{"id":54204,"date":"2023-12-20T10:18:36","date_gmt":"2023-12-20T03:18:36","guid":{"rendered":"https:\/\/masterskills.org\/blog\/email-marketing-la-gi-cac-loai-email-marketing.html"},"modified":"2023-12-20T10:18:36","modified_gmt":"2023-12-20T03:18:36","slug":"email-marketing-la-gi-cac-loai-email-marketing","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/email-marketing-la-gi-cac-loai-email-marketing.html","title":{"rendered":"Email Marketing l\u00e0 g\u00ec? C\u00e1c lo\u1ea1i Email Marketing"},"content":{"rendered":"
\n

Email (th\u01b0 \u0111i\u1ec7n t\u1eed) l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ed9ng r\u00e3i v\u1edbi h\u01a1n 4 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng tr\u00ean th\u1ebf gi\u1edbi. \u0110i\u1ec1u \u0111\u00f3 c\u0169ng cho th\u1ea5y r\u1eb1ng, m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a ph\u01b0\u01a1ng ti\u1ec7n n\u00e0y v\u1eabn kh\u00f4ng h\u1ec1 thuy\u00ean gi\u1ea3m. Ch\u00ednh v\u00ec s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng ng\u00e0y c\u00e0ng \u0111\u00f4ng \u0111\u1ea3o h\u01a1n m\u00e0 email \u0111\u00e3 tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c cho c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng c\u1ee7a h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p.<\/span><\/p>\n

\u0110i\u1ec3n h\u00ecnh b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y ngay \u0111\u00f3 ch\u00ednh l\u00e0 <\/span>chi\u1ebfn d\u1ecbch Email Marketing<\/b>. V\u00ec th\u1ebf, \u1edf b\u00e0i vi\u1ebft n\u00e0y, ch\u00fang ta s\u1ebd c\u00f9ng t\u00ecm hi\u1ec3u v\u1ec1 Email Marketing.<\/span><\/p>\n

Email marketing l\u00e0 g\u00ec?<\/b><\/h2>\n

Email Marketing l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u1edbi m\u1ee5c ti\u00eau n\u00e2ng cao nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u, thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng ho\u1eb7c tham gia \u0111\u0103ng k\u00fd d\u00f9ng th\u1eed,\u2026 Theo \u0111\u00f3, chi\u1ebfn d\u1ecbch n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n th\u00f4ng qua vi\u1ec7c g\u1eedi email \u0111\u1ebfn c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng kh\u00e1c nhau, gi\u00fap b\u1ea1n t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng \u1edf m\u1ee9c \u0111\u1ed9 c\u00e1 nh\u00e2n ho\u00e1 h\u01a1n.<\/span><\/p>\n

\"Email<\/p>\n

Email Marketing l\u00e0 g\u00ec?<\/p>\n<\/div>\n

T\u1ea1i sao Email Marketing l\u1ea1i tr\u1edf n\u00ean quan tr\u1ecdng?<\/b><\/h2>\n

M\u1ed9t v\u00e0i l\u00fd do sau \u0111\u00e2y gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n: \u201cT\u1ea1i sao Email Marketing l\u1ea1i tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 h\u1eefu \u00edch \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb r\u1ea5t quan t\u00e2m?\u201d<\/span><\/p>\n

T\u1ea1o nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u:<\/b> th\u00f4ng th\u01b0\u1eddng, h\u1ed9p th\u01b0 tho\u1ea1i email \u0111\u01b0\u1ee3c cho l\u00e0 ri\u00eang t\u01b0 h\u01a1n so v\u1edbi h\u1ed9p th\u01b0 tho\u1ea1i c\u1ee7a c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c nh\u01b0 Facebook, Instagram, Twitter,\u2026 Do \u0111\u00f3, khi b\u1ea1n th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb qua email, b\u1ea1n s\u1ebd t\u0103ng c\u01a1 h\u1ed9i g\u1ee3i nh\u1edb v\u00e0 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi kh\u00e1ch h\u00e0ng nhi\u1ec1u h\u01a1n.<\/span><\/p>\n

