{"id":54051,"date":"2023-12-20T09:50:37","date_gmt":"2023-12-20T02:50:37","guid":{"rendered":"https:\/\/masterskills.org\/blog\/cac-cach-cai-thien-ty-le-mo-email-marketing.html"},"modified":"2023-12-20T09:50:37","modified_gmt":"2023-12-20T02:50:37","slug":"cac-cach-cai-thien-ty-le-mo-email-marketing","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/cac-cach-cai-thien-ty-le-mo-email-marketing.html","title":{"rendered":"C\u00e1c c\u00e1ch c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf Email Marketing"},"content":{"rendered":"
\n

B\u1ea1n \u0111\u00e3 r\u1ea5t t\u00e2m huy\u1ebft \u0111\u1ec3 s\u00e1ng t\u1ea1o c\u00e1c th\u00f4ng \u0111i\u1ec7p v\u00e0 n\u1ed9i dung email marketing. Nh\u01b0ng khi b\u1ea1n theo d\u00f5i c\u00e1c th\u1ed1ng k\u00ea v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c email th\u00ec l\u1ea1i kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng. B\u1ea1n s\u1ebd l\u00e0m g\u00ec ti\u1ebfp theo? Sau \u0111\u00e2y l\u00e0 c\u00e1c c\u00e1ch c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf email marketing c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 b\u1ea1n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y.<\/span><\/p>\n

T\u1ef7 l\u1ec7 m\u1edf Email Marketing l\u00e0 g\u00ec?<\/b><\/span><\/h2>\n

T\u1ef7 l\u1ec7 m\u1edf email marketing l\u00e0 t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m gi\u1eefa s\u1ed1 l\u01b0\u1ee3ng email \u0111\u01b0\u1ee3c m\u1edf tr\u00ean t\u1ed5ng s\u1ed1 email \u0111\u00e3 \u0111\u01b0\u1ee3c g\u1eedi th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb email. \u0110\u00e2y l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng gi\u00fap \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch email marketing \u0111\u00f3.\u00a0M\u1ee9c \u0111\u1ed9 h\u1ea5p d\u1eabn c\u1ee7a ti\u00eau \u0111\u1ec1, meta, \u0111\u1ed9 tin c\u1eady c\u1ee7a t\u00ean ng\u01b0\u1eddi g\u1eedi,\u2026 l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 k\u00edch th\u00edch \u0111\u01b0\u1ee3c ng\u01b0\u1eddi nh\u1eadn th\u1ef1c hi\u1ec7n thao t\u00e1c m\u1edf email \u0111\u1ec3 xem n\u1ed9i dung b\u00ean trong.<\/span><\/span><\/p>\n

C\u00f4ng th\u1ee9c t\u00ednh t\u1ef7 l\u1ec7 m\u1edf email marketing nh\u01b0 sau:<\/span><\/p>\n

\"C\u00f4ng<\/p>\n

C\u00f4ng th\u1ee9c t\u00ednh t\u1ef7 l\u1ec7 m\u1edf Email Marketing<\/span><\/p>\n<\/div>\n

Trong \u0111\u00f3:\u00a0<\/span><\/p>\n

    \n
  • Email opened: s\u1ed1 l\u01b0\u1ee3ng email \u0111\u00e3 m\u1edf<\/span><\/li>\n
  • Email sent: s\u1ed1 l\u01b0\u1ee3ng email \u0111\u00e3 g\u1eedi \u0111i<\/span><\/li>\n
  • Bounced emails: email \u0111\u00e3 \u0111\u01b0\u1ee3c g\u1eedi \u0111i nh\u01b0ng kh\u00f4ng th\u1ec3 nh\u1eadn (c\u00f3 th\u1ec3 l\u00e0 h\u1ed9p th\u01b0 ng\u01b0\u1eddi nh\u1eadn \u0111\u1ea7y, email kh\u00f4ng c\u00f2n ho\u1ea1t \u0111\u1ed9ng, ph\u00eda ng\u01b0\u1eddi nh\u1eadn ch\u1eb7n th\u01b0 t\u1eeb ng\u01b0\u1eddi l\u1ea1 g\u1eedi \u0111\u1ebfn,\u2026)<\/span><\/li>\n<\/ul>\n

    V\u00ed d\u1ee5: Trong m\u1ed9t chi\u1ebfn d\u1ecbch email marketing c\u00f3 1000 email \u0111\u01b0\u1ee3c g\u1eedi \u0111i v\u00e0 trong s\u1ed1 \u0111\u00f3 c\u00f3 250 email \u0111\u01b0\u1ee3c m\u1edf, 50 bounced email. Nh\u01b0 v\u1eady, t\u1ef7 l\u1ec7 m\u1edf email marketing s\u1ebd l\u00e0:\u00a0<\/span><\/p>\n

    T\u1ef7 l\u1ec7 m\u1edf email =\u00a0 250 \/ (1000 \u2013 50) = 0.26 (t\u1ee9c 26%)<\/span><\/p>\n

