{"id":5246,"date":"2023-11-30T04:36:43","date_gmt":"2023-11-30T04:36:43","guid":{"rendered":"https:\/\/masterskills.org\/blog\/?p=5246"},"modified":"2023-11-29T08:25:33","modified_gmt":"2023-11-29T08:25:33","slug":"mo-hinh-trai-nghiem-khach-hang-pyramid","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/mo-hinh-trai-nghiem-khach-hang-pyramid.html","title":{"rendered":"M\u00f4 h\u00ecnh tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng Pyramid"},"content":{"rendered":"

\u0110\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin c\u1ea7n thi\u1ebft<\/h3>\n

\u0110\u1ec3 nhanh ch\u00f3ng n\u00e2ng t\u1ea7m m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng, t\u00ecnh y\u00eau th\u01b0\u01a1ng v\u00e0 thi\u1ec7n c\u1ea3m c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi doanh nghi\u1ec7p th\u00ec c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m l\u00e0 \u0111\u01b0a ra\u00a0th\u00f4ng tin c\u1ea7n thi\u1ebft cho kh\u00e1ch h\u00e0ng. \u0110\u00e2y\u00a0ch\u00ednh l\u00e0 nhu c\u1ea7u c\u01a1 b\u1ea3n nh\u1ea5t m\u00e0 m\u1ecdi doanh nghi\u1ec7p c\u1ea7n th\u1ef1c hi\u1ec7n.<\/p>\n

\"\u0110\u00e1p<\/a><\/p>\n

\u0110\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin c\u1ea7n thi\u1ebft\u00a0\u200b<\/em><\/p>\n

T\u1ea1i giai \u0111o\u1ea1n n\u00e0y, t\u1ea5t c\u1ea3 nh\u1eefng tr\u1ea3i nghi\u1ec7m, n\u1ed9i dung \u0111\u01b0\u1ee3c cung c\u1ea5p ph\u1ea3i t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o vi\u1ec7c lo\u1ea1i b\u1ecf nh\u1eefng r\u00e0o c\u1ea3n c\u00f3 \u1ea3nh h\u01b0\u1edfng t\u1edbi vi\u1ec7c \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m c\u1ee7a kh\u00e1ch h\u00e0ng.\u00a0B\u00ean c\u1ea1nh \u0111\u00f3, b\u1ea1n c\u0169ng n\u00ean thay \u0111\u1ed5i c\u00e1c ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u1ed1ng nh\u01b0 v\u0103n b\u1ea3n nh\u00e0m ch\u00e1n th\u00e0nh c\u00e1c \u0111o\u1ea1n video, h\u00ecnh \u1ea3nh \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0\u00a0n\u00e2ng cao\u00a0tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng\u00a0\u0111\u1ebfn m\u1ee9c t\u1ed1i \u0111a.<\/p>\n

Kh\u1eafc ph\u1ee5c v\u1ea5n \u0111\u1ec1 khi c\u1ea7n<\/h3>\n

B\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o khi ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u0169ng \u0111\u1ec1u c\u1ea7n ph\u1ea3i d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u00f3 th\u1ec3 x\u1ea3y ra li\u00ean quan \u0111\u1ebfn c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh \u0111\u1ec3 k\u1ecbp th\u1eddi \u0111\u01b0a ra \u0111\u01b0\u1ee3c c\u00e1c ph\u01b0\u01a1ng \u00e1n gi\u1ea3i quy\u1ebft ph\u00f9 h\u1ee3p. B\u1edfi n\u1ebfu kh\u00f4ng c\u00f3 nh\u1eefng chu\u1ea9n b\u1ecb t\u1eeb s\u1edbm th\u00ec r\u1ea5t c\u00f3 th\u1ec3 doanh nghi\u1ec7p s\u1ebd ph\u1ea3i ti\u00eau t\u1ed1n r\u1ea5t nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 t\u00ecm ra c\u00e1c gi\u1ea3i ph\u00e1p v\u00e0 th\u1ed1ng nh\u1ea5t ph\u01b0\u01a1ng h\u01b0\u1edbng ph\u00f9 h\u1ee3p.<\/p>\n

\u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn cho kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y th\u1ea5t v\u1ecdng v\u1ec1\u00a0kh\u1ea3 n\u0103ng chuy\u00ean m\u00f4n v\u00e0\u00a0t\u00ednh chuy\u00ean nghi\u1ec7p c\u1ee7a doanh nghi\u1ec7p. Do \u0111\u00f3, b\u00ean c\u1ea1nh vi\u1ec7c cung c\u1ea5p c\u00e1c h\u01b0\u1edbng d\u1eabn chuy\u00ean m\u00f4n v\u1ec1 c\u00e1ch tri\u1ec3n khai th\u00ec doanh nghi\u1ec7p c\u0169ng n\u00ean d\u1ef1a v\u00e0o kinh nghi\u1ec7m v\u00e0 s\u1ef1 th\u1ea5u hi\u1ec3u c\u1ee7a m\u00ecnh \u0111\u1ec3 t\u00ecm ra c\u00e1c gi\u1ea3i ph\u00e1p h\u1ed7 tr\u1ee3 nhanh ch\u00f3ng.<\/p>\n

Gi\u1ea3i quy\u1ebft nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/h3>\n

Gi\u1ea3i quy\u1ebft nhu c\u1ea7u kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t trong nh\u1eefng giai \u0111o\u1ea1n quan tr\u1ecdng nh\u1ea5t trong m\u00f4 h\u00ecnh tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Ch\u1eafc ch\u1eafn trong qu\u00e1 tr\u00ecnh kinh doanh, doanh nghi\u1ec7p s\u1ebd g\u1eb7p ph\u1ea3i v\u00f4 s\u1ed1 nh\u1eefng v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh.<\/p>\n