Gia t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp website, fanpage:<\/b> b\u1eb1ng vi\u1ec7c g\u1eedi m\u1ed9t \u0111o\u1ea1n tr\u00edch nh\u1ecf v\u1ec1 tin t\u1ee9c n\u00f3ng h\u1ed5i hi\u1ec7n nay ho\u1eb7c blog c\u1ee7a doanh nghi\u1ec7p s\u1ebd th\u00f4i th\u00fac s\u1ef1 t\u00f2 m\u00f2 trong kh\u00e1ch h\u00e0ng, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u00e0nh \u0111\u1ed9ng b\u1ea5m link, truy c\u1eadp v\u00e0 gh\u00e9 th\u0103m website.<\/span><\/p>\n

D\u1ec5 d\u00e0ng k\u1ebft n\u1ed1i v\u00e0 b\u00e1n s\u1ea3n ph\u1ea9m: <\/b>g\u1eedi th\u00f4ng tin v\u1ec1 m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi, m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i,.. c\u0169ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n r\u1ed9ng r\u00e3i tr\u00ean chi\u1ebfn l\u01b0\u1ee3c email marketing. Theo \u0111\u00f3, c\u00e1c doanh nghi\u1ec7p s\u1ebd cung c\u1ea5p m\u00e3 gi\u1ea3m gi\u00e1 \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n ho\u00e1 ho\u1eb7c g\u1eedi email nh\u1eafc nh\u1edf c\u00e1c s\u1ea3n ph\u1ea9m trong gi\u1ecf h\u00e0ng c\u1ee7a h\u1ecd \u0111\u00e3 c\u00f3 h\u00e0ng\/ ch\u01b0a h\u1ebft m\u00e3 gi\u1ea3m gi\u00e1. Vi\u1ec7c \u0111em th\u00f4ng tin h\u1eefu \u00edch \u0111\u1ebfn v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd gi\u00fap h\u1ecd c\u00e0ng hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p \u1edf hi\u1ec7n t\u1ea1i v\u00e0 trong t\u01b0\u01a1ng lai s\u1ebd th\u1ef1c hi\u1ec7n, \u0111\u1ec3 t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y nhanh qu\u00e1 tr\u00ecnh h\u00e0nh \u0111\u1ed9ng, ch\u1ed1t \u0111\u01a1n h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

Mang \u0111\u1ebfn c\u00e1c gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n v\u00e0 x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh:<\/b> kh\u00e1ch h\u00e0ng khi c\u00f3 nh\u1eefng ph\u1ea3n h\u1ed3i kh\u00f4ng t\u00edch c\u1ef1c v\u1ec1 doanh nghi\u1ec7p, h\u1ecd s\u1ebd c\u00f3 xu h\u01b0\u1edbng s\u1eed d\u1ee5ng th\u01b0 \u0111i\u1ec7n t\u1eed nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1ec3 giao ti\u1ebfp. Do \u0111\u00f3, b\u1ea1n c\u1ea7n t\u1eadn d\u1ee5ng vi\u1ec7c n\u00e0y \u0111\u1ec3 t\u1ea1o s\u1ef1 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 c\u00f3 nh\u1eefng gi\u1ea3i ph\u00e1p kh\u1eafc ph\u1ee5c hi\u1ec7u qu\u1ea3 h\u01a1n. Ngo\u00e0i ra, vi\u1ec7c duy tr\u00ec m\u1ed1i quan h\u1ec7, k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng qua email s\u1ebd gi\u00fap b\u1ea1n x\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh c\u1ee7a m\u00ecnh \u0111\u1ea5y.<\/span><\/p>\n

\"T\u1ea1i<\/p>\n

T\u1ea1i sao Email Marketing l\u1ea1i tr\u1edf n\u00ean quan tr\u1ecdng?<\/p>\n<\/div>\n

Xem th\u00eam:\u00a0S\u1eed d\u1ee5ng email hi\u1ec7u qu\u1ea3 trong marketing<\/p>\n

C\u00e1c lo\u1ea1i email marketing ph\u1ed5 bi\u1ebfn hi\u1ec7n nay<\/b><\/h2>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 email marketing ph\u1ed5 bi\u1ebfn hi\u1ec7n nay:<\/p>\n

