{"id":53862,"date":"2023-12-20T09:04:40","date_gmt":"2023-12-20T02:04:40","guid":{"rendered":"https:\/\/masterskills.org\/blog\/cac-cach-tiep-can-khach-hang-moi-hieu-qua-cho-doanh-nghiep.html"},"modified":"2023-12-20T09:04:40","modified_gmt":"2023-12-20T02:04:40","slug":"cac-cach-tiep-can-khach-hang-moi-hieu-qua-cho-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/cac-cach-tiep-can-khach-hang-moi-hieu-qua-cho-doanh-nghiep.html","title":{"rendered":"C\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p"},"content":{"rendered":"
\n

M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Bain & Company cho th\u1ea5y trung b\u00ecnh m\u1ed9t doanh nghi\u1ec7p m\u1ea5t 10% kh\u00e1ch h\u00e0ng m\u1ed7i n\u0103m. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 \u0111\u1ec3 duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n doanh thu, b\u00ean c\u1ea1nh vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng c\u0169, c\u00e1c doanh nghi\u1ec7p c\u1ea7n li\u00ean t\u1ee5c t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi. C\u00f3 nhi\u1ec1u c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi, bao g\u1ed3m ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng m\u00e0 doanh nghi\u1ec7p s\u1edf h\u1eefu, qu\u1ea3ng c\u00e1o th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua ph\u00f2ng, h\u1ee3p t\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong c\u00f9ng l\u0129nh v\u1ef1c, ti\u1ebfp th\u1ecb li\u00ean k\u1ebft,\u2026 Qua b\u00e0i vi\u1ebft n\u00e0y, Masterskills s\u1ebd gi\u00fap b\u1ea1n t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p.<\/span><\/p>\n

\"C\u00e1ch<\/p>\n

C\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi<\/p>\n<\/div>\n

C\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi th\u00f4ng qua x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o cho c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng doanh nghi\u1ec7p s\u1edf h\u1eefu<\/b><\/h2>\n

B\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o cho k\u00eanh truy\u1ec1n th\u00f4ng c\u1ee7a m\u00ecnh \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi.<\/span><\/p>\n

Ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i\u00a0<\/b><\/h3>\n

Ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3. B\u1edfi ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi kh\u00f4ng th\u1ec3 thi\u1ebfu trong th\u1ebf gi\u1edbi nguy\u00ean s\u1ed1. V\u1edbi h\u00e0ng t\u1ef7 ng\u01b0\u1eddi d\u00f9ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Facebook, Instagram, Tik Tok, Zalo\u2026 vi\u1ec7c s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1edbi hi\u1ec7u qu\u1ea3, m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m \u1ea9n n\u0103ng.<\/span><\/p>\n

\"Ch\u1ea1y<\/p>\n

Ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3<\/p>\n<\/div>\n

Nghi\u00ean c\u1ee9u c\u1ee7a Social Media Examiner ti\u1ebft l\u1ed9 r\u1eb1ng 84% doanh nghi\u1ec7p tin r\u1eb1ng qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 hi\u1ec7u qu\u1ea3 \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p c\u1ee7a h\u1ecd. Ngo\u00e0i ra, nghi\u00ean c\u1ee9u cho th\u1ea5y l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 (ROI) trung b\u00ecnh cho qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 28%. Nh\u1eefng ph\u00e1t hi\u1ec7n n\u00e0y l\u00e0m n\u1ed5i b\u1eadt ni\u1ec1m \u0111am m\u00ea tin r\u1ed9ng gi\u1eefa nhi\u1ec1u doanh nghi\u1ec7p v\u1ec1 hi\u1ec7u qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, c\u0169ng nh\u01b0 kh\u1ea3 n\u0103ng sinh l\u1eddi m\u00e0 n\u00f3 c\u00f3 th\u1ec3 t\u1ea1o ra.<\/span><\/p>\n

