{"id":52465,"date":"2023-12-20T03:46:08","date_gmt":"2023-12-19T20:46:08","guid":{"rendered":"https:\/\/masterskills.org\/blog\/6-cach-de-tang-ty-le-giu-chan-khach-hang.html"},"modified":"2023-12-20T03:46:08","modified_gmt":"2023-12-19T20:46:08","slug":"6-cach-de-tang-ty-le-giu-chan-khach-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/6-cach-de-tang-ty-le-giu-chan-khach-hang.html","title":{"rendered":"6 c\u00e1ch \u0111\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng"},"content":{"rendered":"<div id=\"test\">N\u1ebfu b\u1ea1n h\u1ecfi b\u1ea5t k\u1ef3 nh\u00e0 l\u00e3nh \u0111\u1ea1o ho\u1eb7c nh\u00e0 s\u00e1ng l\u1eadp n\u00e0o v\u1ec1 m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p, c\u00e2u tr\u1ea3 l\u1eddi ph\u1ea7n l\u1edbn s\u1ebd li\u00ean quan \u0111\u1ebfn t\u0103ng tr\u01b0\u1edfng.<\/p>\n<p>Tuy nhi\u00ean, khi x\u00e9t \u0111\u1ebfn kh\u00eda c\u1ea1nh t\u0103ng tr\u01b0\u1edfng trong kinh doanh, c\u00f3 th\u1ec3 nhi\u1ec1u ng\u01b0\u1eddi v\u1eabn l\u1ea7m t\u01b0\u1edfng r\u1eb1ng c\u00e0ng c\u00f3 th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1edbi, c\u00e0ng \u0111\u1ea3m b\u1ea3o th\u00e0nh c\u00f4ng cho doanh nghi\u1ec7p nh\u01b0ng n\u1ebfu quan t\u00e2m t\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i th\u00ec \u0111\u00e2y kh\u00f4ng h\u1eb3n l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn t\u1ed1i \u01b0u v\u1ec1 chi ph\u00ed v\u00e0 hi\u1ec7u qu\u1ea3. \u0110\u00f3 l\u00e0 b\u1edfi v\u00ec qu\u00e1 tr\u00ecnh x\u00e1c \u0111\u1ecbnh, nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 sau \u0111\u00f3 (hy v\u1ecdng) chuy\u1ec3n \u0111\u1ed5i th\u00e0nh kh\u00e1ch h\u00e0ng tr\u1ea3 ph\u00ed \u0111\u00f2i h\u1ecfi r\u1ea5t nhi\u1ec1u ngu\u1ed3n l\u1ef1c.<\/p>\n<p>V\u00ec v\u1eady, thay v\u00ec ch\u1ec9 t\u1eadp trung thu h\u00fat th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1edbi \u0111\u1ec3 \u0111\u1ea1t m\u1ee5c ti\u00eau t\u0103ng tr\u01b0\u1edfng, h\u00e3y \u0111\u1ea7u t\u01b0 th\u1eddi gian \u0111\u1ec3 gi\u1eef l\u1ea1i c\u00e1c t\u00e0i s\u1ea3n gi\u00e1 tr\u1ecb cao m\u00e0 kh\u00f4ng t\u1ed1n qu\u00e1 nhi\u1ec1u ngu\u1ed3n l\u1ef1c, \u0111\u00f3 ch\u00ednh l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, nh\u1ea5t l\u00e0 khi chi ph\u00ed \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u1edbi theo th\u1ed1ng k\u00ea cao g\u1ea5p t\u1eeb 5 \u0111\u1ebfn 25 l\u1ea7n so v\u1edbi vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i.<\/p>\n<h2 id=\"1-loi-ich-cua-viec-giu-chan-khach-hang\">L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng<\/h2>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i l\u00fd do t\u1ea1i sao vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi th\u00e0nh c\u00f4ng chung c\u1ee7a doanh nghi\u1ec7p:<\/p>\n<ul>\n<li style=\"font-weight: 400\">Ch\u1ec9 20% \u200b\u200bkh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i c\u00f3 kh\u1ea3 n\u0103ng t\u1ea1o ra 80% doanh s\u1ed1<\/li>\n<li style=\"font-weight: 400\">Nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ebfp