{"id":54023,"date":"2023-12-20T09:45:52","date_gmt":"2023-12-20T02:45:52","guid":{"rendered":"https:\/\/masterskills.org\/blog\/tam-sai-lam-khien-khach-hang-thay-doi-quyet-dinh-o-phut-89.html"},"modified":"2023-12-20T09:45:52","modified_gmt":"2023-12-20T02:45:52","slug":"tam-sai-lam-khien-khach-hang-thay-doi-quyet-dinh-o-phut-89","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/tam-sai-lam-khien-khach-hang-thay-doi-quyet-dinh-o-phut-89.html","title":{"rendered":"T\u00e1m sai l\u1ea7m khi\u1ebfn kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i quy\u1ebft \u0111\u1ecbnh \u1edf ph\u00fat 89"},"content":{"rendered":"<div id=\"test\">Th\u1eadt ti\u1ebfc khi th\u1ea5y m\u1ed9t trang web tuy\u1ec7t v\u1eddi, m\u1ed9t s\u1ea3n ph\u1ea9m tuy\u1ec7t v\u1eddi, v\u00e0 m\u1ed9t c\u00f4ng ty l\u1edbn l\u1ea1i ho\u00e0n to\u00e0n th\u1ea5t b\u1ea1i trong m\u1ed9t b\u01b0\u1edbc duy nh\u1ea5t \u2013 \u0111\u00f3 l\u00e0 qu\u00e1 tr\u00ecnh thanh to\u00e1n.<\/p>\n<p>C\u00e1c nh\u00e0 Marketing lu\u00f4n ph\u00e0n n\u00e0n v\u1ec1 t\u1ef7 l\u1ec7 t\u1eeb b\u1ecf gi\u1ecf h\u00e0ng c\u1ee7a ng\u01b0\u1eddi mua. H\u1ecd \u0111\u00e3 m\u1ea5t r\u1ea5t nhi\u1ec1u c\u00f4ng s\u1ee9c \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0 th\u1eadt \u0111\u00e1ng bu\u1ed3n n\u1ebfu quy tr\u00ecnh thanh to\u00e1n l\u00e0m h\u1ecfng to\u00e0n b\u1ed9 c\u00f4ng s\u1ee9c n\u00e0y.<\/p>\n<div id=\"attachment_3062\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3062\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/online-shopping5.jpg\" alt=\"Thanh to\u00e1n l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng nh\u1ea5t trong l\u1ed9 tr\u00ecnh mua h\u00e0ng.\" width=\"600\" height=\"271\" title=\"online-shopping5\"><\/p>\n<p class=\"wp-caption-text\">Thanh to\u00e1n l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng nh\u1ea5t trong l\u1ed9 tr\u00ecnh mua h\u00e0ng.<\/p>\n<\/div>\n<p>Thi\u1ebft k\u1ebf m\u1ed9t quy tr\u00ecnh thanh to\u00e1n h\u1ee3p l\u00fd l\u00e0 \u0111i\u1ec1u kh\u00f4ng d\u1ec5 d\u00e0ng. Vi\u1ec7c n\u00e0y \u0111\u00f2i h\u1ecfi r\u1ea5t nhi\u1ec1u m\u00e3 h\u00f3a th\u00f4ng minh, API, t\u00edch h\u1ee3p, v\u00e0 s\u1ef1 suy t\u00ednh c\u1ea9n th\u1eadn. Nh\u01b0ng \u0111\u00f3 l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft n\u1ebfu b\u1ea1n mu\u1ed1n t\u1ea1o ra doanh s\u1ed1 v\u00e0 gi\u1ea3m b\u1edbt t\u1ef7 l\u1ec7 t\u1eeb b\u1ecf mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng. B\u1ea1n ph\u1ea3i t\u1ed1i \u01b0u h\u00f3a qu\u00e1 tr\u00ecnh thanh to\u00e1n. H\u00e3y c\u00f9ng Masterskills th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1c sai l\u1ea7m trong quy tr\u00ecnh thanh to\u00e1n v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 tr\u00e1nh \u0111\u01b0\u1ee3c nh\u1eefng sai l\u1ea7m n\u00e0y.