Qu\u1ea3ng c\u00e1o th\u00f4ng qua ti\u1ebfp th\u1ecb qua email<\/b><\/h3>\n

B\u00ean c\u1ea1nh qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i, qu\u1ea3ng c\u00e1o th\u01b0\u01a1ng m\u1ea1i hi\u1ec7u th\u00f4ng qua ti\u1ebfp th\u1ecb qua email l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi t\u1ed1t nh\u1ea5t. Theo HubSpot, ti\u1ebfp th\u1ecb qua email c\u00f3 ROI trung b\u00ecnh l\u00e0 36%. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 m\u1ed7i \u0111\u00f4 la b\u1ea1n chi ti\u00eau \u0111\u1ec3 ti\u1ebfp th\u1ecb qua email c\u00f3 th\u1ec3 mang l\u1ea1i kho\u1ea3ng 3,6 \u0111\u00f4 la l\u1ee3i nhu\u1eadn.<\/span><\/strong><\/p>\n

\"ti\u1ebfp<\/p>\n

ti\u1ebfp th\u1ecb qua email l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi t\u1ed1t nh\u1ea5t<\/p>\n<\/div>\n

Warby Parker, m\u1ed9t nh\u00e0 b\u00e1n l\u1ebb k\u00ednh m\u1eaft tr\u1ef1c tuy\u1ebfn, \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c s\u1eed d\u1ee5ng ti\u1ebfp th\u1ecb th\u00f4ng qua email \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi. H\u1ecd \u0111\u00e3 chia s\u1ebb m\u1eabu \u0111\u0103ng k\u00fd email tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i ti\u1ec7n l\u1ee3i v\u00e0 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi theo d\u00f5i \u0111\u0103ng k\u00fd. Qua \u0111\u00f3, Warby Parker s\u1ebd cung c\u1ea5p \u01b0u \u0111\u00e3i gi\u1ea3m gi\u00e1 v\u00e0 khuy\u1ebfn m\u00e3i \u0111\u1ed9c quy\u1ec1n cho ng\u01b0\u1eddi \u0111\u0103ng k\u00fd email c\u1ee7a h\u1ecd. N\u1ebfu kh\u00e1ch h\u00e0ng c\u00f3 th\u00eam s\u1ea3n ph\u1ea9m v\u00e0o gi\u1ecf h\u00e0ng nh\u01b0ng kh\u00f4ng thanh to\u00e1n, Warby Parker s\u1ebd g\u1eedi email nh\u1eafc nh\u1edf v\u1ec1 vi\u1ec7c h\u00e0ng h\u00f3a b\u1ecb b\u1ecf r\u01a1i. T\u1eeb nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb th\u00f4ng qua email n\u00e0y, Warby Parker \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00e0nh c\u00f4ng danh s\u00e1ch email c\u1ee7a m\u00ecnh v\u00e0 thu h\u00fat \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi.<\/span><\/p>\n

Ch\u1ea1y qu\u1ea3ng c\u00e1o Google<\/b><\/h3>\n

Ch\u1ea1y qu\u1ea3ng c\u00e1o Google l\u00e0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u0103ng th\u1ee9 h\u1ea1ng cho trang web v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi. Qu\u1ea3ng c\u00e1o Google cho ph\u00e9p trang web c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n \u1edf v\u1ecb tr\u00ed \u0111\u1ea7u ti\u00ean ho\u1eb7c trang \u0111\u1ea7u ti\u00ean tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. \u0110i\u1ec1u n\u00e0y gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y v\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Khi ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm, h\u1ecd c\u00f3 xu h\u01b0\u1edbng nh\u1ea5p v\u00e0o \u0111\u00f3 \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/span><\/p>\n

\"Ch\u1ea1y<\/p>\n

Ch\u1ea1y qu\u1ea3ng c\u00e1o Google l\u00e0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u0103ng th\u1ee9 h\u1ea1ng cho trang web<\/p>\n<\/div>\n

B\u1eb1ng c\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o c\u00f3 m\u1ee5c ti\u00eau r\u00f5 r\u00e0ng v\u00e0 h\u1ea5p d\u1eabn, b\u1ea1n c\u00f3 th\u1ec3 h\u01b0\u1edbng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ebfn trang web c\u1ee7a m\u00ecnh v\u00e0 khuy\u1ebfn kh\u00edch h\u1ecd th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng nh\u01b0 mua h\u00e0ng, \u0111\u0103ng k\u00fd ho\u1eb7c li\u00ean h\u1ec7.<\/span><\/p>\n