    Theo th\u1ed1ng k\u00ea c\u1ee7a Campaign Monitor cho th\u1ea5y, t\u1ef7 l\u1ec7 m\u1edf trung b\u00ecnh l\u00e0 18,7% v\u00e0 con s\u1ed1 n\u00e0y c\u00f3 th\u1ec3 t\u0103ng ho\u1eb7c gi\u1ea3m tu\u1ef3 thu\u1ed9c v\u00e0o c\u00e1c l\u0129nh v\u1ef1c kinh doanh kh\u00e1c nhau. M\u1ed9t s\u1ed1 ng\u00e0nh kinh doanh k\u1ef9 thu\u1eadt s\u1ed1 th\u00ec t\u1ef7 l\u1ec7 m\u1edf c\u00f3 th\u1ec3 c\u00f3 xu h\u01b0\u1edbng cao h\u01a1n so v\u1edbi ng\u00e0nh b\u00e1n l\u1ebb.<\/span><\/p>\n

    C\u00e1ch c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf Email Marketing<\/b><\/span><\/h2>\n

    C\u00f3 r\u1ea5t nhi\u1ec1u th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c qua email m\u1ed7i ng\u00e0y. Nh\u01b0 v\u1eady, n\u1ebfu kh\u00f4ng t\u1ea1o ra gi\u00e1 tr\u1ecb, s\u1ef1 kh\u00e1c bi\u1ec7t th\u00ec l\u00e0m sao c\u00f3 th\u1ec3 l\u1ecdt v\u00e0o \u201cm\u1eaft xanh\u201d \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n thao t\u00e1c m\u1edf xem email? V\u00e0, \u0111i\u1ec1u n\u00e0y c\u0169ng c\u00f3 ngh\u0129a, n\u1ed9i dung b\u1ea1n chu\u1ea9n b\u1ecb c\u00f3 ch\u1ec9n chu \u0111\u1ebfn \u0111\u00e2u, b\u1ea1n mang \u0111\u1ebfn gi\u00e1 tr\u1ecb cho h\u1ecd nh\u01b0ng kh\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c h\u1ecd \u0111\u1ec1u s\u1ebd tr\u1edf n\u00ean v\u00f4 ngh\u0129a v\u00e0 kh\u00f4ng c\u00f3 \u00edch g\u00ec. M\u1ed9t s\u1ed1 c\u00e1ch sau \u0111\u00e2y gi\u00fap c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf Email Marketing gia t\u0103ng kh\u1ea3 n\u0103ng hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb:<\/span><\/p>\n

    \"C\u00e1ch<\/p>\n

    C\u00e1ch c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf Email Marketing<\/p>\n<\/div>\n

    Tr\u00e1nh c\u00e1c b\u1ed9 l\u1ecdc th\u01b0 r\u00e1c<\/b><\/span><\/h3>\n

    M\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 r\u00f5 r\u00e0ng nh\u1ea5t t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn kh\u1ea3 n\u0103ng ti\u1ebfp th\u1ecb email \u0111\u1ebfn v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u00f3 l\u00e0: email kh\u00f4ng \u0111\u01b0\u1ee3c g\u1eedi \u0111\u1ebfn h\u1ed9p th\u01b0 \u0111\u00e3 nh\u1eadn c\u1ee7a ng\u01b0\u1eddi \u0111\u0103ng k\u00fd m\u00e0 l\u1ea1i \u0111\u01b0\u1ee3c chuy\u1ec3n ti\u1ebfp \u0111\u1ebfn th\u01b0 m\u1ee5c r\u00e1c c\u1ee7a h\u1ecd. M\u1ed9t s\u1ed1 l\u00fd do sau \u0111\u00e2y khi\u1ebfn email c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh email spam:<\/span><\/p>\n

      \n
    • \u0110\u1ecba ch\u1ec9: \u0111\u1ecba ch\u1ec9 email kh\u00f4ng \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn, kh\u00f4ng r\u00f5 ngu\u1ed3n g\u1ed1c ho\u1eb7c kh\u00f4ng \u0111\u00e1ng tin c\u1eady<\/span><\/li>\n
    • Ti\u00eau \u0111\u1ec1: ti\u00eau \u0111\u1ec1 kh\u00f4ng r\u00f5 r\u00e0ng, ch\u1ee9a nh\u1eefng c\u1ee5m t\u1eeb c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c xem l\u00e0 l\u1eeba \u0111\u1ea3o nh\u01b0: ki\u1ebfm ti\u1ec1n nhanh, nh\u1eadn qu\u00e0 mi\u1ec5n ph\u00ed,\u2026<\/span><\/li>\n
    • N\u1ed9i dung: n\u1ed9i dung kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb ho\u1eb7c ch\u1ee9a nhi\u1ec1u k\u00fd t\u1ef1 \u0111\u1eb7c bi\u1ec7t, l\u1ed7i ch\u00ednh t\u1ea3,\u2026<\/span><\/li>\n
    • \u0110\u00ednh k\u00e8m: \u0111\u00ednh k\u00e8m file ch\u1ee9a dung l\u01b0\u1ee3ng qu\u00e1 l\u1edbn ho\u1eb7c c\u00f3 ch\u1ee9a virus c\u0169ng c\u00f3 th\u1ec3 b\u1ecb xem l\u00e0 email spam<\/span><\/li>\n
    • C\u00e1ch th\u1ee9c g\u1eedi: g\u1eedi m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng qu\u00e1 l\u1edbn email \u0111\u1ebfn ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 khi\u1ebfn email c\u1ee7a b\u1ea1n tr\u1edf th\u00e0nh email spam.<\/span><\/li>\n
    • Ng\u01b0\u1eddi nh\u1eadn \u0111\u1ec3 ch\u1ebf \u0111\u1ed9 kh\u00f4ng nh\u1eadn tin nh\u1eafn t\u1eeb ng\u01b0\u1eddi l\u1ea1, \u0111\u00f3 c\u0169ng l\u00e0 nguy\u00ean nh\u00e2n th\u01b0 \u0111i\u1ec7n t\u1eed tr\u1edf th\u00e0nh th\u01b0 r\u00e1c.<\/span><\/li>\n<\/ul>\n