<\/p>\n<p><strong>1. Kh\u00f4ng t\u1ed1i \u01b0u h\u00f3a thanh to\u00e1n tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng<\/strong><br \/>\n\u0110\u00e3 \u0111\u1ebfn l\u00fac c\u1ea7n quan t\u00e2m nhi\u1ec1u h\u01a1n \u0111\u1ebfn ng\u01b0\u1eddi mua tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, v\u00e0 cung c\u1ea5p cho h\u1ecd m\u1ed9t s\u1ed1 ti\u1ec7n \u00edch.<\/p>\n<p>Hi\u1ec7n nay c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi mua s\u1eafm tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng h\u01a1n, v\u00e0 h\u1ecd mu\u1ed1n s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh c\u1ee7a m\u00ecnh \u0111\u1ec3 mua s\u1eafm tr\u1ef1c tuy\u1ebfn. \u0110\u00e1ng ti\u1ebfc l\u00e0 nhi\u1ec1u website\u00a0c\u00f3 quy tr\u00ecnh thanh to\u00e1n ch\u01b0a \u0111\u00e1p \u1ee9ng \u0111\u1ed1i v\u1edbi thi\u1ebft b\u1ecb di \u0111\u1ed9ng. Thi\u1ebft k\u1ebf chuy\u00ean nghi\u1ec7p ch\u01b0a \u0111\u1ee7, website d\u1ec5 s\u1eed d\u1ee5ng c\u0169ng ch\u01b0a \u0111\u1ee7 n\u1ebfu qu\u00e1 tr\u00ecnh thanh to\u00e1n tr\u00ean website c\u1ee7a b\u1ea1n khi\u1ebfn kh\u00e1ch h\u00e0ng n\u1ea3n ch\u00ed. H\u1ecd th\u1eadm ch\u00ed c\u00f2n kh\u00f4ng th\u1ec3 mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n!<\/p>\n<p>M\u1ed9t quy tr\u00ecnh thanh to\u00e1n \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a ho\u00e0n to\u00e0n tr\u00ean \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng s\u1ebd th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3.<\/p>\n<p><strong>2. Cung c\u1ea5p m\u00e3 khuy\u1ebfn m\u00e3i trong qu\u00e1 tr\u00ecnh thanh to\u00e1n c\u1ee7a b\u1ea1n<\/strong><br \/>\nM\u1ed9t trong nh\u1eefng l\u00fd do khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng t\u1eeb b\u1ecf gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd v\u00ec h\u1ecd \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t phi\u1ebfu gi\u1ea3m gi\u00e1.<\/p>\n<p>Nh\u1eefng s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea d\u01b0\u1edbi \u0111\u00e2y l\u00e0 t\u1eeb nghi\u00ean c\u1ee9u c\u1ee7a PayPal v\u00e0 Comscore. H\u00e3y ch\u00fa \u00fd t\u1eeb \u0111i\u1ec3m th\u1ee9 3 tr\u1edf xu\u1ed1ng:<\/p>\n<ul>\n<li>So s\u00e1nh gi\u1eefa c\u00e1c c\u1eeda h\u00e0ng: 37%<\/li>\n<li>Kh\u00f4ng \u0111\u1ee7 ti\u1ec1n mua: 36%<\/li>\n<li>Mu\u1ed1n t\u00ecm phi\u1ebfu gi\u1ea3m gi\u00e1: 27%<\/li>\n<li>Mu\u1ed1n mua t\u1ea1i c\u1eeda h\u00e0ng offline: 26%<\/li>\n<li>Kh\u00f4ng th\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n th\u00edch h\u1ee3p: 24%<\/li>\n<li>M\u1ee5c kh\u00f4ng s\u1eb5n s\u00e0ng khi thanh