{"id":54057,"date":"2023-12-20T09:51:36","date_gmt":"2023-12-20T02:51:36","guid":{"rendered":"https:\/\/masterskills.org\/blog\/bi-quyet-chinh-phuc-khach-hang-doanh-nghiep.html"},"modified":"2023-12-20T09:51:36","modified_gmt":"2023-12-20T02:51:36","slug":"bi-quyet-chinh-phuc-khach-hang-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/bi-quyet-chinh-phuc-khach-hang-doanh-nghiep.html","title":{"rendered":"B\u00ed quy\u1ebft chinh ph\u1ee5c kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p"},"content":{"rendered":"
C\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 marketing th\u00e0nh c\u00f4ng lu\u00f4n \u0111\u1eb7t kh\u00e1ch h\u00e0ng v\u00e0o v\u1ecb tr\u00ed trung t\u00e2m c\u1ee7a m\u1ecdi k\u1ebf ho\u1ea1ch v\u00e0 qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh. Th\u1ef1c t\u1ebf c\u0169ng cho th\u1ea5y r\u1eb1ng, nh\u1eefng c\u00f4ng ty c\u00f3 uy t\u00edn nh\u1ea5t tr\u00ean th\u1ecb tr\u01b0\u1eddng lu\u00f4n l\u00e0 nh\u1eefng \u0111\u01a1n v\u1ecb tr\u00e2n tr\u1ecdng kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh nh\u1ea5t, v\u00e0 nh\u00e2n vi\u00ean c\u1ee7a h\u1ecd c\u0169ng l\u00e0 nh\u1eefng ng\u01b0\u1eddi th\u01b0\u1eddng xuy\u00ean giao ti\u1ebfp, t\u01b0\u01a1ng t\u00e1c v\u00e0 g\u1ea7n g\u0169i v\u1edbi kh\u00e1ch h\u00e0ng. B\u1edfi v\u1eady, m\u1ed9t trong nh\u1eefng b\u00ed quy\u1ebft d\u00e0nh cho c\u00e1c doanh nghi\u1ec7p n\u1ebfu h\u1ecd mu\u1ed1n gia t\u0103ng l\u1ee3i nhu\u1eadn c\u1ee7a m\u00ecnh, \u0111\u00f3 l\u00e0 h\u00e3y t\u00ecm c\u00e1ch \u0111\u1ec3 t\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 c\u1ee7a quy tr\u00ecnh b\u00e1n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, m\u1ed7i nh\u00e2n vi\u00ean tr\u1ef1c ti\u1ebfp l\u00e0m vi\u1ec7c v\u1edbi kh\u00e1ch h\u00e0ng c\u1ea7n c\u00f3 \u0111\u01b0\u1ee3c k\u1ef9 n\u0103ng giao ti\u1ebfp kh\u00e9o l\u00e9o v\u00e0 nhanh ch\u00f3ng n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a h\u1ecd. M\u1ed7i c\u01a1 h\u1ed9i n\u00f3i chuy\u1ec7n\u00a0online\u00a0hay g\u1eb7p g\u1ee1 tr\u1ef1c ti\u1ebfp \u0111\u1ec1u l\u00e0 m\u1ed9t \u201cth\u1eddi kh\u1eafc quy\u1ebft \u0111\u1ecbnh\u201d c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng v\u00e0 c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh ph\u1ea7n l\u1edbn vi\u1ec7c kh\u00e1ch h\u00e0ng c\u00f3 mu\u1ed1n mua h\u00e0ng hay ti\u1ebfp t\u1ee5c g\u1eafn b\u00f3 v\u1edbi doanh nghi\u1ec7p c\u1ee7a b\u1ea1n n\u1eefa hay kh\u00f4ng.<\/p>\n
\"T\u1ed1i<\/p>\n

T\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 c\u1ee7a quy tr\u00ecnh b\u00e1n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n

V\u1eady \u0111\u00e2u l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 gi\u00fap qu\u00e1 tr\u00ecnh giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng di\u1ec5n ra th\u00e0nh c\u00f4ng?<\/p>\n