      Do \u0111\u00f3, c\u00e1ch t\u1ed1t nh\u1ea5t l\u00e0 b\u1ea1n gi\u1eef cho email ti\u1ebfp th\u1ecb kh\u00f4ng b\u1ecb r\u01a1i v\u00e0o th\u01b0 m\u1ee5c r\u00e1c th\u00f4ng qua m\u1ed9t s\u1ed1 c\u00e1ch d\u01b0\u1edbi \u0111\u00e2y:<\/span><\/p>\n

        \n
      • \u0110\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 ng\u01b0\u1eddi \u0111\u0103ng k\u00fd \u0111\u00e3 th\u1ef1c s\u1ef1 ch\u1ecdn tham gia nh\u1eadn email t\u1eeb b\u1ea1n b\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 t\u00ean ng\u01b0\u1eddi g\u1eedi, t\u00ean mi\u1ec1n ph\u1ea3i uy t\u00edn, \u0111\u1ecba ch\u1ec9 IP t\u1ed1t ch\u01b0a b\u1ecb \u0111\u00e1nh d\u1ea5u l\u00e0 th\u01b0 r\u00e1c<\/span><\/li>\n
      • Tr\u00e1nh s\u1eed d\u1ee5ng qu\u00e1 nhi\u1ec1u ng\u00f4n ng\u1eef b\u00e1n h\u00e0ng, l\u1eeba \u0111\u1ea3o trong ti\u00eau \u0111\u1ec1, \u0111o\u1ea1n m\u00f4 t\u1ea3 v\u00e0 c\u1ea3 ph\u1ea7n n\u1ed9i dung ch\u00ednh trong email<\/span><\/li>\n
      • \u0110\u1ea3m b\u1ea3o cung c\u1ea5p n\u00fat hu\u1ef7 \u0111\u0103ng k\u00fd trong email c\u1ee7a b\u1ea1n \u0111\u1ec3 tr\u00e1nh ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng th\u1ec3 hu\u1ef7 \u0111\u0103ng k\u00fd s\u1ebd chuy\u1ec3n ti\u1ebfp v\u00e0o th\u01b0 m\u1ee5c r\u00e1c.<\/span><\/li>\n<\/ul>\n

        Lu\u00f4n c\u1eadp nh\u1eadt danh s\u00e1ch email \u0111\u1ecbnh k\u1ef3<\/b><\/span><\/h3>\n

        M\u1ed9t s\u1ed1 ng\u01b0\u1eddi c\u00f3 th\u1ec3 \u0111\u00e3 kh\u00f4ng s\u1eed d\u1ee5ng t\u00e0i kho\u1ea3n email n\u00e0y m\u1ed9t th\u1eddi gian ho\u1eb7c kh\u00f4ng c\u00f2n quan t\u00e2m \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n n\u1eefa. Do \u0111\u00f3, \u0111\u1ec3 gi\u1eef cho danh s\u00e1ch email c\u1ee7a b\u1ea1n lu\u00f4n m\u1edbi v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng, b\u1ea1n c\u1ea7n c\u1eadp nh\u1eadt danh s\u00e1ch email \u0111\u1ecbnh k\u1ef3 c\u1ee7a m\u00ecnh. Ng\u01b0\u1eddi \u0111\u0103ng k\u00fd c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c lo\u1ea1i b\u1ecf khi kh\u00f4ng t\u01b0\u01a1ng t\u00e1c v\u1edbi b\u1ea5t k\u00ec email n\u00e0o c\u1ee7a b\u1ea1n trong 6 th\u00e1ng tr\u1edf l\u00ean.<\/span><\/p>\n

        Nh\u01b0ng tr\u01b0\u1edbc khi b\u1ea1n lo\u1ea1i b\u1ecf danh s\u00e1ch n\u00e0y, h\u00e3y th\u1eed g\u1eedi th\u00eam m\u1ed9t chi\u1ebfn d\u1ecbch email t\u01b0\u01a1ng t\u00e1c l\u1ea1i, v\u00ed d\u1ee5: Ch\u00fang t\u00f4i c\u00f3 l\u00e0m b\u1ea1n ch\u00e1n kh\u00f4ng? hay B\u1ea1n c\u00f3 nh\u1eadn \u0111\u01b0\u1ee3c th\u01b0 c\u1ee7a ch\u00fang t\u00f4i kh\u00f4ng?<\/span><\/p>\n