B\u1eb1ng c\u00e1ch theo d\u00f5i c\u00e1c s\u1ed1 nh\u01b0 T\u1ef7 l\u1ec7 nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o, T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 doanh thu, b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch v\u00e0 t\u0103ng c\u01b0\u1eddng k\u1ebft qu\u1ea3. K\u1ebft qu\u1ea3 nghi\u00ean c\u1ee9u c\u1ee7a Google ch\u1ec9 ra r\u1eb1ng c\u00e1c doanh nghi\u1ec7p s\u1eed d\u1ee5ng Google Ads \u0111\u00e3 t\u0103ng trung b\u00ecnh h\u01a1n 50% l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp trang web v\u00e0 t\u0103ng h\u01a1n 20% s\u1ed1 l\u01b0\u1ee3t chuy\u1ec3n \u0111\u1ed5i so v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00f4ng s\u1eed d\u1ee5ng Google Ads .<\/span><\/p>\n

C\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi th\u00f4ng qua booking<\/b><\/h3>\n

Qu\u1ea3ng c\u00e1o th\u01b0\u01a1ng m\u1ea1i hi\u1ec7u th\u00f4ng qua booking c\u00f3 th\u1ec3 gi\u00fap thu h\u00fat m\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n th\u00f4ng qua:<\/span><\/p>\n

Booking b\u00e1o ch\u00ed, truy\u1ec1n h\u00ecnh<\/b><\/h4>\n

Vi\u1ec7c xu\u1ea5t hi\u1ec7n tr\u00ean b\u00e1o ch\u00ed v\u00e0 truy\u1ec1n h\u00ecnh l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi gi\u00fap doanh nghi\u1ec7p m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi. \u0110i\u1ec1u n\u00e0y gi\u00fap t\u1ea1o ra s\u1ef1 quan t\u00e2m v\u00e0 t\u1ea1o c\u01a1 h\u1ed9i \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u00e0 tr\u01b0\u1edbc \u0111\u00e2y kh\u00f4ng th\u1ec3 bi\u1ebft \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. Kh\u00e1ch h\u00e0ng th\u01b0\u1eddng c\u00f3 xu h\u01b0\u1edbng tin t\u01b0\u1edfng v\u00e0o c\u00e1c doanh nghi\u1ec7p m\u00e0 h\u1ecd nh\u00ecn th\u1ea5y tr\u00ean b\u00e1o ch\u00ed v\u00e0 truy\u1ec1n h\u00ecnh, v\u00e0 do \u0111\u00f3, h\u1ecd c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng l\u1ef1a ch\u1ecdn s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh.<\/span><\/p>\n

Beauty Glow l\u00e0 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m cao c\u1ea5p, chuy\u00ean s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c da v\u00e0 trang \u0111i\u1ec3m. H\u1ecd \u0111\u00e3 s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng v\u00e0 b\u00e1o ch\u00ed uy t\u00edn, \u0111\u1ec3 t\u0103ng m\u1ee9c \u0111\u1ed9 uy t\u00edn c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. Beauty Glow \u0111\u00e3 h\u1ee3p t\u00e1c v\u1edbi t\u1ea1p ch\u00ed Vogue Beauty \u0111\u1ec3 c\u00f3 b\u00e0i vi\u1ebft \u0111\u1eb7c bi\u1ec7t v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m m\u1ef9 ph\u1ea9m c\u1ee7a h\u1ecd. \u0110\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 m\u1ed9t trong nh\u1eefng t\u1ea1p ch\u00ed th\u1eddi trang v\u00e0 l\u00e0m \u0111\u1eb9p uy t\u00edn nh\u1ea5t, Vogue Beauty gi\u00fap Beauty Glow t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n v\u00e0 t\u1ea1o l\u00f2ng tin trong c\u1ed9ng \u0111\u1ed3ng l\u00e0m \u0111\u1eb9p.<\/span><\/p>\n

