{"id":53869,"date":"2023-12-20T09:05:39","date_gmt":"2023-12-20T02:05:39","guid":{"rendered":"https:\/\/masterskills.org\/blog\/thu-hut-khach-hang-tiem-nang-qua-blog.html"},"modified":"2023-12-20T09:05:39","modified_gmt":"2023-12-20T02:05:39","slug":"thu-hut-khach-hang-tiem-nang-qua-blog","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/thu-hut-khach-hang-tiem-nang-qua-blog.html","title":{"rendered":"Thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng qua blog"},"content":{"rendered":"
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Blog\u00a0c\u00f3 th\u1ec3 l\u00e0\u00a0c\u00f4ng c\u1ee5 h\u1eefu hi\u1ec7u \u0111\u1ec3 tr\u01b0ng b\u00e0y s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 hay chia s\u1ebb th\u00f4ng tin t\u1eeb doanh nghi\u1ec7p. Tuy nhi\u00ean, blog c\u1ee7a b\u1ea1n c\u00f3 \u0111ang t\u1ea1o ra kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u01b0 mong mu\u1ed1n hay kh\u00f4ng? Nh\u1eefng\u00a0c\u00e1ch m\u00e0 Masterskills g\u1ee3i \u00fd d\u01b0\u1edbi \u0111\u00e2y s\u1ebd \u0111\u1ea3m b\u1ea3o cho nh\u1eefng n\u1ed9i dung tr\u00ean blog c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh \u201cnhi\u00ean li\u1ec7u\u201d cho \u201cc\u1ed7 m\u00e1y thu h\u00fat kh\u00e1ch h\u00e0ng\u201d.<\/p>\n

1. Nh\u1ea5t \u0111\u1ecbnh ph\u1ea3i h\u1eefu \u00edch<\/h3>\n

\u0110\u1eebng ngh\u0129 ai gh\u00e9 th\u0103m blog c\u1ee7a b\u1ea1n c\u0169ng l\u00e0 b\u1edfi v\u00ec h\u1ecd quan t\u00e2m \u0111\u1ebfn c\u00f4ng ty hay c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a b\u1ea1n. C\u00f3 nh\u1eefng tr\u01b0\u1eddng h\u1ee3p ch\u1ec9 v\u00ec h\u1ecd h\u1ee9ng th\u00fa v\u1edbi m\u1ed9t th\u00f4ng tin g\u00ec \u0111\u00f3 b\u1ea1n chia s\u1ebb, m\u1ed9t s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5 b\u1ea1n t\u1ea1o ra m\u00e0 th\u00f4i.<\/p>\n

\u0110\u00f3 l\u00e0 l\u00ed do t\u1ea1i sao b\u1ea1n c\u1ea7n c\u00f3 nh\u1eefng th\u00f4ng tin th\u1ef1c s\u1ef1 b\u1ed5 \u00edch cho ng\u01b0\u1eddi \u0111\u1ecdc. \u0110\u00f3 l\u00e0 nh\u1eefng th\u00f4ng tin gi\u00fap h\u1ecd gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0o \u0111\u00f3, h\u01b0\u1edbng d\u1eabn ho\u1eb7c gi\u1edbi thi\u1ec7u nh\u1eefng \u0111i\u1ec1u m\u1edbi m\u1ebb.<\/p>\n

\"Blog<\/p>\n

Blog c\u1ea7n mang \u0111\u1ebfn nh\u1eefng th\u00f4ng tin h\u1eefu \u00edch<\/p>\n<\/div>\n

Tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u kh\u1edfi t\u1ea1o n\u1ed9i dung tr\u00ean Blog, h\u00e3y \u0111\u1eb7t m\u00ecnh v\u00e0o v\u1ecb tr\u00ed c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc v\u00e0 t\u1ef1 h\u1ecfi:<\/p>\n