Email qu\u1ea3ng c\u00e1o\u00a0<\/b><\/h3>\n

\u0110\u00e2y l\u00e0 lo\u1ea1i email marketing kh\u00e1 ph\u1ed5 bi\u1ebfn \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng h\u1ea7u h\u1ebft \u1edf c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o. V\u1edbi m\u1ee5c \u0111\u00edch duy tr\u00ec m\u1ee9c \u0111\u1ed9 nh\u1eadn di\u1ec7n v\u00e0 qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5, ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i. Do \u0111\u00f3 m\u00e0 email n\u00e0y mang t\u00ednh ch\u1ea5t kh\u00e1 chung chung v\u00e0 \u0111\u01b0\u1ee3c g\u1eedi t\u1edbi m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng l\u1edbn ng\u01b0\u1eddi xem.<\/span><\/p>\n

N\u1ed9i dung c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c th\u00f4ng tin v\u1ec1 \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t, ph\u00e1t h\u00e0nh s\u1ea3n ph\u1ea9m m\u1edbi, s\u1ef1 ki\u1ec7n,\u2026 \u0110\u1eb7c bi\u1ec7t, lo\u1ea1i email n\u00e0y c\u00f3 th\u00eam \u201cl\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng \u2013 vi\u1ebft t\u1eaft l\u00e0 CTA\u201d.\u00a0<\/span><\/p>\n

H\u01a1n n\u1eefa, t\u1ea7n su\u1ea5t g\u1eedi email marketing c\u00f3 d\u00e0y \u0111\u1eb7c hay kh\u00f4ng l\u00e0 ph\u1ee5 thu\u1ed9c v\u00e0o t\u1ea7m quan tr\u1ecdng c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch c\u00f3 l\u1edbn hay kh\u00f4ng. Ch\u1eb3ng h\u1ea1n, v\u1edbi tu\u1ea7n l\u1ec5 sale l\u1edbn nh\u01b0 Black Friday, t\u1ea7n su\u1ea5t b\u1ea1n th\u1ef1c hi\u1ec7n c\u00e1c email qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c tr\u1ea3i r\u1ed9ng nhi\u1ec1u h\u01a1n v\u00e0 d\u00e0y h\u01a1n \u1edf c\u00e1c khung gi\u1edd kh\u00e1c nhau.<\/span><\/p>\n

Email b\u1ea3ng tin<\/b><\/h3>\n

\u0110\u00e2y l\u00e0 lo\u1ea1i email marketing th\u01b0\u1eddng chia s\u1ebb nh\u1eefng tin t\u1ee9c li\u00ean quan \u0111\u1ebfn doanh nghi\u1ec7p. \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 c\u00e1c c\u1ed9t m\u1ed1c quan tr\u1ecdng, \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p ho\u1eb7c nh\u1eefng th\u00f4ng tin li\u00ean quan \u0111\u1ebfn vi\u1ec7c nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi,.. Ch\u00ednh v\u00ec th\u1ebf m\u00e0 email b\u1ea3ng tin s\u1ebd \u0111\u01b0\u1ee3c g\u1eedi \u0111\u1ec1u \u0111\u1eb7n h\u00e0ng tu\u1ea7n, h\u00e0ng th\u00e1ng nh\u1eb1m gi\u00fap duy tr\u00ec c\u00e1c \u0111i\u1ec3m ti\u1ebfp x\u00fac nh\u1ea5t qu\u00e1n v\u1edbi nh\u1eefng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd email.<\/span><\/p>\n

Ngo\u00e0i ra, n\u1ed9i dung c\u1ee7a email b\u1ea3ng tin c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c tr\u00edch d\u1eabn t\u1eeb c\u00e1c b\u00e0i b\u00e1o, blog li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 ho\u1eb7c nh\u1eefng \u0111\u00e1nh gi\u00e1, b\u00ecnh lu\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea5t t\u1ea7n t\u1eadt nh\u1eefng th\u00f4ng tin chi ti\u1ebft li\u00ean quan \u0111\u1ebfn doanh nghi\u1ec7p.<\/span><\/p>\n