to\u00e1n: 23%<\/li>\n<li>Kh\u00f4ng t\u00ecm \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3 cho kh\u00e1ch h\u00e0ng: 22%<\/li>\n<li>Lo ng\u1ea1i v\u1ec1 v\u1ea5n \u0111\u1ec1 b\u1ea3o m\u1eadt: 21%<\/li>\n<\/ul>\n<p>Nh\u01b0ng t\u1ea1i sao h\u1ecd l\u1ea1i \u0111i t\u00ecm m\u1ed9t phi\u1ebfu gi\u1ea3m gi\u00e1? B\u1edfi v\u00ec chi ti\u1ebft n\u00e0o \u0111\u00f3 trong qu\u00e1 tr\u00ecnh thanh to\u00e1n nh\u1eafc nh\u1edf h\u1ecd r\u1eb1ng c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t phi\u1ebfu gi\u1ea3m gi\u00e1 s\u1eb5n c\u00f3 cho h\u1ecd.<\/p>\n<p>V\u00e0 \u0111\u00e2y l\u00e0 c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a \u0111i\u1ec1u n\u00e0y:<\/p>\n<ul>\n<li>Ng\u01b0\u1eddi d\u00f9ng \u0111\u1eb7t m\u1ed9t m\u00f3n h\u00e0ng trong gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd v\u00e0 \u0111i thanh to\u00e1n<\/li>\n<li>T\u1ea1i m\u1ed9t th\u1eddi \u0111i\u1ec3m trong qu\u00e1 tr\u00ecnh thanh to\u00e1n, h\u1ecd th\u1ea5y m\u1ed9t m\u1ee5c h\u1ecfi v\u1ec1 m\u1ed9t \u201cth\u1ebb \u01b0u \u0111\u00e3i\u201d ho\u1eb7c \u201cm\u00e3 gi\u1ea3m gi\u00e1.\u201d<\/li>\n<li>Ng\u01b0\u1eddi d\u00f9ng c\u1ea3m th\u1ea5y vi\u1ec7c mua h\u00e0ng s\u1ebd c\u00f3 l\u1ee3i h\u01a1n n\u1ebfu t\u00ecm th\u1ea5y m\u00e3 gi\u1ea3m gi\u00e1.<\/li>\n<li>H\u1ecd m\u1edf m\u1ed9t tab m\u1edbi trong tr\u00ecnh duy\u1ec7t c\u1ee7a h\u1ecd v\u00e0 t\u00ecm ki\u1ebfm phi\u1ebfu gi\u1ea3m gi\u00e1.<\/li>\n<li>H\u1ecd b\u1ecb ph\u00e2n t\u00e2m, v\u00e0 kh\u00f4ng tr\u1edf l\u1ea1i gi\u1ecf mua h\u00e0ng c\u1ee7a h\u1ecd. Ho\u1eb7c c\u00f3 th\u1ec3 l\u00e0 h\u1ecd th\u1ea5t v\u1ecdng v\u00ec kh\u00f4ng th\u1ec3 t\u00ecm th\u1ea5y m\u1ed9t m\u00e3 gi\u1ea3m gi\u00e1, v\u00e0 c\u1ed1 g\u1eafng t\u00ecm s\u1ea3n ph\u1ea9m \u1edf m\u1ed9t n\u01a1i kh\u00e1c.<\/li>\n<\/ul>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 n\u1ed5i b\u1eadt cho th\u1ea5y m\u00e3 gi\u1ea3m gi\u00e1 c\u00f3 th\u1ec3 l\u00e0m ph\u1ea3n t\u00e1c d\u1ee5ng \u0111\u1ed1i v\u1edbi qu\u00e1 tr\u00ecnh thanh to\u00e1n c\u1ee7a b\u1ea1n. Thay v\u00ec t\u1ea1o s\u1ef1 tin t\u01b0\u1edfng, n\u00f3 c\u00f3 th\u1ec3 l\u00e0m \u0111i\u1ec1u tr\u00e1i ng\u01b0\u1ee3c l\u1ea1i. N\u00f3 ph\u00e1 b\u1ecf ni\u1ec1m tin v\u00e0o m\u1ee9c gi\u00e1 m\u00e0 h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c, v\u00e0 khuy\u1ebfn kh\u00edch h\u1ecd t\u1eeb b\u1ecf.<\/p>\n<p>H\u00e3y xem v\u00ed d\u1ee5 d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n<p>Gi\u1ecf mua h\u00e0ng c\u1ee7a Cabela\u2019s h\u1ecfi t\u00f4i v\u1ec1 m\u1ed9t m\u00e3 khuy\u1ebfn m\u00e3i, v\u00e0 \u0111\u1eb7t t\u00f9y ch\u1ecdn n\u00e0y tr\u00ean n\u00fat thanh to\u00e1n. \u0110\u00e2y l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u cho th\u1ea5y t\u00f4i c\u00f3 th\u1ec3 c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y m\u1ed9t l\u1ef1a ch\u1ecdn c\u00f3 gi\u00e1 t\u1ed1t h\u01a1n \u1edf m\u1ed9t n\u01a1i kh\u00e1c.