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  • T\u00f4i c\u00f3 mu\u1ed1n \u0111\u1ecdc \u0111i\u1ec1u n\u00e0y hay kh\u00f4ng?<\/li>\n
  • T\u00f4i nh\u1edb \u0111\u01b0\u1ee3c g\u00ec sau khi \u0111\u1ecdc xong b\u00e0i n\u00e0y?<\/li>\n
  • \u0110i\u1ec1u n\u00e0y c\u00f3 gi\u00fap t\u00f4i ki\u1ebfm ti\u1ec1n kh\u00f4ng? C\u00f3 gi\u00fap t\u00f4i gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 kh\u00f4ng?<\/li>\n
  • L\u1ea7n sau t\u00f4i c\u00f3 quay l\u1ea1i \u0111\u1ecdc nh\u1eefng th\u00f4ng tin kh\u00e1c tr\u00ean Blog n\u00e0y kh\u00f4ng?<\/li>\n<\/ul>\n

    N\u1ebfu kh\u00f4ng t\u00ecm \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi th\u1eadt hay cho nh\u1eefng c\u00e2u h\u1ecfi kia, c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd ph\u1ea3i ngh\u0129 l\u1ea1i v\u1ec1 nh\u1eefng \u0111i\u1ec1u m\u00ecnh \u0111ang vi\u1ebft.<\/p>\n

    2. Kh\u00f4ng \u0111\u01b0\u1ee3c qu\u00ean t\u00ednh \u201d th\u01b0\u1eddng xuy\u00ean\u201d<\/h3>\n

    H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng, b\u1ea1n c\u00f3 trong tay m\u1ed9t chi\u1ebfc k\u00e8n v\u00e0 b\u1eaft \u0111\u1ea7u ch\u01a1i nh\u1ea1c nh\u01b0 Miles Davis th\u00ec th\u1eadt tuy\u1ec7t bi\u1ebft bao. Tuy nhi\u00ean, c\u0169ng nh\u01b0 \u00e2m nh\u1ea1c, r\u1ea5t \u00edt kh\u00e1n gi\u1ea3 hi\u1ec3u ngay \u0111\u01b0\u1ee3c \u201cngh\u1ec7 thu\u1eadt\u201d trong blog c\u1ee7a b\u1ea1n ngay khi b\u01b0\u1edbc v\u00e0o.<\/p>\n

    \u0110\u1eebng ngh\u0129 b\u1ea1n ch\u1ec9 c\u1ea7n vi\u1ebft duy nh\u1ea5t m\u1ed9t b\u00e0i th\u1eadt n\u1ed5i b\u00e2t, r\u1ed3i ng\u1ed3i ch\u1edd kh\u00e1ch h\u00e0ng t\u00ecm \u0111\u1ebfn v\u00e0 \u201cy\u00eau ngay t\u1eeb c\u00e1i nh\u00ecn \u0111\u1ea7u ti\u00ean\u201d. N\u1ebfu mu\u1ed1n l\u00f4i k\u00e9o th\u1eadt nhi\u1ec1u ng\u01b0\u1eddi \u0111\u1ecdc v\u00e0 t\u1eeb \u0111\u00f3 bi\u1ebfn h\u1ecd th\u00e0nh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, b\u1ea1n s\u1ebd c\u1ea7n x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng b\u00e0i vi\u1ebft th\u01b0\u1eddng xuy\u00ean, li\u00ean t\u1ee5c. M\u1ed9t b\u00e0i m\u1ed9t th\u00e1ng \u01b0? Kh\u00f4ng hi\u1ec7u qu\u1ea3 \u0111\u00e2u!. B\u1ea1n n\u00ean gi\u1eef cho blog lu\u00f4n \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u00edt nh\u1ea5t 2 l\u1ea7n m\u1ed7i tu\u1ea7n.<\/p>\n

    3. T\u00ecm c\u00e1ch t\u1ed1i \u01b0u h\u00f3a \u201cl\u1ef1c h\u1ea5p d\u1eabn\u201d<\/h3>\n

    B\u00ean c\u1ea1nh n\u1ed9i dung h\u1eefu \u00edch, \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u0111\u1ec1u \u0111\u1eb7n, m\u1ed7i b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n c\u1ea7n ph\u1ea3i th\u1eadt l\u00f4i cu\u1ed1n. H\u00e3y xem x\u00e9t m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 c\u1ea7n c\u00f3 \u0111\u1ec3 b\u00e0i \u0111\u0103ng tr\u1edf n\u00ean n\u1ed5i b\u1eadt:<\/p>\n