\"V\u00ed<\/p>\n

V\u00ed d\u1ee5 v\u1ec1 c\u00e1c lo\u1ea1i Email Marketing<\/p>\n<\/div>\n

Email th\u00f4ng b\u00e1o\u00a0<\/b><\/h3>\n

\u0110\u00e2y l\u00e0 lo\u1ea1i email marketing th\u00f4ng b\u00e1o cho kh\u00e1ch h\u00e0ng bi\u1ebft c\u00e1c thay \u0111\u1ed5i ho\u1eb7c nh\u1eefng s\u1ef1 ki\u1ec7n s\u1eafp t\u1edbi c\u1ee7a doanh nghi\u1ec7p. N\u1ed9i dung c\u00f3 th\u1ec3 bao g\u1ed3m:<\/span><\/p>\n

    \n
  • Thay \u0111\u1ed5i c\u00e1c ch\u00ednh s\u00e1ch b\u1ea3o h\u00e0nh, \u0111\u1ed5i tr\u1ea3,..<\/span><\/li>\n
  • T\u1ea1m ng\u1eebng cung c\u1ea5p m\u1ed9t s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5\u00a0<\/span><\/li>\n
  • S\u1ef1 ki\u1ec7n tri \u00e2n kh\u00e1ch h\u00e0ng ho\u1eb7c ra m\u1eaft m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi<\/span><\/li>\n
  • Nh\u1eefng s\u1ef1 c\u1ed1 kh\u00e1c d\u1eabn \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m kh\u00f4ng t\u1ed1t t\u1eeb kh\u00e1ch h\u00e0ng<\/span><\/li>\n
  • \u2026.<\/span><\/li>\n<\/ul>\n

    Th\u00f4ng th\u01b0\u1eddng c\u00e1c th\u00f4ng b\u00e1o n\u00ean \u0111\u01b0\u1ee3c g\u1eedi qua email, v\u00ec \u0111i\u1ec1u n\u00e0y s\u1ebd th\u1ec3 hi\u1ec7n s\u1ef1 trang tr\u1ecdng, l\u1ecbch s\u1ef1 v\u00e0 chuy\u00ean nghi\u1ec7p c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. H\u01a1n n\u1eefa, kh\u00e1ch h\u00e0ng s\u1ebd c\u1ea3m th\u1ea5y d\u1ec5 ch\u1ecbu h\u01a1n c\u0169ng nh\u01b0 gi\u1ea3m thi\u1ec3u nh\u1eefng xung \u0111\u1ed9t, ph\u00e0n n\u00e0n kh\u00e1c khi c\u00f3 nh\u1eefng thay \u0111\u1ed5i b\u1ea5t ng\u1edd m\u00e0 kh\u00f4ng b\u00e1o tr\u01b0\u1edbc v\u1edbi h\u1ecd.<\/span><\/p>\n

    Email x\u00e1c nh\u1eadn\u00a0<\/b><\/h3>\n

    Trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, kh\u00e1ch h\u00e0ng \u0111\u0103ng k\u00fd tham gia s\u1ef1 ki\u1ec7n, d\u00f9ng th\u1eed s\u1ea3n ph\u1ea9m ho\u1eb7c mua h\u00e0ng tr\u1ef1c tuy\u1ebfn,\u2026 nh\u01b0ng b\u1ea1n kh\u00f4ng g\u1eedi l\u1ea1i h\u1ecd m\u1ed9t email x\u00e1c nh\u1eadn th\u00ec h\u1ecd s\u1ebd kh\u00f4ng th\u1ec3 n\u00e0o bi\u1ebft \u0111\u01b0\u1ee3c nh\u1eefng thao t\u00e1c th\u1ef1c hi\u1ec7n tr\u01b0\u1edbc \u0111\u00f3 \u0111\u00e3 th\u00e0nh c\u00f4ng hay ch\u01b0a. V\u00ec th\u1ebf, b\u1ea1n c\u1ea7n ph\u1ea3i g\u1eedi m\u1ed9t email x\u00e1c nh\u1eadn l\u1ea1i \u2013 \u0111\u00f3 c\u0169ng ch\u00ednh l\u00e0 c\u00e1ch \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00e1c quy\u1ec1n l\u1ee3i \u0111\u1ea7y \u0111\u1ee7 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/span><\/p>\n