T\u1eeb nh\u1eefng nhu c\u1ea7u ban \u0111\u1ea7u, kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u01b0a ra th\u00eam nh\u1eefng nhu c\u1ea7u m\u1edbi v\u1edbi s\u1ef1 \u0111\u00f2i h\u1ecfi c\u1ee5 th\u1ec3 h\u01a1n, chi ti\u1ebft h\u01a1n v\u00e0 nhi\u1ec1u h\u01a1n. C\u00e1c nhu c\u1ea7u \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0 \u0111\u1ebfn t\u1eadn n\u01a1i \u0111\u1ec3 s\u1eeda ch\u1eefa, thay th\u1ebf c\u00e1c linh ki\u1ec7n c\u1ea5p t\u1ed1c, n\u00e2ng c\u1ea5p s\u1ea3n ph\u1ea9m, t\u1ed1i \u01b0u ho\u00e1 quy tr\u00ecnh,…<\/p>\n

\"Gi\u1ea3i<\/a><\/p>\n

Gi\u1ea3i quy\u1ebft nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng\u00a0<\/em><\/p>\n

V\u00e0 nhi\u1ec7m v\u1ee5 c\u1ee7a doanh nghi\u1ec7p ch\u00ednh l\u00e0 nhanh ch\u00f3ng t\u00ecm ra gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi, tr\u00e1nh g\u00e2y c\u1ea3m gi\u00e1c kh\u00f3 ch\u1ecbu cho h\u1ecd. Qua \u0111\u00f3 gia t\u0103ng\u00a0tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng trong th\u1eddi \u0111\u1ea1i s\u1ed1\u00a0ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd hi\u1ec7n nay.<\/p>\n

\u0110\u00e1p \u1ee9ng nhu c\u1ea7u tr\u01b0\u1edbc c\u1ea3 khi y\u00eau c\u1ea7u<\/h3>\n

M\u1ed9t s\u1ed1 c\u00e1ch h\u1eefu hi\u1ec7u m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng \u0111\u00f3 l\u00e0 g\u1eedi email g\u1ee3i \u00fd v\u1ec1 s\u1ea3n ph\u1ea9m, qu\u00e0 t\u1eb7ng hay c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i. Doanh nghi\u1ec7p n\u00ean s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb d\u1eef li\u1ec7u v\u00e0 machine learning n\u1ebfu doanh nghi\u1ec7p c\u00f3 \u0111\u1ee7 ngu\u1ed3n l\u1ef1c. Qua \u0111\u00f3\u00a0\u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c nh\u1eefng y\u00eau c\u1ea7u cao nh\u1ea5t v\u1ec1 m\u1ee9c \u0111\u1ed9 b\u1ea3o m\u1eadt v\u00e0 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng ri\u00eang.<\/p>\n

Gi\u00fap kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y kh\u00e1c bi\u1ec7t<\/h3>\n

\u0110i\u1ec1u m\u00e0 b\u1ea5t k\u1ef3 kh\u00e1ch h\u00e0ng n\u00e0o c\u0169ng mong mu\u1ed1n \u0111\u00f3 l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t v\u1edbi kh\u00e1ch h\u00e0ng kh\u00e1c. V\u00ec v\u1eady, vi\u1ec7c cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u00f3 gi\u00e1 tr\u1ecb kh\u00e1c bi\u1ec7t ho\u1eb7c c\u00e1c gi\u1ea3i ph\u00e1p c\u00f3 kh\u1ea3 n\u0103ng t\u00e1i \u0111\u1ecbnh ngh\u0129a tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng t\u1eeb nh\u1eefng \u0111i\u1ec1u l\u00fd t\u00ednh tr\u1edf th\u00e0nh tr\u1ea1ng th\u00e1i kh\u00f4ng c\u1ea7n thi\u1ebft ph\u1ea3i ph\u00e2n bi\u1ec7t \u0111\u00fang sai.<\/p>\n

Customer Experience Pyramid l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh tr\u1ea3i nghi\u1ec7m gi\u00fap kh\u00e1i qu\u00e1t t\u1eebng n\u1ea5c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 doanh nghi\u1ec7p d\u1ec5 d\u00e0ng \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c, thu h\u1eb9p kho\u1ea3ng c\u00e1ch gi\u1eefa k\u1ef3 v\u1ecdng v\u1edbi nhu c\u1ea7u th\u1ef1c t\u1ebf c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 mang l\u1ea1i nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u1ed1i \u0111a. V\u1edbi nh\u1eefng th\u00f4ng tin \u0111\u01b0\u1ee3c Bizfly chia s\u1ebb trong b\u00e0i vi\u1ebft, b\u1ea1n \u0111\u00e3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1i nh\u00ecn \u0111\u00fang \u0111\u1eafn nh\u1ea5t v\u1ec1 m\u00f4 h\u00ecnh tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng Pyramid.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u0110\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin c\u1ea7n thi\u1ebft \u0110\u1ec3 nhanh ch\u00f3ng n\u00e2ng t\u1ea7m m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng, t\u00ecnh y\u00eau th\u01b0\u01a1ng v\u00e0 thi\u1ec7n c\u1ea3m c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi doanh nghi\u1ec7p th\u00ec c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m l\u00e0 \u0111\u01b0a ra\u00a0th\u00f4ng tin c\u1ea7n thi\u1ebft cho kh\u00e1ch h\u00e0ng. \u0110\u00e2y\u00a0ch\u00ednh l\u00e0 nhu c\u1ea7u c\u01a1 b\u1ea3n nh\u1ea5t m\u00e0 m\u1ecdi doanh nghi\u1ec7p c\u1ea7n […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5246"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=5246"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/5246\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=5246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=5246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=5246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}