{"id":53596,"date":"2023-12-20T07:59:37","date_gmt":"2023-12-20T00:59:37","guid":{"rendered":"https:\/\/masterskills.org\/blog\/tang-gia-tri-vong-doi-khach-hang-nho-khac-biet-hoa-trai-nghiem.html"},"modified":"2023-12-20T07:59:37","modified_gmt":"2023-12-20T00:59:37","slug":"tang-gia-tri-vong-doi-khach-hang-nho-khac-biet-hoa-trai-nghiem","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/tang-gia-tri-vong-doi-khach-hang-nho-khac-biet-hoa-trai-nghiem.html","title":{"rendered":"T\u0103ng gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng nh\u1edd kh\u00e1c bi\u1ec7t h\u00f3a tr\u1ea3i nghi\u1ec7m"},"content":{"rendered":"
Gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng lu\u00f4n l\u00e0 m\u1ed9t vi\u1ec7c quan tr\u1ecdng v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n thu h\u00fat m\u1ed9t kh\u00e1ch h\u00e0ng m\u1edbi.\u00a0Nh\u01b0ng theo kh\u1ea3o s\u00e1t Retention Marketing, 60% c\u00e1c nh\u00e0 b\u00e1n l\u1ebb b\u00e1o c\u00e1o r\u1eb1ng t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng th\u1ea5p h\u01a1n 20%. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a, c\u00f2n r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i b\u1ecf ng\u1ecf \u0111\u1ec3 th\u00fac \u0111\u1ea9y\u00a0chi\u1ebfn l\u01b0\u1ee3c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/p>\n

V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 n\u1eafm b\u1eaft nh\u1eefng c\u01a1 h\u1ed9i n\u00e0y? H\u00e3y th\u1eed b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c t\u1ea1o n\u00ean nh\u1eefng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng ho\u00e0n to\u00e0n kh\u00e1c bi\u1ec7t v\u00e0 t\u1ed1t nh\u1ea5t t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay theo nh\u1eefng g\u1ee3i \u00fd c\u1ee7a Masterskills d\u01b0\u1edbi \u0111\u00e2y!<\/p>\n

Ch\u00fa tr\u1ecdng t\u1edbi\u00a0gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng (Lifetime Customer Value \u2013 LTV)<\/h2>\n

Theo\u00a0Econsultancy, 64% c\u00f4ng ty cho r\u1eb1ng vi\u1ec7c t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 chi\u1ebfn thu\u1eadt quan tr\u1ecdng nh\u1ea5t \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng. Kh\u00e1ch h\u00e0ng s\u1ebd g\u1eafn ch\u1eb7t v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n khi b\u1ea1n mang l\u1ea1i cho h\u1ecd gi\u00e1 tr\u1ecb.<\/p>\n

\u201cLTV l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u\u2026 N\u00f3 tr\u1ef1c ti\u1ebfp \u0111\u00e1nh gi\u00e1 nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 c\u00e1c doanh nghi\u1ec7p t\u1ea1o ra cho kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 nh\u1eefng\u00a0gi\u00e1 tr\u1ecb m\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00f3ng g\u00f3p v\u00e0o\u00a0doanh thu\u201d, Rishi Shah \u2013 ph\u1ee5 tr\u00e1ch s\u1ea3n ph\u1ea9m t\u1ea1i Umbel chia s\u1ebb.<\/p>\n

LTV kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 t\u0129nh.\u00a0N\u00f3 ph\u1ee5 thu\u1ed9c v\u00e0o nhi\u1ec1u bi\u1ebfn s\u1ed1 c\u1ee7a doanh nghi\u1ec7p, t\u1eeb b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng cho t\u1edbi marketing. \u0110\u1ed3ng th\u1eddi, LTV c\u0169ng l\u00e0 ch\u1ec9 s\u1ed1\u00a0\u0111\u1ecbnh h\u01b0\u1edbng cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, b\u00e1n h\u00e0ng, b\u00e1n ch\u00e9o\u2026 theo d\u00f5i h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 l\u00e0 c\u01a1 s\u1edf \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c.\u00a0Khi ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a b\u1ea1n m\u1edf r\u1ed9ng, h\u00e3y x\u00e1c \u0111\u1ecbnh c\u00e1c c\u00e1ch th\u1ee9c \u0111\u1ec3 t\u1eebng\u00a0kh\u00e1ch h\u00e0ng \u0111\u1ec1u t\u1ea1o ra l\u1ee3i nhu\u1eadn.<\/p>\n