        Ngo\u00e0i ra, khi c\u1eadp nh\u1eadt danh s\u00e1ch email m\u1edbi, b\u1ea1n c\u0169ng c\u1ea7n c\u1eadp nh\u1eadt l\u1ea1i s\u1edf th\u00edch v\u00e0 m\u1ed1i quan t\u00e2m hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ecd. B\u1edfi, con ng\u01b0\u1eddi c\u00f3 xu h\u01b0\u1edbng thay \u0111\u1ed5i th\u00f3i quen v\u00e0 s\u1edf th\u00edch c\u1ee7a m\u00ecnh d\u1ea7n theo th\u1eddi gian. Ch\u00ednh v\u00ec th\u1ebf, khi b\u1ea1n c\u1eadp nh\u1eadt danh s\u00e1ch email m\u1edbi c\u00f9ng v\u1edbi vi\u1ec7c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp th\u1ecb \u0111\u00fang lo\u1ea1i email marketing t\u1edbi \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 h\u01a1n.<\/span><\/p>\n

        \"C\u1eadp<\/p>\n

        C\u1eadp nh\u1eadt danh s\u00e1ch email \u0111\u1ecbnh k\u00ec gi\u00fap gia t\u0103ng t\u1ef7 l\u1ec7 m\u1edf Email Marketing<\/p>\n<\/div>\n

        \u0110o l\u01b0\u1eddng khung th\u1eddi gian c\u00f3 t\u1ef7 l\u1ec7 m\u1edf email marketing cao<\/b><\/h3>\n

        Th\u1eddi gian l\u00e0 y\u1ebfu t\u1ed1 c\u00f3 t\u00e1c \u0111\u1ed9ng r\u1ea5t l\u1edbn kh\u00f4ng ch\u1ec9 ri\u00eang t\u1ef7 l\u1ec7 m\u1edf email marketing m\u00e0 c\u00f2n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, t\u1ef7 l\u1ec7 nh\u1ea5p v\u00e0o li\u00ean k\u1ebft, t\u1ef7 l\u1ec7 hu\u1ef7 \u0111\u0103ng k\u00fd,\u2026 V\u00ec v\u1eady, h\u00e3y c\u00e2n nh\u1eafc l\u1ef1a ch\u1ecdn ng\u00e0y gi\u1edd ph\u00f9 h\u1ee3p \u0111\u1ec3 g\u1eedi email marketing.<\/span><\/p>\n

        M\u1ed9t s\u1ed1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m \u0111\u00f3 l\u00e0 th\u1ef1c hi\u1ec7n th\u1eed nghi\u1ec7m A\/B \u0111\u1ec3 \u0111o l\u01b0\u1eddng v\u00e0 x\u00e1c \u0111\u1ecbnh khung gi\u1edd c\u00f3 hi\u1ec7u qu\u1ea3 nh\u1ea5t \u0111\u1ec3 tri\u1ec3n khai chi\u1ebfn d\u1ecbch email marketing v\u00e0o khung gi\u1edd \u0111\u00f3 trong t\u01b0\u01a1ng lai. Ngo\u00e0i ra, vi\u1ec7c th\u1ef1c hi\u1ec7n th\u1eed nghi\u1ec7m A\/B c\u0169ng gi\u00fap b\u1ea1n l\u1ef1a ch\u1ecdn phi\u00ean b\u1ea3n email ho\u00e0n h\u1ea3o nh\u1ea5t tr\u01b0\u1edbc khi g\u1eedi cho m\u1ed9t nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng l\u1edbn.<\/span><\/p>\n

        Trong m\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a GetResponse cho th\u1ea5y, h\u1ecd ph\u00e1t hi\u1ec7n ra r\u1eb1ng Th\u1ee9 Ba l\u00e0 ng\u00e0y c\u00f3 t\u1ef7 l\u1ec7 m\u1edf email v\u00e0 nh\u1ea5p v\u00e0o link li\u00ean k\u1ebft cao nh\u1ea5t.\u00a0C\u00f2n theo m\u1ed9t nghi\u00ean c\u1ee9u t\u1eeb Yes Marketing cho th\u1ea5y, Th\u1ee9 B\u1ea3y l\u1ea1i l\u00e0 ng\u00e0y c\u00f3 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i t\u1ed1t nh\u1ea5t.<\/span><\/span><\/p>\n

        D\u00f2ng ti\u00eau \u0111\u1ec1 v\u00e0 \u0111o\u1ea1n m\u1edf \u0111\u1ea7u thu h\u00fat, n\u1ed5i b\u1eadt<\/b><\/span><\/h3>\n

        \u0110\u1ec3 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf email marketing, kh\u00f4ng th\u1ec3 kh\u00f4ng nh\u1eafc \u0111\u1ebfn t\u00e1c \u0111\u1ed9ng c\u1ee7a d\u00f2ng ti\u00eau \u0111\u1ec1 v\u00e0 \u0111o\u1ea1n m\u1edf \u0111\u1ea7u. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 m\u1eb9o m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o gi\u00fap cho d\u00f2ng ti\u00eau \u0111\u1ec1 c\u1ee7a b\u1ea1n tr\u1edf n\u00ean n\u1ed5i b\u1eadt h\u01a1n.<\/span><\/p>\n

