{"id":53307,"date":"2023-12-20T06:59:41","date_gmt":"2023-12-19T23:59:41","guid":{"rendered":"https:\/\/masterskills.org\/blog\/nhung-thoi-quen-can-biet-cua-the-he-khach-hang-mang-xa-hoi.html"},"modified":"2023-12-20T06:59:41","modified_gmt":"2023-12-19T23:59:41","slug":"nhung-thoi-quen-can-biet-cua-the-he-khach-hang-mang-xa-hoi","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/nhung-thoi-quen-can-biet-cua-the-he-khach-hang-mang-xa-hoi.html","title":{"rendered":"Nh\u1eefng th\u00f3i quen c\u1ea7n bi\u1ebft c\u1ee7a th\u1ebf h\u1ec7 kh\u00e1ch h\u00e0ng \u201cm\u1ea1ng x\u00e3 h\u1ed9i\u201d"},"content":{"rendered":"<div id=\"test\">C\u1ee9 5 ph\u00fat \u0111\u01b0\u1ee3c ti\u00eau t\u1ed1n tr\u00ean th\u1ebf gi\u1edbi s\u1ed1 th\u00ec 1 ph\u00fat \u0111\u01b0\u1ee3c d\u00e0nh cho m\u1ea1ng x\u00e3 h\u1ed9i. M\u1ed9t th\u1ebf h\u1ec7 kh\u00e1ch h\u00e0ng m\u1edbi \u0111\u00e3 \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh, v\u00e0 danh t\u1eeb \u201cm\u1ea1ng x\u00e3 h\u1ed9i\u201d gi\u1edd \u0111\u00e2y \u0111\u00e3 tr\u1edf th\u00e0nh t\u00ednh t\u1eeb th\u1ec3 hi\u1ec7n \u0111\u1eb7c t\u00ednh ri\u00eang bi\u1ec7t v\u00e0 kh\u00e1c bi\u1ec7t c\u1ee7a th\u1ebf h\u1ec7 m\u1edbi n\u00e0y.<\/p>\n<p>Nghi\u00ean c\u1ee9u ch\u1ec9 ra r\u1eb1ng,\u00a0g\u1ea7n 80% ho\u1ea1t \u0111\u1ed9ng c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i di\u1ec5n ra th\u00f4ng qua c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng. L\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i tr\u00ean di \u0111\u1ed9ng \u0111ang gia t\u0103ng v\u1edbi t\u1ed1c \u0111\u1ed9 t\u00ean l\u1eeda. C\u00f9ng t\u00ecm hi\u1ec3u 5 th\u00f3i quen c\u1ee7a nh\u00f3m kh\u00e1ch h\u00e0ng n\u00e0y \u0111\u1ec3 c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p nh\u1eb1m gia t\u0103ng \u1ea3nh h\u01b0\u1edfng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a Masterskills nh\u00e9!<\/p>\n<h2 id=\"1-1-khach-hang-mang-xa-hoi-muon-duoc-lang-nghe\">#1: Kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i mu\u1ed1n \u0111\u01b0\u1ee3c l\u1eafng nghe<\/h2>\n<p>D\u00f9 l\u00e0 tr\u01b0\u1edbc \u0111\u00e2y hay b\u00e2y gi\u1edd, kh\u00e1ch h\u00e0ng lu\u00f4n mu\u1ed1n \u0111\u01b0\u1ee3c l\u1eafng nghe. Nh\u01b0ng ch\u00ednh t\u00ednh \u201cm\u1edf\u201d v\u00e0 \u201cc\u1ed9ng \u0111\u1ed3ng\u201d c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00e3 \u0111\u1ea9y mong mu\u1ed1n n\u00e0y l\u00ean cao h\u01a1n 1 b\u1eadc. C\u00e1c kh\u00e1ch h\u00e0ng thu\u1ed9c th\u1ebf gi\u1edbi s\u1ed1 ng\u00e0y nay lu\u00f4n c\u00f3 xu h\u01b0\u1edbng chia s\u1ebb v\u1edbi m\u1ecdi ng\u01b0\u1eddi v\u1ec1 tr\u1ea3i nghi\u1ec7m c\u1ee7a m\u00ecnh bao g\u1ed3m c\u1ea3 \u0111i\u1ec1u t\u00edch c\u1ef1c l\u1eabn ti\u00eau c\u1ef1c.