{"id":52931,"date":"2023-12-20T05:42:40","date_gmt":"2023-12-19T22:42:40","guid":{"rendered":"https:\/\/masterskills.org\/blog\/6-bi-quyet-giu-chan-khach-hang.html"},"modified":"2023-12-20T05:42:40","modified_gmt":"2023-12-19T22:42:40","slug":"6-bi-quyet-giu-chan-khach-hang","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/6-bi-quyet-giu-chan-khach-hang.html","title":{"rendered":"6 b\u00ed quy\u1ebft gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng"},"content":{"rendered":"
T\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng r\u1eddi b\u1ecf l\u00e0 t\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng ch\u1ea5m d\u1ee9t s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n sau m\u1ed9t th\u1eddi gian s\u1eed d\u1ee5ng. N\u00f3 \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch chia s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng b\u1ea1n m\u1ea5t \u00a0\u0111i cho s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ban \u0111\u1ea7u b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c. V\u00ed d\u1ee5, n\u1ebfu ban \u0111\u1ea7u b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c 500 kh\u00e1ch h\u00e0ng v\u00e0 sau \u0111\u00f3 m\u1ea5t \u0111i 25 kh\u00e1ch h\u00e0ng th\u00ec t\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng r\u1eddi b\u1ecf c\u1ee7a b\u1ea1n l\u00e0 5%. V\u1eady c\u00f3 nh\u1eefng c\u00e1ch n\u00e0o \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng?<\/p>\n

1. N\u00ean nh\u1edb m\u1ee5c \u0111\u00edch cu\u1ed1i c\u00f9ng v\u1eabn l\u00e0 t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn<\/strong><\/p>\n

V\u1edbi ph\u1ea7n l\u1edbn c\u00e1c doanh nghi\u1ec7p, x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 kh\u00e1ch h\u00e0ng r\u1eddi b\u1ecf ch\u00ednh l\u00e0 x\u00e1c \u0111\u1ecbnh nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 kh\u1ea3 n\u0103ng ng\u1eebng s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 ho\u1eb7c s\u1ea3n ph\u1ea9m, sau \u0111\u00f3 n\u1ed7 l\u1ef1c \u0111\u1ec3 gi\u1eef h\u1ecd l\u1ea1i.<\/p>\n

Tuy nhi\u00ean, ch\u1ec9 v\u1eady th\u00f4i ch\u01b0a \u0111\u1ee7. Thay v\u00ec d\u00f9ng th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c v\u00e0o vi\u1ec7c gi\u1eef ch\u00e2n t\u1ea5t c\u1ea3 c\u00e1 kh\u00e1ch h\u00e0ng mu\u1ed1n r\u1eddi \u0111i, doanh nghi\u1ec7p n\u00ean t\u1eadp trung v\u00e0o nh\u1eefng kh\u00e1ch h\u00e0ng mang l\u1ea1i nhi\u1ec1u l\u1ee3i nhu\u1eadn nh\u1ea5t trong s\u1ed1 \u0111\u00f3. D\u00f9 doanh nghi\u1ec7p c\u00f3 th\u00e0nh c\u00f4ng trong vi\u1ec7c thuy\u1ebft ph\u1ee5c m\u1ed9t kh\u00e1ch h\u00e0ng ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, th\u00ec li\u1ec7u kh\u00e1ch h\u00e0ng \u0111\u00f3 c\u00f3 th\u1ef1c s\u1ef1 mang l\u1ea1i l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p hay kh\u00f4ng?<\/p>\n

Ch\u00fang ta n\u00ean l\u01b0u \u00fd \u0111\u1ebfn c\u1ea3 vi\u1ec7c t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p h\u01a1n l\u00e0 ch\u1ec9 ch\u0103m ch\u0103m v\u00e0o n\u1ed7 l\u1ef1c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/p>\n

2. Ch\u1ee7 \u0111\u1ed9ng giao ti\u1ebfp<\/strong><\/p>\n

B\u1eb1ng c\u00e1ch t\u00ecm \u0111\u1ebfn kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc c\u1ea3 khi h\u1ecd c\u1ea7n, b\u1ea1n \u0111ang th\u00e0nh c\u00f4ng trong vi\u1ec7c mang \u0111\u1ebfn cho kh\u00e1ch h\u00e0ng tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t.<\/p>\n

