{"id":54930,"date":"2023-12-20T12:46:38","date_gmt":"2023-12-20T05:46:38","guid":{"rendered":"https:\/\/masterskills.org\/blog\/5-sai-lam-khi-trien-khai-cac-chien-dich-tiep-thi-qua-email.html"},"modified":"2023-12-20T12:46:38","modified_gmt":"2023-12-20T05:46:38","slug":"5-sai-lam-khi-trien-khai-cac-chien-dich-tiep-thi-qua-email","status":"publish","type":"post","link":"https:\/\/masterskills.org\/blog\/5-sai-lam-khi-trien-khai-cac-chien-dich-tiep-thi-qua-email.html","title":{"rendered":"5 sai l\u1ea7m khi tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email"},"content":{"rendered":"
L\u00e0 nh\u1eefng nh\u00e0 ti\u1ebfp th\u1ecb trong th\u1eddi \u0111\u1ea1i s\u1ed1, ch\u00fang ta h\u1eb3n \u0111\u1ec1u bi\u1ebft s\u1ee9c m\u1ea1nh c\u1ee7a m\u1ed9t danh s\u00e1ch email ch\u1ea5t l\u01b0\u1ee3ng. \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch tr\u1ef1c ti\u1ebfp v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t \u0111\u1ec3 tr\u00f2 chuy\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 d\u1ea7n chuy\u1ec3n \u0111\u1ed5i h\u1ecd th\u00e0nh nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh.<\/p>\n

Khi g\u1eedi email, b\u1ea3n tin \u0111\u00f3 s\u1ebd \u0111\u1ebfn th\u1eb3ng h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a ng\u01b0\u1eddi nh\u1eadn. \u0110i\u1ec1u n\u00e0y l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng c\u00e1c email s\u1ebd \u0111\u01b0\u1ee3c ng\u01b0\u1eddi \u0111\u1ecdc nh\u1ea5p v\u00e0o. V\u00ec v\u1eady, h\u00e3y s\u1eed d\u1ee5ng c\u01a1 h\u1ed9i n\u00e0y m\u1ed9t c\u00e1ch th\u00f4ng minh \u0111\u1ec3 n\u1eafm b\u1eaft, th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 gia t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p>\n

\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i bi\u1ebft c\u00e1ch th\u1ef1c hi\u1ec7n m\u1ed9t chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email hi\u1ec7u qu\u1ea3. \u0110\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t, d\u01b0\u1edbi \u0111\u00e2y Masterskills s\u1ebd ch\u1ec9 ra nh\u1eefng l\u1ed7i ph\u1ed5 bi\u1ebfn nh\u1ea5t m\u00e0 b\u1ea5t c\u1ee9 doanh nghi\u1ec7p n\u00e0o c\u0169ng c\u1ea7n tr\u00e1nh khi g\u1eedi email, \u0111\u1ed3ng th\u1eddi c\u0169ng g\u1ee3i \u00fd c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t \u0111\u1ec3 l\u00e0m theo c\u00f3 th\u1ec3 mang l\u1ea1i k\u1ebft qu\u1ea3 \u0111\u00e1ng kinh ng\u1ea1c cho c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb.<\/p>\n

\"C\u00e1<\/p>\n

C\u00e1 nh\u00e2n h\u00f3a trong t\u1eebng chi\u1ebfn d\u1ecbch email marketing<\/p>\n<\/div>\n

1. Kh\u00f4ng c\u00e1 nh\u00e2n h\u00f3a email<\/h2>\n

Sai l\u1ea7m \u0111\u1ea7u ti\u00ean m\u00e0 h\u1ea7u h\u1ebft c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb email m\u1eafc ph\u1ea3i l\u00e0 kh\u00f4ng c\u00e1 nh\u00e2n h\u00f3a email khi g\u1eedi t\u1edbi kh\u00e1ch h\u00e0ng. N\u1ebfu mu\u1ed1n nh\u1eefng n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb qua email c\u1ee7a m\u00ecnh th\u00e0nh c\u00f4ng, vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a email l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng.<\/p>\n

Theo c\u00e1c nghi\u00ean c\u1ee9u, nh\u1eefng email c\u00f3 d\u00f2ng ti\u00eau \u0111\u1ec1 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c m\u1edf h\u01a1n nh\u1eefng email \u0111\u01b0\u1ee3c g\u1eedi m\u00e0 kh\u00f4ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a.<\/p>\n

