{"id":53222,"date":"2023-12-20T06:41:41","date_gmt":"2023-12-19T23:41:41","guid":{"rendered":"https:\/\/masterskills.org\/blog\/khong-tich-hop-crm-ban-se-cham-chan-trong-ky-nguyen-du-lieu.html"},"modified":"2023-12-20T06:41:41","modified_gmt":"2023-12-19T23:41:41","slug":"khong-tich-hop-crm-ban-se-cham-chan-trong-ky-nguyen-du-lieu","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/khong-tich-hop-crm-ban-se-cham-chan-trong-ky-nguyen-du-lieu.html","title":{"rendered":"Kh\u00f4ng t\u00edch h\u1ee3p CRM, b\u1ea1n s\u1ebd ch\u1eadm ch\u00e2n trong k\u1ef7 nguy\u00ean d\u1eef li\u1ec7u"},"content":{"rendered":"<div id=\"test\">Trong , m\u1ed9t trong nh\u1eefng \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u \u0111\u1ed1i v\u1edbi nh\u1eefng doanh nghi\u1ec7p b\u00e1n l\u1ebb c\u0169ng nh\u01b0 \u0111\u01a1n v\u1ecb v\u1eeba v\u00e0 nh\u1ecf c\u00f3 l\u1ebd ch\u00ednh l\u00e0 quy\u1ebft \u0111\u1ecbnh t\u00edch h\u1ee3p\u00a0CRM. B\u1edfi, v\u1edbi doanh s\u1ed1 b\u00e1n l\u1ebb d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd \u0111\u1ea1t 27 ngh\u00ecn t\u1ec9 $ v\u00e0o n\u0103m , \u0111i\u1ec3m quan tr\u1ecdng t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t cho c\u00e1c doanh nghi\u1ec7p ch\u00ednh l\u00e0 cung c\u1ea5p nh\u1eefng tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi cho kh\u00e1ch h\u00e0ng ngay t\u1eeb l\u00fac n\u00e0y. V\u00e0 d\u01b0\u1edbi \u0111\u00e2y Masterskills s\u1ebd ph\u00e2n t\u00edch chi ti\u1ebft 5 l\u00fd do t\u1ea1i sao b\u1ea5t c\u1ee9 doanh nghi\u1ec7p n\u00e0o, d\u00f9 quy m\u00f4 nh\u1ecf hay l\u1edbn c\u0169ng \u0111\u1ec1u c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a CRM \u0111\u1ec3 b\u00f9ng n\u1ed5.<\/p>\n<h2 id=\"1-ket-hop-an-y-giua-marketing-va-ban-hang\">K\u1ebft h\u1ee3p \u0103n \u00fd gi\u1eefa marketing v\u00e0 b\u00e1n h\u00e0ng<\/h2>\n<p>T\u00edch h\u1ee3p CRM ch\u00ednh l\u00e0 n\u1ec1n m\u00f3ng c\u01a1 b\u1ea3n t\u1ea1o cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u00f4ng c\u1ee5 \u0111\u1ec3 thai ngh\u00e9n v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch, t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh, qu\u1ea3n l\u00fd n\u1ed9i dung d\u1ef1a tr\u00ean Big Data v\u00e0 \u0111\u01b0a ra nh\u1eefng ph\u00e2n t\u00edch, d\u1ef1 \u0111o\u00e1n.<\/p>\n<p>\u0110\u1ed3ng th\u1eddi, CRM c\u0169ng ch\u00ednh l\u00e0 n\u01a1i nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau giao d\u1ecbch, giai \u0111o\u1ea1n kh\u00e1ch h\u00e0ng, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a, b\u1ea3ng gi\u00e1,\u2026 c\u00f3 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p v\u00e0 \u0111\u1ed3ng b\u1ed9 ch\u1eb7t ch\u1ebd v\u1edbi email hay c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/p>\n<p>Khi marketing v\u00e0 b\u00e1n h\u00e0ng\u00a0s\u1eed d\u1ee5ng c\u00f9ng m\u1ed9t ngu\u1ed3n d\u1eef li\u1ec7u th\u01b0\u1eddng xuy\u00ean \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt, ho\u00e0n thi\u1ec7n t\u1eeb CRM, s\u1ef1 h\u1ee3p l\u1ef1c, khuy\u1ebfn kh\u00edch t\u01b0\u01a1ng