1. T\u00ecm hi\u1ec3u th\u00f4ng tin kh\u00e1ch h\u00e0ng<\/strong>
\nH\u00e3y c\u1ed1 g\u1eafng t\u00ecm hi\u1ec3u v\u00e0 khai th\u00e1c th\u00f4ng tin nhi\u1ec1u nh\u1ea5t c\u00f3 th\u1ec3 tr\u01b0\u1edbc khi giao ti\u1ebfp v\u1edbi h\u1ecd: t\u00ecm hi\u1ec3u v\u1ec1 b\u1ea3n th\u00e2n kh\u00e1ch h\u00e0ng, gia \u0111\u00ecnh h\u1ecd, c\u00f4ng vi\u1ec7c h\u1ecd l\u00e0m, v\u1ea5n \u0111\u1ec1 h\u1ecd c\u1ea7n b\u1ea1n gi\u1ea3i quy\u1ebft v\u00e0 b\u1ea5t c\u1ee9 th\u00f4ng tin n\u00e0o m\u00e0 b\u1ea1n ngh\u0129 r\u1eb1ng n\u00f3 s\u1ebd khi\u1ebfn cu\u1ed9c n\u00f3i chuy\u1ec7n c\u1ee7a hai b\u00ean c\u00f3 nhi\u1ec1u \u0111i\u1ec3m chung h\u01a1n. Khi \u0111\u00e3 c\u00f3 nh\u1eefng th\u00f4ng tin kh\u00e1ch h\u00e0ng, b\u1ea1n s\u1ebd d\u1ec5 d\u00e0ng g\u00e2y thi\u1ec7n c\u1ea3m v\u00e0 chi\u1ebfm \u0111\u01b0\u1ee3c l\u00f2ng tin c\u1ee7a h\u1ecd.<\/p>\n

2. Kh\u1ea3 n\u0103ng tr\u00ecnh b\u00e0y quan \u0111i\u1ec3m r\u00f5 r\u00e0ng, thuy\u1ebft ph\u1ee5c<\/strong>
\nTh\u00f4ng th\u01b0\u1eddng, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u nghe theo l\u1eddi khuy\u00ean t\u1eeb nh\u1eefng chuy\u00ean gia c\u00f3 uy t\u00edn. B\u1edfi v\u1eady, b\u1ea1n c\u1ea7n ph\u1ea3i ch\u1ee9ng t\u1ecf \u0111\u01b0\u1ee3c tr\u00ecnh \u0111\u1ed9 v\u00e0 s\u1ef1 am hi\u1ec3u c\u1ee7a m\u00ecnh v\u1ec1 nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 b\u1ea1n \u0111ang n\u00f3i b\u1eb1ng kh\u1ea3 n\u0103ng tr\u00ecnh b\u00e0y quan \u0111i\u1ec3m m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, logic v\u00e0 thuy\u1ebft ph\u1ee5c. Tuy nhi\u00ean, ch\u1ec9 th\u1ec3 hi\u1ec7n y\u1ebfu t\u1ed1 uy\u00ean b\u00e1c th\u00f4i ch\u01b0a \u0111\u1ee7, b\u1ea1n c\u00f2n c\u1ea7n t\u1ecf ra th\u00e0nh th\u1ef1c n\u1eefa. B\u1ea1n c\u00f3 th\u1ec3 bi\u1ec3u l\u1ed9 s\u1ef1 ch\u00e2n th\u00e0nh theo c\u00e1ch m\u00e0 c\u00e1c doanh nh\u00e2n l\u1edbn th\u01b0\u1eddng l\u00e0m: Tr\u01b0\u1edbc khi tr\u00ecnh b\u00e0y v\u1ec1 nh\u1eefng l\u00fd l\u1ebd m\u1ea1nh nh\u1ea5t \u1ee7ng h\u1ed9 cho s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh, h\u1ecd th\u01b0\u1eddng \u0111\u1ec1 c\u1eadp \u0111\u1ebfn m\u1ed9t \u0111i\u1ec3m y\u1ebfu hay kh\u00f3 kh\u0103n m\u00e0 h\u1ecd \u0111ang g\u1eb7p ph\u1ea3i. Ngay l\u1eadp t\u1ee9c sau khi th\u1eeba nh\u1eadn \u0111i\u1ec3m y\u1ebfu l\u00e0 khi b\u1ea1n c\u1ea7n nh\u1ea5n m\u1ea1nh lu\u1eadn \u0111i\u1ec3m ch\u1ee7 ch\u1ed1t m\u00e0 m\u00ecnh mu\u1ed1n truy\u1ec1n \u0111\u1ea1t t\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