<\/p>\n<div id=\"attachment_3234\" style=\"width: 460px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3234\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/Promo-Code.jpg\" alt='Ph\u1ea7n \"M\u00e3 khuy\u1ebfn m\u1ea1i\" s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng b\u1ed1i r\u1ed1i' width=\"450\" height=\"510\" title=\"Promo-Code\"><\/p>\n<p class=\"wp-caption-text\">Ph\u1ea7n \u201cM\u00e3 khuy\u1ebfn m\u1ea1i\u201d s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng b\u1ed1i r\u1ed1i<\/p>\n<\/div>\n<p>T\u1ed1t h\u01a1n l\u00e0 lo\u1ea1i b\u1ecf c\u00e1c m\u00e3 khuy\u1ebfn m\u00e3i ho\u00e0n to\u00e0n, ho\u1eb7c \u0111\u1ec3 \u1ea9n t\u00f9y ch\u1ecdn m\u00e3 khuy\u1ebfn m\u00e3i d\u01b0\u1edbi n\u00fat thanh to\u00e1n ho\u1eb7c v\u1edbi m\u1ed9t link li\u00ean k\u1ebft nh\u1ecf. N\u1ebfu ng\u01b0\u1eddi d\u00f9ng c\u00f3 m\u1ed9t m\u00e3 khuy\u1ebfn m\u00e3i, h\u1ecd s\u1ebd truy c\u1eadp v\u00e0o link \u0111\u00f3.<\/p>\n<p><strong>3. Y\u00eau c\u1ea7u \u0111\u0103ng k\u00fd th\u00e0nh vi\u00ean ho\u1eb7c c\u00e1c tr\u00ec ho\u00e3n mua h\u00e0ng kh\u00e1c<\/strong><br \/>\nM\u1ed9t trong nh\u1eefng sai l\u1ea7m t\u1ed3i t\u1ec7 nh\u1ea5t trong thanh to\u00e1n l\u00e0 m\u1ed9t quy tr\u00ecnh l\u00e2u v\u00e0 ph\u1ee9c t\u1ea1p.<\/p>\n<p>M\u1ed9t s\u1ed1 trang web y\u00eau c\u1ea7u ng\u01b0\u1eddi mua ph\u1ea3i \u0111\u0103ng k\u00fd tr\u01b0\u1edbc khi c\u00f3 th\u1ec3 mua m\u1ed9t s\u1ea3n ph\u1ea9m. H\u1ea7u h\u1ebft c\u00e1c kh\u00e1ch h\u00e0ng th\u01b0\u1eddng h\u00e1o h\u1ee9c khi t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m v\u00e0 mu\u1ed1n mua n\u00f3 ngay l\u1eadp t\u1ee9c. H\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng c\u00f3 b\u1ea5t k\u1ef3 s\u1ef1 trung th\u00e0nh n\u00e0o \u0111\u1ed1i v\u1edbi c\u00e1c trang web mua s\u1eafm n\u00e0y. H\u1ecd ch\u1ec9 mu\u1ed1n mua h\u00e0ng. N\u1ebfu bu\u1ed9c kh\u00e1ch h\u00e0ng ph\u1ea3i tr\u1ea3i qua c\u00e1c b\u01b0\u1edbc ph\u1ee9c t\u1ea1p v\u00e0 m\u1ea5t th\u1eddi gian \u0111\u1ec3 ho\u00e0n th\u00e0nh vi\u1ec7c mua h\u00e0ng th\u00ec s\u1ebd l\u00e0m ph\u1ea3n t\u00e1c d\u1ee5ng.<\/p>\n<p>M\u1ed9t s\u1ed1 trang web th\u1eadm ch\u00ed c\u00f2n t\u1ec7 h\u01a1n \u2013 n\u00f3 ng\u0103n t\u1ea5t c\u1ea3 c\u00e1c n\u1ed9i dung \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng \u0111\u0103ng k\u00fd. B\u1ea1n th\u1eadm ch\u00ed kh\u00f4ng th\u1ec3 cho m\u1ed9t m\u00f3n h\u00e0ng v\u00e0o trong gi\u1ecf h\u00e0ng c\u1ee7a b\u1ea1n m\u00e0 kh\u00f4ng tham gia m\u1ed9t b\u00e0i tr\u1eafc nghi\u1ec7m ho\u1eb7c tham gia v\u00e0o trang web.