H\u00e3y ch\u1ee7 \u0111\u1ed9ng g\u1eedi \u0111\u1ebfn kh\u00e1ch h\u00e0ng nh\u1eefng th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. R\u1ea5t c\u00f3 th\u1ec3 kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm th\u00eam v\u00e0 mu\u1ed1n bi\u1ebft li\u1ec7u nh\u1eefng g\u00ec b\u1ea1n cung c\u1ea5p c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd trong th\u1eddi gian d\u00e0i hay kh\u00f4ng, tuy nhi\u00ean h\u1ecd l\u1ea1i ch\u01b0a bi\u1ebft c\u00e1ch. Khi \u0111\u00f3, b\u1ea1n c\u1ea7n g\u1eedi \u0111\u1ebfn kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh nh\u1eefng th\u00f4ng tin c\u1ea7n thi\u1ebft v\u00e0 khuy\u1ebfn kh\u00edch h\u1ecd, khi\u1ebfn h\u1ecd tr\u1edf n\u00ean h\u1ee9ng th\u00fa v\u00e0 t\u00edch c\u1ef1c h\u01a1n.<\/p>\n

\"chu<\/p>\n

Lu\u00f4n ch\u1ee7 \u0111\u1ed9ng li\u00ean h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng!<\/p>\n<\/div>\n

3. \u0110\u01b0a \u0111\u1ebfn cho kh\u00e1ch h\u00e0ng m\u1ed9t l\u1ed9 tr\u00ecnh c\u1ee5 th\u1ec3<\/strong><\/p>\n

Vi\u1ec7c b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u1edbi c\u00f3 th\u1ec3 s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y b\u1ecb cho\u00e1ng ng\u1ee3p. N\u1ebfu nh\u01b0 h\u1ecd c\u1ea3m th\u1ea5y kh\u00f3 c\u00f3 th\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng vi\u1ec7c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, kh\u00e1ch h\u00e0ng s\u1ebd nhanh ch\u00f3ng m\u1ea5t \u0111i h\u1ee9ng th\u00fa.<\/p>\n

B\u1ea1n n\u00ean t\u1ea1o ra m\u1ed9t b\u1ea3n h\u01b0\u1edbng d\u1eabn ho\u1eb7c m\u1ed9t l\u1ed9 tr\u00ecnh \u0111\u1ec3 h\u01b0\u1edbng d\u1eabn kh\u00e1ch h\u00e0ng t\u00ecm hi\u1ec3u c\u00e1c t\u00ednh n\u0103ng v\u00e0 \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a s\u1ea3n ph\u1ea9m. Vi\u1ec7c n\u00e0y s\u1ebd gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 c\u00f3 th\u1ec3 n\u1eafm \u0111\u01b0\u1ee3c c\u1ea3m nh\u1eadn c\u0169ng nh\u01b0 k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 cung c\u1ea5p th\u00eam th\u00f4ng tin m\u00e0 h\u1ecd c\u1ea7n v\u1ec1 s\u1ea3n ph\u1ea9m.<\/p>\n

Khi kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec h\u1ecd k\u1ef3 v\u1ecdng v\u1edbi s\u1ef1 gi\u00fap \u0111\u1ee1 t\u1eeb ph\u00eda doanh nghi\u1ec7p c\u1ee7a b\u1ea1n, h\u1ecd s\u1ebd \u1edf l\u1ea1i v\u1edbi b\u1ea1n l\u00e2u h\u01a1n. V\u00ec v\u1eady vi\u1ec7c \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng l\u00e0 r\u1ea5t quan tr\u1ecdng.<\/p>\n

4. Lu\u00f4n khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng<\/strong><\/p>\n

H\u00e3y khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i b\u1eb1ng c\u00e1ch t\u1eb7ng h\u1ecd nh\u1eefng \u01b0u \u0111\u00e3i, gi\u1ea3m gi\u00e1,\u2026 cho kh\u00e1ch h\u00e0ng trung th\u00e0nh. \u0110i\u1ec1u n\u00e0y c\u00f2n th\u1ec3 hi\u1ec7n b\u1ea1n \u0111ang \u0111\u1ec1 cao v\u00e0 tr\u00e2n tr\u1ecdng h\u1ecd.<\/p>\n

B\u1ea1n n\u00ean \u0111\u01b0a ra nh\u1eefng khuy\u1ebfn kh\u00edch n\u00e0y v\u00e0o th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p. \u0110\u1eb7c bi\u1ec7t, trong giai \u0111o\u1ea1n kh\u00e1ch h\u00e0ng s\u1eafp h\u1ebft h\u1ee3p \u0111\u1ed3ng v\u1edbi b\u1ea1n v\u00e0 b\u1ea1n lo l\u1eafng r\u1eb1ng h\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng ti\u1ebfp t\u1ee5c gia h\u1ea1n, vi\u1ec7c \u0111\u01b0a ra \u01b0u \u0111\u00e3i gi\u1ea3m gi\u00e1 s\u1ebd r\u1ea5t hi\u1ec7u qu\u1ea3 gi\u00fap gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/p>\n