<\/p>\n<div id=\"attachment_10720\" style=\"width: 680px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10720\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/Listen-to-your-cus-2.jpg\" alt=\"Kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i lu\u00f4n mu\u1ed1n \u0111\u01b0\u1ee3c l\u1eafng nghe\" width=\"670\" height=\"270\" title=\"Listen-to-your-cus-2\"><\/p>\n<p class=\"wp-caption-text\">Mong mu\u1ed1n \u0111\u01b0\u1ee3c l\u1eafng nghe c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i lu\u00f4n r\u1ea5t m\u1ea1nh m\u1ebd<\/p>\n<\/div>\n<p>Nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y kh\u00f4ng ch\u1edd \u0111\u1ee3i cho \u0111\u1ebfn khi h\u1ecd \u0111\u01b0\u1ee3c trao \u0111\u1ed5i tr\u1ef1c ti\u1ebfp v\u1edbi c\u00f4ng ty ngo\u00e0i \u0111\u1eddi v\u00e0 \u0111i v\u00e0o chi ti\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 g\u1eb7p ph\u1ea3i. Nh\u1edd s\u1ef1 linh ho\u1ea1t ng\u00e0y c\u00e0ng gia t\u0103ng c\u1ee7a c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng, kh\u00e1ch h\u00e0ng khen ng\u1ee3i hay t\u1ee9c gi\u1eadn, ph\u00e0n n\u00e0n ngay l\u1eadp t\u1ee9c khi nh\u1eadn \u0111\u01b0\u1ee3c d\u1ecbch v\u1ee5 v\u00e0 s\u1ef1 gi\u00fap \u0111\u1ee1 \u1edf th\u1eddi gian th\u1ef1c.<\/p>\n<p>M\u1ed9t nghi\u00ean c\u1ee9u t\u1eeb Convince &amp; Convert cho th\u1ea5y, g\u1ea7n 83% nh\u1eefng ng\u01b0\u1eddi ph\u00e0n n\u00e0n tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec1 cao ph\u1ea3n h\u1ed3i c\u1ee7a c\u00f4ng ty sau \u0111\u00f3. N\u1eafm quy\u1ec1n ch\u1ee7 \u0111\u1ed9ng v\u00e0 t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p kh\u1eafc ph\u1ee5c h\u1eefu hi\u1ec7u ngay c\u1ea3 khi \u0111\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 l\u1ed7i c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap c\u1ea3i thi\u1ec7n h\u00ecnh \u1ea3nh c\u00f4ng ty m\u1ed9t c\u00e1ch t\u00edch c\u1ef1c trong m\u1eaft kh\u00e1ch h\u00e0ng, th\u1eadm ch\u00ed ho\u00e0n to\u00e0n \u0111\u1ee7 \u0111\u1ec3 duy tr\u00ec vi\u1ec7c kinh doanh v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng kh\u00f4ng h\u00e0i l\u00f2ng v\u00e0o l\u1ea7n k\u1ebf ti\u1ebfp.<\/p>\n<h2 id=\"2-2-khach-hang-mang-xa-hoi-luon-thieu-kien-nhan\">#2: Kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i lu\u00f4n thi\u1ebfu ki\u00ean nh\u1eabn<\/h2>\n<p>Trong m\u1ed9t th\u1ebf gi\u1edbi m\u00e0 th\u00f4ng tin ngay d\u01b0\u1edbi \u0111\u1ea7u ng\u00f3n tay g\u00f5 ph\u00edm v\u00e0 nh\u1eefng c\u00fa nh\u1ea5p chu\u1ed9t, ch\u00fang ta \u0111ang d\u1ea7n c\u00f3 nhu c\u1ea7u cao h\u01a1n v\u1ec1 ti\u00eau ch\u00ed \u201cngay l\u1eadp t\u1ee9c\u201d. K\u1ebft qu\u1ea3, nh\u1eefng kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i ph\u1ea3n \u1ee9ng r\u00f5 r\u1ec7t h\u01a1n h\u1eb3n \u0111\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 