<\/p>\n<p>JustFab l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 trang web \u0111\u00e3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y. Khi b\u1ea1n ch\u1ecdn m\u1ed9t s\u1ea3n ph\u1ea9m, b\u1ea1n bu\u1ed9c ph\u1ea3i tham gia m\u1ed9t b\u00e0i tr\u1eafc nghi\u1ec7m d\u00e0i. Trong th\u1eddi \u0111i\u1ec3m n\u00e0y, sau 8 trang m\u00e0n h\u00ecnh, th\u01b0\u1eddng th\u00ec ng\u01b0\u1eddi d\u00f9ng ch\u1ec9 \u0111i \u0111\u01b0\u1ee3c kho\u1ea3ng 80% ch\u1eb7ng \u0111\u01b0\u1eddng th\u00f4ng qua b\u00e0i tr\u1eafc nghi\u1ec7m. H\u1ecd th\u1eadm ch\u00ed kh\u00f4ng th\u1ec3 xem s\u1ea3n ph\u1ea9m, ch\u1ee9 ch\u01b0a n\u00f3i l\u00e0 \u0111\u1ec3 s\u1ea3n ph\u1ea9m v\u00e0o gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd.<\/p>\n<div id=\"attachment_3051\" style=\"width: 530px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3051 size-full\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/3-style-quiz.jpg\" alt=\"JustFab.com\" width=\"520\" height=\"369\" title=\"3-style-quiz\"><\/p>\n<p class=\"wp-caption-text\">JustFab.com<\/p>\n<\/div>\n<p>Gi\u1ea3i ph\u00e1p: h\u00e3y cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng thanh to\u00e1n nh\u01b0 m\u1ed9t ng\u01b0\u1eddi kh\u00e1ch, v\u00e0 cung c\u1ea5p cho h\u1ecd l\u1ef1a ch\u1ecdn tr\u1edf th\u00e0nh th\u00e0nh vi\u00ean trang web.<\/p>\n<p><strong>4. L\u1ea1m d\u1ee5ng\u00a0Upsells (b\u00e1n gia t\u0103ng cho s\u1ea3n ph\u1ea9m \u2013 b\u00e1n th\u00eam)<\/strong><br \/>\nM\u1ecdi nh\u00e0 b\u00e1n l\u1ebb \u0111\u1ec1u mu\u1ed1n kh\u00e1ch h\u00e0ng mua th\u00eam \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng (upsells). Nh\u01b0ng m\u1ed9t s\u1ed1 trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u1ea1i th\u1ef1c hi\u1ec7n kh\u00f4ng \u0111\u00fang ph\u01b0\u01a1ng ph\u00e1p.<\/p>\n<p>C\u00e1c upsells hi\u1ec3n th\u1ecb r\u1ea3i r\u00e1c trong qu\u00e1 tr\u00ecnh thanh to\u00e1n. Khi t\u00f4i th\u1eed ch\u1ecdn c\u00e1c upsells d\u1ecbch v\u1ee5 ph\u1ea7n m\u1ec1m, t\u00f4i \u0111\u00e3 th\u1ef1c s\u1ef1 s\u1ed1c khi th\u1ea5y c\u00f3 qu\u00e1 nhi\u1ec1u upsells xu\u1ea5t hi\u1ec7n, khi t\u1ed9i c\u00e0ng ch\u1ecdn nhi\u1ec1u upsells th\u00ec t\u00f4i l\u1ea1i c\u00e0ng mua nhi\u1ec1u. Khi t\u00f4i \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 thanh to\u00e1n th\u00ec t\u1ed5ng gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng c\u1ee7a t\u00f4i \u0111\u00e3 l\u00ean \u0111\u1ebfn $1,441. Trong khi m\u1ee5c \u0111\u00edch c\u1ee7a t\u00f4i ch\u1ec9 l\u00e0 mua m\u1ed9t t\u00ean mi\u1ec1n (domain) v\u1edbi gi\u00e1 $0.99<\/p>\n<p>\u0110\u00e2y ch\u00ednh x\u00e1c l\u00e0 m\u1ed9t lo\u1ea1i upsells \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o m\u1ed9t c\u00e1ch b\u1eeba b\u00e3i \u2013 l\u00e0 m\u1ed9t sai l\u1ea7m ch\u00ednh \u0111\u1ed1i v\u1edbi gi\u1ecf h\u00e0ng.