t\u1ee5c mua th\u01b0\u1eddng s\u1eb5n s\u00e0ng chi ti\u00eau nhi\u1ec1u h\u01a1n<\/li>\n<li style=\"font-weight: 400\">Kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i l\u00e2u hay r\u1eddi \u0111i nhanh ch\u00f3ng ph\u1ee5 thu\u1ed9c v\u00e0o l\u00f2ng trung th\u00e0nh c\u1ee7a h\u1ecd v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. Kh\u00f4ng nh\u1eefng th\u1ebf, kh\u00e1ch h\u00e0ng trung th\u00e0nh ch\u00ednh l\u00e0 trung t\u00e2m nh\u1eefng chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng \u2013 c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 c\u00f3 th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng s\u1eb5n s\u00e0ng chuy\u1ec3n \u0111\u1ed5i.<\/li>\n<li style=\"font-weight: 400\">T\u00e1i c\u1ea5u tr\u00fac kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i gi\u00fap b\u1ea1n ti\u1ebft ki\u1ec7m r\u1ea5t nhi\u1ec1u ngu\u1ed3n l\u1ef1c: m\u1ed9t khi kh\u00e1ch h\u00e0ng \u0111\u00e3 mua, b\u1ea1n ch\u1ec9 c\u1ea7n m\u1eddi h\u1ecd quay l\u1ea1i v\u00e0 ti\u1ebfp t\u1ee5c chuy\u1ec3n \u0111\u1ed5i th\u00f4ng qua n\u1ed9i dung, tr\u1ea3i nghi\u1ec7m th\u00fa v\u1ecb.<\/li>\n<\/ul>\n<p>Ti\u1ebfp theo, ch\u00fang ta h\u00e3y xem s\u00e1u c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 c\u00f3 th\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng v\u00e0 ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i, nh\u1ea5t l\u00e0 khi nh\u1eefng c\u00e1ch n\u00e0y c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng cho h\u1ea7u h\u1ebft m\u1ecdi lo\u1ea1i h\u00ecnh kinh doanh:<\/p>\n<div id=\"attachment_18803\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18803\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/chien-luoc-gia-2.jpg\" alt=\"\u0110i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 gi\u00e1\" width=\"800\" height=\"449\" title=\"chien-luoc-gia-2\"><\/p>\n<p class=\"wp-caption-text\">\u01afu \u0111\u00e3i v\u1ec1 gi\u00e1 v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng quay tr\u1edf l\u1ea1i<\/p>\n<\/div>\n<h2 id=\"2-1-uu-dai-ve-gia-de-thu-hut-khach-hang-quay-tro-lai\">1. \u01afu \u0111\u00e3i v\u1ec1\u00a0gi\u00e1 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng quay tr\u1edf l\u1ea1i<\/h2>\n<p>Doanh nghi\u1ec7p n\u00ean c\u00e2n nh\u1eafc t\u1edbi vi\u1ec7c \u0111i\u1ec1u ch\u1ec9nh gi\u00e1 b\u00e1n h\u1ee3p l\u00fd \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i quay l\u1ea1i v\u00e0 ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n nhi\u1ec1u deal h\u01a1n. Ch\u1eb3ng h\u1ea1n: t\u1eb7ng k\u00e8m m\u00e3 gi\u1ea3m gi\u00e1 cho \u0111\u01a1n h\u00e0ng ti\u1ebfp theo khi g\u1eedi h\u00f3a \u0111\u01a1n c\u00e1c \u0111\u01a1n h\u00e0ng qua email cho kh\u00e1ch h\u00e0ng. Ho\u1eb7c, mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n v\u00e0 tr\u1ea3 h\u00e0ng hay t\u1eb7ng k\u00e8m c\u00e1c \u0111\u1eb7c quy\u1ec1n b\u1ed5 sung cho nh\u1eefng kh\u00e1ch h\u00e0ng mua s\u1eafm th\u01b0\u1eddng xuy\u00ean.