3. Lu\u00f4n c\u00f3 th\u00e1i \u0111\u1ed9 l\u1eafng nghe, chia s\u1ebb v\u1edbi kh\u00e1ch h\u00e0ng<\/strong>
\nD\u00f9 l\u00e0 giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng hay trong b\u1ea5t c\u1ee9 cu\u1ed9c tr\u00f2 chuy\u1ec7n th\u00f4ng th\u01b0\u1eddng n\u00e0o, b\u1ea1n c\u0169ng hi\u1ec3u r\u1eb1ng cu\u1ed9c tr\u00f2 chuy\u1ec7n s\u1ebd ch\u1ec9 \u0111\u1ea1t m\u1ee5c \u0111\u00edch khi hai b\u00ean c\u00f9ng \u0111\u01b0\u1ee3c chia s\u1ebb th\u00f4ng tin ch\u1ee9 kh\u00f4ng ph\u1ea3i ch\u1ec9 c\u00f3 m\u1ed9t ph\u00eda thao thao b\u1ea5t tuy\u1ec7t v\u1ec1 nh\u1eefng \u0111i\u1ec1u m\u00e0 ng\u01b0\u1eddi c\u00f2n l\u1ea1i kh\u00f4ng h\u1ec1 h\u1ee9ng th\u00fa. Ch\u1ec9 n\u00f3i v\u00e0 n\u00f3i kh\u00f4ng ng\u1eebng v\u1ec1 s\u1ef1 tuy\u1ec7t v\u1eddi c\u1ee7a s\u1ea3n ph\u1ea9m, nh\u1eefng \u0111i\u1ec1u m\u00e0 kh\u00e1ch h\u00e0ng s\u1ebd ti\u1ebfc nu\u1ed1i n\u1ebfu kh\u00f4ng s\u1eed d\u1ee5ng, v.v\u2026. m\u00e0 kh\u00f4ng ch\u00fa t\u00e2m \u0111\u1ebfn c\u1ea3m x\u00fac c\u1ee7a ng\u01b0\u1eddi nghe l\u00e0 sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p c\u1ee7a c\u00e1c nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng khi m\u1edbi v\u00e0o ngh\u1ec1. H\u00e3y coi kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t ng\u01b0\u1eddi b\u1ea1n v\u00e0 b\u1ea1n g\u1eb7p g\u1ee1, trao \u0111\u1ed5i v\u1edbi h\u1ecd \u0111\u1ec3 l\u1eafng nghe v\u00e0 t\u00ecm ra v\u1ea5n \u0111\u1ec1 kh\u00f3 kh\u0103n m\u00e0 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 gi\u00fap h\u1ecd gi\u1ea3i quy\u1ebft.<\/p>\n

4. L\u1ef1a ch\u1ecdn h\u00ecnh th\u1ee9c giao ti\u1ebfp ph\u00f9 h\u1ee3p nh\u1ea5t<\/strong><\/p>\n

\"Gi\u1ea3i<\/p>\n

Gi\u1ea3i ph\u00e1p h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng tr\u1ef1c tuy\u1ebfn tr\u00ean website \u2013 Masterskills<\/p>\n<\/div>\n

