{"id":53997,"date":"2023-12-20T09:38:37","date_gmt":"2023-12-20T02:38:37","guid":{"rendered":"https:\/\/masterskills.org\/blog\/lam-gi-de-giu-chan-khach-hang-khi-truy-cap-vao-website.html"},"modified":"2023-12-20T09:38:37","modified_gmt":"2023-12-20T02:38:37","slug":"lam-gi-de-giu-chan-khach-hang-khi-truy-cap-vao-website","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/lam-gi-de-giu-chan-khach-hang-khi-truy-cap-vao-website.html","title":{"rendered":"L\u00e0m g\u00ec \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng khi truy c\u1eadp v\u00e0o Website?"},"content":{"rendered":"
Kh\u00e1ch h\u00e0ng truy c\u1eadp Website t\u1ee9c c\u00f3 nhu c\u1ea7u, quan t\u00e2m t\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. Tuy nhi\u00ean kh\u00f4ng \u0111\u1ed3ng ngh\u0129a s\u1ebd quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn v\u00e0 s\u1ebd c\u00f3 h\u00e0nh \u0111\u1ed9ng tho\u00e1t trang. V\u1eady b\u1ea1n c\u1ea7n l\u00e0m g\u00ec?\u00a0<\/span><\/p>\n

Gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng l\u00fac n\u00e0y r\u1ea5t quan tr\u1ecdng. Masterskills s\u1ebd chia s\u1ebb cho b\u1ea1n nh\u1eefng c\u00e1ch gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u1ea5t, c\u00f9ng theo d\u00f5i nh\u00e9:<\/span><\/p>\n

1. Ch\u00fa tr\u1ecdng t\u1edbi n\u1ed9i dung, ch\u01b0\u01a1ng tr\u00ecnh h\u1ea5p d\u1eabn<\/strong><\/h2>\n

Trong m\u1ed7i landing page cung c\u1ea5p th\u00f4ng tin s\u1ea3n ph\u1ea9m, \u0111\u1ea7u t\u01b0 n\u1ed9i dung h\u1ea5p r\u1ea5t ch\u00ednh l\u00e0 \u201cch\u00eca kh\u00f3a\u201d \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i. \u0110\u1eebng b\u1ecf qua vi\u1ec7c \u0111\u01b0a ra nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng nh\u01b0: \u0110ang c\u00f3 \u0111\u00f4i gi\u00e0y size 43 gi\u1ea3m gi\u00e1 60%, mua 3 t\u1eb7ng 1,\u2026..\u00a0<\/span><\/p>\n

\"Thu<\/p>\n

Thu h\u00fat kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i trang Website<\/p>\n<\/div>\n

Tr\u00ean th\u1ef1c t\u1ebf, kh\u00e1ch h\u00e0ng n\u00e0o c\u0169ng c\u00f3 \u1ea5n t\u01b0\u1ee3ng t\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1, t\u1eb7ng s\u1ea3n ph\u1ea9m. Do v\u1eady n\u1ebfu \u0111\u1ecdc \u0111\u01b0\u1ee3c nh\u1eefng th\u00f4ng tin h\u1ea5p d\u1eabn nh\u01b0 v\u1eady ch\u1eafc h\u1eb3n s\u1ebd ti\u1ebfp t\u1ee5c \u1edf l\u1ea1i \u0111\u1ec3 l\u1ef1a ch\u1ecdn.\u00a0<\/span><\/p>\n

2. Show c\u00e1c s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y tr\u00ean trang ch\u1ee7<\/strong><\/h2>\n

Gi\u1ed1ng nh\u01b0 m\u1ed9t Menu gi\u1edbi thi\u1ec7u t\u1ea5t c\u1ea3 c\u00e1c m\u00f3n \u0103n \u0111\u1ec3 kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn. Website b\u00e1n h\u00e0ng c\u0169ng v\u1eady, h\u00e3y show cho kh\u00e1ch h\u00e0ng th\u1ea5y s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi xem nh\u1ea5t trong tu\u1ea7n l\u00e0 g\u00ec, s\u1ea3n ph\u1ea9m \u0111ang b\u00e1n ch\u1ea1y l\u00e0 g\u00ec? Vi\u1ec7c n\u00e0y nh\u1eb1m m\u1ee5c \u0111\u00edch gi\u00fap kh\u00e1ch c\u00f3 th\u1ec3 h\u00ecnh dung ngay \u0111\u01b0\u1ee3c \u0111\u00f3. Nh\u1edd \u0111\u00f3 kh\u00e1ch h\u00e0ng s\u1ebd th\u1ea5y h\u1ee9ng th\u00fa v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n n\u1ebfu c\u00f3 nhu c\u1ea7u v\u00e0 vi\u1ec7c ti\u1ebfp t\u1ee5c \u1edf Website c\u1ee7a b\u1ea1n l\u00e0 \u0111i\u1ec1u d\u0129 nhi\u00ean.\u00a0<\/span><\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, b\u1ea1n c\u0169ng th\u00eam c\u00e1c th\u00f4ng tin v\u1ec1 h\u00ecnh th\u1ee9c thanh to\u00e1n, giao h\u00e0ng, ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 \u0111\u1ec3 mang l\u1ea1i s\u1ef1 y\u00ean t\u00e2m cho kh\u00e1ch h\u00e0ng, lo\u1ea1i b\u1ecf nh\u1eefng b\u0103n kho\u0103n v\u1ec1 vi\u1ec7c c\u00f3 n\u00ean mua h\u00e0ng hay kh\u00f4ng.\u00a0<\/span><\/p>\n