Th\u00f4ng qua cu\u1ed1n s\u00e1ch c\u1ee7a k\u00eanh b\u00e1o ch\u00ed n\u00e0y, Beauty Glow \u0111\u00e3 c\u00f3 c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng gi\u1ea3 v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m \u1ea9n. S\u1ef1 xu\u1ea5t hi\u1ec7n tr\u00ean c\u00e1c t\u1ea1p ch\u00ed v\u00e0 ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng uy t\u00edn trong ng\u00e0nh l\u00e0m \u0111\u1eb9p gi\u00fap Beauty Glow t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi.<\/span><\/p>\n

Booking influencer (ng\u01b0\u1eddi c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng nh\u01b0 celeb, KOL, KOC\u2026)\u00a0<\/b><\/h4>\n

Khi KOL v\u00e0 KOC n\u1ed5i ti\u1ebfng v\u00e0 c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u1ed9ng \u0111\u1ed3ng m\u1ea1ng, vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi h\u1ecd c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi cho c\u00e1c doanh nghi\u1ec7p. H\u1ecd c\u00f3 kh\u1ea3 n\u0103ng lan truy\u1ec1n th\u00f4ng \u0111i\u1ec7p v\u00e0 ti\u1ebfp c\u1eadn m\u1ed9t l\u01b0\u1ee3ng l\u1edbn ng\u01b0\u1eddi theo d\u00f5i v\u00e0 h\u00e2m m\u1ed9, gi\u00fap t\u1ea1o ra s\u1ef1 ch\u00fa \u00fd \u0111\u1ed1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u, \u0111\u1ed3ng th\u1eddi t\u0103ng doanh thu cho s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u.<\/span><\/p>\n

M\u1ed9t s\u1ed1 t\u00e0i li\u1ec7u t\u1eeb Mediakix ch\u1ec9 ra r\u1eb1ng 82% ng\u01b0\u1eddi d\u00f9ng tin t\u01b0\u1edfng v\u00e0o c\u00e1c ti\u00eau \u0111\u1ec1 ph\u00e1t ra t\u1eeb nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng. \u0110i\u1ec1u n\u00e0y l\u00e0m r\u00f5 t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c ti\u1ebfp th\u1ecb ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng trong vi\u1ec7c x\u00e2y d\u1ef1ng l\u00f2ng tin v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. Nghi\u00ean c\u1ee9u c\u1ee7a trung t\u00e2m ti\u1ebfp th\u1ecb ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng \u0111\u00e3 ch\u1ee9ng minh r\u1eb1ng ti\u1ebfp th\u1ecb ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng c\u00f3 th\u1ec3 tr\u1ea3 l\u1ea1i l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 (ROI) trung b\u00ecnh l\u00e0 11,6%.<\/span><\/p>\n

\"C\u00e1c<\/p>\n

C\u00e1c lo\u1ea1i h\u00ecnh influencer marketing \u0111a d\u1ea1ng h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/p>\n<\/div>\n

Ngo\u00e0i ra, nghi\u00ean c\u1ee9u c\u1ee7a Social Media Examiner c\u0169ng \u0111\u00e3 ph\u00e1t hi\u1ec7n ra r\u1eb1ng 70% doanh nghi\u1ec7p cho bi\u1ebft vi\u1ec7c \u0111\u1eb7t tr\u01b0\u1edbc nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u00e3 gi\u00fap t\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y s\u1ef1 \u1ea3nh h\u01b0\u1edfng t\u00edch c\u1ef1c \u0111\u1ebfn vi\u1ec7c thu\u00ea nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi c\u00f3 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n