k\u00e9m v\u00e0 h\u1ecd kh\u00f4ng do d\u1ef1 ch\u00fat n\u00e0o trong vi\u1ec7c th\u00f4ng b\u00e1o cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi bi\u1ebft v\u1ec1 tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd c\u00f3 \u0111\u01b0\u1ee3c v\u1edbi c\u00f4ng ty k\u00e9m ra sao \u0111\u1ec3 th\u1ecfa m\u00e3n s\u1ef1 b\u1ef1c t\u1ee9c (\u0111\u00f4i khi c\u00f2n k\u00e8m theo c\u1ea3 nh\u1eefng h\u00ecnh \u1ea3nh l\u00e0m b\u1eb1ng ch\u1ee9ng).<\/p>\n<p>Tr\u00ean th\u1ef1c t\u1ebf, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh c\u00f3 t\u01b0\u01a1ng t\u00e1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u theo m\u1ed9t c\u00e1ch ph\u00f9 h\u1ee3p h\u01a1n nh\u01b0 l\u00e0 g\u1eedi tin nh\u1eafn ri\u00eang hay kh\u00f4ng. Tuy nhi\u00ean, \u0111i\u1ec1u n\u00e0y v\u1eabn ti\u1ec1m \u1ea9n r\u1ee7i ro: h\u1ecd c\u00f3 kh\u1ea3 n\u0103ng ch\u1ee5p \u1ea3nh m\u00e0n h\u00ecnh cu\u1ed9c tr\u00f2 chuy\u1ec7n v\u00e0 \u0111\u0103ng t\u1ea3i v\u1ea5n \u0111\u1ec1 l\u00ean c\u00e1c k\u00eanh x\u00e3 h\u1ed9i n\u1ebfu h\u1ecd kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd hay d\u1ecbch v\u1ee5 m\u00e0 h\u1ecd y\u00eau c\u1ea7u. S\u1ebd lu\u00f4n c\u00f3 kh\u1ea3 n\u0103ng cho vi\u1ec7c gia t\u0103ng r\u1eafc r\u1ed1i m\u00e0 c\u00f4ng ty g\u1eb7p ph\u1ea3i n\u1ebfu kh\u00f4ng th\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 k\u1ecbp l\u00fac.<\/p>\n<p>Nghi\u00ean c\u1ee9u t\u1eeb Convince &amp;\u00a0Convert minh h\u1ecda r\u1eb1ng 32% kh\u00e1ch h\u00e0ng th\u01b0\u1eddng xuy\u00ean \u0111em v\u1ea5n \u0111\u1ec1 ph\u1ea3n \u00e1nh l\u00ean m\u1ea1ng x\u00e3 h\u1ed9i mong mu\u1ed1n nh\u1eadn \u0111\u01b0\u1ee3c tr\u1ea3 l\u1eddi trong v\u00f2ng 30 ph\u00fat v\u00e0 42% k\u1ef3 v\u1ecdng c\u00e2u tr\u1ea3 l\u1eddi \u0111\u1ebfn trong 60 ph\u00fat. 27.5% kh\u00e1ch h\u00e0ng \u0111\u00e3 k\u1ebft n\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng kh\u00f4ng bao gi\u1edd nh\u1eadn \u0111\u01b0\u1ee3c ph\u1ea3n h\u1ed3i, trong khi 30% kh\u00e1ch h\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c ph\u1ea3n h\u1ed3i sau khi ch\u1edd \u0111\u1ee3i 30 ph\u00fat ho\u1eb7c h\u01a1n. Th\u00fa v\u1ecb l\u00e0, 100% c\u00e2u tr\u1ea3 l\u1eddi trong kh\u1ea3o s\u00e1t ch\u1ec9 ra r\u1eb1ng h\u1ecd th\u00edch \u00fd t\u01b0\u1edfng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i cho d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01a1n gi\u1ea3n b\u1edfi n\u00f3 r\u1ea5t d\u1ec5 d\u00f9ng. B\u1ea1n c\u00e0ng khi\u1ebfn m\u1ecdi th\u1ee9 tr\u1edf n\u00ean d\u1ec5 d\u00e0ng, b\u1ea1n c\u00e0ng c\u00f3 c\u01a1 h\u1ed9i ch\u0103m s\u00f3c h\u1ecd t\u1ed1t h\u01a1n.