3. \u0110\u01a1n gi\u1ea3n h\u00f3a c\u00e1c b\u01b0\u1edbc t\u1ea1o \u0111\u01a1n h\u00e0ng<\/strong><\/h2>\n

M\u1eb7c d\u00f9 h\u00e0i l\u00f2ng v\u00e0 mu\u1ed1n mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. Tuy nhi\u00ean quy tr\u00ecnh t\u1ea1o \u0111\u01a1n r\u01b0\u1eddm ra, nhi\u1ec1u b\u01b0\u1edbc c\u0169ng l\u00e0 m\u1ed9t y\u1ebfu \u0111i\u1ec3m v\u00e0 khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y kh\u00f3 ch\u1ecbu v\u00e0 r\u1ea5t c\u00f3 th\u1ec3 s\u1ebd r\u1eddi b\u1ecf b\u1ea1n.\u00a0<\/span><\/p>\n

Ngo\u00e0i ra, c\u00f3 m\u1ed9t s\u1ed1 l\u00fd do khi\u1ebfn nh\u1eefng kh\u00e1ch h\u00e0ng kh\u00f4ng ho\u00e0n th\u00e0nh \u0111\u01a1n h\u00e0ng, c\u1ee5 th\u1ec3 nh\u01b0: Kh\u00f4ng h\u1ed7 tr\u1ee3 h\u00ecnh th\u1ee9c thanh to\u00e1n mong mu\u1ed1n, kh\u00e1ch h\u00e0ng ph\u1ea3i \u0111i\u1ec1n qu\u00e1 nhi\u1ec1u th\u00f4ng tin, giao di\u1ec7n v\u00e0 c\u00e1c n\u00fat b\u1ea5m kh\u00f4ng theo h\u1ec7 th\u1ed1ng khi\u1ebfn h\u1ecd b\u1ed1i r\u1ed1i kh\u00f4ng bi\u1ebft ph\u1ea3i l\u00e0m g\u00ec ti\u1ebfp,\u2026\u00a0<\/span><\/p>\n

C\u00e1ch \u0111\u1ec3 tr\u00e1nh nh\u1eefng t\u00ecnh tr\u1ea1ng tr\u00ean \u0111\u00f3 l\u00e0: C\u1ea7n c\u00f3 c\u00e1c b\u01b0\u1edbc \u0111\u1eb7t h\u00e0ng r\u00f5 r\u00e0ng, c\u00e0ng \u0111\u01a1n gi\u1ea3n c\u00e0ng t\u1ed1t, ch\u1ec9 y\u00eau c\u1ea7u kh\u00e1ch nh\u1eadp th\u00f4ng tin c\u1ea7n thi\u1ebft ph\u1ee5c v\u1ee5 cho vi\u1ec7c giao h\u00e0ng v\u00e0 thanh to\u00e1n nhanh, ti\u1ec7n l\u1ee3i. B\u00ean c\u1ea1nh \u0111\u00f3 \u0111\u01b0a ra nh\u1eefng ch\u00ednh s\u00e1ch khuy\u1ebfn kh\u00edch \u0111\u1eb7t h\u00e0ng nh\u01b0: t\u1eb7ng \u0111i\u1ec3m th\u01b0\u1edfng, voucher,\u2026<\/span><\/p>\n