t\u00e1c c\u0169ng nh\u01b0 n\u00e2ng cao tinh th\u1ea7n tr\u00e1ch nhi\u1ec7m s\u1ebd \u0111\u01b0\u1ee3c n\u00e2ng l\u00ean. Nh\u1edd \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd th\u00f4ng tin v\u1ec1 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, c\u00e1c chi\u1ebfn d\u1ecbch, \u0111\u1ed3ng th\u1eddi, s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa marketing v\u00e0 b\u00e1n h\u00e0ng\u00a0s\u1ebd ph\u1ee5c v\u1ee5 t\u1ed1t h\u01a1n c\u00e1c n\u1ed7 l\u1ef1c b\u00e1n h\u00e0ng hay ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd d\u1ef1 \u00e1n, t\u00e0i s\u1ea3n k\u1ef9 thu\u1eadt s\u1ed1, c\u00f4ng vi\u1ec7c v\u00e0 c\u00e1c qu\u00e1 tr\u00ecnh ch\u00ednh m\u1ed9t c\u00e1ch thu\u1eadn l\u1ee3i theo t\u1eebng nh\u00f3m, c\u00e1c ph\u00f2ng ban kh\u00e1c hay chi nh\u00e1nh ch\u1ec9 t\u1eeb m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t.<\/p>\n<div id=\"attachment_11102\" style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11102\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/ly-do-vi-sao-ne-su-dung-CRM.jpg\" alt=\"T\u00edch h\u1ee3p CRM\" width=\"730\" height=\"466\" title=\"ly-do-vi-sao-ne-su-dung-CRM\"><\/p>\n<p class=\"wp-caption-text\">S\u1ef1 k\u1ebft h\u1ee3p ho\u00e0n h\u1ea3o gi\u1eefa Sales v\u00e0 Marketing \u0111\u00e3 t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp t\u1edbi doanh thu v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c trong doanh nghi\u1ec7p, \u0111\u00f3 c\u0169ng ch\u00ednh l\u00e0 l\u00fd do CRM \u0111\u1eb7c bi\u1ec7t \u0111\u01b0\u1ee3c quan t\u00e2m\u00a0trong <\/p>\n<\/div>\n<h2 id=\"2-sang-tao-trai-nghiem-khach-hang-hoan-hao\">S\u00e1ng t\u1ea1o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng ho\u00e0n h\u1ea3o<\/h2>\n<p>\u01af\u1edbc t\u00ednh kho\u1ea3ng 41 t\u1ef7 USD b\u1ecb l\u00e3ng ph\u00ed m\u1ed7i n\u0103m do nguy\u00ean nh\u00e2n t\u1eeb d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng ngh\u00e8o n\u00e0n. M\u1ed9t tr\u1ea3i nghi\u1ec7m x\u1ea5u c\u00f3 th\u1ec3 ph\u00e1 h\u1ee7y s\u1ef1 trung th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u. Thay v\u00ec t\u00edch h\u1ee3p\u00a0CRM ch\u1ec9 \u0111\u1ec3 s\u1eed d\u1ee5ng nh\u01b0 l\u00e0 m\u1ed9t c\u01a1 s\u1edf d\u1eef li\u1ec7u giao d\u1ecbch, doanh nghi\u1ec7p n\u00ean t\u1eadn d\u1ee5ng \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 ch\u00e2n th\u00e0nh v\u00e0 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng. V\u00e0 kh\u00f4ng ai kh\u00e1c, ph\u00f2ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap duy tr\u00ec m\u1ed1i quan h\u1ec7 n\u00e0y th\u00f4ng qua t\u1eebng v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng.<\/p>\n<p>D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 ti\u1ec1n tuy\u1ebfn quan tr\u1ecdng \u0111\u1ec3 h\u1ed7 tr\u1ee3 v\u00e0 b\u1ea1n ph\u1ea3i ch\u1eafc ch\u1eafn v\u1ec1 vi\u1ec7c trao quy\u1ec1n cho t\u1eebng th\u00e0nh vi\u00ean v\u1edbi nh\u1eefng s\u1ed1 li\u1ec7u quan tr\u1ecdng. Theo m\u1ed9t nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi TechCrunch, 82% kh\u00e1ch h\u00e0ng cho bi\u1ebft h\u1ecd \u0111\u00e3 ng\u1eebng giao d\u1ecbch v\u1edbi m\u1ed9t doanh nghi\u1ec7p sau m\u1ed9t tr\u1ea3i nghi\u1ec7m v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng ngh\u00e8o n\u00e0n. C\u00f3 trong tay m\u1ed9t v\u0169 kh\u00ed l\u1ee3i h\u1ea1i l\u00e0 CRM, h\u00e3y t\u1eadn d\u1ee5ng m\u1ecdi l\u1ee3i th\u1ebf c\u1ee7a n\u00f3 \u0111\u1ec3 gi\u1ea3m thi\u1ec3u t\u1ed1i \u0111a nh\u1eefng nguy c\u01a1 ti\u1ec1m \u1ea9n k\u1ec3 tr\u00ean.<\/p>\n<p>C\u00e1c agent c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng CRM nh\u01b0 m\u1ed9t trung t\u00e2m d\u1ecbch v\u1ee5 t\u01b0\u01a1ng t\u00e1c \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00f4ng tin, t\u1eeb \u0111\u00f3 nhanh ch\u00f3ng gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng; bi\u1ec3u \u0111\u1ed3 th\u1eddi gian th\u1ef1c \u0111\u1ec3 c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng th\u1ec3 v\u1ec1 to\u00e0n b\u1ed9 kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c, sau \u0111\u00f3 s\u1eafp x\u1ebfp theo th\u1ee9 t\u1ef1 \u01b0u ti\u00ean t\u00f9y thu\u1ed9c v\u00e0o m\u1ee9c \u0111\u1ed9 nghi\u00eam tr\u1ecdng hay h\u1ea1ng m\u1ee5c \u01b0u ti\u00ean n\u00e0o c\u1ea7n gi\u1ea3i quy\u1ebft nhanh h\u01a1n.<\/p>\n<h2 id=\"3-co-hoi-tan-dung-loi-the-cua-big-data\">C\u01a1 h\u1ed9i t\u1eadn d\u1ee5ng l\u1ee3i th\u1ebf c\u1ee7a Big Data<\/h2>\n<p>Theo McKinsey, Big Data c\u00f3 kh\u1ea3 n\u0103ng t\u0103ng l\u1ee3i nhu\u1eadn b\u00e1n l\u1ebb l\u00ean t\u1edbi 60%, nh\u01b0ng, h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p b\u00e1n l\u1ebb l\u1ea1i cho r\u1eb1ng \u0111\u1ea7u t\u01b0 v\u00e0o Big Data qu\u00e1 t\u1ed1n k\u00e9m. \u0110\u1ed5i l\u1ea1i, n\u00f3 c\u00f3 th\u1ec3 l\u00e0m t\u0103ng \u0111\u00e1ng k\u1ec3 hi\u1ec7u qu\u1ea3 trong vi\u1ec7c qu\u1ea3n l\u00fd m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c trong ng\u00e0nh b\u00e1n l\u1ebb, bao g\u1ed3m: ph\u00e2n nh\u00f3m kh\u00e1ch h\u00e0ng, thu h\u00fat kh\u00e1ch h\u00e0ng, \u0111\u1ec1 xu\u1ea5t s\u1ea3n ph\u1ea9m, ti\u1ebfp th\u1ecb l\u1ea1i, chi\u1ebfn l\u01b0\u1ee3c gi\u00e1, chu\u1ed7i cung \u1ee9ng, qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho\u2026<\/p>\n<p>Ngo\u00e0i ra, d\u1eef li\u1ec7u l\u1edbn s\u1ebd m\u1edf ra c\u00e1nh c\u1eeda cho nh\u1eefng ti\u1ebfn tr\u00ecnh th\u00f4ng minh, ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi nhi\u1ec1u ng\u1eef c\u1ea3nh nh\u1ea1y c\u1ea3m. Kh\u1ea3 n\u0103ng qu\u1ea3n l\u00fd d\u1eef li\u1ec7u l\u1edbn c\u00f3 th\u1ec3 ti\u00eau h\u00f3a d\u1eef li\u1ec7u h\u00e0nh vi v\u00e0 m\u00f4i tr\u01b0\u1eddng, t\u01b0\u01a1ng t\u00e1c tr\u1ef1c tuy\u1ebfn hay m\u1ed1i quan h\u1ec7 gi\u1eefa c\u00e1c c\u00e1 nh\u00e2n. T\u1eeb \u0111\u00f3 mang l\u1ea1i c\u1ea3i ti\u1ebfn \u0111\u00e1ng k\u1ec3 trong qu\u1ea3n l\u00fd v\u00f2ng \u0111\u1eddi c\u1ee7a t\u00e0i s\u1ea3n, m\u00f4 h\u00ecnh s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, quy tr\u00ecnh gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m m\u1edbi, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, qu\u1ea3n l\u00fd t\u01b0\u01a1ng t\u00e1c v\u00e0 gi\u1ea3m thi\u1ec3u r\u1ee7i ro trong kinh doanh.