<\/p>\n<h2 id=\"3-3-khach-hang-doi-hoi-loi-ich-quay-vong\">#3: Kh\u00e1ch h\u00e0ng \u0111\u00f2i h\u1ecfi l\u1ee3i \u00edch quay v\u00f2ng<\/h2>\n<p>B\u1ea1n \u0111\u00e3 thu th\u1eadp \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng theo d\u00f5i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u1edf \u0111\u1ecba ch\u1ec9 \u0111\u1ea7u ti\u00ean nh\u01b0 th\u1ebf n\u00e0o? M\u1ed9t nghi\u00ean c\u1ee9u t\u1eeb Nielsen v\u1ec1 ng\u01b0\u1eddi d\u00f9ng Twitter cho th\u1ea5y r\u1eb1ng c\u00e1c coupon, gi\u1ea3i th\u01b0\u1edfng, qu\u00e0 t\u1eb7ng, c\u00e1c video h\u01b0\u1edbng d\u1eabn c\u00e1ch l\u00e0m, ebook t\u1ea3i mi\u1ec5n ph\u00ed v\u00e0 c\u00e1c n\u1ed9i dung li\u00ean quan c\u00f3 hi\u1ec7u qu\u1ea3 t\u00edch c\u1ef1c trong vi\u1ec7c thu th\u1eadp th\u00eam ng\u01b0\u1eddi theo d\u00f5i v\u00e0 ti\u1ebfp t\u1ee5c cho \u0111i c\u00e1c l\u1ee3i \u00edch n\u00e0y s\u1ebd khi\u1ebfn h\u1ecd quay tr\u1edf l\u1ea1i.<\/p>\n<p>N\u1ebfu b\u1ea1n cung c\u1ea5p cho kh\u00e1ch h\u00e0ng b\u1ea5t c\u1ee9 l\u1ee3i \u00edch n\u00e0o k\u1ec3 tr\u00ean, n\u00f3 ch\u1ee7 y\u1ebfu c\u00f3 t\u00e1c d\u1ee5ng trong tr\u01b0\u1eddng h\u1ee3p kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi b\u1ea1n n\u1ebfu b\u1ea1n cho h\u1ecd th\u1ee9 g\u00ec c\u00f3 gi\u00e1 tr\u1ecb tr\u01b0\u1edbc. Tr\u00ean th\u1ef1c t\u1ebf, Sephora v\u1eeba th\u00f4ng b\u00e1o r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u n\u00e0y s\u1ebd trao cho kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi c\u00f3 v\u1ea5n \u0111\u1ec1 v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ee7a Sephora nh\u1eefng phi\u1ebfu qu\u00e0 t\u1eb7ng tr\u1ef1c ti\u1ebfp th\u00f4ng qua c\u00e1c \u1ee9ng d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p>Kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i mu\u1ed1n bi\u1ebft b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m nh\u1eefng g\u00ec cho h\u1ecd trong hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n cam k\u1ebft cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n t\u1eebng ng\u00e0y.<\/p>\n<h2 id=\"4-4-khach-hang-quay-tro-lai-mang-xa-hoi-khi-can-giup-do\">#4: Kh\u00e1ch h\u00e0ng quay tr\u1edf l\u1ea1i m\u1ea1ng x\u00e3 h\u1ed9i khi c\u1ea7n gi\u00fap \u0111\u1ee1<\/h2>\n<p>Nh\u1eefng kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng s\u1ebd mu\u1ed1n t\u1edbi c\u00e1c \u0111\u1ecba ch\u1ec9 m\u1ea1ng x\u00e3 h\u1ed9i tr\u01b0\u1edbc ti\u00ean: c\u00f3 nh\u1eefng k\u00eanh h\u1ecd l\u00e0m ch\u1ee7 v\u00e0 nh\u1eefng k\u00eanh \u0111em \u0111\u1ebfn cho h\u1ecd c\u1ea3m gi\u00e1c tho\u1ea3i m\u00e1i khi d\u00f9ng. Th\u00f4ng th\u01b0\u1eddng, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c c\u00f3 r\u1ea5t \u00edt th\u1eddi gian h\u1ed3i \u0111\u00e1p tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, kh\u00f4ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 tr\u00ean c\u00e1c k\u00eanh m\u1ea1ng