      \n
    • Ti\u00eau \u0111\u1ec1 c\u1ea7n l\u00f4i k\u00e9o \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc v\u00e0 ng\u1ea7m \u00fd r\u1eb1ng \u201cD\u01b0\u1edbi \u0111\u00e2y ch\u1eafc ch\u1eafn l\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft\u201d. B\u1ea1n c\u00f3 th\u1ec3 \u0111i theo h\u01b0\u1edbng \u201cc\u00e1c b\u01b0\u1edbc\u201d, \u201cm\u1eb9o\u201d ho\u1eb7c chia s\u1ebb kinh nghi\u1ec7m: \u201cnh\u1eefng \u0111i\u1ec1u t\u00f4i \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c t\u1eeb\u2026\u201d<\/li>\n
    • S\u1eafp x\u1ebfp c\u00e2u chuy\u1ec7n c\u1ee7a b\u1ea1n. Th\u01b0\u1eddng th\u00ec ng\u01b0\u1eddi \u0111\u1ecdc ch\u1ec9 l\u01b0\u1edbt qua b\u00e0i vi\u1ebft thay v\u00ec \u0111\u1ecdc t\u1eebng ch\u1eef. \u0110\u00f3 l\u00e0 l\u00ed do t\u1ea1i sao b\u1ea1n n\u00ean chia b\u00e0i vi\u1ebft th\u00e0nh nh\u1eefng \u0111o\u1ea1n ng\u1eafn, d\u00f9ng g\u1ea1ch \u0111\u1ea7u d\u00f2ng, \u0111\u00e1nh s\u1ed1, l\u00e0m n\u1ed5i b\u1eadt t\u1eeb kho\u00e1, l\u01b0u \u00fd\u2026<\/li>\n
    • Ch\u00e8n \u00edt nh\u1ea5t m\u1ed9t b\u1ee9c \u1ea3nh v\u00e0o m\u1ed7i b\u00e0i blog. Tranh \u1ea3nh minh h\u1ecda gi\u00fap b\u1ea1n k\u1ec3 chuy\u1ec7n h\u1ea5p d\u1eabn v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n. S\u1ebd t\u1ed1t h\u01a1n n\u1eefa n\u1ebfu b\u1ea1n c\u00f3 Inforgraphic li\u00ean quan song h\u00e0nh c\u00f9ng n\u1ed9i dung b\u00e0i vi\u1ebft. Theo th\u1ed1ng k\u00ea, nh\u1eefng b\u00e0i vi\u1ebft k\u00e8m \u1ea3nh chi\u1ebfm 87% l\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c tr\u00ean Facebook, trong khi \u0111\u00f3 d\u1ea1ng b\u00e0i n\u00e0y \u0111\u01b0\u1ee3c retweet (chia s\u1ebb l\u1ea1i) h\u01a1n 150% so v\u1edbi n\u1ed9i dung kh\u00f4ng c\u00f3 \u1ea3nh tr\u00ean Twitter<\/li>\n<\/ul>\n

      4. Lu\u00f4n lu\u00f4n k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng<\/h3>\n

      B\u1ea1n \u0111ang vi\u1ebft \u0111\u1ebfn d\u00f2ng cu\u1ed1i c\u1ee7a b\u00e0i blog r\u1ed3i, nh\u01b0ng t\u1edbi \u0111\u00f3 v\u1eabn ch\u01b0a xong ngay \u0111\u00e2u. M\u1ed7i b\u00e0i vi\u1ebft trong blog c\u1ee7a b\u1ea1n ph\u1ea3i kh\u00e9o l\u00e9o \u201cd\u1ee5 d\u1ed7\u201d \u0111\u01b0\u1ee3c ng\u01b0\u1eddi \u0111\u1ecdc l\u00e0m theo m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 b\u1ea1n \u0111\u01b0a ra. Ch\u1eb3ng h\u1ea1n, b\u1ea1n h\u00e3y gi\u1edbi thi\u1ec7u m\u1ed9t e-book ho\u1eb7c link t\u1ea3i xu\u1ed1ng n\u00e0o \u0111\u00f3 nh\u1eb1m cung c\u1ea5p th\u00eam th\u00f4ng tin chi ti\u1ebft v\u1ec1 ch\u1ee7 \u0111\u1ec1 v\u1eeba \u0111\u01b0\u1ee3c n\u00f3i \u0111\u1ebfn trong b\u00e0i.<\/p>\n