<\/p>\n<div id=\"attachment_11104\" style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11104\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/loi-the-cua-CRM.png\" alt=\"l\u1ee3i th\u1ebf c\u1ee7a CRM\" width=\"730\" height=\"438\" title=\"loi-the-cua-CRM\"><\/p>\n<p class=\"wp-caption-text\">CRM l\u00e0 trong nh\u1eefng l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u c\u1ee7a vi\u1ec7c th\u1ef1c hi\u1ec7n v\u00e0 qu\u1ea3n l\u00fd c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh trung th\u00e0nh kh\u00e1ch h\u00e0ng.<\/p>\n<\/div>\n<h2 id=\"4-mo-rong-danh-sach-khach-hang-trung-thanh\">M\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng trung th\u00e0nh<\/h2>\n<p>Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd d\u00e0nh ri\u00eang cho c\u00e1c nh\u00e0 b\u00e1n l\u1ebb, nh\u01b0ng h\u1ecd l\u1ea1i th\u01b0\u1eddng kh\u00f4ng t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf. M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Colloquy \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng ch\u1ec9 c\u00f3 42% th\u00e0nh vi\u00ean c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y \u0111ang t\u00edch c\u1ef1c tham gia v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng. T\u00edch h\u1ee3p CRM l\u00e0 trong nh\u1eefng l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u c\u1ee7a vi\u1ec7c th\u1ef1c hi\u1ec7n v\u00e0 qu\u1ea3n l\u00fd c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh trung th\u00e0nh kh\u00e1ch h\u00e0ng.<\/p>\n<p>B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng\u00a0trung th\u00e0nh tr\u00ean CRM, b\u1ea1n c\u00f3 th\u1ec3 ghi danh th\u00e0nh vi\u00ean v\u00e0 qu\u1ea3n l\u00fd h\u1ed3 s\u01a1 c\u1ee7a h\u1ecd, x\u00e1c \u0111\u1ecbnh m\u1ee9c th\u01b0\u1edfng, t\u00edch \u0111i\u1ec3m, ph\u00e2n t\u00edch h\u00e0nh vi\u2026 B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c c\u1ed5ng th\u00f4ng tin cho kh\u00e1ch h\u00e0ng truy c\u1eadp \u0111\u1ec3 xem m\u1ee9c th\u01b0\u1edfng hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ecd, gi\u1edbi thi\u1ec7u b\u1ea1n b\u00e8 hay xem l\u1ecbch s\u1eed giao d\u1ecbch.<\/p>\n<p>Nh\u1edd \u0111\u00f3, b\u1ea1n s\u1ebd khi\u1ebfn cho kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng v\u00e0 quay tr\u1edf l\u1ea1i nhi\u1ec1u l\u1ea7n h\u01a1n n\u1eefa.<\/p>\n<p>M\u1edf r\u1ed9ng danh s\u00e1ch kh\u00e1ch h\u00e0ng trung th\u00e0nh bao gi\u1edd c\u0169ng \u00edt t\u1ed1n k\u00e9m h\u01a1n vi\u1ec7c c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi. Gartner d\u1ef1 \u0111o\u00e1n r\u1eb1ng 80% doanh thu trong t\u01b0\u01a1ng lai c\u1ee7a m\u1ed9t c\u00f4ng ty s\u1ebd \u0111\u1ebfn t\u1eeb 20% kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. V\u1edbi l\u00f2ng trung th\u00e0nh, kh\u1ea3 n\u0103ng tri \u00e2n, t\u00ednh n\u0103ng l\u1eafng nghe tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a CRM, b\u1ea1n