C\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 vi\u1ec7c n\u00e2ng cao th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua b\u00e1o ch\u00ed. Beauty Glow c\u0169ng h\u1ee3p t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng n\u1ed5i ti\u1ebfng trong l\u0129nh v\u1ef1c l\u00e0m \u0111\u1eb9p. H\u1ecd \u0111\u00e3 h\u1ee3p t\u00e1c v\u1edbi Beauty Talks- m\u1ed9t blogger l\u00e0m \u0111\u1eb9p chuy\u00ean v\u1ec1 chuy\u1ec7n v\u00e0 \u0111\u00e1nh gi\u00e1 s\u1ea3n ph\u1ea9m m\u1ef9 ph\u1ea9m. C\u00f4 chia s\u1ebb nh\u1eefng l\u1eddi khuy\u00ean v\u00e0 kinh nghi\u1ec7m c\u00e1 nh\u00e2n v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng m\u1ef9 ph\u1ea9m v\u00e0 ch\u0103m s\u00f3c da. S\u1ef1 ki\u1ec7n \u1ea3nh h\u01b0\u1edfng c\u1ee7a ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng n\u00e0y \u0111\u00e3 gi\u00fap Beauty Glow ti\u1ebfp c\u1eadn m\u1ed9t l\u01b0\u1ee3ng l\u1edbn ng\u01b0\u1eddi theo d\u00f5i k\u00eanh Beauty talk v\u00e0 gia t\u0103ng doanh thu t\u1eeb nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi n\u00e0y.<\/span><\/p>\n

H\u1ee3p t\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c<\/b><\/h4>\n

Khi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u h\u1ee3p t\u00e1c v\u1edbi nhau, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y s\u1ebd ti\u1ebfn g\u1ea7n \u0111\u1ebfn t\u1ec7p kh\u00e1ch h\u00e0ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u00f2n l\u1ea1i. Th\u00eam v\u00e0o \u0111\u00f3, vi\u1ec7c truy\u1ec1n th\u00f4ng v\u1ec1 s\u1ef1 h\u1ee3p t\u00e1c c\u1ee7a hai th\u01b0\u01a1ng hi\u1ec7u c\u0169ng s\u1ebd thu h\u00fat \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi. M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Harvard Business Review cho th\u1ea5y, vi\u1ec7c h\u1ee3p t\u00e1c gi\u1eefa hai th\u01b0\u01a1ng hi\u1ec7u (hay c\u00f2n g\u1ecdi l\u00e0 chi\u1ebfn d\u1ecbch \u0111\u1ed3ng th\u01b0\u01a1ng hi\u1ec7u) c\u00f3 th\u1ec3 t\u0103ng nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u l\u00ean t\u1edbi 30%.<\/span><\/p>\n

M\u1ed9t nghi\u00ean c\u1ee9u kh\u00e1c c\u1ee7a Harvard Business Review c\u0169ng cho th\u1ea5y, c\u00e1c doanh nghi\u1ec7p h\u1ee3p t\u00e1c c\u00f3 kh\u1ea3 n\u0103ng sinh l\u00e3i cao h\u01a1n 12% so v\u1edbi nh\u1eefng doanh nghi\u1ec7p kh\u00f4ng h\u1ee3p t\u00e1c. Trong khi \u0111\u00f3, c\u00e1c s\u1ea3n ph\u1ea9m trong chi\u1ebfn d\u1ecbch \u0111\u1ed3ng th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 t\u1ea1o ra doanh thu cao h\u01a1n t\u1edbi 30% so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng h\u1ee3p t\u00e1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c (theo m\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Nielsen).<\/span><\/p>\n

C\u00e1ch th\u1ee9c h\u1ee3p t\u00e1c gi\u1eefa c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u0169ng r\u1ea5t \u0111a d\u1ea1ng, tuy nhi\u00ean, 2 hi\u1ec7u qu\u1ea3 ti\u00eau bi\u1ec3u \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u00e0 t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (t\u0103ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi) v\u00e0 gia t\u0103ng doanh thu. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 c\u00e1ch th\u1ee9c h\u1ee3p t\u00e1c v\u00e0 hi\u1ec7u qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c:<\/span><\/p>\n