\"Gi\u00e1<\/p>\n

Gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng l\u00e0 kho\u1ea3n \u0111\u00f3ng g\u00f3p c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0o l\u1ee3i nhu\u1eadn c\u1ee7a c\u00f4ng ty<\/p>\n<\/div>\n

LTV c\u00e0ng cao c\u00f3 ngh\u0129a l\u00e0 m\u1ed7i kh\u00e1ch h\u00e0ng t\u1ea1o ra c\u00e0ng nhi\u1ec1u doanh thu cho b\u1ea1n. \u0110\u00e1nh gi\u00e1 v\u00e0 \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p n\u00e2ng cao\u00a0gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 c\u00e1ch \u0111\u1ec3 b\u1ea1n gia t\u0103ng l\u1ee3i nhu\u1eadn.<\/p>\n

Ph\u00e1t tri\u1ec3n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/h2>\n

T\u1ed1i \u01b0u\u00a0tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng ch\u00ednh l\u00e0\u00a0vi\u1ec7c \u0111\u1ea3m b\u1ea3o kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t c\u00f3 th\u1ec3. V\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c t\u01b0\u01a1ng t\u00e1c tr\u01b0\u1edbc, trong, v\u00e0 sau khi mua h\u00e0ng.\u00a0Cung c\u1ea5p cho d\u1ecbch v\u1ee5 k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng cho ng\u01b0\u1eddi mua nh\u01b0 tr\u1ea3 l\u1eddi email mu\u1ed9n ho\u1eb7c th\u00f4 l\u1ed7 v\u1edbi kh\u00e1ch h\u00e0ng l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 ch\u1ea5p nh\u1eadn \u0111\u01b0\u1ee3c.\u00a0Ng\u01b0\u1eddi mua kh\u00f4ng c\u00f3 s\u1ef1 th\u00f4ng c\u1ea3m cho d\u1ecbch v\u1ee5 m\u1edd nh\u1ea1t.<\/p>\n

B\u1ea1n c\u1ea7n ph\u1ea3i ph\u00e2n b\u1ed5 c\u00e1c ngu\u1ed3n l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 cung c\u1ea5p cho kh\u00e1ch h\u00e0ng c\u00e1c d\u1ecbch v\u1ee5 h\u00e0ng \u0111\u1ea7u. \u0110\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 m\u1eadt thi\u1ebft v\u1edbi h\u1ecd.<\/p>\n

Edward Gotham, ng\u01b0\u1eddi t\u1eebng ph\u1ee5 tr\u00e1ch b\u1ed9 ph\u1eadn Marketing m\u1ee5c ti\u00eau t\u1ea1i Ometria chia s\u1ebb:\u00a0\u201cS\u1eed d\u1ee5ng LTV\u00a0\u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c kh\u00e1ch h\u00e0ng \u0111em l\u1ea1i nhi\u1ec1u\u00a0gi\u00e1 tr\u1ecb nh\u1ea5t s\u1ebd gi\u00fap b\u1ea1n quy\u1ebft \u0111\u1ecbnh n\u01a1i \u0111\u1ec3 t\u1eadp trung c\u00e1c ngu\u1ed3n l\u1ef1c. \u0110i\u1ec1u n\u00e0y\u00a0s\u1ebd gi\u00fap b\u1ea1n t\u0103ng l\u1ee3i nhu\u1eadn, th\u1eaft ch\u1eb7t m\u1ed1i quan h\u1ec7\u00a0v\u1edbi ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng quan tr\u1ecdng nh\u1ea5t c\u1ee7a m\u00ecnh.\u201d<\/p>\n

V\u00ec v\u1eady, b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh. Lu\u00f4n s\u1eb5n s\u00e0ng c\u00f3 m\u1eb7t tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh, t\u1eeb \u0111i\u1ec7n tho\u1ea1i, email, live chat cho t\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