          \n
        • \u0110\u1eb7t m\u1ed9t c\u00e2u h\u1ecfi m\u1edf, kh\u01a1i g\u1ee3i s\u1ef1 t\u00f2 m\u00f2 c\u1ee7a ng\u01b0\u1eddi \u0111\u0103ng k\u00fd nh\u01b0ng \u0111\u1eebng qu\u00e1 th\u00f4ng minh v\u00e0 kh\u00f3 hi\u1ec3u, nh\u01b0 v\u1eady h\u1ecd s\u1ebd c\u1ea3m th\u1ea5y kh\u00f3 ch\u1ecbu th\u1eadm ch\u00ed l\u00e0 ph\u1ea3n t\u00e1c d\u1ee5ng. V\u00ed d\u1ee5: B\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 kh\u1edfi \u0111\u1ea7u m\u1ed9t ng\u00e0y m\u1edbi? B\u1ea1n c\u00f3 mu\u1ed1n ti\u1ebft ki\u1ec7m 50% ngay h\u00f4m nay kh\u00f4ng?<\/span><\/li>\n
        • Ti\u00eau \u0111\u1ec1 n\u00ean c\u00f3 c\u00e1c con s\u1ed1, \u0111i\u1ec1u \u0111\u00f3 th\u1ec3 hi\u1ec7n t\u00ednh c\u1ee5 th\u1ec3, th\u1ef1c t\u1ebf v\u00e0 mang l\u1ea1i ni\u1ec1m tin, uy t\u00edn h\u01a1n l\u00e0 m\u1ed9t ti\u00eau \u0111\u1ec1 ch\u1ec9 to\u00e0n ch\u1eef vi\u1ebft.<\/span><\/li>\n
        • V\u1edbi \u0111o\u1ea1n m\u1edf \u0111\u1ea7u, c\u1ea7n s\u1eed d\u1ee5ng t\u1eeb ng\u1eef c\u00e1 nh\u00e2n h\u00f3a c\u1ee5 th\u1ec3 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng nh\u1eb1m m\u1ee5c \u0111\u00edch t\u1ea1o s\u1ef1 quan t\u00e2m v\u00e0 th\u00edch th\u00fa. V\u00ed d\u1ee5: Ch\u00e0o + t\u00ean ng\u01b0\u1eddi nh\u1eadn, \u0111\u00e2y l\u00e0 th\u00f4ng tin \u0111\u1eb7c bi\u1ec7t d\u00e0nh ri\u00eang cho b\u1ea1n<\/span><\/li>\n<\/ul>\n
          \"C\u1ea3i<\/p>\n

          C\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf Email Marketing th\u00f4ng qua ti\u00eau \u0111\u1ec1 v\u00e0 \u0111o\u1ea1n m\u00f4 t\u1ea3<\/p>\n<\/div>\n

          T\u1ed1i \u01b0u ho\u00e1 m\u1ecdi thi\u1ebft b\u1ecb s\u1eed d\u1ee5ng<\/b><\/h3>\n

          Theo Movable Ink, kho\u1ea3ng 66% t\u1ed5ng s\u1ed1 email \u0111\u01b0\u1ee3c m\u1edf tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, \u0111\u1eb7c bi\u1ec7t nhi\u1ec1u nh\u1ea5t l\u00e0 \u1edf smartphone. Qua th\u1ed1ng k\u00ea n\u00e0y cho th\u1ea5y, b\u1ea1n kh\u00f4ng th\u1ec3 b\u1ecf qua b\u01b0\u1edbc t\u1ed1i \u01b0u ho\u00e1 m\u1ecdi thi\u1ebft b\u1ecb m\u00e0 ng\u01b0\u1eddi \u0111\u0103ng k\u00fd s\u1eed d\u1ee5ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 m\u1eb9o ti\u1ebfp th\u1ecb email thu h\u00fat ng\u01b0\u1eddi d\u00f9ng di \u0111\u1ed9ng:<\/span><\/p>\n

            \n
          • Gi\u1eef cho \u0111\u1ecbnh d\u1ea1ng \u0111\u01a1n gi\u1ea3n (m\u1ed9t c\u1ed9t), \u0111\u1ed9 r\u1ed9ng d\u01b0\u1edbi 600px.<\/span><\/li>\n
          • S\u1eed d\u1ee5ng m\u1ed9t ph\u00f4ng ch\u1eef l\u1edbn h\u01a1n, v\u00ec ph\u00f4ng ch\u1eef nh\u1ecf g\u00e2y kh\u00f3 \u0111\u1ecdc tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng.\u00a0<\/span><\/li>\n
          • S\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh nh\u1ecf h\u01a1n \u0111\u1ec3 gi\u1ea3m th\u1eddi gian t\u1ea3i \u1ea3nh.<\/span><\/li>\n
          • S\u1eed d\u1ee5ng n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng l\u1edbn v\u00ec c\u00e1c n\u00fat l\u1edbn h\u01a1n s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng t\u01b0\u01a1ng t\u00e1c ng\u00f3n tay v\u1edbi thi\u1ebft b\u1ecb.<\/span><\/li>\n
          • Kh\u00f4ng \u0111\u1eb7t hai li\u00ean k\u1ebft b\u00ean c\u1ea1nh ho\u1eb7c ch\u1ed3ng l\u00ean nhau. Nh\u01b0 v\u1eady, ng\u01b0\u1eddi d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ea1m nh\u1ea7m gi\u1eefa hai li\u00ean k\u1ebft v\u00e0 g\u00e2y c\u1ea3m gi\u00e1c kh\u00f3 ch\u1ecbu<\/span><\/li>\n<\/ul>\n