H\u1ee3p t\u00e1c t\u1ea1o ra combo s\u1ea3n ph\u1ea9m \u0111\u1ed9c \u0111\u00e1o: V\u00ed d\u1ee5 v\u1ec1 Starbucks v\u00e0 Krispy Kreme, v\u00e0o , 2 th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 h\u1ee3p t\u00e1c \u0111\u1ec3 t\u1ea1o ra m\u1ed9t combo bao g\u1ed3m th\u1ee9c u\u1ed1ng c\u00e0 ph\u00ea c\u00f3 h\u01b0\u01a1ng v\u1ecb b\u00e1nh tr\u00e1ng men nguy\u00ean ch\u1ea5t c\u1ee7a Krispy Kreme v\u00e0 m\u1ed9t chi\u1ebfc b\u00e1nh r\u00e1n ph\u1ee7 m\u1ed9t l\u1edbp c\u00e0 ph\u00ea men. S\u1ef1 k\u1ebft h\u1ee3p thay \u0111\u1ed5i h\u01b0\u01a1ng v\u1ecb gi\u1eefa 2 s\u1ea3n ph\u1ea9m c\u1ee7a 2 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 k\u00edch th\u00edch s\u1ef1 t\u00f2 m\u00f2 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, k\u1ebft qu\u1ea3 l\u00e0 nhi\u1ec1u ng\u01b0\u1eddi x\u1ebfp h\u1ea1ng \u0111\u1ec3 th\u1eed.<\/span><\/p>\n

H\u1ee3p t\u00e1c \u0111\u1ec3 t\u1ea1o ra s\u1ea3n ph\u1ea9m m\u1edbi c\u00f3 d\u1ea5u \u1ea5n c\u1ee7a c\u1ea3 2 th\u01b0\u01a1ng hi\u1ec7u: , Nike v\u00e0 Apple \u0111\u00e3 h\u1ee3p t\u00e1c \u0111\u1ec3 t\u1ea1o ra Apple Watch Nike+. Chi\u1ebfc \u0111\u1ed3ng h\u1ed3 n\u00e0y \u0111\u00e3 mang l\u1ea1i th\u00e0nh c\u00f4ng r\u1ef1c r\u1ee1 v\u1edbi doanh thu kh\u1ee7ng: h\u01a1n 1 tri\u1ec7u chi\u1ebfc trong hai th\u00e1ng \u0111\u1ea7u ti\u00ean.<\/span><\/p>\n

H\u1ee3p t\u00e1c \u0111\u1ec3 t\u1ea1o ra s\u1ea3n ph\u1ea9m gi\u1edbi h\u1ea1n: N\u0103m 2014, Levi\u2019s v\u00e0 Supreme h\u1ee3p t\u00e1c \u0111\u1ec3 t\u1ea1o ra m\u1ed9t d\u00f2ng qu\u1ea7n jean phi\u00ean b\u1ea3n gi\u1edbi h\u1ea1n. B\u1ed9 s\u01b0u t\u1eadp \u0111\u00e3 b\u00e1n h\u1ebft ngay sau khi ra m\u1eaft, d\u00f9 m\u1ed9t s\u1ed1 m\u00f3n \u0111\u1ed3 c\u00f3 gi\u00e1 r\u1ea5t cao, l\u00ean t\u1edbi h\u00e0ng tr\u0103m \u0111\u00f4 la.<\/span><\/p>\n

H\u1ee3p t\u00e1c cho d\u1ef1 \u00e1n thi\u1ec7n nguy\u1ec7n: \u00a0 V\u00e0o n\u0103m 2012, Starbucks v\u00e0 TOMS \u0111\u00e3 h\u1ee3p t\u00e1c \u0111\u1ec3 t\u1ea1o ra m\u1ed9t d\u00f2ng c\u00e0 ph\u00ea m\u00e0 m\u1ed9t ph\u1ea7n s\u1ed1 ti\u1ec1n thu \u0111\u01b0\u1ee3c s\u1ebd d\u00e0nh cho ch\u01b0\u01a1ng tr\u00ecnh One for One c\u1ee7a TOMS, nh\u1eb1m cung c\u1ea5p gi\u00e0y cho tr\u1ebb em c\u00f3 \u0111i\u1ec1u ki\u1ec7n kh\u00f3 kh\u0103n. K\u1ebft qu\u1ea3, Starbucks \u0111\u00e3 b\u00e1n \u0111\u01b0\u1ee3c h\u01a1n 1 tri\u1ec7u c\u1ed1c trong th\u00e1ng \u0111\u1ea7u ti\u00ean, b\u1eb1ng ch\u1ee9ng minh cho s\u1ef1 lan t\u1ecfa danh ti\u1ebfng c\u1ee7a c\u1ea3 2 th\u01b0\u01a1ng hi\u1ec7u Starbucks v\u00e0 TOMS.<\/span><\/p>\n