\u0110\u00f3 l\u00e0 v\u00ec b\u1eb1ng c\u00e1ch g\u1ecdi t\u00ean ng\u01b0\u1eddi \u0111\u1ecdc m\u1ed9t c\u00e1ch l\u1ecbch s\u1ef1 ho\u1eb7c s\u1eafp x\u1ebfp n\u1ed9i dung m\u00e0 h\u1ecd quan t\u00e2m, email c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd n\u1ed5i b\u1eadt h\u01a1n trong h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a kh\u00e1ch h\u00e0ng. B\u00ean c\u1ea1nh \u0111\u00f3, vi\u1ec7c d\u00e0nh cho kh\u00e1ch h\u00e0ng s\u1ef1 ch\u00fa \u00fd c\u00e1 nh\u00e2n c\u0169ng c\u00f3 th\u1ec3 khi\u1ebfn h\u1ecd c\u1ea3m th\u1ea5y \u0111\u1eb7c bi\u1ec7t v\u00e0 nh\u1edb t\u1edbi th\u01b0\u01a1ng hi\u1ec7u l\u00e2u h\u01a1n.<\/p>\n

C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 kh\u00e1ch h\u00e0ng nh\u1edb t\u1edbi l\u00e0 g\u1eedi n\u1ed9i dung c\u00f3 li\u00ean quan v\u00e0 \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 t\u1edbi nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 ng\u01b0\u1eddi \u0111\u0103ng k\u00fd nh\u1eadn email mu\u1ed1n t\u00ecm hi\u1ec3u. S\u1eed d\u1ee5ng t\u00ean m\u00e0 h\u1ecd \u0111\u00e3 \u0111\u0103ng k\u00fd trong qu\u00e1 tr\u00ecnh tr\u00f2 chuy\u1ec7n qua email \u2013 \u0111\u00e2y l\u00e0 m\u1ed9t c\u00e1ch r\u1ea5t t\u1ed1t \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a h\u1ecd ngay l\u1eadp t\u1ee9c.<\/p>\n

M\u1eb7c d\u00f9 vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a m\u1ecdi email khi g\u1eedi nghe c\u00f3 v\u1ebb l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c kh\u00f3 kh\u0103n nh\u01b0ng n\u00f3 kh\u00f4ng ph\u1ea3i qu\u00e1 kh\u00f3 \u0111\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c b\u1edfi hi\u1ec7n t\u1ea1i tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 r\u1ea5t nhi\u1ec1u c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb qua email tuy\u1ec7t v\u1eddi, gi\u00fap th\u01b0\u01a1ng hi\u1ec7u \u0111\u01a1n gi\u1ea3n qu\u00e1 tr\u00ecnh n\u00e0y.<\/p>\n

2. Qu\u00ean x\u00e1c th\u1ef1c email<\/h2>\n

Sai l\u1ea7m ti\u1ebfp theo c\u1ea7n tr\u00e1nh l\u00e0 qu\u00ean x\u00e1c th\u1ef1c email. Kh\u00f4ng x\u00e1c th\u1ef1c email s\u1ebd ch\u1ec9 l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng email khi g\u1eedi \u0111i b\u1ecb l\u1ecdt v\u00e0o th\u01b0 m\u1ee5c spam c\u1ee7a kh\u00e1ch h\u00e0ng. N\u1ebfu \u0111i\u1ec1u \u0111\u00f3 x\u1ea3y ra, email c\u1ee7a b\u1ea1n d\u00f9 c\u00f3 g\u1eedi \u0111i c\u1ea3 tr\u0103m l\u1ea7n c\u0169ng s\u1ebd kh\u00f4ng bao gi\u1edd \u0111\u01b0\u1ee3c \u0111\u1ecdc. Ch\u1eafc ch\u1eafn \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u b\u1ea1n mu\u1ed1n v\u00ec s\u1ebd b\u1ecf l\u1ee1 c\u00e1c chuy\u1ec3n \u0111\u1ed5i, v\u00ec v\u1eady b\u1ea1n c\u1ea7n x\u00e1c th\u1ef1c email c\u1ee7a m\u00ecnh.<\/p>\n

B\u1eb1ng c\u00e1ch x\u00e1c th\u1ef1c email, th\u01b0\u01a1ng hi\u1ec7u c\u0169ng \u0111\u1ea3m b\u1ea3o r\u1eb1ng ch\u00fang \u0111\u01b0\u1ee3c g\u1eedi th\u00e0nh c\u00f4ng v\u00e0o h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a ng\u01b0\u1eddi nh\u1eadn.<\/p>\n