            T\u1eadp trung v\u00e0o n\u1ed9i dung email marketing<\/b><\/span><\/h3>\n

            B\u1ea1n c\u00f3 th\u1ec3 ngh\u0129 r\u1eb1ng khi m\u1ed9t ng\u01b0\u1eddi \u0111\u0103ng k\u00fd m\u1edf email c\u1ee7a b\u1ea1n, v\u1ec1 c\u01a1 b\u1ea3n chi\u1ebfn l\u01b0\u1ee3c \u0111\u00f3 \u0111\u00e3 th\u00e0nh c\u00f4ng. Nh\u01b0ng theo th\u1eddi gian, chi\u1ebfn l\u01b0\u1ee3c n\u00e0y s\u1ebd kh\u00f4ng c\u00f2n thu h\u00fat ng\u01b0\u1eddi \u0111\u0103ng k\u00fd n\u1ebfu c\u00e1ch th\u1ee9c g\u1eedi c\u1ed9ng h\u00ecnh th\u1ee9c b\u00ean ngo\u00e0i l\u1eabn n\u1ed9i dung b\u00ean trong kh\u00f4ng \u0111\u01b0\u1ee3c thay \u0111\u1ed5i v\u00e0 h\u1ea5p d\u1eabn li\u00ean t\u1ee5c. Do \u0111\u00f3 m\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i \u0111\u1eb7c bi\u1ec7t ch\u00fa \u00fd th\u00eam c\u00e1c y\u1ebfu t\u1ed1 sau:<\/span><\/p>\n

            C\u00e2n \u0111\u1ed1i b\u1ed1 c\u1ee5c h\u00ecnh \u1ea3nh v\u00e0 v\u0103n b\u1ea3n\u00a0<\/b><\/span><\/h4>\n

            B\u1ed1 c\u1ee5c h\u00ecnh \u1ea3nh v\u00e0 v\u0103n b\u1ea3n c\u00e2n \u0111\u1ed1i, h\u00e0i ho\u00e0 gi\u00fap ng\u01b0\u1eddi d\u00f9ng c\u00f3 c\u1ea3m gi\u00e1c th\u01b0 gi\u00e3n, tho\u1ea3i m\u00e1i h\u01a1n khi \u0111\u1ecdc th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n. Ngo\u00e0i ra, khi b\u1ea1n in \u0111\u1eadm ho\u1eb7c l\u00e0m n\u1ed5i b\u1eadt l\u00ean m\u1ed9t s\u1ed1 \u00fd ch\u00ednh trong n\u1ed9i dung s\u1ebd gi\u00fap cho ng\u01b0\u1eddi d\u00f9ng d\u1ec5 d\u00e0ng nh\u00ecn th\u1ea5y v\u00e0 n\u1eafm b\u1eaft th\u00f4ng tin ngay l\u1eadp t\u1ee9c.<\/span><\/p>\n

            Cung c\u1ea5p n\u1ed9i dung c\u00f3 gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng<\/b><\/span><\/p>\n

            N\u1ed9i dung l\u1ea1i \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng h\u01a1n khi t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn t\u1ef7 l\u1ec7 m\u1edf email marketing. Ng\u01b0\u1eddi \u0111\u0103ng k\u00fd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng m\u1edf xem email c\u1ee7a b\u1ea1n trong t\u01b0\u01a1ng lai n\u1ebfu n\u1ed9i dung tr\u01b0\u1edbc \u0111\u00f3 khi\u1ebfn h\u1ecd h\u00e0i l\u00f2ng, \u0111\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a h\u1ecd. Ng\u01b0\u1ee3c l\u1ea1i, n\u1ebfu n\u1ed9i dung kh\u00f4ng mang l\u1ea1i gi\u00e1 tr\u1ecb, h\u1ecd c\u00f3 th\u1ec3 kh\u00f4ng quay l\u1ea1i m\u1edf email th\u1eadm ch\u00ed l\u00e0 hu\u1ef7 \u0111\u0103ng k\u00fd ngay.<\/span><\/p>\n