\"Live-chat-support-Masterskills\"<\/p>\n

Lu\u00f4n s\u1eb5n s\u00e0ng tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh t\u1eeb email, \u0111i\u1ec7n tho\u1ea1i, live chat t\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 c\u00e1 nh\u00e2n h\u00f3a<\/h2>\n

Nghi\u00ean c\u1ee9u cho th\u1ea5y r\u1eb1ng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u c\u00f3 th\u1ec3 t\u0103ng doanh s\u1ed1 l\u00ean \u0111\u1ebfn 20%. C\u00e1 nh\u00e2n h\u00f3a c\u00e1c t\u01b0\u01a1ng t\u00e1c cung c\u1ea5p m\u1ed9t c\u01a1 h\u1ed9i \u0111\u1ec3 x\u00e2y d\u1ef1ng l\u00f2ng tin c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

T\u1ef1 \u0111\u1ed9ng h\u00f3a l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng trong vi\u1ec7c cung c\u1ea5p s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5. Tuy nhi\u00ean, d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u00e1 nh\u00e2n h\u00f3a l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa b\u1ea1n v\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n

Ng\u01b0\u1eddi s\u00e1ng l\u1eadp c\u1ee7a c\u00f4ng ty ph\u1ea7n m\u1ec1m SPLICE \u2013 Tara Kelly chia s\u1ebb:\u00a0\u201cC\u00e1c m\u1ed1i quan h\u1ec7 \u2013 \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng th\u00f4ng qua c\u00e1c cu\u1ed9c h\u1ed9i tho\u1ea1i ki\u1ec3u c\u0169 v\u00e0 c\u00e1c cu\u1ed9c g\u1eb7p tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1 nh\u00e2n \u2013 cho ph\u00e9p ho\u1ea1t \u0111\u1ed9ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c c\u00e1c c\u01a1 h\u1ed9i \u0111\u1ec3 \u0111\u1ed5i m\u1edbi v\u00e0 h\u1ee3p t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng, nh\u1eefng ng\u01b0\u1eddi s\u1ebd gi\u00fap c\u00e1c ho\u1ea1t \u0111\u1ed9ng n\u00e0y th\u00e0nh c\u00f4ng h\u01a1n n\u1eefa.\u201d S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 v\u00e0 c\u00e1c quy tr\u00ecnh t\u1ef1 \u0111\u1ed9ng \u0111\u00f4i khi l\u00e0m ch\u00fang ta qu\u00ean m\u1ea5t t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c t\u01b0\u01a1ng t\u00e1c gi\u1eefa con ng\u01b0\u1eddi v\u1edbi con ng\u01b0\u1eddi.<\/p>\n

Tr\u00ean th\u1ef1c t\u1ebf, kh\u00e1ch h\u00e0ng mu\u1ed1n c\u1ea3m th\u1ea5y h\u1ecd \u0111\u1eb7c bi\u1ec7t. H\u1ecd mu\u1ed1n bi\u1ebft r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n th\u1ef1c s\u1ef1 quan t\u00e2m t\u1edbi h\u1ecd.\u00a0C\u00e1c email g\u1eedi h\u00e0ng lo\u1ea1t s\u1ebd kh\u00f4ng hi\u1ec7u qu\u1ea3. B\u1ea1n c\u1ea7n ph\u1ea3i mang l\u1ea1i cho kh\u00e1ch h\u00e0ng nh\u1eefng gi\u00e1 tr\u1ecb t\u0103ng th\u00eam. Ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng v\u1edbi n\u1ed9i dung c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ec3 th\u00fac \u0111\u1ea9y h\u1ecd h\u00e0nh \u0111\u1ed9ng cho d\u00f9 \u0111\u00f3 l\u00e0 email, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, hay m\u1ed9t popup. B\u1ea1n c\u1ea7n ph\u1ea3i\u00a0x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau d\u1ef1a v\u00e0o d\u1eef li\u1ec7u h\u00e0nh vi, l\u1ecbch s\u1eed mua h\u00e0ng, v\u00e0 s\u1edf th\u00edch t\u00ecm ki\u1ebfm \u0111\u1ec3 nh\u1eafm v\u00e0o\u00a0\u0111\u00fang ng\u01b0\u1eddi v\u00e0\u00a0\u0111\u00fang th\u1eddi \u0111i\u1ec3m.<\/p>\n