C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 x\u00e1c th\u1ef1c email c\u1ee7a b\u1ea1n l\u00e0 b\u1eadt SMTP. SMTP l\u00e0 t\u1eeb vi\u1ebft t\u1eaft c\u1ee7a Simple Mail Transfer Protocol v\u00e0 ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a n\u00f3 l\u00e0 g\u1eedi, nh\u1eadn v\u00e0 \/ ho\u1eb7c chuy\u1ec3n ti\u1ebfp th\u01b0 \u0111i gi\u1eefa ng\u01b0\u1eddi g\u1eedi email v\u00e0 ng\u01b0\u1eddi nh\u1eadn.<\/p>\n

C\u00e1c plugin nh\u01b0 WP Mail SMTP c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n k\u00edch ho\u1ea1t SMTP d\u1ec5 d\u00e0ng v\u00e0 c\u0169ng \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c email c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c x\u00e1c th\u1ef1c v\u00e0 \u0111\u1ebfn ngay h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a nh\u1eefng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd nh\u1eadn email c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

\"Ph\u00e2n<\/p>\n

Ph\u00e2n nh\u00f3m kh\u00e1ch h\u00e0ng tr\u01b0\u1edbc khi g\u1eedi email<\/p>\n<\/div>\n

3. Kh\u00f4ng ph\u00e2n nh\u00f3m danh s\u00e1ch nh\u1eadn email<\/h2>\n

Kh\u00f4ng ph\u00e2n nh\u00f3m danh s\u00e1ch email l\u00e0 m\u1ed9t trong nh\u1eefng sai l\u1ea7m l\u1edbn nh\u1ea5t m\u00e0 nhi\u1ec1u nh\u00e0 ti\u1ebfp th\u1ecb m\u1eafc ph\u1ea3i. Khi kh\u00f4ng ph\u00e2n \u0111o\u1ea1n danh s\u00e1ch email c\u1ee7a m\u00ecnh, s\u1ebd kh\u00f3 \u0111\u1ec3 m\u00e0 hi\u1ec3u \u0111\u01b0\u1ee3c nhu c\u1ea7u v\u00e0 mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 vi\u1ec7c g\u1eedi c\u00e1c email nh\u1eafm tr\u00fang m\u1ee5c ti\u00eau s\u1ebd r\u1ea5t may r\u1ee7i, d\u1eabn t\u1edbi kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i lu\u00f4n th\u1ea5p.<\/p>\n

Ch\u00ednh v\u00ec th\u1ebf, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ph\u00e2n \u0111o\u1ea1n danh s\u00e1ch email c\u1ee7a m\u00ecnh tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email. S\u1eed d\u1ee5ng analytics \u0111\u1ec3 nh\u00f3m danh s\u00e1ch email c\u1ee7a b\u1ea1n th\u00e0nh c\u00e1c danh m\u1ee5c d\u1ef1a tr\u00ean nh\u00e2n kh\u1ea9u h\u1ecdc ho\u1eb7c h\u1ecfi \u0111\u1ed9c gi\u1ea3 v\u1ec1 s\u1edf th\u00edch c\u1ee7a h\u1ecd ngay \u1edf b\u01b0\u1edbc \u0111\u0103ng k\u00fd v\u00e0 ph\u00e2n kh\u00fac d\u1ef1a tr\u00ean l\u1ef1a ch\u1ecdn c\u1ee7a h\u1ecd.<\/p>\n

Danh s\u00e1ch \u0111\u01b0\u1ee3c ph\u00e2n \u0111o\u1ea1n s\u1ebd gi\u00fap b\u1ea1n c\u00f3 c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 y\u00eau c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng d\u1eef li\u1ec7u n\u00e0y \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c chi\u1ebfn d\u1ecbch m\u00e0 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c s\u1ef1 quan t\u00e2m.<\/p>\n

4. G\u1eedi email sai th\u1eddi \u0111i\u1ec3m<\/h2>\n

Nhi\u1ec1u nh\u00e0 ti\u1ebfp th\u1ecb kh\u00f4ng bi\u1ebft th\u1eddi \u0111i\u1ec3m t\u1ed1t nh\u1ea5t \u0111\u1ec3 g\u1eedi email. Trong khi g\u1eedi c\u00e1c chi\u1ebfn d\u1ecbch email kh\u00f4ng \u0111\u00fang th\u1eddi \u0111i\u1ec3m l\u00e0 m\u1ed9t sai l\u1ea7m kh\u00e1c c\u1ea7n tr\u00e1nh.<\/p>\n