<\/p>\n<p>Cu\u1ed1i c\u00f9ng, b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 \u0111\u0103ng k\u00fd th\u00e0nh vi\u00ean \u0111\u1ec3 nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u00f3 c\u01a1 h\u1ed9i h\u01b0\u1edfng nh\u1eefng \u0111\u1eb7c quy\u1ec1n cao nh\u1ea5t.<\/p>\n<h2 id=\"3-2-trien-khai-cac-chuong-trinh-ban-cheo-va-ban-them\">2. Tri\u1ec3n khai c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh b\u00e1n ch\u00e9o v\u00e0 b\u00e1n th\u00eam<\/h2>\n<p>Tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c b\u00e1n ch\u00e9o v\u00e0 b\u00e1n th\u00eam tr\u00ean kh\u1eafp website c\u0169ng nh\u01b0 t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o m\u1ecdi kh\u00e1ch h\u00e0ng khi thanh to\u00e1n s\u1ebd ch\u1ecdn th\u00eam m\u1ed9t m\u00f3n h\u00e0ng kh\u00e1c n\u1eefa.<\/p>\n<p>B\u00e1n th\u00eam cho ng\u01b0\u1eddi mua t\u1ea1i m\u1ed9t c\u1eeda h\u00e0ng v\u1eadt l\u00fd r\u1ea5t \u0111\u01a1n gi\u1ea3n \u2013 c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e1c s\u1ea3n ph\u1ea9m li\u00ean quan c\u1ea1nh nhau ho\u1eb7c s\u1eed d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt b\u00e1n h\u00e0ng kh\u00e1c \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd, t\u1eeb \u0111\u00f3, th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng ra quy\u1ebft \u0111\u1ecbnh mua.<\/p>\n<p>Tuy nhi\u00ean, ng\u01b0\u1eddi mua tr\u00ean c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u h\u00e0nh tr\u00ecnh mua b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm m\u1ed9t m\u1eb7t h\u00e0ng c\u1ee5 th\u1ec3, \u0111\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao doanh nghi\u1ec7p ph\u1ea3i c\u00f3 chi\u1ebfn l\u01b0\u1ee3c b\u00e1n ch\u00e9o v\u00e0 b\u00e1n th\u00eam ph\u00f9 h\u1ee3p. \u0110\u1ec3 ph\u00e1t tri\u1ec3n nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3, h\u00e3y d\u00e0nh th\u1eddi gian nghi\u00ean c\u1ee9u d\u1eef li\u1ec7u b\u00e1n h\u00e0ng v\u00e0 t\u1ef1 h\u1ecfi:<\/p>\n<ul>\n<li style=\"font-weight: 400\">C\u00f3 hai ho\u1eb7c nhi\u1ec1u m\u1eb7t h\u00e0ng n\u00e0o kh\u00e1ch h\u00e0ng th\u01b0\u1eddng mua c\u00f9ng nhau hay kh\u00f4ng?<\/li>\n<li style=\"font-weight: 400\">Nh\u1eefng s\u1ea3n ph\u1ea9m n\u00e0o c\u00f3 th\u1ec3 b\u1ed5 sung cho nhau ho\u1eb7c h\u1eefu \u00edch h\u01a1n khi gh\u00e9p c\u00f9ng nhau?<\/li>\n<li style=\"font-weight: 400\">Nh\u1eefng m\u1eb7t h\u00e0ng n\u00e0o c\u00f3 phi\u00ean b\u1ea3n n\u00e2ng c\u1ea5p \u0111\u00e1ng \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp?<\/li>\n<\/ul>\n<p>Nh\u1eefng chi\u1ebfn thu\u1eadt n\u00e0y c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u1edf nh\u1eefng c\u1ea5p \u0111\u1ed9 c\u01a1 b\u1ea3n h\u01a1n; v\u00ed d\u1ee5: mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n khi kh\u00e1ch h\u00e0ng chi ti\u00eau t\u1edbi m\u1ed9t m\u1ee9c c\u1ee5 th\u1ec3.