    Gi\u1ea3 s\u1eed, trong tr\u01b0\u1eddng h\u1ee3p c\u00f3 kh\u00e1ch h\u00e0ng khi\u1ebfu n\u1ea1i v\u1ec1 \u0111\u01a1n \u0111\u1eb7t h\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 ki\u1ec3m tra l\u1ea1i email x\u00e1c nh\u1eadn tr\u01b0\u1edbc ti\u00ean, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd \u0111\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch h\u00e0ng \u0111\u00e3 th\u1ef1c s\u1ef1 \u0111\u1eb7t h\u00e0ng th\u00e0nh c\u00f4ng v\u00e0 vi\u1ec7c tra c\u1ee9u m\u00e3 v\u1eadn \u0111\u01a1n c\u0169ng nh\u01b0 c\u00e1c b\u01b0\u1edbc l\u00e0m ti\u1ebfp theo s\u1ebd d\u1ec5 d\u00e0ng h\u01a1n r\u1ea5t nhi\u1ec1u.<\/span><\/p>\n

    Email t\u01b0\u01a1ng t\u00e1c l\u1ea1i<\/b><\/h3>\n

    \u0110\u00fang nh\u01b0 t\u00ean g\u1ecdi, m\u1ee5c \u0111\u00edch ch\u00ednh c\u1ee7a email n\u00e0y ch\u00ednh l\u00e0 t\u01b0\u01a1ng t\u00e1c v\u00e0 k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng nh\u1eb1m duy tr\u00ec m\u1ed1i quan h\u1ec7. Ngo\u00e0i ra, vi\u1ec7c s\u1eed d\u1ee5ng email t\u01b0\u01a1ng t\u00e1c l\u1ea1i, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c email n\u00e0y v\u1eabn c\u00f2n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng v\u00e0 t\u1eeb \u0111\u00f3, c\u00e1c chi\u1ebfn d\u1ecbch email marketing kh\u00e1c v\u1eabn s\u1ebd \u0111\u01b0\u1ee3c g\u1eedi cho email n\u00e0y.<\/span><\/p>\n

    N\u1ed9i dung email c\u00f3 th\u1ec3 l\u00e0:\u00a0<\/span><\/p>\n

      \n
    • G\u1ee3i \u00fd kh\u00e1ch h\u00e0ng b\u1ed5 sung, c\u1eadp nh\u1eadt l\u1ea1i th\u00f4ng tin ho\u1eb7c ph\u01b0\u01a1ng th\u1ee9c li\u00ean l\u1ea1c \u0111\u1ec3 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n<\/span><\/li>\n
    • K\u00edch ho\u1ea1t \u0111\u0103ng k\u00fd ho\u1eb7c h\u1ee7y \u0111\u0103ng k\u00fd d\u1ecbch v\u1ee5<\/span><\/li>\n
    • Ho\u1eb7c \u0111\u1eb7t m\u1ed9t c\u00e2u h\u1ecfi g\u1ee3i nh\u1edb. V\u00ed d\u1ee5: B\u1ea1n nh\u1edb ch\u00fang t\u00f4i ch\u1ee9? H\u00e3y k\u1ebft n\u1ed1i l\u1ea1i !!!<\/span><\/li>\n<\/ul>\n
      \"Email<\/p>\n

      Email t\u01b0\u01a1ng t\u00e1c trong Email Marketing<\/p>\n<\/div>\n

      Email kh\u1ea3o s\u00e1t<\/b><\/h3>\n

      Nh\u1eefng ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd l\u00e0 c\u00f4ng c\u1ee5 tuy\u1ec7t v\u1eddi gi\u00fap cho doanh nghi\u1ec7p ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n h\u01a1n n\u1eefa. Do \u0111\u00f3, vi\u1ec7c g\u1eedi email kh\u1ea3o s\u00e1t gi\u00fap kh\u00e1ch h\u00e0ng hi\u1ec3u r\u1eb1ng b\u1ea1n \u0111ang r\u1ea5t quan t\u00e2m \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m mua s\u1eafm c\u1ee7a h\u1ecd.\u00a0<\/span><\/p>\n