Th\u1eddi gian b\u1ea1n g\u1eedi email c\u00f3 th\u1ec3 c\u00f3 t\u00e1c \u0111\u1ed9ng r\u1ea5t l\u1edbn \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch. G\u1eedi email l\u00fac 11 gi\u1edd s\u00e1ng th\u1ee9 Hai c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 th\u1eddi \u0111i\u1ec3m t\u1ed1t nh\u1ea5t cho doanh nghi\u1ec7p.<\/p>\n

V\u00e0o s\u00e1ng th\u1ee9 Hai, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 b\u1eadn v\u1edbi nh\u1eefng cu\u1ed9c h\u1ecdp ho\u1eb7c c\u00f4ng vi\u1ec7c t\u1ed3n \u0111\u1ecdng c\u1ee7a cu\u1ed1i tu\u1ea7n. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00f3 r\u1ea5t \u00edt kh\u1ea3 n\u0103ng h\u1ecd \u0111\u1ecdc \u0111\u01b0\u1ee3c ho\u1eb7c d\u00e0nh th\u1eddi gian \u0111\u1ecdc email c\u1ee7a b\u1ea1n. V\u00ec v\u1eady, tr\u01b0\u1edbc khi g\u1eedi email, h\u00e3y lu\u00f4n \u0111\u1eb7t m\u00ecnh v\u00e0o v\u1ecb tr\u00ed c\u1ee7a ng\u01b0\u1eddi nh\u1eadn.<\/p>\n

Theo bi\u1ec3u \u0111\u1ed3 tr\u00ean, Th\u1ee9 Ba, Th\u1ee9 T\u01b0 v\u00e0 Th\u1ee9 N\u0103m l\u00e0 nh\u1eefng ng\u00e0y t\u1ed1t nh\u1ea5t \u0111\u1ec3 g\u1eedi email. T\u1ef7 l\u1ec7 nh\u1ea5p v\u00e0o nh\u1eefng ng\u00e0y n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i cao so nh\u1eefng ng\u00e0y kh\u00e1c trong tu\u1ea7n. V\u00ec v\u1eady, thay v\u00ec Th\u1ee9 Hai, b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn m\u1ed9t trong nh\u1eefng ng\u00e0y n\u00e0y \u0111\u1ec3 g\u1eedi c\u00e1c chi\u1ebfn d\u1ecbch email c\u1ee7a m\u00ecnh v\u00e0 thu v\u1ec1 k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n.<\/p>\n

Nh\u01b0ng \u0111\u00e2u l\u00e0 th\u1eddi \u0111i\u1ec3m t\u1ed1t nh\u1ea5t \u0111\u1ec3 g\u1eedi email? C\u0169ng theo nghi\u00ean c\u1ee9u, nh\u1eefng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd th\u01b0\u1eddng m\u1edf email sau 12 gi\u1edd \u0111\u00eam. 2 \u2013 5 gi\u1edd chi\u1ec1u \u0111\u01b0\u1ee3c coi l\u00e0 gi\u1edd cao \u0111i\u1ec3m khi email c\u1ee7a b\u1ea1n c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c m\u1edf nh\u1ea5t.<\/p>\n

V\u00ec v\u1eady, thay v\u00ec nh\u1ea5n ng\u1eabu nhi\u00ean v\u00e0o n\u00fat g\u1eedi, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng d\u1eef li\u1ec7u trong c\u00e1c bi\u1ec3u \u0111\u1ed3 n\u00e0y cho m\u1ed9t chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email hi\u1ec7u qu\u1ea3.<\/p>\n

\"Th\u1ef1c<\/p>\n

Th\u1ef1c hi\u1ec7n A\/B Testing<\/p>\n<\/div>\n

5. Qu\u00ean l\u00e0m A\/B Testing cho c\u00e1c m\u1eabu Email Marketing<\/h2>\n

M\u1ed9t sai l\u1ea7m kh\u00e1c m\u00e0 b\u1ea1n c\u1ea7n tr\u00e1nh l\u00e0 qu\u00ean th\u1ef1c hi\u1ec7n A\/B Testing c\u00e1c b\u1ea3n sao email marketing c\u1ee7a b\u1ea1n. Th\u1eed nghi\u1ec7m A\/B l\u00e0 m\u1ed9t k\u1ef9 thu\u1eadt t\u1ed1i \u01b0u h\u00f3a chuy\u1ec3n \u0111\u1ed5i m\u1ea1nh m\u1ebd cho ph\u00e9p b\u1ea1n ki\u1ec3m tra hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c trang web ho\u1eb7c c\u00e1c m\u1eabu email ti\u1ebfp th\u1ecb.<\/p>\n