<\/p>\n<div id=\"attachment_18806\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18806\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/chuong-tinh-khach-hang-trung-thanh.jpg\" alt=\"Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh\" width=\"800\" height=\"473\" title=\"chuong-tinh-khach-hang-trung-thanh\"><\/p>\n<p class=\"wp-caption-text\">Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh<\/p>\n<\/div>\n<h2 id=\"4-3-xay-dung-chuong-trinh-khach-hang-than-thiet\">3. X\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft<\/h2>\n<p>Th\u1ef1c hi\u1ec7n ch\u01b0\u01a1ng tr\u00ecnh tri \u00e2n nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh l\u00e0 m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 \u0111\u1ec3 th\u1eaft ch\u1eb7t c\u00e1c m\u1ed1i quan h\u1ec7 hi\u1ec7n c\u00f3, \u0111\u1ed3ng th\u1eddi, nh\u1eefng \u01b0u \u0111\u00e3i \u0111\u01b0\u1ee3c cung c\u1ea5p th\u01b0\u1eddng xuy\u00ean c\u0169ng ti\u1ebfp th\u00eam \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 h\u1ecd quay tr\u1edf l\u1ea1i mua s\u1eafm.<\/p>\n<p>V\u00ed d\u1ee5: t\u1eb7ng \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t cho 10% kh\u00e1ch h\u00e0ng mua s\u1eafm nhi\u1ec1u nh\u1ea5t trong th\u00e1ng. Theo th\u1eddi gian, b\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh \u01b0u \u0111\u00e3i n\u00e0o hi\u1ec7u qu\u1ea3 v\u1edbi t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3: v\u1edbi m\u1ed9t s\u1ed1 kh\u00e1ch h\u00e0ng ch\u1ec9 c\u1ea7n m\u1ed9t email\/ cu\u1ed9c g\u1ecdi c\u1ea3m \u01a1n; s\u1ed1 kh\u00e1c c\u00f3 th\u1ec3 l\u00e0 mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n ho\u1eb7c gi\u1ea3m gi\u00e1 10%. D\u1ea7n d\u1ea7n b\u1ea1n s\u1ebd hi\u1ec3u h\u01a1n v\u1ec1 nh\u00e2n kh\u1ea9u h\u1ecdc, h\u00e0nh \u0111\u1ed9ng v\u00e0 s\u1edf th\u00edch c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c m\u1ee9c chuy\u1ec3n \u0111\u1ed5i sau khi nh\u1eefng \u01b0u \u0111\u00e3i n\u00e0y \u0111\u01b0\u1ee3c \u0111\u01b0a ra.<\/p>\n<p>Ho\u1eb7c, th\u01b0\u01a1ng hi\u1ec7u c\u0169ng c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft theo h\u1ec7 th\u1ed1ng t\u00edch \u0111i\u1ec3m, t\u1ea1o th\u00eam c\u00e1c ho\u1ea1t \u0111\u1ed9ng cho ph\u00e9p kh\u00e1ch h\u00e0ng c\u00f3 th\u00eam \u0111i\u1ec3m th\u01b0\u1edfng nh\u01b0 chia s\u1ebb n\u1ed9i dung c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c gi\u1edbi thi\u1ec7u b\u1ea1n b\u00e8 mua h\u00e0ng, v.v.<\/p>\n<p>\u0110i\u1ec1u quan tr\u1ecdng nh\u1ea5t c\u1ea7n nh\u1edb khi x\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft l\u00e0 gi\u1eef cho ch\u00fang lu\u00f4n \u0111\u01a1n gi\u1ea3n v\u00e0 d\u1ec5 hi\u1ec3u \u0111\u1ec3 c\u00f3 kh\u00e1ch h\u00e0ng c\u00f3 v\u00e0 \u00e1p d\u1ee5ng ph\u1ea7n th\u01b0\u1edfng.