      H\u01a1n n\u1eefa, nh\u1eefng th\u00f4ng tin mang l\u1ea1i t\u1eeb email kh\u1ea3o s\u00e1t n\u00e0y s\u1ebd gi\u00fap b\u1ea1n c\u00f3 c\u01a1 s\u1edf, d\u1eef ki\u1ec7n \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p nh\u1ea5t. B\u00ean c\u1ea1nh ngu\u1ed3n th\u00f4ng tin kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u01b0u tr\u1eef \u0111\u1ec3 s\u1eed d\u1ee5ng cho c\u00e1c chi\u1ebfn d\u1ecbch marketing ti\u1ebfp theo.<\/span><\/p>\n

      Email ti\u1ebfp th\u1ecb theo s\u1ef1 ki\u1ec7n<\/b><\/h3>\n

      \u0110\u00e2y l\u00e0 lo\u1ea1i email marketing ch\u1ec9 \u0111\u01b0\u1ee3c g\u1eedi v\u00e0o nh\u1eefng d\u1ecbp \u0111\u1eb7c bi\u1ec7t nh\u01b0 k\u1ef3 ngh\u1ec9, l\u1ec5, t\u1ebft,\u2026 Ngo\u00e0i ra, email ti\u1ebfp th\u1ecb theo s\u1ef1 ki\u1ec7n c\u00f3 th\u1ec3 l\u00e0 <\/span>s\u1ef1 ki\u1ec7n sinh nh\u1eadt kh\u00e1ch h\u00e0ng, k\u1ef7 ni\u1ec7m X n\u0103m g\u1eafn b\u00f3 v\u1edbi kh\u00e1ch h\u00e0ng hay Y n\u0103m k\u1ec3 t\u1eeb l\u1ea7n \u0111\u1ea7u \u201cg\u1eb7p g\u1ee1\u201d v\u00e0 k\u00e8m theo \u0111\u00f3 l\u00e0 m\u1ed9t s\u1ed1 khuy\u1ebfn m\u00e3i mang t\u00ednh c\u00e1 nh\u00e2n ho\u00e1 h\u01a1n.\u00a0<\/span><\/p>\n

      V\u00ed d\u1ee5: khi kh\u00e1ch h\u00e0ng v\u1eeba b\u1eaft \u0111\u1ea7u tr\u1edf th\u00e0nh th\u00e0nh vi\u00ean th\u00e2n thi\u1ebft c\u1ee7a doanh nghi\u1ec7p, b\u1ea1n g\u1eedi m\u1ed9t email tri \u00e2n v\u00e0 k\u00e8m theo \u0111\u00f3 l\u00e0 m\u1ed9t s\u1ed1 khuy\u1ebfn m\u00e3i ch\u1ec9 ri\u00eang kh\u00e1ch h\u00e0ng \u0111\u00f3 m\u1edbi nh\u1eadn \u0111\u01b0\u1ee3c. Nh\u01b0 v\u1eady, kh\u00e1ch h\u00e0ng s\u1ebd c\u1ea3m th\u1ea5y tho\u1ea3i m\u00e1i, \u1ea5n t\u01b0\u1ee3ng tr\u01b0\u1edbc d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng m\u00e0 b\u1ea1n mang \u0111\u1ebfn cho h\u1ecd.<\/span><\/p>\n

      \"C\u00e1c<\/p>\n

      C\u00e1c lo\u1ea1i Email Marketing<\/p>\n<\/div>\n

      Email ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng theo ph\u00e2n kh\u00fac<\/b><\/h3>\n

      N\u1ebfu b\u1ea1n ch\u1ec9 mu\u1ed1n li\u00ean h\u1ec7 v\u1edbi m\u1ed9t ph\u1ea7n trong danh s\u00e1ch g\u1eedi th\u01b0 c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t email chuy\u00ean d\u1ee5ng. Email n\u00e0y s\u1ebd bao g\u1ed3m danh s\u00e1ch nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 c\u00f9ng ti\u00eau ch\u00ed, ch\u1eb3ng h\u1ea1n nh\u01b0 kh\u00e1ch h\u00e0ng mua h\u00e0ng g\u1ea7n \u0111\u00e2y, kh\u00e1ch h\u00e0ng kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng, th\u00e0nh vi\u00ean m\u1edbi v\u00e0 c\u00e1c lo\u1ea1i ti\u00eau ch\u00ed c\u1ee5 th\u1ec3 kh\u00e1c.<\/span><\/p>\n