N\u1ebfu kh\u00e1ch h\u00e0ng \u0111\u00e3 t\u1eebng mua h\u00e0ng tr\u01b0\u1edbc \u0111\u00f3 r\u1ed3i, b\u1ea1n n\u00ean l\u01b0u th\u00f4ng tin c\u1ee7a kh\u00e1ch v\u00e0o cookies cho c\u00e1c l\u1ea7n sau h\u1ecd kh\u1ecfi ph\u1ea3i m\u1ea5t th\u1eddi gian nh\u1eadp. H\u1ec7 th\u1ed1ng s\u1ebd t\u1ef1 t\u1ea3i s\u1eb5n c\u00e1c th\u00f4ng tin c\u1ee7a kh\u00e1ch v\u00e0o bi\u1ec3u m\u1eabu.<\/span><\/p>\n

4. C\u1ea3i thi\u1ec7n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n

C\u00e1c h\u1ec7 th\u1ed1ng b\u1ed5 tr\u1ee3 gi\u00fap b\u1ea1n t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng k\u1ecbp th\u1eddi v\u00e0 hi\u1ec7u qu\u1ea3. V\u00ed d\u1ee5, c\u00e0i \u0111\u1eb7t <\/span>live chat<\/span> v\u00e0o website c\u00f3 th\u1ec3 bi\u1ebfn m\u1ed9t c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng th\u00e0nh \u0111\u01a1n h\u00e0ng v\u00e0 l\u1eddi ph\u00e0n n\u00e0n c\u1ee7a kh\u00e1ch h\u00e0ng th\u00e0nh c\u00e1ch gi\u1ea3i quy\u1ebft. C\u00e1ch gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 hi\u1ec7u qu\u1ea3 khi\u1ebfn kh\u00e1ch h\u00e0ng kh\u00f4ng h\u00e0i l\u00f2ng tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng trung th\u00e0nh v\u00e0 quay l\u1ea1i nhi\u1ec1u l\u1ea7n.<\/span><\/p>\n

C\u00e1c th\u1ed1ng k\u00ea ch\u1ec9 ra r\u1eb1ng kh\u00e1ch h\u00e0ng xem c\u00e1c y\u1ebfu t\u1ed1 nhanh ch\u00f3ng, th\u00e2n thi\u1ec7n, \u0111\u1ed3ng nh\u1ea5t l\u00e0 nh\u1eefng ti\u00eau chu\u1ea9n v\u00e0ng trong <\/span>d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/span>. N\u1ebfu b\u1ea1n gi\u00fap kh\u00e1ch h\u00e0ng tr\u00e1nh nh\u1eefng r\u1eafc r\u1ed1i kh\u00f4ng \u0111\u00e1ng c\u00f3 v\u00e0 h\u01b0\u1edbng d\u1eabn s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m t\u1eadn t\u00ecnh, b\u1ea1n \u0111ang l\u00e0m t\u1ed1t cho c\u1ea3 \u0111\u00f4i b\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3, g\u1eedi nh\u1eefng m\u00f3n qu\u00e0 nh\u1ecf t\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng t\u1ed1t nh\u1ea5t c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh ph\u01b0\u01a1ng \u00e1n \u201cnh\u1eafn nh\u1ee7\u201d h\u1ecd quay l\u1ea1i h\u1eefu hi\u1ec7u. D\u1ef1a tr\u00ean nguy\u00ean t\u1eafc \u201cc\u00f3 \u0111i c\u00f3 l\u1ea1i\u201d, kh\u00e1ch h\u00e0ng s\u1ebd c\u00f3 xu h\u01b0\u1edbng mua c\u1ee7a b\u1ea1n l\u1ea7n n\u1eefa.<\/span>
<\/span>Trong th\u1eddi \u0111\u1ea1i t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 \u0111\u1ec1u \u201c\u0103n li\u1ec1n\u201d, m\u1ed9t t\u1ea5m thi\u1ec7p c\u1ea3m \u01a1n vi\u1ebft tay s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng th\u1ea5y r\u00f5 s\u1ef1 quan t\u00e2m v\u00e0 mong mu\u1ed1n h\u1ecd tr\u1edf l\u1ea1i t\u1eeb b\u1ea1n.<\/span><\/p>\n

5. Gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng b\u1eb1ng popup<\/strong><\/h2>\n

Hi\u1ec3u \u0111\u01b0\u1ee3c h\u00e0nh vi, cung c\u1ea5p nh\u1eefng gi\u00e1 tr\u1ecb nh\u1ea5t \u0111\u1ecbnh cho kh\u00e1ch h\u00e0ng l\u00e0 y\u1ebfu t\u1ed1 gi\u00fap b\u1ea1n gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3. \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng kh\u00f3 n\u1ebfu ta ti\u1ebfp c\u1eadn tr\u1ef1c ti\u1ebfp, l\u1eafng nghe nhu c\u1ea7u c\u1ee7a h\u1ecd. \u1ee8ng d\u1ee5ng v\u00e0o trang Website, Popup Masterskills th\u00f4ng minh c\u00f3 kh\u1ea3 n\u0103ng n\u1eafm b\u1eaft t\u00e2m l\u00fd v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