Trong ph\u01b0\u01a1ng ph\u00e1p n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 ki\u1ec3m tra b\u1ea3n sao email g\u1ed1c b\u1eb1ng m\u1ed9t phi\u00ean b\u1ea3n kh\u00e1c v\u1edbi m\u1ed9t ch\u00fat thay \u0111\u1ed5i, c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t d\u00f2ng ch\u1ee7 \u0111\u1ec1 kh\u00e1c, m\u1ed9t CTA ho\u1eb7c b\u1ea5t k\u1ef3 y\u1ebfu t\u1ed1 c\u00f3 li\u00ean quan n\u00e0o kh\u00e1c trong chi\u1ebfn d\u1ecbch. K\u1ebft qu\u1ea3 s\u1ebd cho b\u1ea1n bi\u1ebft b\u1ea3n sao n\u00e0o c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng mang l\u1ea1i nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 doanh s\u1ed1 h\u01a1n cho doanh nghi\u1ec7p.<\/p>\n

N\u1ebfu kh\u00f4ng l\u00e0m \u0111i\u1ec1u \u0111\u00f3, b\u1ea1n kh\u00f4ng th\u1ec3 ch\u1eafc ch\u1eafn li\u1ec7u chi\u1ebfn d\u1ecbch email c\u1ee7a m\u00ecnh c\u00f3 \u0111\u1ee7 t\u1ed1t \u0111\u1ec3 mang l\u1ea1i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 doanh s\u1ed1 b\u00e1n h\u00e0ng cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p hay kh\u00f4ng.<\/p>\n

Danh s\u00e1ch email c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t trong nh\u1eefng t\u00e0i s\u1ea3n l\u1edbn nh\u1ea5t cho doanh nghi\u1ec7p. V\u00ec v\u1eady, h\u00e3y s\u1eed d\u1ee5ng n\u00f3 m\u1ed9t c\u00e1ch kh\u00f4n ngoan \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i \u00edch t\u1ed1i \u0111a: ph\u00e2n \u0111o\u1ea1n danh s\u00e1ch email, c\u00e1 nh\u00e2n h\u00f3a c\u00e1c email v\u00e0 ch\u1ecdn th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 g\u1eedi m\u1ed9t lo\u1ea1t email. Cu\u1ed1i c\u00f9ng, h\u00e3y chia nh\u1ecf vi\u1ec7c ki\u1ec3m tra c\u00e1c b\u1ea3n nh\u00e1p cu\u1ed1i c\u00f9ng tr\u01b0\u1edbc khi kh\u1edfi ch\u1ea1y chi\u1ebfn d\u1ecbch email. Khi b\u1ea1n \u0111\u00e3 l\u00e0m theo nh\u1eefng \u0111i\u1ec3m \u0111\u01b0\u1ee3c chia s\u1ebb \u1edf \u0111\u00e2y, ch\u1eafc ch\u1eafn c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email s\u1ebd hi\u1ec3n th\u1ecb k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n nhi\u1ec1u v\u00e0 gi\u00fap doanh nghi\u1ec7p c\u00f3 \u0111\u01b0\u1ee3c t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao h\u01a1n h\u1eb3n.<\/p>\n

Theo Business2community.com<\/em><\/p>\n

B\u00e0i li\u00ean quan:<\/em><\/p>\n

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  • Ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng \u0111\u1ec3 l\u00e0m Email Marketing hi\u1ec7u qu\u1ea3<\/em><\/li>\n
  • Ph\u00e2n lo\u1ea1i kh\u00e1ch h\u00e0ng t\u1ed1t, b\u00e1n h\u00e0ng s\u1ebd hi\u1ec7u qu\u1ea3<\/em><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Khi g\u1eedi email, b\u1ea3n tin \u0111\u00f3 s\u1ebd \u0111\u1ebfn th\u1eb3ng h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a ng\u01b0\u1eddi nh\u1eadn. \u0110i\u1ec1u n\u00e0y l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng c\u00e1c email s\u1ebd \u0111\u01b0\u1ee3c ng\u01b0\u1eddi \u0111\u1ecdc nh\u1ea5p v\u00e0o. V\u00ec v\u1eady, h\u00e3y s\u1eed d\u1ee5ng c\u01a1 h\u1ed9i n\u00e0y m\u1ed9t c\u00e1ch th\u00f4ng minh \u0111\u1ec3 n\u1eafm b\u1eaft, th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 gia t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"_links":{"self":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54930"}],"collection":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/comments?post=54930"}],"version-history":[{"count":0,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/posts\/54930\/revisions"}],"wp:attachment":[{"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/media?parent=54930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/categories?post=54930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/masterskills.org\/blog\/wp-json\/wp\/v2\/tags?post=54930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}