T\u1ed5 ch\u1ee9c ho\u1eb7c tham gia nh\u1eefng s\u1ef1 ki\u1ec7n c\u00f9ng l\u0129nh v\u1ef1c<\/b><\/h4>\n

Nh\u1eefng s\u1ef1 ki\u1ec7n l\u0129nh v\u1ef1c th\u01b0\u1eddng thu h\u00fat m\u1ed9t l\u01b0\u1ee3ng l\u1edbn ng\u01b0\u1eddi tham gia t\u1eeb c\u00f9ng ng\u00e0nh ho\u1eb7c li\u00ean quan \u0111\u1ebfn l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n. C\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u1ebfn s\u1ef1 ki\u1ec7n l\u0129nh v\u1ef1c \u0111\u1ec1u l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng trong l\u0129nh v\u1ef1c, ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn l\u0129nh v\u1ef1c \u0111\u00f3. N\u00f3i c\u00e1ch kh\u00e1c, h\u1ecd c\u00f3 th\u1ec3 l\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ho\u1eb7c \u0111\u1ed1i t\u00e1c ti\u1ec1m n\u0103ng c\u1ee7a doanh nghi\u1ec7p b\u1ea1n.<\/span><\/p>\n

\"Tham<\/p>\n

Tham gia ho\u1eb7c t\u1ed5 ch\u1ee9c c\u00e1c s\u1ef1 ki\u1ec7n li\u00ean quan \u0111\u1ebfn doanh nghi\u1ec7p c\u1ee7a b\u1ea1n<\/p>\n<\/div>\n

Tham gia v\u00e0o nh\u1eefng s\u1ef1 ki\u1ec7n n\u00e0y gi\u00fap b\u1ea1n c\u00f3 c\u01a1 h\u1ed9i g\u1eb7p g\u1ee1, giao ti\u1ebfp tr\u1ef1c ti\u1ebfp v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m \u1ea9n. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 tham d\u1ef1 s\u1ef1 ki\u1ec7n \u0111\u1ec3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m, gi\u1edbi thi\u1ec7u th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u1ea1o d\u1ea5u \u1ea5n trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng. Khi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n g\u1eafn li\u1ec1n v\u1edbi nh\u1eefng s\u1ef1 ki\u1ec7n uy t\u00edn, kh\u00e1ch h\u00e0ng m\u1edbi s\u1ebd c\u00f3 xu h\u01b0\u1edbng tin t\u01b0\u1edfng v\u00e0o s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, \u0111\u00f3 c\u0169ng \u0111\u01b0\u1ee3c xem l\u00e0\u00a0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3.<\/span><\/p>\n

Ti\u1ebfp th\u1ecb li\u00ean k\u1ebft ho\u1eb7c ti\u1ebfp th\u1ecb gi\u1edbi thi\u1ec7u\u00a0<\/b><\/h4>\n

K\u1ebft h\u1ee3p ti\u1ebfp th\u1ecb li\u00ean k\u1ebft v\u00e0 ti\u1ebfp th\u1ecb gi\u1edbi thi\u1ec7u l\u00e0 c\u00e1ch ph\u00e2n chia ranh gi\u1edbi c\u1ee7a h\u00e0ng m m\u1edbi hi\u1ec7u qu\u1ea3 v\u00e0 m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n. Ti\u1ebfp th\u1ecb li\u00ean k\u1ebft cho ph\u00e9p b\u1ea1n t\u1eadn h\u01b0\u1edfng t\u1ea7m \u1ea3nh h\u01b0\u1edfng c\u1ee7a \u0111\u1ed1i t\u00e1c ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi kh\u00e1c trong ng\u00e0nh. B\u1ea1n c\u00f3 th\u1ec3 h\u1ee3p t\u00e1c v\u1edbi c\u00e1c blogger, ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng ho\u1eb7c c\u00e1c trang web c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng \u0111\u1ec3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a h\u1ecd \u0111\u1ebfn v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/span><\/p>\n