x\u00e3 h\u1ed9i h\u1ecd c\u00f3 m\u1eb7t, kh\u00f4ng bi\u1ebft s\u1eed d\u1ee5ng \u201cgi\u1ecdng\u201d n\u00e0o ph\u00f9 h\u1ee3p \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng ho\u1eb7c kh\u00e1ch h\u00e0ng th\u1eadm ch\u00ed kh\u00f4ng nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c r\u1eb1ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t n\u01a1i \u0111\u1ec3 giao ti\u1ebfp v\u1edbi c\u00f4ng ty.<\/p>\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 v\u1ebb kh\u00f4ng d\u1ec5 kh\u1eafc ph\u1ee5c, \u0111\u1eb7c bi\u1ec7t l\u00e0 n\u1ebfu b\u1ea1n kh\u00f4ng c\u00f3 m\u1ed9t \u0111\u1ed9i ng\u0169 t\u00e2m huy\u1ebft ch\u1ecb tr\u00e1ch nhi\u1ec7m gi\u1ea3i quy\u1ebft c\u00e1c ph\u1ea3n h\u1ed3i tr\u00ean n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i, nh\u01b0ng nh\u1eefng th\u00e0nh qu\u1ea3 b\u1ea1n g\u1eb7t h\u00e1i \u0111\u01b0\u1ee3c l\u1ea1i v\u00f4 c\u00f9ng \u0111\u00e1ng gi\u00e1. Shutterfly \u2013 m\u1ed9t c\u00f4ng ty c\u1ee7a M\u1ef9 chuy\u00ean s\u1ea3n xu\u1ea5t c\u00e1c lo\u1ea1i s\u00e1ch \u1ea3nh, thi\u1ec7p in \u1ea3nh theo \u00fd kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t v\u00ed d\u1ee5 ti\u00eau bi\u1ec3u cho tr\u01b0\u1eddng h\u1ee3p n\u00e0y. V\u00ed d\u1ee5, c\u00f3 kh\u00e1ch h\u00e0ng li\u00ean h\u1ec7 v\u1edbi b\u1ed9 ph\u1eadn Ch\u0103m s\u00f3c Kh\u00e1ch h\u00e0ng \u0111\u1ec3 th\u00f4ng b\u00e1o v\u1ec1 vi\u1ec7c: \u201cT\u00f4i v\u1eeba \u0111\u1eb7t h\u00e0ng tr\u01b0\u1edbc khi d\u00f9ng code gi\u1ea3m gi\u00e1, th\u1eadt s\u01a1 \u00fd qu\u00e1! B\u1ea1n c\u00f3 th\u1ec3 gi\u00fap t\u00f4i \u0111\u01b0\u1ee3c kh\u00f4ng?\u201d<\/p>\n<p>Trong v\u00f2ng 1 gi\u1edd \u0111\u1ed3ng h\u1ed3, Shutterfly ph\u1ea3n h\u1ed3i: \u201cCh\u00e0o b\u1ea1n! Phi\u1ec1n b\u1ea1n g\u1eedi cho ch\u00fang t\u00f4i tin nh\u1eafn chi ti\u1ebft v\u1ec1 \u0111\u01a1n \u0111\u1eb7t h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u1ec3 ch\u00fang t\u00f4i c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u1ed1t nh\u1ea5t c\u00f3 th\u1ec3.\u201d<\/p>\n<p>D\u00f9 th\u00edch hay kh\u00f4ng th\u00ec th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u1eabn lu\u00f4n n\u1eb1m \u1edf t\u00e2m \u0111i\u1ec3m c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i. Khi b\u1ea1n tham gia v\u00e0o m\u1ed9t cu\u1ed9c h\u1ed9i tho\u1ea1i tr\u00ean m\u1ea1ng v\u00e0 ch\u00fa \u00fd \u0111\u1ebfn c\u00e1ch ph\u1ea3n h\u1ed3i sao cho ph\u00f9 h\u1ee3p, b\u1ea1n s\u1ebd c\u00f3 c\u01a1 h\u1ed9i k\u1ebft th\u00fac tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u1edf m\u1ee9c cao nh\u1ea5t.