\"Ca-nhan-hoa\"<\/p>\n

X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau d\u1ef1a v\u00e0o d\u1eef li\u1ec7u h\u00e0nh vi, l\u1ecbch s\u1eed mua h\u00e0ng, v\u00e0 s\u1edf th\u00edch t\u00ecm ki\u1ebfm \u0111\u1ec3 nh\u1eafm v\u00e0o \u0111\u00fang ng\u01b0\u1eddi v\u00e0 \u0111\u00fang th\u1eddi \u0111i\u1ec3m.<\/p>\n<\/div>\n

Ghi nh\u1eadn s\u1ef1 trung th\u00e0nh<\/h2>\n

Kh\u00edch l\u1ec7 s\u1ef1 trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u0103ng LTV. Nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u00f3 nhi\u1ec1u s\u1ef1 quan t\u00e2m h\u01a1n t\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. H\u1ecd lu\u00f4n \u1ee7ng h\u1ed9 t\u1ea7m nh\u00ecn v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n.<\/p>\n

B\u00e1o c\u00e1o cho th\u1ea5y, n\u1ebfu tri\u1ec3n khai t\u1ed1t ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh, 73% th\u00e0nh vi\u00ean s\u1ebd s\u1eb5n s\u00e0ng gi\u1edbi thi\u1ec7u th\u01b0\u01a1ng hi\u1ec7u t\u1edbi m\u1ecdi ng\u01b0\u1eddi. Nh\u1eefng tr\u1ea3i nghi\u1ec7m n\u00e0y s\u1ebd chuy\u1ec3n \u0111\u1ed5i th\u00e0nh doanh thu cho c\u00f4ng ty c\u1ee7a b\u1ea1n.<\/p>\n

\u0110\u1eebng ch\u1ec9 gi\u1edbi h\u1ea1n s\u1ef1 ghi nh\u1eadn c\u1ee7a b\u1ea1n th\u00f4ng qua vi\u1ec7c gi\u1ea3m gi\u00e1, h\u00e3y d\u00e0nh th\u00eam gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u1ee7a b\u1ea1n.\u00a0\u201cD\u00e0nh cho kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u00e1c ph\u1ea7n th\u01b0\u1edfng ho\u1eb7c n\u1ed9i dung \u0111\u1ed9c quy\u1ec1n l\u00e0 m\u1ed9t c\u00e1ch v\u00f4 c\u00f9ng m\u1ea1nh m\u1ebd \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng m\u1ed1i quan h\u1ec7 v\u1edbi th\u01b0\u01a1ng hi\u1ec7u,\u201d Graham Charlton, c\u1ef1u ch\u1ee7 b\u00fat Econsultancy n\u00f3i.<\/p>\n

\u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 v\u00e9 VIP \u0111\u1ec3 tham d\u1ef1 m\u1ed9t s\u1ef1 ki\u1ec7n, ho\u00e0n ti\u1ec1n m\u1eb7t khi mua m\u1eb7t h\u00e0ng n\u00e0o \u0111\u00f3, ho\u1eb7c \u0111\u01a1n gi\u1ea3n l\u00e0 m\u1ed9t gi\u1ecf k\u1eb9o lo\u1ea1i m\u00e0 kh\u00e1ch h\u00e0ng y\u00eau th\u00edch. C\u00e1c ph\u1ea7n th\u01b0\u1edfng ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi v\u1edbi nhu c\u1ea7u, mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng ch\u1ee9 kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 c\u00e1c m\u1eb7t h\u00e0ng khuy\u1ebfn m\u1ea1i cho c\u00f3 hay mang t\u00ednh ch\u1ea5t \u0111\u1ea1i tr\u00e0.<\/p>\n