T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i trung b\u00ecnh trong ti\u1ebfp th\u1ecb li\u00ean k\u1ebft l\u00e0 1,3%, t\u1ee9c l\u00e0 cho m\u1ed7i 1.000 ng\u01b0\u1eddi nh\u00ecn th\u1ea5y m\u1ed9t li\u00ean k\u1ebft li\u00ean k\u1ebft, s\u1ebd c\u00f3 kho\u1ea3ng 13 ng\u01b0\u1eddi ti\u1ebfn h\u00e0nh mua h\u00e0ng. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y ti\u1ebfp th\u1ecb li\u00ean k\u1ebft c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p hi\u1ec7u qu\u1ea3 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 t\u1ea1o doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/span><\/p>\n

Ngo\u00e0i ra, nghi\u00ean c\u1ee9u cho th\u1ea5y 83% ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng tin t\u01b0\u1edfng v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng mua s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 h\u01a1n n\u1ebfu \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u b\u1edfi b\u1ea1n b\u00e8 ho\u1eb7c th\u00e0nh vi\u00ean trong gia \u0111\u00ecnh. \u0110i\u1ec1u n\u00e0y ch\u1ec9 n\u00f3i r\u1eb1ng vi\u1ec7c ti\u1ebfp th\u1ecb gi\u1edbi thi\u1ec7u c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 trong c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi, b\u1edfi v\u00ec m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u tin t\u01b0\u1edfng v\u00e0o c\u00e1c ti\u00eau \u0111\u1ec1 xu\u1ea5t ph\u00e1t t\u1eeb nh\u1eefng ng\u01b0\u1eddi m\u00e0 h\u1ecd quen bi\u1ebft\u2026<\/span><\/p>\n

B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng ti\u1ebfp th\u1ecb li\u00ean k\u1ebft v\u00e0 gi\u1edbi thi\u1ec7u \u0111\u1ec3 t\u1ea1o v\u00e0 qu\u1ea3n l\u00fd c\u00e1c li\u00ean k\u1ebft v\u00e0 ch\u01b0\u01a1ng tr\u00ecnh gi\u1edbi thi\u1ec7u. C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Amazon Associates, ShareASale ho\u1eb7c Refersion cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 t\u00ednh n\u0103ng \u0111\u1ec3 t\u1ea1o v\u00e0 theo d\u00f5i c\u00e1c li\u00ean k\u1ebft \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i v\u00e0 gi\u1edbi thi\u1ec7u m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n

Thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi l\u00e0 ho\u1ea1t \u0111\u1ed9ng b\u1eaft bu\u1ed9c c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 duy tr\u00ec v\u00e0 t\u0103ng tr\u01b0\u1edfng doanh thu. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp th\u1ecb s\u00e1ng t\u1ea1o v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p, b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi v\u1edbi nhi\u1ec1u \u00e2n hu\u1ec7, ph\u1ee5c v\u1ee5 cho m\u1ee5c ti\u00eau m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n, hay t\u0103ng tr\u01b0\u1edfng doanh thu.<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a Bain & Company cho th\u1ea5y trung b\u00ecnh m\u1ed9t doanh nghi\u1ec7p m\u1ea5t 10% kh\u00e1ch h\u00e0ng m\u1ed7i n\u0103m. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 \u0111\u1ec3 duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n doanh thu, b\u00ean c\u1ea1nh vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng c\u0169, c\u00e1c doanh nghi\u1ec7p c\u1ea7n li\u00ean t\u1ee5c t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng m\u1edbi. C\u00f3 nhi\u1ec1u c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi, bao g\u1ed3m ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng m\u00e0 doanh nghi\u1ec7p s\u1edf h\u1eefu, qu\u1ea3ng c\u00e1o th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua ph\u00f2ng, h\u1ee3p t\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong c\u00f9ng l\u0129nh v\u1ef1c, ti\u1ebfp th\u1ecb li\u00ean k\u1ebft,\u2026 Qua b\u00e0i vi\u1ebft n\u00e0y, Masterskills s\u1ebd gi\u00fap b\u1ea1n t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p.<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53862"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=53862"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53862\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=53862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=53862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=53862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}