<\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o c\u00e1ch m\u00e0 Bluehost cung c\u1ea5p c\u00e1c upsells c\u1ee7a h\u1ecd. \u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a trang thanh to\u00e1n v\u00e0 upsells \u0111\u01b0\u1ee3c cung c\u1ea5p m\u1ed9t c\u00e1ch k\u00edn \u0111\u00e1o.<\/p>\n<div id=\"attachment_3052\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3052\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/4-package-information.png\" alt=\"Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn c\u00e1c upsells th\u1ef1c s\u1ef1 c\u1ea7n thi\u1ebft v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi ng\u00e2n s\u00e1ch\" width=\"600\" height=\"381\" title=\"4-package-information\"><\/p>\n<p class=\"wp-caption-text\">Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn c\u00e1c upsells th\u1ef1c s\u1ef1 c\u1ea7n thi\u1ebft v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi ng\u00e2n s\u00e1ch<\/p>\n<\/div>\n<p><strong>5. T\u00ednh th\u00eam ph\u1ee5 ph\u00ed<\/strong><br \/>\nPh\u1ee5 ph\u00ed c\u0169ng l\u00e0 m\u1ed9t \u0111i\u1ec1u l\u00e0m h\u1ee7y ho\u1ea1i qu\u00e1 tr\u00ecnh thanh to\u00e1n.<\/p>\n<div id=\"attachment_3059\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3059\" src=\"https:\/\/masterskills.org\/blog\/wp-content\/uploads\/\/12\/12-icann-fees.png\" alt=\"Vi\u1ec7c t\u00ednh th\u00eam ph\u1ee5 ph\u00ed c\u00f3 th\u1ec3 l\u00e0m kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng\" width=\"600\" height=\"243\" title=\"12-icann-fees\"><\/p>\n<p class=\"wp-caption-text\">Vi\u1ec7c t\u00ednh th\u00eam ph\u1ee5 ph\u00ed c\u00f3 th\u1ec3 l\u00e0m kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng<\/p>\n<\/div>\n<p>B\u1ea5t c\u1ee9 l\u00fac n\u00e0o b\u1ea1n th\u00eam ph\u00ed ph\u1ee5, th\u1eadm ch\u00ed l\u00e0 ph\u00ed v\u1eadn chuy\u1ec3n, t\u1ee9c l\u00e0 b\u1ea1n \u0111ang g\u00e2y \u1ea3nh h\u01b0\u1edfng x\u1ea5u cho qu\u00e1 tr\u00ecnh thanh to\u00e1n. Ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y m\u1ee9c gi\u00e1 m\u00e0 b\u1ea1n \u0111\u00e3 li\u1ec7t k\u00ea tr\u00ean trang web c\u1ee7a b\u1ea1n, h\u1ecd ngh\u0129, mong \u0111\u1ee3i v\u00e0 s\u1eb5n s\u00e0ng chi tr\u1ea3 v\u1edbi m\u1ee9c gi\u00e1 \u0111\u00f3. V\u00e0 khi h\u1ecd th\u1ea5y c\u00e1c chi ph\u00ed \u0111\u01b0\u1ee3c th\u00eam v\u00e0o, h\u1ecd c\u1ea3m th\u1ea5y nh\u01b0 \u0111\u00e3 b\u1ecb b\u1ea1n l\u1eeba. B\u1ea1n \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c l\u00e0m kh\u00e1ch h\u00e0ng t\u1eeb b\u1ecf gi\u1ecf h\u00e0ng.