      \"Th\u00eam<\/p>\n

      Th\u00eam k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng<\/p>\n<\/div>\n

      \u0110i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \u201ccalls to action\u201d \u2013 k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng. X\u00e2y d\u1ef1ng b\u00e0i vi\u1ebft c\u00f3 \u201ck\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng\u201d l\u00e0 c\u00e1ch \u0111\u1ec3 bi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc th\u00e0nh kh\u00e1ch h\u00e0ng. C\u00f3 th\u1ec3 l\u1ea5y m\u1ed9t s\u1ed1 li\u1ec7u th\u1ef1c t\u1ebf \u0111\u1ec3 ch\u1ee9ng minh: website Search Engine Journal cho bi\u1ebft kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd \u0111\u00e3 t\u0103ng l\u00ean 212% t\u1eeb l\u00fac th\u00eam \u201ck\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng\u201d v\u00e0o m\u1ed7i b\u00e0i vi\u1ebft.<\/p>\n

      5. Cu\u1ed1i c\u00f9ng, ki\u00ean nh\u1eabn l\u00e0 v\u00e0ng<\/h3>\n

      Nh\u01b0 ch\u00fang ta \u0111\u00e3 bi\u1ebft, ch\u1eb3ng c\u00f3 tr\u00e1i ng\u1ecdt n\u00e0o c\u00f3 th\u1ec3 thu h\u00e1i khi ch\u1ec9 v\u1eeba m\u1edbi tr\u1ed3ng c\u00e2y. Ng\u01b0\u1eddi x\u00e2y d\u1ef1ng n\u1ed9i dung blog ph\u1ea3i l\u00e0 ng\u01b0\u1eddi c\u00f3 th\u1ec3 vi\u1ebft t\u1ed1t, vi\u1ebft nhanh, nh\u01b0ng c\u0169ng c\u1ea7n ki\u00ean nh\u1eabn. C\u00f3 th\u1ec3 v\u00e0i tu\u1ea7n, th\u1eadm ch\u00ed l\u00e0 v\u00e0i th\u00e1ng, b\u1ea1n c\u0169ng kh\u00f4ng c\u00f3 kh\u00e1ch h\u00e0ng n\u00e0o. Tuy nhi\u00ean, th\u00e0nh qu\u1ea3 s\u1ebd \u0111\u1ebfn sau m\u1ed9t th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh.<\/p>\n

      L\u00e0m blog l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9 kh\u00f3 kh\u0103n m\u00e0 m\u1ed7i doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i chinh ph\u1ee5c. H\u00e3y k\u1ebft h\u1ee3p nh\u1eefng quy t\u1eafc v\u00e0ng tr\u00ean \u0111\u00e2y, v\u00e0 b\u1eaft \u0111\u1ea7u \u201ch\u00fat kh\u00e1ch\u201d v\u1ec1 c\u00f4ng ty c\u1ee7a m\u00ecnh.<\/p>\n

      Theo\u00a0Business2Community<\/p>\n

      B\u00e0i li\u00ean quan:\u00a0Nh\u1eefng quy t\u1eafc v\u00e0ng gia t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i website<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      Blog\u00a0c\u00f3 th\u1ec3 l\u00e0\u00a0c\u00f4ng c\u1ee5 h\u1eefu hi\u1ec7u \u0111\u1ec3 tr\u01b0ng b\u00e0y s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 hay chia s\u1ebb th\u00f4ng tin t\u1eeb doanh nghi\u1ec7p. Tuy nhi\u00ean, blog c\u1ee7a b\u1ea1n c\u00f3 \u0111ang t\u1ea1o ra kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u01b0 mong mu\u1ed1n hay kh\u00f4ng? Nh\u1eefng\u00a0c\u00e1ch m\u00e0 Masterskills g\u1ee3i \u00fd d\u01b0\u1edbi \u0111\u00e2y s\u1ebd \u0111\u1ea3m b\u1ea3o cho nh\u1eefng n\u1ed9i dung tr\u00ean blog c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh \u201cnhi\u00ean li\u1ec7u\u201d cho \u201cc\u1ed7 m\u00e1y thu h\u00fat kh\u00e1ch h\u00e0ng\u201d.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53869"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=53869"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53869\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=53869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=53869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=53869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}