Kh\u00e1ch h\u00e0ng c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 r\u1ea5t \u0111a d\u1ea1ng. C\u00f3 nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng th\u01b0\u1eddng xuy\u00ean s\u1eed d\u1ee5ng e-mail, \u0111i\u1ec7n tho\u1ea1i,\u2026 ti\u1ebfp x\u00fac v\u1edbi h\u1ecd qua e-mail, telesale s\u1ebd ph\u00f9 h\u1ee3p; nh\u01b0ng l\u1ea1i c\u00f3 \u0111\u1ed1i t\u01b0\u1ee3ng ch\u1ee7 \u0111\u1ed9ng t\u00ecm ki\u1ebfm th\u00f4ng tin tr\u00ean website c\u1ee7a nh\u00e3n h\u00e0ng tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh mua, m\u1ed9t gi\u1ea3i ph\u00e1p h\u1ed7 tr\u1ee3 tr\u1ef1c tuy\u1ebfn ngay tr\u00ean website s\u1ebd gi\u00fap doanh nghi\u1ec7p b\u1ea1n ghi \u0111i\u1ec3m; ho\u1eb7c ngay c\u1ea3 khi \u0111\u00e3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n tr\u1ef1c ti\u1ebfp tr\u00ean website nh\u01b0ng kh\u00e1ch h\u00e0ng v\u1eabn mu\u1ed1n tr\u1ef1c ti\u1ebfp c\u1ea3m nh\u1eadn s\u1ea3n ph\u1ea9m th\u1ef1c t\u1ebf, v.v\u2026 V\u1eady n\u00ean v\u1edbi m\u1ed7i lo\u1ea1i s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 v\u00e0 m\u1ed7i kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3, b\u1ea1n c\u1ea7n t\u00ecm ra h\u00ecnh th\u1ee9c ti\u1ebfp c\u1eadn t\u1ed1t nh\u1ea5t v\u00e0 chu\u1ea9n b\u1ecb c\u00e1c c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3, n\u1ed9i dung trao \u0111\u1ed5i cho ph\u00f9 h\u1ee3p v\u00e0 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/p>\n

B\u00e1n h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u00f2i h\u1ecfi r\u1ea5t nhi\u1ec1u s\u1ef1 tinh t\u1ebf v\u00e0 kh\u00e9o l\u00e9o trong giao ti\u1ebfp. Tuy nhi\u00ean, s\u1ebd kh\u00f4ng c\u00f3 k\u1ef9 n\u0103ng n\u00e0o thu\u1ea7n th\u1ee5c n\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c r\u00e8n luy\u1ec7n v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng. B\u1edfi v\u1eady, n\u1ebfu c\u00e1c doanh nghi\u1ec7p hi\u1ec3u r\u00f5 \u0111\u01b0\u1ee3c l\u1ee3i \u00edch \u0111em l\u1ea1i c\u1ee7a nh\u1eefng ho\u1ea1t \u0111\u1ed9ng n\u00e0y v\u00e0 c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u00e0o t\u1ea1o cho nh\u00e2n vi\u00ean, k\u1ebft qu\u1ea3 thu l\u1ea1i s\u1ebd l\u1edbn h\u01a1n k\u1ef3 v\u1ecdng c\u1ee7a doanh nghi\u1ec7p r\u1ea5t nhi\u1ec1u.<\/p>\n

B\u00e0i li\u00ean quan: C\u1ea9m nang x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 th\u00e0nh c\u00f4ng v\u1edbi kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

C\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 marketing th\u00e0nh c\u00f4ng lu\u00f4n \u0111\u1eb7t kh\u00e1ch h\u00e0ng v\u00e0o v\u1ecb tr\u00ed trung t\u00e2m c\u1ee7a m\u1ecdi k\u1ebf ho\u1ea1ch v\u00e0 qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh. Th\u1ef1c t\u1ebf c\u0169ng cho th\u1ea5y r\u1eb1ng, nh\u1eefng c\u00f4ng ty c\u00f3 uy t\u00edn nh\u1ea5t tr\u00ean th\u1ecb tr\u01b0\u1eddng lu\u00f4n l\u00e0 nh\u1eefng \u0111\u01a1n v\u1ecb tr\u00e2n tr\u1ecdng kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54057"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=54057"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54057\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=54057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=54057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=54057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}