<\/p>\n<p><strong>6. Kh\u00f4ng c\u00f3 c\u00e1c d\u1ea5u hi\u1ec7u \u0111\u00e1ng tin t\u01b0\u1edfng<\/strong><br \/>\nS\u1ef1\u00a0tin t\u01b0\u1edfng l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 m\u00f4i tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00e0o.<\/p>\n<p>Khi kh\u00e1ch h\u00e0ng l\u1ea5y v\u00ed ti\u1ec1n ra, s\u1eb5n s\u00e0ng mua v\u00e0 chu\u1ea9n b\u1ecb tr\u1ea3 ti\u1ec1n, h\u1ecd c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ea3m b\u1ea3o nh\u1eefng \u0111i\u1ec1u sau:<\/p>\n<ul>\n<li>H\u1ecd kh\u00f4ng b\u1ecb thu qu\u00e1 s\u1ed1 ti\u1ec1n ph\u1ea3i tr\u1ea3<\/li>\n<li>Vi\u1ec7c thanh to\u00e1n l\u00e0 an to\u00e0n<\/li>\n<li>Trang web s\u1ebd kh\u00f4ng b\u1ecb ph\u00e1 b\u1ecf<\/li>\n<li>C\u00e1c th\u00f4ng tin c\u1ee7a h\u1ecd kh\u00f4ng b\u1ecb \u1ea3nh h\u01b0\u1edfng<\/li>\n<li>B\u1ea1n l\u00e0 m\u1ed9t doanh nghi\u1ec7p \u0111\u00e1ng tin c\u1eady<\/li>\n<li>H\u1ecd ch\u1eafc ch\u1eafn s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c \u0111\u00fang s\u1ea3n ph\u1ea9m m\u00e0 h\u1ecd \u0111\u00e3 l\u1ef1a ch\u1ecdn<\/li>\n<li>H\u1ecd s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin x\u00e1c nh\u1eadn t\u1eeb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n<\/li>\n<\/ul>\n<p>V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 website b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng n\u00e0y? Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 truy c\u1eadp website b\u1ea5t k\u1ec3 th\u1eddi \u0111i\u1ec3m n\u00e0o v\u00e0 th\u1eafc m\u1eafc v\u00f4 v\u00e0n c\u00e1c c\u00e2u h\u1ecfi li\u00ean quan \u0111\u1ebfn vi\u1ec7c thanh to\u00e1n. B\u1ea1n c\u00f3 th\u1ec3 tr\u01b0ng l\u00ean c\u00e1c \u0111i\u1ec1u kho\u1ea3n b\u1ea3o h\u00e0nh, c\u00e1c ch\u00ednh s\u00e1ch b\u1ea3o m\u1eadt tr\u00ean website nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 v\u1eabn ch\u01b0a \u0111\u1ee7.\u00a0Nhi\u1ec7m v\u1ee5 duy nh\u1ea5t v\u00e0 quan tr\u1ecdng nh\u1ea5t c\u1ee7a b\u1ea1n l\u00fac n\u00e0y l\u00e0 cho kh\u00e1ch h\u00e0ng th\u1ea5y \u0111\u01b0\u1ee3c b\u1ea1n lu\u00f4n s\u1eb5n s\u00e0ng tr\u00ean website \u0111\u1ec3 h\u1ed7 tr\u1ee3, t\u01b0 v\u1ea5n hay tr\u1ea3 l\u1eddi m\u1ecdi th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00f4ng c\u1ee5 chat tr\u1ef1c tuy\u1ebfn tr\u00ean website cho ph\u00e9p b\u1ea1n th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y m\u1ed9t c\u00e1ch ho\u00e0n h\u1ea3o nh\u1ea5t.