M\u1ed9t y\u1ebfu t\u1ed1 kh\u00e1c c\u1ea7n ph\u1ea3i xem x\u00e9t ch\u00ednh l\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. N\u1ebfu b\u1ea1n d\u1ef1 \u0111o\u00e1n r\u1eb1ng kh\u00e1ch h\u00e0ng s\u1eafp d\u1eebng vi\u1ec7c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 v\u00ec h\u1ecd nh\u1eadn ra s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n kh\u00f4ng th\u1ec3 \u0111\u00e1p \u1ee9ng k\u1ecbp nh\u1eefng g\u00ec h\u1ecd k\u1ef3 v\u1ecdng, h\u00e3y khuy\u1ebfn kh\u00edch h\u1ecd \u1edf l\u1ea1i b\u1eb1ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i gi\u1ea3m gi\u00e1, trong khi ch\u1edd \u0111\u1ee3i b\u1ea1n c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

\"customer-loyalty\"<\/p>\n

Khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i b\u1eb1ng nhi\u1ec1u \u01b0u \u0111\u00e3i h\u1ea5p d\u1eabn<\/p>\n<\/div>\n

5. Th\u01b0\u1eddng xuy\u00ean xin ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng<\/strong><\/p>\n

S\u1ef1 th\u1ea5t v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng ch\u00ednh l\u00e0 nguy\u00ean nh\u00e2n d\u1eabn \u0111\u1ebfn vi\u1ec7c kh\u00e1ch h\u00e0ng r\u1eddi b\u1ecf b\u1ea1n. \u0110\u1ec3 c\u00f3 th\u1ec3 t\u00ecm ra nguy\u00ean nh\u00e2n g\u1ed1c r\u1ec5 d\u1eabn \u0111\u1ebfn s\u1ef1 th\u1ea5t v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n th\u01b0\u1eddng xuy\u00ean l\u1ea5y \u00fd ki\u1ebfn ph\u1ea3n h\u1ed3i t\u1eeb h\u1ecd.<\/p>\n

Nh\u1eefng cu\u1ed9c kh\u1ea3o s\u00e1t l\u1ea5y \u00fd ki\u1ebfn kh\u00e1ch h\u00e0ng th\u01b0\u1eddng xuy\u00ean nh\u01b0 v\u1eady c\u00f2n ch\u1ee9ng t\u1ecf doanh nghi\u1ec7p c\u1ee7a b\u1ea1n lu\u00f4n n\u1ed7 l\u1ef1c \u0111\u1ec3 ph\u00e1t tri\u1ec3n v\u00e0 c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 h\u01a1n n\u1eefa.<\/p>\n

6. Ch\u00fa \u00fd \u0111\u1ebfn c\u00e1c \u0111\u1ed1i th\u1ee7<\/strong><\/p>\n

Th\u1ecb tr\u01b0\u1eddng lu\u00f4n bi\u1ebfn \u0111\u1ed9ng, v\u1edbi nhi\u1ec1u c\u00f4ng ngh\u1ec7 v\u00e0 ph\u1ea7n m\u1ec1m m\u1edbi \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng trong cu\u1ed9c s\u1ed1ng, nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169ng s\u1ebd th\u01b0\u1eddng xuy\u00ean thay \u0111\u1ed5i. Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n n\u00ean ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng s\u1ef1 thay \u0111\u1ed5i n\u00e0y \u0111\u1ec3 c\u00f3 th\u1ec3 b\u1eaft k\u1ecbp th\u1ecb tr\u01b0\u1eddng.<\/p>\n

\u0110\u1ec3 ch\u1eafc ch\u1eafn kh\u00f4ng b\u1ecb \u0111\u1ed1i th\u1ee7 qua m\u1eb7t, h\u00e3y ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a h\u1ecd. H\u1ecd c\u00f3 ph\u1ea3n h\u1ed3i nh\u1eefng c\u00e2u h\u1ecfi tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i kh\u00f4ng? H\u1ecd c\u00f3 s\u1eed d\u1ee5ng live chat v\u00e0 th\u01b0\u1eddng xuy\u00ean online tr\u00ean website kh\u00f4ng?\u2026<\/p>\n

T\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng r\u1eddi b\u1ecf cao c\u00f3 th\u1ec3 khi\u1ebfn doanh nghi\u1ec7p ch\u1ecbu t\u1ed5n th\u1ea5t n\u1eb7ng n\u1ec1. Tuy nhi\u00ean, n\u1ebfu nh\u01b0 b\u1ea1n th\u1ef1c s\u1ef1 n\u1ed7 l\u1ef1c n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, h\u1ecd s\u1ebd \u1edf l\u1ea1i v\u1edbi b\u1ea1n.<\/p>\n

Ngu\u1ed3n: Hubspot<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

1. N\u00ean nh\u1edb m\u1ee5c \u0111\u00edch cu\u1ed1i c\u00f9ng v\u1eabn l\u00e0 t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn<\/strong><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52931"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=52931"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/52931\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=52931"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=52931"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=52931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}