ec3 chuy\u1ec3n \u0111\u1ed5i, b\u1edfi, ngay t\u1eeb \u0111\u1ea7u h\u1ecd \u201cch\u1ec9 mua cho vui\u201d v\u00e0 cho d\u00f9 b\u1ea1n n\u00f3i g\u00ec, l\u00e0m g\u00ec, h\u1ecd c\u0169ng s\u1ebd kh\u00f4ng ho\u00e0n th\u00e0nh vi\u1ec7c mua h\u00e0ng.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52419"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=52419"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52419\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=52419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=52419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=52419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}