<\/p>\n<div id=\"attachment_18804\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18804\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/ca-nhan-hoa-hanh-trinh-mua.jpg\" alt=\"C\u00e1 nh\u00e2n h\u00f3a h\u00e0nh tr\u00ecnh mua h\u00e0ng\" width=\"800\" height=\"468\" title=\"ca-nhan-hoa-hanh-trinh-mua\"><\/p>\n<p class=\"wp-caption-text\">C\u00e1 nh\u00e2n h\u00f3a h\u00e0nh tr\u00ecnh mua h\u00e0ng<\/p>\n<\/div>\n<h2 id=\"5-4-ca-nhan-hoa-hanh-trinh-mua-hang\">4. C\u00e1 nh\u00e2n h\u00f3a h\u00e0nh tr\u00ecnh mua h\u00e0ng<\/h2>\n<p>M\u1ed9t c\u00e1ch kh\u00e1c \u0111\u1ec3 gi\u1eef ch\u00e2n ng\u01b0\u1eddi mua l\u00e0 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd \u2013 \u0111i\u1ec1u n\u00e0y v\u1eeba gi\u00fap cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd d\u1ec5 d\u00e0ng h\u01a1n khi \u1edf tr\u00ean website c\u1ee7a b\u1ea1n, v\u1eeba khi\u1ebfn h\u1ecd kh\u1eb3ng \u0111\u1ecbnh \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea3n th\u00e2n.<\/p>\n<p>V\u00ed d\u1ee5: khuy\u1ebfn kh\u00edch kh\u00e1ch truy c\u1eadp \u0111\u0103ng k\u00fd th\u00e0nh vi\u00ean (\u0111\u1ec3 nh\u1eadn phi\u1ebfu gi\u1ea3m gi\u00e1, th\u00f4ng b\u00e1o \u01b0u \u0111\u00e3i, c\u1eadp nh\u1eadt n\u1ed9i dung blog, v.v.) th\u00f4ng qua h\u00ecnh th\u1ee9c th\u00f4ng minh. Thu th\u1eadp t\u00ean, email, ng\u00e0y sinh c\u1ee7a h\u1ecd v\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng th\u00f4ng tin kh\u00e1c m\u00e0 b\u1ea1n ngh\u0129 s\u1ebd cho ph\u00e9p th\u01b0\u01a1ng hi\u1ec7u c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/p>\n<p>Sau \u0111\u00f3, \u1edf l\u1ea7n ti\u1ebfp theo khi h\u1ecd quay l\u1ea1i website, b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb \u201cCh\u00e0o m\u1eebng [T\u00ean] \u0111\u00e3 tr\u1edf l\u1ea1i,\u201d tr\u00ean trang web ho\u1eb7c t\u1ef1 \u0111\u1ed9ng hi\u1ec3n th\u1ecb ch\u00ednh x\u00e1c \u0111\u1ecba ch\u1ec9 giao h\u00e0ng d\u1ef1a tr\u00ean th\u00f4ng tin li\u00ean h\u1ec7 m\u00e0 b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c (c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u01b0u trong CRM qua nh\u1eefng l\u1ea7n li\u00ean h\u1ec7 tr\u01b0\u1edbc).<\/p>\n<h2 id=\"6-5-cung-cap-goi-thue-bao-dinh-ky\">5. Cung c\u1ea5p g\u00f3i thu\u00ea bao \u0111\u1ecbnh k\u1ef3<\/h2>\n<p>Cung c\u1ea5p ch\u01b0\u01a1ng tr\u00ecnh \u0111\u0103ng k\u00fd ho\u1eb7c g\u00f3i thu\u00ea bao l\u00e0 m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng t\u1ef7 l\u1ec7 trung th\u00e0nh kh\u00e1ch h\u00e0ng khi l\u1ef1a ch\u1ecdn n\u00e0y \u0111\u00e1p \u1ee9ng mong mu\u1ed1n v\u1ec1 s\u1ef1 thu\u1eadn ti\u1ec7n, linh ho\u1ea1t cho ng\u01b0\u1eddi mua (c\u00f3 th\u1ec3 cung c\u1ea5p c\u00e1c g\u00f3i theo th\u00e1ng, qu\u00fd ho\u1eb7c n\u0103m).<\/p>\n<p>Ngay c\u1ea3 khi kh\u00f4ng c\u00f3 s\u1ea3n ph\u1ea9m n\u00e0o c\u00f3 th\u1ec3 b\u00e1n theo m\u00f4 h\u00ecnh g\u00f3i thu\u00ea bao (ch\u1eb3ng h\u1ea1n nh\u01b0 ngh\u1ec7 thu\u1eadt), h\u00e3y xem x\u00e9t vi\u1ec7c b\u00e1n c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung nh\u01b0 b\u1ea3o hi\u1ec3m cho kh\u00e1ch h\u00e0ng.<\/p>\n<h2 id=\"7-6-gap-go-khach-hang-o-nhung-noi-ho-hien-dien\">6. G\u1eb7p g\u1ee1 kh\u00e1ch h\u00e0ng \u1edf nh\u1eefng n\u01a1i h\u1ecd hi\u1ec7n di\u1ec7n<\/h2>\n<p>Khi th\u1ef1c s\u1ef1 hi\u1ec3u kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh \u2013 bi\u1ebft h\u1ecd l\u00e0 ai, h\u1ecd c\u1ea7n g\u00ec \u1edf b\u1ea1n, th\u00e1ch th\u1ee9c h\u1ecd \u0111ang g\u1eb7p ph\u1ea3i l\u00e0 g\u00ec v\u00e0 h\u1ecd d\u00e0nh th\u1eddi gian hi\u1ec7n di\u1ec7n \u1edf \u0111\u00e2u \u2013 b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 g\u1eb7p h\u1ecd \u1edf nh\u1eefng n\u01a1i v\u00e0 theo khung th\u1eddi gian h\u1ecd xu\u1ea5t di\u1ec7n.