<\/p>\n<p>Thay v\u00ec ch\u1edd \u0111\u1ee3i m\u1ed9t email ch\u1eadm tr\u1ec5, hay s\u1ef1 g\u00e2y ch\u00fa \u00fd v\u1ec1 m\u1ed9t cu\u1ed9c \u0111i\u1ec7n tho\u1ea1i d\u00e0i \u0111\u00f4i khi v\u1eabn ch\u01b0a gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c h\u1ebft c\u00e1c th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng trong m\u1ed9t l\u1ea7n t\u01b0\u01a1ng t\u00e1c. V\u1edbi vi\u1ec7c chat tr\u1ef1c tuy\u1ebfn tr\u00ean website, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 tho\u1ea3i m\u00e1i \u0111\u1eb7t c\u00e2u h\u1ecfi b\u1ea5t c\u1ee9 l\u00fac n\u00e0o khi c\u00f3 v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh, v\u00e0 ho\u00e0n to\u00e0n\u00a0c\u1ea3m th\u1ea5y\u00a0an t\u00e2m v\u1ec1 vi\u1ec7c website lu\u00f4n c\u00f3 nh\u00e2n vi\u00ean tr\u1ef1c ti\u1ebfp h\u1ed7 tr\u1ee3 m\u00ecnh ngay l\u1eadp t\u1ee9c. C\u00f2n g\u00ec \u0111\u00e1ng tin t\u01b0\u1edfng h\u01a1n n\u1eefa?<\/p>\n<p><strong>T\u00f3m l\u1ea1i<\/strong><\/p>\n<p>H\u1ea7u h\u1ebft c\u00e1c nh\u00e0 Marketing d\u00e0nh nhi\u1ec1u c\u00f4ng s\u1ee9c cho c\u00e1c trang \u0111\u00edch (landing page), trang ch\u1ee7, c\u00e1c n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (CTA), c\u00e1c n\u00fat kh\u00e1c\u2026\u00a0\u0110i\u1ec1u n\u00e0y th\u1eadt s\u1ef1 r\u1ea5t tuy\u1ec7t v\u1eddi, t\u00f4i khuy\u00ean b\u1ea1n n\u00ean s\u1eed d\u1ee5ng n\u00f3. Nh\u01b0ng c\u0169ng \u0111\u1eebng b\u1ecf qua qu\u00e1 tr\u00ecnh thanh to\u00e1n.\u00a0\u0110\u00e2y ch\u00ednh l\u00e0 \u0111i\u1ec3m m\u1ea5u ch\u1ed1t \u0111\u1ec3 m\u1ed9t website th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed th\u00e0nh c\u00f4ng.<\/p>\n<p>H\u00e3y c\u00f9ng chia s\u1ebb tr\u1ea3i nghi\u1ec7m c\u1ee7a b\u1ea1n v\u1edbi Masterskills \u1edf ph\u1ea7n b\u00ecnh lu\u1eadn nh\u00e9!<\/p>\n<p>B\u00e0i li\u00ean quan: <em>12 Gi\u1ea3i ph\u00e1p gia t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn<\/em><\/p>\n<p style=\"text-align: right\">Ngu\u1ed3n: <em>KISSmetrics.com<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00e1c nh\u00e0 Marketing lu\u00f4n ph\u00e0n n\u00e0n v\u1ec1 t\u1ef7 l\u1ec7 t\u1eeb b\u1ecf gi\u1ecf h\u00e0ng c\u1ee7a ng\u01b0\u1eddi mua. H\u1ecd \u0111\u00e3 m\u1ea5t r\u1ea5t nhi\u1ec1u c\u00f4ng s\u1ee9c \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0 th\u1eadt \u0111\u00e1ng bu\u1ed3n n\u1ebfu quy tr\u00ecnh thanh to\u00e1n l\u00e0m h\u1ecfng to\u00e0n b\u1ed9 c\u00f4ng s\u1ee9c n\u00e0y.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54023"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=54023"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54023\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=54023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=54023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=54023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}