s\u1ebd c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng l\u00e2u h\u01a1n bao gi\u1edd h\u1ebft. Sau khi \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n ch\u1eb7t ch\u1ebd v\u1edbi kh\u00e1ch h\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng th\u00f4ng tin s\u1eb5n c\u00f3 \u0111\u1ec3 \u0111\u01b0a ra g\u1ee3i \u00fd b\u00e1n th\u00eam ho\u1eb7c b\u00e1n ch\u00e9o b\u00e1n \u0111\u00fang s\u1ea3n ph\u1ea9m v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m kh\u00e1ch h\u00e0ng c\u1ea7n. \u0110\u1eebng qu\u00ean, kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng s\u1ebd c\u00f3 xu h\u01b0\u1edbng gi\u1edbi thi\u1ec7u c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n v\u1edbi gia \u0111\u00ecnh v\u00e0 b\u1ea1n b\u00e8.<\/p>\n<p>Trong th\u1eddi \u0111\u1ea1i kh\u00e1ch h\u00e0ng l\u00e0 th\u01b0\u1ee3ng \u0111\u1ebf, CRM s\u1ebd gi\u00fap b\u1ea1n mang t\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng ch\u1ea5t l\u01b0\u1ee3ng, khi\u1ebfn h\u1ecd h\u1ea1nh ph\u00fac v\u00e0 trung th\u00e0nh, cung c\u1ea5p m\u1ed9t kinh nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao trong v\u00e0 sau mua. Ngo\u00e0i ra, n\u00f3 c\u00f2n cho ph\u00e9p Marketing v\u00e0 Sales \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh h\u01a1n khi nh\u1eafm m\u1ee5c ti\u00eau v\u00e0 cung c\u1ea5p l\u1ef1a ch\u1ecdn cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Tr\u00ean h\u1ebft, CRM cho ph\u00e9p b\u1ea1n x\u00e2y d\u1ef1ng m\u1ed9t m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i, \u00fd ngh\u0129a v\u00e0 nhi\u1ec1u ti\u1ec1m n\u0103ng l\u1ee3i nhu\u1eadn\u00a0trong to\u00e0n b\u1ed9 v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n<p style=\"text-align: right\"><em>Theo\u00a0Shital\u00a0Shah<\/em><\/p>\n<p><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li><em>\u0110\u1ed9t ph\u00e1 v\u1ec1 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng nh\u1edd t\u00edch h\u1ee3p live chat v\u00e0 CRM<\/em><\/li>\n<li><em>CRM l\u00e0 g\u00ec? V\u00ec sao l\u1ea1i ph\u1ea3i d\u00f9ng CRM\u00a0<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Trong , m\u1ed9t trong nh\u1eefng \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u \u0111\u1ed1i v\u1edbi nh\u1eefng doanh nghi\u1ec7p b\u00e1n l\u1ebb c\u0169ng nh\u01b0 \u0111\u01a1n v\u1ecb v\u1eeba v\u00e0 nh\u1ecf c\u00f3 l\u1ebd ch\u00ednh l\u00e0 quy\u1ebft \u0111\u1ecbnh t\u00edch h\u1ee3p\u00a0CRM. B\u1edfi, v\u1edbi doanh s\u1ed1 b\u00e1n l\u1ebb d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd \u0111\u1ea1t 27 ngh\u00ecn t\u1ec9 $ v\u00e0o n\u0103m , \u0111i\u1ec3m quan tr\u1ecdng t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53222"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=53222"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53222\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=53222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=53222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=53222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}