<\/p>\n<h2 id=\"5-5-khach-hang-luon-co-ly-do-de-khong-mua-hang-cua-ban\">#5: Kh\u00e1ch h\u00e0ng lu\u00f4n c\u00f3 l\u00fd do \u0111\u1ec3 KH\u00d4NG mua h\u00e0ng c\u1ee7a b\u1ea1n<\/h2>\n<p>Internet ng\u00e0y nay \u0111ang tr\u00e0n ng\u1eadp nh\u1eefng ph\u1ea3n h\u1ed3i 5 sao gi\u1ea3 m\u1ea1o, do \u0111\u00f3 kh\u00e1ch h\u00e0ng lu\u00f4n c\u00f3 xu h\u01b0\u1edbng t\u00ecm \u0111\u1ebfn nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a nh\u00e3n h\u00e0ng tr\u01b0\u1edbc khi m\u00f3c v\u00ed quy\u1ebft \u0111\u1ecbnh chi ti\u00eau. Jeff Hancock d\u00e3 c\u00f4ng b\u1ed1 tr\u00ean CNN r\u1eb1ng t\u00e1c gi\u1ea3 ng\u01b0\u1eddi Anh RJ Elroy b\u1ecb b\u1eaft v\u00ec s\u1eed d\u1ee5ng nh\u1eefng ph\u1ea3n h\u1ed3i gi\u1ea3 m\u1ea1o tr\u1ef1c tuy\u1ebfn v\u1ec1 c\u00e1c t\u00e1c ph\u1ea9m c\u1ee7a \u00f4ng ta. C\u00e1c ph\u00f3ng vi\u00ean \u0111\u01b0\u1ee3c phanh phui v\u1ec1 \u0111\u1ea1o v\u0103n. Nh\u1eefng \u0111\u00e1nh gi\u00e1 kh\u00f4ng th\u1ef1c ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c ph\u00e2n t\u00e1n kh\u1eafp tr\u00ean internet v\u1edbi mong mu\u1ed1n thu h\u00fat \u0111\u01b0\u1ee3c nhi\u1ec1u chuy\u1ec3n \u0111\u1ed5i h\u01a1n.<\/p>\n<p>Kh\u00e1ch h\u00e0ng s\u1ebd r\u1ea5t c\u1ea9n tr\u1ecdng khi h\u1ecd kh\u00f4ng th\u1ec3 t\u00ecm th\u1ea5y m\u1ed9t d\u1ea5u v\u1ebft nh\u1ecf ti\u00eau c\u1ef1c n\u00e0o v\u1ec1 c\u00f4ng ty. Nh\u1eefng \u0111\u00e1nh gi\u00e1 x\u1ea5u kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ea5n \u0111\u1ec1 \u201cch\u1ebft ng\u01b0\u1eddi\u201d nh\u01b0ng ch\u00fang c\u00f3 th\u1ec3 x\u1ea3y ra n\u1ebfu b\u1ea1n kh\u00f4ng ph\u1ea3n h\u1ed3i m\u1ed9t c\u00e1ch \u0111\u00fang \u0111\u1eafn. Khi kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00f4ng h\u00e0i l\u00f2ng v\u1edbi c\u00e1ch tr\u1ea3 l\u1eddi v\u1edbi nh\u1eefng v\u1ea5n \u0111\u1ec1 h\u1ecd g\u1eb7p ph\u1ea3i, h\u1ecd s\u1ebd kh\u00f4ng ng\u1ea1i ng\u1ea7n g\u00ec \u0111\u1ec3 n\u00f3i cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi xung quanh \u0111\u01b0\u1ee3c bi\u1ebft. Do \u0111\u00f3, h\u00e3y lu\u00f4n chu\u1ea9n b\u1ecb c\u00e1c c\u00e1ch c\u01b0 x\u1eed l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng. T\u1eeb s\u1ef1 th\u1ea5t v\u1ecdng n\u00e0y, c\u00e1c c\u00e2u h\u1ecfi v\u00e0 b\u00ecnh lu\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 m\u1edf ra c\u01a1 h\u1ed9i cho c\u00e1c doanh nghi\u1ec7p xoay chuy\u1ec3n t\u00ecnh th\u1ebf v\u00e0 hy v\u1ecdng v\u00e0o m\u1ed9t \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c h\u01a1n.<\/p>\n<h2 id=\"6-de-lam-hai-long-khach-hang-mang-xa-hoi\">\u0110\u1ec3 l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i<\/h2>\n<p>Tr\u01b0\u1edbc khi b\u1ea1n b\u1eaft \u0111\u1ea7u l\u00e0m th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, b\u1ea1n ph\u1ea3i d\u1ef1 \u0111o\u00e1n tr\u01b0\u1edbc nh\u1eefng k\u1ebft qu\u1ea3 v\u1ec1 s\u1ef1 c\u00f3 m\u1eb7t c\u1ee7a c\u00f4ng ty v\u1ec1 g\u00f3c \u0111\u1ed9 c\u1ed9ng \u0111\u1ed3ng: Li\u1ec7u b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u? S\u1ef1 nh\u1eadn di\u1ec7n n\u00e0y c\u00f3 duy tr\u00ec \u1edf m\u1ee9c t\u00edch c\u1ef1c hay kh\u00f4ng? B\u1ea1n c\u00f3 th\u1ec3 l\u00e0m g\u00ec \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c b\u00ecnh lu\u1eadn ti\u00eau c\u1ef1c v\u00e0 c\u00e1c v\u1ea5n \u0111\u1ec1 x\u1ea3y ra? B\u1ea1n s\u1ebd \u0111\u00e1p l\u1ea1i th\u1ebf n\u00e0o v\u1edbi nh\u1eefng l\u1eddi khen ng\u1ee3i? B\u1ea1n ti\u1ebfp t\u1ee5c cung c\u1ea5p c\u00e1c gi\u00e1 tr\u1ecb n\u00e0o \u0111\u1ec3 thu h\u00fat s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi Like\/ Follow t\u00e0i kho\u1ea3n c\u00f4ng ty tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i?<\/p>\n<p>Khi b\u1ea1n n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c 5 th\u00f3i quen c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i s\u1eed d\u1ee5ng \u0111\u1eb7c bi\u1ec7t tr\u00ean c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng k\u1ec3 tr\u00ean, nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y s\u1ebd t\u1ef1 t\u00ecm \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi th\u1ecfa \u0111\u00e1ng.<\/p>\n<p style=\"text-align: right\"><em>Theo Business2community<\/em><\/p>\n<p><em>B\u00e0i li\u00ean quan:<\/em><\/p>\n<ul>\n<li><em>Kh\u00e1ch h\u00e0ng hi\u1ec7n nay mong mu\u1ed1n \u0111i\u1ec1u g\u00ec?<\/em><\/li>\n<li><em>Nh\u1eefng y\u1ebfu t\u1ed1 gi\u00fap chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng m\u1ea1ng x\u00e3 h\u1ed9i th\u00e0nh c\u00f4ng<\/em><\/li>\n<li><em>\u0110\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi Marketing tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nghi\u00ean c\u1ee9u ch\u1ec9 ra r\u1eb1ng,\u00a0g\u1ea7n 80% ho\u1ea1t \u0111\u1ed9ng c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ea1ng x\u00e3 h\u1ed9i di\u1ec5n ra th\u00f4ng qua c\u00e1c thi\u1ebft b\u1ecb di \u0111\u1ed9ng. L\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i tr\u00ean di \u0111\u1ed9ng \u0111ang gia t\u0103ng v\u1edbi t\u1ed1c \u0111\u1ed9 t\u00ean l\u1eeda. C\u00f9ng t\u00ecm hi\u1ec3u 5 th\u00f3i quen c\u1ee7a nh\u00f3m kh\u00e1ch h\u00e0ng n\u00e0y \u0111\u1ec3 c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p nh\u1eb1m gia t\u0103ng \u1ea3nh h\u01b0\u1edfng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a Masterskills nh\u00e9!<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53307"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=53307"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53307\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=53307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=53307"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=53307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}