            V\u1eady th\u00ec ph\u1ea3i l\u00e0m c\u00e1ch n\u00e0o? \u0110\u01a1n gi\u1ea3n l\u00e0 vi\u1ec7c b\u1ea1n h\u00e3y l\u00e0m cho nh\u1eefng l\u1ea7n b\u1ea1n g\u1eedi email c\u1ee7a m\u00ecnh cho ng\u01b0\u1eddi \u0111\u0103ng k\u00fd \u0111\u1ec1u tr\u1edf n\u00ean gi\u00e1 tr\u1ecb h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 li\u00ean k\u1ebft v\u1edbi nh\u1eefng t\u00e0i nguy\u00ean qu\u00fd gi\u00e1 v\u00e0 c\u00f3 s\u1eb5n nh\u01b0 blog, s\u00e1ch \u0111i\u1ec7n t\u1eed, ebook,\u2026 Gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed7i email m\u00e0 b\u1ea1n vi\u1ebft c\u00e0ng cao th\u00ec kh\u1ea3 n\u0103ng trung th\u00e0nh v\u00e0 quay tr\u1edf l\u1ea1i m\u1edf email l\u1ea7n n\u1eefa c\u1ee7a ng\u01b0\u1eddi \u0111\u0103ng k\u00fd s\u1ebd c\u00e0ng t\u0103ng.<\/span><\/p>\n

            N\u1ed9i dung th\u1ec3 hi\u1ec7n t\u00ednh c\u00e1 nh\u00e2n ho\u00e1 cao<\/strong><\/h4>\n

            N\u1ed9i dung email \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n ho\u00e1 cao cho t\u1eebng kh\u00e1ch h\u00e0ng s\u1ebd hi\u1ec7u qu\u1ea3 h\u01a1n l\u00e0 n\u1ed9i dung \u0111\u01b0\u1ee3c g\u1eedi theo m\u1ed9t c\u00e1ch \u201c\u0111\u1ea1i tr\u00e0\u201d \u0111\u1ebfn h\u1ecd. T\u00e2m l\u00fd kh\u00e1ch h\u00e0ng lu\u00f4n th\u00edch th\u00fa \u0111\u00f3n nh\u1eadn nh\u1eefng th\u00f4ng \u0111i\u1ec7p ho\u1eb7c khuy\u1ebfn m\u00e3i ch\u1ec9 d\u00e0nh cho ri\u00eang m\u00ecnh v\u00e0 h\u1ecd s\u1eb5n s\u00e0ng chi tr\u1ea3 cho vi\u1ec7c n\u00e0y n\u1ebfu b\u1ea1n khi\u1ebfn h\u1ecd c\u1ea3m th\u1ea5y th\u00fa v\u1ecb v\u00e0 c\u00f3 gi\u00e1 tr\u1ecb. C\u00e1 nh\u00e2n ho\u00e1 n\u1ed9i dung \u0111\u00f2i h\u1ecfi nhi\u1ec1u h\u01a1n l\u00e0 vi\u1ec7c b\u1ea1n ch\u1ec9 vi\u1ebft \u0111o\u1ea1n m\u00f4 t\u1ea3 \u201cCh\u00e0o anh\/ ch\u1ecb + t\u00ean\u201d, \u0111i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i d\u00e0nh nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 nghi\u00ean c\u1ee9u c\u00e2u t\u1eeb, ch\u1eef c\u00e1i tr\u00fang nhu c\u1ea7u, insight kh\u00e1ch h\u00e0ng, h\u01a1n n\u1eefa b\u1ea1n c\u00f3 th\u1ec3 pha tr\u1ed9n th\u00eam m\u1ed9t ch\u00fat h\u00e0i h\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o s\u1ef1 li\u00ean t\u01b0\u1edfng v\u00e0 g\u1ee3i nh\u1edb cao.\u00a0<\/span><\/p>\n

            \u00a0Ch\u00fa \u00fd s\u1eed d\u1ee5ng t\u1eeb ng\u1eef<\/b><\/span><\/h4>\n

            Vi\u1ec7c s\u1eed d\u1ee5ng t\u1eeb ng\u1eef kh\u00f4ng ph\u00f9 h\u1ee3p c\u0169ng c\u00f3 th\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng kh\u00f4ng quay tr\u1edf l\u1ea1i xem email n\u1eefa th\u1eadm ch\u00ed c\u00f3 kh\u1ea3 n\u0103ng tr\u1edf th\u00e0nh email spam. Do \u0111\u00f3, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng t\u1eeb ng\u1eef mang m\u1ed9t ngh\u0129a, v\u0103n phong l\u1ecbch s\u1ef1 v\u00e0 chuy\u00ean nghi\u1ec7p. Tuy nhi\u00ean, n\u1ebfu gi\u00e1 tr\u1ecb n\u1ed9i dung m\u00e0 b\u1ea1n cung c\u1ea5p theo h\u01b0\u1edbng chuy\u00ean s\u00e2u m\u1ed9t ch\u00fat, ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 th\u1ec3 mau ch\u00e1n ho\u1eb7c b\u1ecf ngang v\u00ec nh\u1eefng thu\u1eadt ng\u1eef kh\u00f3 hi\u1ec3u, b\u1ea1n c\u00f3 th\u1ec3 tr\u1ed9n ch\u00fat s\u1ef1 h\u00e0i h\u01b0\u1edbc v\u00e0o. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap x\u00e2y d\u1ef1ng k\u1ebft n\u1ed1i m\u1ea1nh m\u1ebd t\u1ee9c th\u1eddi v\u1edbi ng\u01b0\u1eddi d\u00f9ng, v\u1eeba gi\u1ea3i tr\u00ed l\u1ea1i ghi \u0111\u01b0\u1ee3c d\u1ea5u \u1ea5n \u0111\u1eb7c bi\u1ec7t trong t\u00e2m tr\u00ed h\u1ecd.\u00a0<\/span><\/p>\n