\"Popup<\/p>\n

Popup k\u00edch th\u00edch kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i trang<\/p>\n<\/div>\n

Popup Masterskills <\/strong>d\u1ef1 \u0111o\u00e1n tr\u01b0\u1edbc h\u00e0nh vi r\u1eddi website (Exit intent) c\u1ee7a kh\u00e1ch truy c\u1eadp. Ngay l\u1eadp t\u1ee9c, Popup s\u1ebd hi\u1ec3n th\u1ecb \u0111\u00fang th\u1eddi \u0111i\u1ec3m \u0111\u00f3, \u0111\u01b0a ra th\u00f4ng \u0111i\u1ec7p h\u1ea5p d\u1eabn \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i. Thu\u1eadt to\u00e1n nh\u1eadn bi\u1ebft \u00fd \u0111\u1ecbnh tho\u00e1t web c\u1ee7a Masterskills ho\u1ea1t \u0111\u1ed9ng b\u1eb1ng c\u00e1ch d\u00f5i theo v\u1ecb tr\u00ed chu\u1ed9t c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0 k\u00edch ho\u1ea1t chi\u1ebfn d\u1ecbch khi chu\u1ed9t ti\u1ebfp c\u1eadn ph\u00eda tr\u00ean c\u1eeda s\u1ed5 tr\u00ecnh duy\u1ec7t \u2013 \u0111i\u1ec1u n\u00e0y cho bi\u1ebft h\u1ecd c\u00f3 \u00fd \u0111\u1ecbnh tho\u00e1t kh\u1ecfi trang web c\u1ee7a b\u1ea1n.\u00a0<\/span><\/p>\n

S\u1eed d\u1ee5ng Popup l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp c\u1eadn, thu h\u00fat kh\u00e1ch h\u00e0ng c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p. V\u1edbi h\u00ecnh th\u1ee9c n\u00e0y, b\u1ea1n kh\u00f4ng ch\u1ec9 ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m t\u1edbi \u0111\u00fang kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n gia t\u0103ng hi\u1ec7u qu\u1ea3 chuy\u1ec3n \u0111\u1ed5i. V\u00ec l\u00fd do \u0111\u00f3, Masterskills khuy\u00ean b\u1ea1n n\u00ean t\u1eadn d\u1ee5ng ngay t\u00ednh n\u0103ng Popup \u0111\u1ec3 th\u00fac \u0111\u1ea9y doanh s\u1ed1.\u00a0<\/span><\/p>\n

C\u00f2n r\u1ea5t nhi\u1ec1u c\u00e1ch kh\u00e1c gi\u00fap b\u1ea1n gi\u1eef ch\u00e2n <\/span>kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i website hi\u1ec7u qu\u1ea3. Tuy nhi\u00ean d\u00f9 \u00e1p d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p n\u00e0o b\u1ea1n c\u1ea7n nh\u1edb r\u1eb1ng h\u00e3y \u0111\u1eb7t m\u00ecnh v\u00e0o v\u1ecb tr\u00ed kh\u00e1ch h\u00e0ng, ngh\u0129 th\u00eam v\u1ec1 nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng th\u1eadt s\u1ef1 mu\u1ed1n \u0111\u1ec3 cung c\u1ea5p cho h\u1ecd. L\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 t\u1ee9c b\u1ea1n s\u1ebd gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng truy c\u1eadp Website th\u00e0nh c\u00f4ng!<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Kh\u00e1ch h\u00e0ng truy c\u1eadp Website t\u1ee9c c\u00f3 nhu c\u1ea7u, quan t\u00e2m t\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. Tuy nhi\u00ean kh\u00f4ng \u0111\u1ed3ng ngh\u0129a s\u1ebd quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn v\u00e0 s\u1ebd c\u00f3 h\u00e0nh \u0111\u1ed9ng tho\u00e1t trang. V\u1eady b\u1ea1n c\u1ea7n l\u00e0m g\u00ec?\u00a0 Gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng l\u00fac n\u00e0y r\u1ea5t quan tr\u1ecdng. Masterskills s\u1ebd chia s\u1ebb cho b\u1ea1n nh\u1eefng […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53997"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=53997"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/53997\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=53997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=53997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=53997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}