      V\u00ed d\u1ee5: c\u00f4ng ty sinh nh\u1eadt v\u00e0o th\u00e1ng 3 n\u00ean quy\u1ebft \u0111\u1ecbnh tri\u1ec3n khai ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, v\u1edbi:<\/span><\/p>\n

        \n
      • \u01b0u \u0111\u00e3i 20% d\u00e0nh cho kh\u00e1ch c\u00f3 sinh nh\u1eadt v\u00e0o th\u00e1ng 3, tr\u00f9ng th\u00e1ng sinh nh\u1eadt v\u1edbi c\u00f4ng ty<\/span><\/li>\n
      • t\u1eb7ng 100% gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng t\u1ed1i \u0111a 500.000\u0111 cho kh\u00e1ch tr\u00f9ng ng\u00e0y sinh nh\u1eadt v\u1edbi c\u00f4ng ty.\u00a0<\/span><\/li>\n<\/ul>\n

        Sau \u0111\u00f3, b\u1ea1n s\u1ebd ph\u00e2n lo\u1ea1i email t\u01b0\u01a1ng \u1ee9ng v\u1edbi 2 nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y. Vi\u1ec7c g\u1eedi th\u00f4ng \u0111i\u1ec7p ri\u00eang t\u1edbi t\u1eebng ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng nh\u01b0 v\u00ed d\u1ee5 n\u00e0y c\u00f3 t\u00ednh ch\u1ea5t c\u00e1 nh\u00e2n h\u00f3a c\u1ef1c cao, d\u1ec5 thu h\u00fat v\u00e0 l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

        Xem th\u00eam:\u00a0Ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng \u0111\u1ec3 l\u00e0m Email Marketing hi\u1ec7u qu\u1ea3<\/p>\n

        L\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 c\u1ef1c k\u00ec ph\u1ed5 bi\u1ebfn v\u1edbi gi\u00e1 c\u1ea3 ph\u1ea3i ch\u0103ng c\u00f9ng l\u01b0\u1ee3ng truy c\u1eadp l\u1edbn m\u00e0 do \u0111\u00f3 c\u00e1c <\/span>chi\u1ebfn d\u1ecbch email marketing<\/b> lu\u00f4n \u0111\u01b0\u1ee3c c\u00e1c doanh nghi\u1ec7p ch\u00fa tr\u1ecdng quan t\u00e2m. T\u00f9y theo t\u1eebng s\u1ef1 ki\u1ec7n, t\u1eebng ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng kh\u00e1c nhau m\u00e0 b\u1ea1n s\u1ebd ph\u1ea3i s\u1eed d\u1ee5ng lo\u1ea1i email marketing kh\u00e1c nhau. Nh\u1eefng n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb theo chi\u1ebfn l\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a th\u00f4ng qua email marketing ch\u1eafc ch\u1eafn s\u1ebd gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng h\u01a1n mong \u0111\u1ee3i.<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

        Email (th\u01b0 \u0111i\u1ec7n t\u1eed) l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ed9ng r\u00e3i v\u1edbi h\u01a1n 4 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng tr\u00ean th\u1ebf gi\u1edbi. \u0110i\u1ec1u \u0111\u00f3 c\u0169ng cho th\u1ea5y r\u1eb1ng, m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a ph\u01b0\u01a1ng ti\u1ec7n n\u00e0y v\u1eabn kh\u00f4ng h\u1ec1 thuy\u00ean gi\u1ea3m. Ch\u00ednh v\u00ec s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng ng\u00e0y c\u00e0ng \u0111\u00f4ng \u0111\u1ea3o h\u01a1n m\u00e0 email \u0111\u00e3 tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c cho c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng c\u1ee7a h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p.<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54204"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=54204"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54204\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=54204"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=54204"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=54204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}