            Vi\u1ebft th\u01b0 nh\u01b0 m\u1ed9t ng\u01b0\u1eddi b\u1ea1n<\/b><\/span><\/h4>\n

            Tr\u01b0\u1edbc khi vi\u1ebft m\u1ed9t \u0111o\u1ea1n m\u00f4 t\u1ea3 ng\u1eafn ho\u1eb7c n\u1ed9i dung ti\u00eau \u0111\u1ec1 hay n\u1ed9i dung ch\u00ednh c\u1ee7a email, h\u00e3y ngh\u0129 \u0111\u1ebfn c\u1ea3m nh\u1eadn c\u1ee7a h\u00e0ng ngh\u00ecn ng\u01b0\u1eddi s\u1eafp nh\u1eadn \u0111\u01b0\u1ee3c n\u00f3. \u0110i\u1ec1u n\u00e0y s\u1ebd th\u1eadt s\u1ef1 hi\u1ec7u qu\u1ea3 h\u01a1n n\u1ebfu nh\u01b0 b\u1ea1n vi\u1ebft nh\u01b0 th\u1ec3 b\u1ea1n \u0111ang tr\u00f2 chuy\u1ec7n v\u1edbi m\u1ed9t c\u00e1 nh\u00e2n v\u00e0 \u0111\u00e2y c\u0169ng kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 d\u1ec5 d\u00e0ng.<\/span><\/p>\n

            \u0110\u1ec3 vi\u1ebft theo c\u00e1ch n\u00e0y, b\u1ea1n s\u1ebd ph\u1ea3i th\u1ef1c s\u1ef1 hi\u1ec3u r\u00f5 insight, s\u1edf th\u00edch v\u00e0 t\u00ednh c\u00e1ch c\u1ee7a ng\u01b0\u1eddi \u0111\u0103ng k\u00fd hay n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh. B\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i bi\u1ebft c\u1ee5 th\u1ec3 mong mu\u1ed1n c\u1ee7a h\u1ecd, n\u1ed7i lo c\u1ee7a h\u1ecd v\u00e0 v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd. Do \u0111\u00f3, \u0111i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0m ngay l\u00fac n\u00e0y \u0111\u00f3 l\u00e0 tr\u00f2 chuy\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng (b\u1ea1n c\u00f3 th\u1ec3 g\u1ecdi h\u1ecd, nh\u1eafn tin ho\u1eb7c kh\u1ea3o s\u00e1t).<\/span><\/p>\n

            \"Nghi\u00ean<\/p>\n

            Nghi\u00ean c\u1ee9u nhu c\u1ea7u, insight kh\u00e1ch h\u00e0ng gi\u00fap gia t\u0103ng t\u1ef7 l\u1ec7 m\u1edf Email Marketing<\/p>\n<\/div>\n

            T\u1ef7 l\u1ec7 m\u1edf email marketing l\u00e0 m\u1ed9t trong nh\u1eefng t\u1ef7 l\u1ec7 c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb email. Tuy nhi\u00ean, n\u1ebfu ch\u1ec9 x\u00e9t ri\u00eang m\u1ed9t t\u1ef7 l\u1ec7 n\u00e0y th\u00ec kh\u00f4ng th\u1ec3 n\u00e0o \u0111\u00e1nh gi\u00e1 kh\u00e1ch quan v\u00e0 ch\u00ednh x\u00e1c s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn d\u1ecbch. M\u1ed9t s\u1ed1 t\u1ef7 l\u1ec7 kh\u00e1c m\u00e0 b\u1ea1n c\u0169ng c\u1ea7n ph\u1ea3i quan t\u00e2m nh\u01b0: t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, t\u1ef7 l\u1ec7 nh\u1ea5p v\u00e0o li\u00ean k\u1ebft, t\u1ef7 l\u1ec7 hu\u1ef7 \u0111\u0103ng k\u00fd,\u2026 Do \u0111\u00f3, \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng cho chi\u1ebfn d\u1ecbch n\u00e0y, b\u1ea1n c\u1ea7n d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho c\u00e1c th\u1eed nghi\u1ec7m, ph\u00e2n t\u00edch v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t t\u1ed5ng th\u1ec3.\u00a0\u00a0<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

            B\u1ea1n \u0111\u00e3 r\u1ea5t t\u00e2m huy\u1ebft \u0111\u1ec3 s\u00e1ng t\u1ea1o c\u00e1c th\u00f4ng \u0111i\u1ec7p v\u00e0 n\u1ed9i dung email marketing. Nh\u01b0ng khi b\u1ea1n theo d\u00f5i c\u00e1c th\u1ed1ng k\u00ea v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c email th\u00ec l\u1ea1i kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng. B\u1ea1n s\u1ebd l\u00e0m g\u00ec ti\u1ebfp theo? Sau \u0111\u00e2y l\u00e0 c\u00e1c c\u00e1ch c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 m\u1edf email marketing c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 b\u1ea1n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y.<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54051"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=54051"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54051\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=54051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=54051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=54051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}