Tuy nhi\u00ean, n\u1ebfu s\u1ed1 l\u01b0\u1ee3ng th\u00e0nh vi\u00ean c\u00e0ng l\u1edbn, c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u1ea7n m\u1ed9t kho\u1ea3n ph\u00ed \u0111\u1ec3 \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u t\u1ed1t h\u01a1n v\u00e0 c\u00f3 chi\u1ec1u s\u00e2u h\u01a1n. Ch\u1eb3ng h\u1ea1n nh\u01b0ng nh\u00e0 b\u00e1n l\u1ebb m\u1eb7t h\u00e0ng th\u1ec3 thao REI thu ph\u00ed 20$ khi kh\u00e1ch h\u00e0ng tham gia ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh. Nh\u01b0ng l\u1ee3i \u00edch th\u1ef1c s\u1ef1 m\u00e0 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c nh\u1eadn l\u1edbn h\u01a1n kho\u1ea3n ph\u00ed gia nh\u1eadp r\u1ea5t nhi\u1ec1u. C\u00e1c th\u00e0nh vi\u00ean \u0111\u01b0\u1ee3c gi\u1ea3m gi\u00e1, m\u1eddi tham gia c\u00e1c ho\u1ea1t \u0111\u1ed9ng ri\u00eang bi\u1ec7t \u0111\u1ed9c quy\u1ec1n v\u00e0 h\u01b0\u1edfng m\u1ee9c gi\u00e1 \u0111\u1eb7c bi\u1ec7t cho c\u00e1c l\u1edbp h\u1ecdc c\u0169ng nh\u01b0 c\u00e1c chuy\u1ebfn du l\u1ecbch.<\/p>\n

\"Ch\u01b0\u01a1ng<\/p>\n

Ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u1ee7a REI<\/p>\n<\/div>\n

X\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh l\u00f2ng trung th\u00e0nh \u0111\u1ec3 t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 gi\u1eef ch\u00e2n nhi\u1ec1u h\u01a1n ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n

Kh\u00e1ch h\u00e0ng tr\u1ecdn \u0111\u1eddi<\/h2>\n

\u0110\u1ec3 gia t\u0103ng l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch gi\u1eef ch\u00e2n nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n, h\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. \u0110\u1eb7t gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng\u00a0l\u00e0 s\u1ef1 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u trong to\u00e0n b\u1ed9 c\u00f4ng ty v\u1edbi s\u1ef1 n\u1ed7 l\u1ef1c c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c th\u00e0nh vi\u00ean, t\u1ea1o ra nh\u1eefng c\u00e1ch th\u1ee9c s\u00e1ng t\u1ea1o \u0111\u1ec3 n\u00e2ng cao ho\u1ea1t \u0111\u1ed9ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m b\u1ea5t c\u1ee9 khi n\u00e0o c\u00f3 th\u1ec3 v\u00e0 lu\u00f4n ghi nh\u1eadn nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh nh\u1ea5t c\u1ee7a b\u1ea1n.<\/p>\n

H\u00e3y \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n b\u01b0\u1edbc sang m\u1ed9t trang m\u1edbi \u0111\u1ec3 b\u1ea1n c\u00f3 th\u00eam nhi\u1ec1u nh\u1eefng kh\u00e1ch h\u00e0ng tr\u1ecdn \u0111\u1eddi.<\/p>\n

Theo Kissmetrics<\/em><\/p>\n

B\u00e0i li\u00ean quan:<\/em><\/p>\n

    \n
  • Theo ch\u00e2n h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m<\/em><\/li>\n
  • C\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111\u00fang th\u1eddi \u0111i\u1ec3m: N\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u?<\/em><\/li>\n
  • T\u1ea1o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u00edch c\u1ef1c, v\u01b0\u1ee3t tr\u1ed9i<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 n\u1eafm b\u1eaft nh\u1eefng c\u01a1 h\u1ed9i n\u00e0y? H\u00e3y th\u1eed b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c t\u1ea1o n\u00ean nh\u1eefng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng ho\u00e0n to\u00e0n kh\u00e1c bi\u1ec7t v\u00e0 t\u1ed1t nh\u1ea5t t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay theo nh\u1eefng g\u1ee3i \u00fd c\u1ee7a Masterskills d\u01b0\u1edbi \u0111\u00e2y!<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53596"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=53596"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53596\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=53596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=53596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=53596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}