<\/p>\n<p>Th\u01b0\u01a1ng hi\u1ec7u c\u0169ng c\u00f3 th\u1ec3 s\u00e1ng t\u1ea1o c\u00e1c h\u00ecnh th\u1ee9c n\u1ed9i dung (v\u00ed d\u1ee5: blog, video) m\u00e0 kh\u00e1ch h\u00e0ng mu\u1ed1n v\u00e0 c\u1ea7n, sau \u0111\u00f3, chia s\u1ebb n\u1ed9i dung \u0111\u00f3 m\u1ecdi l\u00fac m\u1ecdi n\u01a1i (v\u00ed d\u1ee5: website, k\u00eanh truy\u1ec1n th\u00f4ng, m\u1ea1ng x\u00e3 h\u1ed9i, v.v.).<\/p>\n<p>Khi l\u00e0m nh\u01b0 v\u1eady, b\u1ea1n s\u1ebd lu\u00f4n gi\u1eef \u0111\u01b0\u1ee3c tinh th\u1ea7n cao nh\u1ea5t, cung c\u1ea5p h\u1ed7 tr\u1ee3 ngay c\u1ea3 khi h\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng nh\u1eadn ra m\u00ecnh \u0111ang c\u1ea7n v\u00e0 cho kh\u00e1ch h\u00e0ng bi\u1ebft b\u1ea1n hi\u1ec3u v\u00e0 coi tr\u1ecdng h\u1ecd nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n<p style=\"text-align: right\"><em>Theo\u00a0Kristen Baker<\/em><\/p>\n<p style=\"text-align: left\"><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li style=\"text-align: left\"><em>10 c\u1ea1m b\u1eaby n\u00ean tr\u00e1nh trong h\u00e0nh tr\u00ecnh gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng<\/em><\/li>\n<li style=\"text-align: left\"><em>L\u00e0m sao \u0111\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng tr\u1edf l\u1ea1i sau l\u1ea7n mua h\u00e0ng \u0111\u1ea7u ti\u00ean?<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tuy nhi\u00ean, khi x\u00e9t \u0111\u1ebfn kh\u00eda c\u1ea1nh t\u0103ng tr\u01b0\u1edfng trong kinh doanh, c\u00f3 th\u1ec3 nhi\u1ec1u ng\u01b0\u1eddi v\u1eabn l\u1ea7m t\u01b0\u1edfng r\u1eb1ng c\u00e0ng c\u00f3 th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1edbi, c\u00e0ng \u0111\u1ea3m b\u1ea3o th\u00e0nh c\u00f4ng cho doanh nghi\u1ec7p nh\u01b0ng n\u1ebfu quan t\u00e2m t\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i th\u00ec \u0111\u00e2y kh\u00f4ng h\u1eb3n l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn t\u1ed1i \u01b0u v\u1ec1 chi ph\u00ed v\u00e0 hi\u1ec7u qu\u1ea3. \u0110\u00f3 l\u00e0 b\u1edfi v\u00ec qu\u00e1 tr\u00ecnh x\u00e1c \u0111\u1ecbnh, nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 sau \u0111\u00f3 (hy v\u1ecdng) chuy\u1ec3n \u0111\u1ed5i th\u00e0nh kh\u00e1ch h\u00e0ng tr\u1ea3 ph\u00ed \u0111\u00f2i h\u1ecfi r\u1ea5t nhi\u1ec1u ngu\u1ed3n l\u1ef1c.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52465"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=52465"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52465\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=52465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=52465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=52465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}